Social Media Contract Job Trends in England

Social Media
UK > England

The table below looks at the prevalence of the term Social Media in contract job vacancies in England. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Social Media over the 6 months leading up to 8 September 2026, comparing them to the same period in the previous two years.

6 months to
8 Sep 2026
Same period 2025 Same period 2024
Rank 490 435 421
Rank change year-on-year -55 -14 +47
Contract jobs citing Social Media 149 82 101
As % of all contract jobs in England 0.32% 0.30% 0.31%
As % of the Miscellaneous category 0.96% 0.83% 1.01%
Number of daily rates quoted 26 35 52
10th Percentile £176 £200 £162
25th Percentile £266 £265 £200
Median daily rate (50th Percentile) £388 £425 £340
Median % change year-on-year -8.82% +25.10% -9.41%
75th Percentile £475 £588 £400
90th Percentile £501 £675 £525
UK median daily rate £388 £380 £325
% change year-on-year +1.97% +16.92% -18.75%
Number of hourly rates quoted 12 13 17
10th Percentile £11.76 £23.91 £14.69
25th Percentile £14.50 £27.50 £21.25
Median hourly rate £14.91 £29.50 £36.50
Median % change year-on-year -49.47% -19.18% +36.45%
75th Percentile £17.81 £63.75 £42.75
90th Percentile £18.75 - £47.75
UK median hourly rate £15.00 £29.50 £37.00
% change year-on-year -49.15% -20.27% +42.31%

All Generic Skills
England

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring generic IT skills in England.

Contract vacancies with a requirement for generic IT skills 15,500 9,831 10,002
As % of all contract IT jobs advertised in England 33.71% 35.94% 30.70%
Number of daily rates quoted 9,457 6,202 6,292
10th Percentile £325 £300 £300
25th Percentile £425 £408 £425
Median daily rate (50th Percentile) £525 £525 £550
Median % change year-on-year - -4.55% -
75th Percentile £638 £650 £680
90th Percentile £750 £775 £825
UK median daily rate £525 £519 £550
% change year-on-year +1.25% -5.73% -
Number of hourly rates quoted 983 483 443
10th Percentile £14.50 £15.50 £14.41
25th Percentile £18.50 £18.87 £22.50
Median hourly rate £38.25 £33.00 £57.35
Median % change year-on-year +15.91% -42.46% +25.00%
75th Percentile £68.75 £60.00 £70.00
90th Percentile £82.34 £77.50 £75.16
UK median hourly rate £38.25 £30.00 £48.50
% change year-on-year +27.50% -38.14% +10.64%

Social Media
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Social Media relative to all contract IT jobs advertised in England.

Social Media job vacancy trend in England

Social Media
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Social Media.

Contractor daily rate distribution trend for jobs in England citing Social Media

Social Media
Daily Rate Histogram in England

Daily rate distribution for jobs citing Social Media in England over the 6 months to 8 September 2026.

Daily rate histogram for Social Media in England

Social Media
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Social Media.

Contractor hourly rate distribution trend for jobs in England citing Social Media

Social Media
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the England region over the 6 months to 8 September 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
South East -15 60 £205 -15.46% 98
London -72 56 £325 -20.73% 377
North of England -66 12 £501 +75.12% 74
East of England -18 9 - - 23
South West -40 7 £425 -26.09% 56
North West -50 5 £155 - 40
Yorkshire -38 4 £501 +75.12% 28
West Midlands -50 4 - - 34
Midlands -62 4 - - 60
North East -41 3 - - 7
Social Media
UK

