Period
to 23 January 2019

The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in England. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 23 January 2019 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Advertising
UK > England
6 months to
23 Jan 2019
Same period 2018 Same period 2017
Rank 334 290 194
Rank change year-on-year -44 -96 +62
Contract jobs citing Advertising 701 845 1,265
As % of all contract IT jobs advertised in England 0.77% 0.91% 1.42%
As % of the General category 2.13% 2.35% 3.86%
Number of daily rates quoted 440 600 986
England median daily rate £438 £425 £400
Median daily rate % change year-on-year +2.94% +6.25% +3.90%
10th Percentile £220 £205 £238
90th Percentile £600 £600 £575
UK median daily rate £425 £425 £400
% change year-on-year - +6.25% +3.23%
Number of hourly rates quoted 6 9 27
England median hourly rate £27.00 £26.60 £19.92
Median hourly rate % change year-on-year +1.52% +33.51% +4.68%
10th Percentile £14.50 £12.25 £14.80
90th Percentile £161.13 £34.30 £36.83
UK median hourly rate £27.00 £22.55 £19.92
% change year-on-year +19.75% +13.19% +4.68%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for common skills.

All General Skills
England
Contract vacancies with a requirement for common skills 32,978 35,956 32,752
As % of all contract IT jobs advertised in England 36.12% 38.82% 36.68%
Number of daily rates quoted 21,993 24,137 21,893
England median daily rate £500 £475 £450
Median daily rate % change year-on-year +5.26% +5.56% +2.86%
10th Percentile £300 £281 £263
90th Percentile £675 £675 £638
UK median daily rate £488 £475 £450
% change year-on-year +2.63% +5.56% +5.88%
Number of hourly rates quoted 717 810 837
England median hourly rate £25.00 £26.00 £25.00
Median hourly rate % change year-on-year -3.85% +4.00% -3.85%
10th Percentile £12.62 £12.35 £11.32
90th Percentile £52.35 £48.75 £47.00
UK median hourly rate £25.00 £26.00 £25.00
% change year-on-year -3.85% +4.00% -9.09%

Advertising
Job Vacancy Trend in England

Job postings citing Advertising as a percentage of all IT jobs advertised in England.

Job vacancy trend for Advertising in England

Advertising
Contractor Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Advertising in England.

Contractor daily rate trend for Advertising in England

Advertising
Contractor Daily Rate Histogram in England

The daily rate distribution of IT jobs citing Advertising in England over the 6 months to 23 January 2019.

Contractor daily rate histogram for Advertising in England

Advertising
Contractor Hourly Rate Trend in England

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Advertising in England.

Contractor hourly rate trend for Advertising in England

Advertising
Contractor Hourly Rate Histogram in England

The hourly rate distribution of IT jobs citing Advertising in England over the 6 months to 23 January 2019.

Contractor hourly rate histogram for Advertising in England

Advertising
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the England region over the 6 months to 23 January 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -6 509 £450 +5.88% 344
South East -36 84 £450 +12.50% 94
North of England -7 45 £325 -7.14% 183
North West -12 22 £350 - 104
Midlands -35 22 £400 -11.11% 79
South West -49 19 £350 +27.27% 48
Yorkshire -9 18 £325 - 52
West Midlands -42 14 £325 -27.78% 54
East of England -34 9 £381 -15.28% 68
East Midlands -11 8 £419 -4.29% 25
North East 0 6 £275 -12.00% 27
Advertising
UK

For the 6 months to 23 January 2019, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the England region with a requirement for Advertising.

1 175 (24.96%) Finance
2 142 (20.26%) Agile Software Development
3 136 (19.40%) Marketing
4 135 (19.26%) Java
5 112 (15.98%) SQL
6 97 (13.84%) Microsoft
7 95 (13.55%) JavaScript
8 84 (11.98%) HTML
9 81 (11.55%) Degree
10 77 (10.98%) Stakeholder Management
11 71 (10.13%) CSS
12 69 (9.84%) Windows
13 67 (9.56%) PHP
14 65 (9.27%) Python
15 64 (9.13%) Web Development
15 64 (9.13%) Problem-Solving
16 61 (8.70%) ERP
16 61 (8.70%) Project Management
17 58 (8.27%) Git (software)
18 57 (8.13%) Microsoft Azure
19 55 (7.85%) DevOps
20 52 (7.42%) TDD
21 51 (7.28%) Analytics
22 49 (6.99%) Docker
22 49 (6.99%) Sage
23 47 (6.70%) Node.js
24 46 (6.56%) User Experience
25 45 (6.42%) Test Automation
26 44 (6.28%) Scrum
27 43 (6.13%) Migration

