Period
to 23 January 2020

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in the South East. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 23 January 2020 with a comparison to the same period over the previous 2 years.

Marketing
England > South East
6 months to
23 Jan 2020
Same period 2019 Same period 2018
Rank 72 66 57
Rank change year-on-year -6 -9 -9
Permanent jobs citing Marketing 877 1,162 1,460
As % of all permanent IT jobs advertised in the South East 3.78% 4.34% 4.70%
As % of the General category 11.75% 13.60% 13.60%
Number of salaries quoted 747 945 1,142
South East median annual salary £47,500 £45,000 £42,500
Median salary % change year-on-year +5.56% +5.88% -5.56%
10th Percentile £27,500 £25,000 £26,025
90th Percentile £82,500 £75,000 £69,900
England median annual salary £50,000 £50,000 £45,000
% change year-on-year - +11.11% -

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South East with a requirement for common skills.

All General Skills
South East
Permanent vacancies with a requirement for common skills 7,466 8,542 10,733
As % of all permanent IT jobs advertised in the South East 32.22% 31.89% 34.53%
Number of salaries quoted 5,489 6,538 8,317
South East median annual salary £51,000 £50,000 £45,000
Median salary % change year-on-year +2.00% +11.11% -
10th Percentile £29,488 £28,000 £27,500
90th Percentile £78,750 £75,000 £70,250
England median annual salary £57,500 £55,000 £52,500
% change year-on-year +4.55% +4.76% +5.00%

Marketing
Job Vacancy Trend in the South East

Job postings citing Marketing as a percentage of all IT jobs advertised in the South East.

Job vacancy trend for Marketing in the South East

Marketing
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in the South East.

Salary trend for Marketing in the South East

Marketing
Salary Histogram in the South East

The salary distribution of IT jobs citing Marketing in the South East over the 6 months to 23 January 2020.

Salary histogram for Marketing in the South East

Marketing
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the South East region over the 6 months to 23 January 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Thames Valley -13 321 £50,000 +11.11% 93
Berkshire -5 215 £50,000 +11.11% 40
Hampshire -37 159 £42,500 +2.41% 23
Surrey -6 153 £55,000 +15.79% 37
West Sussex +46 112 £50,000 -14.89% 15
East Sussex +33 71 £45,000 -5.26% 6
Buckinghamshire -25 67 £50,000 +5.26% 28
Kent -23 42 £40,000 +23.08% 17
Oxfordshire -11 39 £43,500 +5.45% 25
Middlesex -1 4 £80,000 -60.00% 1
Sussex - 1 £40,000 -
Home Counties - 1 - -
Marketing
England

For the 6 months to 23 January 2020, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the South East region with a requirement for Marketing.

1 257 (29.30%) Finance
2 202 (23.03%) Digital Marketing
3 186 (21.21%) SQL
4 183 (20.87%) Agile Software Development
5 152 (17.33%) Business Intelligence
6 150 (17.10%) JavaScript
7 143 (16.31%) CRM
8 133 (15.17%) HTML
9 132 (15.05%) Analytics
10 121 (13.80%) CSS
11 119 (13.57%) SAP
11 119 (13.57%) Analytical Skills
12 118 (13.45%) Telecoms
13 114 (13.00%) Manufacturing
14 108 (12.31%) Degree
15 102 (11.63%) Project Management
15 102 (11.63%) B2B
16 99 (11.29%) Public Sector
17 97 (11.06%) SaaS
18 95 (10.83%) Microsoft
18 95 (10.83%) Programme Management
19 94 (10.72%) Salesforce.com
19 94 (10.72%) Problem-Solving
20 91 (10.38%) C#
21 90 (10.26%) User Experience
22 89 (10.15%) Electronics
23 88 (10.03%) AWS
24 86 (9.81%) Decision-Making
25 82 (9.35%) .NET
26 79 (9.01%) Python

