The table below looks at the prevalence of the term Social Media in contract job vacancies. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Social Media over the 3 months to 26 June 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Social Media
UK
3 months to
26 Jun 2017
Same period 2016 Same period 2015
Rank 386 445 407
Rank change year-on-year +59 -38  
Contract jobs citing Social Media 226 209 250
As % of all contract IT jobs advertised in the UK 0.48% 0.39% 0.45%
As % of the Miscellaneous category 1.45% 1.18% 1.41%
Number of daily rates quoted 119 138 174
Median daily rate £375 £340 £365
Median daily rate % change year-on-year +10.29% -6.84%  
90% offered a daily rate of more than £199 £175 £219
10% offered a daily rate of more than £512 £600 £621
UK excluding London median daily rate £320 £350 £350
% change year-on-year -8.57% -  
Number of hourly rates quoted 16 4 10
Median hourly rate £22.63 £26.25 £17.50
Median hourly rate % change year-on-year -13.80% +50.00%  
90% offered a hourly rate of more than £15.25 £26.25 £15.65
10% offered a hourly rate of more than £42.64 £26.25 £23.25
UK excluding London median hourly rate £18.00 - £16.00

Social Media is in the generic IT skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for generic IT skills.

Generic IT Skills
UK
Contract job vacancies with a requirement for generic IT skills 15613 17659 17730
As % of all contract IT job vacancies advertised in the UK 33.21% 33.27% 31.70%
Number of daily rates quoted 10142 11576 11144
Median daily rate £450 £425 £420
Median daily rate % change year-on-year +5.88% +1.19%  
90% offered a daily rate of more than £275 £260 £250
10% offered a daily rate of more than £625 £600 £600
UK excluding London median daily rate £400 £390 £375
% change year-on-year +2.56% +4.00%  
Number of hourly rates quoted 491 579 639
Median hourly rate £22.00 £22.50 £19.00
Median hourly rate % change year-on-year -2.22% +18.42%  
90% offered a hourly rate of more than £12.00 £12.50 £12.25
10% offered a hourly rate of more than £50.00 £47.39 £47.50
UK excluding London median hourly rate £25.00 £23.00 £18.88
% change year-on-year +8.69% +21.82%  

Social Media
Job Vacancy Trend

The job posting trend of jobs advertised citing Social Media as a proportion of all contract or permanent IT jobs with a match in the Miscellaneous category.

Job vacancy trend for Social Media in the UK

Social Media
Contractor Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Social Media.

Contractor daily rate trend for Social Media in the UK

Social Media
Contractor Daily Rate Histogram

The daily rate distribution of IT jobs citing Social Media over the 3 months to 26 June 2017.

Contractor daily rate histogram for Social Media in the UK

Social Media
Contractor Hourly Rate Trend

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Social Media.

Contractor hourly rate trend for Social Media in the UK

Social Media
Contractor Hourly Rate Histogram

The hourly rate distribution of IT jobs citing Social Media over the 3 months to 26 June 2017.

Contractor hourly rate histogram for Social Media in the UK

Social Media
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the UK over the 3 months to 26 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +48 217 £381 +13.80% 160
London +28 132 £400 +19.40% 56
South East +26 36 £280 -20.00% 28
East of England +10 21 £435 +24.28% 13
Berkshire +22 18 £443 +126.92% 9
City of London -8 12 £475 +43.39% 6
Bedfordshire - 12 £400 - 3
Reading +17 10 £338 +73.07% 3
West Midlands +16 8 £350 +86.66% 14
South West -1 7 £263 -12.33% 3
Luton - 7 £500 - 3
Yorkshire +13 6 £300 -44.44% 12
Scotland +33 5 £194 -49.61% 1
Surrey -1 5 £275 -40.54% 5
Hertfordshire -2 5 £650 +253.74% 4
North West +18 4 £200 -27.27% 22
Middlesex +12 4 £213 - 1
Cambridge +5 4 £420 +20.00% 3
Cambridgeshire +1 4 £420 +12.00% 3
Canary Wharf - 4 £450 -
Edinburgh +14 3 £150 -62.96%
West End of London +11 3 £375 +25.00% 1
Shropshire +9 3 £350 - 1
West Yorkshire +4 3 £300 -50.00% 7
Bristol -7 3 £263 -4.36%
Coventry - 3 £398 - 1
Feltham - 3 £265 - 2
Newcastle upon Tyne +78 2 £300 - 2
Tyne and Wear +75 2 £300 - 2
North East +69 2 £300 -40.00% 3

For the 6 months to 26 June 2017, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for Social Media.

