The table below looks at the statistics for SEO skills in IT contracts advertised for the Hertfordshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 21 August 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
21 Aug 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 60 43 80
Rank change year-on-year
-17 +37
Contract jobs citing SEO 11 10 1
As % of all contract IT jobs located in Hertfordshire 1.44% 1.91% 0.10%
As % of the Processes & Methodologies category 1.87% 2.62% 0.14%
Number of daily rates quoted 6 6 1
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£260 £294 £450
Average daily rate % change year-on-year
-11.48% -34.72%
UK excluding London average daily rate £275 £311 £300
% change year-on-year
-11.57% +3.66%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £21.50 £17.69 £18.00
% change year-on-year
+21.53% -1.72%
SEO
East of England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Hertfordshire region.

Processes & Methodologies Category
Hertfordshire
Contract IT job ads with a match in the
Processes & Methodologies category
587 382 694
As % of all contract IT jobs located in Hertfordshire 76.93% 72.90% 71.33%
Number of daily rates quoted 327 192 339
Average daily rate £400 £400 £375
Average daily rate % change year-on-year
- +6.66%
90% offered a daily rate of more than £250 £232 £250
10% offered a daily rate of more than £513 £500 £450
UK excluding London average daily rate £375 £370 £363
% change year-on-year
+1.35% +2.06%
Number of hourly rates quoted 26 21 36
Average hourly rate £15.00 £37.50 £32.50
Average hourly rate % change year-on-year
-60.00% +15.38%
90% offered a hourly rate of more than £10.00 £12.23 £12.42
10% offered a hourly rate of more than £37.50 £50.00 £37.50
UK excluding London average hourly rate £25.00 £30.00 £31.00
% change year-on-year
-16.66% -3.22%

SEO
Jobs Demand Trend in Hertfordshire

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the Hertfordshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Hertfordshire

SEO
Daily Rate Trend in Hertfordshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Hertfordshire region.

SEO Daily Rate Trend in Hertfordshire

SEO
Contract Job Locations in Hertfordshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing SEO within the Hertfordshire region over the 3 months to 21 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Watford - 2 £260 -
Welwyn Garden City - - - -
Abbots Langley - - - -
Hertford - - - - 2
Potters Bar - - - -
SEO
East of England

SEO
Top 30 Related IT Skills in Hertfordshire

For the 6 months to 21 August 2014, IT contractor jobs across the Hertfordshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 10 (55.56%) HTML
1 10 (55.56%) JavaScript
1 10 (55.56%) CSS
2 9 (50.00%) E-Commerce
2 9 (50.00%) jQuery
3 8 (44.44%) Retail
3 8 (44.44%) HTML5
4 6 (33.33%) CSS3
5 5 (27.78%) PHP
5 5 (27.78%) OO
6 4 (22.22%) Agile Software Development
6 4 (22.22%) Ajax
6 4 (22.22%) QA
6 4 (22.22%) Magento
6 4 (22.22%) Backbone.js
7 3 (16.67%) MySQL
7 3 (16.67%) Photoshop
7 3 (16.67%) Scrum
7 3 (16.67%) Web Development
7 3 (16.67%) JSON
7 3 (16.67%) WordPress
7 3 (16.67%) Twitter
8 2 (11.11%) XML
8 2 (11.11%) XHTML
8 2 (11.11%) Apple
8 2 (11.11%) Advertising
8 2 (11.11%) Adobe Illustrator
8 2 (11.11%) TDD
8 2 (11.11%) Multimedia
8 2 (11.11%) Google

SEO
Top Related IT Skills in Hertfordshire by Category

For the 6 months to 21 August 2014, IT contractor jobs across the Hertfordshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 3 (16.67%) WordPress
Applications
1 3 (16.67%) Photoshop
2 2 (11.11%) Adobe Illustrator
3 1 (5.56%) MS PowerPoint
Business Applications
1 4 (22.22%) Magento
2 1 (5.56%) Google Analytics
Database & Business Intelligence
1 3 (16.67%) MySQL
Development Applications
1 2 (11.11%) Git (software)
1 2 (11.11%) Jasmine
2 1 (5.56%) Dreamweaver
General
1 8 (44.44%) Retail
2 2 (11.11%) Multimedia
2 2 (11.11%) Marketing
2 2 (11.11%) Advertising
3 1 (5.56%) Publishing
Job Titles
1 12 (66.67%) Developer
2 3 (16.67%) Web Developer
2 3 (16.67%) Copywriter
2 3 (16.67%) UI Developer
2 3 (16.67%) UI Programmer
3 2 (11.11%) PHP Magento Developer
3 2 (11.11%) Magento Developer
3 2 (11.11%) PHP Developer
3 2 (11.11%) JavaScript Developer
3 2 (11.11%) Front-End Developer
3 2 (11.11%) Senior Front-End Developer
3 2 (11.11%) Senior Developer
4 1 (5.56%) Lead Developer
4 1 (5.56%) Web Producer
Libraries, Frameworks & Software Standards
1 10 (55.56%) HTML
1 10 (55.56%) CSS
2 9 (50.00%) jQuery
3 8 (44.44%) HTML5
4 6 (33.33%) CSS3
5 4 (22.22%) Backbone.js
5 4 (22.22%) Ajax
6 3 (16.67%) JSON
7 2 (11.11%) Dojo
7 2 (11.11%) XHTML
7 2 (11.11%) XML
7 2 (11.11%) Bing Maps
7 2 (11.11%) Sass
7 2 (11.11%) LESS
7 2 (11.11%) Ember.js
7 2 (11.11%) AngularJS
7 2 (11.11%) Semantic HTML
7 2 (11.11%) Twitter Bootstrap
8 1 (5.56%) DOM
Miscellaneous
1 1 (5.56%) W3C
1 1 (5.56%) Computer Science
1 1 (5.56%) Social Media
Processes & Methodologies
1 9 (50.00%) E-Commerce
2 5 (27.78%) OO
3 4 (22.22%) Agile Software Development
4 3 (16.67%) Web Development
4 3 (16.67%) Scrum
5 2 (11.11%) Unit Testing
5 2 (11.11%) TDD
6 1 (5.56%) Pay per click
6 1 (5.56%) Digital Marketing
6 1 (5.56%) CRM
6 1 (5.56%) Project Management
6 1 (5.56%) MVC
6 1 (5.56%) Time Management
6 1 (5.56%) Multivariate Testing
6 1 (5.56%) Online Marketing
6 1 (5.56%) Progressive Enhancement
6 1 (5.56%) Analytics
6 1 (5.56%) Kalman Filter
Programming Languages
1 10 (55.56%) JavaScript
2 5 (27.78%) PHP
Qualifications
1 2 (11.11%) Degree
Quality Assurance & Compliance
1 4 (22.22%) QA
2 1 (5.56%) WCAG
Vendors
1 3 (16.67%) Twitter
2 2 (11.11%) Apple
2 2 (11.11%) Google
3 1 (5.56%) Facebook