Marketing
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 58 (6.61%) CMS
2 26 (2.96%) WordPress
3 20 (2.28%) JBoss
4 19 (2.17%) Tomcat
5 14 (1.60%) Confluence
5 14 (1.60%) Drupal
6 13 (1.48%) SAS
7 10 (1.14%) Apache
7 10 (1.14%) Joomla!
8 9 (1.03%) TYPO3
9 5 (0.57%) Apache Spark
9 5 (0.57%) MODX
9 5 (0.57%) MS Exchange
10 4 (0.46%) IBM Domino
10 4 (0.46%) IIS
10 4 (0.46%) SharePoint
11 3 (0.34%) Adobe Experience Manager
11 3 (0.34%) Elasticsearch
11 3 (0.34%) Umbraco
12 2 (0.23%) Mule
Applications
1 49 (5.59%) Microsoft Office
2 47 (5.36%) Microsoft Excel
3 22 (2.51%) Microsoft PowerPoint
4 19 (2.17%) Photoshop
5 15 (1.71%) Sketch
6 14 (1.60%) Microsoft Project
7 5 (0.57%) SPSS
8 4 (0.46%) Adobe Creative Suite
8 4 (0.46%) InVision
8 4 (0.46%) MS Visio
9 2 (0.23%) Adobe Illustrator
9 2 (0.23%) GIMP
10 1 (0.11%) InDesign
Business Applications
1 24 (2.74%) Dynamics CRM
2 23 (2.62%) Adobe Campaign
3 16 (1.82%) Magento
4 14 (1.60%) SAP CRM
5 7 (0.80%) FastStats
6 6 (0.68%) Salesforce.com CRM
6 6 (0.68%) Unica
7 4 (0.46%) SAP CO
7 4 (0.46%) SAP FI
7 4 (0.46%) SAP FI/CO
8 2 (0.23%) Eloqua
8 2 (0.23%) NetSuite
9 1 (0.11%) Dynamics NAV
9 1 (0.11%) SAP HCM
9 1 (0.11%) Shopify
Cloud Services
1 97 (11.06%) SaaS
2 88 (10.03%) AWS
3 67 (7.64%) Azure
4 54 (6.16%) Google Analytics
5 34 (3.88%) Power Platform
6 20 (2.28%) Boomi
7 18 (2.05%) Office 365
8 17 (1.94%) GitHub
9 14 (1.60%) Cloud Computing
9 14 (1.60%) Salesforce Sales Cloud
9 14 (1.60%) Salesforce Service Cloud
10 13 (1.48%) Adobe Analytics
10 13 (1.48%) Serverless
11 12 (1.37%) Dynamics 365
12 10 (1.14%) Amazon Cognito
13 9 (1.03%) GCP
13 9 (1.03%) PaaS
14 8 (0.91%) AdWords
15 7 (0.80%) Azure Functions
15 7 (0.80%) Silverpop
Communications & Networking
1 18 (2.05%) HTTP
1 18 (2.05%) X.509
2 16 (1.82%) TCP/IP
3 13 (1.48%) Firewall
4 12 (1.37%) Internet
5 11 (1.25%) Network Security
6 8 (0.91%) VoIP
7 7 (0.80%) IPsec
8 6 (0.68%) Link 11
8 6 (0.68%) SSL
8 6 (0.68%) Tactical Data Link
8 6 (0.68%) VLAN
8 6 (0.68%) VPN
8 6 (0.68%) Wireless
9 5 (0.57%) MVNO
10 4 (0.46%) Broadband
10 4 (0.46%) DNS
11 3 (0.34%) DHCP
11 3 (0.34%) Intranet
11 3 (0.34%) PBX
Database & Business Intelligence
1 40 (4.56%) SQL Server
2 34 (3.88%) Power BI
3 28 (3.19%) MySQL
4 25 (2.85%) Big Data
4 25 (2.85%) NoSQL
5 24 (2.74%) Data Warehouse
6 17 (1.94%) PostgreSQL
7 16 (1.82%) SQL Server Analysis Services
8 13 (1.48%) SQL Server Integration Services
9 11 (1.25%) Data Mining
10 10 (1.14%) Hadoop
10 10 (1.14%) Redis
10 10 (1.14%) Relational Database
10 10 (1.14%) SQL Server Reporting Services
11 9 (1.03%) Apache Cassandra
12 8 (0.91%) MongoDB
13 7 (0.80%) Azure SQL Database
13 7 (0.80%) SQL Server 2016
14 6 (0.68%) MariaDB
14 6 (0.68%) Oracle Database
Development Applications
1 38 (4.33%) JIRA
2 27 (3.08%) Subversion
3 20 (2.28%) Git (software)
4 15 (1.71%) Selenium
5 12 (1.37%) Rational DOORS
6 11 (1.25%) Bitbucket
6 11 (1.25%) Rational Rhapsody
7 10 (1.14%) Axure RP
8 9 (1.03%) Jenkins
9 8 (0.91%) Visual Studio
