Period
to 19 November 2017

The table below looks at the prevalence of the term Social Media in contract job vacancies. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Social Media over the 6 months to 19 November 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Social Media
UK
6 months to
19 Nov 2017
Same period 2016 Same period 2015
Rank 444 456 452
Rank change year-on-year +12 -4 -110
Contract jobs citing Social Media 503 507 536
As % of all contract IT jobs advertised in the UK 0.50% 0.48% 0.47%
As % of the Miscellaneous category 1.48% 1.46% 1.44%
Number of daily rates quoted 286 319 391
UK median daily rate £400 £350 £425
Median daily rate % change year-on-year +14.29% -17.65% +21.43%
10th Percentile £181 £180 £163
90th Percentile £550 £550 £675
UK excluding London median daily rate £350 £350 £435
% change year-on-year - -19.54% +33.85%
Number of hourly rates quoted 33 42 29
UK median hourly rate £28.00 £20.00 £17.00
Median hourly rate % change year-on-year +40.00% +17.65% -5.56%
10th Percentile £14.73 £11.80 £11.20
90th Percentile £39.30 £42.84 £43.35
UK excluding London median hourly rate £29.54 £18.00 £15.00
% change year-on-year +64.08% +20.00% -10.71%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for generic IT skills.

All Generic IT Skills
UK
Contract vacancies with a requirement for generic IT skills 34092 34695 37236
As % of all contract IT jobs advertised in the UK 33.62% 33.09% 32.49%
Number of daily rates quoted 22621 22783 23665
UK median daily rate £450 £425 £420
Median daily rate % change year-on-year +5.88% +1.19% +5.00%
10th Percentile £263 £250 £240
90th Percentile £650 £625 £618
UK excluding London median daily rate £400 £390 £375
% change year-on-year +2.56% +4.00% +7.14%
Number of hourly rates quoted 995 1190 1468
UK median hourly rate £20.66 £20.75 £19.50
Median hourly rate % change year-on-year -0.46% +6.41% +8.33%
10th Percentile £11.25 £11.72 £11.25
90th Percentile £48.75 £47.50 £47.25
UK excluding London median hourly rate £20.00 £21.00 £19.00
% change year-on-year -4.76% +10.53% +8.57%

Social Media
Job Vacancy Trend

Job postings citing Social Media as a percentage of all IT jobs advertised.

Job vacancy trend for Social Media in the UK

Social Media
Contractor Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Social Media.

Contractor daily rate trend for Social Media in the UK

Social Media
Contractor Daily Rate Histogram

The daily rate distribution of IT jobs citing Social Media over the 6 months to 19 November 2017.

Contractor daily rate histogram for Social Media in the UK

Social Media
Contractor Hourly Rate Trend

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Social Media.

Contractor hourly rate trend for Social Media in the UK

Social Media
Contractor Hourly Rate Histogram

The hourly rate distribution of IT jobs citing Social Media over the 6 months to 19 November 2017.

Contractor hourly rate histogram for Social Media in the UK

Social Media
Top 15 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the UK over the 6 months to 19 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +17 488 £400 +14.29% 80
London -5 292 £400 +14.29% 43
UK excluding London 0 204 £350 - 39
South East +42 98 £325 +1.01% 12
North of England +33 28 £450 - 13
Midlands +12 26 £400 +14.29% 6
East of England -35 23 £325 -7.14% 2
West Midlands +20 22 £400 +66.67% 3
North West +27 20 £600 +87.50% 6
South West +7 17 £220 -23.48% 4
Scotland -7 10 £300 -36.84%
Yorkshire -3 6 £363 -19.44% 6
East Midlands +2 4 £250 -37.50% 3
North East +65 2 £443 +37.21% 1
Wales +16 2 £313 - 2

For the 6 months to 19 November 2017, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for Social Media.

1 217 (43.14%) Marketing
2 168 (33.40%) Agile Software Development
3 126 (25.05%) Analytics
4 88 (17.50%) Finance
5 83 (16.50%) HTML
6 81 (16.10%) Digital Marketing
7 76 (15.11%) Content Management
8 66 (13.12%) E-Commerce
9 64 (12.72%) Adobe
10 63 (12.52%) CMS
11 60 (11.93%) Degree
11 60 (11.93%) Mobile App
12 58 (11.53%) Java
12 58 (11.53%) CSS
13 54 (10.74%) User Experience
14 53 (10.54%) Microsoft
14 53 (10.54%) SEO
15 52 (10.34%) Project Management
15 52 (10.34%) CRM
16 50 (9.94%) JavaScript
17 49 (9.74%) Web Services
18 48 (9.54%) Scrum
19 46 (9.15%) Facebook
20 45 (8.95%) Stakeholder Management
21 43 (8.55%) Analytical Skills
22 40 (7.95%) ERP
22 40 (7.95%) Google
23 39 (7.75%) JIRA
23 39 (7.75%) Continuous Integration
23 39 (7.75%) Twitter

