The table below looks at the prevalence of the term Social Media in contract job vacancies advertised in England. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Social Media over the 3 months to 23 June 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Social Media
UK / England
3 months to
23 Jun 2017
Same period 2016 Same period 2015
Rank 376 418 400
Rank change year-on-year +42 -18  
Contract jobs citing Social Media 215 207 239
As % of all contract IT jobs advertised in England 0.50% 0.42% 0.47%
As % of the Miscellaneous category 1.49% 1.26% 1.46%
Number of daily rates quoted 112 136 165
Median daily rate £375 £331 £364
Median daily rate % change year-on-year +13.29% -9.00%  
90% offered a daily rate of more than £213 £174 £220
10% offered a daily rate of more than £522 £600 £625
UK excluding London median daily rate £320 £350 £350
% change year-on-year -8.57% -  
Number of hourly rates quoted 17 4 9
Median hourly rate £23.25 £26.25 £19.00
Median hourly rate % change year-on-year -11.42% +38.15%  
90% offered a hourly rate of more than £15.30 £26.25 £16.00
10% offered a hourly rate of more than £43.96 £26.25 £24.00
UK excluding London median hourly rate £18.00 - £16.00

Social Media is in the generic IT skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for generic IT skills.

Generic IT Skills
England
Contract job vacancies with a requirement for generic IT skills 14396 16468 16411
As % of all contract IT job vacancies advertised in England 33.49% 33.32% 32.11%
Number of daily rates quoted 9444 10967 10474
Median daily rate £463 £438 £425
Median daily rate % change year-on-year +5.71% +2.94%  
90% offered a daily rate of more than £284 £270 £251
10% offered a daily rate of more than £650 £613 £610
UK excluding London median daily rate £400 £390 £375
% change year-on-year +2.56% +4.00%  
Number of hourly rates quoted 443 528 596
Median hourly rate £22.00 £21.00 £18.71
Median hourly rate % change year-on-year +4.76% +12.23%  
90% offered a hourly rate of more than £12.00 £12.43 £12.00
10% offered a hourly rate of more than £50.00 £46.81 £45.00
UK excluding London median hourly rate £25.00 £22.75 £19.00
% change year-on-year +9.89% +19.73%  

Social Media
Job Vacancy Trend in England

The job posting trend of jobs advertised in England citing Social Media as a proportion of all contract or permanent IT jobs with a match in the Miscellaneous category.

Job vacancy trend for Social Media in England

Social Media
Contractor Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Social Media in England.

Contractor daily rate trend for Social Media in England

Social Media
Contractor Daily Rate Histogram in England

The daily rate distribution of IT jobs citing Social Media in England over the 3 months to 23 June 2017.

Contractor daily rate histogram for Social Media in England

Social Media
Contractor Hourly Rate Trend in England

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Social Media in England.

Contractor hourly rate trend for Social Media in England

Social Media
Contractor Hourly Rate Histogram in England

The hourly rate distribution of IT jobs citing Social Media in England over the 3 months to 23 June 2017.

Contractor hourly rate histogram for Social Media in England

Social Media
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the England region over the 3 months to 23 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +36 132 £400 +19.40% 60
South East +2 36 £280 -17.76% 24
East of England +10 20 £435 +62.99% 12
West Midlands +7 7 £388 +106.66% 16
South West -2 7 £263 -12.33% 3
Yorkshire +13 6 £300 -44.44% 11
North West +18 4 £200 -27.27% 21
North East +68 2 £300 -40.00% 3
Social Media
UK

For the 6 months to 23 June 2017, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the England region with a requirement for Social Media.

1 141 (32.71%) Marketing
2 132 (30.63%) Agile Software Development
3 87 (20.19%) Analytics
4 69 (16.01%) Finance
5 68 (15.78%) SEO
6 56 (12.99%) HTML
6 56 (12.99%) Java
6 56 (12.99%) E-Commerce
7 55 (12.76%) User Experience
8 53 (12.30%) Project Management
8 53 (12.30%) Publishing
8 53 (12.30%) Content Management
9 47 (10.90%) Stakeholder Management
10 46 (10.67%) Adobe
11 45 (10.44%) Retail
12 43 (9.98%) CSS
13 42 (9.74%) CRM
13 42 (9.74%) Digital Marketing
14 35 (8.12%) CMS
15 34 (7.89%) TDD
15 34 (7.89%) Google
16 33 (7.66%) Degree
16 33 (7.66%) Legal
17 32 (7.42%) Business Intelligence
18 31 (7.19%) Scrum
18 31 (7.19%) Facebook
19 30 (6.96%) Web Application Development
19 30 (6.96%) Oracle
20 29 (6.73%) Advertising
20 29 (6.73%) Git (software)

