Period
to 18 July 2019

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in the South East. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 18 July 2019 with a comparison to the same period over the previous 2 years.

Marketing
England > South East
6 months to
18 Jul 2019
Same period 2018 Same period 2017
Rank 73 51 47
Rank change year-on-year -22 -4 +4
Permanent jobs citing Marketing 1,096 1,556 1,650
As % of all permanent IT jobs advertised in the South East 4.14% 5.13% 5.53%
As % of the General category 13.64% 15.55% 16.29%
Number of salaries quoted 836 1,188 1,279
South East median annual salary £47,500 £42,500 £42,500
Median salary % change year-on-year +11.76% - -
10th Percentile £25,625 £26,250 £23,750
90th Percentile £77,500 £72,500 £68,750
England median annual salary £50,000 £45,000 £45,000
% change year-on-year +11.11% - -

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South East with a requirement for common skills.

All General Skills
South East
Permanent vacancies with a requirement for common skills 8,037 10,006 10,132
As % of all permanent IT jobs advertised in the South East 30.32% 32.98% 33.97%
Number of salaries quoted 5,945 7,971 7,869
South East median annual salary £50,000 £47,500 £45,000
Median salary % change year-on-year +5.26% +5.56% -
10th Percentile £30,000 £28,750 £27,000
90th Percentile £77,500 £73,750 £68,750
England median annual salary £55,000 £52,500 £50,000
% change year-on-year +4.76% +5.00% -

Marketing
Job Vacancy Trend in the South East

Job postings citing Marketing as a percentage of all IT jobs advertised in the South East.

Job vacancy trend for Marketing in the South East

Marketing
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in the South East.

Salary trend for Marketing in the South East

Marketing
Salary Histogram in the South East

The salary distribution of IT jobs citing Marketing in the South East over the 6 months to 18 July 2019.

Salary histogram for Marketing in the South East

Marketing
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the South East region over the 6 months to 18 July 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Thames Valley -4 492 £50,000 +17.65% 92
Berkshire -14 285 £55,000 +22.22% 47
Hampshire -5 252 £45,000 - 44
Surrey -23 173 £55,000 +22.22% 39
Buckinghamshire +16 112 £36,404 -2.92% 18
Oxfordshire +21 95 £46,250 +5.11% 27
West Sussex -34 80 £51,250 +20.59% 10
East Sussex -47 49 £35,500 -8.39% 9
Kent -20 29 £37,500 +7.14% 22
Marketing
England

For the 6 months to 18 July 2019, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the South East region with a requirement for Marketing.

1 306 (27.92%) Digital Marketing
2 277 (25.27%) Finance
3 274 (25.00%) Agile Software Development
4 220 (20.07%) Degree
5 200 (18.25%) Analytics
6 197 (17.97%) Business Intelligence
7 194 (17.70%) SQL
7 194 (17.70%) JavaScript
8 173 (15.78%) Analytical Skills
9 172 (15.69%) SAP
10 170 (15.51%) Telecoms
11 159 (14.51%) CRM
12 155 (14.14%) HTML
13 153 (13.96%) CSS
14 151 (13.78%) Manufacturing
15 144 (13.14%) Electronics
16 135 (12.32%) Problem-Solving
17 130 (11.86%) Programme Management
18 129 (11.77%) Product Management
19 123 (11.22%) Amazon AWS
20 119 (10.86%) C#
21 114 (10.40%) Retail
22 112 (10.22%) Google
23 99 (9.03%) Project Management
24 98 (8.94%) Salesforce.com
24 98 (8.94%) User Experience
25 95 (8.67%) Python
26 94 (8.58%) Computer Science
27 89 (8.12%) Scrum
28 88 (8.03%) Decision-Making

