Period
to 27 November 2020

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in the South East. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 27 November 2020 with a comparison to the same period over the previous 2 years.

Marketing
England > South East
6 months to
27 Nov 2020
Same period 2019 Same period 2018
Rank 62 67 65
Rank change year-on-year +5 -2 -13
Permanent jobs citing Marketing 385 1,001 1,270
As % of all permanent jobs advertised in the South East 4.33% 4.02% 4.44%
As % of the General category 14.93% 12.60% 13.45%
Number of salaries quoted 409 899 1,058
Median annual salary £50,000 £50,000 £45,000
Median salary % change year-on-year - +11.11% +5.88%
10th Percentile £31,150 £27,500 £25,000
90th Percentile £80,000 £78,750 £75,000
England median annual salary £52,500 £50,000 £50,000
% change year-on-year +5.00% - +11.11%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South East with a requirement for common skills.

All General Skills
South East
Permanent vacancies with a requirement for common skills 2,579 7,946 9,441
As % of all permanent IT jobs advertised in the South East 29.02% 31.88% 32.98%
Number of salaries quoted 2,013 5,890 7,370
Median annual salary £50,000 £50,000 £50,000
10th Percentile £31,250 £29,250 £29,000
90th Percentile £75,000 £77,500 £75,000
England median annual salary £60,000 £55,000 £55,000
% change year-on-year +9.09% - +5.77%

Marketing
Job Vacancy Trend in the South East

Job postings citing Marketing as a proportion of all IT jobs advertised in the South East.

Job vacancy trend for Marketing in the South East

Marketing
Salary Trend in the South East

3-month moving average salary quoted in jobs citing Marketing in the South East.

Salary trend for Marketing in the South East

Marketing
Salary Histogram in the South East

Salary distribution for jobs citing Marketing in the South East over the 6 months to 27 November 2020.

Salary histogram for Marketing in the South East

Marketing
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the South East region over the 6 months to 27 November 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Thames Valley +5 121 £50,000 - 33
Hampshire 0 72 £42,500 -5.56% 11
Berkshire -10 68 £55,000 +4.76% 12
Surrey +21 63 £47,500 -5.94% 16
East Sussex +19 41 £45,000 -2.70% 6
West Sussex -25 36 £50,000 - 6
Buckinghamshire +33 32 £41,250 -17.50% 15
Oxfordshire +45 24 £42,250 -6.11% 6
Sussex - 22 £50,000 - 1
Kent +22 13 £42,500 +6.25% 12
Marketing
England

For the 6 months to 27 November 2020, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the South East region with a requirement for Marketing.

1 140 (36.36%) Digital Marketing
2 100 (25.97%) Finance
3 93 (24.16%) Agile Software Development
4 88 (22.86%) Telecoms
5 79 (20.52%) JavaScript
6 76 (19.74%) CSS
7 69 (17.92%) HTML
7 69 (17.92%) Business Intelligence
8 65 (16.88%) SAP
9 60 (15.58%) B2B
9 60 (15.58%) Manufacturing
10 57 (14.81%) Electronics
11 52 (13.51%) Programme Management
11 52 (13.51%) Degree
11 52 (13.51%) Public Sector
12 48 (12.47%) Analytical Skills
13 46 (11.95%) Microsoft
14 42 (10.91%) CRM
14 42 (10.91%) Social Media
15 39 (10.13%) SQL
15 39 (10.13%) Analytics
16 38 (9.87%) PHP
16 38 (9.87%) Project Management
16 38 (9.87%) Azure
17 37 (9.61%) Advertising
18 36 (9.35%) Scrum
18 36 (9.35%) B2B Marketing
19 35 (9.09%) Decision-Making
19 35 (9.09%) MySQL
20 32 (8.31%) Git (software)

