Period
to 20 July 2017

The following table provides summary statistics for permanent job vacancies advertised in the South East with a requirement for Direct Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Direct Marketing over the 6 months to 20 July 2017 with a comparison to the same period in the previous 2 years.

Direct Marketing
England > South East
6 months to
20 Jul 2017
Same period 2016 Same period 2015
Rank 516 567 624
Rank change year-on-year +51 +57 +17
Permanent jobs citing Direct Marketing 20 60 23
As % of all permanent IT jobs advertised in the South East 0.067% 0.16% 0.054%
As % of the Processes & Methodologies category 0.078% 0.18% 0.063%
Number of salaries quoted 18 51 17
South East median annual salary £26,250 £40,000 £36,380
Median salary % change year-on-year -34.38% +9.95% +7.18%
10th Percentile £18,500 £31,250 £32,100
90th Percentile £43,250 £52,500 £70,250
England median annual salary £35,000 £40,000 £35,000
% change year-on-year -12.50% +14.29% -12.50%

Direct Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South East with a requirement for process and methodology skills.

Process & Methodology Skills
South East
Permanent job vacancies with a requirement for process and methodology skills 25709 33218 36771
As % of all permanent IT job vacancies advertised in the South East 86.64% 87.05% 86.24%
Number of salaries quoted 21261 27930 29374
South East median annual salary £45,000 £45,000 £45,000
10th Percentile £27,500 £27,000 £26,250
90th Percentile £68,750 £68,750 £67,500
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

Direct Marketing
Job Vacancy Trend in the South East

Job postings citing Direct Marketing as a percentage of all IT jobs advertised in the South East.

Job vacancy trend for Direct Marketing in the South East

Direct Marketing
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing in the South East.

Salary trend for Direct Marketing in the South East

Direct Marketing
Salary Histogram in the South East

The salary distribution of IT jobs citing Direct Marketing in the South East over the 6 months to 20 July 2017.

Salary histogram for Direct Marketing in the South East

Direct Marketing
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Direct Marketing within the South East region over the 6 months to 20 July 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Kent +7 9 £19,000 -50.00%
Surrey +31 5 £41,500 +27.69% 5
Oxfordshire - 3 £30,000 - 1
East Sussex +13 2 - -
Berkshire +52 1 £27,500 -45.00%
Direct Marketing
England

For the 6 months to 20 July 2017, IT jobs citing Direct Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South East region with a requirement for Direct Marketing.

1 20 (100.00%) Marketing
2 10 (50.00%) Digital Marketing
3 7 (35.00%) Pay per click
3 7 (35.00%) Telesales
3 7 (35.00%) Social Media
3 7 (35.00%) SEO
3 7 (35.00%) Twitter
3 7 (35.00%) Marketing Strategy
3 7 (35.00%) Data Deduplication
3 7 (35.00%) Lead Generation
4 5 (25.00%) SQL
4 5 (25.00%) Salesforce.com
5 3 (15.00%) SAS
5 3 (15.00%) Microsoft Excel
5 3 (15.00%) CRM
5 3 (15.00%) Marketing Automation
5 3 (15.00%) Email Marketing
5 3 (15.00%) Pardot
5 3 (15.00%) Salesforce Marketing Cloud
5 3 (15.00%) Line Management
5 3 (15.00%) User Experience
5 3 (15.00%) Analytical Skills
5 3 (15.00%) Salesforce.com CRM
6 2 (10.00%) Data-Driven Marketing
6 2 (10.00%) Data Quality
6 2 (10.00%) Eloqua
6 2 (10.00%) Customer Insight
6 2 (10.00%) Campaign Management
6 2 (10.00%) Campaign Analysis
6 2 (10.00%) Affiliate Marketing

Direct Marketing
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (15.00%) SAS
Applications
1 3 (15.00%) Microsoft Excel
Business Applications
1 3 (15.00%) Salesforce.com CRM
2 2 (10.00%) Eloqua
General
1 20 (100.00%) Marketing
2 2 (10.00%) Finance
3 1 (5.00%) Back Office
3 1 (5.00%) Publishing
Job Titles
1 7 (35.00%) Marketing Assistant
2 5 (25.00%) Marketing Manager
3 4 (20.00%) Analyst
4 3 (15.00%) Digital Marketing Manager
5 2 (10.00%) Account Manager
5 2 (10.00%) Customer Analyst
5 2 (10.00%) Customer Insight Analyst
5 2 (10.00%) Data Analyst
5 2 (10.00%) Insight Analyst
5 2 (10.00%) Marketing Executive
6 1 (5.00%) Developer
6 1 (5.00%) Excel Analyst
6 1 (5.00%) Marketing Specialist
6 1 (5.00%) SQL Developer
Miscellaneous
1 7 (35.00%) Social Media
2 3 (15.00%) Analytical Skills
2 3 (15.00%) User Experience
Processes & Methodologies
1 10 (50.00%) Digital Marketing
2 7 (35.00%) Data Deduplication
2 7 (35.00%) Lead Generation
2 7 (35.00%) Marketing Strategy
2 7 (35.00%) Pay per click
2 7 (35.00%) SEO
2 7 (35.00%) Telesales
3 3 (15.00%) CRM
3 3 (15.00%) Email Marketing
3 3 (15.00%) Line Management
3 3 (15.00%) Marketing Automation
4 2 (10.00%) Actionable Insight
4 2 (10.00%) Affiliate Marketing
4 2 (10.00%) Affiliate Network
4 2 (10.00%) Campaign Analysis
4 2 (10.00%) Campaign Management
4 2 (10.00%) Customer Insight
4 2 (10.00%) Data Governance
4 2 (10.00%) Data-Driven Marketing
4 2 (10.00%) Time Management
Programming Languages
1 5 (25.00%) SQL
2 1 (5.00%) VBA
Quality Assurance & Compliance
1 2 (10.00%) Data Quality
Vendors
1 7 (35.00%) Twitter
2 5 (25.00%) Salesforce.com
3 3 (15.00%) Pardot
3 3 (15.00%) Salesforce Marketing Cloud
4 1 (5.00%) Marketo
4 1 (5.00%) SAP
Weybridge, Surrey
Understanding Recruitment
Salary: £38000.00 - £45000.00 per annum + Excellent Benefits
Posted: 3 days ago
Oxfordshire
Mason Frank International
Posted: 2 days ago
Chertsey, Surrey
Ashdown IT
Salary: £55000 - £65000 per annum
Posted: 6 days ago
Staines
Centrica
Salary: Competitive + Benefits
Posted: 13 days ago
Surrey
ISL
Salary: £50000.00 - £60000.00 per annum
Posted: 6 days ago