Period
to 21 January 2018

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Leicestershire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 21 January 2018 with a comparison to the same period over the previous 2 years.

Marketing
East Midlands > Leicestershire
6 months to
21 Jan 2018
Same period 2017 Same period 2016
Rank 28 49 61
Rank change year-on-year +21 +12 +3
Permanent jobs citing Marketing 67 68 50
As % of all permanent IT jobs advertised in Leicestershire 7.21% 5.04% 3.72%
As % of the General category 20.62% 13.18% 9.29%
Number of salaries quoted 53 68 72
Leicestershire median annual salary £35,500 £35,000 £44,500
Median salary % change year-on-year +1.43% -21.35% +18.67%
10th Percentile £26,250 £24,925 £24,200
90th Percentile £67,000 £47,875 £85,000
East Midlands median annual salary £37,500 £40,000 £35,000
% change year-on-year -6.25% +14.29% -6.67%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Leicestershire with a requirement for common skills.

All General Skills
Leicestershire
Permanent vacancies with a requirement for common skills 325 516 538
As % of all permanent IT jobs advertised in Leicestershire 34.98% 38.25% 40.03%
Number of salaries quoted 263 435 364
Leicestershire median annual salary £37,500 £42,500 £40,500
Median salary % change year-on-year -11.76% +4.94% +1.25%
10th Percentile £26,250 £26,250 £23,500
90th Percentile £60,000 £58,750 £58,375
East Midlands median annual salary £42,500 £42,500 £40,000
% change year-on-year - +6.25% -

Marketing
Job Vacancy Trend in Leicestershire

Job postings citing Marketing as a percentage of all IT jobs advertised in Leicestershire.

Job vacancy trend for Marketing in Leicestershire

Marketing
Salary Trend in Leicestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Leicestershire.

Salary trend for Marketing in Leicestershire

Marketing
Salary Histogram in Leicestershire

The salary distribution of IT jobs citing Marketing in Leicestershire over the 6 months to 21 January 2018.

Salary histogram for Marketing in Leicestershire

Marketing
Job Locations in Leicestershire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Leicestershire region over the 6 months to 21 January 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicester +9 33 £35,000 - 7
Hinckley - 4 £37,500 - 2
Market Harborough -4 2 £37,500 - 2
Loughborough +27 1 £40,000 +33.33% 1
Lutterworth - 1 £23,500 -
Marketing
East Midlands

For the 6 months to 21 January 2018, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Leicestershire region with a requirement for Marketing.

1 27 (40.30%) SQL
2 26 (38.81%) HTML
3 25 (37.31%) CSS
4 19 (28.36%) JavaScript
4 19 (28.36%) Google
5 18 (26.87%) .NET
5 18 (26.87%) C#
6 17 (25.37%) Social Media
6 17 (25.37%) Analytical Skills
7 15 (22.39%) Personalization
8 14 (20.90%) User Experience
8 14 (20.90%) Analytics
9 13 (19.40%) HTML5
9 13 (19.40%) Online Marketing
9 13 (19.40%) CRM
10 12 (17.91%) XML
10 12 (17.91%) Digital Marketing
11 10 (14.93%) Google Analytics
11 10 (14.93%) Web Development
11 10 (14.93%) Agile Software Development
11 10 (14.93%) A/B Testing
12 9 (13.43%) MVC
12 9 (13.43%) SQL Server
12 9 (13.43%) SAS
12 9 (13.43%) Retail
13 8 (11.94%) Microsoft
13 8 (11.94%) ASP.NET
13 8 (11.94%) Actionable Insight
13 8 (11.94%) Test Automation
13 8 (11.94%) Android

