Period
to 21 November 2017

The following table provides summary statistics for permanent job vacancies advertised in the South West with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 21 November 2017 with a comparison to the same period in the previous 2 years.

Digital Marketing
England > South West
6 months to
21 Nov 2017
Same period 2016 Same period 2015
Rank 50 136 143
Rank change year-on-year +86 +7 +81
Permanent jobs citing Digital Marketing 620 270 267
As % of all permanent IT jobs advertised in the South West 6.00% 2.49% 2.26%
As % of the Processes & Methodologies category 6.70% 2.80% 2.54%
Number of salaries quoted 516 260 252
South West median annual salary £47,500 £45,000 £55,000
Median salary % change year-on-year +5.56% -18.18% +57.14%
10th Percentile £26,250 £26,250 £27,625
90th Percentile £67,500 £65,000 £67,500
England median annual salary £47,500 £42,500 £42,500
% change year-on-year +11.76% - -

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South West with a requirement for process or methodology skills.

All Process and Methodology Skills
South West
Permanent vacancies with a requirement for process or methodology skills 9252 9636 10507
As % of all permanent IT jobs advertised in the South West 89.50% 88.85% 88.93%
Number of salaries quoted 7614 8032 8826
South West median annual salary £42,500 £40,000 £40,000
Median salary % change year-on-year +6.25% - +3.90%
10th Percentile £26,250 £26,250 £25,000
90th Percentile £65,000 £63,750 £62,500
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

Digital Marketing
Job Vacancy Trend in the South West

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in the South West.

Job vacancy trend for Digital Marketing in the South West

Digital Marketing
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in the South West.

Salary trend for Digital Marketing in the South West

Digital Marketing
Salary Histogram in the South West

The salary distribution of IT jobs citing Digital Marketing in the South West over the 6 months to 21 November 2017.

Salary histogram for Digital Marketing in the South West

Digital Marketing
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the South West region over the 6 months to 21 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bristol +55 370 £52,500 +16.67% 23
Gloucestershire +36 121 £47,500 -5.00% 4
Somerset +49 59 £42,500 +23.19% 4
Wiltshire +28 39 £30,000 -20.00% 4
Dorset +6 19 £35,250 -17.06% 1
Cornwall -19 4 £21,500 -21.82% 1
Digital Marketing
England

For the 6 months to 21 November 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South West region with a requirement for Digital Marketing.

1 620 (100.00%) Marketing
2 577 (93.06%) Business Intelligence
2 577 (93.06%) Telecoms
2 577 (93.06%) Finance
3 575 (92.74%) Electronics
3 575 (92.74%) Manufacturing
3 575 (92.74%) Programme Management
3 575 (92.74%) SAP
4 286 (46.13%) Agile Software Development
5 189 (30.48%) Java
6 150 (24.19%) Git (software)
7 149 (24.03%) Scrum
8 142 (22.90%) MVC
9 139 (22.42%) JavaScript
9 139 (22.42%) HTML
10 138 (22.26%) JSON
11 131 (21.13%) TDD
12 124 (20.00%) CSS
12 124 (20.00%) XML
13 122 (19.68%) SQL
14 119 (19.19%) Amazon AWS
15 117 (18.87%) C#
16 114 (18.39%) REST
17 112 (18.06%) Linux
18 110 (17.74%) Python
19 107 (17.26%) AngularJS
20 94 (15.16%) Kanban
21 93 (15.00%) BDD
22 87 (14.03%) Degree
23 81 (13.06%) Software Engineering

