Social Media Contract Job Trends in England

Social Media
UK > England

The table below looks at the prevalence of the term Social Media in contract job vacancies in England. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Social Media over the 6 months leading up to 17 August 2026, comparing them to the same period in the previous two years.

6 months to
17 Aug 2026
Same period 2025 Same period 2024
Rank 481 433 436
Rank change year-on-year -48 +3 +35
Contract jobs citing Social Media 143 79 97
As % of all contract jobs in England 0.31% 0.28% 0.29%
As % of the Miscellaneous category 0.93% 0.80% 0.95%
Number of daily rates quoted 32 37 53
10th Percentile £201 £200 £127
25th Percentile £263 £288 £200
Median daily rate (50th Percentile) £361 £425 £325
Median % change year-on-year -15.00% +30.77% -13.33%
75th Percentile £478 £600 £400
90th Percentile £500 £675 £555
UK median daily rate £361 £405 £325
% change year-on-year -10.80% +24.62% -18.75%
Number of hourly rates quoted 12 15 16
10th Percentile £11.76 £24.37 £12.22
25th Percentile £14.57 £27.88 £20.15
Median hourly rate £17.00 £30.00 £34.06
Median % change year-on-year -43.33% -11.92% +23.85%
75th Percentile £18.75 £58.13 £39.75
90th Percentile £23.82 £63.75 £43.25
UK median hourly rate £17.00 £30.00 £36.50
% change year-on-year -43.33% -17.81% +32.73%

All Generic Skills
England

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring generic IT skills in England.

Contract vacancies with a requirement for generic IT skills 15,313 9,854 10,215
As % of all contract IT jobs advertised in England 33.51% 35.45% 30.82%
Number of daily rates quoted 9,390 6,209 6,628
10th Percentile £325 £306 £300
25th Percentile £425 £408 £425
Median daily rate (50th Percentile) £525 £525 £550
Median % change year-on-year - -4.55% -
75th Percentile £638 £650 £682
90th Percentile £750 £775 £825
UK median daily rate £525 £525 £550
% change year-on-year - -4.55% -
Number of hourly rates quoted 915 498 528
10th Percentile £14.97 £15.48 £12.68
25th Percentile £19.34 £18.87 £18.50
Median hourly rate £42.50 £31.18 £47.50
Median % change year-on-year +36.31% -34.36% +11.76%
75th Percentile £70.00 £60.00 £70.00
90th Percentile £85.00 £80.00 £75.00
UK median hourly rate £43.50 £29.50 £45.00
% change year-on-year +47.46% -34.44% +10.86%

Social Media
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Social Media relative to all contract IT jobs advertised in England.

Social Media job vacancy trend in England

Social Media
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Social Media.

Contractor daily rate distribution trend for jobs in England citing Social Media

Social Media
Daily Rate Histogram in England

Daily rate distribution for jobs citing Social Media in England over the 6 months to 17 August 2026.

Daily rate histogram for Social Media in England

Social Media
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Social Media.

Contractor hourly rate distribution trend for jobs in England citing Social Media

Social Media
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Social Media in England over the 6 months to 17 August 2026.

Hourly rate histogram for Social Media in England

Social Media
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the England region over the 6 months to 17 August 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -64 61 £313 -23.78% 273
South East -17 49 £205 -51.34% 98
North of England -63 12 £501 +45.96% 80
East of England -17 7 - - 12
South West -38 7 £425 -26.09% 53
North West -36 5 £155 -61.25% 39
Midlands -48 5 £350 -36.36% 49
West Midlands -52 5 £350 -36.36% 34
Yorkshire -32 4 £501 +75.12% 32
North East -41 3 - - 10
Social Media
UK

