The following table provides summary statistics for contract job vacancies advertised in London with a requirement for Online Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Online Marketing over the 3 months to 26 March 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

3 months to
26 Mar 2017
Same period 2016 Same period 2015
Online Marketing
England / London
Rank 405 423 403
Rank change year-on-year +18 -20  
Contract jobs citing Online Marketing 1 13 16
As % of all contract IT jobs advertised in London 0.005% 0.059% 0.075%
As % of the Processes & Methodologies category 0.006% 0.069% 0.092%
Number of daily rates quoted 0 9 11
Median daily rate - £375 £325
Median daily rate % change year-on-year - +15.38%  
UK excluding London median daily rate £450 £256 £365
% change year-on-year +76.12% -30.00%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - £16.00 -

Online Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in London with a requirement for process and methodology skills.

Contract Process & Methodology Skills
London
Contract job vacancies with a requirement for process and methodology skills 16395 18853 17384
As % of all contract IT job vacancies advertised in London 85.18% 85.15% 82.03%
Number of daily rates quoted 11793 13608 12215
Median daily rate £480 £475 £450
Median daily rate % change year-on-year +1.05% +5.55%  
90% offered a daily rate of more than £345 £325 £310
10% offered a daily rate of more than £650 £625 £615
UK excluding London median daily rate £410 £400 £398
% change year-on-year +2.50% +0.62%  
Number of hourly rates quoted 167 194 249
Median hourly rate £32.50 £22.50 £20.00
Median hourly rate % change year-on-year +44.44% +12.50%  
90% offered a hourly rate of more than £14.20 £12.50 £11.00
10% offered a hourly rate of more than £55.00 £52.50 £55.00
UK excluding London median hourly rate £36.00 £38.75 £30.00
% change year-on-year -7.09% +29.16%  

Online Marketing
Job Vacancy Trend in London

The job posting trend of jobs advertised in London citing Online Marketing as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Online Marketing in London

Online Marketing
Contractor Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Online Marketing in London.

Contractor daily rate trend for Online Marketing in London

Online Marketing
Contractor Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing in London.

Contractor hourly rate trend for Online Marketing in London

Online Marketing
Top 30 Related IT Skills in London

For the 6 months to 26 March 2017, IT contractor jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for Online Marketing.

1 8 (100.00%) Marketing
2 5 (62.50%) Analytics
3 4 (50.00%) Google Analytics
3 4 (50.00%) Google
4 3 (37.50%) Digital Marketing
4 3 (37.50%) Advertising
5 2 (25.00%) HTML
5 2 (25.00%) CSS
5 2 (25.00%) Degree
5 2 (25.00%) Analytical Skills
5 2 (25.00%) AdWords
5 2 (25.00%) Search Engine Marketing
5 2 (25.00%) Time Management
6 1 (12.50%) HTML5
6 1 (12.50%) Social Media
6 1 (12.50%) hybris
6 1 (12.50%) R
6 1 (12.50%) CSS3
6 1 (12.50%) Marketing Strategy
6 1 (12.50%) Statistical Modelling
6 1 (12.50%) Semantic HTML
6 1 (12.50%) Kanban
6 1 (12.50%) WordPress
6 1 (12.50%) Git (software)
6 1 (12.50%) Product Management
6 1 (12.50%) Customer Engagement
6 1 (12.50%) Budgeting and Forecasting
6 1 (12.50%) Content Writing
6 1 (12.50%) Creative Problem-Solving
6 1 (12.50%) Lead Generation

Online Marketing
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (12.50%) SAS
1 1 (12.50%) WordPress
Applications
1 1 (12.50%) InDesign
1 1 (12.50%) MS PowerPoint
Cloud Services
1 4 (50.00%) Google Analytics
2 2 (25.00%) AdWords
Development Applications
1 1 (12.50%) Git (software)
General
1 8 (100.00%) Marketing
2 3 (37.50%) Advertising
3 1 (12.50%) Games
Job Titles
1 2 (25.00%) AdWords Manager
1 2 (25.00%) Campaign Manager
1 2 (25.00%) Contracts Manager
1 2 (25.00%) Designer
1 2 (25.00%) HTML CSS Designer
1 2 (25.00%) Marketing Manager
1 2 (25.00%) Web Designer
1 2 (25.00%) Web Manager
2 1 (12.50%) Analyst
2 1 (12.50%) Analytics Manager
2 1 (12.50%) Customer Analyst
2 1 (12.50%) Data Analyst
2 1 (12.50%) Developer
2 1 (12.50%) Google Analytics Manager
2 1 (12.50%) HTML CSS Developer
2 1 (12.50%) HTML Developer
2 1 (12.50%) Online Marketing Manager
2 1 (12.50%) Print Designer
2 1 (12.50%) Web Analytics Manager
2 1 (12.50%) Web Developer
Libraries, Frameworks & Software Standards
1 2 (25.00%) CSS
1 2 (25.00%) HTML
2 1 (12.50%) CSS3
2 1 (12.50%) HTML5
2 1 (12.50%) Semantic HTML
2 1 (12.50%) Twitter Bootstrap
Miscellaneous
1 2 (25.00%) Analytical Skills
2 1 (12.50%) Social Media
2 1 (12.50%) User Experience
2 1 (12.50%) W3C
Operating Systems
1 1 (12.50%) Unix
Processes & Methodologies
1 5 (62.50%) Analytics
2 3 (37.50%) Digital Marketing
3 2 (25.00%) Search Engine Marketing
3 2 (25.00%) Time Management
4 1 (12.50%) Campaign Management
4 1 (12.50%) CRM
4 1 (12.50%) Customer Analytics
4 1 (12.50%) Customer Engagement
4 1 (12.50%) Economics
4 1 (12.50%) Email Marketing
4 1 (12.50%) Investment Management
4 1 (12.50%) Kanban
4 1 (12.50%) Marketing Strategy
4 1 (12.50%) Mathematics
4 1 (12.50%) Product Management
4 1 (12.50%) SEO
4 1 (12.50%) Stakeholder Management
4 1 (12.50%) Statistical Modelling
4 1 (12.50%) Statistics
4 1 (12.50%) Web Design
Programming Languages
1 1 (12.50%) JavaScript
1 1 (12.50%) Perl
1 1 (12.50%) PHP
1 1 (12.50%) R
1 1 (12.50%) SQL
Qualifications
1 2 (25.00%) Degree
System Software
1 1 (12.50%) Docker
Vendors
1 4 (50.00%) Google
2 1 (12.50%) Adobe
2 1 (12.50%) hybris
City, London
Searchability
Rate: £120 - £160 per day
Posted: Yesterday