Marketing
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 24 (6.23%) CMS
2 20 (5.19%) Apache
3 17 (4.42%) WordPress
4 7 (1.82%) Apache Spark
4 7 (1.82%) Oracle SOA Suite
4 7 (1.82%) SAS
5 6 (1.56%) Joomla!
5 6 (1.56%) SharePoint
6 5 (1.30%) EPiServer
7 4 (1.04%) Confluence
8 3 (0.78%) Elasticsearch
8 3 (0.78%) Exchange Server 2013
8 3 (0.78%) MS Exchange
8 3 (0.78%) nginx
9 2 (0.52%) Apache Solr
9 2 (0.52%) Sitecore CMS
10 1 (0.26%) ArcGIS
10 1 (0.26%) Drupal
10 1 (0.26%) SilverStripe
10 1 (0.26%) Umbraco
Applications
1 13 (3.38%) Microsoft Excel
2 11 (2.86%) Sketch
3 10 (2.60%) Microsoft Office
4 8 (2.08%) InVision
5 6 (1.56%) Microsoft PowerPoint
6 2 (0.52%) Photoshop
7 1 (0.26%) Adobe Illustrator
7 1 (0.26%) Chatbot
7 1 (0.26%) InDesign
7 1 (0.26%) Microsoft Project
7 1 (0.26%) MS Visio
Business Applications
1 9 (2.34%) Adobe Campaign
2 5 (1.30%) Dynamics CRM
2 5 (1.30%) Unica
3 4 (1.04%) Eloqua
3 4 (1.04%) Magento
4 2 (0.52%) SAP S/4HANA
4 2 (0.52%) Sentinel
5 1 (0.26%) OpenCart
5 1 (0.26%) Oracle CRM
5 1 (0.26%) Salesforce.com CRM
5 1 (0.26%) SAP GRC
5 1 (0.26%) SAP Hybris
Cloud Services
1 38 (9.87%) Azure
2 21 (5.45%) SaaS
3 20 (5.19%) AWS
4 16 (4.16%) Office 365
5 9 (2.34%) GitHub
6 8 (2.08%) Adobe Creative Cloud
6 8 (2.08%) Google Analytics
7 7 (1.82%) Boomi
7 7 (1.82%) GCP
7 7 (1.82%) IaaS
7 7 (1.82%) Serverless
8 6 (1.56%) Cloud Computing
9 5 (1.30%) Adobe Analytics
9 5 (1.30%) PaaS
10 4 (1.04%) Azure Functions
10 4 (1.04%) Logic Apps
10 4 (1.04%) Power Platform
11 3 (0.78%) Dynamics 365
11 3 (0.78%) OneDrive
11 3 (0.78%) SonarCloud
Communications & Networking
1 5 (1.30%) FTP
1 5 (1.30%) Skype
2 4 (1.04%) DNS
2 4 (1.04%) Internet
2 4 (1.04%) TCP/IP
3 3 (0.78%) Firewall
3 3 (0.78%) IPv4
3 3 (0.78%) Remote Desktop
3 3 (0.78%) VLAN
4 2 (0.52%) Intranet
4 2 (0.52%) Network Security
4 2 (0.52%) SMS
5 1 (0.26%) Broadband
Database & Business Intelligence
1 35 (9.09%) MySQL
2 13 (3.38%) Hadoop
3 8 (2.08%) Big Data
3 8 (2.08%) PostgreSQL
3 8 (2.08%) Tableau
4 6 (1.56%) NoSQL
4 6 (1.56%) Relational Database
5 5 (1.30%) Apache Hive
5 5 (1.30%) BigQuery
5 5 (1.30%) Redis
5 5 (1.30%) SQL Server
6 4 (1.04%) Power BI
7 3 (0.78%) Apache Cassandra
7 3 (0.78%) Cosmos DB
7 3 (0.78%) OLAP
7 3 (0.78%) QlikView
8 2 (0.52%) CouchDB
8 2 (0.52%) Data Warehouse
8 2 (0.52%) MongoDB
8 2 (0.52%) SQL Server Integration Services
Development Applications
1 32 (8.31%) Git (software)
2 7 (1.82%) JIRA
3 5 (1.30%) Axure RP
4 3 (0.78%) Bitbucket
4 3 (0.78%) Selenium
4 3 (0.78%) Visual Studio
4 3 (0.78%) Visual Website Optimizer
