Period
to 22 September 2018

The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in England. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 22 September 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Advertising
UK > England
6 months to
22 Sep 2018
Same period 2017 Same period 2016
Rank 280 287 268
Rank change year-on-year +7 -19 -8
Contract jobs citing Advertising 865 807 970
As % of all contract IT jobs advertised in England 0.93% 0.89% 0.97%
As % of the General category 2.49% 2.23% 2.67%
Number of daily rates quoted 614 601 789
England median daily rate £450 £425 £400
Median daily rate % change year-on-year +5.88% +6.25% -
10th Percentile £213 £225 £230
90th Percentile £613 £588 £571
UK median daily rate £445 £425 £400
% change year-on-year +4.71% +6.25% -
Number of hourly rates quoted 11 14 31
England median hourly rate £17.50 £19.25 £18.50
Median hourly rate % change year-on-year -9.09% +4.05% -2.79%
10th Percentile £13.50 £11.88 £15.00
90th Percentile £149.75 £27.65 £35.86
UK median hourly rate £17.50 £15.99 £18.50
% change year-on-year +9.48% -13.59% +1.29%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for common skills.

All General Skills
England
Contract vacancies with a requirement for common skills 34,695 36,131 36,312
As % of all contract IT jobs advertised in England 37.25% 39.82% 36.47%
Number of daily rates quoted 23,059 24,108 24,599
England median daily rate £480 £475 £450
Median daily rate % change year-on-year +1.05% +5.56% +5.26%
10th Percentile £300 £285 £263
90th Percentile £675 £650 £638
UK median daily rate £475 £450 £450
% change year-on-year +5.56% - +5.88%
Number of hourly rates quoted 784 785 899
England median hourly rate £24.00 £25.50 £23.00
Median hourly rate % change year-on-year -5.88% +10.87% +0.74%
10th Percentile £12.50 £12.00 £11.00
90th Percentile £50.00 £50.00 £47.50
UK median hourly rate £24.00 £26.00 £23.00
% change year-on-year -7.69% +13.04% -3.16%

Advertising
Job Vacancy Trend in England

Job postings citing Advertising as a percentage of all IT jobs advertised in England.

Job vacancy trend for Advertising in England

Advertising
Contractor Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Advertising in England.

Contractor daily rate trend for Advertising in England

Advertising
Contractor Daily Rate Histogram in England

The daily rate distribution of IT jobs citing Advertising in England over the 6 months to 22 September 2018.

Contractor daily rate histogram for Advertising in England

Advertising
Contractor Hourly Rate Trend in England

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Advertising in England.

Contractor hourly rate trend for Advertising in England

Advertising
Contractor Hourly Rate Histogram in England

The hourly rate distribution of IT jobs citing Advertising in England over the 6 months to 22 September 2018.

Contractor hourly rate histogram for Advertising in England

Advertising
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the England region over the 6 months to 22 September 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +19 578 £475 +5.56% 337
South East -17 123 £413 +10.00% 145
North of England -16 58 £350 -12.50% 266
Midlands -29 44 £350 -21.35% 137
West Midlands -30 30 £350 -21.13% 99
North West -15 29 £375 -11.76% 168
East of England -18 29 £350 -12.50% 44
South West -13 24 £350 +27.27% 69
Yorkshire -12 20 £388 +10.71% 48
East Midlands -4 12 £413 -7.30% 38
North East -14 10 £313 -21.88% 50
Advertising
UK

For the 6 months to 22 September 2018, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the England region with a requirement for Advertising.

