Period
to 17 January 2019

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in Berkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 17 January 2019 with a comparison to the same period over the previous 2 years.

Advertising
South East > Berkshire
6 months to
17 Jan 2019
Same period 2018 Same period 2017
Rank 178 131 106
Rank change year-on-year -47 -25 +80
Permanent jobs citing Advertising 77 138 216
As % of all permanent IT jobs advertised in Berkshire 1.35% 2.12% 2.73%
As % of the General category 4.82% 6.24% 7.28%
Number of salaries quoted 61 115 189
Berkshire median annual salary £56,500 £50,000 £47,500
Median salary % change year-on-year +13.00% +5.26% -13.64%
10th Percentile £41,250 £29,930 £31,250
90th Percentile £63,750 £76,500 £81,500
South East median annual salary £50,000 £45,000 £45,000
% change year-on-year +11.11% - -

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Berkshire with a requirement for common skills.

All General Skills
Berkshire
Permanent vacancies with a requirement for common skills 1,598 2,210 2,966
As % of all permanent IT jobs advertised in Berkshire 28.08% 34.01% 37.48%
Number of salaries quoted 1,105 1,566 1,994
Berkshire median annual salary £52,500 £50,000 £50,000
Median salary % change year-on-year +5.00% - -3.85%
10th Percentile £30,000 £28,500 £28,000
90th Percentile £79,500 £77,500 £76,775
South East median annual salary £50,000 £45,000 £45,000
% change year-on-year +11.11% - -

Advertising
Job Vacancy Trend in Berkshire

Job postings citing Advertising as a percentage of all IT jobs advertised in Berkshire.

Job vacancy trend for Advertising in Berkshire

Advertising
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in Berkshire.

Salary trend for Advertising in Berkshire

Advertising
Salary Histogram in Berkshire

The salary distribution of IT jobs citing Advertising in Berkshire over the 6 months to 17 January 2019.

Salary histogram for Advertising in Berkshire

Advertising
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the Berkshire region over the 6 months to 17 January 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Slough 0 30 £56,500 +7.62% 2
Maidenhead -12 23 £50,000 +11.11% 1
Reading -38 10 £60,000 +20.00% 12
Bracknell -11 9 £47,500 +5.56%
Newbury +6 3 £56,500 +32.94% 4
Wokingham +15 2 £52,500 +31.25%
Advertising
South East

For the 6 months to 17 January 2019, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Berkshire region with a requirement for Advertising.

1 44 (57.14%) Telecoms
2 30 (38.96%) Finance
3 29 (37.66%) Stakeholder Management
4 28 (36.36%) Agile Software Development
5 27 (35.06%) Retail
6 26 (33.77%) Change Management
6 26 (33.77%) Project Management
7 25 (32.47%) Microsoft
7 25 (32.47%) Scrum
7 25 (32.47%) Waterfall
8 24 (31.17%) User Stories
8 24 (31.17%) Use Case
8 24 (31.17%) User Acceptance Testing
8 24 (31.17%) FMCG
8 24 (31.17%) BPMN
8 24 (31.17%) SDLC
8 24 (31.17%) Business Process Modelling
8 24 (31.17%) Workshop Facilitation
8 24 (31.17%) Business Analysis
8 24 (31.17%) ISEB
8 24 (31.17%) UML
9 16 (20.78%) Business Development
10 15 (19.48%) SQL
11 11 (14.29%) SQL Server
11 11 (14.29%) Business Intelligence
12 10 (12.99%) SQL Server Reporting Services
12 10 (12.99%) SQL Server Integration Services
13 9 (11.69%) Data Warehouse
13 9 (11.69%) SQL Server Analysis Services
14 8 (10.39%) ETL

