The following table provides summary statistics for contract job vacancies with a requirement for Online Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Online Marketing over the 3 months to 27 June 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Online Marketing
UK
3 months to
27 Jun 2017
Same period 2016 Same period 2015
Rank 591 629 601
Rank change year-on-year +38 -28  
Contract jobs citing Online Marketing 19 25 41
As % of all contract IT jobs advertised in the UK 0.040% 0.046% 0.074%
As % of the Processes & Methodologies category 0.048% 0.056% 0.092%
Number of daily rates quoted 10 19 24
Median daily rate £375 £200 £333
Median daily rate % change year-on-year +87.50% -39.84%  
90% offered a daily rate of more than £248 £171 £218
10% offered a daily rate of more than £430 £500 £478
UK excluding London median daily rate £313 £195 £300
% change year-on-year +60.25% -35.00%  
Number of hourly rates quoted 0 0 1
Median hourly rate - - £18.00
UK excluding London median hourly rate - - £18.00

Online Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for process and methodology skills.

Contract Process & Methodology Skills
UK
Contract job vacancies with a requirement for process and methodology skills 39792 44999 44543
As % of all contract IT job vacancies advertised in the UK 84.45% 83.35% 80.76%
Number of daily rates quoted 25913 29844 28605
Median daily rate £450 £438 £413
Median daily rate % change year-on-year +2.85% +6.06%  
90% offered a daily rate of more than £313 £300 £285
10% offered a daily rate of more than £600 £600 £575
UK excluding London median daily rate £415 £400 £385
% change year-on-year +3.75% +3.89%  
Number of hourly rates quoted 1055 1094 1232
Median hourly rate £32.50 £28.00 £27.50
Median hourly rate % change year-on-year +16.07% +1.81%  
90% offered a hourly rate of more than £13.00 £12.58 £12.35
10% offered a hourly rate of more than £54.00 £48.00 £50.00
UK excluding London median hourly rate £34.00 £28.50 £30.00
% change year-on-year +19.29% -5.00%  

Online Marketing
Job Vacancy Trend

The job posting trend of jobs advertised citing Online Marketing as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Online Marketing in the UK

Online Marketing
Contractor Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Online Marketing.

Contractor daily rate trend for Online Marketing in the UK

Online Marketing
Contractor Daily Rate Histogram

The daily rate distribution of IT jobs citing Online Marketing over the 3 months to 27 June 2017.

Contractor daily rate histogram for Online Marketing in the UK

Online Marketing
Contractor Hourly Rate Trend

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Online Marketing.

Contractor hourly rate trend for Online Marketing in the UK

Online Marketing
Top 13 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Online Marketing within the UK over the 3 months to 27 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +16 19 £375 +87.50% 36
Berkshire +24 9 - - 1
South East +15 9 - - 5
Reading +19 8 - -
London -4 6 £400 +23.07% 17
Yorkshire +32 2 £240 - 1
West Yorkshire +18 2 £240 - 1
City of London -3 2 £400 -20.98% 1
East Midlands -4 2 £388 - 1
Nottinghamshire - 2 £388 - 1
Nottingham - 2 £388 - 1
Leeds - 2 £240 - 1
Bracknell - 1 - -

For the 6 months to 27 June 2017, IT contractor jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for Online Marketing.

1 31 (100.00%) Marketing
2 23 (74.19%) Analytics
3 15 (48.39%) Analytical Skills
4 14 (45.16%) Finance
5 12 (38.71%) Financial Institution
5 12 (38.71%) German Language
6 11 (35.48%) Microsoft Excel
7 10 (32.26%) Digital Marketing
8 9 (29.03%) Information Management
9 4 (12.90%) CRM
9 4 (12.90%) E-Commerce
9 4 (12.90%) Data Mining
9 4 (12.90%) Agile Software Development
9 4 (12.90%) Market Research
9 4 (12.90%) Customer Segmentation
9 4 (12.90%) Digital Analytics
9 4 (12.90%) Actionable Insight
10 3 (9.68%) User Experience
10 3 (9.68%) Google Analytics
10 3 (9.68%) Email Marketing
10 3 (9.68%) Retail
10 3 (9.68%) Degree
10 3 (9.68%) Google
10 3 (9.68%) Telecoms
10 3 (9.68%) Project Management
11 2 (6.45%) HTML
11 2 (6.45%) Adobe
11 2 (6.45%) WebTrends
11 2 (6.45%) Configuration Management
11 2 (6.45%) SEO

