The table below looks at the statistics for SEO skills in IT jobs advertised for the Hertfordshire region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 18 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
18 Jan 2017
Same period 2016 Same period 2015
Search Engine Optimisation (SEO)
East of England / Hertfordshire
Rank 100 138 126
Rank change year-on-year
+38 -12
Permanent jobs citing SEO 34 6 16
As % of all permanent IT jobs located in Hertfordshire 1.68% 0.29% 0.78%
As % of the Processes & Methodologies category 1.93% 0.34% 0.93%
Number of salaries quoted 29 1 3
Median salary £37,500 £27,500 £27,436
Median salary % change year-on-year
+36.36% +0.23%
UK excluding London median salary £35,000 £35,000 £32,500
% change year-on-year
- +7.69%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Hertfordshire region.

Processes & Methodologies Category
Hertfordshire
Permanent IT job ads with a match in the
Processes & Methodologies category
1761 1740 1721
As % of all permanent IT jobs located in Hertfordshire 87.18% 84.02% 84.03%
Number of salaries quoted 1449 1471 1348
Median salary £50,000 £53,000 £50,000
Median salary % change year-on-year
-5.66% +6.00%
90% offered a salary of more than £30,000 £32,500 £32,700
10% offered a salary of more than £70,000 £72,500 £70,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

SEO
Jobs Demand Trend in Hertfordshire

The demand trend of job ads across the Hertfordshire region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Hertfordshire

SEO
Salary Trend in Hertfordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Hertfordshire region.

SEO Salary Trend in Hertfordshire

SEO
Salary Histogram in Hertfordshire

This chart provides a salary histogram for IT jobs citing SEO across the Hertfordshire region over the 3 months to 18 January 2017.

SEO Salary Histogram in Hertfordshire

SEO
Job Locations in Hertfordshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Hertfordshire region over the 3 months to 18 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Watford - 14 £30,000 -
Hemel Hempstead +12 7 £37,500 -
St Albans +2 7 £52,500 +90.90% 1
Tring - 2 £37,500 -
SEO
East of England

SEO
Top 30 Related IT Skills in Hertfordshire

For the 6 months to 18 January 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Hertfordshire region with a requirement for SEO.

1 29 (60.42%) CMS
2 26 (54.17%) Analytics
3 21 (43.75%) Google
3 21 (43.75%) Google Analytics
4 20 (41.67%) Marketing
5 16 (33.33%) Finance
6 14 (29.17%) HTML
6 14 (29.17%) Web Development
7 13 (27.08%) C#
7 13 (27.08%) .NET
7 13 (27.08%) ASP.NET
7 13 (27.08%) MVC
7 13 (27.08%) ASP.NET MVC
8 12 (25.00%) SQL
9 11 (22.92%) AngularJS
10 10 (20.83%) Sass
10 10 (20.83%) E-Commerce
11 9 (18.75%) JavaScript
11 9 (18.75%) Software Engineering
11 9 (18.75%) Spread Betting
11 9 (18.75%) Selenium
11 9 (18.75%) SignalR
11 9 (18.75%) Grunt
11 9 (18.75%) WebSockets
11 9 (18.75%) Load Testing
11 9 (18.75%) Web Testing
11 9 (18.75%) Umbraco
11 9 (18.75%) TypeScript
11 9 (18.75%) Performance Tuning
12 8 (16.67%) Analytical Skills