Advertising
Co-occurring IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (3.90%) SharePoint
2 2 (2.60%) SharePoint 2013
3 1 (1.30%) CMS
3 1 (1.30%) Confluence
Applications
1 6 (7.79%) Microsoft Office
2 1 (1.30%) Photoshop
Business Applications
1 5 (6.49%) Dynamics NAV
2 2 (2.60%) Dynamics CRM
2 2 (2.60%) NetSuite
2 2 (2.60%) Sage X3
3 1 (1.30%) Dynamics AX
Cloud Services
1 6 (7.79%) Microsoft Azure
2 2 (2.60%) Office 365
2 2 (2.60%) PaaS
2 2 (2.60%) SaaS
3 1 (1.30%) Azure Data Factory
3 1 (1.30%) Dynamics 365
3 1 (1.30%) GitHub
3 1 (1.30%) Slack
Communications & Networking
1 2 (2.60%) Firewall
1 2 (2.60%) LAN
1 2 (2.60%) VPN
1 2 (2.60%) WAN
2 1 (1.30%) DHCP
2 1 (1.30%) DMZ
2 1 (1.30%) DNS
2 1 (1.30%) IMAP
2 1 (1.30%) Internet
2 1 (1.30%) NAS
2 1 (1.30%) Network Security
2 1 (1.30%) SMTP
2 1 (1.30%) SSH
2 1 (1.30%) SSL
2 1 (1.30%) TCP/IP
2 1 (1.30%) VLAN
Database & Business Intelligence
1 11 (14.29%) SQL Server
2 10 (12.99%) SQL Server Integration Services
2 10 (12.99%) SQL Server Reporting Services
3 9 (11.69%) Data Warehouse
3 9 (11.69%) SQL Server Analysis Services
4 4 (5.19%) Power BI
5 2 (2.60%) SQL Server 2014
5 2 (2.60%) SQL Server 2016
6 1 (1.30%) Azure SQL Data Warehouse
6 1 (1.30%) Azure SQL Database
6 1 (1.30%) Data Lake
6 1 (1.30%) Enterprise Data Warehouse
6 1 (1.30%) Hadoop
6 1 (1.30%) HDInsight
6 1 (1.30%) Microsoft Analysis Services
6 1 (1.30%) MongoDB
6 1 (1.30%) NoSQL
6 1 (1.30%) RavenDB
6 1 (1.30%) SQL Server 2005
6 1 (1.30%) SQL Server 2012
Development Applications
1 2 (2.60%) JIRA
2 1 (1.30%) Atlassian Bamboo
2 1 (1.30%) Bitbucket
2 1 (1.30%) Git (software)
2 1 (1.30%) IBM UrbanCode
2 1 (1.30%) Jenkins
General
1 44 (57.14%) Telecoms
2 30 (38.96%) Finance
3 27 (35.06%) Retail
4 3 (3.90%) Manufacturing
4 3 (3.90%) Marketing
5 2 (2.60%) Back Office
5 2 (2.60%) German Language
6 1 (1.30%) Brand Awareness
6 1 (1.30%) Dutch Language
6 1 (1.30%) Publishing
6 1 (1.30%) Spanish Language
Job Titles
1 25 (32.47%) Analyst
2 24 (31.17%) Business Analyst
2 24 (31.17%) Lead Business Analyst
2 24 (31.17%) Senior Analyst
2 24 (31.17%) Senior Business Analyst
3 10 (12.99%) Developer
4 7 (9.09%) Consultant
5 6 (7.79%) Business Intelligence Developer
6 4 (5.19%) Project Manager
6 4 (5.19%) Senior Manager
7 3 (3.90%) IT Engineer
7 3 (3.90%) Linux Engineer
7 3 (3.90%) Recruitment Consultant
7 3 (3.90%) Senior Project Manager
8 2 (2.60%) Communications Manager
8 2 (2.60%) Dynamics NAV Project Manager
8 2 (2.60%) IT Change Manager