1 144 (32.07%) Marketing
2 136 (30.29%) Agile Software Development
3 91 (20.27%) Analytics
4 70 (15.59%) SEO
4 70 (15.59%) Finance
5 62 (13.81%) User Experience
6 60 (13.36%) HTML
7 58 (12.92%) Java
8 57 (12.69%) E-Commerce
9 54 (12.03%) Project Management
9 54 (12.03%) Content Management
10 53 (11.80%) Publishing
11 50 (11.14%) Stakeholder Management
12 46 (10.24%) Adobe
13 45 (10.02%) Retail
14 44 (9.80%) CSS
14 44 (9.80%) Digital Marketing
15 43 (9.58%) CRM
16 37 (8.24%) TDD
17 36 (8.02%) Google
18 35 (7.80%) CMS
19 33 (7.35%) Scrum
19 33 (7.35%) Degree
20 32 (7.13%) Legal
20 32 (7.13%) Business Intelligence
21 31 (6.90%) Oracle
21 31 (6.90%) Advertising
21 31 (6.90%) RESTful
21 31 (6.90%) Microservices
21 31 (6.90%) Facebook

Social Media
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 35 (7.80%) CMS
2 23 (5.12%) Confluence
3 21 (4.68%) Oracle SOA Suite
4 13 (2.90%) SharePoint
5 11 (2.45%) WordPress
6 9 (2.00%) Adobe Experience Manager
7 6 (1.34%) Apache
8 5 (1.11%) SAS
9 4 (0.89%) Sitecore CMS
10 3 (0.67%) BizTalk Server
10 3 (0.67%) Drupal
10 3 (0.67%) Skype for Business
11 2 (0.45%) Apache Pig
11 2 (0.45%) Apache Spark
11 2 (0.45%) CoreMedia CMS
11 2 (0.45%) Elasticsearch
11 2 (0.45%) Facebook Platform
11 2 (0.45%) WebSphere
12 1 (0.22%) SharePoint 2013
12 1 (0.22%) Tornado
Applications
1 19 (4.23%) Microsoft Office
2 17 (3.79%) Adobe Creative Suite
3 16 (3.56%) Microsoft Excel
4 15 (3.34%) Microsoft PowerPoint
5 8 (1.78%) Photoshop
6 6 (1.34%) MS Visio
7 5 (1.11%) Adobe Illustrator
8 4 (0.89%) InDesign
8 4 (0.89%) InVision
8 4 (0.89%) SPSS
9 2 (0.45%) Adobe After Effects
9 2 (0.45%) Spreadsheet
10 1 (0.22%) Adobe Premiere
Business Applications
1 18 (4.01%) Payment Gateway
2 9 (2.00%) Sprinklr
3 6 (1.34%) Dynamics CRM
3 6 (1.34%) Eloqua
4 5 (1.11%) Radian6
5 3 (0.67%) Adobe Campaign
5 3 (0.67%) WebTrends
6 2 (0.45%) Dynamics NAV
6 2 (0.45%) SAP Oil and Gas
6 2 (0.45%) Social Studio
7 1 (0.22%) SessionCam
Cloud Services
1 29 (6.46%) Google Analytics
2 13 (2.90%) SaaS
3 10 (2.23%) Yammer
4 9 (2.00%) Microsoft Azure
5 7 (1.56%) Adobe Analytics
6 6 (1.34%) Adobe Creative Cloud
6 6 (1.34%) AdWords
7 5 (1.11%) OpenShift
7 5 (1.11%) PaaS
8 3 (0.67%) Amazon AWS
8 3 (0.67%) BlueKai
8 3 (0.67%) Google Tag Manager
8 3 (0.67%) Office 365
9 2 (0.45%) Azure Active Directory
9 2 (0.45%) Cloud Computing
9 2 (0.45%) IaaS
9 2 (0.45%) MailChimp
