Period
to 17 June 2019

The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in England. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 17 June 2019 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Advertising
UK > England
6 months to
17 Jun 2019
Same period 2018 Same period 2017
Rank 348 280 241
Rank change year-on-year -68 -39 +49
Contract jobs citing Advertising 580 843 890
As % of all contract IT jobs advertised in England 0.70% 0.93% 1.06%
As % of the General category 1.95% 2.47% 2.73%
Number of daily rates quoted 412 634 662
England median daily rate £475 £450 £413
Median daily rate % change year-on-year +5.56% +9.09% +3.13%
10th Percentile £227 £210 £258
90th Percentile £668 £612 £586
UK median daily rate £475 £450 £413
% change year-on-year +5.56% +9.09% +3.13%
Number of hourly rates quoted 11 12 23
England median hourly rate £15.50 £25.80 £16.50
Median hourly rate % change year-on-year -39.92% +56.35% -5.71%
10th Percentile £7.00 £13.75 £13.74
90th Percentile £45.00 £37.44 £29.46
UK median hourly rate £15.50 £25.80 £16.24
% change year-on-year -39.92% +58.83% -7.19%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for common skills.

All General Skills
England
Contract vacancies with a requirement for common skills 29,765 34,069 32,548
As % of all contract IT jobs advertised in England 35.94% 37.52% 38.84%
Number of daily rates quoted 19,475 22,502 21,522
England median daily rate £500 £475 £450
Median daily rate % change year-on-year +5.26% +5.56% -
10th Percentile £313 £300 £281
90th Percentile £675 £675 £650
UK median daily rate £500 £475 £450
% change year-on-year +5.26% +5.56% +2.27%
Number of hourly rates quoted 656 796 806
England median hourly rate £32.50 £26.86 £25.00
Median hourly rate % change year-on-year +21.02% +7.42% -4.76%
10th Percentile £14.00 £12.47 £11.33
90th Percentile £51.25 £52.50 £51.50
UK median hourly rate £30.00 £26.00 £25.00
% change year-on-year +15.38% +4.00% -6.24%

Advertising
Job Vacancy Trend in England

Job postings citing Advertising as a percentage of all IT jobs advertised in England.

Job vacancy trend for Advertising in England

Advertising
Contractor Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Advertising in England.

Contractor daily rate trend for Advertising in England

Advertising
Contractor Daily Rate Histogram in England

The daily rate distribution of IT jobs citing Advertising in England over the 6 months to 17 June 2019.

Contractor daily rate histogram for Advertising in England

Advertising
Contractor Hourly Rate Trend in England

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Advertising in England.

Contractor hourly rate trend for Advertising in England

Advertising
Contractor Hourly Rate Histogram in England

The hourly rate distribution of IT jobs citing Advertising in England over the 6 months to 17 June 2019.

Contractor hourly rate histogram for Advertising in England

Advertising
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the England region over the 6 months to 17 June 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -42 397 £490 +3.16% 146
South East -33 63 £488 +19.63% 62
North of England +37 58 £425 +9.68% 80
Yorkshire +17 30 £450 +20.00% 28
North West +20 28 £400 - 40
Midlands 0 24 £400 -5.88% 39
West Midlands -4 21 £400 -11.11% 24
South West -27 19 £323 -29.82% 26
East of England -32 6 £475 +18.75% 33
East Midlands +6 2 - - 14
Advertising
UK

For the 6 months to 17 June 2019, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the England region with a requirement for Advertising.

