Period
to 19 September 2018

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in Berkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 19 September 2018 with a comparison to the same period over the previous 2 years.

Advertising
South East > Berkshire
6 months to
19 Sep 2018
Same period 2017 Same period 2016
Rank 121 151 199
Rank change year-on-year +30 +48 -37
Permanent jobs citing Advertising 156 116 111
As % of all permanent IT jobs advertised in Berkshire 2.38% 1.84% 1.25%
As % of the General category 7.76% 4.99% 3.32%
Number of salaries quoted 129 99 110
Berkshire median annual salary £55,000 £47,500 £53,750
Median salary % change year-on-year +15.79% -11.63% +2.38%
10th Percentile £36,000 £31,000 £33,625
90th Percentile £78,750 £77,500 £87,625
South East median annual salary £50,000 £42,500 £42,500
% change year-on-year +17.65% - -5.56%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Berkshire with a requirement for common skills.

All General Skills
Berkshire
Permanent vacancies with a requirement for common skills 2,011 2,323 3,340
As % of all permanent IT jobs advertised in Berkshire 30.71% 36.88% 37.76%
Number of salaries quoted 1,509 1,611 2,397
Berkshire median annual salary £52,500 £50,000 £50,000
Median salary % change year-on-year +5.00% - -3.85%
10th Percentile £31,250 £30,000 £32,500
90th Percentile £77,500 £80,000 £77,500
South East median annual salary £50,000 £45,000 £45,000
% change year-on-year +11.11% - -

Advertising
Job Vacancy Trend in Berkshire

Job postings citing Advertising as a percentage of all IT jobs advertised in Berkshire.

Job vacancy trend for Advertising in Berkshire

Advertising
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in Berkshire.

Salary trend for Advertising in Berkshire

Advertising
Salary Histogram in Berkshire

The salary distribution of IT jobs citing Advertising in Berkshire over the 6 months to 19 September 2018.

Salary histogram for Advertising in Berkshire

Advertising
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the Berkshire region over the 6 months to 19 September 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading +4 55 £65,000 +30.00% 11
Maidenhead -16 39 £50,000 +11.11% 9
Slough +23 19 £56,500 +79.37% 3
Bracknell -13 12 £52,500 +10.53%
Newbury 0 3 £57,500 +21.05% 15
Wokingham -3 3 £62,500 +56.25%
Windsor -7 2 £57,500 +27.78% 2
Advertising
South East

For the 6 months to 19 September 2018, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Berkshire region with a requirement for Advertising.

1 85 (54.49%) Microsoft
2 63 (40.38%) SQL
3 48 (30.77%) SQL Server
4 45 (28.85%) Business Intelligence
5 35 (22.44%) CRM
6 31 (19.87%) Power BI
7 30 (19.23%) SQL Server Reporting Services
8 29 (18.59%) Telecoms
8 29 (18.59%) T-SQL
9 28 (17.95%) JavaScript
10 27 (17.31%) Agile Software Development
11 26 (16.67%) SQL Server Integration Services
12 25 (16.03%) C#
13 24 (15.38%) Finance
13 24 (15.38%) Greenfield Project
14 23 (14.74%) Analytics
15 21 (13.46%) ERP
15 21 (13.46%) Microsoft Azure
16 20 (12.82%) Retail
16 20 (12.82%) .NET
16 20 (12.82%) Stakeholder Management
17 19 (12.18%) SQL Server Analysis Services
18 18 (11.54%) Dynamics CRM
19 17 (10.90%) Business Development
20 16 (10.26%) Visualisation
20 16 (10.26%) Project Management
21 15 (9.62%) HTML
21 15 (9.62%) Scrum
22 14 (8.97%) NetSuite
22 14 (8.97%) Dynamics 365