9 2 (0.45%) SuccessFactors
10 1 (0.22%) Taleo
10 1 (0.22%) Trello
Communications & Networking
1 17 (3.79%) Intranet
2 12 (2.67%) Internet
3 4 (0.89%) Broadband
3 4 (0.89%) HTTP
4 3 (0.67%) Skype
4 3 (0.67%) SMS
4 3 (0.67%) TCP/IP
4 3 (0.67%) Wi-Fi
5 2 (0.45%) 4G
5 2 (0.45%) BGP
5 2 (0.45%) IPv6
5 2 (0.45%) MPLS
5 2 (0.45%) OSPF
5 2 (0.45%) VLAN
5 2 (0.45%) VRRP
6 1 (0.22%) DHCP
6 1 (0.22%) DNS
6 1 (0.22%) Network Security
6 1 (0.22%) VPN
Database & Business Intelligence
1 18 (4.01%) Endeca
2 16 (3.56%) Big Data
3 11 (2.45%) Data Warehouse
4 9 (2.00%) MySQL
4 9 (2.00%) NoSQL
5 8 (1.78%) MongoDB
6 5 (1.11%) Data Mining
6 5 (1.11%) Hadoop
7 4 (0.89%) Squirro
8 3 (0.67%) PostgreSQL
8 3 (0.67%) Relational Database
8 3 (0.67%) SQL Server
9 2 (0.45%) Apache Cassandra
9 2 (0.45%) Apache Hive
9 2 (0.45%) HBase
9 2 (0.45%) Pentaho
9 2 (0.45%) Power BI
9 2 (0.45%) Sqoop
10 1 (0.22%) Mixpanel
10 1 (0.22%) Oracle Database
Development Applications
1 28 (6.24%) Git (software)
2 25 (5.57%) Jenkins
3 24 (5.35%) JIRA
4 21 (4.68%) Selenium
5 19 (4.23%) Gradle
6 18 (4.01%) JUnit
6 18 (4.01%) Mockito
6 18 (4.01%) Spock
7 8 (1.78%) Axure RP
8 5 (1.11%) Balsamiq Mockups
9 4 (0.89%) Maven
10 3 (0.67%) Cucumber
10 3 (0.67%) Dreamweaver
10 3 (0.67%) Subversion
11 2 (0.45%) Xcode
12 1 (0.22%) Android Studio
12 1 (0.22%) ERwin
12 1 (0.22%) Hudson
12 1 (0.22%) Karma Test Runner
12 1 (0.22%) Mocha
General
1 144 (32.07%) Marketing
2 70 (15.59%) Finance
3 53 (11.80%) Publishing
4 45 (10.02%) Retail
5 32 (7.13%) Legal
6 31 (6.90%) Advertising
7 16 (3.56%) Banking
7 16 (3.56%) Telecoms
8 12 (2.67%) Brand Awareness
9 11 (2.45%) Games
10 6 (1.34%) Billing
10 6 (1.34%) Electronics
10 6 (1.34%) Financial Institution
10 6 (1.34%) French Language
10 6 (1.34%) Retail Banking
11 4 (0.89%) German Language
11 4 (0.89%) Pharmaceutical
12 3 (0.67%) Automotive
12 3 (0.67%) Investment Banking
12 3 (0.67%) Manufacturing
Job Titles
1 74 (16.48%) Developer
2 54 (12.03%) Designer
3 38 (8.46%) Analyst
4 36 (8.02%) Content Designer
5 27 (6.01%) Architect
6 24 (5.35%) Marketing Manager
7 21 (4.68%) Consultant
8 19 (4.23%) Communications Manager
8 19 (4.23%) Social Media Manager
9 17 (3.79%) Project Manager
10 15 (3.34%) Java Developer
10 15 (3.34%) Senior Developer
11 14 (3.12%) Digital Designer
12 13 (2.90%) Business Analyst
12 13 (2.90%) Digital Project Manager
13 12 (2.67%) Digital Analyst
14 11 (2.45%) Content Manager
