Period
to 18 January 2019

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Cheshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 18 January 2019 with a comparison to the same period over the previous 2 years.

Marketing
North West > Cheshire
6 months to
18 Jan 2019
Same period 2018 Same period 2017
Rank 91 90 77
Rank change year-on-year -1 -13 -32
Permanent jobs citing Marketing 52 99 70
As % of all permanent IT jobs advertised in Cheshire 2.43% 3.05% 3.10%
As % of the General category 5.80% 6.00% 7.49%
Number of salaries quoted 47 86 62
Cheshire median annual salary £37,000 £35,000 £35,000
Median salary % change year-on-year +5.71% - +18.64%
10th Percentile £30,000 £19,000 £23,000
90th Percentile £84,000 £59,250 £76,500
North West median annual salary £45,000 £37,500 £37,500
% change year-on-year +20.00% - +10.29%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Cheshire with a requirement for common skills.

All General Skills
Cheshire
Permanent vacancies with a requirement for common skills 897 1,650 934
As % of all permanent IT jobs advertised in Cheshire 41.94% 50.82% 41.31%
Number of salaries quoted 587 1,112 726
Cheshire median annual salary £45,000 £46,000 £40,000
Median salary % change year-on-year -2.17% +15.00% -1.23%
10th Percentile £26,250 £30,000 £24,500
90th Percentile £71,250 £68,625 £63,290
North West median annual salary £45,000 £45,000 £40,000
% change year-on-year - +12.50% -1.23%

Marketing
Job Vacancy Trend in Cheshire

Job postings citing Marketing as a percentage of all IT jobs advertised in Cheshire.

Job vacancy trend for Marketing in Cheshire

Marketing
Salary Trend in Cheshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Cheshire.

Salary trend for Marketing in Cheshire

Marketing
Salary Histogram in Cheshire

The salary distribution of IT jobs citing Marketing in Cheshire over the 6 months to 18 January 2019.

Salary histogram for Marketing in Cheshire

Marketing
Job Locations in Cheshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Cheshire region over the 6 months to 18 January 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Chester +7 12 £37,000 -24.10% 6
Warrington -1 9 £32,500 +8.33% 7
Nantwich -7 3 £35,000 +7.69%
Knutsford +21 2 £37,500 -16.67% 2
Marketing
North West

For the 6 months to 18 January 2019, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Cheshire region with a requirement for Marketing.

1 22 (42.31%) E-Commerce
2 19 (36.54%) Digital Marketing
3 18 (34.62%) Project Management
4 14 (26.92%) SAP
4 14 (26.92%) QA
4 14 (26.92%) Data Architecture
4 14 (26.92%) Mobile App
4 14 (26.92%) IT Strategy
4 14 (26.92%) Data Strategy
5 11 (21.15%) Telecoms
6 10 (19.23%) Microsoft Excel
6 10 (19.23%) Business Development
6 10 (19.23%) Degree
7 9 (17.31%) Microsoft PowerPoint
8 8 (15.38%) Stakeholder Management
8 8 (15.38%) Analytics
9 7 (13.46%) B2B
9 7 (13.46%) Google
9 7 (13.46%) Google Analytics
10 6 (11.54%) Agile Software Development
10 6 (11.54%) WordPress
10 6 (11.54%) Social Media
10 6 (11.54%) CRM
10 6 (11.54%) C#
10 6 (11.54%) JavaScript
10 6 (11.54%) SEO
10 6 (11.54%) User Experience
11 5 (9.62%) CSS
11 5 (9.62%) HTML
11 5 (9.62%) SQL

