Period
to 20 October 2021

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in the East of England. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 20 October 2021 with a comparison to the same period over the previous 2 years.

Social Media
England > East of England
6 months to
20 Oct 2021
Same period 2020 Same period 2019
Rank 78 119 208
Rank change year-on-year +41 +89 +72
Permanent jobs citing Social Media 179 11 58
As % of all permanent jobs advertised in the East of England 3.25% 0.61% 0.84%
As % of the Miscellaneous category 8.03% 1.64% 2.23%
Number of salaries quoted 31 2 39
10th Percentile " £25,500 £26,476
25th Percentile £19,000 £30,000 £32,500
Median annual salary (50th Percentile) £26,500 £39,000 £36,087
Median % change year-on-year -32.05% +8.07% +6.14%
75th Percentile £28,750 £49,000 £43,750
90th Percentile £48,750 £54,100 £57,500
England median annual salary £60,000 £50,000 £45,000
% change year-on-year +20.00% +11.11% +5.88%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the East of England with a requirement for generic IT skills.

All Generic IT Skills
East of England
Permanent vacancies with a requirement for generic IT skills 2,230 669 2,604
As % of all permanent IT jobs advertised in the East of England 40.49% 36.94% 37.88%
Number of salaries quoted 913 518 1,833
10th Percentile £27,100 £29,500 £27,250
25th Percentile £34,472 £37,625 £35,428
Median annual salary (50th Percentile) £50,000 £50,000 £50,000
75th Percentile £63,750 £67,500 £61,250
90th Percentile £76,250 £91,625 £75,000
England median annual salary £60,000 £57,500 £55,000
% change year-on-year +4.35% +4.55% +4.76%

Social Media
Job Vacancy Trend in the East of England

Job postings citing Social Media as a proportion of all IT jobs advertised in the East of England.

Job vacancy trend for Social Media in the East of England

Social Media
Salary Trend in the East of England

3-month moving average salary quoted in jobs citing Social Media in the East of England.

Salary trend for Social Media in the East of England

Social Media
Salary Histogram in the East of England

Salary distribution for jobs citing Social Media in the East of England over the 6 months to 20 October 2021.

Salary histogram for Social Media in the East of England

Social Media
Job Locations in the East of England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the East of England region over the 6 months to 20 October 2021. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cambridgeshire - 111 £47,500 - 5
Hertfordshire -32 43 £26,500 -51.82% 7
Essex 0 14 £47,500 +106.52% 2
Suffolk - 6 - - 3
Bedfordshire - 3 - - 1
Norfolk - 2 £25,500 - 1
Social Media
England

For the 6 months to 20 October 2021, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the East of England region with a requirement for Social Media.

1 113 (63.13%) Facebook
2 96 (53.63%) Pharmaceutical
3 95 (53.07%) Social Skills
4 84 (46.93%) Agile Software Development
5 61 (34.08%) Analytics
6 54 (30.17%) Degree
7 51 (28.49%) Marketing
8 49 (27.37%) DevOps
9 48 (26.82%) Python
10 46 (25.70%) Problem-Solving
11 43 (24.02%) Life Science
11 43 (24.02%) Artificial Intelligence
12 40 (22.35%) Mentoring
13 37 (20.67%) Software Engineering
14 36 (20.11%) Data Analysis
15 35 (19.55%) Java
15 35 (19.55%) Data Science
16 34 (18.99%) Google
17 32 (17.88%) Google Analytics
17 32 (17.88%) Project Management
18 31 (17.32%) Computer Science
18 31 (17.32%) Data Interpretation
19 30 (16.76%) Digital Marketing
20 29 (16.20%) Email Marketing
20 29 (16.20%) Advertising
21 28 (15.64%) Time Management
22 27 (15.08%) Validation
22 27 (15.08%) Apple
23 24 (13.41%) AWS
24 23 (12.85%) Line Management