Social Media
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 63 (12.52%) CMS
2 31 (6.16%) Confluence
3 27 (5.37%) Adobe Experience Manager
4 26 (5.17%) Oracle SOA Suite
5 25 (4.97%) SharePoint
6 16 (3.18%) Apache
7 15 (2.98%) WordPress
8 7 (1.39%) Drupal
8 7 (1.39%) MS Project Server
9 6 (1.19%) Kentico
9 6 (1.19%) Umbraco
10 4 (0.80%) IIS
11 2 (0.40%) Apache Spark
12 1 (0.20%) BizTalk Server
12 1 (0.20%) ColdFusion
12 1 (0.20%) Elasticsearch
12 1 (0.20%) Magnolia
12 1 (0.20%) MQSeries
12 1 (0.20%) SAS
12 1 (0.20%) Tornado
Applications
1 37 (7.36%) Photoshop
2 30 (5.96%) Adobe Illustrator
3 29 (5.77%) Microsoft PowerPoint
4 26 (5.17%) Microsoft Excel
5 21 (4.17%) Microsoft Office
6 14 (2.78%) Adobe Creative Suite
7 11 (2.19%) InDesign
8 9 (1.79%) MS Visio
9 7 (1.39%) Microsoft Project
10 6 (1.19%) Adobe After Effects
10 6 (1.19%) Adobe Premiere
10 6 (1.19%) Spreadsheet
11 4 (0.80%) InVision
12 3 (0.60%) Fireworks
13 1 (0.20%) Camtasia
13 1 (0.20%) Chatbot
Business Applications
1 25 (4.97%) Payment Gateway
2 7 (1.39%) SAP Oil and Gas
3 6 (1.19%) Dynamics CRM
3 6 (1.19%) Sprinklr
4 5 (0.99%) Radian6
5 4 (0.80%) WebTrends
6 3 (0.60%) Oracle CRM
6 3 (0.60%) Oracle CRM On Demand
6 3 (0.60%) Social Studio
7 2 (0.40%) Eloqua
7 2 (0.40%) Salesforce.com CRM
8 1 (0.20%) Adobe Campaign
8 1 (0.20%) Magento
8 1 (0.20%) Oracle BPM
8 1 (0.20%) Scribe Insight
Cloud Services
1 28 (5.57%) Google Analytics
2 25 (4.97%) Office 365
3 9 (1.79%) npm
4 8 (1.59%) Adobe Creative Cloud
4 8 (1.59%) AdWords
4 8 (1.59%) Amazon AWS
4 8 (1.59%) AWS Lambda
4 8 (1.59%) Microsoft Azure
5 7 (1.39%) SaaS
6 6 (1.19%) Serverless
6 6 (1.19%) Yammer
7 5 (0.99%) GitHub
8 4 (0.80%) Amazon S3
8 4 (0.80%) Azure Active Directory
8 4 (0.80%) CloudFront
8 4 (0.80%) Google Tag Manager
9 3 (0.60%) Adobe Analytics
9 3 (0.60%) Google Cloud Platform
9 3 (0.60%) MailChimp
9 3 (0.60%) Salesforce Service Cloud
Communications & Networking
1 22 (4.37%) Internet
2 16 (3.18%) Intranet
3 7 (1.39%) Wi-Fi
4 5 (0.99%) VPN
5 4 (0.80%) Bluetooth
5 4 (0.80%) HTTP
5 4 (0.80%) LAN
6 3 (0.60%) CTI
6 3 (0.60%) Skype
6 3 (0.60%) SMS
6 3 (0.60%) WAN
6 3 (0.60%) Wireless
7 2 (0.40%) Cisco IOS
7 2 (0.40%) Junos
8 1 (0.20%) Broadband
8 1 (0.20%) LTE
8 1 (0.20%) NAS
Database & Business Intelligence
1 25 (4.97%) Endeca
2 11 (2.19%) SQL Server
3 8 (1.59%) Data Warehouse
4 7 (1.39%) Big Data
5 5 (0.99%) Amazon DynamoDB
5 5 (0.99%) MySQL
5 5 (0.99%) Neo4j
5 5 (0.99%) PostgreSQL
5 5 (0.99%) Relational Database
6 4 (0.80%) Data Mining
7 3 (0.60%) Redis
8 2 (0.40%) Hadoop
8 2 (0.40%) NoSQL
9 1 (0.20%) Amazon RDS
9 1 (0.20%) BusinessObjects
9 1 (0.20%) DB2
9 1 (0.20%) EDRMS