Digital Marketing
Co-occurring IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 63 (10.16%) Mule
1 63 (10.16%) Tomcat
2 55 (8.87%) Mule ESB
3 47 (7.58%) JBoss
4 43 (6.94%) CMS
5 20 (3.23%) Confluence
6 14 (2.26%) EPiServer
7 12 (1.94%) Sitecore CMS
7 12 (1.94%) Umbraco
8 10 (1.61%) WordPress
9 8 (1.29%) Jetty
10 7 (1.13%) SharePoint
10 7 (1.13%) Sitefinity
11 5 (0.81%) Drupal
11 5 (0.81%) OpenStack
12 4 (0.65%) Joomla!
13 2 (0.32%) Exchange Server 2003
13 2 (0.32%) MS Exchange
14 1 (0.16%) Apache
14 1 (0.16%) IIS
Applications
1 17 (2.74%) Adobe Illustrator
2 15 (2.42%) Adobe Creative Suite
3 10 (1.61%) Microsoft Office
4 9 (1.45%) Microsoft Excel
4 9 (1.45%) Microsoft PowerPoint
5 5 (0.81%) Photoshop
6 4 (0.65%) Microsoft Project
7 1 (0.16%) Adobe After Effects
7 1 (0.16%) Adobe Premiere
Business Applications
1 11 (1.77%) Dynamics CRM
2 4 (0.65%) Magento
2 4 (0.65%) Unit4 Business World
3 2 (0.32%) Adobe Campaign
Cloud Services
1 119 (19.19%) Amazon AWS
2 80 (12.90%) SaaS
3 54 (8.71%) Amazon EC2
4 49 (7.90%) Microsoft Azure
5 41 (6.61%) GitHub
6 22 (3.55%) IaaS
6 22 (3.55%) PaaS
7 21 (3.39%) Google Cloud Platform
7 21 (3.39%) Google Play
8 9 (1.45%) Google Analytics
9 7 (1.13%) Office 365
10 6 (0.97%) npm
11 4 (0.65%) Amazon Kinesis
12 3 (0.48%) Amazon SQS
13 1 (0.16%) Amazon S3
13 1 (0.16%) Cloud Computing
Communications & Networking
1 26 (4.19%) HTTP
2 19 (3.06%) SSL
3 15 (2.42%) TCP/IP
4 7 (1.13%) Internet
4 7 (1.13%) LAN
4 7 (1.13%) WAN
5 5 (0.81%) Firewall
5 5 (0.81%) Network Security
6 4 (0.65%) SSH
7 3 (0.48%) VLAN
7 3 (0.48%) VoIP
7 3 (0.48%) VPN
7 3 (0.48%) Wi-Fi
8 2 (0.32%) MPLS
8 2 (0.32%) SMS
8 2 (0.32%) VSAN
8 2 (0.32%) Wireless
Database & Business Intelligence
1 77 (12.42%) MongoDB
2 76 (12.26%) NoSQL
3 74 (11.94%) SQL Server
4 60 (9.68%) Amazon DynamoDB
5 45 (7.26%) Relational Database
6 34 (5.48%) MySQL
7 28 (4.52%) Data Mining
7 28 (4.52%) SQL Server Reporting Services
8 26 (4.19%) SQL Server 2008
9 25 (4.03%) RDBMS
10 24 (3.87%) SQL Server Integration Services
11 18 (2.90%) SQL Server Analysis Services
12 15 (2.42%) CouchDB
13 13 (2.10%) Star Schema
14 12 (1.94%) Apache Cassandra
14 12 (1.94%) Data Warehouse
15 10 (1.61%) QlikView
16 9 (1.45%) Business Intelligence Development Studio
17 6 (0.97%) MariaDB
17 6 (0.97%) SQL Server 2012
Development Applications
1 150 (24.19%) Git (software)
2 81 (13.06%) JIRA
3 69 (11.13%) JUnit
4 53 (8.55%) IntelliJ
5 47 (7.58%) Jenkins
6 39 (6.29%) Atlassian Bamboo
7 31 (5.00%) Mercurial
8 23 (3.71%) Selenium