4 3 (0.78%) webpack
5 2 (0.52%) Octopus Deploy
5 2 (0.52%) PHPUnit
5 2 (0.52%) SpecFlow
5 2 (0.52%) TeamCity
6 1 (0.26%) Cucumber
6 1 (0.26%) Dreamweaver
6 1 (0.26%) Eclipse
6 1 (0.26%) JUnit
6 1 (0.26%) Maven
6 1 (0.26%) Rational DOORS
6 1 (0.26%) Team Foundation Server
6 1 (0.26%) WebDriver
General
1 100 (25.97%) Finance
2 88 (22.86%) Telecoms
3 60 (15.58%) Manufacturing
4 57 (14.81%) Electronics
5 52 (13.51%) Public Sector
6 37 (9.61%) Advertising
7 10 (2.60%) Retail
8 6 (1.56%) Games
9 4 (1.04%) Billing
9 4 (1.04%) French Language
9 4 (1.04%) German Language
10 3 (0.78%) Brand Awareness
10 3 (0.78%) Legal
10 3 (0.78%) Pharmaceutical
10 3 (0.78%) Publishing
10 3 (0.78%) Spanish Language
11 2 (0.52%) Dutch Language
11 2 (0.52%) Italian Language
11 2 (0.52%) Law
11 2 (0.52%) Polish Language
Job Titles
1 85 (22.08%) Developer
2 50 (12.99%) Consultant
3 43 (11.17%) Marketing Manager
4 28 (7.27%) Product Manager
5 23 (5.97%) Front End Developer (Client-Side Developer)
6 22 (5.71%) PHP Developer
7 20 (5.19%) Analyst
8 16 (4.16%) Designer
8 16 (4.16%) Marketing Communications Manager
9 15 (3.90%) Project Manager
9 15 (3.90%) Senior Developer
10 14 (3.64%) Principal Consultant
10 14 (3.64%) Software Product Manager
11 13 (3.38%) UX Designer
11 13 (3.38%) Web Developer
12 12 (3.12%) Telecoms Manager
13 11 (2.86%) Architect
13 11 (2.86%) Technical Consultant
14 10 (2.60%) Business Manager
14 10 (2.60%) Senior PHP Developer
Libraries, Frameworks & Software Standards
1 76 (19.74%) CSS
2 69 (17.92%) HTML
3 24 (6.23%) jQuery
4 19 (4.94%) Laravel
4 19 (4.94%) Web Services
5 18 (4.68%) AngularJS
5 18 (4.68%) React
6 14 (3.64%) CakePHP
7 11 (2.86%) LAMP
7 11 (2.86%) Sass
7 11 (2.86%) Twitter Bootstrap
8 10 (2.60%) RESTful
9 8 (2.08%) HTML5
10 7 (1.82%) Django
10 7 (1.82%) Java EE
10 7 (1.82%) Node.js
10 7 (1.82%) Oracle Fusion
10 7 (1.82%) REST
11 6 (1.56%) .NET
11 6 (1.56%) SOAP
Miscellaneous
1 48 (12.47%) Analytical Skills
2 42 (10.91%) Social Media
3 28 (7.27%) Blog
4 23 (5.97%) User Experience
5 22 (5.71%) Self-Motivation
6 15 (3.90%) Management Information System
7 14 (3.64%) Enterprise Software
8 12 (3.12%) Driving Licence
9 9 (2.34%) Public Cloud
10 8 (2.08%) Mobile App
11 6 (1.56%) IVR
12 5 (1.30%) Digital Media
12 5 (1.30%) NHS
13 4 (1.04%) FMCG
13 4 (1.04%) PMI
14 3 (0.78%) Greenfield Project
15 2 (0.52%) Mainframe
15 2 (0.52%) Private Cloud
15 2 (0.52%) Virtual Team
15 2 (0.52%) Xbox
Operating Systems
1 22 (5.71%) Linux
2 16 (4.16%) Windows
3 10 (2.60%) CentOS
3 10 (2.60%) Ubuntu
4 9 (2.34%) Windows Server