Advertising
Co-occurring IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (7.69%) SharePoint
2 8 (5.13%) SharePoint 2013
3 6 (3.85%) SharePoint 2010
3 6 (3.85%) SharePoint Server
4 3 (1.92%) Apache
4 3 (1.92%) OpenStack
5 1 (0.64%) Confluence
Applications
1 4 (2.56%) Microsoft Excel
2 3 (1.92%) Microsoft Office
3 2 (1.28%) Microsoft PowerPoint
Business Applications
1 18 (11.54%) Dynamics CRM
2 14 (8.97%) NetSuite
3 13 (8.33%) Dynamics NAV
4 8 (5.13%) Salesforce.com CRM
5 7 (4.49%) Dynamics AX
6 4 (2.56%) Sage X3
7 2 (1.28%) SAP Business One
8 1 (0.64%) Magento
Cloud Services
1 21 (13.46%) Microsoft Azure
2 14 (8.97%) Dynamics 365
3 13 (8.33%) Azure Data Factory
4 7 (4.49%) Amazon AWS
5 6 (3.85%) PaaS
6 5 (3.21%) SaaS
7 4 (2.56%) Google Cloud Platform
8 2 (1.28%) Cloud Computing
8 2 (1.28%) Office 365
Communications & Networking
1 3 (1.92%) Firewall
1 3 (1.92%) VPN
1 3 (1.92%) Wireless
2 2 (1.28%) 5G
3 1 (0.64%) DMZ
3 1 (0.64%) IMAP
3 1 (0.64%) Internet
3 1 (0.64%) LAN
3 1 (0.64%) NAS
3 1 (0.64%) Network Security
3 1 (0.64%) SMTP
3 1 (0.64%) SSH
3 1 (0.64%) SSL
3 1 (0.64%) TCP/IP
3 1 (0.64%) VLAN
3 1 (0.64%) WAN
Database & Business Intelligence
1 48 (30.77%) SQL Server
2 31 (19.87%) Power BI
3 30 (19.23%) SQL Server Reporting Services
4 26 (16.67%) SQL Server Integration Services
5 19 (12.18%) SQL Server Analysis Services
6 13 (8.33%) Data Lake
6 13 (8.33%) Data Warehouse
7 12 (7.69%) Azure SQL Database
8 11 (7.05%) Azure SQL Data Warehouse
9 8 (5.13%) Hadoop
9 8 (5.13%) HDInsight
9 8 (5.13%) NoSQL
9 8 (5.13%) SQL Server 2012
10 7 (4.49%) Cosmos DB
10 7 (4.49%) SQL Server 2014
10 7 (4.49%) SQL Server 2016
11 5 (3.21%) Oracle Database
11 5 (3.21%) SQL Server 2008
12 3 (1.92%) Big Data
12 3 (1.92%) MySQL
Development Applications
1 6 (3.85%) SQL Server Management Studio (SSMS)
2 4 (2.56%) Git (software)
3 1 (0.64%) Atlassian Bamboo
3 1 (0.64%) Bitbucket
3 1 (0.64%) Cucumber
3 1 (0.64%) Jenkins
3 1 (0.64%) JIRA
3 1 (0.64%) JMeter
3 1 (0.64%) JUnit
3 1 (0.64%) Selenium
3 1 (0.64%) Sonatype Nexus
3 1 (0.64%) The Grinder
General
1 29 (18.59%) Telecoms
2 24 (15.38%) Finance
3 20 (12.82%) Retail
4 12 (7.69%) Marketing
5 9 (5.77%) Manufacturing
6 6 (3.85%) Legal
7 3 (1.92%) Mandarin Language
Job Titles
1 37 (23.72%) Developer
2 33 (21.15%) Analyst
3 22 (14.10%) Consultant
4 18 (11.54%) Senior Analyst
5 17 (10.90%) Data Analyst
6 16 (10.26%) Business Intelligence Analyst
7 11 (7.05%) Administrator
8 8 (5.13%) Business Analyst
8 8 (5.13%) Data Insight Analyst
8 8 (5.13%) Insight Analyst
8 8 (5.13%) Insight Data Analyst
8 8 (5.13%) Senior Business Intelligence Analyst
8 8 (5.13%) Senior Data Analyst
9 7 (4.49%) .NET Developer
9 7 (4.49%) Lead Business Analyst
9 7 (4.49%) Project Manager
9 7 (4.49%) Senior Business Analyst
10 6 (3.85%) Business Consultant
10 6 (3.85%) Business Intelligence Consultant
10 6 (3.85%) SQL DBA
Libraries, Frameworks & Software Standards
