Period
to 24 April 2019

The following table provides summary statistics for permanent job vacancies advertised in West Yorkshire with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 6 months to 24 April 2019 with a comparison to the same period in the previous 2 years.

Google Analytics (GA)
Yorkshire > West Yorkshire
6 months to
24 Apr 2019
Same period 2018 Same period 2017
Rank 170 246 238
Rank change year-on-year +76 -8 +46
Permanent jobs citing Google Analytics 52 27 27
As % of all permanent IT jobs advertised in West Yorkshire 1.09% 0.38% 0.38%
As % of the Cloud Services category 4.11% 2.21% 3.43%
Number of salaries quoted 51 24 32
West Yorkshire median annual salary £40,000 £38,000 £36,000
Median salary % change year-on-year +5.26% +5.56% +35.85%
10th Percentile £27,000 £30,000 £28,750
90th Percentile £60,000 £46,875 £43,750
Yorkshire median annual salary £40,000 £36,250 £36,000
% change year-on-year +10.34% +0.69% +33.33%

Google Analytics is in the Cloud Services category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in West Yorkshire with a requirement for cloud computing skills.

All Cloud Skills
West Yorkshire
Permanent vacancies with a requirement for cloud computing skills 1,264 1,224 787
As % of all permanent IT jobs advertised in West Yorkshire 26.54% 17.18% 11.18%
Number of salaries quoted 1,071 1,024 671
West Yorkshire median annual salary £45,000 £45,000 £45,000
10th Percentile £28,750 £30,000 £25,750
90th Percentile £71,250 £70,000 £67,500
Yorkshire median annual salary £45,000 £45,000 £45,000

Google Analytics
Job Vacancy Trend in West Yorkshire

Job postings citing Google Analytics as a percentage of all IT jobs advertised in West Yorkshire.

Job vacancy trend for Google Analytics in West Yorkshire

Google Analytics
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in West Yorkshire.

Salary trend for Google Analytics in West Yorkshire

Google Analytics
Salary Histogram in West Yorkshire

The salary distribution of IT jobs citing Google Analytics in West Yorkshire over the 6 months to 24 April 2019.

Salary histogram for Google Analytics in West Yorkshire

Google Analytics
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the West Yorkshire region over the 6 months to 24 April 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds +78 46 £40,000 +14.29% 2
Bradford +31 3 £29,500 -15.71%
Ilkley -8 2 £35,000 -9.68%
Wakefield - 1 £31,500 -
Google Analytics
Yorkshire

For the 6 months to 24 April 2019, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the West Yorkshire region with a requirement for Google Analytics.

1 52 (100.00%) Google
1 52 (100.00%) Analytics
2 23 (44.23%) HTML
3 22 (42.31%) JavaScript
3 22 (42.31%) E-Commerce
4 20 (38.46%) User Experience
5 17 (32.69%) CSS
5 17 (32.69%) AdWords
5 17 (32.69%) HTML5
6 16 (30.77%) Twitter Bootstrap
6 16 (30.77%) MySQL
7 15 (28.85%) PHP
7 15 (28.85%) CSS3
7 15 (28.85%) Analytical Skills
8 14 (26.92%) Time Management
8 14 (26.92%) SEO
8 14 (26.92%) MVC
8 14 (26.92%) Adobe
8 14 (26.92%) Zend
9 13 (25.00%) Agile Software Development
9 13 (25.00%) Subversion
9 13 (25.00%) WordPress
9 13 (25.00%) Git (software)
10 11 (21.15%) LESS
10 11 (21.15%) Front End Development
10 11 (21.15%) Marketing
10 11 (21.15%) Photoshop
11 10 (19.23%) OOP
11 10 (19.23%) Finance
11 10 (19.23%) Vue.js

