Digital Marketing Job Trends in Coventry

Digital Marketing
West Midlands > Coventry

The table below provides summary statistics and salary benchmarking for jobs advertised in Coventry requiring Digital Marketing skills. It covers permanent job vacancies from the 6 months leading up to 6 August 2026, with comparisons to the same periods in the previous two years.

6 months to
6 Aug 2026
Same period 2025 Same period 2024
Rank 40 - 41
Rank change year-on-year - - +13
Permanent jobs citing Digital Marketing 4 0 1
As % of all permanent jobs in Coventry 0.77% - 0.50%
As % of the Processes & Methodologies category 1.20% - 0.50%
Number of salaries quoted 2 0 1
10th Percentile £30,250 - -
25th Percentile £32,125 - £32,500
Median annual salary (50th Percentile) £43,500 - £35,000
Median % change year-on-year - - -25.13%
75th Percentile £61,125 - £37,500
90th Percentile £66,750 - -
West Midlands median annual salary £37,500 £37,500 £33,750
% change year-on-year - +11.11% -32.50%

All Process & Methodology Skills
Coventry

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in Coventry.

Permanent vacancies with a requirement for process or methodology skills 334 132 199
As % of all permanent jobs advertised in Coventry 64.48% 88.59% 98.51%
Number of salaries quoted 214 61 111
10th Percentile £30,000 £21,000 £27,000
25th Percentile £40,000 £29,750 £41,945
Median annual salary (50th Percentile) £45,000 £47,500 £50,000
Median % change year-on-year -5.26% -5.00% +5.26%
75th Percentile £65,000 £60,000 £65,000
90th Percentile £70,000 £77,500 £70,000
West Midlands median annual salary £55,000 £51,887 £52,500
% change year-on-year +6.00% -1.17% -

Digital Marketing
Job Vacancy Trend in Coventry

Historical trend showing the proportion of permanent IT job postings citing Digital Marketing relative to all permanent IT jobs advertised in Coventry.

Digital Marketing job vacancy trend in Coventry

Digital Marketing
Salary Trend in Coventry

Salary distribution trend for jobs in Coventry citing Digital Marketing.

Salary distribution trend for jobs in Coventry citing Digital Marketing

Digital Marketing
Salary Histogram in Coventry

Salary distribution for jobs citing Digital Marketing in Coventry over the 6 months to 6 August 2026.

Salary histogram for Digital Marketing in Coventry

Digital Marketing
Co-Occurring Skills & Capabilities in Coventry by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 1 (25.00%) Adobe Creative Suite
1 1 (25.00%) Adobe Illustrator
1 1 (25.00%) InDesign
1 1 (25.00%) Photoshop
Cloud Services
1 2 (50.00%) Salesforce Einstein
2 1 (25.00%) Canva
2 1 (25.00%) Google Analytics
2 1 (25.00%) SaaS
Communications & Networking
1 2 (50.00%) SMS
General
1 4 (100.00%) Marketing
2 2 (50.00%) Automotive
2 2 (50.00%) Social Skills
3 1 (25.00%) Advertising
3 1 (25.00%) Finance
3 1 (25.00%) Telecoms
Job Titles
1 2 (50.00%) Automation Specialist
1 2 (50.00%) CRM Specialist
2 1 (25.00%) Coordinator
2 1 (25.00%) Digital Marketing Coordinator
2 1 (25.00%) Sales Executive
Libraries, Frameworks & Software Standards
1 2 (50.00%) HTML
Miscellaneous
1 2 (50.00%) Marketing Technology
1 2 (50.00%) Product Ownership
2 1 (25.00%) Graphic Design
2 1 (25.00%) Onboarding
2 1 (25.00%) Self-Motivation
2 1 (25.00%) Social Media
2 1 (25.00%) Web Conferencing
Processes & Methodologies
1 3 (75.00%) CRM
2 2 (50.00%) Data Analysis
2 2 (50.00%) Data Governance
2 2 (50.00%) Marketing Automation
2 2 (50.00%) Personalization
2 2 (50.00%) SEO
3 1 (25.00%) AI
3 1 (25.00%) Analytics
3 1 (25.00%) B2B
3 1 (25.00%) Campaign Management
3 1 (25.00%) Decision-Making
3 1 (25.00%) Digital Strategy
3 1 (25.00%) E-Commerce
3 1 (25.00%) Email Marketing
3 1 (25.00%) Lead Generation
3 1 (25.00%) Logistics
3 1 (25.00%) Mentoring
3 1 (25.00%) Storytelling
3 1 (25.00%) Supplier Management
3 1 (25.00%) Time Management
Programming Languages
1 2 (50.00%) SQL
Qualifications
1 2 (50.00%) Degree
Quality Assurance & Compliance
1 2 (50.00%) GDPR
Vendors
1 3 (75.00%) Salesforce
2 2 (50.00%) Salesforce Marketing Cloud
3 1 (25.00%) Adobe
3 1 (25.00%) Facebook
3 1 (25.00%) Google
3 1 (25.00%) Instagram