8 23 (3.71%) Visual Studio
9 16 (2.58%) Subversion
10 13 (2.10%) Cucumber
11 10 (1.61%) Jasmine
11 10 (1.61%) MSBuild
11 10 (1.61%) Protractor
11 10 (1.61%) SpecFlow
12 9 (1.45%) Bitbucket
12 9 (1.45%) Grunt
13 8 (1.29%) Capybara
13 8 (1.29%) WATIR
13 8 (1.29%) WebDriver
General
1 620 (100.00%) Marketing
2 577 (93.06%) Finance
2 577 (93.06%) Telecoms
3 575 (92.74%) Electronics
3 575 (92.74%) Manufacturing
4 55 (8.87%) Retail
5 28 (4.52%) Multimedia
6 14 (2.26%) Games
6 14 (2.26%) Military
7 7 (1.13%) Banking
8 5 (0.81%) Automotive
9 4 (0.65%) Legal
10 3 (0.48%) Publishing
11 2 (0.32%) Advertising
Job Titles
1 279 (45.00%) Developer
2 82 (13.23%) Java Developer
3 59 (9.52%) Senior Developer
4 44 (7.10%) .NET Developer
5 43 (6.94%) Front End Developer (Client-Side Developer)
6 42 (6.77%) Software Developer
7 40 (6.45%) C# Developer
8 37 (5.97%) C# .NET Developer
9 35 (5.65%) Senior Java Developer
10 34 (5.48%) Designer
11 33 (5.32%) JavaScript Developer
12 28 (4.52%) ASP.NET Developer
12 28 (4.52%) C# ASP.NET Developer
12 28 (4.52%) Machine Learning Researcher
13 27 (4.35%) Web Developer
14 24 (3.87%) Architect
14 24 (3.87%) Junior
15 23 (3.71%) Analyst
16 22 (3.55%) Graduate
17 21 (3.39%) Software Manager
Libraries, Frameworks & Software Standards
1 139 (22.42%) HTML
2 138 (22.26%) JSON
3 124 (20.00%) CSS
3 124 (20.00%) XML
4 114 (18.39%) REST
5 107 (17.26%) AngularJS
6 76 (12.26%) .NET
6 76 (12.26%) Spring
7 73 (11.77%) SOAP
8 71 (11.45%) Apache Camel
9 70 (11.29%) Web Services
10 69 (11.13%) Hibernate
10 69 (11.13%) JPA
10 69 (11.13%) Spring MVC
11 63 (10.16%) ASP.NET
11 63 (10.16%) HTML5
11 63 (10.16%) RESTful
12 61 (9.84%) Spring Integration
13 34 (5.48%) Backbone.js
13 34 (5.48%) Node.js
Miscellaneous
1 77 (12.42%) Mobile App
2 57 (9.19%) User Experience
3 43 (6.94%) Computer Science
4 34 (5.48%) Algorithms
5 30 (4.84%) Data Structures
6 28 (4.52%) e-Learning
7 18 (2.90%) Greenfield Project
8 17 (2.74%) Analytical Skills
9 15 (2.42%) Social Media
10 10 (1.61%) Embedded Systems
11 8 (1.29%) Management Information System
12 7 (1.13%) Digital Media
12 7 (1.13%) Enterprise Software
12 7 (1.13%) Replication
13 6 (0.97%) FMCG
13 6 (0.97%) IPTV
13 6 (0.97%) NHS
14 5 (0.81%) Device Driver
14 5 (0.81%) Fintech
14 5 (0.81%) Virtual Team
Operating Systems
1 112 (18.06%) Linux
2 32 (5.16%) Android
3 27 (4.35%) Apple iOS
4 22 (3.55%) Ubuntu
5 8 (1.29%) Unix
6 7 (1.13%) Windows
7 5 (0.81%) Embedded Linux
7 5 (0.81%) Windows Server
8 2 (0.32%) CentOS
