Advertising Jobs in the West Midlands

Advertising
England > West Midlands

The table below looks at the prevalence of the term Advertising in permanent job vacancies in the West Midlands. Included is a benchmarking guide to the salaries offered in vacancies that cited Advertising over the 6 months leading up to 30 April 2025, comparing them to the same period in the previous two years.

6 months to
30 Apr 2025
Same period 2024 Same period 2023
Rank 156 208 269
Rank change year-on-year +52 +61 -59
Permanent jobs citing Advertising 40 39 10
As % of all permanent jobs advertised in the West Midlands 0.90% 0.54% 0.15%
As % of the General category 1.63% 0.93% 0.20%
Number of salaries quoted 37 38 9
10th Percentile £36,250 £14,350 £26,050
25th Percentile £46,250 £29,000 £42,500
Median annual salary (50th Percentile) £57,500 £40,000 £53,500
Median % change year-on-year +43.75% -25.23% +7.00%
75th Percentile £70,000 £59,375 £63,000
90th Percentile £76,500 £70,000 £69,250
England median annual salary £57,500 £48,500 £55,000
% change year-on-year +18.56% -11.82% -8.33%

All General Skills
West Midlands

Advertising falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring common skills in the West Midlands.

Permanent vacancies with a requirement for common skills 2,458 4,203 5,090
As % of all permanent jobs advertised in the West Midlands 55.05% 58.05% 76.37%
Number of salaries quoted 1,097 3,025 2,262
10th Percentile £29,000 £25,750 £29,750
25th Percentile £36,995 £32,500 £37,500
Median annual salary (50th Percentile) £52,500 £47,500 £52,500
Median % change year-on-year +10.53% -9.52% +9.38%
75th Percentile £65,000 £62,500 £67,500
90th Percentile £77,500 £73,950 £77,500
England median annual salary £57,500 £52,500 £60,063
% change year-on-year +9.52% -12.59% +0.11%

Advertising
Job Vacancy Trend in the West Midlands

Job postings citing Advertising as a proportion of all IT jobs advertised in the West Midlands.

Job vacancy trend for Advertising in the West Midlands

Advertising
Salary Trend in the West Midlands

3-month moving average salary quoted in jobs citing Advertising in the West Midlands.

Salary trend for Advertising in the West Midlands

Advertising
Salary Histogram in the West Midlands

Salary distribution for jobs citing Advertising in the West Midlands over the 6 months to 30 April 2025.

Salary histogram for Advertising in the West Midlands

Advertising
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the West Midlands region over the 6 months to 30 April 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Birmingham +37 20 £60,000 - 10
Warwickshire -11 12 £42,500 +6.25% 1
Worcestershire +11 2 £70,000 +197.45% 2
Coventry - 2 £67,500 -
West Bromwich - 2 - -
Staffordshire +22 1 £50,000 +53.85% 5
Solihull - 1 £75,000 - 1
Advertising
England