Social Media
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 11 (7.38%) CMS
2 3 (2.01%) SharePoint
3 2 (1.34%) Apache Airflow
3 2 (1.34%) Drupal
3 2 (1.34%) WordPress
4 1 (0.67%) Confluence
Applications
1 16 (10.74%) Microsoft Office
2 14 (9.40%) Adobe Creative Suite
3 6 (4.03%) NUKE
3 6 (4.03%) Sketch
4 5 (3.36%) Houdini
5 4 (2.68%) Microsoft Excel
6 3 (2.01%) Adobe After Effects
6 3 (2.01%) CINEMA 4D
6 3 (2.01%) DaVinci Resolve
6 3 (2.01%) Microsoft PowerPoint
7 2 (1.34%) Adobe Illustrator
7 2 (1.34%) Photoshop
8 1 (0.67%) InDesign
8 1 (0.67%) Spreadsheet
8 1 (0.67%) Trello
Business Applications
1 3 (2.01%) Sprinklr
2 2 (1.34%) Workfront
3 1 (0.67%) Dynamics CRM
3 1 (0.67%) Dynamics GP
3 1 (0.67%) SAP MDG
3 1 (0.67%) SAP MDG-S
Cloud Services
1 9 (6.04%) Figma
2 7 (4.70%) Adobe Analytics
3 6 (4.03%) Power Platform
3 6 (4.03%) SaaS
4 5 (3.36%) AWS
4 5 (3.36%) Azure
5 4 (2.68%) Canva
5 4 (2.68%) GCP
6 3 (2.01%) Copilot Studio
6 3 (2.01%) dbt
6 3 (2.01%) Google Analytics
6 3 (2.01%) Microsoft Copilot
6 3 (2.01%) Snowflake
7 2 (1.34%) Facebook Ads
7 2 (1.34%) iPaaS
7 2 (1.34%) Microsoft 365
7 2 (1.34%) Viva Engage
8 1 (0.67%) Adobe Creative Cloud
8 1 (0.67%) Asana
8 1 (0.67%) Slack
Communications & Networking
1 59 (39.60%) Broadband
2 6 (4.03%) Wi-Fi
3 3 (2.01%) Ethernet
4 2 (1.34%) DHCP
4 2 (1.34%) DNS
4 2 (1.34%) HTTP
4 2 (1.34%) Internet
4 2 (1.34%) Multicast
4 2 (1.34%) Network Security
4 2 (1.34%) RTMP
4 2 (1.34%) SD-WAN
4 2 (1.34%) SSL
4 2 (1.34%) TCP/IP
4 2 (1.34%) TETRA
4 2 (1.34%) VLAN
4 2 (1.34%) VPN
4 2 (1.34%) WAN
5 1 (0.67%) NGN
Database & Business Intelligence
1 6 (4.03%) Power BI
2 5 (3.36%) Metadata
3 3 (2.01%) Big Data
3 3 (2.01%) Data Lake
4 2 (1.34%) Data Warehouse
4 2 (1.34%) Looker
4 2 (1.34%) Tableau
Development Applications
1 1 (0.67%) JIRA
General
1 76 (51.01%) Marketing
2 63 (42.28%) Social Skills
3 27 (18.12%) Analytical Skills
4 16 (10.74%) Finance
5 14 (9.40%) Advertising
5 14 (9.40%) Influencing Skills
6 10 (6.71%) Law
6 10 (6.71%) Legal
7 9 (6.04%) Organisational Skills
7 9 (6.04%) Telecoms
8 5 (3.36%) Aviation
8 5 (3.36%) Games
8 5 (3.36%) Manufacturing
8 5 (3.36%) Public Sector
9 4 (2.68%) Multimedia
9 4 (2.68%) Presentation Skills
10 3 (2.01%) Banking
10 3 (2.01%) Public Speaking
10 3 (2.01%) Publishing
10 3 (2.01%) Retail
Job Titles
1 27 (18.12%) Lead
2 22 (14.77%) Senior
3 10 (6.71%) Designer
4 8 (5.37%) Digital Designer
5 7 (4.70%) Procurement Manager
5 7 (4.70%) Senior Manager
6 6 (4.03%) Engagement Manager
7 5 (3.36%) Business Development Manager
7 5 (3.36%) Business Manager
7 5 (3.36%) Content Manager
7 5 (3.36%) Development Manager
7 5 (3.36%) Stakeholder Engagement Manager
7 5 (3.36%) Stakeholder Manager
8 4 (2.68%) Analyst
8 4 (2.68%) IT Technician
8 4 (2.68%) Marketing Manager
8 4 (2.68%) Product Manager
8 4 (2.68%) Product Owner
