Social Media Contract Job Trends in England

Social Media
UK > England

The table below looks at the prevalence of the term Social Media in contract job vacancies in England. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Social Media over the 6 months leading up to 9 August 2026, comparing them to the same period in the previous two years.

6 months to
9 Aug 2026
Same period 2025 Same period 2024
Rank 494 425 422
Rank change year-on-year -69 -3 +56
Contract jobs citing Social Media 134 83 99
As % of all contract jobs in England 0.29% 0.30% 0.30%
As % of the Miscellaneous category 0.88% 0.85% 0.97%
Number of daily rates quoted 31 41 55
10th Percentile £200 £200 £133
25th Percentile £263 £276 £200
Median daily rate (50th Percentile) £350 £400 £325
Median % change year-on-year -12.50% +23.08% -13.33%
75th Percentile £481 £588 £400
90th Percentile £501 £675 £567
UK median daily rate £350 £356 £325
% change year-on-year -1.75% +9.62% -18.75%
Number of hourly rates quoted 11 16 16
10th Percentile £14.50 £24.60 £12.22
25th Percentile £14.66 £28.06 £20.15
Median hourly rate £17.00 £33.50 £34.06
Median % change year-on-year -49.25% -1.64% +18.47%
75th Percentile £18.75 £55.31 £39.75
90th Percentile £24.38 £63.75 £43.25
UK median hourly rate £17.25 £33.50 £36.50
% change year-on-year -48.51% -8.22% +26.96%

All Generic Skills
England

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring generic IT skills in England.

Contract vacancies with a requirement for generic IT skills 15,304 9,812 10,239
As % of all contract IT jobs advertised in England 33.45% 35.28% 30.80%
Number of daily rates quoted 9,398 6,199 6,663
10th Percentile £325 £307 £302
25th Percentile £425 £408 £425
Median daily rate (50th Percentile) £525 £525 £550
Median % change year-on-year - -4.55% -
75th Percentile £638 £650 £678
90th Percentile £750 £775 £825
UK median daily rate £525 £525 £550
% change year-on-year - -4.55% -
Number of hourly rates quoted 901 486 543
10th Percentile £15.24 £15.48 £12.80
25th Percentile £19.50 £18.87 £18.50
Median hourly rate £43.96 £31.50 £47.50
Median % change year-on-year +39.58% -33.69% +15.85%
75th Percentile £70.00 £60.00 £70.00
90th Percentile £85.00 £80.00 £75.00
UK median hourly rate £43.56 £29.50 £45.00
% change year-on-year +47.66% -34.44% +15.38%

Social Media
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Social Media relative to all contract IT jobs advertised in England.

Social Media job vacancy trend in England

Social Media
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Social Media.

Contractor daily rate distribution trend for jobs in England citing Social Media

Social Media
Daily Rate Histogram in England

Daily rate distribution for jobs citing Social Media in England over the 6 months to 9 August 2026.

Daily rate histogram for Social Media in England

Social Media
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Social Media.

Contractor hourly rate distribution trend for jobs in England citing Social Media

Social Media
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Social Media in England over the 6 months to 9 August 2026.

Hourly rate histogram for Social Media in England

Social Media
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the England region over the 6 months to 9 August 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -84 60 £300 -17.24% 134
South East -29 42 £205 -51.34% 88
North of England -61 12 £501 +75.12% 74
South West -38 8 £425 -26.09% 28
East of England -18 5 - - 16
North West -44 5 £155 -48.34% 38
Yorkshire -36 4 £501 +75.12% 27
West Midlands -51 4 £350 -36.36% 27
Midlands -55 4 £350 -36.36% 38
North East -42 3 - - 9
Social Media
UK