Social Media
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 13 (9.09%) CMS
2 3 (2.10%) SharePoint
3 2 (1.40%) Apache Airflow
3 2 (1.40%) Drupal
3 2 (1.40%) WordPress
4 1 (0.70%) Confluence
Applications
1 16 (11.19%) Microsoft Office
2 15 (10.49%) Adobe Creative Suite
3 6 (4.20%) NUKE
3 6 (4.20%) Sketch
4 5 (3.50%) Houdini
5 4 (2.80%) Microsoft Excel
6 3 (2.10%) Adobe After Effects
6 3 (2.10%) CINEMA 4D
6 3 (2.10%) DaVinci Resolve
6 3 (2.10%) Microsoft PowerPoint
7 2 (1.40%) Adobe Illustrator
7 2 (1.40%) InDesign
7 2 (1.40%) Photoshop
8 1 (0.70%) Trello
Business Applications
1 6 (4.20%) Sprinklr
2 2 (1.40%) Workfront
3 1 (0.70%) Dynamics GP
3 1 (0.70%) SAP MDG
3 1 (0.70%) SAP MDG-S
Cloud Services
1 10 (6.99%) Figma
2 9 (6.29%) SaaS
3 6 (4.20%) Adobe Analytics
3 6 (4.20%) Azure
4 5 (3.50%) AWS
4 5 (3.50%) Canva
4 5 (3.50%) Power Platform
5 4 (2.80%) GCP
5 4 (2.80%) Google Analytics
6 3 (2.10%) dbt
6 3 (2.10%) Microsoft 365
6 3 (2.10%) Snowflake
7 2 (1.40%) Copilot Studio
7 2 (1.40%) Facebook Ads
7 2 (1.40%) iPaaS
7 2 (1.40%) Microsoft Copilot
7 2 (1.40%) Viva Engage
8 1 (0.70%) Adobe Creative Cloud
8 1 (0.70%) Asana
8 1 (0.70%) Slack
Communications & Networking
1 47 (32.87%) Broadband
2 4 (2.80%) Wi-Fi
3 3 (2.10%) Ethernet
4 2 (1.40%) DHCP
4 2 (1.40%) DNS
4 2 (1.40%) HTTP
4 2 (1.40%) Internet
4 2 (1.40%) Multicast
4 2 (1.40%) Network Security
4 2 (1.40%) RTMP
4 2 (1.40%) SSL
4 2 (1.40%) TCP/IP
4 2 (1.40%) TETRA
4 2 (1.40%) VLAN
4 2 (1.40%) VPN
4 2 (1.40%) WAN
5 1 (0.70%) LAN
5 1 (0.70%) NGN
5 1 (0.70%) SD-WAN
5 1 (0.70%) Wireless
Database & Business Intelligence
1 5 (3.50%) Metadata
1 5 (3.50%) Power BI
2 3 (2.10%) Big Data
2 3 (2.10%) Data Lake
3 2 (1.40%) Data Warehouse
3 2 (1.40%) Looker
3 2 (1.40%) Tableau
Development Applications
1 1 (0.70%) JIRA
General
1 75 (52.45%) Marketing
2 61 (42.66%) Social Skills
3 28 (19.58%) Analytical Skills
4 18 (12.59%) Advertising
5 13 (9.09%) Finance
5 13 (9.09%) Organisational Skills
6 10 (6.99%) Influencing Skills
7 9 (6.29%) Law
7 9 (6.29%) Legal
8 8 (5.59%) Telecoms
9 6 (4.20%) Multimedia
9 6 (4.20%) Publishing
10 5 (3.50%) Aviation
10 5 (3.50%) Games
10 5 (3.50%) Manufacturing
10 5 (3.50%) Public Sector
11 3 (2.10%) Banking
11 3 (2.10%) Presentation Skills
11 3 (2.10%) Retail
12 2 (1.40%) Billing
Job Titles
1 21 (14.69%) Lead
2 19 (13.29%) Senior
3 11 (7.69%) Designer
4 9 (6.29%) Digital Designer
5 7 (4.90%) Product Manager
6 6 (4.20%) Engagement Manager
6 6 (4.20%) Senior Manager
7 5 (3.50%) Analyst
7 5 (3.50%) Business Development Manager
7 5 (3.50%) Business Manager
7 5 (3.50%) Content Manager
7 5 (3.50%) Development Manager
7 5 (3.50%) Marketing Assistant
7 5 (3.50%) Procurement Manager
7 5 (3.50%) Stakeholder Engagement Manager
7 5 (3.50%) Stakeholder Manager
8 4 (2.80%) IT Technician
8 4 (2.80%) Marketing Manager
8 4 (2.80%) Products Support Manager