Social Media
Co-occurring IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 22 (12.29%) Apache Spark
2 20 (11.17%) SAS
3 7 (3.91%) Apache
3 7 (3.91%) Apache Solr
4 4 (2.23%) IBM Domino
4 4 (2.23%) OpenStack
5 3 (1.68%) SharePoint
6 2 (1.12%) WordPress
7 1 (0.56%) CMS
Applications
1 5 (2.79%) Adobe XD
1 5 (2.79%) Figma
1 5 (2.79%) InVision
1 5 (2.79%) Sketch
2 4 (2.23%) Spreadsheet
3 1 (0.56%) Acrobat
3 1 (0.56%) InDesign
3 1 (0.56%) Microsoft Office
3 1 (0.56%) Photoshop
Business Applications
1 2 (1.12%) Sprinklr
2 1 (0.56%) Shopify
Cloud Services
1 32 (17.88%) Google Analytics
2 24 (13.41%) AWS
3 17 (9.50%) Serverless
4 7 (3.91%) AWS CloudFormation
4 7 (3.91%) AWS Lambda
4 7 (3.91%) Power Platform
5 6 (3.35%) SaaS
6 5 (2.79%) Amazon CloudWatch
6 5 (2.79%) Amazon EMR
6 5 (2.79%) Amazon S3
6 5 (2.79%) Amazon SQS
6 5 (2.79%) Azure
6 5 (2.79%) GCP
6 5 (2.79%) PowerApps
7 4 (2.23%) Google Ads
8 3 (1.68%) Adobe Analytics
8 3 (1.68%) Adobe Creative Cloud
8 3 (1.68%) Taleo
9 2 (1.12%) Canva
9 2 (1.12%) Microsoft Advertising
Communications & Networking
1 5 (2.79%) Internet
2 4 (2.23%) InfiniBand
3 1 (0.56%) Broadband
Database & Business Intelligence
1 17 (9.50%) Hadoop
2 14 (7.82%) Amazon Redshift
3 12 (6.70%) Amazon Aurora
4 11 (6.15%) MySQL
5 8 (4.47%) Spotfire
6 7 (3.91%) Amazon DynamoDB
6 7 (3.91%) Apache Cassandra
6 7 (3.91%) ClickHouse
6 7 (3.91%) Data Warehouse
6 7 (3.91%) NoSQL
6 7 (3.91%) PostgreSQL
6 7 (3.91%) Power BI
6 7 (3.91%) Star Schema
7 5 (2.79%) Apache Hive
7 5 (2.79%) Electronic Patient Records
7 5 (2.79%) Relational Database
8 4 (2.23%) SQL Server
9 2 (1.12%) Tableau
Development Applications
1 12 (6.70%) Jenkins
2 5 (2.79%) Axure RP
2 5 (2.79%) Git (software)
2 5 (2.79%) Sonatype Nexus
3 3 (1.68%) Balsamiq
4 2 (1.12%) JIRA
General
1 96 (53.63%) Pharmaceutical
2 95 (53.07%) Social Skills
3 51 (28.49%) Marketing
4 29 (16.20%) Advertising
5 22 (12.29%) Games
5 22 (12.29%) Manufacturing
6 20 (11.17%) Social Science
7 18 (10.06%) Influencing Skills
8 12 (6.70%) Public Sector
9 11 (6.15%) Inclusion and Diversity
9 11 (6.15%) Legal
10 10 (5.59%) Analytical Skills
10 10 (5.59%) Electronics
11 7 (3.91%) Law
12 5 (2.79%) Finance
13 3 (1.68%) Presentation Skills
Job Titles
1 24 (13.41%) Marketing Executive
2 16 (8.94%) Programmer
3 15 (8.38%) Data Manager
4 12 (6.70%) Project Manager
5 11 (6.15%) Architect
6 10 (5.59%) Associate Director
6 10 (5.59%) Data Science Leader
6 10 (5.59%) Lead Architect
6 10 (5.59%) Lead Security Architect
6 10 (5.59%) Security Architect
7 9 (5.03%) Digital Executive
7 9 (5.03%) Digital Marketing Executive
8 8 (4.47%) Senior Manager
8 8 (4.47%) Senior Marketing Executive
8 8 (4.47%) Senior Project Manager
9 7 (3.91%) Campaign Executive
9 7 (3.91%) Designer
9 7 (3.91%) Senior Programmer