1 121 (20.86%) Marketing
2 119 (20.52%) Finance
3 112 (19.31%) Agile Software Development
4 99 (17.07%) Microsoft
5 83 (14.31%) SQL
6 76 (13.10%) Stakeholder Management
7 70 (12.07%) Microsoft Azure
8 67 (11.55%) JavaScript
9 63 (10.86%) Windows
10 58 (10.00%) Java
10 58 (10.00%) Analytics
11 52 (8.97%) Degree
12 50 (8.62%) Active Directory
13 48 (8.28%) HTML
14 46 (7.93%) Python
15 40 (6.90%) Office 365
15 40 (6.90%) DevOps
15 40 (6.90%) Analytical Skills
16 39 (6.72%) Project Management
17 37 (6.38%) CSS
18 36 (6.21%) Scrum
19 35 (6.03%) Computer Science
19 35 (6.03%) TDD
19 35 (6.03%) Problem-Solving
20 34 (5.86%) User Experience
21 33 (5.69%) Node.js
21 33 (5.69%) Adobe
22 32 (5.52%) Business Intelligence
22 32 (5.52%) AngularJS
23 31 (5.34%) REST

Advertising
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 20 (3.45%) SharePoint
2 12 (2.07%) CMS
3 11 (1.90%) Apache Spark
4 9 (1.55%) Confluence
5 8 (1.38%) Skype for Business
6 7 (1.21%) Apache
6 7 (1.21%) Apache Airflow
7 6 (1.03%) WordPress
8 5 (0.86%) Elasticsearch
8 5 (0.86%) Exchange Server 2013
9 4 (0.69%) Adobe Experience Manager
9 4 (0.69%) SAS
10 3 (0.52%) Blackberry Enterprise Server
10 3 (0.52%) Luigi
10 3 (0.52%) SharePoint 2013
11 2 (0.34%) Jupyter
11 2 (0.34%) MS Exchange
11 2 (0.34%) SharePoint 2010
12 1 (0.17%) EPiServer
12 1 (0.17%) IIS
Applications
1 16 (2.76%) Microsoft Office
2 15 (2.59%) Microsoft Excel
3 10 (1.72%) Microsoft PowerPoint
4 7 (1.21%) Photoshop
5 6 (1.03%) MS Visio
6 5 (0.86%) InVision
7 4 (0.69%) Sketch
8 2 (0.34%) Adobe After Effects
8 2 (0.34%) Adobe Illustrator
8 2 (0.34%) Chatbot
8 2 (0.34%) InDesign
8 2 (0.34%) SPSS
8 2 (0.34%) Stata
8 2 (0.34%) Zeplin
9 1 (0.17%) Acrobat
9 1 (0.17%) Adobe Creative Suite
9 1 (0.17%) Marvel
9 1 (0.17%) Maya
9 1 (0.17%) Microsoft Project
9 1 (0.17%) Simulink
Business Applications
1 11 (1.90%) NetSuite
2 10 (1.72%) Dynamics CRM
3 9 (1.55%) Sage 200
4 7 (1.21%) Salesforce.com CRM
5 4 (0.69%) Remedy ITSM
5 4 (0.69%) SAP CO
5 4 (0.69%) SAP FI
5 4 (0.69%) SAP FI/CO
6 2 (0.34%) Dynamics AX
6 2 (0.34%) JDE OneWorld
6 2 (0.34%) Magento
6 2 (0.34%) SAP SCM
6 2 (0.34%) SAP SD
7 1 (0.17%) Eloqua
7 1 (0.17%) HFM
7 1 (0.17%) Sage 50
7 1 (0.17%) Sage X3
7 1 (0.17%) Shopify
7 1 (0.17%) Social Studio
7 1 (0.17%) Unica
Cloud Services
1 70 (12.07%) Microsoft Azure
2 40 (6.90%) Office 365
3 29 (5.00%) Google Cloud Platform
4 27 (4.66%) Amazon AWS
5 19 (3.28%) Adobe Analytics
