The following table provides summary statistics for permanent job vacancies advertised in Bedfordshire with a requirement for Pay per click skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Pay per click over the 3 months to 24 March 2017 with a comparison to the same period in the previous 2 years.

3 months to
24 Mar 2017
Same period 2016 Same period 2015
Pay per click (PPC)
East of England / Bedfordshire
Rank 59 - 91
Rank change year-on-year - 0  
Permanent jobs citing Pay per click 6 0 1
As % of all permanent IT jobs advertised in Bedfordshire 0.93% - 0.090%
As % of the Processes & Methodologies category 1.04% - 0.10%
Number of salaries quoted 0 0 1
Median salary - - £30,000
UK excluding London median salary £36,000 £32,000 £30,000
% change year-on-year +12.50% +6.66%  

Pay per click is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Bedfordshire with a requirement for process and methodology skills.

Process & Methodology Skills
Bedfordshire
Permanent job vacancies with a requirement for process and methodology skills 577 745 974
As % of all permanent IT job vacancies advertised in Bedfordshire 89.46% 92.89% 87.91%
Number of salaries quoted 430 608 730
Median salary £47,500 £50,000 £45,500
Median salary % change year-on-year -5.00% +9.89%  
90% offered a salary of more than £30,000 £37,500 £32,500
10% offered a salary of more than £67,500 £75,000 £75,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

Pay per click
Job Vacancy Trend in Bedfordshire

The job posting trend of jobs advertised in Bedfordshire citing Pay per click as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Pay per click in Bedfordshire

Pay per click
Salary Trend in Bedfordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click in Bedfordshire.

Salary trend for Pay per click in Bedfordshire

Pay per click
Top 20 Related IT Skills in Bedfordshire

For the 6 months to 24 March 2017, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Bedfordshire region with a requirement for Pay per click.

1 9 (90.00%) Marketing
2 8 (80.00%) Analytical Skills
3 7 (70.00%) Google
4 6 (60.00%) MS Excel
4 6 (60.00%) AdWords
5 5 (50.00%) SEO
5 5 (50.00%) Digital Marketing
5 5 (50.00%) Marketing Strategy
6 4 (40.00%) Online Marketing
6 4 (40.00%) Social Media
7 2 (20.00%) CMS
7 2 (20.00%) Copywriting
7 2 (20.00%) Link Building
7 2 (20.00%) WordPress
7 2 (20.00%) Algorithms
7 2 (20.00%) Budgeting and Forecasting
7 2 (20.00%) Integrated Marketing
8 1 (10.00%) Line Management
8 1 (10.00%) Degree
8 1 (10.00%) DoubleClick

Pay per click
Top Related IT Skills in Bedfordshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (20.00%) CMS
1 2 (20.00%) WordPress
Applications
1 6 (60.00%) MS Excel
Cloud Services
1 6 (60.00%) AdWords
General
1 9 (90.00%) Marketing
Job Titles
1 5 (50.00%) Paid Search Executive
1 5 (50.00%) PPC Executive
2 4 (40.00%) Marketing Manager
3 2 (20.00%) Digital Marketing Manager
3 2 (20.00%) Paid Search Manager
3 2 (20.00%) PPC Manager
3 2 (20.00%) SEO Manager
3 2 (20.00%) Social Media Manager
Miscellaneous
1 8 (80.00%) Analytical Skills
2 4 (40.00%) Social Media
3 2 (20.00%) Algorithms
Processes & Methodologies
1 5 (50.00%) Digital Marketing
1 5 (50.00%) Marketing Strategy
1 5 (50.00%) SEO
2 4 (40.00%) Online Marketing
3 2 (20.00%) Budgeting and Forecasting
3 2 (20.00%) Copywriting
3 2 (20.00%) Integrated Marketing
3 2 (20.00%) Link Building
4 1 (10.00%) Line Management
Qualifications
1 1 (10.00%) Degree
Vendors
1 7 (70.00%) Google
2 1 (10.00%) DoubleClick