Period
to 13 July 2020

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in the South East. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 13 July 2020 with a comparison to the same period over the previous 2 years.

Marketing
England > South East
6 months to
13 Jul 2020
Same period 2019 Same period 2018
Rank 99 73 52
Rank change year-on-year -26 -21 -5
Permanent jobs citing Marketing 394 1,091 1,612
As % of all permanent jobs advertised in the South East 2.95% 4.07% 5.20%
As % of the General category 9.61% 12.81% 15.08%
Number of salaries quoted 330 892 1,305
Median annual salary £50,750 £50,000 £42,500
Median salary % change year-on-year +1.50% +17.65% -
10th Percentile £26,750 £26,250 £26,750
90th Percentile £80,000 £79,875 £71,250
England median annual salary £52,500 £50,000 £45,000
% change year-on-year +5.00% +11.11% -

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South East with a requirement for common skills.

All General Skills
South East
Permanent vacancies with a requirement for common skills 4,098 8,518 10,687
As % of all permanent IT jobs advertised in the South East 30.64% 31.77% 34.46%
Number of salaries quoted 3,102 6,282 8,436
Median annual salary £52,500 £50,000 £47,500
Median salary % change year-on-year +5.00% +5.26% +5.56%
10th Percentile £31,250 £29,625 £28,500
90th Percentile £77,500 £77,500 £72,500
England median annual salary £60,000 £55,000 £52,500
% change year-on-year +9.09% +4.76% +5.00%

Marketing
Job Vacancy Trend in the South East

Job postings citing Marketing as a proportion of all IT jobs advertised in the South East.

Job vacancy trend for Marketing in the South East

Marketing
Salary Trend in the South East

3-month moving average salary quoted in jobs citing Marketing in the South East.

Salary trend for Marketing in the South East

Marketing
Salary Histogram in the South East

Salary distribution for jobs citing Marketing in the South East over the 6 months to 13 July 2020.

Salary histogram for Marketing in the South East

Marketing
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the South East region over the 6 months to 13 July 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Thames Valley -45 122 £65,000 +30.00% 33
Hampshire -12 95 £42,500 -5.56% 20
Berkshire -27 77 £65,000 +18.18% 13
Surrey +4 70 £56,250 -4.26% 11
East Sussex +34 41 £45,000 +28.57% 3
West Sussex +10 37 £70,000 +30.23% 6
Buckinghamshire -27 25 £60,000 +64.82% 18
Kent +46 24 £35,000 -6.67% 3
Oxfordshire -30 21 £37,500 -16.67% 2
Sussex - 3 £31,250 -
Marketing
England

For the 6 months to 13 July 2020, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the South East region with a requirement for Marketing.

1 93 (23.60%) JavaScript
2 92 (23.35%) Finance
3 87 (22.08%) Digital Marketing
4 81 (20.56%) Agile Software Development
5 80 (20.30%) CSS
6 79 (20.05%) HTML
7 63 (15.99%) SQL
8 59 (14.97%) Analytical Skills
9 58 (14.72%) Degree
10 56 (14.21%) Analytics
11 50 (12.69%) Microsoft
12 49 (12.44%) CRM
13 47 (11.93%) Problem-Solving
14 45 (11.42%) PHP
15 44 (11.17%) Salesforce.com
16 43 (10.91%) SAP
17 41 (10.41%) User Experience
18 37 (9.39%) Retail
19 35 (8.88%) Microsoft Excel
20 34 (8.63%) Project Management
21 33 (8.38%) CMS
21 33 (8.38%) Web Development
22 32 (8.12%) Telecoms
23 31 (7.87%) SEO
23 31 (7.87%) Business Intelligence
24 30 (7.61%) Microsoft Office
24 30 (7.61%) Big Data
25 29 (7.36%) Python
26 28 (7.11%) Stakeholder Management
26 28 (7.11%) Azure