Advertising
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 28 (3.99%) SharePoint
2 21 (3.00%) CMS
3 15 (2.14%) Elasticsearch
4 12 (1.71%) WordPress
5 10 (1.43%) JBoss
6 8 (1.14%) WebLogic
7 7 (1.00%) MS Exchange
8 6 (0.86%) Adobe Experience Manager
8 6 (0.86%) Apache
8 6 (0.86%) Jupyter
9 5 (0.71%) Exchange Server 2013
9 5 (0.71%) SAS
10 4 (0.57%) Apache Spark
10 4 (0.57%) ArcGIS
10 4 (0.57%) Confluence
10 4 (0.57%) Drupal
10 4 (0.57%) nginx
10 4 (0.57%) Skype for Business
11 3 (0.43%) ColdFusion
11 3 (0.43%) IIS
Applications
1 26 (3.71%) Microsoft Excel
2 25 (3.57%) Microsoft Office
3 13 (1.85%) InVision
4 10 (1.43%) Microsoft PowerPoint
5 9 (1.28%) Photoshop
6 8 (1.14%) Adobe Creative Suite
6 8 (1.14%) Adobe Illustrator
6 8 (1.14%) MS Visio
7 7 (1.00%) Adobe After Effects
8 5 (0.71%) Microsoft Project
9 4 (0.57%) InDesign
10 3 (0.43%) Acrobat
11 2 (0.29%) Chatbot
11 2 (0.29%) SPSS
12 1 (0.14%) 3ds Max
12 1 (0.14%) Stata
12 1 (0.14%) ZBrush
Business Applications
1 24 (3.42%) Sage 200
2 23 (3.28%) Sage X3
3 9 (1.28%) NetSuite
4 8 (1.14%) Dynamics CRM
5 6 (0.86%) Infor M3
5 6 (0.86%) Unica
6 5 (0.71%) Sage CRM
7 4 (0.57%) JDE OneWorld
7 4 (0.57%) Magento
7 4 (0.57%) Salesforce.com CRM
7 4 (0.57%) SAP Business One
7 4 (0.57%) SAP FI
8 3 (0.43%) SAP CO
8 3 (0.43%) SAP FI/CO
9 2 (0.29%) Sage 1000
9 2 (0.29%) Sage BI
9 2 (0.29%) SAP SCM
10 1 (0.14%) Payment Gateway
10 1 (0.14%) Sage 300 ERP
10 1 (0.14%) Sage 50
Cloud Services
1 57 (8.13%) Microsoft Azure
2 39 (5.56%) Amazon AWS
3 29 (4.14%) Office 365
4 22 (3.14%) Google Cloud Platform
5 9 (1.28%) AdWords
5 9 (1.28%) Sauce Labs
6 8 (1.14%) Akamai
6 8 (1.14%) SaaS
7 7 (1.00%) Adobe Creative Cloud
7 7 (1.00%) Google App Engine
8 6 (0.86%) OneDrive
8 6 (0.86%) PaaS
9 5 (0.71%) Dynamics 365
9 5 (0.71%) npm
10 4 (0.57%) Adobe Analytics
10 4 (0.57%) Firebase
10 4 (0.57%) Salesforce Sales Cloud
11 3 (0.43%) Amazon EC2
11 3 (0.43%) Google Analytics
11 3 (0.43%) SuccessFactors
Communications & Networking
1 15 (2.14%) HTTP
2 13 (1.85%) DNS
2 13 (1.85%) Wireless
3 10 (1.43%) Internet
3 10 (1.43%) TCP/IP
4 9 (1.28%) Firewall
4 9 (1.28%) LAN
5 7 (1.00%) VPN
6 6 (0.86%) SAN
7 4 (0.57%) AMQP
7 4 (0.57%) Cisco Nexus
7 4 (0.57%) DHCP
7 4 (0.57%) Ethernet
7 4 (0.57%) FCoE
7 4 (0.57%) Skype
7 4 (0.57%) WAN
8 3 (0.43%) NAS
9 2 (0.29%) Cisco ASA
9 2 (0.29%) Cisco IOS
9 2 (0.29%) iSCSI
Database & Business Intelligence
1 35 (4.99%) MySQL
2 30 (4.28%) PostgreSQL
3 29 (4.14%) SQL Server
4 22 (3.14%) Crystal Reports
5 21 (3.00%) Relational Database
6 19 (2.71%) Big Data
7 17 (2.43%) NoSQL
8 15 (2.14%) MongoDB
9 11 (1.57%) Data Warehouse
10 10 (1.43%) Hadoop
11 8 (1.14%) SQL Server 2012
12 7 (1.00%) Power BI
12 7 (1.00%) SQL Server Integration Services
13 6 (0.86%) SQL Server Reporting Services
14 5 (0.71%) Redis
15 4 (0.57%) Amazon Redshift
15 4 (0.57%) BigQuery
15 4 (0.57%) GIS
15 4 (0.57%) Looker
15 4 (0.57%) SQL Server 2016
Development Applications
