Social Media Contract Job Trends in England

Social Media
UK > England

The table below looks at the prevalence of the term Social Media in contract job vacancies in England. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Social Media over the 6 months leading up to 8 October 2026, comparing them to the same period in the previous two years.

6 months to
8 Oct 2026
Same period 2025 Same period 2024
Rank 450 433 417
Rank change year-on-year -17 -16 +35
Contract jobs citing Social Media 170 88 109
As % of all contract jobs in England 0.37% 0.31% 0.34%
As % of the Miscellaneous category 1.07% 0.86% 1.09%
Number of daily rates quoted 25 32 51
10th Percentile £174 £230 £200
25th Percentile £275 £265 £271
Median daily rate (50th Percentile) £400 £450 £350
Median % change year-on-year -11.11% +28.57% -5.15%
75th Percentile £475 £601 £413
90th Percentile £501 £675 £570
UK median daily rate £386 £450 £350
% change year-on-year -14.17% +28.57% -12.50%
Number of hourly rates quoted 13 22 15
10th Percentile £8.00 £12.83 £13.60
25th Percentile £11.46 £22.50 £21.25
Median hourly rate £14.50 £27.00 £32.50
Median % change year-on-year -46.30% -16.92% +18.18%
75th Percentile £17.50 £32.06 £42.75
90th Percentile £18.75 £63.75 £49.75
UK median hourly rate £14.55 £27.00 £32.06
% change year-on-year -46.13% -15.78% +16.58%

All Generic Skills
England

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring generic IT skills in England.

Contract vacancies with a requirement for generic IT skills 15,917 10,192 9,983
As % of all contract IT jobs advertised in England 34.41% 36.42% 30.92%
Number of daily rates quoted 9,566 6,374 6,025
10th Percentile £325 £300 £294
25th Percentile £425 £412 £413
Median daily rate (50th Percentile) £525 £525 £543
Median % change year-on-year - -3.23% -1.36%
75th Percentile £644 £645 £675
90th Percentile £750 £763 £825
UK median daily rate £525 £518 £526
% change year-on-year +1.32% -1.49% -4.36%
Number of hourly rates quoted 1,171 530 363
10th Percentile £13.81 £15.13 £15.92
25th Percentile £17.48 £18.87 £24.34
Median hourly rate £33.99 £30.00 £55.00
Median % change year-on-year +13.30% -45.45% +19.49%
75th Percentile £67.86 £56.00 £70.00
90th Percentile £83.62 £73.75 £75.16
UK median hourly rate £36.00 £27.54 £47.50
% change year-on-year +30.74% -42.03% +6.15%

Social Media
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Social Media relative to all contract IT jobs advertised in England.

Social Media job vacancy trend in England

Social Media
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Social Media.

Contractor daily rate distribution trend for jobs in England citing Social Media

Social Media
Daily Rate Histogram in England

Daily rate distribution for jobs citing Social Media in England over the 6 months to 8 October 2026.

Daily rate histogram for Social Media in England

Social Media
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Social Media.

Contractor hourly rate distribution trend for jobs in England citing Social Media

Social Media
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Social Media in England over the 6 months to 8 October 2026.

Hourly rate histogram for Social Media in England

Social Media
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the England region over the 6 months to 8 October 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
South East +1 75 £205 -13.68% 131
London -80 54 £400 -15.79% 486
North of England -47 16 £501 +75.12% 81
East of England -28 13 - - 25
North West -37 8 £155 - 45
South West -36 6 £425 - 60
Midlands -52 6 £220 -56.00% 70
West Midlands -46 5 - - 47
Yorkshire -32 4 £501 +75.12% 32
North East - 4 - - 5
East Midlands -13 1 £220 -56.00% 23
Social Media
UK