6 18 (3.10%) Serverless
7 14 (2.41%) Google App Engine
8 13 (2.24%) AdWords
9 11 (1.90%) PaaS
10 10 (1.72%) Akamai
10 10 (1.72%) Google Analytics
10 10 (1.72%) IaaS
11 9 (1.55%) AWS Lambda
11 9 (1.55%) Dynamics 365
12 8 (1.38%) Amazon Kinesis
12 8 (1.38%) SaaS
13 7 (1.21%) Azure Active Directory
13 7 (1.21%) Power Platform
14 4 (0.69%) Adobe Creative Cloud
14 4 (0.69%) Sauce Labs
Communications & Networking
1 17 (2.93%) DNS
2 16 (2.76%) Firewall
3 14 (2.41%) Wireless
4 11 (1.90%) AMQP
5 9 (1.55%) LAN
6 8 (1.38%) Network Security
6 8 (1.38%) Skype
7 7 (1.21%) Cisco IOS
8 6 (1.03%) DHCP
9 5 (0.86%) Internet
9 5 (0.86%) SAN
10 4 (0.69%) TCP/IP
10 4 (0.69%) WAN
11 3 (0.52%) NetScaler
11 3 (0.52%) SSL
11 3 (0.52%) VPN
12 2 (0.34%) FTP
12 2 (0.34%) NAS
12 2 (0.34%) SMTP
12 2 (0.34%) Unified Communications
Database & Business Intelligence
1 31 (5.34%) Big Data
2 19 (3.28%) SQL Server
3 13 (2.24%) Data Warehouse
3 13 (2.24%) NoSQL
4 10 (1.72%) Redis
5 9 (1.55%) Amazon Redshift
5 9 (1.55%) Apache Cassandra
6 8 (1.38%) SQL Server Reporting Services
7 7 (1.21%) BigQuery
7 7 (1.21%) SQL Server Integration Services
8 6 (1.03%) Hadoop
8 6 (1.03%) MySQL
8 6 (1.03%) OLTP
8 6 (1.03%) Power BI
9 5 (0.86%) MongoDB
9 5 (0.86%) PostgreSQL
9 5 (0.86%) Relational Database
9 5 (0.86%) SQL Server 2012
10 4 (0.69%) Data Mining
11 3 (0.52%) Oracle BI EE
Development Applications
1 21 (3.62%) Git (software)
2 19 (3.28%) Jenkins
2 19 (3.28%) JIRA
3 18 (3.10%) Selenium
4 9 (1.55%) Cucumber
5 6 (1.03%) Visual Studio
6 5 (0.86%) WebDriver
7 4 (0.69%) JUnit
7 4 (0.69%) Mockito
7 4 (0.69%) Protractor
7 4 (0.69%) SoapUI
7 4 (0.69%) Visual Studio Team System
8 3 (0.52%) Burp Suite
8 3 (0.52%) JMeter
8 3 (0.52%) Mocha
8 3 (0.52%) ProC
9 2 (0.34%) Axure RP
9 2 (0.34%) Karma Test Runner
9 2 (0.34%) Rational DOORS
9 2 (0.34%) TestNG
General
1 121 (20.86%) Marketing
2 119 (20.52%) Finance
3 23 (3.97%) Banking
4 22 (3.79%) Telecoms
5 19 (3.28%) Retail
6 16 (2.76%) Legal
7 13 (2.24%) Publishing
8 10 (1.72%) Games
9 8 (1.38%) Retail Banking
10 6 (1.03%) Front Office
10 6 (1.03%) Law
11 4 (0.69%) Manufacturing
12 2 (0.34%) Aerospace
12 2 (0.34%) Automotive
12 2 (0.34%) Billing
12 2 (0.34%) Digital Economy
12 2 (0.34%) Electronics
12 2 (0.34%) Financial Institution
12 2 (0.34%) Investment Banking
12 2 (0.34%) Social Science
Job Titles
1 112 (19.31%) Developer
2 80 (13.79%) Analyst
3 42 (7.24%) Consultant
4 38 (6.55%) Architect