1 227 (26.24%) Finance
2 219 (25.32%) Agile Software Development
3 147 (16.99%) Microsoft
4 145 (16.76%) JavaScript
5 143 (16.53%) SQL
6 134 (15.49%) Java
7 115 (13.29%) Stakeholder Management
8 112 (12.95%) Marketing
9 99 (11.45%) HTML
10 90 (10.40%) .NET
11 89 (10.29%) ERP
12 79 (9.13%) CSS
13 78 (9.02%) C#
14 72 (8.32%) Web Development
14 72 (8.32%) Problem-Solving
15 71 (8.21%) Degree
15 71 (8.21%) AngularJS
16 70 (8.09%) Sage
17 67 (7.75%) Project Management
18 62 (7.17%) SQL Server
18 62 (7.17%) Windows
18 62 (7.17%) Scrum
18 62 (7.17%) Analytical Skills
19 60 (6.94%) CRM
20 59 (6.82%) Microsoft Azure
21 57 (6.59%) PHP
22 56 (6.47%) Amazon AWS
23 55 (6.36%) User Experience
24 52 (6.01%) Node.js
24 52 (6.01%) Git (software)

Advertising
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 42 (4.86%) SharePoint
2 17 (1.97%) CMS
3 13 (1.50%) Elasticsearch
4 12 (1.39%) JBoss
5 11 (1.27%) Apache Spark
6 10 (1.16%) MS Exchange
6 10 (1.16%) SAS
7 9 (1.04%) WordPress
8 7 (0.81%) Apache
8 7 (0.81%) WebLogic
9 6 (0.69%) ArcGIS
10 5 (0.58%) Adobe Experience Manager
10 5 (0.58%) BizTalk Server
10 5 (0.58%) Marvel
10 5 (0.58%) Umbraco
10 5 (0.58%) WebSphere
11 4 (0.46%) Confluence
11 4 (0.46%) Drupal
12 3 (0.35%) Skype for Business
12 3 (0.35%) WebSphere Portal
Applications
1 42 (4.86%) Microsoft Excel
2 40 (4.62%) Microsoft Office
3 18 (2.08%) InVision
4 17 (1.97%) Microsoft PowerPoint
4 17 (1.97%) MS Visio
4 17 (1.97%) Photoshop
5 15 (1.73%) Adobe Illustrator
6 14 (1.62%) Adobe Creative Suite
7 9 (1.04%) Microsoft Project
7 9 (1.04%) Spreadsheet
8 4 (0.46%) Adobe After Effects
9 3 (0.35%) Acrobat
10 2 (0.23%) SPSS
11 1 (0.12%) Adobe Captivate
11 1 (0.12%) Adobe Premiere
11 1 (0.12%) Chatbot
11 1 (0.12%) InDesign
11 1 (0.12%) OmniGraffle
11 1 (0.12%) Stata
Business Applications
1 42 (4.86%) Sage 200
2 31 (3.58%) Dynamics CRM
3 26 (3.01%) Sage X3
4 17 (1.97%) SAP Business One
5 12 (1.39%) Salesforce.com CRM
6 9 (1.04%) NetSuite
7 8 (0.92%) Magento
8 7 (0.81%) JDE OneWorld
9 4 (0.46%) Sage CRM
10 3 (0.35%) Sage 50
10 3 (0.35%) SAP Business ByDesign
11 2 (0.23%) Dynamics AX
11 2 (0.23%) Infor M3
11 2 (0.23%) ION MarketView
11 2 (0.23%) Oracle ERP
11 2 (0.23%) Sage 300 ERP
11 2 (0.23%) Sage BI
11 2 (0.23%) Shopify
11 2 (0.23%) Sprinklr
11 2 (0.23%) Unit4 Business World
Cloud Services
1 59 (6.82%) Microsoft Azure
2 56 (6.47%) Amazon AWS
3 45 (5.20%) Office 365
4 22 (2.54%) Dynamics 365
5 20 (2.31%) SaaS