Marketing
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 33 (8.38%) CMS
2 11 (2.79%) Apache Spark
2 11 (2.79%) WordPress
3 9 (2.28%) Apache
3 9 (2.28%) Drupal
4 6 (1.52%) SAS
5 5 (1.27%) Jupyter
6 4 (1.02%) Confluence
6 4 (1.02%) Umbraco
7 3 (0.76%) MODX
8 2 (0.51%) Headless CMS
8 2 (0.51%) MS Exchange
8 2 (0.51%) nginx
9 1 (0.25%) Adobe Experience Manager
9 1 (0.25%) Apache Solr
9 1 (0.25%) JBoss
9 1 (0.25%) SharePoint
9 1 (0.25%) Tomcat
Applications
1 35 (8.88%) Microsoft Excel
2 30 (7.61%) Microsoft Office
3 13 (3.30%) Photoshop
4 12 (3.05%) Microsoft PowerPoint
5 8 (2.03%) Sketch
6 7 (1.78%) InVision
7 4 (1.02%) GIMP
8 3 (0.76%) MS Visio
9 1 (0.25%) Adobe After Effects
9 1 (0.25%) Adobe Illustrator
9 1 (0.25%) Adobe XD
9 1 (0.25%) ArcView
9 1 (0.25%) AutoCAD
9 1 (0.25%) InDesign
9 1 (0.25%) SPSS
Business Applications
1 9 (2.28%) Adobe Campaign
2 8 (2.03%) SAP CO
2 8 (2.03%) SAP CRM
2 8 (2.03%) SAP FI
2 8 (2.03%) SAP FI/CO
3 6 (1.52%) Eloqua
3 6 (1.52%) SAP ERP
4 5 (1.27%) Salesforce.com CRM
4 5 (1.27%) SAP IS-U
5 4 (1.02%) Dynamics CRM
6 3 (0.76%) Magento
7 2 (0.51%) NetSuite
7 2 (0.51%) Shopify
8 1 (0.25%) Dynamics AX
8 1 (0.25%) FastStats
8 1 (0.25%) Oracle CRM
8 1 (0.25%) SAP Oil and Gas
Cloud Services
1 28 (7.11%) Azure
2 26 (6.60%) AWS
3 23 (5.84%) Google Analytics
4 17 (4.31%) SaaS
5 15 (3.81%) Serverless
6 11 (2.79%) Salesforce Service Cloud
7 10 (2.54%) Power Platform
8 8 (2.03%) AdWords
8 8 (2.03%) AWS Lambda
8 8 (2.03%) Cloud Computing
9 7 (1.78%) Office 365
9 7 (1.78%) Salesforce Sales Cloud
10 6 (1.52%) GitHub
11 4 (1.02%) ServiceMax
12 3 (0.76%) Adobe Analytics
12 3 (0.76%) Adobe Creative Cloud
12 3 (0.76%) AWS Step Functions
13 2 (0.51%) Amazon SQS
13 2 (0.51%) Google Tag Manager
13 2 (0.51%) npm
Communications & Networking
1 9 (2.28%) Skype
2 5 (1.27%) Internet
2 5 (1.27%) PABX
2 5 (1.27%) Unified Communications
2 5 (1.27%) Wi-Fi
3 3 (0.76%) TCP/IP
4 2 (0.51%) Intranet
5 1 (0.25%) Firewall
5 1 (0.25%) HTTP
5 1 (0.25%) Link 11
5 1 (0.25%) Network Security
5 1 (0.25%) SMS
5 1 (0.25%) Tactical Data Link
5 1 (0.25%) WebEx
5 1 (0.25%) X.509
Database & Business Intelligence
1 30 (7.61%) Big Data
2 17 (4.31%) SQL Server
3 16 (4.06%) MySQL
4 15 (3.81%) Hadoop
5 12 (3.05%) Data Mining
6 10 (2.54%) Data Warehouse
6 10 (2.54%) Power BI
7 9 (2.28%) OLAP
8 7 (1.78%) Amazon Redshift
8 7 (1.78%) Relational Database
9 6 (1.52%) SQL Server Reporting Services
10 5 (1.27%) NoSQL
11 4 (1.02%) Data Mart
11 4 (1.02%) Looker
11 4 (1.02%) OLTP
11 4 (1.02%) PostgreSQL
11 4 (1.02%) QlikView