8 2 (2.60%) IT Communications Manager
8 2 (2.60%) IT Support
8 2 (2.60%) SharePoint Support
Libraries, Frameworks & Software Standards
1 2 (2.60%) .NET
1 2 (2.60%) AngularJS
1 2 (2.60%) CSS
2 1 (1.30%) ASP.NET
2 1 (1.30%) ASP.NET MVC
2 1 (1.30%) ASP.NET MVC 5
2 1 (1.30%) CSS3
2 1 (1.30%) Hibernate
2 1 (1.30%) HTML
2 1 (1.30%) HTML5
2 1 (1.30%) Java EE
2 1 (1.30%) jQuery
2 1 (1.30%) LAMP
2 1 (1.30%) Node.js
2 1 (1.30%) Spring
2 1 (1.30%) Twitter Bootstrap
Miscellaneous
1 24 (31.17%) FMCG
2 7 (9.09%) Greenfield Project
3 6 (7.79%) Self-Motivation
4 2 (2.60%) Enterprise Software
5 1 (1.30%) Analytical Skills
5 1 (1.30%) Blog
5 1 (1.30%) Clustering
5 1 (1.30%) Digital Media
5 1 (1.30%) Driving Licence
5 1 (1.30%) Internet of Things
5 1 (1.30%) Replication
5 1 (1.30%) Social Media
5 1 (1.30%) Wiki
Operating Systems
1 3 (3.90%) Linux
1 3 (3.90%) Windows
2 2 (2.60%) Windows Server
Processes & Methodologies
1 29 (37.66%) Stakeholder Management
2 28 (36.36%) Agile Software Development
3 26 (33.77%) Change Management
3 26 (33.77%) Project Management
4 25 (32.47%) Scrum
4 25 (32.47%) Waterfall
5 24 (31.17%) BPMN
5 24 (31.17%) Business Analysis
5 24 (31.17%) Business Process Modelling
5 24 (31.17%) SDLC
5 24 (31.17%) UML
5 24 (31.17%) Use Case
5 24 (31.17%) User Acceptance Testing
5 24 (31.17%) User Stories
5 24 (31.17%) Workshop Facilitation
6 16 (20.78%) Business Development
7 11 (14.29%) Business Intelligence
8 8 (10.39%) ETL
9 7 (9.09%) Data Modelling
9 7 (9.09%) ETL Development
Programming Languages
1 15 (19.48%) SQL
2 4 (5.19%) JavaScript
3 2 (2.60%) C#
3 2 (2.60%) Java
3 2 (2.60%) T-SQL
4 1 (1.30%) Bash Shell
4 1 (1.30%) C
4 1 (1.30%) Data Analysis Expressions (DAX)
4 1 (1.30%) Java 8
4 1 (1.30%) PHP
4 1 (1.30%) Python
4 1 (1.30%) VB
4 1 (1.30%) VB.NET
Qualifications
1 24 (31.17%) ISEB
2 1 (1.30%) MCSA
2 1 (1.30%) MCSE
2 1 (1.30%) Microsoft Certification
Quality Assurance & Compliance
1 2 (2.60%) PCI DSS
1 2 (2.60%) SLA
2 1 (1.30%) Cyber Essentials
2 1 (1.30%) GDPR
2 1 (1.30%) ISO/IEC 27001
2 1 (1.30%) PMO
System Software
1 2 (2.60%) Docker
2 1 (1.30%) Active Directory
2 1 (1.30%) HDFS
2 1 (1.30%) VMware ESXi
2 1 (1.30%) VMware Infrastructure
2 1 (1.30%) vSphere
Systems Management
1 1 (1.30%) Ansible
Vendors
1 25 (32.47%) Microsoft
2 3 (3.90%) Facebook
3 2 (2.60%) Sage
3 2 (2.60%) VMware
4 1 (1.30%) Adobe
4 1 (1.30%) Apple
4 1 (1.30%) Atlassian
4 1 (1.30%) Cisco
4 1 (1.30%) Epicor
4 1 (1.30%) IFS
4 1 (1.30%) Infor
4 1 (1.30%) Oracle
4 1 (1.30%) SAP