Marketing
Co-occurring IT Skills in Leicestershire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (13.43%) SAS
2 7 (10.45%) CMS
3 6 (8.96%) IIS
4 3 (4.48%) Umbraco
5 2 (2.99%) Gentran
Applications
1 7 (10.45%) Microsoft Excel
2 2 (2.99%) Adobe Illustrator
2 2 (2.99%) Photoshop
3 1 (1.49%) Moqups
Business Applications
1 5 (7.46%) Dynamics CRM
2 2 (2.99%) Dynamics AX
Cloud Services
1 10 (14.93%) Google Analytics
2 5 (7.46%) Microsoft Azure
3 2 (2.99%) Dynamics 365
4 1 (1.49%) Amazon AWS
Communications & Networking
1 7 (10.45%) Internet
2 5 (7.46%) Unified Communications
2 5 (7.46%) VoIP
3 2 (2.99%) SMS
4 1 (1.49%) HTTP
Database & Business Intelligence
1 9 (13.43%) SQL Server
2 4 (5.97%) SQL Server Reporting Services
3 1 (1.49%) NoSQL
3 1 (1.49%) Power BI
3 1 (1.49%) SQL Server 2012
3 1 (1.49%) SQL Server Analysis Services
3 1 (1.49%) SQL Server Integration Services
Development Applications
1 7 (10.45%) Git (software)
2 6 (8.96%) Selenium
2 6 (8.96%) WebDriver
3 5 (7.46%) Octopus Deploy
4 2 (2.99%) Subversion
5 1 (1.49%) JIRA
5 1 (1.49%) Mercurial
5 1 (1.49%) Protractor
5 1 (1.49%) Team Foundation Server
5 1 (1.49%) Visual Studio
General
1 9 (13.43%) Retail
2 6 (8.96%) Finance
2 6 (8.96%) Manufacturing
2 6 (8.96%) Telecoms
3 3 (4.48%) Advertising
4 1 (1.49%) Automotive
4 1 (1.49%) Billing
4 1 (1.49%) Electronics
Job Titles
1 28 (41.79%) Analyst
2 24 (35.82%) Developer
3 16 (23.88%) .NET Developer
4 10 (14.93%) Junior
4 10 (14.93%) Junior Developer
5 9 (13.43%) Digital Analyst
6 8 (11.94%) Junior .NET Developer
7 6 (8.96%) .NET Web Developer
7 6 (8.96%) Applications Developer
7 6 (8.96%) Junior .NET Web Developer
7 6 (8.96%) Junior Web Developer
7 6 (8.96%) Mobile Web Developer
7 6 (8.96%) Web Developer
8 5 (7.46%) .NET Web Applications Developer
8 5 (7.46%) CRM Executive
8 5 (7.46%) Front End Developer (Client-Side Developer)
8 5 (7.46%) Mobile Applications Developer
8 5 (7.46%) Mobile Web Applications Developer
8 5 (7.46%) Sales Executive
8 5 (7.46%) Solutions Sales Executive
Libraries, Frameworks & Software Standards
1 26 (38.81%) HTML
2 25 (37.31%) CSS
3 18 (26.87%) .NET
4 13 (19.40%) HTML5
5 12 (17.91%) XML
6 8 (11.94%) ASP.NET
6 8 (11.94%) ASP.NET MVC
7 7 (10.45%) .NET Framework
7 7 (10.45%) ASP.NET Web Forms
7 7 (10.45%) CSS3
7 7 (10.45%) Entity Framework
8 6 (8.96%) Apache Cordova
8 6 (8.96%) ASP.NET MVC 4
8 6 (8.96%) ASP.NET Web API
8 6 (8.96%) Web Services
9 5 (7.46%) Autofac
9 5 (7.46%) StructureMap
10 4 (5.97%) jQuery
10 4 (5.97%) Sass
11 3 (4.48%) AngularJS
Miscellaneous
1 17 (25.37%) Analytical Skills
1 17 (25.37%) Social Media
2 14 (20.90%) User Experience
3 6 (8.96%) EPoS
3 6 (8.96%) Mobile App
4 5 (7.46%) Life Science
5 3 (4.48%) Marketing Technology
6 1 (1.49%) Arduino
6 1 (1.49%) Credit Risk
6 1 (1.49%) Graphic Design
6 1 (1.49%) Greenfield Project
Operating Systems
1 8 (11.94%) Android
1 8 (11.94%) Apple iOS
2 2 (2.99%) Windows
Processes & Methodologies
1 15 (22.39%) Personalization
2 14 (20.90%) Analytics
3 13 (19.40%) CRM
3 13 (19.40%) Online Marketing
4 12 (17.91%) Digital Marketing
5 10 (14.93%) A/B Testing
5 10 (14.93%) Agile Software Development
5 10 (14.93%) Web Development
6 9 (13.43%) MVC
7 8 (11.94%) Actionable Insight
7 8 (11.94%) Test Automation
8 7 (10.45%) Performance Measurement
8 7 (10.45%) Project Management
8 7 (10.45%) SEO
8 7 (10.45%) Social Media Monitoring
8 7 (10.45%) Time Management
9 6 (8.96%) Actionable Customer Insight
9 6 (8.96%) Business Development
9 6 (8.96%) Business Intelligence
9 6 (8.96%) Customer Segmentation
Programming Languages
1 27 (40.30%) SQL
2 19 (28.36%) JavaScript
3 18 (26.87%) C#
4 3 (4.48%) PHP
4 3 (4.48%) R
4 3 (4.48%) T-SQL
5 2 (2.99%) Java
6 1 (1.49%) PHP 7
Qualifications
1 6 (8.96%) Degree
Quality Assurance & Compliance
1 2 (2.99%) PMO
Vendors
1 19 (28.36%) Google
2 8 (11.94%) Microsoft
3 5 (7.46%) Salesforce.com
3 5 (7.46%) Sitecore
4 2 (2.99%) Kofax
4 2 (2.99%) Marketo
4 2 (2.99%) Tableau
5 1 (1.49%) Adobe
5 1 (1.49%) BT
5 1 (1.49%) Facebook
5 1 (1.49%) Twitter
5 1 (1.49%) Xero
5 1 (1.49%) Zend