Marketing
Co-occurring IT Skills in Cheshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (11.54%) WordPress
2 4 (7.69%) CMS
3 2 (3.85%) Perch
3 2 (3.85%) SharePoint
4 1 (1.92%) Drupal
4 1 (1.92%) Exchange Server 2013
4 1 (1.92%) SAS
4 1 (1.92%) Sitefinity
4 1 (1.92%) Skype for Business
Applications
1 10 (19.23%) Microsoft Excel
2 9 (17.31%) Microsoft PowerPoint
3 2 (3.85%) Photoshop
4 1 (1.92%) Adobe Illustrator
4 1 (1.92%) Microsoft Office
Business Applications
1 1 (1.92%) Magento
1 1 (1.92%) Shopify
1 1 (1.92%) WebTrends
Cloud Services
1 7 (13.46%) Google Analytics
2 4 (7.69%) SaaS
3 3 (5.77%) Google Tag Manager
4 2 (3.85%) Asana
4 2 (3.85%) Yarn
5 1 (1.92%) AdWords
5 1 (1.92%) Cloudflare
5 1 (1.92%) MailChimp
5 1 (1.92%) Office 365
5 1 (1.92%) Yammer
Communications & Networking
1 4 (7.69%) SMS
2 1 (1.92%) Internet
2 1 (1.92%) Skype
2 1 (1.92%) Unified Communications
Database & Business Intelligence
1 5 (9.62%) SQL Server
2 1 (1.92%) Data Mining
2 1 (1.92%) Data Warehouse
2 1 (1.92%) DB2
2 1 (1.92%) Microsoft Analysis Services
2 1 (1.92%) MS Access
2 1 (1.92%) MySQL
2 1 (1.92%) NoSQL
2 1 (1.92%) QlikView
2 1 (1.92%) SQL Server 2014
2 1 (1.92%) SQL Server 2016
2 1 (1.92%) SQL Server Analysis Services
2 1 (1.92%) SQL Server Integration Services
2 1 (1.92%) SQL Server Reporting Services
Development Applications
1 4 (7.69%) gulp
2 3 (5.77%) Git (software)
3 2 (3.85%) Grunt
3 2 (3.85%) JIRA
3 2 (3.85%) webpack
4 1 (1.92%) Cucumber
4 1 (1.92%) Selenium
4 1 (1.92%) SQL Server Management Studio (SSMS)
4 1 (1.92%) Subversion
General
1 11 (21.15%) Telecoms
2 3 (5.77%) Automotive
2 3 (5.77%) Billing
3 2 (3.85%) Retail
4 1 (1.92%) Advertising
4 1 (1.92%) Banking
4 1 (1.92%) Finance
Job Titles
1 14 (26.92%) Architect
1 14 (26.92%) SAP Architect
1 14 (26.92%) SAP Solutions Architect
1 14 (26.92%) Solutions Architect
2 10 (19.23%) Development Manager
3 9 (17.31%) Developer
4 7 (13.46%) Analyst
5 4 (7.69%) C# Developer
5 4 (7.69%) Full Stack Developer
6 3 (5.77%) Account Manager
6 3 (5.77%) Business Development Manager
6 3 (5.77%) Front End Developer (Client-Side Developer)
6 3 (5.77%) Marketing Manager
6 3 (5.77%) Web Developer
7 2 (3.85%) Digital Marketing Executive
7 2 (3.85%) E-Commerce Manager
7 2 (3.85%) Front End Web Developer (Client-Side Developer)
7 2 (3.85%) HTML Developer
7 2 (3.85%) Insight Analyst
7 2 (3.85%) Marketing Executive
Libraries, Frameworks & Software Standards
1 5 (9.62%) CSS
1 5 (9.62%) HTML
2 4 (7.69%) HTML5
2 4 (7.69%) jQuery
3 3 (5.77%) .NET
3 3 (5.77%) ASP.NET
3 3 (5.77%) CSS3
3 3 (5.77%) Sass
4 2 (3.85%) AngularJS
5 1 (1.92%) .NET Core
5 1 (1.92%) ASP.NET MVC
5 1 (1.92%) ASP.NET Web API
5 1 (1.92%) LESS
5 1 (1.92%) Twitter Bootstrap
Miscellaneous
1 14 (26.92%) Mobile App
2 6 (11.54%) Social Media
2 6 (11.54%) User Experience
3 3 (5.77%) Analytical Skills
4 2 (3.85%) W3C
5 1 (1.92%) Blog
5 1 (1.92%) Clustering
5 1 (1.92%) Replication
5 1 (1.92%) Self-Motivation
Processes & Methodologies
1 22 (42.31%) E-Commerce
2 19 (36.54%) Digital Marketing
3 18 (34.62%) Project Management
4 14 (26.92%) Data Architecture
4 14 (26.92%) Data Strategy
4 14 (26.92%) IT Strategy
5 10 (19.23%) Business Development
6 8 (15.38%) Analytics
6 8 (15.38%) Stakeholder Management
7 7 (13.46%) B2B
8 6 (11.54%) Agile Software Development
8 6 (11.54%) CRM
8 6 (11.54%) SEO
9 5 (9.62%) B2C
9 5 (9.62%) Pay per click
10 4 (7.69%) User Acceptance Testing
10 4 (7.69%) Web Development
11 3 (5.77%) Campaign Management
11 3 (5.77%) Front End Development
11 3 (5.77%) GAP Analysis
Programming Languages
1 6 (11.54%) C#
1 6 (11.54%) JavaScript
2 5 (9.62%) SQL
3 2 (3.85%) ES6
3 2 (3.85%) PHP
3 2 (3.85%) T-SQL
3 2 (3.85%) VB.NET
4 1 (1.92%) PHP 7
4 1 (1.92%) VB
4 1 (1.92%) VBA
Qualifications
1 10 (19.23%) Degree
Quality Assurance & Compliance
1 14 (26.92%) QA
2 3 (5.77%) SLA
Systems Management
1 1 (1.92%) Systems Management Server (SMS)
Vendors
1 14 (26.92%) SAP
2 7 (13.46%) Google
3 3 (5.77%) BT
3 3 (5.77%) Facebook
3 3 (5.77%) Microsoft
4 2 (3.85%) IBM
5 1 (1.92%) Adobe
5 1 (1.92%) Hootsuite
5 1 (1.92%) Hotjar
5 1 (1.92%) Teradata
5 1 (1.92%) Xamarin