Period
to 19 November 2018

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in Berkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 19 November 2018 with a comparison to the same period over the previous 2 years.

Advertising
South East > Berkshire
6 months to
19 Nov 2018
Same period 2017 Same period 2016
Rank 139 130 165
Rank change year-on-year -9 +35 +20
Permanent jobs citing Advertising 126 131 159
As % of all permanent IT jobs advertised in Berkshire 2.06% 2.10% 1.84%
As % of the General category 6.93% 5.71% 4.74%
Number of salaries quoted 97 116 149
Berkshire median annual salary £56,000 £45,000 £50,000
Median salary % change year-on-year +24.44% -10.00% -4.76%
10th Percentile £35,000 £28,275 £33,100
90th Percentile £68,800 £68,750 £87,500
South East median annual salary £52,500 £45,000 £45,000
% change year-on-year +16.67% - -

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Berkshire with a requirement for common skills.

All General Skills
Berkshire
Permanent vacancies with a requirement for common skills 1,818 2,295 3,355
As % of all permanent IT jobs advertised in Berkshire 29.74% 36.80% 38.75%
Number of salaries quoted 1,317 1,585 2,303
Berkshire median annual salary £52,500 £50,000 £50,000
Median salary % change year-on-year +5.00% - -4.76%
10th Percentile £31,250 £28,500 £30,500
90th Percentile £78,750 £80,000 £77,500
South East median annual salary £50,000 £45,000 £45,000
% change year-on-year +11.11% - -

Advertising
Job Vacancy Trend in Berkshire

Job postings citing Advertising as a percentage of all IT jobs advertised in Berkshire.

Job vacancy trend for Advertising in Berkshire

Advertising
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in Berkshire.

Salary trend for Advertising in Berkshire

Advertising
Salary Histogram in Berkshire

The salary distribution of IT jobs citing Advertising in Berkshire over the 6 months to 19 November 2018.

Salary histogram for Advertising in Berkshire

Advertising
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the Berkshire region over the 6 months to 19 November 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Maidenhead -16 35 £47,500 +5.56% 6
Reading -19 33 £62,500 +31.58% 12
Slough +6 24 £56,500 +7.62% 3
Bracknell -11 13 £50,000 +11.11% 1
Wokingham +17 3 £62,500 +56.25%
Newbury +14 3 £57,500 +21.05% 5
Windsor - 2 £57,500 - 2
Advertising
South East

For the 6 months to 19 November 2018, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Berkshire region with a requirement for Advertising.

1 61 (48.41%) Microsoft
2 46 (36.51%) SQL
3 43 (34.13%) Telecoms
4 40 (31.75%) SQL Server
5 37 (29.37%) Business Intelligence
6 31 (24.60%) Finance
7 28 (22.22%) Stakeholder Management
8 27 (21.43%) Agile Software Development
8 27 (21.43%) SQL Server Reporting Services
9 22 (17.46%) Business Development
10 21 (16.67%) Retail
10 21 (16.67%) Power BI
11 20 (15.87%) Scrum
11 20 (15.87%) Project Management
11 20 (15.87%) T-SQL
12 19 (15.08%) SQL Server Integration Services
13 18 (14.29%) Waterfall
13 18 (14.29%) CRM
13 18 (14.29%) Change Management
14 17 (13.49%) Business Analysis
14 17 (13.49%) User Stories
15 16 (12.70%) SDLC
15 16 (12.70%) Business Process Modelling
15 16 (12.70%) Workshop Facilitation
15 16 (12.70%) Use Case
15 16 (12.70%) User Acceptance Testing
15 16 (12.70%) SQL Server Analysis Services
15 16 (12.70%) BPMN
15 16 (12.70%) FMCG
15 16 (12.70%) Microsoft Azure