6 12 (1.39%) Google Analytics
7 10 (1.16%) AdWords
8 9 (1.04%) GitHub
9 8 (0.92%) npm
9 8 (0.92%) Sauce Labs
10 7 (0.81%) Google Cloud Platform
11 6 (0.69%) AWS Lambda
11 6 (0.69%) Serverless
12 5 (0.58%) Firebase
12 5 (0.58%) SuccessFactors
13 4 (0.46%) Adobe Analytics
13 4 (0.46%) Adobe Creative Cloud
13 4 (0.46%) Amazon EC2
13 4 (0.46%) Amazon S3
13 4 (0.46%) PaaS
Communications & Networking
1 13 (1.50%) HTTP
2 11 (1.27%) WAN
3 9 (1.04%) LAN
4 8 (0.92%) Skype
4 8 (0.92%) VPN
5 7 (0.81%) Intranet
5 7 (0.81%) TCP/IP
6 6 (0.69%) SAN
7 5 (0.58%) MPLS
8 4 (0.46%) Firewall
8 4 (0.46%) Internet
8 4 (0.46%) WLAN
9 3 (0.35%) DNS
9 3 (0.35%) Ethernet
9 3 (0.35%) FIX Connectivity
9 3 (0.35%) NetScaler
10 2 (0.23%) Cisco IOS
10 2 (0.23%) Cisco Nexus
10 2 (0.23%) FCoE
10 2 (0.23%) Network Security
Database & Business Intelligence
1 62 (7.17%) SQL Server
2 41 (4.74%) Crystal Reports
3 37 (4.28%) MySQL
4 34 (3.93%) PostgreSQL
5 27 (3.12%) NoSQL
5 27 (3.12%) Relational Database
6 21 (2.43%) SQL Server Reporting Services
7 20 (2.31%) SQL Server 2012
8 19 (2.20%) SQL Server Integration Services
9 18 (2.08%) Power BI
10 17 (1.97%) Big Data
11 16 (1.85%) MongoDB
12 14 (1.62%) Hadoop
13 11 (1.27%) SQL Server 2016
14 9 (1.04%) SSDT
15 8 (0.92%) Data Warehouse
16 7 (0.81%) RDBMS
17 6 (0.69%) Data Mining
17 6 (0.69%) GIS
17 6 (0.69%) HBase
Development Applications
1 52 (6.01%) Git (software)
2 22 (2.54%) Visual Studio
3 20 (2.31%) Jenkins
3 20 (2.31%) Team Foundation Server
4 19 (2.20%) JIRA
4 19 (2.20%) Selenium
5 18 (2.08%) Cucumber
6 16 (1.85%) Protractor
7 15 (1.73%) gulp
8 13 (1.50%) JMeter
8 13 (1.50%) WebDriver
9 12 (1.39%) Grunt
9 12 (1.39%) TeamCity
10 10 (1.16%) JUnit
10 10 (1.16%) SoapUI
11 9 (1.04%) Burp Suite
12 8 (0.92%) NUnit
13 7 (0.81%) SpecFlow
14 6 (0.69%) Hudson
14 6 (0.69%) Jasmine
General
1 227 (26.24%) Finance
2 112 (12.95%) Marketing
3 43 (4.97%) Banking
4 32 (3.70%) Manufacturing
5 20 (2.31%) Investment Banking
5 20 (2.31%) Publishing
5 20 (2.31%) Retail
6 17 (1.97%) Front Office
6 17 (1.97%) Games
7 15 (1.73%) Legal
8 12 (1.39%) Telecoms
9 10 (1.16%) Back Office
10 5 (0.58%) Brand Awareness
10 5 (0.58%) Law
11 4 (0.46%) Pharmaceutical
12 3 (0.35%) Digital Economy
12 3 (0.35%) Electronics
13 2 (0.23%) Billing
13 2 (0.23%) French Language
13 2 (0.23%) Turkish Language
Job Titles
1 238 (27.51%) Developer
2 111 (12.83%) Analyst
3 90 (10.40%) Consultant
4 74 (8.55%) Project Manager