10 6 (0.68%) JUnit
11 5 (0.57%) JMeter
11 5 (0.57%) SpecFlow
12 4 (0.46%) Visual Studio Team System
12 4 (0.46%) webpack
13 3 (0.34%) Atlassian Bamboo
13 3 (0.34%) gulp
14 2 (0.23%) Balsamiq
14 2 (0.23%) Grunt
14 2 (0.23%) SoapUI
General
1 257 (29.30%) Finance
2 118 (13.45%) Telecoms
3 114 (13.00%) Manufacturing
4 99 (11.29%) Public Sector
5 89 (10.15%) Electronics
6 66 (7.53%) Retail
7 27 (3.08%) Legal
8 25 (2.85%) Advertising
9 17 (1.94%) Games
10 16 (1.82%) Local Government
11 10 (1.14%) Automotive
12 7 (0.80%) Aerospace
12 7 (0.80%) Pharmaceutical
13 5 (0.57%) Spanish Language
14 4 (0.46%) German Language
14 4 (0.46%) Law
15 3 (0.34%) Banking
15 3 (0.34%) French Language
15 3 (0.34%) Front Office
15 3 (0.34%) Korean Language
Job Titles
1 162 (18.47%) Developer
2 115 (13.11%) Analyst
3 75 (8.55%) Architect
4 47 (5.36%) Product Manager
5 46 (5.25%) Consultant
6 35 (3.99%) .NET Developer
6 35 (3.99%) Project Manager
7 34 (3.88%) Product Owner
8 31 (3.53%) Junior
9 28 (3.19%) Front End Developer (Client-Side Developer)
9 28 (3.19%) Senior Manager
10 25 (2.85%) Data Analyst
11 22 (2.51%) Account Manager
11 22 (2.51%) Business Manager
12 21 (2.39%) Designer
12 21 (2.39%) Support Engineer
13 20 (2.28%) Administrator
13 20 (2.28%) Business Intelligence Analyst
14 19 (2.17%) Integration Developer
15 18 (2.05%) Development Manager
Libraries, Frameworks & Software Standards
1 133 (15.17%) HTML
2 121 (13.80%) CSS
3 82 (9.35%) .NET
4 52 (5.93%) jQuery
5 51 (5.82%) REST
6 41 (4.68%) JSON
7 39 (4.45%) Web Services
8 36 (4.10%) XML
9 24 (2.74%) HTML5
10 23 (2.62%) Middleware
10 23 (2.62%) SOAP
11 22 (2.51%) J2EE
12 21 (2.39%) AngularJS
12 21 (2.39%) JMS
13 19 (2.17%) JDBC
13 19 (2.17%) RESTful
13 19 (2.17%) Servlets
13 19 (2.17%) XSD
13 19 (2.17%) XSLT
14 18 (2.05%) CSS3
Miscellaneous
1 119 (13.57%) Analytical Skills
2 90 (10.26%) User Experience
3 45 (5.13%) Social Media
4 41 (4.68%) Enterprise Software
5 39 (4.45%) Self-Motivation
6 32 (3.65%) Management Information System
7 24 (2.74%) Mobile App
8 23 (2.62%) Marketing Technology
9 16 (1.82%) Virtual Team
10 13 (1.48%) Blog
11 11 (1.25%) Data Centre
12 10 (1.14%) Digital Signage
13 9 (1.03%) Driving Licence
13 9 (1.03%) FMCG
14 7 (0.80%) Greenfield Project
15 6 (0.68%) Clustering
15 6 (0.68%) CMDB
15 6 (0.68%) EMC VNX
15 6 (0.68%) Linux Command Line
16 5 (0.57%) PMI
Operating Systems
1 54 (6.16%) Windows
2 49 (5.59%) Linux
3 29 (3.31%) Unix
4 11 (1.25%) Apple iOS
5 7 (0.80%) Android
5 7 (0.80%) CentOS
6 6 (0.68%) Windows Server
7 5 (0.57%) Debian
7 5 (0.57%) Ubuntu
8 4 (0.46%) Windows Server 2012
9 3 (0.34%) Windows 10
10 2 (0.23%) Red Hat Enterprise Linux
11 1 (0.11%) VMS
Processes & Methodologies
1 202 (23.03%) Digital Marketing
2 183 (20.87%) Agile Software Development
3 152 (17.33%) Business Intelligence
4 143 (16.31%) CRM
5 132 (15.05%) Analytics
6 102 (11.63%) B2B
6 102 (11.63%) Project Management
7 95 (10.83%) Programme Management
8 94 (10.72%) Problem-Solving
9 86 (9.81%) Decision-Making
