Social Media Contract Job Trends in England

Social Media
UK > England

The table below looks at the prevalence of the term Social Media in contract job vacancies in England. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Social Media over the 6 months leading up to 10 July 2026, comparing them to the same period in the previous two years.

6 months to
10 Jul 2026
Same period 2025 Same period 2024
Rank 513 424 426
Rank change year-on-year -89 +2 +75
Contract jobs citing Social Media 108 87 122
As % of all contract jobs in England 0.24% 0.32% 0.33%
As % of the Miscellaneous category 0.73% 0.93% 1.07%
Number of daily rates quoted 27 46 62
10th Percentile £212 £205 £124
25th Percentile £263 £318 £200
Median daily rate (50th Percentile) £393 £405 £275
Median % change year-on-year -3.09% +47.27% -21.15%
75th Percentile £494 £619 £420
90th Percentile £555 £685 £575
UK median daily rate £393 £400 £275
% change year-on-year -1.88% +45.45% -26.67%
Number of hourly rates quoted 10 16 30
10th Percentile £14.50 £24.60 £14.91
25th Percentile £15.17 £28.06 £22.25
Median hourly rate £17.25 £33.50 £37.00
Median % change year-on-year -48.51% -9.46% +23.33%
75th Percentile £18.75 £55.31 £42.75
90th Percentile £24.82 £63.75 £66.25
UK median hourly rate £17.50 £33.50 £37.50
% change year-on-year -47.76% -10.67% +25.00%

All Generic Skills
England

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring generic IT skills in England.

Contract vacancies with a requirement for generic IT skills 14,872 9,378 11,433
As % of all contract IT jobs advertised in England 33.18% 34.69% 30.84%
Number of daily rates quoted 9,250 5,975 7,353
10th Percentile £313 £305 £285
25th Percentile £416 £408 £415
Median daily rate (50th Percentile) £525 £525 £550
Median % change year-on-year - -4.55% -2.22%
75th Percentile £638 £656 £675
90th Percentile £750 £788 £825
UK median daily rate £520 £525 £538
% change year-on-year -0.95% -2.33% -2.27%
Number of hourly rates quoted 794 452 811
10th Percentile £16.01 £15.50 £12.25
25th Percentile £21.14 £18.87 £15.50
Median hourly rate £43.96 £32.95 £37.50
Median % change year-on-year +33.43% -12.15% +19.05%
75th Percentile £71.38 £60.00 £63.75
90th Percentile £87.82 £80.00 £72.50
UK median hourly rate £43.96 £30.90 £36.05
% change year-on-year +42.25% -14.27% +31.07%

Social Media
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Social Media relative to all contract IT jobs advertised in England.

Social Media job vacancy trend in England

Social Media
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Social Media.

Contractor daily rate distribution trend for jobs in England citing Social Media

Social Media
Daily Rate Histogram in England

Daily rate distribution for jobs citing Social Media in England over the 6 months to 10 July 2026.

Daily rate histogram for Social Media in England

Social Media
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Social Media.

Contractor hourly rate distribution trend for jobs in England citing Social Media

Social Media
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Social Media in England over the 6 months to 10 July 2026.

Hourly rate histogram for Social Media in England

Social Media
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the England region over the 6 months to 10 July 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -60 67 £346 -18.53% 79
South East -44 19 - - 50
North of England -82 8 £501 +25.13% 32
South West -29 5 - - 10
North West -44 4 - - 19
East of England -30 3 £135 - 10
Midlands -59 3 £350 -36.36% 16
West Midlands -68 3 £350 -36.36% 5
North East -37 2 - - 3
Yorkshire -47 2 £501 +75.12% 10
Social Media
UK