Social Media
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 35 (8.12%) CMS
2 21 (4.87%) Oracle SOA Suite
3 20 (4.64%) Confluence
4 13 (3.02%) SharePoint
5 11 (2.55%) WordPress
6 10 (2.32%) Adobe Experience Manager
7 6 (1.39%) Apache
8 5 (1.16%) SAS
9 4 (0.93%) Sitecore CMS
10 3 (0.70%) BizTalk Server
10 3 (0.70%) Drupal
10 3 (0.70%) Skype for Business
11 2 (0.46%) Apache Pig
11 2 (0.46%) Apache Spark
11 2 (0.46%) CoreMedia CMS
11 2 (0.46%) Elasticsearch
11 2 (0.46%) Facebook Platform
11 2 (0.46%) WebSphere
12 1 (0.23%) SharePoint 2013
12 1 (0.23%) Tornado
Applications
1 19 (4.41%) Microsoft Office
2 17 (3.94%) Adobe Creative Suite
3 16 (3.71%) Microsoft Excel
4 15 (3.48%) Microsoft PowerPoint
5 8 (1.86%) Photoshop
6 6 (1.39%) MS Visio
7 5 (1.16%) Adobe Illustrator
8 4 (0.93%) InDesign
8 4 (0.93%) SPSS
9 3 (0.70%) InVision
10 2 (0.46%) Adobe After Effects
10 2 (0.46%) Spreadsheet
11 1 (0.23%) Adobe Premiere
Business Applications
1 18 (4.18%) Payment Gateway
2 9 (2.09%) Sprinklr
3 6 (1.39%) Dynamics CRM
3 6 (1.39%) Eloqua
4 5 (1.16%) Radian6
5 4 (0.93%) Adobe Campaign
6 3 (0.70%) WebTrends
7 2 (0.46%) Dynamics NAV
7 2 (0.46%) SAP Oil and Gas
7 2 (0.46%) Social Studio
8 1 (0.23%) SessionCam
Cloud Services
1 27 (6.26%) Google Analytics
2 12 (2.78%) SaaS
3 10 (2.32%) Yammer
4 9 (2.09%) Microsoft Azure
5 7 (1.62%) Adobe Analytics
6 5 (1.16%) Adobe Creative Cloud
6 5 (1.16%) AdWords
6 5 (1.16%) OpenShift
6 5 (1.16%) PaaS
7 3 (0.70%) Amazon AWS
7 3 (0.70%) BlueKai
7 3 (0.70%) Google Tag Manager
7 3 (0.70%) Office 365
8 2 (0.46%) Azure Active Directory
8 2 (0.46%) Cloud Computing
8 2 (0.46%) IaaS
8 2 (0.46%) MailChimp
8 2 (0.46%) SuccessFactors
9 1 (0.23%) Dropbox
9 1 (0.23%) Trello
Communications & Networking
1 16 (3.71%) Intranet
2 11 (2.55%) Internet
3 4 (0.93%) Broadband
3 4 (0.93%) HTTP
3 4 (0.93%) SMS
4 3 (0.70%) Skype
4 3 (0.70%) TCP/IP
4 3 (0.70%) Wi-Fi
5 2 (0.46%) 4G
5 2 (0.46%) BGP
5 2 (0.46%) IPv6
5 2 (0.46%) MPLS
5 2 (0.46%) OSPF
5 2 (0.46%) VLAN
5 2 (0.46%) VRRP
6 1 (0.23%) DHCP
6 1 (0.23%) DNS
6 1 (0.23%) Network Security
6 1 (0.23%) VPN
Database & Business Intelligence
1 18 (4.18%) Endeca
2 17 (3.94%) Big Data
3 10 (2.32%) Data Warehouse
4 9 (2.09%) MySQL
5 7 (1.62%) NoSQL
6 6 (1.39%) MongoDB
7 5 (1.16%) Data Mining
7 5 (1.16%) Hadoop
8 4 (0.93%) Squirro
9 3 (0.70%) SQL Server
10 2 (0.46%) Apache Cassandra
10 2 (0.46%) Apache Hive
10 2 (0.46%) HBase
10 2 (0.46%) Pentaho
10 2 (0.46%) Power BI
10 2 (0.46%) Sqoop
11 1 (0.23%) Mixpanel
11 1 (0.23%) Relational Database
11 1 (0.23%) SQL Server Analysis Services
11 1 (0.23%) SQL Server Integration Services