10 70 (7.98%) Business Development
11 62 (7.07%) Web Development
12 61 (6.96%) E-Commerce
13 59 (6.73%) SEO
14 58 (6.61%) Product Management
15 54 (6.16%) MVC
16 52 (5.93%) Front End Development
16 52 (5.93%) Stakeholder Management
17 47 (5.36%) DevOps
18 45 (5.13%) Product Roadmap
Programming Languages
1 186 (21.21%) SQL
2 150 (17.10%) JavaScript
3 91 (10.38%) C#
4 79 (9.01%) Python
5 73 (8.32%) Java
6 60 (6.84%) PHP
7 32 (3.65%) C
8 26 (2.96%) C++
9 25 (2.85%) PL/SQL
10 23 (2.62%) R
11 21 (2.39%) Go
12 20 (2.28%) Bash Shell
12 20 (2.28%) T-SQL
13 16 (1.82%) Perl
14 10 (1.14%) Data Analysis Expressions (DAX)
15 9 (1.03%) Ruby
16 8 (0.91%) PowerShell
16 8 (0.91%) SOQL
16 8 (0.91%) VB.NET
17 6 (0.68%) Apple Swift
Qualifications
1 108 (12.31%) Degree
2 39 (4.45%) Security Cleared
3 30 (3.42%) SC Cleared
4 16 (1.82%) DBS Check
4 16 (1.82%) DV Cleared
5 10 (1.14%) Analytics IQ
5 10 (1.14%) PRINCE2 Practitioner
6 9 (1.03%) Computer Science Degree
7 5 (0.57%) CISSP
7 5 (0.57%) PMI Certification
8 4 (0.46%) CISM
9 3 (0.34%) Microsoft Certification
10 2 (0.23%) AWS Certification
10 2 (0.23%) CESG Certified Professional
10 2 (0.23%) CLAS
10 2 (0.23%) IISP
10 2 (0.23%) Master's Degree
10 2 (0.23%) Numerate Degree
10 2 (0.23%) TOGAF Certification
11 1 (0.11%) CCMSE
Quality Assurance & Compliance
1 39 (4.45%) QA
2 17 (1.94%) GDPR
3 13 (1.48%) PCI DSS
3 13 (1.48%) PMO
4 12 (1.37%) SLA
5 11 (1.25%) ISO/IEC 15288
6 5 (0.57%) ISO/IEC 27001
7 3 (0.34%) Data Quality
7 3 (0.34%) GMP
7 3 (0.34%) WCAG
8 2 (0.23%) Cyber Essentials
8 2 (0.23%) HMG Security Policy Framework
8 2 (0.23%) ISO 22301
8 2 (0.23%) NIST
8 2 (0.23%) NIST 800
8 2 (0.23%) RMADS
8 2 (0.23%) Sarbanes-Oxley
9 1 (0.11%) DICOM
9 1 (0.11%) HL7
9 1 (0.11%) ISO/IEC 20000
System Software
1 22 (2.51%) Active Directory
2 20 (2.28%) VMware Infrastructure
3 13 (1.48%) Docker
4 9 (1.03%) Hyper-V
5 6 (0.68%) vSphere
6 4 (0.46%) Virtual Machines
7 3 (0.34%) Terminal Services
8 1 (0.11%) BitLocker
8 1 (0.11%) Microsoft App-V
8 1 (0.11%) vCloud
8 1 (0.11%) Virtual Desktop
8 1 (0.11%) XenApp
8 1 (0.11%) XenDesktop
Systems Management
1 11 (1.25%) HP Quality Center
2 7 (0.80%) Ansible
2 7 (0.80%) Kubernetes
3 6 (0.68%) Nagios
4 5 (0.57%) Terraform
5 3 (0.34%) WSUS
6 2 (0.23%) CloudHub
7 1 (0.11%) AirWatch
7 1 (0.11%) Cisco IPCC
7 1 (0.11%) cPanel
7 1 (0.11%) Microsoft Data Protection Manager
7 1 (0.11%) Microsoft Intune
7 1 (0.11%) Norton AntiVirus
7 1 (0.11%) Opscode Chef
7 1 (0.11%) Plesk
7 1 (0.11%) SCDPM
7 1 (0.11%) SCOrch
7 1 (0.11%) SCSM
7 1 (0.11%) SCVMM
7 1 (0.11%) vRealize
Vendors
1 119 (13.57%) SAP
2 95 (10.83%) Microsoft
3 94 (10.72%) Salesforce.com
4 69 (7.87%) Google
5 63 (7.18%) Adobe
6 34 (3.88%) VMware
7 31 (3.53%) IBM
8 22 (2.51%) MuleSoft
8 22 (2.51%) Pardot
9 20 (2.28%) Dell
9 20 (2.28%) webMethods
10 19 (2.17%) TIBCO
11 17 (1.94%) Salesforce Marketing Cloud
11 17 (1.94%) Tableau
12 14 (1.60%) HP
12 14 (1.60%) hybris
12 14 (1.60%) Oracle
13 10 (1.14%) Red Hat
14 9 (1.03%) Cisco
15 8 (0.91%) EMC