5 52 (6.01%) Business Analyst
6 42 (4.86%) Designer
7 37 (4.28%) Senior Developer
8 35 (4.05%) Front End Developer (Client-Side Developer)
9 34 (3.93%) Architect
9 34 (3.93%) Java Developer
10 33 (3.82%) Sage Consultant
11 29 (3.35%) .NET Developer
11 29 (3.35%) UX Designer
12 25 (2.89%) JavaScript Developer
13 22 (2.54%) Sage 200 Consultant
14 21 (2.43%) Full Stack Developer
15 20 (2.31%) Accountant
16 18 (2.08%) SAP Consultant
16 18 (2.08%) Support Engineer
17 17 (1.97%) Systems Accountant
Libraries, Frameworks & Software Standards
1 99 (11.45%) HTML
2 90 (10.40%) .NET
3 79 (9.13%) CSS
4 71 (8.21%) AngularJS
5 52 (6.01%) Node.js
6 43 (4.97%) HTML5
7 42 (4.86%) RESTful
8 35 (4.05%) Spring
9 34 (3.93%) REST
10 29 (3.35%) Java EE
11 27 (3.12%) Angular 2
11 27 (3.12%) jQuery
11 27 (3.12%) Web Services
12 22 (2.54%) JSON
12 22 (2.54%) React
13 21 (2.43%) CSS3
14 20 (2.31%) .NET Framework
14 20 (2.31%) ASP.NET
14 20 (2.31%) ASP.NET Web API
15 18 (2.08%) Express
Miscellaneous
1 62 (7.17%) Analytical Skills
2 55 (6.36%) User Experience
3 32 (3.70%) Social Media
4 20 (2.31%) Fintech
5 16 (1.85%) FMCG
5 16 (1.85%) Self-Motivation
6 15 (1.73%) Computer Science
6 15 (1.73%) Digital Media
7 12 (1.39%) Greenfield Project
7 12 (1.39%) Over-the-Top Content
8 11 (1.27%) Video on Demand
9 10 (1.16%) Management Information System
9 10 (1.16%) Mobile App
10 8 (0.92%) Blog
10 8 (0.92%) Interactive TV
11 7 (0.81%) Fixed Income
12 6 (0.69%) Clustering
12 6 (0.69%) Enterprise Software
12 6 (0.69%) Marketing Technology
13 5 (0.58%) Virtual Team
Operating Systems
1 62 (7.17%) Windows
2 44 (5.09%) Linux
3 28 (3.24%) Unix
4 16 (1.85%) Windows Server
5 15 (1.73%) Windows 7
6 12 (1.39%) Windows 10
7 9 (1.04%) Android
7 9 (1.04%) Apple iOS
8 6 (0.69%) Windows Server 2008
9 5 (0.58%) Windows 8
9 5 (0.58%) Windows Server 2012
10 4 (0.46%) Mac OS X
10 4 (0.46%) Red Hat Enterprise Linux
11 3 (0.35%) Ubuntu
12 2 (0.23%) CentOS
12 2 (0.23%) Kali Linux
12 2 (0.23%) Mac OS X Server
12 2 (0.23%) Windows Vista
12 2 (0.23%) Windows XP
13 1 (0.12%) AIX
Processes & Methodologies
1 219 (25.32%) Agile Software Development
2 115 (13.29%) Stakeholder Management
3 89 (10.29%) ERP
4 72 (8.32%) Problem-Solving
4 72 (8.32%) Web Development
5 67 (7.75%) Project Management
6 62 (7.17%) Scrum
7 60 (6.94%) CRM
8 49 (5.66%) Analytics
8 49 (5.66%) Front End Development
9 48 (5.55%) TDD
10 44 (5.09%) DevOps
10 44 (5.09%) Migration