5 5 (1.30%) Windows 10
6 2 (0.52%) Unix
7 1 (0.26%) Red Hat Enterprise Linux
Processes & Methodologies
1 140 (36.36%) Digital Marketing
2 93 (24.16%) Agile Software Development
3 69 (17.92%) Business Intelligence
4 60 (15.58%) B2B
5 52 (13.51%) Programme Management
6 42 (10.91%) CRM
7 39 (10.13%) Analytics
8 38 (9.87%) Project Management
9 36 (9.35%) B2B Marketing
9 36 (9.35%) Scrum
10 35 (9.09%) Decision-Making
11 32 (8.31%) Customer Segmentation
12 31 (8.05%) Web Development
13 29 (7.53%) Cybersecurity
13 29 (7.53%) E-Commerce
14 28 (7.27%) Presales
15 27 (7.01%) Product Management
16 26 (6.75%) Copywriting
17 25 (6.49%) DevOps
17 25 (6.49%) Product Marketing
Programming Languages
1 79 (20.52%) JavaScript
2 39 (10.13%) SQL
3 38 (9.87%) PHP
4 22 (5.71%) Python
5 20 (5.19%) Java
6 10 (2.60%) PHP 5
7 8 (2.08%) PowerShell
8 7 (1.82%) R
9 6 (1.56%) C#
10 4 (1.04%) Go
10 4 (1.04%) T-SQL
10 4 (1.04%) TypeScript
11 3 (0.78%) Apex Code
12 2 (0.52%) Bash Shell
12 2 (0.52%) Shell Script
13 1 (0.26%) C
13 1 (0.26%) C++
Qualifications
1 52 (13.51%) Degree
2 7 (1.82%) Master's Degree
3 4 (1.04%) Microsoft Certification
3 4 (1.04%) PMI Certification
3 4 (1.04%) Security Cleared
4 2 (0.52%) A+ Certification
4 2 (0.52%) MCSA
4 2 (0.52%) Numerate Degree
4 2 (0.52%) PhD
5 1 (0.26%) Analytics IQ
5 1 (0.26%) CCDP
5 1 (0.26%) CCIE
5 1 (0.26%) Cisco Certification
5 1 (0.26%) Computer Science Degree
5 1 (0.26%) LPIC
5 1 (0.26%) MCP
5 1 (0.26%) MCSE
5 1 (0.26%) PMP
5 1 (0.26%) SC Cleared
5 1 (0.26%) TOGAF Certification
Quality Assurance & Compliance
1 15 (3.90%) QA
2 11 (2.86%) SLA
3 10 (2.60%) GDPR
3 10 (2.60%) ISO/IEC 27001
4 7 (1.82%) ISO 13485
5 5 (1.30%) Cyber Essentials
5 5 (1.30%) HMG Security Policy Framework
5 5 (1.30%) ISO/IEC 27002 (supersedes ISO/IEC 17799)
6 4 (1.04%) ISO 9001
6 4 (1.04%) NIST
6 4 (1.04%) PCI DSS
7 1 (0.26%) Sarbanes-Oxley
System Software
1 10 (2.60%) Active Directory
2 4 (1.04%) Docker
3 3 (0.78%) vSphere
4 1 (0.26%) Firmware
4 1 (0.26%) VMware Infrastructure
Systems Management
1 9 (2.34%) EMC NetWorker
2 4 (1.04%) Kubernetes
3 1 (0.26%) Ansible
3 1 (0.26%) Puppet
Vendors
1 65 (16.88%) SAP
2 46 (11.95%) Microsoft
3 27 (7.01%) Salesforce.com
4 25 (6.49%) Adobe
5 20 (5.19%) IBM
6 16 (4.16%) Google
7 11 (2.86%) Oracle
8 7 (1.82%) Databricks
8 7 (1.82%) Dell
8 7 (1.82%) MuleSoft
8 7 (1.82%) Pardot
8 7 (1.82%) Salesforce Marketing Cloud
8 7 (1.82%) TIBCO
9 6 (1.56%) HubSpot
10 5 (1.30%) Ericsson
10 5 (1.30%) Huawei
10 5 (1.30%) Nokia
10 5 (1.30%) Nortel
11 4 (1.04%) Marketo
11 4 (1.04%) VMware