Social Media
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 13 (9.70%) CMS
2 4 (2.99%) SharePoint
3 3 (2.24%) WordPress
4 2 (1.49%) Apache Airflow
4 2 (1.49%) Drupal
5 1 (0.75%) Confluence
Applications
1 16 (11.94%) Microsoft Office
2 15 (11.19%) Adobe Creative Suite
3 6 (4.48%) Sketch
4 5 (3.73%) Houdini
4 5 (3.73%) NUKE
5 4 (2.99%) Microsoft Excel
6 3 (2.24%) Adobe After Effects
6 3 (2.24%) CINEMA 4D
6 3 (2.24%) Microsoft PowerPoint
7 2 (1.49%) Adobe Illustrator
7 2 (1.49%) DaVinci Resolve
7 2 (1.49%) InDesign
7 2 (1.49%) Photoshop
8 1 (0.75%) Trello
Business Applications
1 6 (4.48%) Sprinklr
2 2 (1.49%) Workfront
3 1 (0.75%) Dynamics GP
3 1 (0.75%) SAP MDG
3 1 (0.75%) SAP MDG-S
Cloud Services
1 10 (7.46%) Figma
2 8 (5.97%) SaaS
3 6 (4.48%) Adobe Analytics
3 6 (4.48%) Azure
4 5 (3.73%) AWS
4 5 (3.73%) Canva
5 4 (2.99%) GCP
5 4 (2.99%) Google Analytics
5 4 (2.99%) Power Platform
6 3 (2.24%) dbt
6 3 (2.24%) Microsoft 365
6 3 (2.24%) Snowflake
7 2 (1.49%) Facebook Ads
7 2 (1.49%) iPaaS
7 2 (1.49%) Viva Engage
8 1 (0.75%) Adobe Creative Cloud
8 1 (0.75%) Asana
8 1 (0.75%) Contentsquare
8 1 (0.75%) Salesforce Sales Cloud
8 1 (0.75%) Slack
Communications & Networking
1 39 (29.10%) Broadband
2 3 (2.24%) Ethernet
2 3 (2.24%) Wi-Fi
3 2 (1.49%) DHCP
3 2 (1.49%) DNS
3 2 (1.49%) HTTP
3 2 (1.49%) Multicast
3 2 (1.49%) Network Security
3 2 (1.49%) RTMP
3 2 (1.49%) SSL
3 2 (1.49%) TCP/IP
3 2 (1.49%) TETRA
3 2 (1.49%) VLAN
3 2 (1.49%) VPN
4 1 (0.75%) Internet
4 1 (0.75%) LAN
4 1 (0.75%) NGN
4 1 (0.75%) WAN
4 1 (0.75%) Wireless
Database & Business Intelligence
1 5 (3.73%) Metadata
2 4 (2.99%) Power BI
3 3 (2.24%) Big Data
3 3 (2.24%) Data Lake
4 2 (1.49%) Data Warehouse
4 2 (1.49%) Looker
4 2 (1.49%) Tableau
Development Applications
1 1 (0.75%) JIRA
General
1 73 (54.48%) Marketing
2 58 (43.28%) Social Skills
3 28 (20.90%) Analytical Skills
4 16 (11.94%) Advertising
5 15 (11.19%) Organisational Skills
6 12 (8.96%) Finance
7 8 (5.97%) Influencing Skills
7 8 (5.97%) Law
7 8 (5.97%) Legal
8 7 (5.22%) Multimedia
8 7 (5.22%) Telecoms
9 6 (4.48%) Publishing
10 5 (3.73%) Aviation
10 5 (3.73%) Games
10 5 (3.73%) Manufacturing
10 5 (3.73%) Public Sector
11 3 (2.24%) Banking
11 3 (2.24%) Retail
12 2 (1.49%) Billing
12 2 (1.49%) Music Industry
Job Titles
1 17 (12.69%) Lead
2 16 (11.94%) Senior
3 11 (8.21%) Designer
4 9 (6.72%) Digital Designer
5 7 (5.22%) Product Manager
6 6 (4.48%) Engagement Manager
6 6 (4.48%) Marketing Assistant
7 5 (3.73%) Business Development Manager
7 5 (3.73%) Business Manager
7 5 (3.73%) Content Manager
7 5 (3.73%) Development Manager
7 5 (3.73%) Senior Manager
7 5 (3.73%) Stakeholder Engagement Manager
7 5 (3.73%) Stakeholder Manager
8 4 (2.99%) Analyst
8 4 (2.99%) IT Technician
8 4 (2.99%) Marketing Manager
8 4 (2.99%) Procurement Manager
8 4 (2.99%) Products Support Manager