10 44 (5.09%) Test Automation
11 41 (4.74%) ITIL
12 37 (4.28%) Continuous Integration
13 32 (3.70%) Business Intelligence
14 29 (3.35%) Microservices
15 26 (3.01%) BDD
16 25 (2.89%) B2B
Programming Languages
1 145 (16.76%) JavaScript
2 143 (16.53%) SQL
3 134 (15.49%) Java
4 78 (9.02%) C#
5 57 (6.59%) PHP
6 46 (5.32%) Python
7 30 (3.47%) TypeScript
8 16 (1.85%) Scala
9 14 (1.62%) ES6
10 13 (1.50%) PowerShell
10 13 (1.50%) VBA
11 11 (1.27%) C++
11 11 (1.27%) R
12 10 (1.16%) T-SQL
12 10 (1.16%) VB.NET
13 5 (0.58%) Apex Code
13 5 (0.58%) Bash Shell
14 4 (0.46%) Java 8
15 3 (0.35%) Go
15 3 (0.35%) PL/SQL
Qualifications
1 71 (8.21%) Degree
2 9 (1.04%) Microsoft Certification
3 6 (0.69%) AWS Certification
3 6 (0.69%) CCNA
3 6 (0.69%) Cisco Certification
3 6 (0.69%) MCSE
4 5 (0.58%) ACCA
4 5 (0.58%) Computer Science Degree
4 5 (0.58%) ISEB
4 5 (0.58%) MCP
4 5 (0.58%) MCSA
5 4 (0.46%) APMP
5 4 (0.46%) CCNP
5 4 (0.46%) CIMA
5 4 (0.46%) ITIL Certification
5 4 (0.46%) Master's Degree
5 4 (0.46%) MBA
5 4 (0.46%) Numerate Degree
6 3 (0.35%) OCPJP
6 3 (0.35%) SC Cleared
Quality Assurance & Compliance
1 21 (2.43%) GDPR
2 17 (1.97%) QA
3 12 (1.39%) PMO
4 8 (0.92%) SLA
5 3 (0.35%) MiFID
5 3 (0.35%) PSD2
6 2 (0.23%) Data Quality
7 1 (0.12%) Sarbanes-Oxley
System Software
1 41 (4.74%) Active Directory
2 32 (3.70%) Docker
3 6 (0.69%) VMware ESXi
4 4 (0.46%) VMware Infrastructure
5 3 (0.35%) EMC RecoverPoint
5 3 (0.35%) vSphere
6 2 (0.23%) Hyper-V
6 2 (0.23%) Microsoft App-V
6 2 (0.23%) Virtual Machines
7 1 (0.12%) BitLocker
7 1 (0.12%) Squid
7 1 (0.12%) XenDesktop
Systems Management
1 13 (1.50%) Kubernetes
2 11 (1.27%) Ansible
3 8 (0.92%) Terraform
4 7 (0.81%) Kibana
4 7 (0.81%) logstash
4 7 (0.81%) SCCM
5 6 (0.69%) Microsoft Clustering
6 3 (0.35%) Backup Exec
6 3 (0.35%) SnapMirror
7 2 (0.23%) DameWare
7 2 (0.23%) Puppet
7 2 (0.23%) WSUS
8 1 (0.12%) Docker Swarm
8 1 (0.12%) Galera Cluster
8 1 (0.12%) HP ALM
8 1 (0.12%) McAfee ePO
8 1 (0.12%) Rancher
8 1 (0.12%) Salt
8 1 (0.12%) SELinux
8 1 (0.12%) Sysprep
Vendors
1 147 (16.99%) Microsoft
2 70 (8.09%) Sage
3 40 (4.62%) Adobe
4 39 (4.51%) SAP
5 35 (4.05%) Google
6 28 (3.24%) Salesforce.com
7 19 (2.20%) Tableau
8 18 (2.08%) Citrix
9 16 (1.85%) Cisco
10 15 (1.73%) Oracle
11 13 (1.50%) VMware
12 12 (1.39%) Facebook
13 11 (1.27%) ServiceNow
14 10 (1.16%) IBM
14 10 (1.16%) Twitter
15 9 (1.04%) Apple
15 9 (1.04%) Sybase
16 8 (0.92%) HP
17 6 (0.69%) Cadence
17 6 (0.69%) Juniper