Social Media
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 9 (8.33%) CMS
2 4 (3.70%) SharePoint
3 3 (2.78%) WordPress
4 2 (1.85%) Apache Airflow
5 1 (0.93%) Confluence
5 1 (0.93%) Drupal
Applications
1 16 (14.81%) Microsoft Office
2 8 (7.41%) Adobe Creative Suite
3 7 (6.48%) Microsoft PowerPoint
4 4 (3.70%) Adobe Illustrator
5 3 (2.78%) Adobe After Effects
5 3 (2.78%) Microsoft Excel
5 3 (2.78%) Sketch
6 1 (0.93%) Houdini
6 1 (0.93%) InDesign
6 1 (0.93%) NUKE
6 1 (0.93%) Photoshop
6 1 (0.93%) Trello
Business Applications
1 7 (6.48%) Sprinklr
2 3 (2.78%) Salesforce CRM
3 1 (0.93%) Dynamics GP
3 1 (0.93%) SAP MDG
3 1 (0.93%) SAP MDG-S
3 1 (0.93%) Workfront
Cloud Services
1 7 (6.48%) SaaS
2 6 (5.56%) Canva
2 6 (5.56%) Figma
3 5 (4.63%) Microsoft 365
4 4 (3.70%) Adobe Analytics
5 3 (2.78%) Azure
5 3 (2.78%) dbt
5 3 (2.78%) Google Analytics
6 2 (1.85%) AWS
6 2 (1.85%) Facebook Ads
6 2 (1.85%) GCP
6 2 (1.85%) Power Platform
6 2 (1.85%) Snowflake
6 2 (1.85%) Viva Engage
7 1 (0.93%) Basecamp
7 1 (0.93%) Google Sheets
7 1 (0.93%) Google Tag Manager
7 1 (0.93%) iPaaS
7 1 (0.93%) PaaS
7 1 (0.93%) SuccessFactors
Communications & Networking
1 14 (12.96%) Broadband
2 4 (3.70%) Internet
3 2 (1.85%) Network Security
4 1 (0.93%) DHCP
4 1 (0.93%) DNS
4 1 (0.93%) Ethernet
4 1 (0.93%) HTTP
4 1 (0.93%) Intranet
4 1 (0.93%) LAN
4 1 (0.93%) NGN
4 1 (0.93%) SSL
4 1 (0.93%) TCP/IP
4 1 (0.93%) VPN
4 1 (0.93%) WAN
4 1 (0.93%) Wi-Fi
4 1 (0.93%) Wireless
Database & Business Intelligence
1 4 (3.70%) Metadata
2 2 (1.85%) Big Data
2 2 (1.85%) Data Lake
2 2 (1.85%) Data Warehouse
2 2 (1.85%) Looker
2 2 (1.85%) Power BI
2 2 (1.85%) Tableau
Development Applications
1 1 (0.93%) JIRA
General
1 65 (60.19%) Marketing
2 44 (40.74%) Social Skills
3 28 (25.93%) Analytical Skills
4 14 (12.96%) Advertising
5 9 (8.33%) Finance
5 9 (8.33%) Organisational Skills
6 7 (6.48%) Law
7 6 (5.56%) Manufacturing
7 6 (5.56%) Public Sector
8 5 (4.63%) Aviation
8 5 (4.63%) Influencing Skills
8 5 (4.63%) Retail
9 4 (3.70%) Games
9 4 (3.70%) Legal
9 4 (3.70%) Multimedia
9 4 (3.70%) Publishing
10 3 (2.78%) Banking
11 2 (1.85%) Back Office
11 2 (1.85%) Music Industry
11 2 (1.85%) Telecoms
Job Titles
1 11 (10.19%) Lead
2 8 (7.41%) Product Manager
2 8 (7.41%) Senior
3 6 (5.56%) Designer
3 6 (5.56%) Engagement Manager
3 6 (5.56%) Marketing Manager
4 5 (4.63%) Digital Designer
4 5 (4.63%) Marketing Assistant
4 5 (4.63%) Stakeholder Engagement Manager
4 5 (4.63%) Stakeholder Manager
5 4 (3.70%) IT Technician
5 4 (3.70%) Marketing Specialist
5 4 (3.70%) Products Support Manager
5 4 (3.70%) Support Manager
6 3 (2.78%) Analyst
6 3 (2.78%) Business Development Manager
6 3 (2.78%) Business Manager
6 3 (2.78%) Data Engineer
