Period
to 23 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Yorkshire with a requirement for Marketing Strategy skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing Strategy over the 6 months to 23 November 2017 with a comparison to the same period in the previous 2 years.

Marketing Strategy
England > Yorkshire
6 months to
23 Nov 2017
Same period 2016 Same period 2015
Rank 287 317 331
Rank change year-on-year +30 +14 +30
Permanent jobs citing Marketing Strategy 22 21 31
As % of all permanent IT jobs advertised in Yorkshire 0.22% 0.19% 0.24%
As % of the Processes & Methodologies category 0.25% 0.21% 0.26%
Number of salaries quoted 12 21 46
Yorkshire median annual salary £29,500 £42,500 £24,500
Median salary % change year-on-year -30.59% +73.47% -14.04%
10th Percentile £19,750 £31,250 £22,000
90th Percentile £32,500 £62,500 £43,125
England median annual salary £40,000 £47,500 £42,500
% change year-on-year -15.79% +11.76% -5.56%

Marketing Strategy is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Yorkshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Yorkshire
Permanent vacancies with a requirement for process or methodology skills 8883 10042 11835
As % of all permanent IT jobs advertised in Yorkshire 90.14% 89.67% 90.21%
Number of salaries quoted 7439 8453 9634
Yorkshire median annual salary £42,500 £42,000 £40,000
Median salary % change year-on-year +1.19% +5.00% +1.27%
10th Percentile £26,250 £26,250 £26,075
90th Percentile £61,250 £62,500 £60,000
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

Marketing Strategy
Job Vacancy Trend in Yorkshire

Job postings citing Marketing Strategy as a percentage of all IT jobs advertised in Yorkshire.

Job vacancy trend for Marketing Strategy in Yorkshire

Marketing Strategy
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy in Yorkshire.

Salary trend for Marketing Strategy in Yorkshire

Marketing Strategy
Salary Histogram in Yorkshire

The salary distribution of IT jobs citing Marketing Strategy in Yorkshire over the 6 months to 23 November 2017.

Salary histogram for Marketing Strategy in Yorkshire

Marketing Strategy
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Strategy within the Yorkshire region over the 6 months to 23 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire +25 17 £29,500 -46.36% 3
North Yorkshire +10 3 £40,500 -4.71% 1
Marketing Strategy
England

For the 6 months to 23 November 2017, IT jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Yorkshire region with a requirement for Marketing Strategy.

1 22 (100.00%) Marketing
2 17 (77.27%) Google
3 11 (50.00%) Pay per click
3 11 (50.00%) Digital Marketing
3 11 (50.00%) Analytics
4 10 (45.45%) Twitter
4 10 (45.45%) Google Analytics
4 10 (45.45%) SEO
5 9 (40.91%) Agile Software Development
5 9 (40.91%) Social Media
6 8 (36.36%) Email Marketing
6 8 (36.36%) AdWords
7 7 (31.82%) Analytical Skills
7 7 (31.82%) Tandem
7 7 (31.82%) Scrum
7 7 (31.82%) Project Management
7 7 (31.82%) Innovative Thinking
8 6 (27.27%) Customer Engagement
9 5 (22.73%) Microsoft Excel
10 4 (18.18%) Microsoft Office
10 4 (18.18%) Microsoft
10 4 (18.18%) MailChimp
11 3 (13.64%) User Experience
11 3 (13.64%) Wireframes
11 3 (13.64%) Degree
11 3 (13.64%) E-Commerce
11 3 (13.64%) CMS
11 3 (13.64%) Retail
11 3 (13.64%) Web Analytics
12 2 (9.09%) Omniture

Marketing Strategy
Co-occurring IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (13.64%) CMS
2 2 (9.09%) SAS
2 2 (9.09%) Umbraco
Applications
1 5 (22.73%) Microsoft Excel
2 4 (18.18%) Microsoft Office
Business Applications
1 2 (9.09%) Dynamics CRM
Cloud Services
1 10 (45.45%) Google Analytics
2 8 (36.36%) AdWords
3 4 (18.18%) MailChimp
4 1 (4.55%) Google Cloud Platform
4 1 (4.55%) Google Tag Manager
Database & Business Intelligence
1 1 (4.55%) Big Data
1 1 (4.55%) Relational Database
General
1 22 (100.00%) Marketing
2 3 (13.64%) Retail
3 2 (9.09%) Advertising
4 1 (4.55%) Finance
Job Titles
1 7 (31.82%) Project Manager
2 6 (27.27%) Digital Executive
2 6 (27.27%) Digital Marketing Executive
2 6 (27.27%) Marketing Executive
3 5 (22.73%) Analyst
4 3 (13.64%) Digital Marketing Manager
4 3 (13.64%) Digital Project Manager
4 3 (13.64%) Marketing Manager
5 2 (9.09%) PPC Analyst
5 2 (9.09%) Technical Analyst
6 1 (4.55%) Data Analyst
6 1 (4.55%) Head of Marketing
Libraries, Frameworks & Software Standards
1 2 (9.09%) HTML
Miscellaneous
1 9 (40.91%) Social Media
2 7 (31.82%) Analytical Skills
2 7 (31.82%) Tandem
3 3 (13.64%) User Experience
4 2 (9.09%) Video Editing
5 1 (4.55%) Management Information System
Operating Systems
1 1 (4.55%) Windows
Processes & Methodologies
1 11 (50.00%) Analytics
1 11 (50.00%) Digital Marketing
1 11 (50.00%) Pay per click
2 10 (45.45%) SEO
3 9 (40.91%) Agile Software Development
4 8 (36.36%) Email Marketing
5 7 (31.82%) Innovative Thinking
5 7 (31.82%) Project Management
5 7 (31.82%) Scrum
6 6 (27.27%) Customer Engagement
7 3 (13.64%) E-Commerce
7 3 (13.64%) Web Analytics
7 3 (13.64%) Wireframes
8 2 (9.09%) Business Intelligence
8 2 (9.09%) CRM
8 2 (9.09%) Data Management
8 2 (9.09%) Mathematics
8 2 (9.09%) Social Media Management
8 2 (9.09%) Statistical Modelling
8 2 (9.09%) Time Management
Programming Languages
1 2 (9.09%) SQL
Qualifications
1 3 (13.64%) Degree
2 2 (9.09%) Numerate Degree
Vendors
1 17 (77.27%) Google
2 10 (45.45%) Twitter
3 4 (18.18%) Microsoft
4 2 (9.09%) Apple
4 2 (9.09%) Capita
4 2 (9.09%) Omniture
5 1 (4.55%) DoubleClick