Development Applications
1 29 (6.73%) Git (software)
2 23 (5.34%) Jenkins
3 20 (4.64%) Gradle
3 20 (4.64%) JIRA
4 19 (4.41%) Selenium
5 18 (4.18%) JUnit
5 18 (4.18%) Mockito
5 18 (4.18%) Spock
6 7 (1.62%) Axure RP
7 5 (1.16%) Balsamiq Mockups
7 5 (1.16%) Maven
8 4 (0.93%) Subversion
9 3 (0.70%) Dreamweaver
10 2 (0.46%) Hudson
10 2 (0.46%) SonarQube
11 1 (0.23%) Cucumber
11 1 (0.23%) Jasmine
11 1 (0.23%) Karma Test Runner
11 1 (0.23%) Mocha
11 1 (0.23%) Xcode
General
1 141 (32.71%) Marketing
2 69 (16.01%) Finance
3 53 (12.30%) Publishing
4 45 (10.44%) Retail
5 33 (7.66%) Legal
6 29 (6.73%) Advertising
7 16 (3.71%) Banking
7 16 (3.71%) Telecoms
8 12 (2.78%) Brand Awareness
9 11 (2.55%) Games
10 6 (1.39%) Billing
10 6 (1.39%) Electronics
10 6 (1.39%) Financial Institution
10 6 (1.39%) French Language
10 6 (1.39%) Retail Banking
11 4 (0.93%) Automotive
11 4 (0.93%) German Language
11 4 (0.93%) Manufacturing
11 4 (0.93%) Pharmaceutical
12 3 (0.70%) Investment Banking
Job Titles
1 70 (16.24%) Developer
2 52 (12.06%) Designer
3 36 (8.35%) Analyst
3 36 (8.35%) Content Designer
4 27 (6.26%) Architect
5 22 (5.10%) Marketing Manager
6 19 (4.41%) Communications Manager
6 19 (4.41%) Consultant
7 18 (4.18%) Social Media Manager
8 17 (3.94%) Project Manager
9 15 (3.48%) Java Developer
9 15 (3.48%) Senior Developer
10 13 (3.02%) Digital Designer
10 13 (3.02%) Digital Project Manager
11 11 (2.55%) Business Analyst
11 11 (2.55%) Digital Analyst
12 10 (2.32%) Content Editor
12 10 (2.32%) Content Manager
12 10 (2.32%) Digital Content Designer
13 9 (2.09%) Web Content Editor
Libraries, Frameworks & Software Standards
1 56 (12.99%) HTML
2 43 (9.98%) CSS
3 29 (6.73%) RESTful
4 24 (5.57%) Spring
5 23 (5.34%) J2EE
6 22 (5.10%) Web Services
7 21 (4.87%) HTML5
8 17 (3.94%) JSON
9 15 (3.48%) CSS3
10 11 (2.55%) .NET
10 11 (2.55%) jQuery
11 9 (2.09%) REST
12 6 (1.39%) Ajax
12 6 (1.39%) AngularJS
12 6 (1.39%) Java EE
12 6 (1.39%) React
13 5 (1.16%) Apache Cordova
13 5 (1.16%) Hibernate
13 5 (1.16%) Node.js
13 5 (1.16%) XML
Miscellaneous
1 55 (12.76%) User Experience
2 27 (6.26%) Analytical Skills
3 23 (5.34%) Blog
4 22 (5.10%) Enterprise Software
5 19 (4.41%) iPad
6 17 (3.94%) Digital Media
7 14 (3.25%) Mobile App
8 11 (2.55%) Management Information System
9 9 (2.09%) Greenfield Project
10 7 (1.62%) FMCG
10 7 (1.62%) Graphic Design
11 6 (1.39%) Virtual Team
12 5 (1.16%) Cloud Native
12 5 (1.16%) Photography
12 5 (1.16%) Social Network
13 4 (0.93%) Data Centre
13 4 (0.93%) Mobile Banking
13 4 (0.93%) Video Editing
14 3 (0.70%) SCADA
14 3 (0.70%) VLE