8 4 (2.68%) Team Leader
9 3 (2.01%) Consultant
Libraries, Frameworks & Software Standards
1 10 (6.71%) ATL
2 3 (2.01%) HTML
3 2 (1.34%) .NET
3 2 (1.34%) HTML5
3 2 (1.34%) OLE
3 2 (1.34%) PySpark
3 2 (1.34%) PyTorch
3 2 (1.34%) TensorFlow
3 2 (1.34%) Unreal Engine
4 1 (0.67%) Oracle Fusion
4 1 (0.67%) REST
4 1 (0.67%) Terraform
Miscellaneous
1 8 (5.37%) Analytical Mindset
2 6 (4.03%) Blog
2 6 (4.03%) Mobile App
2 6 (4.03%) Security Posture
3 5 (3.36%) Marketing Technology
3 5 (3.36%) Onboarding
3 5 (3.36%) Product Ownership
3 5 (3.36%) Robotics
4 4 (2.68%) Management Information System
4 4 (2.68%) Motion Graphics
4 4 (2.68%) Self-Motivation
5 3 (2.01%) Animation
5 3 (2.01%) Data Centre
5 3 (2.01%) Graphic Design
5 3 (2.01%) Web Conferencing
6 2 (1.34%) Cloud Native
6 2 (1.34%) Cyber Defence
6 2 (1.34%) Cyber Threat
6 2 (1.34%) Cyberattack
6 2 (1.34%) Photography
Operating Systems
1 5 (3.36%) Windows
2 4 (2.68%) Linux
3 1 (0.67%) Mac OS
Processes & Methodologies
1 40 (26.85%) Digital Marketing
2 34 (22.82%) Analytics
3 32 (21.48%) AI
4 28 (18.79%) Problem-Solving
5 27 (18.12%) Stakeholder Management
6 25 (16.78%) Collaborative Working
7 23 (15.44%) Actionable Insight
7 23 (15.44%) Project Management
8 22 (14.77%) Decision-Making
9 20 (13.42%) Roadmaps
9 20 (13.42%) User Experience
10 19 (12.75%) Business Strategy
11 16 (10.74%) CRM
12 15 (10.07%) Continuous Improvement
12 15 (10.07%) Storytelling
13 14 (9.40%) Business Case
13 14 (9.40%) Customer Experience
14 12 (8.05%) Cybersecurity
14 12 (8.05%) Matrix Organization
14 12 (8.05%) Technical Leadership
Programming Languages
1 20 (13.42%) Python
2 17 (11.41%) SQL
3 3 (2.01%) PowerShell
4 2 (1.34%) Kusto Query Language
4 2 (1.34%) R
5 1 (0.67%) C
5 1 (0.67%) Scala
Qualifications
1 27 (18.12%) Degree
2 4 (2.68%) BPSS Clearance
2 4 (2.68%) Master's Degree
3 3 (2.01%) NVQ Level 3
4 2 (1.34%) Computer Science Degree
4 2 (1.34%) GCFA
4 2 (1.34%) GCIA
4 2 (1.34%) GCIH
4 2 (1.34%) OSCP
4 2 (1.34%) SANS
4 2 (1.34%) SC Cleared
4 2 (1.34%) Security Cleared
5 1 (0.67%) CISA
Quality Assurance & Compliance
1 13 (8.72%) Actionable Recommendations
2 10 (6.71%) QA
3 9 (6.04%) Accessibility
3 9 (6.04%) Data Quality
4 6 (4.03%) GDPR
5 3 (2.01%) SLA
6 2 (1.34%) PMO
7 1 (0.67%) ITGC
7 1 (0.67%) PERC
7 1 (0.67%) Sarbanes-Oxley
7 1 (0.67%) WCAG
System Software
1 2 (1.34%) KVM
1 2 (1.34%) VMware Infrastructure
1 2 (1.34%) vSphere
Systems Management
1 1 (0.67%) Ansible
Vendors
1 22 (14.77%) Adobe
2 14 (9.40%) Microsoft
3 7 (4.70%) Salesforce
4 6 (4.03%) Google
5 5 (3.36%) Databricks
5 5 (3.36%) Facebook
5 5 (3.36%) Foundry
5 5 (3.36%) Workday
6 4 (2.68%) Ariba
6 4 (2.68%) SAP
6 4 (2.68%) TikTok
6 4 (2.68%) YouTube
7 3 (2.01%) HubSpot
7 3 (2.01%) Instagram
8 2 (1.34%) Brandwatch
8 2 (1.34%) Intel
8 2 (1.34%) NetBase
8 2 (1.34%) Peplink
8 2 (1.34%) Sony
8 2 (1.34%) VMware