Period
to 17 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Manchester with a requirement for Web Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Web Analytics over the 6 months to 17 November 2017 with a comparison to the same period in the previous 2 years.

Web Analytics
North West > Manchester
6 months to
17 Nov 2017
Same period 2016 Same period 2015
Rank 287 243 246
Rank change year-on-year -44 +3 -56
Permanent jobs citing Web Analytics 6 37 31
As % of all permanent IT jobs advertised in Manchester 0.076% 0.50% 0.42%
As % of the Processes & Methodologies category 0.083% 0.54% 0.46%
Number of salaries quoted 6 34 28
Manchester median annual salary £46,250 £37,500 £37,500
Median salary % change year-on-year +23.33% - +13.64%
10th Percentile £32,625 £32,650 £32,500
90th Percentile £80,750 £53,500 £50,000
North West median annual salary £42,500 £37,500 £37,500
% change year-on-year +13.33% - +13.64%

Web Analytics is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Manchester with a requirement for process or methodology skills.

All Process and Methodology Skills
Manchester
Permanent vacancies with a requirement for process or methodology skills 7233 6796 6793
As % of all permanent IT jobs advertised in Manchester 91.03% 91.11% 91.03%
Number of salaries quoted 5988 5834 5628
Manchester median annual salary £45,000 £42,500 £40,000
Median salary % change year-on-year +5.88% +6.25% +2.56%
10th Percentile £26,250 £26,750 £25,000
90th Percentile £66,000 £63,750 £60,000
North West median annual salary £42,500 £40,000 £40,000
% change year-on-year +6.25% - +1.27%

Web Analytics
Job Vacancy Trend in Manchester

Job postings citing Web Analytics as a percentage of all IT jobs advertised in Manchester.

Job vacancy trend for Web Analytics in Manchester

Web Analytics
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics in Manchester.

Salary trend for Web Analytics in Manchester

Web Analytics
Salary Histogram in Manchester

The salary distribution of IT jobs citing Web Analytics in Manchester over the 6 months to 17 November 2017.

Salary histogram for Web Analytics in Manchester

For the 6 months to 17 November 2017, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Manchester region with a requirement for Web Analytics.

1 6 (100.00%) Marketing
1 6 (100.00%) Analytics
2 5 (83.33%) Google Analytics
3 4 (66.67%) E-Commerce
4 3 (50.00%) SQL
4 3 (50.00%) Data Analysis
4 3 (50.00%) Digital Marketing
4 3 (50.00%) Google
4 3 (50.00%) Customer Insight
4 3 (50.00%) Analytical Skills
5 2 (33.33%) Power BI
5 2 (33.33%) Retail
5 2 (33.33%) Tableau
5 2 (33.33%) User Experience
5 2 (33.33%) Actionable Insight
5 2 (33.33%) R
5 2 (33.33%) Visualisation
5 2 (33.33%) Direct Marketing
5 2 (33.33%) Logistic Regression
5 2 (33.33%) CHAID
5 2 (33.33%) SQL Server
5 2 (33.33%) SAS
5 2 (33.33%) Business Intelligence
5 2 (33.33%) Microsoft
6 1 (16.67%) Adobe
6 1 (16.67%) CRM
6 1 (16.67%) Data Mining
6 1 (16.67%) Electronics
6 1 (16.67%) SEO
6 1 (16.67%) Workflow

Web Analytics
Co-occurring IT Skills in Manchester by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (33.33%) SAS
Business Applications
1 1 (16.67%) FastStats
Cloud Services
1 5 (83.33%) Google Analytics
2 1 (16.67%) Adobe Analytics
2 1 (16.67%) Google Tag Manager
Database & Business Intelligence
1 2 (33.33%) Power BI
1 2 (33.33%) SQL Server
2 1 (16.67%) Data Mining
General
1 6 (100.00%) Marketing
2 2 (33.33%) Retail
3 1 (16.67%) Electronics
Job Titles
1 2 (33.33%) Analyst
2 1 (16.67%) Analytics Manager
2 1 (16.67%) Customer Analyst
2 1 (16.67%) Customer Insight Analyst
2 1 (16.67%) Data Analytics Officer
2 1 (16.67%) Head of Analytics
2 1 (16.67%) Head of Data Analytics
2 1 (16.67%) Insight Analyst
2 1 (16.67%) Web Analyst
2 1 (16.67%) Web Analytics Manager
2 1 (16.67%) Web Manager
Libraries, Frameworks & Software Standards
1 1 (16.67%) Apache Flex
Miscellaneous
1 3 (50.00%) Analytical Skills
2 2 (33.33%) User Experience
3 1 (16.67%) Social Media
Processes & Methodologies
1 6 (100.00%) Analytics
2 4 (66.67%) E-Commerce
3 3 (50.00%) Customer Insight
3 3 (50.00%) Data Analysis
3 3 (50.00%) Digital Marketing
4 2 (33.33%) Actionable Insight
4 2 (33.33%) Business Intelligence
4 2 (33.33%) CHAID
4 2 (33.33%) Direct Marketing
4 2 (33.33%) Logistic Regression
4 2 (33.33%) Visualisation
5 1 (16.67%) Collaborative Working
5 1 (16.67%) CRM
5 1 (16.67%) Customer Analysis
5 1 (16.67%) Marketing Strategy
5 1 (16.67%) Pay per click
5 1 (16.67%) Project Management
5 1 (16.67%) SEO
5 1 (16.67%) Workflow
Programming Languages
1 3 (50.00%) SQL
2 2 (33.33%) R
Vendors
1 3 (50.00%) Google
2 2 (33.33%) Microsoft
2 2 (33.33%) Tableau
3 1 (16.67%) Adobe
3 1 (16.67%) Hootsuite