15 10 (2.23%) Content Editor
15 10 (2.23%) Coordinator
15 10 (2.23%) Digital Content Designer
Libraries, Frameworks & Software Standards
1 60 (13.36%) HTML
2 44 (9.80%) CSS
3 31 (6.90%) RESTful
4 26 (5.79%) Spring
5 24 (5.35%) HTML5
5 24 (5.35%) Web Services
6 22 (4.90%) J2EE
7 20 (4.45%) JSON
8 15 (3.34%) CSS3
9 12 (2.67%) jQuery
10 10 (2.23%) .NET
10 10 (2.23%) REST
11 7 (1.56%) Ajax
12 6 (1.34%) AngularJS
12 6 (1.34%) Java EE
12 6 (1.34%) React
13 5 (1.11%) Android SDK
13 5 (1.11%) Apache Cordova
13 5 (1.11%) Node.js
13 5 (1.11%) PhoneGap
Miscellaneous
1 62 (13.81%) User Experience
2 28 (6.24%) Analytical Skills
3 24 (5.35%) Blog
4 22 (4.90%) Enterprise Software
5 19 (4.23%) iPad
6 17 (3.79%) Digital Media
6 17 (3.79%) Mobile App
7 11 (2.45%) Management Information System
8 9 (2.00%) Greenfield Project
9 7 (1.56%) FMCG
9 7 (1.56%) Graphic Design
10 6 (1.34%) Social Network
11 5 (1.11%) Cloud Native
11 5 (1.11%) Photography
11 5 (1.11%) Virtual Team
12 4 (0.89%) Data Centre
12 4 (0.89%) Mobile Banking
12 4 (0.89%) Video Editing
13 3 (0.67%) Animation
13 3 (0.67%) SCADA
Operating Systems
1 16 (3.56%) Android
2 13 (2.90%) Apple iOS
3 10 (2.23%) Windows
4 8 (1.78%) Linux
5 6 (1.34%) Unix
6 2 (0.45%) Windows 10
6 2 (0.45%) Windows 7
Processes & Methodologies
1 136 (30.29%) Agile Software Development
2 91 (20.27%) Analytics
3 70 (15.59%) SEO
4 57 (12.69%) E-Commerce
5 54 (12.03%) Content Management
5 54 (12.03%) Project Management
6 50 (11.14%) Stakeholder Management
7 44 (9.80%) Digital Marketing
8 43 (9.58%) CRM
9 37 (8.24%) TDD
10 33 (7.35%) Scrum
11 32 (7.13%) Business Intelligence
12 31 (6.90%) Microservices
13 30 (6.68%) Web Application Development
14 28 (6.24%) ERP
15 26 (5.79%) Change Management
16 25 (5.57%) SOA
17 23 (5.12%) Web Development
18 22 (4.90%) Continuous Integration
18 22 (4.90%) Pay per click
Programming Languages
1 58 (12.92%) Java
2 29 (6.46%) JavaScript
3 27 (6.01%) SQL
4 18 (4.01%) Python
5 17 (3.79%) PHP
6 8 (1.78%) C
7 7 (1.56%) Ruby
8 6 (1.34%) Apple Swift
8 6 (1.34%) Objective-C
8 6 (1.34%) Perl
8 6 (1.34%) Scala
9 4 (0.89%) R
10 3 (0.67%) C#
10 3 (0.67%) VB
11 2 (0.45%) C++
11 2 (0.45%) VBA
12 1 (0.22%) Groovy
Qualifications
1 33 (7.35%) Degree
2 9 (2.00%) Security Cleared
3 3 (0.67%) BPSS Clearance
3 3 (0.67%) Cisco Certification
3 3 (0.67%) SC Cleared
4 2 (0.45%) CCNA
4 2 (0.45%) CISSP
4 2 (0.45%) JNCIA