Marketing
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 85 (7.76%) CMS
2 27 (2.46%) Umbraco
3 25 (2.28%) WordPress
4 19 (1.73%) Elasticsearch
4 19 (1.73%) Sitefinity
5 13 (1.19%) Confluence
5 13 (1.19%) EPiServer
5 13 (1.19%) Kentico
5 13 (1.19%) Sitecore CMS
6 10 (0.91%) Apache
6 10 (0.91%) Drupal
7 9 (0.82%) Apache Spark
8 8 (0.73%) SharePoint
9 6 (0.55%) JBoss
9 6 (0.55%) Tomcat
10 5 (0.46%) Adobe Experience Manager
10 5 (0.46%) Joomla!
10 5 (0.46%) Skype for Business
11 4 (0.36%) IIS
11 4 (0.36%) SAS
Applications
1 44 (4.01%) Microsoft Excel
2 30 (2.74%) Microsoft PowerPoint
3 23 (2.10%) Photoshop
4 21 (1.92%) Microsoft Office
5 11 (1.00%) Adobe Creative Suite
6 9 (0.82%) Microsoft Project
7 7 (0.64%) MS Visio
8 5 (0.46%) Sketch
9 3 (0.27%) Adobe Illustrator
10 2 (0.18%) SPSS
11 1 (0.091%) Adobe XD
11 1 (0.091%) Chatbot
11 1 (0.091%) InDesign
11 1 (0.091%) Simulink
11 1 (0.091%) Spreadsheet
11 1 (0.091%) Stata
Business Applications
1 18 (1.64%) SAP CRM
2 16 (1.46%) Adobe Campaign
3 13 (1.19%) Unit4 Business World
4 9 (0.82%) Magento
5 7 (0.64%) Unica
6 6 (0.55%) FastStats
7 5 (0.46%) Eloqua
8 3 (0.27%) Optimost
8 3 (0.27%) Sage X3
8 3 (0.27%) SAP Business One
9 2 (0.18%) Dynamics CRM
9 2 (0.18%) Salesforce.com CRM
9 2 (0.18%) SAP Oil and Gas
9 2 (0.18%) Shopify
9 2 (0.18%) WebTrends
10 1 (0.091%) OPENHousing
10 1 (0.091%) Payment Gateway
10 1 (0.091%) SAP Hybris
10 1 (0.091%) SAP S/4HANA
10 1 (0.091%) SAP SCM
Cloud Services
1 123 (11.22%) Amazon AWS
2 67 (6.11%) Microsoft Azure
3 64 (5.84%) SaaS
4 54 (4.93%) Google Analytics
5 43 (3.92%) Google Cloud Platform
6 23 (2.10%) GitHub
6 23 (2.10%) Serverless
7 16 (1.46%) Adobe Creative Cloud
7 16 (1.46%) npm
8 14 (1.28%) Office 365
8 14 (1.28%) Power Platform
9 13 (1.19%) Heroku
9 13 (1.19%) IaaS
9 13 (1.19%) Salesforce Service Cloud
10 12 (1.09%) PaaS
11 11 (1.00%) Salesforce Sales Cloud
12 10 (0.91%) Oracle Service Cloud
13 9 (0.82%) Azure Functions
14 8 (0.73%) Google Tag Manager
14 8 (0.73%) Slack
Communications & Networking
1 40 (3.65%) Internet
2 28 (2.55%) Firewall
3 18 (1.64%) TCP/IP
4 12 (1.09%) VPN
4 12 (1.09%) WAN
5 11 (1.00%) LAN
6 10 (0.91%) Network Security
7 9 (0.82%) DNS
7 9 (0.82%) Extranet
8 8 (0.73%) FTP
8 8 (0.73%) SMS
8 8 (0.73%) SSH
9 7 (0.64%) VoIP
10 6 (0.55%) Ethernet
10 6 (0.55%) SSL
11 4 (0.36%) Intrusion Detection
12 3 (0.27%) IP Telephony
13 2 (0.18%) Cisco ASA
13 2 (0.18%) Cisco Nexus
13 2 (0.18%) Unified Communications
Database & Business Intelligence
1 77 (7.03%) MySQL
2 49 (4.47%) SQL Server
3 36 (3.28%) Relational Database
4 34 (3.10%) Redis
5 29 (2.65%) Data Warehouse
6 25 (2.28%) Blockchain
7 17 (1.55%) Big Data
8 16 (1.46%) Apache Cassandra
8 16 (1.46%) Data Mining
8 16 (1.46%) MongoDB
9 15 (1.37%) PostgreSQL
10 14 (1.28%) Power BI
11 13 (1.19%) Hadoop
12 12 (1.09%) NoSQL
13 10 (0.91%) DB2
14 8 (0.73%) QlikView
15 6 (0.55%) Pentaho
16 5 (0.46%) Amazon DynamoDB
16 5 (0.46%) Amazon Redshift
16 5 (0.46%) BigQuery