4 38 (6.55%) Project Manager
5 28 (4.83%) Business Analyst
6 17 (2.93%) Senior Developer
7 14 (2.41%) Designer
7 14 (2.41%) Python Developer
8 13 (2.24%) Front End Developer (Client-Side Developer)
9 12 (2.07%) Product Manager
9 12 (2.07%) Programme Manager
9 12 (2.07%) Software Engineer
9 12 (2.07%) Solutions Architect
10 11 (1.90%) Azure Architect
10 11 (1.90%) Service Analyst
10 11 (1.90%) Service Desk Analyst
11 10 (1.72%) .NET Developer
11 10 (1.72%) Senior Analyst
11 10 (1.72%) Support Analyst
Libraries, Frameworks & Software Standards
1 48 (8.28%) HTML
2 37 (6.38%) CSS
3 33 (5.69%) Node.js
4 32 (5.52%) AngularJS
5 31 (5.34%) REST
6 22 (3.79%) .NET
7 20 (3.45%) Kafka
8 18 (3.10%) jQuery
9 17 (2.93%) React
10 15 (2.59%) RabbitMQ
10 15 (2.59%) RESTful
11 11 (1.90%) gRPC
11 11 (1.90%) Web Services
12 10 (1.72%) ASP.NET
12 10 (1.72%) HTML5
13 9 (1.55%) JSON
13 9 (1.55%) XML
14 7 (1.21%) .NET Framework
14 7 (1.21%) ActiveMQ
15 6 (1.03%) Velocity
Miscellaneous
1 40 (6.90%) Analytical Skills
2 34 (5.86%) User Experience
3 21 (3.62%) Social Media
4 20 (3.45%) Video on Demand
5 15 (2.59%) Mobile App
6 12 (2.07%) CCTV
7 10 (1.72%) Digital Media
8 9 (1.55%) Data Centre
9 8 (1.38%) Video\Live Streaming
10 7 (1.21%) Greenfield Project
10 7 (1.21%) Over-the-Top Content
11 6 (1.03%) Mobile Banking
11 6 (1.03%) Public Cloud
12 5 (0.86%) CMDB
13 4 (0.69%) Device Driver
13 4 (0.69%) Enterprise Software
13 4 (0.69%) Linux Command Line
13 4 (0.69%) Management Information System
14 3 (0.52%) Algorithms
14 3 (0.52%) Photography
Operating Systems
1 63 (10.86%) Windows
2 22 (3.79%) Windows Server
3 20 (3.45%) Windows 10
3 20 (3.45%) Windows 7
4 19 (3.28%) Linux
5 12 (2.07%) Android
5 12 (2.07%) Apple iOS
6 9 (1.55%) Windows Server 2012
7 4 (0.69%) Unix
7 4 (0.69%) Windows Server 2008
8 3 (0.52%) tvOS
9 2 (0.34%) Mac OS X
10 1 (0.17%) Mac OS X Server
10 1 (0.17%) Windows Server 2003
Processes & Methodologies
1 112 (19.31%) Agile Software Development
2 76 (13.10%) Stakeholder Management
3 58 (10.00%) Analytics
4 40 (6.90%) DevOps
5 39 (6.72%) Project Management
6 36 (6.21%) Scrum
7 35 (6.03%) Computer Science
7 35 (6.03%) Problem-Solving
7 35 (6.03%) TDD
8 32 (5.52%) Business Intelligence
9 27 (4.66%) Migration
10 26 (4.48%) Machine Learning
10 26 (4.48%) Software Engineering
11 25 (4.31%) CRM
12 24 (4.14%) Asset Management
12 24 (4.14%) Open Source
12 24 (4.14%) Web Development
13 23 (3.97%) BDD
13 23 (3.97%) Workflow