9 1 (0.20%) Hazelcast
9 1 (0.20%) MongoDB
9 1 (0.20%) RDBMS
Development Applications
1 39 (7.75%) JIRA
2 37 (7.36%) Git (software)
3 31 (6.16%) JUnit
3 31 (6.16%) Mockito
4 30 (5.96%) Jenkins
5 25 (4.97%) Gradle
5 25 (4.97%) Selenium
5 25 (4.97%) Spock
6 9 (1.79%) gulp
7 6 (1.19%) Axure RP
7 6 (1.19%) Grunt
7 6 (1.19%) Mercurial
8 5 (0.99%) GitLab
8 5 (0.99%) webpack
9 4 (0.80%) Babel
9 4 (0.80%) Bitbucket
10 3 (0.60%) Xcode
11 2 (0.40%) Dreamweaver
12 1 (0.20%) PEAR
12 1 (0.20%) Visual Studio
General
1 217 (43.14%) Marketing
2 88 (17.50%) Finance
3 37 (7.36%) Advertising
4 36 (7.16%) Publishing
5 25 (4.97%) Retail
6 23 (4.57%) Legal
7 21 (4.17%) Telecoms
8 14 (2.78%) Banking
8 14 (2.78%) Brand Awareness
9 9 (1.79%) Financial Institution
9 9 (1.79%) Games
9 9 (1.79%) Multimedia
9 9 (1.79%) Pharmaceutical
10 8 (1.59%) Manufacturing
11 7 (1.39%) Electronics
12 4 (0.80%) German Language
13 3 (0.60%) French Language
13 3 (0.60%) Retail Banking
13 3 (0.60%) Spanish Language
14 2 (0.40%) Local Government
Job Titles
1 97 (19.28%) Developer
2 69 (13.72%) Designer
3 38 (7.55%) Architect
4 32 (6.36%) Marketing Manager
5 31 (6.16%) Analyst
6 25 (4.97%) Oracle Developer
6 25 (4.97%) Project Manager
7 23 (4.57%) Content Designer
7 23 (4.57%) Social Media Manager
8 21 (4.17%) Business Analyst
8 21 (4.17%) Solutions Architect
9 17 (3.38%) Communications Manager
9 17 (3.38%) Consultant
10 15 (2.98%) Graphic Designer
11 14 (2.78%) Digital Designer
11 14 (2.78%) Front End Developer (Client-Side Developer)
12 13 (2.58%) Content Manager
12 13 (2.58%) UX Designer
13 12 (2.39%) Digital Project Manager
14 11 (2.19%) Technical Architect
Libraries, Frameworks & Software Standards
1 83 (16.50%) HTML
2 58 (11.53%) CSS
3 49 (9.74%) Web Services
4 33 (6.56%) RESTful
5 27 (5.37%) HTML5
6 26 (5.17%) J2EE
7 25 (4.97%) Spring
8 21 (4.17%) CSS3
9 19 (3.78%) REST
10 18 (3.58%) jQuery
10 18 (3.58%) XML
11 14 (2.78%) React
12 13 (2.58%) JSON
12 13 (2.58%) Node.js
13 12 (2.39%) Sass
14 11 (2.19%) AngularJS
15 8 (1.59%) .NET
15 8 (1.59%) Apache Cordova
15 8 (1.59%) Backbone.js
16 7 (1.39%) Redux
Miscellaneous
1 60 (11.93%) Mobile App
2 54 (10.74%) User Experience
3 43 (8.55%) Analytical Skills
4 25 (4.97%) Enterprise Software
4 25 (4.97%) Graphic Design
4 25 (4.97%) iPad
5 20 (3.98%) Digital Media
6 19 (3.78%) FMCG
6 19 (3.78%) Virtual Team
7 18 (3.58%) Blog
8 12 (2.39%) Computer Science
9 10 (1.99%) Fintech
9 10 (1.99%) Video Editing
10 9 (1.79%) Management Information System
10 9 (1.79%) Photography
11 8 (1.59%) Hedge funds
12 5 (0.99%) Greenfield Project
12 5 (0.99%) Social Network
13 4 (0.80%) Data Structures
13 4 (0.80%) Motion Graphics
Operating Systems
