Online Marketing Contract Job Trends

Online Marketing
UK

The table below provides summary statistics and contractor rates for jobs requiring Online Marketing skills. It covers contract job vacancies from the 6 months leading up to 1 March 2026, with comparisons to the same periods in the previous two years.

6 months to
1 Mar 2026
Same period 2025 Same period 2024
Rank 603 526 585
Rank change year-on-year -77 +59 +142
Contract jobs citing Online Marketing 1 1 8
As % of all contract jobs in the UK 0.002% 0.003% 0.018%
As % of the Processes & Methodologies category 0.003% 0.004% 0.021%
Number of daily rates quoted 1 1 4
10th Percentile - - £234
25th Percentile £263 £383 £248
Median daily rate (50th Percentile) £275 £395 £294
Median % change year-on-year -30.38% +34.47% -58.04%
75th Percentile £288 £408 £406
90th Percentile - - £485
UK excluding London median daily rate - - £525
% change year-on-year - - -25.00%
Number of hourly rates quoted 0 0 3
10th Percentile - - £26.45
25th Percentile - - £26.75
Median hourly rate - - £28.50
75th Percentile - - £29.75
90th Percentile - - -
UK excluding London median hourly rate - - £27.50

All Process & Methodology Skills
UK

Online Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 35,946 27,398 38,816
As % of all contract IT jobs advertised in the UK 86.59% 90.01% 86.91%
Number of daily rates quoted 22,812 17,104 25,306
10th Percentile £313 £305 £300
25th Percentile £412 £413 £413
Median daily rate (50th Percentile) £500 £525 £525
Median % change year-on-year -4.76% - -4.55%
75th Percentile £613 £638 £638
90th Percentile £723 £738 £738
UK excluding London median daily rate £482 £492 £500
% change year-on-year -1.93% -1.70% -
Number of hourly rates quoted 2,146 887 2,267
10th Percentile £14.66 £15.62 £13.25
25th Percentile £18.25 £21.24 £16.25
Median hourly rate £27.50 £32.50 £33.00
Median % change year-on-year -15.38% -1.52% -5.71%
75th Percentile £63.48 £64.50 £59.44
90th Percentile £73.46 £75.35 £72.00
UK excluding London median hourly rate £25.15 £31.76 £34.21
% change year-on-year -20.81% -7.16% -2.26%

Online Marketing
Job Vacancy Trend

Historical trend showing the proportion of contract IT job postings citing Online Marketing relative to all contract IT jobs advertised.

Online Marketing job vacancy trend in the UK

Online Marketing
Daily Rate Trend

Contractor daily rate distribution trend for jobs in the UK citing Online Marketing.

Contractor daily rate distribution trend for jobs in the UK citing Online Marketing

Online Marketing
Hourly Rate Trend

Contractor hourly rate distribution trend for jobs in the UK citing Online Marketing.

Contractor hourly rate distribution trend for jobs in the UK citing Online Marketing

Online Marketing
Top 2 Contract Job Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Online Marketing within the UK over the 6 months to 1 March 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -39 1 £275 -30.38% 1
England -75 1 £275 -30.38% 5

Online Marketing
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

General
1 1 (100.00%) Marketing
1 1 (100.00%) Retail
Job Titles
1 1 (100.00%) Content Manager
1 1 (100.00%) Digital Content Manager
1 1 (100.00%) Digital Project Manager
1 1 (100.00%) Project Manager
Processes & Methodologies
1 1 (100.00%) Problem-Solving