Period
to 15 November 2018

The following table provides summary statistics for permanent job vacancies advertised in Manchester with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 6 months to 15 November 2018 with a comparison to the same period in the previous 2 years.

Google Analytics (GA)
North West > Manchester
6 months to
15 Nov 2018
Same period 2017 Same period 2016
Rank 253 265 214
Rank change year-on-year +12 -51 -4
Permanent jobs citing Google Analytics 32 33 71
As % of all permanent IT jobs advertised in Manchester 0.44% 0.41% 0.95%
As % of the Cloud Services category 1.76% 2.02% 7.63%
Number of salaries quoted 31 33 66
Manchester median annual salary £47,500 £40,000 £32,250
Median salary % change year-on-year +18.75% +24.03% +3.20%
10th Percentile £31,250 £26,000 £25,000
90th Percentile £76,250 £60,000 £47,500
North West median annual salary £42,500 £35,000 £32,500
% change year-on-year +21.43% +7.69% +8.33%

Google Analytics is in the Cloud Services category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Manchester with a requirement for cloud computing skills.

All Cloud Skills
Manchester
Permanent vacancies with a requirement for cloud computing skills 1,816 1,635 931
As % of all permanent IT jobs advertised in Manchester 24.82% 20.45% 12.42%
Number of salaries quoted 1,532 1,444 826
Manchester median annual salary £50,000 £42,500 £43,500
Median salary % change year-on-year +17.65% -2.30% +8.75%
10th Percentile £26,250 £24,250 £24,750
90th Percentile £76,250 £67,500 £65,000
North West median annual salary £47,000 £41,500 £40,000
% change year-on-year +13.25% +3.75% -

Google Analytics
Job Vacancy Trend in Manchester

Job postings citing Google Analytics as a percentage of all IT jobs advertised in Manchester.

Job vacancy trend for Google Analytics in Manchester

Google Analytics
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in Manchester.

Salary trend for Google Analytics in Manchester

Google Analytics
Salary Histogram in Manchester

The salary distribution of IT jobs citing Google Analytics in Manchester over the 6 months to 15 November 2018.

Salary histogram for Google Analytics in Manchester

Google Analytics
Job Locations in Manchester

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the Manchester region over the 6 months to 15 November 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Altrincham -3 6 £75,000 +150.00%
Salford - 4 £42,500 - 1
Google Analytics
North West

For the 6 months to 15 November 2018, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Manchester region with a requirement for Google Analytics.

1 32 (100.00%) Analytics
2 30 (93.75%) Google
3 12 (37.50%) Marketing
3 12 (37.50%) HTML
4 11 (34.38%) Finance
4 11 (34.38%) User Experience
5 9 (28.13%) SQL
6 8 (25.00%) .NET
6 8 (25.00%) C#
6 8 (25.00%) ASP.NET
7 7 (21.88%) CSS
7 7 (21.88%) Microsoft Excel
7 7 (21.88%) E-Commerce
7 7 (21.88%) Analytical Skills
8 6 (18.75%) Continuous Delivery
8 6 (18.75%) Digital Marketing
8 6 (18.75%) Visualisation
8 6 (18.75%) Data Visualisation
8 6 (18.75%) Microsoft
8 6 (18.75%) XML
8 6 (18.75%) IIS
8 6 (18.75%) Web Analytics
8 6 (18.75%) Agile Software Development
9 5 (15.63%) CMS
9 5 (15.63%) SQL Server
9 5 (15.63%) Adobe
10 4 (12.50%) AdWords
10 4 (12.50%) Hotjar
10 4 (12.50%) Actionable Insight
10 4 (12.50%) Mentoring