Online Marketing
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (6.45%) CMS
2 1 (3.23%) ExpressionEngine
2 1 (3.23%) WordPress
Applications
1 11 (35.48%) Microsoft Excel
2 2 (6.45%) Microsoft Office
2 2 (6.45%) Photoshop
3 1 (3.23%) Adobe After Effects
3 1 (3.23%) Adobe Illustrator
3 1 (3.23%) Adobe Premiere
3 1 (3.23%) CINEMA 4D
3 1 (3.23%) Microsoft PowerPoint
3 1 (3.23%) Microsoft Project
3 1 (3.23%) MS Visio
Business Applications
1 2 (6.45%) WebTrends
2 1 (3.23%) Adobe Campaign
2 1 (3.23%) SAP ERP
2 1 (3.23%) SAP Oil and Gas
Cloud Services
1 3 (9.68%) Google Analytics
2 2 (6.45%) Amazon AWS
2 2 (6.45%) Amazon EC2
2 2 (6.45%) Amazon S3
3 1 (3.23%) AdWords
Database & Business Intelligence
1 4 (12.90%) Data Mining
2 2 (6.45%) Amazon DynamoDB
Development Applications
1 1 (3.23%) Dreamweaver
1 1 (3.23%) Git (software)
1 1 (3.23%) gulp
1 1 (3.23%) Subversion
General
1 31 (100.00%) Marketing
2 14 (45.16%) Finance
3 12 (38.71%) Financial Institution
3 12 (38.71%) German Language
4 3 (9.68%) Retail
4 3 (9.68%) Telecoms
5 2 (6.45%) Billing
6 1 (3.23%) Electronics
6 1 (3.23%) Games
6 1 (3.23%) Manufacturing
6 1 (3.23%) Multimedia
6 1 (3.23%) Online Betting
Job Titles
1 14 (45.16%) Marketing Manager
2 6 (19.35%) Analyst
3 4 (12.90%) Digital Analyst
3 4 (12.90%) Digital Marketing Manager
4 3 (9.68%) Channel Marketing Manager
5 2 (6.45%) AWS DevOps
5 2 (6.45%) AWS DevOps Engineer
5 2 (6.45%) AWS Engineer
5 2 (6.45%) Developer
5 2 (6.45%) DevOps Engineer
5 2 (6.45%) Digital Performance Analyst
5 2 (6.45%) Front End Developer (Client-Side Developer)
5 2 (6.45%) Linux DevOps Engineer
5 2 (6.45%) Linux Engineer
5 2 (6.45%) Linux/Unix DevOps
5 2 (6.45%) Marketing Analyst
5 2 (6.45%) Performance Analyst
5 2 (6.45%) User Experience Manager
6 1 (3.23%) Digital Marketing Analyst
6 1 (3.23%) Retail Business Analyst
Libraries, Frameworks & Software Standards
1 2 (6.45%) CSS
1 2 (6.45%) HTML
1 2 (6.45%) HTML5
1 2 (6.45%) jQuery
1 2 (6.45%) Sass
1 2 (6.45%) Web Services
2 1 (3.23%) CSS3
2 1 (3.23%) Handlebars
Miscellaneous
1 15 (48.39%) Analytical Skills
2 3 (9.68%) User Experience
3 1 (3.23%) Computer Science
3 1 (3.23%) Graphic Design
3 1 (3.23%) Motion Graphics
3 1 (3.23%) Online Games
3 1 (3.23%) Social Media
Operating Systems
1 2 (6.45%) Amazon Linux
1 2 (6.45%) Linux
1 2 (6.45%) Ubuntu
1 2 (6.45%) Unix
Processes & Methodologies
1 23 (74.19%) Analytics
2 10 (32.26%) Digital Marketing
3 9 (29.03%) Information Management
4 4 (12.90%) Actionable Insight
4 4 (12.90%) Agile Software Development
4 4 (12.90%) CRM
4 4 (12.90%) Customer Segmentation
4 4 (12.90%) Digital Analytics
4 4 (12.90%) E-Commerce
4 4 (12.90%) Market Research
5 3 (9.68%) Email Marketing
5 3 (9.68%) Project Management
6 2 (6.45%) Configuration Management
6 2 (6.45%) Content Management
6 2 (6.45%) DevOps
6 2 (6.45%) Mobile First
6 2 (6.45%) Presales
6 2 (6.45%) Rapid Prototyping
6 2 (6.45%) SEO
6 2 (6.45%) Stakeholder Management
Programming Languages
1 2 (6.45%) SQL
2 1 (3.23%) JavaScript
2 1 (3.23%) PHP
2 1 (3.23%) TypeScript
Qualifications
1 3 (9.68%) Degree
2 1 (3.23%) Computer Science Degree
2 1 (3.23%) Security Cleared
Quality Assurance & Compliance
1 1 (3.23%) QA
1 1 (3.23%) SLA
System Software
1 2 (6.45%) Docker
Systems Management
1 2 (6.45%) Ansible
Vendors
1 3 (9.68%) Google
2 2 (6.45%) Adobe
2 2 (6.45%) Maxymiser
2 2 (6.45%) Optimizely
2 2 (6.45%) Oracle
2 2 (6.45%) SAP
3 1 (3.23%) Hitwise
3 1 (3.23%) Microsoft
Glasgow
OHO Group Ltd.
Rate: £30000 - £35000 per annum
Posted: 6 days ago
Glasgow Area
Oho Group Ltd.
Rate: £30000 - £35000 per annum
Posted: 5 days ago
London
Experis Ltd
Rate: £350 - £450 per day
Posted: 4 days ago
London
Real Staffing
Rate: £300 - £420 per day
Posted: 5 days ago
London
Real Staffing
Posted: 6 days ago