Operating Systems
1 15 (3.48%) Android
2 12 (2.78%) Apple iOS
3 10 (2.32%) Windows
4 7 (1.62%) Linux
4 7 (1.62%) Unix
5 2 (0.46%) Windows 10
5 2 (0.46%) Windows 7
Processes & Methodologies
1 132 (30.63%) Agile Software Development
2 87 (20.19%) Analytics
3 68 (15.78%) SEO
4 56 (12.99%) E-Commerce
5 53 (12.30%) Content Management
5 53 (12.30%) Project Management
6 47 (10.90%) Stakeholder Management
7 42 (9.74%) CRM
7 42 (9.74%) Digital Marketing
8 34 (7.89%) TDD
9 32 (7.42%) Business Intelligence
10 31 (7.19%) Scrum
11 30 (6.96%) Web Application Development
12 29 (6.73%) Microservices
13 28 (6.50%) ERP
14 26 (6.03%) Change Management
14 26 (6.03%) SOA
15 22 (5.10%) Continuous Integration
15 22 (5.10%) Pay per click
15 22 (5.10%) Web Development
Programming Languages
1 56 (12.99%) Java
2 28 (6.50%) JavaScript
3 25 (5.80%) SQL
4 16 (3.71%) PHP
5 14 (3.25%) Python
6 8 (1.86%) C
7 6 (1.39%) Objective-C
7 6 (1.39%) Perl
8 5 (1.16%) Apple Swift
8 5 (1.16%) Ruby
9 4 (0.93%) R
9 4 (0.93%) Scala
10 3 (0.70%) C#
10 3 (0.70%) VB
11 2 (0.46%) C++
11 2 (0.46%) Groovy
11 2 (0.46%) VBA
Qualifications
1 33 (7.66%) Degree
2 9 (2.09%) Security Cleared
3 3 (0.70%) BPSS Clearance
3 3 (0.70%) Cisco Certification
3 3 (0.70%) SC Cleared
4 2 (0.46%) CCNA
4 2 (0.46%) CISSP
4 2 (0.46%) JNCIA
4 2 (0.46%) PRINCE2 Certification
4 2 (0.46%) RHCT
5 1 (0.23%) CCNP
5 1 (0.23%) CESG Certified Professional
5 1 (0.23%) CISM
5 1 (0.23%) CITP
5 1 (0.23%) DBS Check
5 1 (0.23%) DV Cleared
5 1 (0.23%) MBCS
5 1 (0.23%) PhD
5 1 (0.23%) PMI Certification
5 1 (0.23%) PMP
Quality Assurance & Compliance
1 10 (2.32%) QA
2 5 (1.16%) Data Quality
2 5 (1.16%) PMO
3 3 (0.70%) Actionable Recommendations
3 3 (0.70%) Solvency II
4 1 (0.23%) COBIT
4 1 (0.23%) Disclosure Scotland
4 1 (0.23%) GDPR
4 1 (0.23%) ISO/IEC 27001
System Software
1 27 (6.26%) Docker
2 2 (0.46%) Active Directory
2 2 (0.46%) Apache Flume
2 2 (0.46%) Hyper-V
2 2 (0.46%) VMware Infrastructure
Systems Management
1 18 (4.18%) Ansible
2 3 (0.70%) Opscode Chef
3 2 (0.46%) Microsoft Intune
4 1 (0.23%) EMC NetWorker
4 1 (0.23%) Puppet
4 1 (0.23%) Systems Management Server (SMS)
Vendors
1 46 (10.67%) Adobe
2 34 (7.89%) Google
3 31 (7.19%) Facebook
4 30 (6.96%) Oracle
5 28 (6.50%) Microsoft
6 23 (5.34%) Twitter
7 20 (4.64%) ATG
8 12 (2.78%) Tableau
9 10 (2.32%) SAP
10 7 (1.62%) Salesforce.com
11 5 (1.16%) Apple
12 4 (0.93%) IBM
12 4 (0.93%) MuleSoft
12 4 (0.93%) Sitecore
12 4 (0.93%) Splunk
13 3 (0.70%) Brandwatch
13 3 (0.70%) Guidewire
13 3 (0.70%) NetBase
13 3 (0.70%) Pega
13 3 (0.70%) Sysomos
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