1 58 (8.27%) Git (software)
2 27 (3.85%) Selenium
3 23 (3.28%) Jenkins
4 18 (2.57%) Cucumber
5 16 (2.28%) JIRA
6 15 (2.14%) JMeter
7 14 (2.00%) WebDriver
8 10 (1.43%) SoapUI
9 9 (1.28%) JUnit
9 9 (1.28%) Protractor
10 8 (1.14%) Burp Suite
10 8 (1.14%) Team Foundation Server
11 7 (1.00%) webpack
12 6 (0.86%) NUnit
12 6 (0.86%) TeamCity
12 6 (0.86%) Visual Studio
12 6 (0.86%) Visual Studio Coded UI
13 5 (0.71%) Artifactory
13 5 (0.71%) Dreamweaver
13 5 (0.71%) Mocha
General
1 175 (24.96%) Finance
2 136 (19.40%) Marketing
3 29 (4.14%) Banking
4 20 (2.85%) Manufacturing
4 20 (2.85%) Retail
5 15 (2.14%) Legal
5 15 (2.14%) Telecoms
6 14 (2.00%) Publishing
7 13 (1.85%) Games
8 7 (1.00%) Retail Banking
9 5 (0.71%) French Language
9 5 (0.71%) German Language
10 4 (0.57%) Investment Banking
10 4 (0.57%) Social Science
10 4 (0.57%) Spanish Language
11 3 (0.43%) Billing
11 3 (0.43%) Electronics
11 3 (0.43%) Front Office
11 3 (0.43%) Law
11 3 (0.43%) Pharmaceutical
Job Titles
1 200 (28.53%) Developer
2 76 (10.84%) Analyst
3 69 (9.84%) Consultant
4 45 (6.42%) Project Manager
5 33 (4.71%) Business Analyst
5 33 (4.71%) Java Developer
6 31 (4.42%) Senior Developer
7 30 (4.28%) Front End Developer (Client-Side Developer)
8 27 (3.85%) Designer
8 27 (3.85%) Sage Consultant
9 23 (3.28%) Architect
10 21 (3.00%) DevOps Engineer
11 17 (2.43%) Full Stack Developer
11 17 (2.43%) Tester
12 14 (2.00%) .NET Developer
13 13 (1.85%) Accountant
14 12 (1.71%) Junior
14 12 (1.71%) Product Manager
14 12 (1.71%) React Developer
14 12 (1.71%) Scala Developer
Libraries, Frameworks & Software Standards
1 84 (11.98%) HTML
2 71 (10.13%) CSS
3 47 (6.70%) Node.js
4 39 (5.56%) .NET
5 35 (4.99%) AngularJS
6 34 (4.85%) REST
7 29 (4.14%) React
7 29 (4.14%) RESTful
8 28 (3.99%) Kafka
9 27 (3.85%) Java EE
10 26 (3.71%) JSON
10 26 (3.71%) Spring
11 21 (3.00%) HTML5
12 13 (1.85%) ASP.NET Web API
12 13 (1.85%) Redux
13 12 (1.71%) .NET Core
13 12 (1.71%) CSS3
13 12 (1.71%) Laravel
13 12 (1.71%) RabbitMQ
13 12 (1.71%) XML
Miscellaneous
1 46 (6.56%) User Experience
2 34 (4.85%) Analytical Skills
3 20 (2.85%) Social Media
4 19 (2.71%) Fintech
5 16 (2.28%) Digital Media
5 16 (2.28%) Self-Motivation
6 12 (1.71%) Greenfield Project
7 10 (1.43%) Mobile App
8 9 (1.28%) CCTV
8 9 (1.28%) Over-the-Top Content
9 8 (1.14%) Video on Demand
10 6 (0.86%) Data Structures
10 6 (0.86%) FMCG
11 5 (0.71%) Algorithms
11 5 (0.71%) Blog
11 5 (0.71%) Credit Risk
11 5 (0.71%) Equities
11 5 (0.71%) Fixed Income
12 4 (0.57%) Device Driver
12 4 (0.57%) Management Information System
Operating Systems
1 69 (9.84%) Windows
2 29 (4.14%) Linux
3 20 (2.85%) Unix
4 17 (2.43%) Windows Server
5 15 (2.14%) Android
6 9 (1.28%) Apple iOS
7 8 (1.14%) Windows 10
7 8 (1.14%) Windows 7
8 7 (1.00%) Windows Server 2012
9 6 (0.86%) Mac OS X
10 3 (0.43%) CentOS
10 3 (0.43%) Red Hat Enterprise Linux
11 2 (0.29%) Mac OS X Server
11 2 (0.29%) Solaris
11 2 (0.29%) Ubuntu