Google Analytics
Co-occurring IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 13 (25.00%) WordPress
2 2 (3.85%) CMS
3 1 (1.92%) Drupal
3 1 (1.92%) Umbraco
Applications
1 11 (21.15%) Photoshop
2 7 (13.46%) Adobe Illustrator
2 7 (13.46%) Microsoft Excel
3 2 (3.85%) InVision
3 2 (3.85%) UXPin
4 1 (1.92%) Microsoft PowerPoint
Business Applications
1 4 (7.69%) Magento
1 4 (7.69%) Shopify
Cloud Services
1 17 (32.69%) AdWords
2 8 (15.38%) Adobe Analytics
3 2 (3.85%) Google Tag Manager
3 2 (3.85%) npm
Communications & Networking
1 1 (1.92%) SMS
Database & Business Intelligence
1 16 (30.77%) MySQL
2 2 (3.85%) SQL Server
3 1 (1.92%) Crystal Reports
3 1 (1.92%) Power BI
3 1 (1.92%) Qlik Sense
3 1 (1.92%) QlikView
Development Applications
1 13 (25.00%) Git (software)
1 13 (25.00%) Subversion
2 4 (7.69%) Jenkins
3 2 (3.85%) Axure RP
3 2 (3.85%) Balsamiq Mockups
3 2 (3.85%) Grunt
3 2 (3.85%) gulp
3 2 (3.85%) Vagrant
4 1 (1.92%) Xdebug
General
1 11 (21.15%) Marketing
2 10 (19.23%) Finance
3 6 (11.54%) Telecoms
4 4 (7.69%) Legal
5 3 (5.77%) Retail
Job Titles
1 18 (34.62%) Developer
2 11 (21.15%) Senior Developer
3 10 (19.23%) Front End Developer (Client-Side Developer)
4 6 (11.54%) Analyst
4 6 (11.54%) Campaign Manager
4 6 (11.54%) Digital Product Manager
4 6 (11.54%) Product Manager
5 5 (9.62%) Consultant
5 5 (9.62%) Senior Front-End Developer
5 5 (9.62%) SEO Consultant
5 5 (9.62%) Technical Consultant
6 4 (7.69%) Account Manager
6 4 (7.69%) Digital Account Manager
6 4 (7.69%) Full Stack Developer
6 4 (7.69%) Insight Analyst
6 4 (7.69%) PHP Developer
6 4 (7.69%) Senior PHP Developer
7 3 (5.77%) JavaScript Developer
7 3 (5.77%) Senior Full Stack Developer
8 2 (3.85%) Marketing Analyst
Libraries, Frameworks & Software Standards
1 23 (44.23%) HTML
2 17 (32.69%) CSS
2 17 (32.69%) HTML5
3 16 (30.77%) Twitter Bootstrap
4 15 (28.85%) CSS3
5 11 (21.15%) LESS
6 10 (19.23%) jQuery
6 10 (19.23%) Node.js
6 10 (19.23%) React
6 10 (19.23%) Vue.js
7 4 (7.69%) Zend Framework
8 2 (3.85%) Compass CSS Framework
8 2 (3.85%) Sass
Miscellaneous
1 20 (38.46%) User Experience
2 15 (28.85%) Analytical Skills
3 7 (13.46%) Social Media
Operating Systems
1 4 (7.69%) Linux
Processes & Methodologies
1 52 (100.00%) Analytics
2 22 (42.31%) E-Commerce
3 14 (26.92%) MVC
3 14 (26.92%) SEO
3 14 (26.92%) Time Management
4 13 (25.00%) Agile Software Development
5 11 (21.15%) Front End Development
6 10 (19.23%) OOP
7 7 (13.46%) Business Intelligence
7 7 (13.46%) Campaign Management
8 6 (11.54%) Performance Optimisation
9 5 (9.62%) Actionable Insight
9 5 (9.62%) B2B
9 5 (9.62%) B2C
10 4 (7.69%) Mobile Development
10 4 (7.69%) Unit Testing
11 3 (5.77%) Stakeholder Management
11 3 (5.77%) Wireframes
12 2 (3.85%) Digital Marketing
12 2 (3.85%) Pay per click
Programming Languages
1 22 (42.31%) JavaScript
2 15 (28.85%) PHP
3 9 (17.31%) PHP 5
4 1 (1.92%) SQL
Quality Assurance & Compliance
1 7 (13.46%) QA
Systems Management
1 2 (3.85%) Ansible
Vendors
1 52 (100.00%) Google
2 14 (26.92%) Adobe
2 14 (26.92%) Zend
3 6 (11.54%) Microsoft
4 4 (7.69%) PayPal
5 3 (5.77%) Tealeaf
6 1 (1.92%) Tableau