Period
to 18 June 2018

The following table provides summary statistics for permanent job vacancies advertised in West Yorkshire with a requirement for Marketing Strategy skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing Strategy over the 6 months to 18 June 2018 with a comparison to the same period in the previous 2 years.

Marketing Strategy
Yorkshire > West Yorkshire
6 months to
18 Jun 2018
Same period 2017 Same period 2016
Rank 242 262 271
Rank change year-on-year +20 +9 +19
Permanent jobs citing Marketing Strategy 13 9 22
As % of all permanent IT jobs advertised in West Yorkshire 0.20% 0.13% 0.26%
As % of the Processes & Methodologies category 0.21% 0.14% 0.29%
Number of salaries quoted 14 12 15
West Yorkshire median annual salary £32,500 £36,000 £60,000
Median salary % change year-on-year -9.72% -40.00% +128.57%
10th Percentile £27,000 £21,375 £30,000
90th Percentile £74,875 £39,000 £100,000
Yorkshire median annual salary £32,500 £36,000 £55,000
% change year-on-year -9.72% -34.55% +83.33%

Marketing Strategy is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in West Yorkshire with a requirement for process or methodology skills.

All Process and Methodology Skills
West Yorkshire
Permanent vacancies with a requirement for process or methodology skills 6,126 6,545 7,604
As % of all permanent IT jobs advertised in West Yorkshire 92.90% 92.72% 91.28%
Number of salaries quoted 5,208 5,650 6,301
West Yorkshire median annual salary £45,000 £42,500 £40,500
Median salary % change year-on-year +5.88% +4.94% +1.25%
10th Percentile £27,500 £26,250 £26,750
90th Percentile £62,500 £62,500 £62,500
Yorkshire median annual salary £43,146 £42,500 £40,000
% change year-on-year +1.52% +6.25% -

Marketing Strategy
Job Vacancy Trend in West Yorkshire

Job postings citing Marketing Strategy as a percentage of all IT jobs advertised in West Yorkshire.

Job vacancy trend for Marketing Strategy in West Yorkshire

Marketing Strategy
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy in West Yorkshire.

Salary trend for Marketing Strategy in West Yorkshire

Marketing Strategy
Salary Histogram in West Yorkshire

The salary distribution of IT jobs citing Marketing Strategy in West Yorkshire over the 6 months to 18 June 2018.

Salary histogram for Marketing Strategy in West Yorkshire

Marketing Strategy
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Strategy within the West Yorkshire region over the 6 months to 18 June 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Huddersfield - 9 £32,500 -
Leeds +33 3 £85,000 +257.89% 1
Bradford +1 1 £28,000 -22.22%
Keighley - 1 £28,000 -
Marketing Strategy
Yorkshire

For the 6 months to 18 June 2018, IT jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the West Yorkshire region with a requirement for Marketing Strategy.

1 13 (100.00%) Marketing
2 10 (76.92%) Digital Marketing
2 10 (76.92%) Social Media
3 9 (69.23%) Pay per click
3 9 (69.23%) Web Development
3 9 (69.23%) WordPress
3 9 (69.23%) Campaign Management
3 9 (69.23%) People Management
3 9 (69.23%) SEO
3 9 (69.23%) CMS
4 2 (15.38%) Finance
4 2 (15.38%) Service Management
4 2 (15.38%) ITSM
4 2 (15.38%) DNA
4 2 (15.38%) Business Development
4 2 (15.38%) Degree
5 1 (7.69%) Adobe Captivate
5 1 (7.69%) Mathematics
5 1 (7.69%) Time Management
5 1 (7.69%) Online Marketing
5 1 (7.69%) Adobe Creative Cloud
5 1 (7.69%) Remarketing
5 1 (7.69%) Numerate Degree
5 1 (7.69%) Decision-Making
5 1 (7.69%) SAS
5 1 (7.69%) Microsoft
5 1 (7.69%) Adobe
5 1 (7.69%) HTML
5 1 (7.69%) JavaScript
5 1 (7.69%) SQL

Marketing Strategy
Co-occurring IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (69.23%) CMS
1 9 (69.23%) WordPress
2 1 (7.69%) SAS
Applications
1 1 (7.69%) Adobe Captivate
1 1 (7.69%) Adobe Illustrator
1 1 (7.69%) Adobe Premiere
1 1 (7.69%) InDesign
1 1 (7.69%) Microsoft Excel
1 1 (7.69%) Microsoft Office
1 1 (7.69%) Photoshop
Cloud Services
1 1 (7.69%) Adobe Creative Cloud
General
1 13 (100.00%) Marketing
2 2 (15.38%) Finance
Job Titles
1 9 (69.23%) Digital Marketing Manager
1 9 (69.23%) Marketing Manager
2 2 (15.38%) IT Director
2 2 (15.38%) Operations Director
2 2 (15.38%) Services Director
3 1 (7.69%) Analyst
3 1 (7.69%) Designer
3 1 (7.69%) Graphic Designer
3 1 (7.69%) Marketing Executive
3 1 (7.69%) Technical Analyst
Libraries, Frameworks & Software Standards
1 1 (7.69%) CSS
1 1 (7.69%) HTML
Miscellaneous
1 10 (76.92%) Social Media
Processes & Methodologies
1 10 (76.92%) Digital Marketing
2 9 (69.23%) Campaign Management
2 9 (69.23%) Pay per click
2 9 (69.23%) People Management
2 9 (69.23%) SEO
2 9 (69.23%) Web Development
3 2 (15.38%) Business Development
3 2 (15.38%) DNA
3 2 (15.38%) ITSM
3 2 (15.38%) Service Management
4 1 (7.69%) Decision-Making
4 1 (7.69%) Mathematics
4 1 (7.69%) Online Marketing
4 1 (7.69%) Remarketing
4 1 (7.69%) Statistical Modelling
4 1 (7.69%) Time Management
4 1 (7.69%) Web Design
Programming Languages
1 1 (7.69%) JavaScript
1 1 (7.69%) SQL
Qualifications
1 2 (15.38%) Degree
2 1 (7.69%) Numerate Degree
Vendors
1 1 (7.69%) Adobe
1 1 (7.69%) Microsoft