Advertising
Co-occurring IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (3.97%) SharePoint
2 3 (2.38%) OpenStack
3 2 (1.59%) Apache
3 2 (1.59%) SharePoint 2013
4 1 (0.79%) CMS
4 1 (0.79%) Confluence
Applications
1 5 (3.97%) Microsoft Office
2 2 (1.59%) Microsoft Excel
3 1 (0.79%) Photoshop
Business Applications
1 13 (10.32%) Dynamics NAV
2 10 (7.94%) Dynamics CRM
3 7 (5.56%) NetSuite
4 6 (4.76%) Dynamics AX
5 2 (1.59%) Sage X3
5 2 (1.59%) Salesforce.com CRM
6 1 (0.79%) SAP Business One
Cloud Services
1 16 (12.70%) Microsoft Azure
2 7 (5.56%) Azure Data Factory
3 6 (4.76%) Dynamics 365
3 6 (4.76%) PaaS
4 3 (2.38%) SaaS
5 2 (1.59%) Cloud Computing
5 2 (1.59%) Office 365
6 1 (0.79%) Amazon AWS
6 1 (0.79%) GitHub
6 1 (0.79%) Slack
Communications & Networking
1 3 (2.38%) Firewall
1 3 (2.38%) VPN
1 3 (2.38%) Wireless
2 2 (1.59%) 5G
3 1 (0.79%) DMZ
3 1 (0.79%) IMAP
3 1 (0.79%) Internet
3 1 (0.79%) LAN
3 1 (0.79%) NAS
3 1 (0.79%) Network Security
3 1 (0.79%) SMTP
3 1 (0.79%) SSH
3 1 (0.79%) SSL
3 1 (0.79%) TCP/IP
3 1 (0.79%) VLAN
3 1 (0.79%) WAN
Database & Business Intelligence
1 40 (31.75%) SQL Server
2 27 (21.43%) SQL Server Reporting Services
3 21 (16.67%) Power BI
4 19 (15.08%) SQL Server Integration Services
5 16 (12.70%) SQL Server Analysis Services
6 15 (11.90%) Data Warehouse
7 7 (5.56%) Data Lake
7 7 (5.56%) SQL Server 2012
8 6 (4.76%) Azure SQL Data Warehouse
8 6 (4.76%) Azure SQL Database
8 6 (4.76%) SQL Server 2014
8 6 (4.76%) SQL Server 2016
9 5 (3.97%) SQL Server 2008
10 3 (2.38%) Hadoop
10 3 (2.38%) HDInsight
10 3 (2.38%) MySQL
10 3 (2.38%) NoSQL
11 2 (1.59%) Cosmos DB
11 2 (1.59%) QlikView
11 2 (1.59%) SQL Server 2005
Development Applications
1 4 (3.17%) SQL Server Management Studio (SSMS)
2 3 (2.38%) Git (software)
3 2 (1.59%) JIRA
4 1 (0.79%) Atlassian Bamboo
4 1 (0.79%) Bitbucket
4 1 (0.79%) IBM UrbanCode
4 1 (0.79%) Jenkins
General
1 43 (34.13%) Telecoms
2 31 (24.60%) Finance
3 21 (16.67%) Retail
4 9 (7.14%) Marketing
5 7 (5.56%) Manufacturing
6 3 (2.38%) Mandarin Language
7 2 (1.59%) Back Office
7 2 (1.59%) German Language
8 1 (0.79%) Brand Awareness
8 1 (0.79%) Dutch Language
8 1 (0.79%) Legal
8 1 (0.79%) Publishing
8 1 (0.79%) Spanish Language
Job Titles
1 35 (27.78%) Analyst
2 23 (18.25%) Developer
3 22 (17.46%) Senior Analyst
4 17 (13.49%) Business Analyst
5 16 (12.70%) Lead Business Analyst
5 16 (12.70%) Senior Business Analyst
6 13 (10.32%) Consultant
7 10 (7.94%) Business Intelligence Analyst
7 10 (7.94%) Data Analyst
8 9 (7.14%) Business Intelligence Developer
9 6 (4.76%) .NET Developer
9 6 (4.76%) Project Manager
9 6 (4.76%) Senior Data Analyst
9 6 (4.76%) SQL Analyst
9 6 (4.76%) SSRS Analyst
10 5 (3.97%) Business Consultant
10 5 (3.97%) Business Intelligence Consultant
10 5 (3.97%) Business Intelligence Data Analyst
10 5 (3.97%) Senior Manager
11 4 (3.17%) DBA