1 20 (12.82%) .NET
2 15 (9.62%) HTML
3 6 (3.85%) ASP.NET
3 6 (3.85%) ASP.NET MVC
3 6 (3.85%) ASP.NET MVC 5
3 6 (3.85%) ASP.NET Web API
3 6 (3.85%) CSS
4 5 (3.21%) Node.js
4 5 (3.21%) RESTful
5 4 (2.56%) WCF
6 3 (1.92%) jQuery
6 3 (1.92%) LAMP
7 2 (1.28%) AngularJS
7 2 (1.28%) Spring
8 1 (0.64%) .NET Core
8 1 (0.64%) HTML5
8 1 (0.64%) React
8 1 (0.64%) Redux
8 1 (0.64%) Spring Cloud
8 1 (0.64%) Twitter Bootstrap
Miscellaneous
1 24 (15.38%) Greenfield Project
2 7 (4.49%) FMCG
3 6 (3.85%) Self-Motivation
4 4 (2.56%) Analytical Skills
4 4 (2.56%) Driving Licence
5 3 (1.92%) Data Centre
5 3 (1.92%) User Experience
5 3 (1.92%) Virtual Team
6 2 (1.28%) Algorithms
6 2 (1.28%) Mobile App
6 2 (1.28%) Renewable Energy
7 1 (0.64%) Analytical Mindset
7 1 (0.64%) Clustering
7 1 (0.64%) Enterprise Software
7 1 (0.64%) Internet of Things
7 1 (0.64%) Replication
7 1 (0.64%) Wiki
Operating Systems
1 9 (5.77%) Linux
2 3 (1.92%) Embedded Linux
2 3 (1.92%) Windows
3 2 (1.28%) Windows Server
Processes & Methodologies
1 45 (28.85%) Business Intelligence
2 35 (22.44%) CRM
3 27 (17.31%) Agile Software Development
4 23 (14.74%) Analytics
5 21 (13.46%) ERP
6 20 (12.82%) Stakeholder Management
7 17 (10.90%) Business Development
8 16 (10.26%) Project Management
8 16 (10.26%) Visualisation
9 15 (9.62%) Scrum
10 10 (6.41%) Data Analysis
10 10 (6.41%) Data Science
10 10 (6.41%) Presales
10 10 (6.41%) User Stories
11 9 (5.77%) Change Management
11 9 (5.77%) Machine Learning
11 9 (5.77%) Waterfall
12 8 (5.13%) Data Visualisation
12 8 (5.13%) ETL
12 8 (5.13%) TDD
Programming Languages
1 63 (40.38%) SQL
2 29 (18.59%) T-SQL
3 28 (17.95%) JavaScript
4 25 (16.03%) C#
5 10 (6.41%) C++
6 9 (5.77%) C
6 9 (5.77%) Data Analysis Expressions (DAX)
6 9 (5.77%) Python
7 8 (5.13%) Java
8 4 (2.56%) PHP
8 4 (2.56%) Ruby
9 2 (1.28%) Bash Shell
9 2 (1.28%) R
9 2 (1.28%) Scala
10 1 (0.64%) Go
10 1 (0.64%) Java 8
10 1 (0.64%) VB
10 1 (0.64%) VB.NET
10 1 (0.64%) X++
Qualifications
1 7 (4.49%) ISEB
2 4 (2.56%) Degree
3 3 (1.92%) Microsoft Certification
4 2 (1.28%) ACCA
4 2 (1.28%) CIMA
4 2 (1.28%) MCSA
4 2 (1.28%) MCSE
5 1 (0.64%) PMI Certification
5 1 (0.64%) PMP
Quality Assurance & Compliance
1 3 (1.92%) PCI DSS
1 3 (1.92%) SLA
2 2 (1.28%) Cyber Essentials
2 2 (1.28%) GDPR
2 2 (1.28%) ISO/IEC 27001
3 1 (0.64%) QA
System Software
1 8 (5.13%) HDFS
2 6 (3.85%) VMware Infrastructure
3 5 (3.21%) Docker
4 1 (0.64%) Apache ZooKeeper
4 1 (0.64%) VMware ESXi
4 1 (0.64%) vSphere
Systems Management
1 4 (2.56%) Docker Swarm
1 4 (2.56%) Kubernetes
Vendors
1 85 (54.49%) Microsoft
2 10 (6.41%) VMware
3 9 (5.77%) Oracle
4 8 (5.13%) Salesforce.com
5 6 (3.85%) Sage
6 5 (3.21%) Epicor
6 5 (3.21%) Infor
6 5 (3.21%) SAP
7 4 (2.56%) Facebook
7 4 (2.56%) Google
7 4 (2.56%) Informatica
7 4 (2.56%) Talend
8 3 (1.92%) IFS
9 2 (1.28%) Dell
9 2 (1.28%) HP
9 2 (1.28%) Huawei
9 2 (1.28%) NetApp
9 2 (1.28%) Red Hat
9 2 (1.28%) Xero
10 1 (0.64%) Cisco