4 2 (0.45%) PRINCE2 Certification
4 2 (0.45%) RHCT
5 1 (0.22%) CCNP
5 1 (0.22%) CESG Certified Professional
5 1 (0.22%) CISM
5 1 (0.22%) CITP
5 1 (0.22%) DBS Check
5 1 (0.22%) DV Cleared
5 1 (0.22%) MBCS
5 1 (0.22%) PhD
5 1 (0.22%) PMI Certification
5 1 (0.22%) PMP
Quality Assurance & Compliance
1 11 (2.45%) QA
2 5 (1.11%) Data Quality
2 5 (1.11%) Disclosure Scotland
2 5 (1.11%) PMO
3 3 (0.67%) Actionable Recommendations
3 3 (0.67%) Solvency II
4 1 (0.22%) COBIT
4 1 (0.22%) GDPR
4 1 (0.22%) ISO/IEC 27001
System Software
1 27 (6.01%) Docker
2 2 (0.45%) Active Directory
2 2 (0.45%) Apache Flume
2 2 (0.45%) Hyper-V
2 2 (0.45%) VMware Infrastructure
Systems Management
1 18 (4.01%) Ansible
2 5 (1.11%) Opscode Chef
3 3 (0.67%) Puppet
4 2 (0.45%) Microsoft Intune
5 1 (0.22%) EMC NetWorker
5 1 (0.22%) Systems Management Server (SMS)
Vendors
1 46 (10.24%) Adobe
2 36 (8.02%) Google
3 31 (6.90%) Facebook
3 31 (6.90%) Oracle
4 28 (6.24%) Microsoft
5 24 (5.35%) Twitter
6 20 (4.45%) ATG
7 12 (2.67%) Tableau
8 10 (2.23%) SAP
9 7 (1.56%) Salesforce.com
10 5 (1.11%) Apple
11 4 (0.89%) IBM
11 4 (0.89%) MuleSoft
11 4 (0.89%) Pega
11 4 (0.89%) Sitecore
11 4 (0.89%) Splunk
12 3 (0.67%) Brandwatch
12 3 (0.67%) Guidewire
12 3 (0.67%) NetBase
12 3 (0.67%) Sysomos
Middlesex
TEKsystems
Rate: £30 - £32 per hour
Posted: 13 hours ago
London
Experis Ltd
Rate: £350.00 - £380.00 per day
Posted: 14 hours ago
Feltham, Middlesex
Experis Ltd
Rate: £225.00 - £275.00 per day
Posted: 11 hours ago
Feltham, Middlesex
Randstad Technologies
Posted: 9 hours ago
UK
Austin Fraser
Posted: 4 days ago
London
Shelter
Rate: £36,501 - £39,021 plus excellent benefits
Posted: 5 days ago
Watford, Hertfordshire
Spring Technology
Posted: 4 days ago
London
Real Staffing
Rate: Depending on experience.
Posted: 5 days ago
London
ReThink Recruitment
Rate: £500 - £600 per day
Posted: 6 days ago
East London
Eaglecliff
Rate: From £400 to £500 per day
Posted: 5 days ago
London
Staffworx Ltd
Rate: excellent rates or salaries, 6 months contracts
Posted: 6 days ago
Farnborough, Hampshire
UKCloud
Rate: Competitive Rates / Negotiable
Posted: 6 days ago
Merseyside
Venn Group
Rate: Competitive
Posted: 5 days ago
Warrington, Cheshire
Elevate Direct
Rate: From £700 to £730 per day
Posted: 6 days ago
London
Salt
Rate: £300 - £350.00 per day
Posted: 6 days ago
Cambridge
People Source Consulting
Rate: £400 - £450 per day
Posted: 26 days ago