Social Media
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 11 (6.47%) CMS
2 5 (2.94%) SharePoint
3 2 (1.18%) Apache Airflow
3 2 (1.18%) WordPress
4 1 (0.59%) Confluence
4 1 (0.59%) Drupal
Applications
1 16 (9.41%) Microsoft Office
2 12 (7.06%) Adobe Creative Suite
2 12 (7.06%) Microsoft Excel
3 6 (3.53%) NUKE
3 6 (3.53%) Sketch
4 5 (2.94%) Houdini
5 3 (1.76%) CINEMA 4D
5 3 (1.76%) DaVinci Resolve
5 3 (1.76%) Microsoft PowerPoint
5 3 (1.76%) Spreadsheet
6 2 (1.18%) Adobe Illustrator
6 2 (1.18%) Photoshop
7 1 (0.59%) Adobe After Effects
7 1 (0.59%) Adobe Premiere
7 1 (0.59%) InDesign
7 1 (0.59%) Trello
Business Applications
1 2 (1.18%) Dynamics CRM
1 2 (1.18%) Workfront
2 1 (0.59%) Dynamics GP
2 1 (0.59%) FastStats
2 1 (0.59%) Raiser’s Edge
2 1 (0.59%) SAP MDG
2 1 (0.59%) SAP MDG-S
Cloud Services
1 9 (5.29%) Figma
2 7 (4.12%) Power Platform
3 6 (3.53%) Canva
3 6 (3.53%) GCP
3 6 (3.53%) SaaS
4 5 (2.94%) Adobe Analytics
4 5 (2.94%) AWS
4 5 (2.94%) Azure
4 5 (2.94%) Microsoft 365
5 4 (2.35%) Copilot Studio
5 4 (2.35%) Microsoft Copilot
6 3 (1.76%) dbt
6 3 (1.76%) Snowflake
7 2 (1.18%) Datadog
7 2 (1.18%) Google Sheets
7 2 (1.18%) iPaaS
7 2 (1.18%) MailChimp
7 2 (1.18%) Meta Ads
7 2 (1.18%) Viva Engage
8 1 (0.59%) Google Ads
Communications & Networking
1 73 (42.94%) Broadband
2 7 (4.12%) Wi-Fi
3 3 (1.76%) Ethernet
3 3 (1.76%) Internet
4 2 (1.18%) DHCP
4 2 (1.18%) DNS
4 2 (1.18%) HTTP
4 2 (1.18%) Multicast
4 2 (1.18%) RTMP
4 2 (1.18%) SD-WAN
4 2 (1.18%) SSL
4 2 (1.18%) TCP/IP
4 2 (1.18%) TETRA
4 2 (1.18%) VLAN
4 2 (1.18%) VPN
4 2 (1.18%) WAN
5 1 (0.59%) Network Security
5 1 (0.59%) NGN
5 1 (0.59%) SMS
Database & Business Intelligence
1 7 (4.12%) Power BI
2 4 (2.35%) Looker
2 4 (2.35%) Metadata
3 3 (1.76%) Big Data
3 3 (1.76%) Data Lake
4 2 (1.18%) Data Warehouse
4 2 (1.18%) Tableau
Development Applications
1 1 (0.59%) JIRA
General
1 92 (54.12%) Marketing
2 71 (41.76%) Social Skills
3 30 (17.65%) Analytical Skills
4 26 (15.29%) Finance
5 17 (10.00%) Influencing Skills
6 14 (8.24%) Advertising
7 12 (7.06%) Organisational Skills
8 11 (6.47%) Legal
8 11 (6.47%) Telecoms
9 9 (5.29%) Law
10 6 (3.53%) Retail
11 5 (2.94%) Aviation
11 5 (2.94%) Manufacturing
12 4 (2.35%) Billing
12 4 (2.35%) Games
12 4 (2.35%) Multimedia
13 3 (1.76%) Banking
13 3 (1.76%) Public Speaking
14 2 (1.18%) German Language
14 2 (1.18%) Presentation Skills
Job Titles
1 31 (18.24%) Lead
2 22 (12.94%) Senior
3 10 (5.88%) Designer
4 9 (5.29%) Procurement Manager
5 8 (4.71%) Digital Designer
5 8 (4.71%) Senior Manager
6 7 (4.12%) Analyst
7 6 (3.53%) Coordinator
8 5 (2.94%) Business Development Manager
8 5 (2.94%) Business Manager
8 5 (2.94%) Content Manager
8 5 (2.94%) Development Manager
8 5 (2.94%) Marketing Manager
8 5 (2.94%) Product Owner
9 4 (2.35%) Data Analyst
9 4 (2.35%) Senior Procurement Manager
9 4 (2.35%) Team Leader
10 3 (1.76%) Engagement Manager