SEO
Top Related IT Skills in Hertfordshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 29 (60.42%) CMS
2 9 (18.75%) Umbraco
3 5 (10.42%) WordPress
4 2 (4.17%) Tomcat
Business Applications
1 1 (2.08%) Payment Gateway
Cloud Services
1 21 (43.75%) Google Analytics
2 4 (8.33%) AdWords
2 4 (8.33%) Microsoft Azure
3 1 (2.08%) Amazon AWS
Database & Business Intelligence
1 8 (16.67%) SQL Server
2 4 (8.33%) Big Data
3 2 (4.17%) MySQL
Development Applications
1 9 (18.75%) Grunt
1 9 (18.75%) Selenium
2 6 (12.50%) Git (software)
3 4 (8.33%) TeamCity
4 2 (4.17%) Jenkins
5 1 (2.08%) RSpec
General
1 20 (41.67%) Marketing
2 16 (33.33%) Finance
3 5 (10.42%) Advertising
3 5 (10.42%) Retail
4 1 (2.08%) Brand Awareness
4 1 (2.08%) Manufacturing
Job Titles
1 15 (31.25%) Developer
2 13 (27.08%) C# Developer
3 9 (18.75%) C# Programmer
3 9 (18.75%) Programmer
4 8 (16.67%) Marketing Manager
5 6 (12.50%) Angular Developer
6 4 (8.33%) .NET Developer
6 4 (8.33%) ASP.NET Developer
6 4 (8.33%) C# .NET Developer
6 4 (8.33%) C# ASP.NET Developer
6 4 (8.33%) Digital Marketing Manager
6 4 (8.33%) Google Analytics Specialist
6 4 (8.33%) IT Manager
6 4 (8.33%) Marketing Communications Manager
6 4 (8.33%) SEO Specialist
6 4 (8.33%) SQL Developer
7 3 (6.25%) Web Manager
8 2 (4.17%) Java Technical Architect
8 2 (4.17%) Strategy Manager
8 2 (4.17%) Technical Architect
Libraries, Frameworks & Software Standards
1 14 (29.17%) HTML
2 13 (27.08%) .NET
2 13 (27.08%) ASP.NET
2 13 (27.08%) ASP.NET MVC
3 11 (22.92%) AngularJS
4 10 (20.83%) Sass
5 9 (18.75%) SignalR
5 9 (18.75%) WebSockets
6 7 (14.58%) CSS
7 3 (6.25%) Web Services
8 2 (4.17%) Ajax
8 2 (4.17%) JSON
8 2 (4.17%) JSP
8 2 (4.17%) REST
8 2 (4.17%) RESTful
8 2 (4.17%) Ruby on Rails
8 2 (4.17%) Spring
9 1 (2.08%) Haml
Miscellaneous
1 9 (18.75%) Spread Betting
2 8 (16.67%) Analytical Skills
2 8 (16.67%) Social Media
3 4 (8.33%) Blog
4 3 (6.25%) User Experience
5 1 (2.08%) FMCG
Operating Systems
1 4 (8.33%) Linux
2 2 (4.17%) Mac OS X
Processes & Methodologies
1 26 (54.17%) Analytics
2 14 (29.17%) Web Development
3 13 (27.08%) MVC
4 10 (20.83%) E-Commerce
5 9 (18.75%) Load Testing
5 9 (18.75%) Performance Tuning
5 9 (18.75%) Software Engineering
5 9 (18.75%) Web Testing
6 7 (14.58%) Content Management
7 6 (12.50%) BDD
7 6 (12.50%) Responsive Web Design
7 6 (12.50%) TDD
8 5 (10.42%) Agile Software Development
8 5 (10.42%) Digital Marketing
8 5 (10.42%) Pay per click
9 4 (8.33%) Front End Development
9 4 (8.33%) Integrated Marketing
9 4 (8.33%) Marketing Automation
9 4 (8.33%) Migration
9 4 (8.33%) SOLID
Programming Languages
1 13 (27.08%) C#
2 12 (25.00%) SQL
3 9 (18.75%) JavaScript
3 9 (18.75%) TypeScript
4 3 (6.25%) Java
5 2 (4.17%) C++
5 2 (4.17%) Ruby
6 1 (2.08%) VB
Systems Management
1 1 (2.08%) Capistrano
1 1 (2.08%) Opscode Chef
Vendors
1 21 (43.75%) Google
2 5 (10.42%) Twitter
3 4 (8.33%) Facebook
3 4 (8.33%) Microsoft
4 1 (2.08%) Oracle
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