11 4 (1.02%) SQL Server Integration Services
12 3 (0.76%) Data Lake
12 3 (0.76%) Enterprise Data Warehouse
Development Applications
1 13 (3.30%) Git (software)
2 8 (2.03%) Selenium
3 7 (1.78%) JIRA
4 6 (1.52%) webpack
5 4 (1.02%) Jenkins
5 4 (1.02%) Katalon Studio
6 3 (0.76%) Axure RP
6 3 (0.76%) Bitbucket
6 3 (0.76%) gulp
6 3 (0.76%) Jasmine
6 3 (0.76%) Postman
7 2 (0.51%) Cucumber
7 2 (0.51%) Dreamweaver
7 2 (0.51%) JUnit
8 1 (0.25%) Eclipse
8 1 (0.25%) Maven
8 1 (0.25%) Mockito
8 1 (0.25%) PHPUnit
8 1 (0.25%) Subversion
8 1 (0.25%) WebDriver
General
1 92 (23.35%) Finance
2 37 (9.39%) Retail
3 32 (8.12%) Telecoms
4 18 (4.57%) Public Sector
5 17 (4.31%) Manufacturing
6 16 (4.06%) Electronics
7 14 (3.55%) Advertising
7 14 (3.55%) Spanish Language
8 6 (1.52%) Banking
9 5 (1.27%) Brand Awareness
10 4 (1.02%) Automotive
10 4 (1.02%) Games
11 3 (0.76%) Legal
12 2 (0.51%) Billing
13 1 (0.25%) French Language
13 1 (0.25%) German Language
13 1 (0.25%) Korean Language
13 1 (0.25%) Law
13 1 (0.25%) Pharmaceutical
13 1 (0.25%) Publishing
Job Titles
1 64 (16.24%) Developer
2 41 (10.41%) Analyst
3 30 (7.61%) Consultant
4 27 (6.85%) Product Manager
5 25 (6.35%) Architect
6 22 (5.58%) Designer
7 19 (4.82%) Front End Developer (Client-Side Developer)
8 17 (4.31%) Web Developer
9 16 (4.06%) Business Analyst
9 16 (4.06%) Senior Developer
10 15 (3.81%) Data Analyst
11 14 (3.55%) UX Designer
12 12 (3.05%) Project Manager
12 12 (3.05%) Technical Consultant
13 11 (2.79%) Marketing Manager
14 10 (2.54%) Junior
14 10 (2.54%) Product Owner
14 10 (2.54%) Salesforce Support
14 10 (2.54%) SEO Consultant
15 9 (2.28%) Technical Architect
Libraries, Frameworks & Software Standards
1 80 (20.30%) CSS
2 79 (20.05%) HTML
3 24 (6.09%) jQuery
4 20 (5.08%) Twitter Bootstrap
5 18 (4.57%) .NET
5 18 (4.57%) React
6 16 (4.06%) Sass
7 15 (3.81%) AngularJS
8 14 (3.55%) RESTful
9 13 (3.30%) HTML5
9 13 (3.30%) Laravel
9 13 (3.30%) Web Services
10 12 (3.05%) CSS3
11 11 (2.79%) ASP.NET
11 11 (2.79%) JSON
12 10 (2.54%) LAMP
12 10 (2.54%) REST
13 8 (2.03%) .NET Core
13 8 (2.03%) Ajax
13 8 (2.03%) XML
Miscellaneous
1 59 (14.97%) Analytical Skills
2 41 (10.41%) User Experience
3 21 (5.33%) Mobile App
3 21 (5.33%) Self-Motivation
4 16 (4.06%) Driving Licence
5 9 (2.28%) Marketing Technology
6 8 (2.03%) Analytical Mindset
6 8 (2.03%) Social Media
7 7 (1.78%) Algorithms
8 6 (1.52%) Greenfield Project
8 6 (1.52%) Management Information System
8 6 (1.52%) Virtual Team
9 4 (1.02%) Acoustics
9 4 (1.02%) Enterprise Software
10 3 (0.76%) Blog
10 3 (0.76%) Smartphone
10 3 (0.76%) W3C