Google Analytics
Co-occurring IT Skills in Manchester by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (18.75%) IIS
2 5 (15.63%) CMS
3 4 (12.50%) Sitefinity
4 2 (6.25%) Apache Spark
4 2 (6.25%) Drupal
4 2 (6.25%) SAS
5 1 (3.13%) Jupyter
5 1 (3.13%) Marvel
Applications
1 7 (21.88%) Microsoft Excel
2 2 (6.25%) Adobe Illustrator
2 2 (6.25%) Photoshop
3 1 (3.13%) Flinto
3 1 (3.13%) Microsoft Office
3 1 (3.13%) Microsoft PowerPoint
Cloud Services
1 4 (12.50%) AdWords
2 3 (9.38%) Adobe Analytics
2 3 (9.38%) Amazon AWS
3 2 (6.25%) Google Cloud Platform
3 2 (6.25%) Google Tag Manager
3 2 (6.25%) Microsoft Azure
3 2 (6.25%) SaaS
4 1 (3.13%) Cloud Computing
Communications & Networking
1 2 (6.25%) Internet
2 1 (3.13%) SAN
Database & Business Intelligence
1 5 (15.63%) SQL Server
2 3 (9.38%) Mixpanel
2 3 (9.38%) Power BI
2 3 (9.38%) QlikView
3 2 (6.25%) Big Data
3 2 (6.25%) BigQuery
3 2 (6.25%) Data Warehouse
3 2 (6.25%) MySQL
4 1 (3.13%) Amazon Redshift
4 1 (3.13%) Biml
4 1 (3.13%) Data Lake
4 1 (3.13%) Data Mining
4 1 (3.13%) Hadoop
4 1 (3.13%) Pentaho
4 1 (3.13%) SAS Enterprise Guide
4 1 (3.13%) SQL Server Integration Services
Development Applications
1 3 (9.38%) Visual Studio
2 1 (3.13%) Balsamiq Mockups
2 1 (3.13%) CA Release Automation
General
1 12 (37.50%) Marketing
2 11 (34.38%) Finance
3 1 (3.13%) Law
Job Titles
1 6 (18.75%) Developer
2 5 (15.63%) Analyst
2 5 (15.63%) Head of Development
2 5 (15.63%) Head of Digital
3 4 (12.50%) Analytics Manager
4 3 (9.38%) Data Manager
4 3 (9.38%) Senior Analyst
4 3 (9.38%) Senior Web Analyst
4 3 (9.38%) Web Analyst
5 2 (6.25%) Data Analytics Manager
5 2 (6.25%) Designer
5 2 (6.25%) Front End Developer (Client-Side Developer)
5 2 (6.25%) User Experience Researcher
5 2 (6.25%) UX Designer
5 2 (6.25%) Web Developer
6 1 (3.13%) C# .NET Developer
6 1 (3.13%) Commercial Analyst
6 1 (3.13%) Data Scientist
6 1 (3.13%) Insight Analyst
6 1 (3.13%) Insight Manager
Libraries, Frameworks & Software Standards
1 12 (37.50%) HTML
2 8 (25.00%) .NET
2 8 (25.00%) ASP.NET
3 7 (21.88%) CSS
4 6 (18.75%) XML
5 4 (12.50%) HTML5
6 3 (9.38%) Spring
6 3 (9.38%) XHTML
7 1 (3.13%) .NET Framework
7 1 (3.13%) ASP.NET Web Forms
7 1 (3.13%) CSS3
7 1 (3.13%) D3.js
7 1 (3.13%) React
7 1 (3.13%) RESTful
7 1 (3.13%) TensorFlow
7 1 (3.13%) Web Services
Miscellaneous
1 11 (34.38%) User Experience
2 7 (21.88%) Analytical Skills
3 1 (3.13%) Algorithms
3 1 (3.13%) Analytical Mindset
3 1 (3.13%) Blog
3 1 (3.13%) Greenfield Project
3 1 (3.13%) Linux Command Line
3 1 (3.13%) Management Information System
Operating Systems
1 2 (6.25%) Linux
Processes & Methodologies
1 32 (100.00%) Analytics
2 7 (21.88%) E-Commerce
3 6 (18.75%) Agile Software Development
3 6 (18.75%) Continuous Delivery
3 6 (18.75%) Data Visualisation
3 6 (18.75%) Digital Marketing
3 6 (18.75%) Visualisation
3 6 (18.75%) Web Analytics
4 4 (12.50%) Actionable Insight
4 4 (12.50%) Business Intelligence
4 4 (12.50%) Customer Insight
4 4 (12.50%) Mentoring
4 4 (12.50%) SDLC
5 3 (9.38%) A/B Testing
5 3 (9.38%) Data Analysis
5 3 (9.38%) IT Strategy
5 3 (9.38%) Line Management
5 3 (9.38%) SEO
5 3 (9.38%) Stakeholder Management
5 3 (9.38%) Wireframes
Programming Languages
1 9 (28.13%) SQL
2 8 (25.00%) C#
3 3 (9.38%) JavaScript
3 3 (9.38%) Python
4 2 (6.25%) R
5 1 (3.13%) ES6
5 1 (3.13%) Java
5 1 (3.13%) PHP
5 1 (3.13%) PHP 7
Qualifications
1 2 (6.25%) Degree
1 2 (6.25%) PhD
Quality Assurance & Compliance
1 1 (3.13%) QA
Systems Management
1 2 (6.25%) Systems Management Server (SMS)
Vendors
1 30 (93.75%) Google
2 6 (18.75%) Microsoft
3 5 (15.63%) Adobe
4 4 (12.50%) Hotjar
5 3 (9.38%) Tableau
6 2 (6.25%) Crazy Egg
6 2 (6.25%) Tealium
7 1 (3.13%) Cognos
7 1 (3.13%) Facebook
7 1 (3.13%) Salesforce Marketing Cloud
7 1 (3.13%) Salesforce.com