Lead Generation Job Trends in Birmingham

Lead Generation
West Midlands > Birmingham

The table below provides summary statistics and salary benchmarking for jobs advertised in Birmingham requiring Lead Generation skills. It covers permanent job vacancies from the 6 months leading up to 1 January 2026, with comparisons to the same periods in the previous two years.

6 months to
1 Jan 2026
Same period 2025 Same period 2024
Rank 93 121 96
Rank change year-on-year +28 -25 +57
Permanent jobs citing Lead Generation 8 6 2
As % of all permanent jobs in Birmingham 0.46% 0.32% 0.16%
As % of the Processes & Methodologies category 0.58% 0.34% 0.18%
Number of salaries quoted 8 0 2
10th Percentile - - £29,200
25th Percentile - - £34,750
Median annual salary (50th Percentile) £40,000 - £50,500
Median % change year-on-year - - +62.90%
75th Percentile - - £72,250
90th Percentile - - £81,400
West Midlands median annual salary £30,000 - £25,000
% change year-on-year - - -19.35%

All Process & Methodology Skills
Birmingham

Lead Generation falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in Birmingham.

Permanent vacancies with a requirement for process or methodology skills 1,377 1,742 1,097
As % of all permanent jobs advertised in Birmingham 80.01% 92.41% 89.92%
Number of salaries quoted 968 820 930
10th Percentile £30,000 £37,500 £31,250
25th Percentile £42,060 £44,500 £41,250
Median annual salary (50th Percentile) £55,000 £57,500 £55,000
Median % change year-on-year -4.35% +4.55% -2.62%
75th Percentile £70,000 £73,750 £68,750
90th Percentile £83,750 £88,875 £82,500
West Midlands median annual salary £50,000 £55,000 £50,000
% change year-on-year -9.09% +10.00% -4.76%

Lead Generation
Job Vacancy Trend in Birmingham

Historical trend showing the proportion of permanent IT job postings citing Lead Generation relative to all permanent IT jobs advertised in Birmingham.

Lead Generation job vacancy trend in Birmingham

Lead Generation
Salary Trend in Birmingham

Salary distribution trend for jobs in Birmingham citing Lead Generation.

Salary distribution trend for jobs in Birmingham citing Lead Generation

Lead Generation
Co-Occurring Skills & Capabilities in Birmingham by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

General
1 8 (100.00%) Marketing
Job Titles
1 8 (100.00%) Channel Marketing Manager
1 8 (100.00%) Marketing Manager
Processes & Methodologies
1 8 (100.00%) B2B
1 8 (100.00%) Pay per click