8 4 (2.80%) Team Leader
Libraries, Frameworks & Software Standards
1 6 (4.20%) ATL
2 3 (2.10%) HTML
3 2 (1.40%) HTML5
3 2 (1.40%) OLE
3 2 (1.40%) PySpark
3 2 (1.40%) PyTorch
3 2 (1.40%) TensorFlow
3 2 (1.40%) Unreal Engine
4 1 (0.70%) .NET
4 1 (0.70%) Oracle Fusion
4 1 (0.70%) REST
Miscellaneous
1 9 (6.29%) Analytical Mindset
1 9 (6.29%) Onboarding
2 8 (5.59%) Blog
3 7 (4.90%) Marketing Technology
4 6 (4.20%) Mobile App
4 6 (4.20%) Security Posture
4 6 (4.20%) Self-Motivation
5 5 (3.50%) Robotics
6 4 (2.80%) Graphic Design
6 4 (2.80%) Management Information System
6 4 (2.80%) Motion Graphics
6 4 (2.80%) Product Ownership
7 3 (2.10%) Animation
7 3 (2.10%) Web Conferencing
8 2 (1.40%) Digital Media
8 2 (1.40%) Media Streaming
8 2 (1.40%) Music Streaming
8 2 (1.40%) Over-the-Top Content
8 2 (1.40%) Photography
8 2 (1.40%) Video\Live Streaming
Operating Systems
1 6 (4.20%) Windows
2 3 (2.10%) Linux
3 1 (0.70%) Mac OS
3 1 (0.70%) Windows Server
Processes & Methodologies
1 37 (25.87%) Digital Marketing
2 30 (20.98%) Analytics
2 30 (20.98%) Problem-Solving
3 28 (19.58%) AI
4 24 (16.78%) Collaborative Working
4 24 (16.78%) Stakeholder Management
5 23 (16.08%) Project Management
6 20 (13.99%) User Experience
7 19 (13.29%) Actionable Insight
8 18 (12.59%) Storytelling
9 17 (11.89%) Decision-Making
9 17 (11.89%) Roadmaps
10 15 (10.49%) CRM
11 13 (9.09%) Business Case
11 13 (9.09%) Continuous Improvement
12 12 (8.39%) Business Strategy
12 12 (8.39%) Matrix Organization
13 11 (7.69%) Customer Experience
13 11 (7.69%) Cybersecurity
13 11 (7.69%) Time Management
Programming Languages
1 15 (10.49%) Python
2 13 (9.09%) SQL
3 3 (2.10%) PowerShell
4 2 (1.40%) Kusto Query Language
4 2 (1.40%) R
5 1 (0.70%) Scala
Qualifications
1 26 (18.18%) Degree
2 4 (2.80%) BPSS Clearance
2 4 (2.80%) Master's Degree
3 2 (1.40%) Computer Science Degree
3 2 (1.40%) GCFA
3 2 (1.40%) GCIA
3 2 (1.40%) GCIH
3 2 (1.40%) NVQ Level 3
3 2 (1.40%) OSCP
3 2 (1.40%) SANS
3 2 (1.40%) SC Cleared
3 2 (1.40%) Security Cleared
Quality Assurance & Compliance
1 10 (6.99%) Accessibility
2 9 (6.29%) QA
3 8 (5.59%) Actionable Recommendations
3 8 (5.59%) Data Quality
4 5 (3.50%) GDPR
5 3 (2.10%) SLA
6 1 (0.70%) PERC
6 1 (0.70%) PMO
6 1 (0.70%) WCAG
System Software
1 2 (1.40%) KVM
1 2 (1.40%) VMware Infrastructure
1 2 (1.40%) vSphere
2 1 (0.70%) Active Directory
Systems Management
1 1 (0.70%) Ansible
1 1 (0.70%) Microsoft Intune
1 1 (0.70%) Terraform
Vendors
1 23 (16.08%) Adobe
2 12 (8.39%) Microsoft
3 9 (6.29%) TikTok
4 7 (4.90%) Google
5 6 (4.20%) Facebook
5 6 (4.20%) Salesforce
6 5 (3.50%) Databricks
6 5 (3.50%) Foundry
6 5 (3.50%) Workday
7 4 (2.80%) Instagram
7 4 (2.80%) Pinterest
7 4 (2.80%) SAP
7 4 (2.80%) Snapchat
7 4 (2.80%) YouTube
8 3 (2.10%) Ariba
9 2 (1.40%) NetBase
9 2 (1.40%) Peplink
9 2 (1.40%) Sony
9 2 (1.40%) Starlink
9 2 (1.40%) VMware