Period
to 12 December 2018

The following table provides summary statistics for permanent job vacancies advertised in West Yorkshire with a requirement for Marketing Strategy skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing Strategy over the 6 months to 12 December 2018 with a comparison to the same period in the previous 2 years.

Marketing Strategy
Yorkshire > West Yorkshire
6 months to
12 Dec 2018
Same period 2017 Same period 2016
Rank 224 249 273
Rank change year-on-year +25 +24 +17
Permanent jobs citing Marketing Strategy 9 16 9
As % of all permanent IT jobs advertised in West Yorkshire 0.17% 0.24% 0.12%
As % of the Processes & Methodologies category 0.19% 0.25% 0.13%
Number of salaries quoted 9 9 8
West Yorkshire median annual salary £45,000 £30,000 £55,000
Median salary % change year-on-year +50.00% -45.45% +129.17%
10th Percentile £26,100 £19,750 £32,475
90th Percentile £64,500 £32,500 £62,500
Yorkshire median annual salary £45,000 £30,000 £42,500
% change year-on-year +50.00% -29.41% +70.00%

Marketing Strategy is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in West Yorkshire with a requirement for process or methodology skills.

All Process and Methodology Skills
West Yorkshire
Permanent vacancies with a requirement for process or methodology skills 4,729 6,328 7,050
As % of all permanent IT jobs advertised in West Yorkshire 91.81% 93.17% 93.02%
Number of salaries quoted 3,927 5,348 6,019
West Yorkshire median annual salary £44,000 £42,500 £42,500
Median salary % change year-on-year +3.53% - -
10th Percentile £26,490 £27,500 £26,250
90th Percentile £62,500 £61,250 £63,750
Yorkshire median annual salary £42,993 £42,500 £40,500
% change year-on-year +1.16% +4.94% +1.25%

Marketing Strategy
Job Vacancy Trend in West Yorkshire

Job postings citing Marketing Strategy as a percentage of all IT jobs advertised in West Yorkshire.

Job vacancy trend for Marketing Strategy in West Yorkshire

Marketing Strategy
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy in West Yorkshire.

Salary trend for Marketing Strategy in West Yorkshire

Marketing Strategy
Salary Histogram in West Yorkshire

The salary distribution of IT jobs citing Marketing Strategy in West Yorkshire over the 6 months to 12 December 2018.

Salary histogram for Marketing Strategy in West Yorkshire

Marketing Strategy
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Strategy within the West Yorkshire region over the 6 months to 12 December 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds +18 8 £50,000 +94.17% 2
Huddersfield -7 1 £27,000 -10.00% 1
Marketing Strategy
Yorkshire

For the 6 months to 12 December 2018, IT jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the West Yorkshire region with a requirement for Marketing Strategy.

1 9 (100.00%) Marketing
2 5 (55.56%) Digital Marketing
3 4 (44.44%) SQL
4 3 (33.33%) Python
4 3 (33.33%) Data Warehouse
4 3 (33.33%) Data Modelling
4 3 (33.33%) Business Intelligence
4 3 (33.33%) Statistical Analysis
4 3 (33.33%) Visualisation
4 3 (33.33%) Data Architecture
4 3 (33.33%) Data Visualisation
4 3 (33.33%) Tableau
4 3 (33.33%) Data Quality
4 3 (33.33%) Machine Learning
4 3 (33.33%) Big Data
4 3 (33.33%) Statistical Modelling
4 3 (33.33%) Data Analytics
4 3 (33.33%) Analytics
4 3 (33.33%) Algorithms
4 3 (33.33%) Predictive Modelling
4 3 (33.33%) R
4 3 (33.33%) Power BI
4 3 (33.33%) Data Science
5 2 (22.22%) Decision Science
5 2 (22.22%) Pay per click
5 2 (22.22%) SEO
5 2 (22.22%) Strategic Planning
6 1 (11.11%) Service Management
6 1 (11.11%) ITSM
6 1 (11.11%) MVC

Marketing Strategy
Co-occurring IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 1 (11.11%) Google Cloud Platform
1 1 (11.11%) Microsoft Azure
Database & Business Intelligence
1 3 (33.33%) Big Data
1 3 (33.33%) Data Warehouse
1 3 (33.33%) Power BI
2 1 (11.11%) BigQuery
2 1 (11.11%) SQL Server
Development Applications
1 1 (11.11%) Visual Studio
General
1 9 (100.00%) Marketing
2 1 (11.11%) Finance
Job Titles
1 3 (33.33%) Data Scientist
2 2 (22.22%) Account Manager
2 2 (22.22%) Digital Account Manager
3 1 (11.11%) .NET Developer
3 1 (11.11%) C# .NET Developer
3 1 (11.11%) C# Developer
3 1 (11.11%) Developer
3 1 (11.11%) Digital Planner
3 1 (11.11%) Digital Project Manager
3 1 (11.11%) IT Director
3 1 (11.11%) Operations Director
3 1 (11.11%) Project Manager
3 1 (11.11%) Project Planner
3 1 (11.11%) Services Director
Libraries, Frameworks & Software Standards
1 1 (11.11%) .NET
1 1 (11.11%) .NET Framework
1 1 (11.11%) ASP.NET
1 1 (11.11%) ASP.NET MVC
1 1 (11.11%) Entity Framework
1 1 (11.11%) jQuery
Miscellaneous
1 3 (33.33%) Algorithms
2 1 (11.11%) Greenfield Project
Processes & Methodologies
1 5 (55.56%) Digital Marketing
2 3 (33.33%) Analytics
2 3 (33.33%) Business Intelligence
2 3 (33.33%) Data Analytics
2 3 (33.33%) Data Architecture
2 3 (33.33%) Data Modelling
2 3 (33.33%) Data Science
2 3 (33.33%) Data Visualisation
2 3 (33.33%) Machine Learning
2 3 (33.33%) Predictive Modelling
2 3 (33.33%) Statistical Analysis
2 3 (33.33%) Statistical Modelling
2 3 (33.33%) Visualisation
3 2 (22.22%) Decision Science
3 2 (22.22%) Pay per click
3 2 (22.22%) SEO
3 2 (22.22%) Strategic Planning
4 1 (11.11%) Business Development
4 1 (11.11%) Competitor Analysis
4 1 (11.11%) Problem-Solving
Programming Languages
1 4 (44.44%) SQL
2 3 (33.33%) Python
2 3 (33.33%) R
3 1 (11.11%) C#
3 1 (11.11%) JavaScript
Quality Assurance & Compliance
1 3 (33.33%) Data Quality
Vendors
1 3 (33.33%) Tableau
2 1 (11.11%) Google
2 1 (11.11%) Microsoft