10 6 (3.35%) Marketing Assistant
11 5 (2.79%) UX Designer
Libraries, Frameworks & Software Standards
1 20 (11.17%) .NET
2 10 (5.59%) React
3 8 (4.47%) Play Framework
4 7 (3.91%) Shiny
5 5 (2.79%) Elastic Stack
6 4 (2.23%) Kafka
6 4 (2.23%) RabbitMQ
7 3 (1.68%) JSON
7 3 (1.68%) Ruby on Rails
7 3 (1.68%) Spring
8 1 (0.56%) HTML
Miscellaneous
1 43 (24.02%) Life Science
2 23 (12.85%) Blog
2 23 (12.85%) Digital Media
3 18 (10.06%) Cloud Native
4 16 (8.94%) User Experience
5 15 (8.38%) Management Information System
6 14 (7.82%) Algorithms
7 10 (5.59%) Tandem
8 9 (5.03%) Data Structures
9 5 (2.79%) Mobile App
10 4 (2.23%) CMDB
10 4 (2.23%) Data Centre
10 4 (2.23%) iPhone
10 4 (2.23%) NHS
10 4 (2.23%) Photography
10 4 (2.23%) Private Cloud
10 4 (2.23%) Public Cloud
10 4 (2.23%) Smartphone
11 3 (1.68%) Greenfield Project
11 3 (1.68%) Pharmacovigilance
Operating Systems
1 5 (2.79%) Android
1 5 (2.79%) Apple iOS
Processes & Methodologies
1 84 (46.93%) Agile Software Development
2 61 (34.08%) Analytics
3 49 (27.37%) DevOps
4 46 (25.70%) Problem-Solving
5 43 (24.02%) Artificial Intelligence
6 40 (22.35%) Mentoring
7 37 (20.67%) Software Engineering
8 36 (20.11%) Data Analysis
9 35 (19.55%) Data Science
10 32 (17.88%) Project Management
11 31 (17.32%) Computer Science
11 31 (17.32%) Data Interpretation
12 30 (16.76%) Digital Marketing
13 29 (16.20%) Email Marketing
14 28 (15.64%) Time Management
15 27 (15.08%) Validation
16 23 (12.85%) Line Management
17 22 (12.29%) Mathematics
18 21 (11.73%) Coaching
18 21 (11.73%) SEO
Programming Languages
1 48 (26.82%) Python
2 35 (19.55%) Java
3 20 (11.17%) VBA
4 18 (10.06%) R
5 14 (7.82%) SQL
6 13 (7.26%) Groovy
7 8 (4.47%) C
7 8 (4.47%) C++
8 7 (3.91%) JavaScript
9 3 (1.68%) Ruby
9 3 (1.68%) TypeScript
Qualifications
1 54 (30.17%) Degree
2 16 (8.94%) PhD
3 10 (5.59%) CEH
3 10 (5.59%) Computer Science Degree
4 7 (3.91%) Numerate Degree
5 5 (2.79%) Postgraduate
6 1 (0.56%) ISTQB
6 1 (0.56%) Six Sigma Green Belt
Quality Assurance & Compliance
1 21 (11.73%) GxP
2 12 (6.70%) CDISC
3 6 (3.35%) Good Clinical Practice
4 4 (2.23%) GDPR
5 3 (1.68%) Accessibility
5 3 (1.68%) GMP
5 3 (1.68%) QA
6 2 (1.12%) Actionable Recommendations
System Software
1 11 (6.15%) Docker
2 7 (3.91%) Apache ZooKeeper
3 4 (2.23%) Slurm Workload Manager
Systems Management
1 21 (11.73%) Kubernetes
2 7 (3.91%) Mesos
2 7 (3.91%) Terraform
3 4 (2.23%) Prometheus
Vendors
1 113 (63.13%) Facebook
2 34 (18.99%) Google
3 27 (15.08%) Apple
4 16 (8.94%) Twitter
5 11 (6.15%) Adobe
5 11 (6.15%) Instagram
5 11 (6.15%) YouTube
6 10 (5.59%) Dataiku
7 9 (5.03%) Oracle
8 7 (3.91%) MicroStrategy
8 7 (3.91%) Talend
9 5 (2.79%) Alibaba
9 5 (2.79%) Splunk
10 3 (1.68%) Avature
10 3 (1.68%) Kenexa
10 3 (1.68%) Workday
11 2 (1.12%) Omniture
12 1 (0.56%) Microsoft