11 2 (0.29%) Windows Server 2008
12 1 (0.14%) AIX
Processes & Methodologies
1 142 (20.26%) Agile Software Development
2 77 (10.98%) Stakeholder Management
3 64 (9.13%) Problem-Solving
3 64 (9.13%) Web Development
4 61 (8.70%) ERP
4 61 (8.70%) Project Management
5 55 (7.85%) DevOps
6 52 (7.42%) TDD
7 51 (7.28%) Analytics
8 45 (6.42%) Test Automation
9 44 (6.28%) Scrum
10 43 (6.13%) Migration
11 40 (5.71%) CRM
12 39 (5.56%) BDD
12 39 (5.56%) Front End Development
13 34 (4.85%) Microservices
14 30 (4.28%) Computer Science
14 30 (4.28%) Continuous Integration
15 24 (3.42%) E-Commerce
16 23 (3.28%) Business Intelligence
Programming Languages
1 135 (19.26%) Java
2 112 (15.98%) SQL
3 95 (13.55%) JavaScript
4 67 (9.56%) PHP
5 65 (9.27%) Python
6 34 (4.85%) C#
7 28 (3.99%) PowerShell
8 23 (3.28%) Scala
9 20 (2.85%) Go
10 14 (2.00%) Ruby
11 11 (1.57%) Bash Shell
12 9 (1.28%) TypeScript
13 7 (1.00%) R
13 7 (1.00%) T-SQL
14 6 (0.86%) Apex Code
14 6 (0.86%) C
14 6 (0.86%) C++
14 6 (0.86%) ES6
14 6 (0.86%) Kotlin
15 5 (0.71%) Java 8
Qualifications
1 81 (11.55%) Degree
2 13 (1.85%) Cisco Certification
3 12 (1.71%) AWS Certification
3 12 (1.71%) Security Cleared
4 11 (1.57%) Computer Science Degree
5 7 (1.00%) ISEB
5 7 (1.00%) SC Cleared
6 6 (0.86%) PhD
7 5 (0.71%) CCNA
7 5 (0.71%) CCNP
7 5 (0.71%) ISTQB
8 4 (0.57%) ACCA
8 4 (0.57%) Master's Degree
8 4 (0.57%) Numerate Degree
9 3 (0.43%) CIMA
9 3 (0.43%) HP ASE
9 3 (0.43%) OCPJP
10 2 (0.29%) CISSP
10 2 (0.29%) ISTQB Foundation Certification
10 2 (0.29%) PRINCE2 Certification
Quality Assurance & Compliance
1 16 (2.28%) QA
2 10 (1.43%) GDPR
3 5 (0.71%) PMO
4 4 (0.57%) SLA
5 2 (0.29%) Data Quality
5 2 (0.29%) ISO/IEC 27001
5 2 (0.29%) PSD2
6 1 (0.14%) COBIT
6 1 (0.14%) COSO
System Software
1 49 (6.99%) Docker
2 36 (5.14%) Active Directory
3 6 (0.86%) VMware Infrastructure
4 2 (0.29%) HDFS
4 2 (0.29%) Hyper-V
4 2 (0.29%) Virtual Machines
4 2 (0.29%) Virtual Servers
5 1 (0.14%) Apache ZooKeeper
5 1 (0.14%) Microsoft App-V
5 1 (0.14%) XenDesktop
Systems Management
1 29 (4.14%) Ansible
1 29 (4.14%) Terraform
2 23 (3.28%) Kubernetes
3 11 (1.57%) Opscode Chef
4 8 (1.14%) Kibana
4 8 (1.14%) logstash
4 8 (1.14%) SCCM
5 5 (0.71%) Host Intrusion Detection System
5 5 (0.71%) Network Intrusion Detection System
6 3 (0.43%) HP ALM
6 3 (0.43%) Microsoft Clustering
7 2 (0.29%) Docker Swarm
7 2 (0.29%) Puppet
7 2 (0.29%) SCOM
7 2 (0.29%) Single Sign-On
8 1 (0.14%) AirWatch
8 1 (0.14%) Nagios
8 1 (0.14%) Pingdom
8 1 (0.14%) ZABBIX
Vendors
1 97 (13.84%) Microsoft
2 49 (6.99%) Sage
3 28 (3.99%) Adobe
3 28 (3.99%) Google
4 21 (3.00%) Salesforce.com
5 18 (2.57%) SAP
6 16 (2.28%) Cisco
7 13 (1.85%) Citrix
7 13 (1.85%) Facebook
8 11 (1.57%) Tableau
8 11 (1.57%) VMware
9 10 (1.43%) Apple
9 10 (1.43%) HP
10 9 (1.28%) Twitter
11 8 (1.14%) Oracle
11 8 (1.14%) SaltStack
11 8 (1.14%) Sybase
12 6 (0.86%) Infor
12 6 (0.86%) Salesforce Marketing Cloud
12 6 (0.86%) Talend