8 4 (2.99%) Support Manager
Libraries, Frameworks & Software Standards
1 4 (2.99%) ATL
2 3 (2.24%) HTML
3 2 (1.49%) HTML5
3 2 (1.49%) OLE
3 2 (1.49%) PySpark
3 2 (1.49%) PyTorch
3 2 (1.49%) TensorFlow
3 2 (1.49%) Unreal Engine
4 1 (0.75%) Oracle Fusion
4 1 (0.75%) REST
Miscellaneous
1 9 (6.72%) Analytical Mindset
1 9 (6.72%) Blog
1 9 (6.72%) Onboarding
2 7 (5.22%) Marketing Technology
2 7 (5.22%) Self-Motivation
3 6 (4.48%) Mobile App
4 5 (3.73%) Robotics
4 5 (3.73%) Security Posture
5 4 (2.99%) Graphic Design
5 4 (2.99%) Management Information System
5 4 (2.99%) Motion Graphics
5 4 (2.99%) Product Ownership
5 4 (2.99%) Web Conferencing
6 2 (1.49%) Animation
6 2 (1.49%) Digital Media
6 2 (1.49%) Media Streaming
6 2 (1.49%) Music Streaming
6 2 (1.49%) Photography
6 2 (1.49%) Video on Demand
6 2 (1.49%) Video\Live Streaming
Operating Systems
1 6 (4.48%) Windows
2 3 (2.24%) Linux
3 1 (0.75%) Mac OS
3 1 (0.75%) Windows Server
Processes & Methodologies
1 36 (26.87%) Digital Marketing
2 30 (22.39%) Problem-Solving
3 29 (21.64%) Analytics
4 25 (18.66%) AI
5 24 (17.91%) Collaborative Working
5 24 (17.91%) Project Management
6 21 (15.67%) Stakeholder Management
7 20 (14.93%) User Experience
8 16 (11.94%) Actionable Insight
8 16 (11.94%) Storytelling
9 15 (11.19%) Roadmaps
10 14 (10.45%) CRM
10 14 (10.45%) Decision-Making
11 13 (9.70%) Business Case
12 12 (8.96%) Continuous Improvement
12 12 (8.96%) Time Management
13 11 (8.21%) Matrix Organization
14 10 (7.46%) B2B
14 10 (7.46%) Creative Thinking
14 10 (7.46%) Social Media Management
Programming Languages
1 13 (9.70%) Python
2 11 (8.21%) SQL
3 3 (2.24%) PowerShell
4 2 (1.49%) Kusto Query Language
4 2 (1.49%) R
5 1 (0.75%) Scala
Qualifications
1 25 (18.66%) Degree
2 4 (2.99%) BPSS Clearance
2 4 (2.99%) Master's Degree
3 2 (1.49%) Computer Science Degree
3 2 (1.49%) GCFA
3 2 (1.49%) GCIA
3 2 (1.49%) GCIH
3 2 (1.49%) OSCP
3 2 (1.49%) SANS
3 2 (1.49%) SC Cleared
3 2 (1.49%) Security Cleared
4 1 (0.75%) NVQ Level 3
Quality Assurance & Compliance
1 10 (7.46%) Accessibility
2 7 (5.22%) Data Quality
2 7 (5.22%) QA
3 5 (3.73%) Actionable Recommendations
4 4 (2.99%) GDPR
5 3 (2.24%) SLA
6 1 (0.75%) PERC
6 1 (0.75%) WCAG
System Software
1 2 (1.49%) KVM
1 2 (1.49%) VMware Infrastructure
1 2 (1.49%) vSphere
2 1 (0.75%) Active Directory
Systems Management
1 1 (0.75%) Ansible
1 1 (0.75%) Microsoft Intune
1 1 (0.75%) Terraform
Vendors
1 23 (17.16%) Adobe
2 10 (7.46%) Microsoft
3 9 (6.72%) TikTok
4 7 (5.22%) Google
5 6 (4.48%) Facebook
5 6 (4.48%) Salesforce
6 5 (3.73%) Databricks
6 5 (3.73%) Workday
7 4 (2.99%) Foundry
7 4 (2.99%) Instagram
7 4 (2.99%) Pinterest
7 4 (2.99%) Snapchat
8 3 (2.24%) SAP
8 3 (2.24%) YouTube
9 2 (1.49%) Ariba
9 2 (1.49%) Brandwatch
9 2 (1.49%) Hootsuite
9 2 (1.49%) NetBase
9 2 (1.49%) Peplink
9 2 (1.49%) Starlink