The following table provides summary statistics for permanent job vacancies advertised in Reading with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 3 months to 22 March 2017 with a comparison to the same period in the previous 2 years.

3 months to
22 Mar 2017
Same period 2016 Same period 2015
Search Engine Optimisation (SEO)
Berkshire / Reading
Rank - 143 140
Permanent jobs citing SEO 0 4 10
As % of all permanent IT jobs advertised in Reading - 0.20% 0.43%
As % of the Processes & Methodologies category - 0.23% 0.50%
Number of salaries quoted 0 2 10
Median salary - £60,000 £32,500
Median salary % change year-on-year - +84.61%  
UK excluding London median salary £35,000 £35,000 £32,277
% change year-on-year - +8.43%  

SEO is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Reading with a requirement for process and methodology skills.

Process & Methodology Skills
Reading
Permanent job vacancies with a requirement for process and methodology skills 1023 1724 2010
As % of all permanent IT job vacancies advertised in Reading 83.37% 88.18% 86.49%
Number of salaries quoted 771 1387 1329
Median salary £50,000 £50,000 £52,500
Median salary % change year-on-year - -4.76%  
90% offered a salary of more than £32,000 £35,000 £35,000
10% offered a salary of more than £70,000 £75,000 £65,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

SEO
Job Vacancy Trend in Reading

The job posting trend of jobs advertised in Reading citing SEO as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for SEO in Reading

SEO
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Reading.

Salary trend for SEO in Reading

SEO
Top 30 Related IT Skills in Reading

For the 6 months to 22 March 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Reading region with a requirement for SEO.

1 3 (100.00%) Marketing
2 2 (66.67%) Email Marketing
2 2 (66.67%) Digital Marketing
2 2 (66.67%) Social Media
2 2 (66.67%) Pay per click
3 1 (33.33%) Marketing Strategy
3 1 (33.33%) Digital Media
3 1 (33.33%) Adobe Experience Manager
3 1 (33.33%) Responsive Web Design
3 1 (33.33%) Docker
3 1 (33.33%) Line Management
3 1 (33.33%) Data Acquisition
3 1 (33.33%) Outbound Marketing
3 1 (33.33%) Integrated Marketing
3 1 (33.33%) Lead Generation
3 1 (33.33%) Content Marketing
3 1 (33.33%) Remarketing
3 1 (33.33%) Time Management
3 1 (33.33%) Git (software)
3 1 (33.33%) Online Marketing
3 1 (33.33%) SaaS
3 1 (33.33%) Confluence
3 1 (33.33%) Web Development
3 1 (33.33%) JIRA
3 1 (33.33%) Drupal
3 1 (33.33%) HTML
3 1 (33.33%) JavaScript
3 1 (33.33%) Photoshop
3 1 (33.33%) CSS
3 1 (33.33%) E-Commerce

SEO
Top Related IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (33.33%) Adobe Experience Manager
1 1 (33.33%) CMS
1 1 (33.33%) Confluence
1 1 (33.33%) Drupal
Applications
1 1 (33.33%) Photoshop
Cloud Services
1 1 (33.33%) SaaS
Development Applications
1 1 (33.33%) Dreamweaver
1 1 (33.33%) Git (software)
1 1 (33.33%) JIRA
General
1 3 (100.00%) Marketing
2 1 (33.33%) Games
Job Titles
1 1 (33.33%) Content Editor
1 1 (33.33%) Marketing Manager
1 1 (33.33%) Online Sales Manager
1 1 (33.33%) Sales Manager
1 1 (33.33%) Web Content Editor
1 1 (33.33%) Web Editor
Libraries, Frameworks & Software Standards
1 1 (33.33%) CSS
1 1 (33.33%) HTML
Miscellaneous
1 2 (66.67%) Social Media
2 1 (33.33%) Digital Media
Processes & Methodologies
1 2 (66.67%) Digital Marketing
1 2 (66.67%) Email Marketing
1 2 (66.67%) Pay per click
2 1 (33.33%) B2B
2 1 (33.33%) Content Management
2 1 (33.33%) Content Marketing
2 1 (33.33%) Data Acquisition
2 1 (33.33%) E-Commerce
2 1 (33.33%) Integrated Marketing
2 1 (33.33%) Lead Generation
2 1 (33.33%) Line Management
2 1 (33.33%) Marketing Strategy
2 1 (33.33%) Online Marketing
2 1 (33.33%) Outbound Marketing
2 1 (33.33%) Project Management
2 1 (33.33%) Remarketing
2 1 (33.33%) Responsive Web Design
2 1 (33.33%) Time Management
2 1 (33.33%) Web Development
Programming Languages
1 1 (33.33%) JavaScript
System Software
1 1 (33.33%) Docker
Vendors
1 1 (33.33%) Adobe
Reading, Berkshire
Deanslist Limited
Salary: From £40,000 to £50,000 per annum + Bonus + Excellent Benefits
Posted: 15 hours ago
Reading, Berkshire
Deanslist Limited
Salary: From £40,000 to £50,000 per annum + Bonus + Excellent Benefits
Posted: 6 days ago