14 22 (3.79%) ERP
Programming Languages
1 83 (14.31%) SQL
2 67 (11.55%) JavaScript
3 58 (10.00%) Java
4 46 (7.93%) Python
5 23 (3.97%) C#
6 21 (3.62%) PowerShell
7 20 (3.45%) PHP
8 18 (3.10%) Scala
9 16 (2.76%) C++
10 14 (2.41%) TypeScript
11 13 (2.24%) Go
12 9 (1.55%) C
12 9 (1.55%) Ruby
13 5 (0.86%) Bash Shell
13 5 (0.86%) R
14 4 (0.69%) Kotlin
14 4 (0.69%) T-SQL
15 3 (0.52%) Apple Swift
15 3 (0.52%) MATLAB
15 3 (0.52%) VBA
Qualifications
1 52 (8.97%) Degree
2 16 (2.76%) Computer Science Degree
3 15 (2.59%) Cisco Certification
3 15 (2.59%) Security Cleared
4 10 (1.72%) PhD
5 7 (1.21%) CCNP
6 6 (1.03%) DV Cleared
7 4 (0.69%) SC Cleared
8 3 (0.52%) CISSP
8 3 (0.52%) HP ASE
9 2 (0.34%) DBS Check
9 2 (0.34%) ISEB
9 2 (0.34%) Numerate Degree
9 2 (0.34%) TOGAF Certification
10 1 (0.17%) AAT
10 1 (0.17%) CCNA
10 1 (0.17%) GPEN
10 1 (0.17%) ITIL Certification
10 1 (0.17%) OSCP
10 1 (0.17%) PMP
Quality Assurance & Compliance
1 11 (1.90%) PMO
1 11 (1.90%) QA
2 5 (0.86%) Data Quality
3 4 (0.69%) GDPR
4 3 (0.52%) SLA
5 2 (0.34%) MiFID
6 1 (0.17%) IFRS
6 1 (0.17%) Sarbanes-Oxley
6 1 (0.17%) Solvency II
System Software
1 50 (8.62%) Active Directory
2 27 (4.66%) Docker
3 7 (1.21%) Hyper-V
4 6 (1.03%) VMware Infrastructure
5 5 (0.86%) Microsoft App-V
5 5 (0.86%) Virtual Machines
5 5 (0.86%) XenDesktop
6 4 (0.69%) Virtual Servers
7 3 (0.52%) XenApp
8 2 (0.34%) vSphere
9 1 (0.17%) Citrix Hypervisor
9 1 (0.17%) HDFS
9 1 (0.17%) Terminal Services
9 1 (0.17%) Virtual Desktop
9 1 (0.17%) VMware Workstation
Systems Management
1 29 (5.00%) Kubernetes
2 26 (4.48%) Terraform
3 18 (3.10%) SCCM
4 13 (2.24%) Opscode Chef
5 10 (1.72%) Ansible
6 5 (0.86%) Host Intrusion Detection System
6 5 (0.86%) Network Intrusion Detection System
7 3 (0.52%) Kibana
7 3 (0.52%) logstash
8 2 (0.34%) HP ALM
8 2 (0.34%) Istio
8 2 (0.34%) Puppet
8 2 (0.34%) Single Sign-On
8 2 (0.34%) WSUS
9 1 (0.17%) AirWatch
9 1 (0.17%) Hadoop YARN
9 1 (0.17%) Jamf Pro
9 1 (0.17%) Knative
9 1 (0.17%) Microsoft Intune
9 1 (0.17%) ZABBIX
Vendors
1 99 (17.07%) Microsoft
2 33 (5.69%) Adobe
3 30 (5.17%) Google
4 25 (4.31%) Cisco
5 22 (3.79%) Facebook
6 18 (3.10%) Twitter
7 17 (2.93%) Salesforce.com
8 16 (2.76%) HP
9 12 (2.07%) Palo Alto
10 11 (1.90%) Tealium
10 11 (1.90%) VMware
11 10 (1.72%) Sage
12 9 (1.55%) Oracle
13 8 (1.38%) Apple
13 8 (1.38%) Citrix
13 8 (1.38%) SAP
14 7 (1.21%) DocuSign
14 7 (1.21%) SaltStack
15 6 (1.03%) Instagram
15 6 (1.03%) Tableau