Period
to 20 February 2018

The following table provides summary statistics for permanent job vacancies advertised in Leicestershire with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 20 February 2018 with a comparison to the same period in the previous 2 years.

Digital Marketing
East Midlands > Leicestershire
6 months to
20 Feb 2018
Same period 2017 Same period 2016
Rank 79 94 101
Rank change year-on-year +15 +7 +9
Permanent jobs citing Digital Marketing 13 16 9
As % of all permanent IT jobs advertised in Leicestershire 1.32% 1.17% 0.65%
As % of the Processes & Methodologies category 1.51% 1.30% 0.73%
Number of salaries quoted 13 16 15
Leicestershire median annual salary £35,000 £30,000 £85,000
Median salary % change year-on-year +16.67% -64.71% +112.50%
East Midlands median annual salary £35,000 £35,000 £31,500
% change year-on-year - +11.11% +17.76%

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Leicestershire with a requirement for process or methodology skills.

All Process and Methodology Skills
Leicestershire
Permanent vacancies with a requirement for process or methodology skills 863 1,229 1,228
As % of all permanent IT jobs advertised in Leicestershire 87.53% 89.84% 88.66%
Number of salaries quoted 755 1,073 1,023
Leicestershire median annual salary £37,500 £40,000 £42,000
Median salary % change year-on-year -6.25% -4.76% +5.00%
10th Percentile £25,000 £26,250 £25,000
90th Percentile £57,500 £57,500 £65,000
East Midlands median annual salary £40,000 £42,500 £40,000
% change year-on-year -5.88% +6.25% -

Digital Marketing
Job Vacancy Trend in Leicestershire

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Leicestershire.

Job vacancy trend for Digital Marketing in Leicestershire

Digital Marketing
Salary Trend in Leicestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Leicestershire.

Salary trend for Digital Marketing in Leicestershire

Digital Marketing
Salary Histogram in Leicestershire

The salary distribution of IT jobs citing Digital Marketing in Leicestershire over the 6 months to 20 February 2018.

Salary histogram for Digital Marketing in Leicestershire

Digital Marketing
Job Locations in Leicestershire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the Leicestershire region over the 6 months to 20 February 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicester +11 6 £40,000 +33.33% 3
Digital Marketing
East Midlands

For the 6 months to 20 February 2018, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Leicestershire region with a requirement for Digital Marketing.

1 13 (100.00%) Marketing
2 10 (76.92%) HTML
3 9 (69.23%) JavaScript
3 9 (69.23%) CSS
3 9 (69.23%) Google
4 8 (61.54%) Agile Software Development
4 8 (61.54%) SQL
5 7 (53.85%) MVC
5 7 (53.85%) ASP.NET
5 7 (53.85%) .NET
5 7 (53.85%) .NET Framework
5 7 (53.85%) ASP.NET MVC
5 7 (53.85%) Entity Framework
5 7 (53.85%) ASP.NET Web Forms
6 6 (46.15%) ASP.NET Web API
6 6 (46.15%) ASP.NET MVC 4
6 6 (46.15%) WebDriver
6 6 (46.15%) BDD
6 6 (46.15%) Test Automation
6 6 (46.15%) Selenium
6 6 (46.15%) XML
6 6 (46.15%) C#
6 6 (46.15%) IIS
7 5 (38.46%) CMS
7 5 (38.46%) Microsoft Azure
7 5 (38.46%) StructureMap
7 5 (38.46%) Autofac
7 5 (38.46%) Octopus Deploy
8 4 (30.77%) User Experience
9 3 (23.08%) SEO

Digital Marketing
Co-occurring IT Skills in Leicestershire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (46.15%) IIS
2 5 (38.46%) CMS
3 1 (7.69%) SAS
Applications
1 1 (7.69%) Microsoft Excel
Cloud Services
1 5 (38.46%) Microsoft Azure
2 1 (7.69%) Google Analytics
Communications & Networking
1 1 (7.69%) Internet
Database & Business Intelligence
1 2 (15.38%) SQL Server
2 1 (7.69%) NoSQL
2 1 (7.69%) SQL Server Analysis Services
Development Applications
1 6 (46.15%) Selenium
1 6 (46.15%) WebDriver
2 5 (38.46%) Octopus Deploy
3 2 (15.38%) Git (software)
4 1 (7.69%) Mercurial
General
1 13 (100.00%) Marketing
2 2 (15.38%) Advertising
3 1 (7.69%) Manufacturing
Job Titles
1 8 (61.54%) Developer
2 6 (46.15%) .NET Developer
3 2 (15.38%) Analyst
3 2 (15.38%) Front End Developer (Client-Side Developer)
3 2 (15.38%) Junior
3 2 (15.38%) Junior .NET Developer
3 2 (15.38%) Junior Developer
3 2 (15.38%) Marketing Analyst
3 2 (15.38%) Senior .NET Developer
3 2 (15.38%) Senior Developer
4 1 (7.69%) .NET Architect
4 1 (7.69%) .NET Technical Architect
4 1 (7.69%) Architect
4 1 (7.69%) Digital Marketing Executive
4 1 (7.69%) Digital Marketing Specialist
4 1 (7.69%) Insight Analyst
4 1 (7.69%) Marketing Executive
4 1 (7.69%) Online Marketing Analyst
4 1 (7.69%) SEO Executive
4 1 (7.69%) Technical Architect
Libraries, Frameworks & Software Standards
1 10 (76.92%) HTML
2 9 (69.23%) CSS
3 7 (53.85%) .NET
3 7 (53.85%) .NET Framework
3 7 (53.85%) ASP.NET
3 7 (53.85%) ASP.NET MVC
3 7 (53.85%) ASP.NET Web Forms
3 7 (53.85%) Entity Framework
4 6 (46.15%) ASP.NET MVC 4
4 6 (46.15%) ASP.NET Web API
4 6 (46.15%) XML
5 5 (38.46%) Autofac
5 5 (38.46%) StructureMap
6 2 (15.38%) CSS3
6 2 (15.38%) HTML5
6 2 (15.38%) jQuery
6 2 (15.38%) Node.js
6 2 (15.38%) React
6 2 (15.38%) Sass
7 1 (7.69%) Ajax
Miscellaneous
1 4 (30.77%) User Experience
2 2 (15.38%) Social Media
3 1 (7.69%) Analytical Skills
Processes & Methodologies
1 8 (61.54%) Agile Software Development
2 7 (53.85%) MVC
3 6 (46.15%) BDD
3 6 (46.15%) Test Automation
4 3 (23.08%) E-Commerce
4 3 (23.08%) SEO
5 2 (15.38%) Continuous Integration
5 2 (15.38%) Front End Development
5 2 (15.38%) Responsive Web Design
5 2 (15.38%) Web Design
6 1 (7.69%) A/B Testing
6 1 (7.69%) Analytics
6 1 (7.69%) Business Forecasting
6 1 (7.69%) Content Marketing
6 1 (7.69%) Continuous Improvement
6 1 (7.69%) Performance Measurement
6 1 (7.69%) Personalization
6 1 (7.69%) Social Listening
6 1 (7.69%) Social Media Analysis
6 1 (7.69%) Social Media Monitoring
Programming Languages
1 9 (69.23%) JavaScript
2 8 (61.54%) SQL
3 6 (46.15%) C#
4 1 (7.69%) Java
4 1 (7.69%) PHP
4 1 (7.69%) T-SQL
Vendors
1 9 (69.23%) Google
2 1 (7.69%) Marketo
2 1 (7.69%) Sitecore