Creative Strategist Contracts

Creative Strategist
UK

The median Creative Strategist daily rate in the UK is £273, according to job vacancies posted in the 6 months leading up to 1 May 2025.

The table below provides contractor rate benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
1 May 2025
Same period 2024 Same period 2023
Rank 517 581 -
Rank change year-on-year +64 - -
Contract jobs requiring a Creative Strategist 3 1 0
As % of all contract jobs advertised in the UK 0.010% 0.002% -
As % of the Job Titles category 0.011% 0.002% -
Number of daily rates quoted 3 1 0
10th Percentile - - -
25th Percentile £259 £604 -
Median daily rate (50th Percentile) £273 £628 -
Median % change year-on-year -56.57% - -
75th Percentile £308 £651 -
90th Percentile £321 - -
UK excluding London median daily rate £273 - -

All Contract IT Job Vacancies
UK

For comparison with the information above, the following table provides summary statistics for all contract IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

Contract vacancies in the UK with a recognized job title 27,084 40,415 56,464
% of contract IT jobs with a recognized job title 92.52% 92.78% 94.61%
Number of daily rates quoted 17,692 26,309 39,470
10th Percentile £300 £275 £313
25th Percentile £406 £410 £425
Median daily rate (50th Percentile) £515 £525 £540
Median % change year-on-year -1.90% -2.78% +2.86%
75th Percentile £625 £638 £650
90th Percentile £738 £750 £750
UK excluding London median daily rate £475 £492 £500
% change year-on-year -3.46% -1.60% +5.26%
Number of hourly rates quoted 1,035 2,664 1,570
10th Percentile £14.07 £12.86 £14.29
25th Percentile £18.50 £16.30 £19.50
Median hourly rate £29.00 £36.42 £45.00
Median % change year-on-year -20.37% -19.07% +91.49%
75th Percentile £62.50 £60.75 £65.75
90th Percentile £75.00 £72.50 £75.75
UK excluding London median hourly rate £28.00 £39.55 £42.50
% change year-on-year -29.20% -6.94% +117.95%

Creative Strategist
Job Vacancy Trend

Job postings that featured Creative Strategist in the job title as a proportion of all IT jobs advertised.

Job vacancy trend for Creative Strategist in the UK

Creative Strategist
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Creative Strategist.

Daily rate trend for Creative Strategist in the UK

Creative Strategist
Top 4 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Creative Strategist within the UK over the 6 months to 1 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +58 2 £296 -52.79% 2
London +39 2 £296 -52.79% 2
Wales - 1 £273 -
UK excluding London - 1 £273 -

Creative Strategist Skill Set
Top 23 Co-occurring Skills and Capabilities

For the 6 months to 1 May 2025, Creative Strategist contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads featuring Creative Strategist in the job title.

1 3 (100.00%) Marketing
2 2 (66.67%) Photography
2 2 (66.67%) Photoshop
2 2 (66.67%) Project Management
2 2 (66.67%) Adobe Illustrator
2 2 (66.67%) Adobe Premiere
2 2 (66.67%) Augmented Reality
2 2 (66.67%) Content Marketing
2 2 (66.67%) Content Strategy
2 2 (66.67%) Storytelling
2 2 (66.67%) Social Skills
2 2 (66.67%) Presentation Skills
2 2 (66.67%) Storyboarding
2 2 (66.67%) Virtual Reality
2 2 (66.67%) Decision-Making
2 2 (66.67%) Deadline-Driven
3 1 (33.33%) Instagram
3 1 (33.33%) Strategic Thinking
3 1 (33.33%) Social Media
3 1 (33.33%) Facebook
3 1 (33.33%) Creative Marketing
3 1 (33.33%) Copywriting
3 1 (33.33%) Graphic Design

Creative Strategist Skill Set
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (66.67%) Adobe Illustrator
1 2 (66.67%) Adobe Premiere
1 2 (66.67%) Photoshop
General
1 3 (100.00%) Marketing
2 2 (66.67%) Presentation Skills
2 2 (66.67%) Social Skills
Miscellaneous
1 2 (66.67%) Augmented Reality
1 2 (66.67%) Photography
1 2 (66.67%) Virtual Reality
2 1 (33.33%) Graphic Design
2 1 (33.33%) Social Media
Processes & Methodologies
1 2 (66.67%) Content Marketing
1 2 (66.67%) Content Strategy
1 2 (66.67%) Deadline-Driven
1 2 (66.67%) Decision-Making
1 2 (66.67%) Project Management
1 2 (66.67%) Storyboarding
1 2 (66.67%) Storytelling
2 1 (33.33%) Copywriting
2 1 (33.33%) Creative Marketing
2 1 (33.33%) Strategic Thinking
Vendors
1 1 (33.33%) Facebook
1 1 (33.33%) Instagram