11 2 (0.51%) IVR
11 2 (0.51%) Life Science
11 2 (0.51%) Replication
Operating Systems
1 10 (2.54%) Android
1 10 (2.54%) Linux
2 9 (2.28%) Apple iOS
3 7 (1.78%) Windows
4 2 (0.51%) CentOS
4 2 (0.51%) Ubuntu
5 1 (0.25%) Windows 10
5 1 (0.25%) Windows Server
Processes & Methodologies
1 87 (22.08%) Digital Marketing
2 81 (20.56%) Agile Software Development
3 56 (14.21%) Analytics
4 49 (12.44%) CRM
5 47 (11.93%) Problem-Solving
6 34 (8.63%) Project Management
7 33 (8.38%) Web Development
8 31 (7.87%) Business Intelligence
8 31 (7.87%) SEO
9 28 (7.11%) Front End Development
9 28 (7.11%) Stakeholder Management
10 26 (6.60%) Mentoring
10 26 (6.60%) Product Management
11 25 (6.35%) Business Development
12 24 (6.09%) E-Commerce
12 24 (6.09%) ERP
12 24 (6.09%) Scrum
13 22 (5.58%) Decision-Making
13 22 (5.58%) Product Marketing
14 20 (5.08%) Product Roadmap
Programming Languages
1 93 (23.60%) JavaScript
2 63 (15.99%) SQL
3 45 (11.42%) PHP
4 29 (7.36%) Python
5 23 (5.84%) Java
6 16 (4.06%) C
6 16 (4.06%) C#
7 10 (2.54%) R
8 7 (1.78%) T-SQL
9 6 (1.52%) C++
10 4 (1.02%) Go
10 4 (1.02%) TypeScript
11 3 (0.76%) Bash Shell
11 3 (0.76%) ES6
12 2 (0.51%) PHP 5
12 2 (0.51%) VB.NET
13 1 (0.25%) PL/SQL
13 1 (0.25%) Scala
13 1 (0.25%) sed
13 1 (0.25%) VBA
Qualifications
1 58 (14.72%) Degree
2 10 (2.54%) Analytics IQ
3 8 (2.03%) Numerate Degree
4 4 (1.02%) Microsoft Certification
4 4 (1.02%) SC Cleared
4 4 (1.02%) Security Cleared
5 3 (0.76%) APMP
5 3 (0.76%) Computer Science Degree
5 3 (0.76%) DBS Check
5 3 (0.76%) Master's Degree
5 3 (0.76%) MCSE
6 2 (0.51%) MCSA
6 2 (0.51%) PhD
7 1 (0.25%) CCDP
7 1 (0.25%) CCIE
7 1 (0.25%) Cisco Certification
7 1 (0.25%) HNC
7 1 (0.25%) LPIC
7 1 (0.25%) MCP
7 1 (0.25%) OSCP
Quality Assurance & Compliance
1 26 (6.60%) QA
2 2 (0.51%) GDPR
2 2 (0.51%) SLA
3 1 (0.25%) Data Quality
3 1 (0.25%) Government Security Classifications
System Software
1 4 (1.02%) Hyper-V
2 2 (0.51%) Docker
3 1 (0.25%) Active Directory
3 1 (0.25%) VMware Infrastructure
Systems Management
1 4 (1.02%) Single Sign-On
2 2 (0.51%) EMC NetWorker
3 1 (0.25%) Ansible
3 1 (0.25%) Kubernetes
3 1 (0.25%) Terraform
Vendors
1 50 (12.69%) Microsoft
2 44 (11.17%) Salesforce.com
3 43 (10.91%) SAP
4 28 (7.11%) Google
5 19 (4.82%) Adobe
6 12 (3.05%) Salesforce Marketing Cloud
7 9 (2.28%) Pardot
8 8 (2.03%) HubSpot
8 8 (2.03%) Zend
9 7 (1.78%) Marketo
9 7 (1.78%) Oracle
10 6 (1.52%) Fujitsu
10 6 (1.52%) PayPal
10 6 (1.52%) Tableau
11 5 (1.27%) Ericsson
11 5 (1.27%) Huawei
11 5 (1.27%) Nokia
11 5 (1.27%) Nortel
11 5 (1.27%) VMware
11 5 (1.27%) Xamarin