Libraries, Frameworks & Software Standards
1 8 (6.35%) .NET
2 5 (3.97%) ASP.NET
2 5 (3.97%) ASP.NET MVC
2 5 (3.97%) ASP.NET MVC 5
2 5 (3.97%) ASP.NET Web API
3 4 (3.17%) CSS
3 4 (3.17%) Node.js
3 4 (3.17%) RESTful
4 3 (2.38%) HTML
4 3 (2.38%) LAMP
4 3 (2.38%) WCF
5 2 (1.59%) AngularJS
6 1 (0.79%) .NET Core
6 1 (0.79%) .NET Framework
6 1 (0.79%) CSS3
6 1 (0.79%) HTML5
6 1 (0.79%) Java EE
6 1 (0.79%) jQuery
6 1 (0.79%) Spring
6 1 (0.79%) Twitter Bootstrap
Miscellaneous
1 16 (12.70%) FMCG
2 14 (11.11%) Greenfield Project
3 9 (7.14%) Self-Motivation
4 4 (3.17%) Analytical Skills
5 3 (2.38%) Data Centre
5 3 (2.38%) Driving Licence
6 2 (1.59%) Algorithms
6 2 (1.59%) Enterprise Software
6 2 (1.59%) Virtual Team
7 1 (0.79%) Analytical Mindset
7 1 (0.79%) Blog
7 1 (0.79%) Clustering
7 1 (0.79%) Digital Media
7 1 (0.79%) Internet of Things
7 1 (0.79%) Replication
7 1 (0.79%) Social Media
7 1 (0.79%) Wiki
Operating Systems
1 9 (7.14%) Linux
2 3 (2.38%) Embedded Linux
2 3 (2.38%) Windows
3 2 (1.59%) Windows Server
Processes & Methodologies
1 37 (29.37%) Business Intelligence
2 28 (22.22%) Stakeholder Management
3 27 (21.43%) Agile Software Development
4 22 (17.46%) Business Development
5 20 (15.87%) Project Management
5 20 (15.87%) Scrum
6 18 (14.29%) Change Management
6 18 (14.29%) CRM
6 18 (14.29%) Waterfall
7 17 (13.49%) Business Analysis
7 17 (13.49%) User Stories
8 16 (12.70%) BPMN
8 16 (12.70%) Business Process Modelling
8 16 (12.70%) SDLC
8 16 (12.70%) UML
8 16 (12.70%) Use Case
8 16 (12.70%) User Acceptance Testing
8 16 (12.70%) Workshop Facilitation
9 14 (11.11%) Analytics
10 11 (8.73%) ERP
Programming Languages
1 46 (36.51%) SQL
2 20 (15.87%) T-SQL
3 8 (6.35%) C#
3 8 (6.35%) JavaScript
4 6 (4.76%) C
5 4 (3.17%) Data Analysis Expressions (DAX)
5 4 (3.17%) Java
6 3 (2.38%) C++
6 3 (2.38%) PHP
6 3 (2.38%) Python
7 2 (1.59%) R
7 2 (1.59%) Ruby
8 1 (0.79%) Bash Shell
8 1 (0.79%) Java 8
8 1 (0.79%) VB
8 1 (0.79%) VB.NET
Qualifications
1 16 (12.70%) ISEB
2 3 (2.38%) Degree
3 2 (1.59%) MCSA
3 2 (1.59%) MCSE
3 2 (1.59%) Microsoft Certification
4 1 (0.79%) ACCA
4 1 (0.79%) CIMA
4 1 (0.79%) PMI Certification
4 1 (0.79%) PMP
Quality Assurance & Compliance
1 3 (2.38%) PCI DSS
1 3 (2.38%) SLA
2 2 (1.59%) Cyber Essentials
2 2 (1.59%) GDPR
2 2 (1.59%) ISO/IEC 27001
3 1 (0.79%) PMO
System Software
1 3 (2.38%) HDFS
2 2 (1.59%) Docker
3 1 (0.79%) VMware ESXi
3 1 (0.79%) VMware Infrastructure
3 1 (0.79%) vSphere
Systems Management
1 1 (0.79%) Ansible
Vendors
1 61 (48.41%) Microsoft
2 5 (3.97%) Facebook
2 5 (3.97%) VMware
3 4 (3.17%) Epicor
3 4 (3.17%) Infor
3 4 (3.17%) SAP
4 3 (2.38%) IFS
4 3 (2.38%) Oracle
4 3 (2.38%) Sage
5 2 (1.59%) Dell
5 2 (1.59%) HP
5 2 (1.59%) Huawei
5 2 (1.59%) NetApp
5 2 (1.59%) Red Hat
5 2 (1.59%) Salesforce.com
6 1 (0.79%) Adobe
6 1 (0.79%) Atlassian
6 1 (0.79%) Cisco
6 1 (0.79%) Tableau
6 1 (0.79%) Xero