6 3 (2.78%) Development Manager
7 2 (1.85%) Transformation Analyst
Libraries, Frameworks & Software Standards
1 2 (1.85%) PyTorch
1 2 (1.85%) TensorFlow
2 1 (0.93%) HTML
2 1 (0.93%) OLE
2 1 (0.93%) Oracle Fusion
2 1 (0.93%) PySpark
2 1 (0.93%) Unreal Engine
Miscellaneous
1 6 (5.56%) Analytical Mindset
1 6 (5.56%) Marketing Technology
1 6 (5.56%) Onboarding
1 6 (5.56%) Self-Motivation
1 6 (5.56%) Web Conferencing
2 5 (4.63%) Blog
2 5 (4.63%) Graphic Design
2 5 (4.63%) Robotics
3 4 (3.70%) Data Centre
3 4 (3.70%) Management Information System
4 3 (2.78%) Mobile App
4 3 (2.78%) Motion Graphics
4 3 (2.78%) Product Ownership
5 2 (1.85%) Enterprise Software
5 2 (1.85%) FMCG
5 2 (1.85%) Life Science
5 2 (1.85%) Media Streaming
5 2 (1.85%) Multi-touch
5 2 (1.85%) Security Posture
5 2 (1.85%) Video\Live Streaming
Operating Systems
1 2 (1.85%) Windows
2 1 (0.93%) Linux
2 1 (0.93%) Windows Server
Processes & Methodologies
1 24 (22.22%) Digital Marketing
2 23 (21.30%) Project Management
3 22 (20.37%) Problem-Solving
4 21 (19.44%) Analytics
5 20 (18.52%) Collaborative Working
6 17 (15.74%) User Experience
7 16 (14.81%) AI
7 16 (14.81%) Stakeholder Management
8 15 (13.89%) CRM
9 13 (12.04%) Creative Thinking
10 12 (11.11%) Actionable Insight
10 12 (11.11%) Storytelling
11 11 (10.19%) Marketing Strategy
11 11 (10.19%) Time Management
12 10 (9.26%) Business Case
12 10 (9.26%) Social Media Management
13 9 (8.33%) Lead Generation
13 9 (8.33%) Scenario Testing
14 8 (7.41%) Decision-Making
14 8 (7.41%) Marketing Automation
Programming Languages
1 7 (6.48%) Python
2 6 (5.56%) SQL
3 2 (1.85%) PowerShell
4 1 (0.93%) Kusto Query Language
4 1 (0.93%) R
4 1 (0.93%) Scala
Qualifications
1 22 (20.37%) Degree
2 4 (3.70%) BPSS Clearance
3 3 (2.78%) Master's Degree
4 2 (1.85%) Computer Science Degree
4 2 (1.85%) Security Cleared
5 1 (0.93%) GCFA
5 1 (0.93%) GCIA
5 1 (0.93%) GCIH
5 1 (0.93%) MBA
5 1 (0.93%) OSCP
5 1 (0.93%) SANS
5 1 (0.93%) SC Cleared
Quality Assurance & Compliance
1 11 (10.19%) Accessibility
2 5 (4.63%) Data Quality
2 5 (4.63%) GDPR
3 2 (1.85%) QA
3 2 (1.85%) SLA
4 1 (0.93%) Actionable Recommendations
4 1 (0.93%) PERC
System Software
1 1 (0.93%) Active Directory
1 1 (0.93%) VMware Infrastructure
1 1 (0.93%) vSphere
Systems Management
1 1 (0.93%) Microsoft Intune
Vendors
1 17 (15.74%) Adobe
2 9 (8.33%) Microsoft
2 9 (8.33%) TikTok
3 8 (7.41%) Google
4 7 (6.48%) Salesforce
5 5 (4.63%) Facebook
5 5 (4.63%) Pinterest
5 5 (4.63%) Snapchat
5 5 (4.63%) Workday
6 4 (3.70%) YouTube
7 3 (2.78%) Databricks
7 3 (2.78%) Instagram
8 2 (1.85%) Brandwatch
8 2 (1.85%) NetBase
8 2 (1.85%) SAP
8 2 (1.85%) Sony
9 1 (0.93%) Ariba
9 1 (0.93%) Meraki
9 1 (0.93%) Oracle
9 1 (0.93%) VMware