10 3 (1.76%) Product Manager
10 3 (1.76%) Senior Business Development Manager
Libraries, Frameworks & Software Standards
1 12 (7.06%) ATL
2 2 (1.18%) .NET
2 2 (1.18%) HTML
2 2 (1.18%) HTML5
2 2 (1.18%) OLE
2 2 (1.18%) PySpark
2 2 (1.18%) PyTorch
2 2 (1.18%) TensorFlow
2 2 (1.18%) Unreal Engine
3 1 (0.59%) Oracle Fusion
3 1 (0.59%) REST
3 1 (0.59%) Terraform
Miscellaneous
1 10 (5.88%) Management Information System
1 10 (5.88%) Onboarding
2 9 (5.29%) Analytical Mindset
3 6 (3.53%) Blog
3 6 (3.53%) Marketing Technology
3 6 (3.53%) Mobile App
3 6 (3.53%) Product Ownership
3 6 (3.53%) Security Posture
3 6 (3.53%) Self-Motivation
4 5 (2.94%) Photography
4 5 (2.94%) Robotics
4 5 (2.94%) Web Conferencing
5 4 (2.35%) Data Centre
6 3 (1.76%) Digital Media
6 3 (1.76%) Graphic Design
7 2 (1.18%) Animation
7 2 (1.18%) Data Structures
7 2 (1.18%) Life Science
7 2 (1.18%) Music Streaming
7 2 (1.18%) Over-the-Top Content
Operating Systems
1 5 (2.94%) Linux
1 5 (2.94%) Windows
2 1 (0.59%) Mac OS
Processes & Methodologies
1 47 (27.65%) Digital Marketing
2 42 (24.71%) AI
3 38 (22.35%) Analytics
4 33 (19.41%) Stakeholder Management
5 31 (18.24%) Decision-Making
6 29 (17.06%) Problem-Solving
7 27 (15.88%) Actionable Insight
8 25 (14.71%) Collaborative Working
9 24 (14.12%) CRM
9 24 (14.12%) Roadmaps
10 23 (13.53%) Business Strategy
10 23 (13.53%) Project Management
11 20 (11.76%) B2B
12 19 (11.18%) User Experience
13 18 (10.59%) Continuous Improvement
14 17 (10.00%) Customer Experience
15 15 (8.82%) Business Case
15 15 (8.82%) Storytelling
15 15 (8.82%) Technical Leadership
16 13 (7.65%) Matrix Organization
Programming Languages
1 27 (15.88%) Python
2 23 (13.53%) SQL
3 5 (2.94%) R
4 3 (1.76%) PowerShell
5 2 (1.18%) C
5 2 (1.18%) Kusto Query Language
6 1 (0.59%) Scala
Qualifications
1 26 (15.29%) Degree
2 4 (2.35%) Master's Degree
3 3 (1.76%) NVQ Level 3
4 2 (1.18%) BPSS Clearance
4 2 (1.18%) Computer Science Degree
4 2 (1.18%) GCFA
4 2 (1.18%) GCIA
4 2 (1.18%) GCIH
4 2 (1.18%) OSCP
4 2 (1.18%) SANS
4 2 (1.18%) SC Cleared
4 2 (1.18%) Security Cleared
5 1 (0.59%) CISA
Quality Assurance & Compliance
1 15 (8.82%) Actionable Recommendations
2 13 (7.65%) Data Quality
3 12 (7.06%) QA
4 8 (4.71%) GDPR
5 6 (3.53%) Accessibility
6 3 (1.76%) SLA
7 2 (1.18%) PMO
8 1 (0.59%) ITGC
8 1 (0.59%) PERC
8 1 (0.59%) Sarbanes-Oxley
8 1 (0.59%) WCAG
System Software
1 2 (1.18%) KVM
1 2 (1.18%) VMware Infrastructure
1 2 (1.18%) vSphere
Systems Management
1 1 (0.59%) Ansible
Vendors
1 19 (11.18%) Adobe
2 16 (9.41%) Microsoft
3 9 (5.29%) Salesforce
4 8 (4.71%) Google
5 6 (3.53%) Databricks
5 6 (3.53%) HubSpot
6 5 (2.94%) Ariba
6 5 (2.94%) Foundry
6 5 (2.94%) SAP
6 5 (2.94%) Workday
7 4 (2.35%) YouTube
8 3 (1.76%) Instagram
8 3 (1.76%) TikTok
9 2 (1.18%) Alteryx
9 2 (1.18%) Civica
9 2 (1.18%) Facebook
9 2 (1.18%) Intel
9 2 (1.18%) Splunk
9 2 (1.18%) Starlink
9 2 (1.18%) VMware