1 27 (5.37%) Android
2 20 (3.98%) Apple iOS
3 15 (2.98%) Windows
4 12 (2.39%) Linux
5 4 (0.80%) Windows Mobile
6 3 (0.60%) Unix
7 2 (0.40%) Mac OS
7 2 (0.40%) Mac OS X
7 2 (0.40%) Windows 10
8 1 (0.20%) Windows Server
8 1 (0.20%) Windows Server 2008
8 1 (0.20%) Windows Server 2012
Processes & Methodologies
1 168 (33.40%) Agile Software Development
2 126 (25.05%) Analytics
3 81 (16.10%) Digital Marketing
4 76 (15.11%) Content Management
5 66 (13.12%) E-Commerce
6 53 (10.54%) SEO
7 52 (10.34%) CRM
7 52 (10.34%) Project Management
8 48 (9.54%) Scrum
9 45 (8.95%) Stakeholder Management
10 40 (7.95%) ERP
11 39 (7.75%) Continuous Integration
12 34 (6.76%) SOA
13 33 (6.56%) Business Intelligence
13 33 (6.56%) DevOps
14 32 (6.36%) TDD
15 31 (6.16%) Web Development
16 29 (5.77%) User Stories
17 28 (5.57%) BDD
18 27 (5.37%) Microservices
Programming Languages
1 58 (11.53%) Java
2 50 (9.94%) JavaScript
3 17 (3.38%) SQL
4 16 (3.18%) PHP
5 10 (1.99%) ES6
6 8 (1.59%) Python
7 7 (1.39%) Apple Swift
7 7 (1.39%) C#
7 7 (1.39%) Objective-C
8 5 (0.99%) TypeScript
9 4 (0.80%) C
10 3 (0.60%) R
11 2 (0.40%) PHP 5
11 2 (0.40%) Scala
11 2 (0.40%) VB
11 2 (0.40%) VBA
12 1 (0.20%) Perl
12 1 (0.20%) PL/SQL
12 1 (0.20%) PowerShell
Qualifications
1 60 (11.93%) Degree
2 10 (1.99%) PMI Certification
2 10 (1.99%) PMP
3 7 (1.39%) Computer Science Degree
4 5 (0.99%) SC Cleared
4 5 (0.99%) Security Cleared
5 2 (0.40%) APMP
5 2 (0.40%) CCNA
5 2 (0.40%) Cisco Certification
5 2 (0.40%) CWNA
5 2 (0.40%) Master's Degree
5 2 (0.40%) PRINCE2 Certification
6 1 (0.20%) A+ Certification
6 1 (0.20%) CIPD
6 1 (0.20%) CTC Cleared
6 1 (0.20%) DBS Check
6 1 (0.20%) DV Cleared
6 1 (0.20%) ISEB
6 1 (0.20%) MCP
6 1 (0.20%) PhD
Quality Assurance & Compliance
1 27 (5.37%) QA
2 4 (0.80%) PMO
3 3 (0.60%) Disclosure Scotland
4 2 (0.40%) GDPR
5 1 (0.20%) GCP
5 1 (0.20%) SLA
System Software
1 30 (5.96%) Docker
2 10 (1.99%) Active Directory
3 3 (0.60%) Virtual Desktop
3 3 (0.60%) VMware Infrastructure
Systems Management
1 25 (4.97%) Ansible
2 5 (0.99%) Puppet
2 5 (0.99%) Systems Management Server (SMS)
3 4 (0.80%) Microsoft Intune
3 4 (0.80%) Packer
3 4 (0.80%) Terraform
4 2 (0.40%) EMC NetWorker
5 1 (0.20%) SCCM
5 1 (0.20%) WSUS
Vendors
1 64 (12.72%) Adobe
2 53 (10.54%) Microsoft
3 46 (9.15%) Facebook
4 40 (7.95%) Google
5 39 (7.75%) Twitter
6 33 (6.56%) Oracle
7 27 (5.37%) ATG
7 27 (5.37%) SAP
8 14 (2.78%) Salesforce.com
9 7 (1.39%) Tableau
10 6 (1.19%) IBM
11 5 (0.99%) Apple
11 5 (0.99%) Workday
12 4 (0.80%) New Relic
12 4 (0.80%) Samsung
13 3 (0.60%) Conga
13 3 (0.60%) DocuSign
13 3 (0.60%) Informatica
13 3 (0.60%) Pardot
13 3 (0.60%) Salesforce Marketing Cloud