Development Applications
1 75 (6.84%) Git (software)
2 54 (4.93%) JIRA
3 32 (2.92%) Visual Studio
4 23 (2.10%) Jenkins
5 16 (1.46%) Selenium
6 13 (1.19%) PHPUnit
6 13 (1.19%) webpack
7 11 (1.00%) Bitbucket
7 11 (1.00%) Cucumber
7 11 (1.00%) WebDriver
8 10 (0.91%) Jasmine
9 9 (0.82%) Mocha
9 9 (0.82%) Visual Studio Team System
10 8 (0.73%) Maven
10 8 (0.73%) Oracle APEX
11 7 (0.64%) Mercurial
11 7 (0.64%) Team Foundation Server
12 6 (0.55%) Subversion
13 5 (0.46%) Octopus Deploy
14 4 (0.36%) WiX
General
1 277 (25.27%) Finance
2 170 (15.51%) Telecoms
3 151 (13.78%) Manufacturing
4 144 (13.14%) Electronics
5 114 (10.40%) Retail
6 25 (2.28%) Advertising
7 20 (1.82%) Legal
8 18 (1.64%) Law
9 17 (1.55%) Games
10 16 (1.46%) Publishing
11 9 (0.82%) Back Office
12 6 (0.55%) Automotive
12 6 (0.55%) Military
13 5 (0.46%) Brand Awareness
14 4 (0.36%) Local Government
15 3 (0.27%) Aerospace
15 3 (0.27%) German Language
16 2 (0.18%) Banking
16 2 (0.18%) Billing
16 2 (0.18%) Financial Institution
Job Titles
1 210 (19.16%) Developer
2 132 (12.04%) Analyst
3 57 (5.20%) Architect
4 55 (5.02%) Project Manager
5 47 (4.29%) C# Developer
6 46 (4.20%) Software Developer
7 44 (4.01%) Product Manager
7 44 (4.01%) Software Engineer
8 43 (3.92%) Consultant
9 42 (3.83%) .NET Developer
10 38 (3.47%) Web Developer
11 33 (3.01%) Applications Support
12 31 (2.83%) IT Manager
12 31 (2.83%) Junior
13 30 (2.74%) Business Analyst
13 30 (2.74%) Front End Developer (Client-Side Developer)
13 30 (2.74%) Support Analyst
14 28 (2.55%) Senior Developer
15 27 (2.46%) Data Analyst
16 26 (2.37%) Solutions Architect
Libraries, Frameworks & Software Standards
1 155 (14.14%) HTML
2 153 (13.96%) CSS
3 83 (7.57%) .NET
4 71 (6.48%) jQuery
5 55 (5.02%) Web Services
6 54 (4.93%) ASP.NET
7 50 (4.56%) AngularJS
8 42 (3.83%) React
9 35 (3.19%) HTML5
9 35 (3.19%) RESTful
10 34 (3.10%) Twitter Bootstrap
11 30 (2.74%) REST
11 30 (2.74%) Spring
12 28 (2.55%) CSS3
13 26 (2.37%) ASP.NET MVC
13 26 (2.37%) Node.js
14 22 (2.01%) RabbitMQ
14 22 (2.01%) Sass
15 21 (1.92%) XML
16 19 (1.73%) SOAP
Miscellaneous
1 173 (15.78%) Analytical Skills
2 98 (8.94%) User Experience
3 65 (5.93%) Self-Motivation
4 48 (4.38%) Social Media
5 45 (4.11%) Greenfield Project
6 33 (3.01%) Algorithms
7 28 (2.55%) Enterprise Software
8 26 (2.37%) Digital Signage
9 25 (2.28%) Data Centre
10 21 (1.92%) Management Information System
10 21 (1.92%) Mobile App
10 21 (1.92%) Public Cloud
11 19 (1.73%) FMCG
12 18 (1.64%) Marketing Technology
13 14 (1.28%) Blog
14 13 (1.19%) Digital Media
14 13 (1.19%) Embedded Systems
15 11 (1.00%) Client/Server
16 10 (0.91%) Photography
17 9 (0.82%) Hybrid Cloud
Operating Systems
1 86 (7.85%) Linux
2 47 (4.29%) Windows
3 18 (1.64%) Unix
4 14 (1.28%) Windows Server
5 12 (1.09%) CentOS
6 8 (0.73%) Ubuntu
7 6 (0.55%) Apple iOS
8 5 (0.46%) Android
9 3 (0.27%) VMS
10 2 (0.18%) Red Hat Enterprise Linux
11 1 (0.091%) Windows 7
11 1 (0.091%) Windows Server 2012
11 1 (0.091%) zOS