Advertising
Co-occurring Skills and Capabilities in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 3 (7.50%) ProjectWise
2 2 (5.00%) Microsoft Excel
2 2 (5.00%) MS Visio
3 1 (2.50%) Simulink
Business Applications
1 5 (12.50%) Shopify
2 2 (5.00%) Magento
Cloud Services
1 8 (20.00%) Azure
2 5 (12.50%) Google Analytics
3 4 (10.00%) Azure DevOps
3 4 (10.00%) IaaS
3 4 (10.00%) Microsoft 365
3 4 (10.00%) PaaS
4 3 (7.50%) Facebook Ads
4 3 (7.50%) Power Platform
5 2 (5.00%) AWS
5 2 (5.00%) GCP
5 2 (5.00%) Lucidchart
5 2 (5.00%) MailChimp
5 2 (5.00%) Power Automate
5 2 (5.00%) Snowflake
6 1 (2.50%) Entra ID
6 1 (2.50%) Google Ads
6 1 (2.50%) Google Data Studio
6 1 (2.50%) SaaS
6 1 (2.50%) Serverless
Communications & Networking
1 1 (2.50%) BGP
1 1 (2.50%) IPsec
1 1 (2.50%) Junos
1 1 (2.50%) MPLS
1 1 (2.50%) WAN
Database & Business Intelligence
1 5 (12.50%) GIS
2 4 (10.00%) SQL Server
3 3 (7.50%) Power BI
3 3 (7.50%) Tableau
4 2 (5.00%) Big Data
4 2 (5.00%) DB2
4 2 (5.00%) Hadoop
4 2 (5.00%) Looker
4 2 (5.00%) Metadata
4 2 (5.00%) MongoDB
4 2 (5.00%) NoSQL
4 2 (5.00%) PostgreSQL
Development Applications
1 2 (5.00%) ER Studio
1 2 (5.00%) ERwin
1 2 (5.00%) Git
1 2 (5.00%) PowerDesigner
General
1 14 (35.00%) Social Skills
2 11 (27.50%) Finance
3 8 (20.00%) Marketing
4 5 (12.50%) Retail
5 4 (10.00%) Analytical Skills
6 3 (7.50%) Brand Awareness
6 3 (7.50%) Dutch Language
6 3 (7.50%) French Language
7 2 (5.00%) Banking
8 1 (2.50%) Aerospace
8 1 (2.50%) Electronics
8 1 (2.50%) Military
8 1 (2.50%) Public Sector
Job Titles
1 5 (12.50%) Data Modeller
2 4 (10.00%) Azure Engineer
2 4 (10.00%) Cloud Engineer
3 3 (7.50%) Developer
3 3 (7.50%) Digital Engineer
3 3 (7.50%) IT Assistant
3 3 (7.50%) IT Director
3 3 (7.50%) Marketing Executive
3 3 (7.50%) Project Manager
3 3 (7.50%) Senior
4 2 (5.00%) Administrator
4 2 (5.00%) Architect
4 2 (5.00%) E-Commerce Executive
4 2 (5.00%) IT Administrator
4 2 (5.00%) Lead
4 2 (5.00%) UI Developer
5 1 (2.50%) Java Engineer
5 1 (2.50%) Procurement Administrator
5 1 (2.50%) Site Engineer
5 1 (2.50%) Site Reliability Engineer
Libraries, Frameworks & Software Standards
1 4 (10.00%) CSS
1 4 (10.00%) HTML
2 2 (5.00%) CSS3
2 2 (5.00%) HTML5
2 2 (5.00%) JWT
2 2 (5.00%) React
2 2 (5.00%) Redux
2 2 (5.00%) RESTful
Miscellaneous
1 3 (7.50%) Data Structures
2 2 (5.00%) Hybrid Cloud
3 1 (2.50%) ASIC
3 1 (2.50%) FPGA
3 1 (2.50%) Onboarding
3 1 (2.50%) Social Media
3 1 (2.50%) VHDL
3 1 (2.50%) VLSI
Operating Systems
1 3 (7.50%) Windows
2 2 (5.00%) Unix
2 2 (5.00%) Windows Server
Processes & Methodologies
1 8 (20.00%) Analytics
1 8 (20.00%) Marketing Strategy
2 7 (17.50%) CI/CD
2 7 (17.50%) Email Marketing
2 7 (17.50%) Migration
3 6 (15.00%) DevOps
3 6 (15.00%) Digital Marketing
3 6 (15.00%) Pay per click
3 6 (15.00%) Problem-Solving
3 6 (15.00%) SEO
4 5 (12.50%) Business Intelligence
4 5 (12.50%) Change Management
4 5 (12.50%) Data Architecture
4 5 (12.50%) Data Governance
4 5 (12.50%) Data Modelling
4 5 (12.50%) E-Commerce
4 5 (12.50%) Information Security
4 5 (12.50%) Logical Data Model
4 5 (12.50%) User Experience
5 4 (10.00%) Computer Science
Programming Languages
1 6 (15.00%) PowerShell
2 5 (12.50%) SQL
3 2 (5.00%) Java
3 2 (5.00%) JavaScript
4 1 (2.50%) MATLAB
Qualifications
1 10 (25.00%) Degree
2 4 (10.00%) Azure Certification
3 3 (7.50%) HNC
3 3 (7.50%) Postgraduate
4 2 (5.00%) Computer Science Degree
5 1 (2.50%) CCNA
5 1 (2.50%) CCNP
5 1 (2.50%) Cisco Certification
5 1 (2.50%) JNCIS
5 1 (2.50%) MCP
5 1 (2.50%) Microsoft Certification
5 1 (2.50%) Microsoft Certified Master
5 1 (2.50%) SC Cleared
5 1 (2.50%) Security Cleared
Quality Assurance & Compliance
1 5 (12.50%) Data Quality
2 1 (2.50%) Cyber Essentials
2 1 (2.50%) Cyber Essentials PLUS
2 1 (2.50%) DO-254
System Software
1 1 (2.50%) Active Directory
1 1 (2.50%) Firmware
1 1 (2.50%) VMware Infrastructure
Systems Management
1 4 (10.00%) Terraform
2 1 (2.50%) Microsoft Intune
2 1 (2.50%) Nessus
2 1 (2.50%) WSUS
Vendors
1 8 (20.00%) Microsoft
2 6 (15.00%) Google
3 4 (10.00%) Facebook
3 4 (10.00%) VMware
4 2 (5.00%) Databricks
4 2 (5.00%) Oracle
4 2 (5.00%) Sybase
4 2 (5.00%) WooCommerce
5 1 (2.50%) Cisco
5 1 (2.50%) Hotjar
5 1 (2.50%) Instagram
5 1 (2.50%) Juniper
5 1 (2.50%) Netskope
5 1 (2.50%) Optimizely
5 1 (2.50%) Xilinx