8 2 (0.32%) Windows 10
8 2 (0.32%) Windows Server 2003
8 2 (0.32%) Windows XP
Processes & Methodologies
1 577 (93.06%) Business Intelligence
2 575 (92.74%) Programme Management
3 286 (46.13%) Agile Software Development
4 149 (24.03%) Scrum
5 142 (22.90%) MVC
6 131 (21.13%) TDD
7 94 (15.16%) Kanban
8 93 (15.00%) BDD
9 81 (13.06%) Software Engineering
10 69 (11.13%) Integration Testing
11 64 (10.32%) E-Commerce
12 62 (10.00%) OO
13 51 (8.23%) Web Development
14 50 (8.06%) DevOps
15 43 (6.94%) Front End Development
16 42 (6.77%) OOP
17 41 (6.61%) Microservices
18 40 (6.45%) Content Management
19 39 (6.29%) Continuous Integration
20 37 (5.97%) Machine Learning
Programming Languages
1 189 (30.48%) Java
2 139 (22.42%) JavaScript
3 122 (19.68%) SQL
4 117 (18.87%) C#
5 110 (17.74%) Python
6 68 (10.97%) C++
7 67 (10.81%) Ruby
8 40 (6.45%) Shell Script
9 32 (5.16%) Perl
9 32 (5.16%) T-SQL
10 25 (4.03%) Go
10 25 (4.03%) PHP
11 21 (3.39%) Apple Swift
11 21 (3.39%) Clojure
11 21 (3.39%) Kotlin
11 21 (3.39%) Objective-C
12 13 (2.10%) C
13 10 (1.61%) PowerShell
14 9 (1.45%) R
14 9 (1.45%) TypeScript
Qualifications
1 87 (14.03%) Degree
2 54 (8.71%) Computer Science Degree
3 40 (6.45%) Security Cleared
4 29 (4.68%) PhD
5 14 (2.26%) SC Cleared
6 13 (2.10%) ISEB
6 13 (2.10%) ISTQB
7 9 (1.45%) PRINCE2 Certification
8 3 (0.48%) PMI Certification
9 2 (0.32%) DV Cleared
10 1 (0.16%) CCA
10 1 (0.16%) CCNA
10 1 (0.16%) Cisco Certification
10 1 (0.16%) CISSP
10 1 (0.16%) Citrix Certification
10 1 (0.16%) ITIL Certification
10 1 (0.16%) MCSE
10 1 (0.16%) Microsoft Certification
10 1 (0.16%) Numerate Degree
10 1 (0.16%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 11 (1.77%) RMADS
2 8 (1.29%) ISO/IEC 27001
3 7 (1.13%) GCP
4 5 (0.81%) QA
5 2 (0.32%) Data Quality
5 2 (0.32%) PMO
6 1 (0.16%) HMG Security Policy Framework
6 1 (0.16%) PCI DSS
System Software
1 16 (2.58%) Docker
2 5 (0.81%) Active Directory
3 1 (0.16%) VMware Infrastructure
Systems Management
1 28 (4.52%) Puppet
2 19 (3.06%) Opscode Chef
3 9 (1.45%) Ansible
4 2 (0.32%) Graphite
4 2 (0.32%) Nagios
5 1 (0.16%) Salt
Vendors
1 575 (92.74%) SAP
2 73 (11.77%) Microsoft
3 70 (11.29%) Apple
4 44 (7.10%) Google
5 19 (3.06%) Adobe
6 15 (2.42%) Oracle
7 14 (2.26%) Sitecore
8 11 (1.77%) Zend
9 10 (1.61%) Tableau
9 10 (1.61%) VMware
10 8 (1.29%) Atlassian
11 7 (1.13%) Cisco
12 4 (0.65%) ArcSight
12 4 (0.65%) HP
12 4 (0.65%) LogRhythm
13 3 (0.48%) Xamarin
14 2 (0.32%) Facebook
14 2 (0.32%) NETGEAR
14 2 (0.32%) Twitter
14 2 (0.32%) WatchGuard