Processes & Methodologies
1 306 (27.92%) Digital Marketing
2 274 (25.00%) Agile Software Development
3 200 (18.25%) Analytics
4 197 (17.97%) Business Intelligence
5 159 (14.51%) CRM
6 135 (12.32%) Problem-Solving
7 130 (11.86%) Programme Management
8 129 (11.77%) Product Management
9 99 (9.03%) Project Management
10 94 (8.58%) Computer Science
11 89 (8.12%) Scrum
12 88 (8.03%) Decision-Making
13 85 (7.76%) Stakeholder Management
14 84 (7.66%) Software Engineering
15 80 (7.30%) Web Development
16 76 (6.93%) MVC
17 71 (6.48%) E-Commerce
18 61 (5.57%) User Stories
19 58 (5.29%) B2B
20 54 (4.93%) TDD
Programming Languages
1 194 (17.70%) JavaScript
1 194 (17.70%) SQL
2 119 (10.86%) C#
3 95 (8.67%) Python
4 86 (7.85%) Java
5 76 (6.93%) PHP
6 52 (4.74%) C++
7 46 (4.20%) C
8 20 (1.82%) PowerShell
9 17 (1.55%) R
10 16 (1.46%) Go
11 13 (1.19%) Apex Code
11 13 (1.19%) Assembly Language
11 13 (1.19%) TypeScript
12 11 (1.00%) ES6
12 11 (1.00%) Kotlin
12 11 (1.00%) Ruby
13 10 (0.91%) Bash Shell
14 9 (0.82%) ES7
14 9 (0.82%) MATLAB
Qualifications
1 220 (20.07%) Degree
2 49 (4.47%) Security Cleared
3 41 (3.74%) Computer Science Degree
4 32 (2.92%) SC Cleared
5 25 (2.28%) Microsoft Certification
6 24 (2.19%) Master's Degree
7 16 (1.46%) DV Cleared
8 11 (1.00%) CCENT
8 11 (1.00%) MCSA
9 10 (0.91%) ISTQB
10 9 (0.82%) MCSE
11 7 (0.64%) MCP
12 6 (0.55%) A+ Certification
12 6 (0.55%) AWS Certification
12 6 (0.55%) DBS Check
12 6 (0.55%) Numerate Degree
13 5 (0.46%) ISEB
14 4 (0.36%) Cisco Certification
14 4 (0.36%) MBA
14 4 (0.36%) PMI Certification
Quality Assurance & Compliance
1 59 (5.38%) QA
2 29 (2.65%) Data Quality
3 22 (2.01%) SLA
4 10 (0.91%) GDPR
5 6 (0.55%) PCI DSS
6 3 (0.27%) HL7
7 2 (0.18%) Government Security Classifications
7 2 (0.18%) ISO/IEC 15288
8 1 (0.091%) Actionable Recommendations
8 1 (0.091%) ISO 9001
8 1 (0.091%) PMO
8 1 (0.091%) WAI
System Software
1 24 (2.19%) Active Directory
2 22 (2.01%) Docker
3 8 (0.73%) VMware Infrastructure
4 6 (0.55%) Hyper-V
5 4 (0.36%) Firmware
6 2 (0.18%) Virtual Machines
6 2 (0.18%) VirtualBox
6 2 (0.18%) vSphere
7 1 (0.091%) Varnish
Systems Management
1 17 (1.55%) Ansible
2 11 (1.00%) Terraform
3 7 (0.64%) Kubernetes
3 7 (0.64%) Puppet
4 6 (0.55%) Grafana
4 6 (0.55%) Graphite
5 5 (0.46%) Opscode Chef
6 2 (0.18%) EMC NetWorker
6 2 (0.18%) HP Quality Center
6 2 (0.18%) Norton AntiVirus
7 1 (0.091%) Microsoft Clustering
7 1 (0.091%) Nagios
7 1 (0.091%) Plesk
7 1 (0.091%) Salt
7 1 (0.091%) SCOM
7 1 (0.091%) Systems Management Server (SMS)
Vendors
1 172 (15.69%) SAP
2 112 (10.22%) Google
3 98 (8.94%) Salesforce.com
4 73 (6.66%) Microsoft
5 67 (6.11%) Adobe
6 36 (3.28%) Salesforce Marketing Cloud
7 33 (3.01%) Oracle
8 25 (2.28%) Pardot
9 20 (1.82%) Informatica
10 18 (1.64%) Cisco
10 18 (1.64%) Tableau
11 17 (1.55%) VMware
12 14 (1.28%) Pega
12 14 (1.28%) Sitecore
13 13 (1.19%) Aprimo
13 13 (1.19%) IBM
14 11 (1.00%) Facebook
15 10 (0.91%) Ericsson
15 10 (0.91%) Huawei
15 10 (0.91%) Nokia