The table below looks at the statistics for SEO skills in IT contracts advertised for the East of England region. Included is a guide to the contractor rates offered in IT contracts that have cited SEO over the 3 months to 4 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
4 May 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 120 112 121
Rank change year-on-year
-8 +9
Contract jobs citing SEO 6 23 17
As % of all contract IT jobs located in the East of England 0.24% 0.83% 0.56%
As % of the Processes & Methodologies category 0.30% 1.08% 0.73%
Number of daily rates quoted 6 15 14
Median daily rate £400 £250 £353
Median daily rate % change year-on-year
+60.00% -29.07%
90% offered a daily rate of more than £234 £197 £208
10% offered a daily rate of more than £450 £350 £400
UK excluding London median daily rate £350 £259 £325
% change year-on-year
+35.39% -20.46%
Number of hourly rates quoted 0 1 1
Median hourly rate - £12.50 £46.00
Median hourly rate % change year-on-year
- -72.82%
UK excluding London median hourly rate £16.25 £14.00 £46.00
% change year-on-year
+16.07% -69.56%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the East of England region.

Processes & Methodologies Category
East of England
Contract IT job ads with a match in the
Processes & Methodologies category
1981 2121 2337
As % of all contract IT jobs located in the East of England 77.99% 76.68% 76.65%
Number of daily rates quoted 1161 1199 1318
Median daily rate £425 £400 £400
Median daily rate % change year-on-year
+6.25% -
90% offered a daily rate of more than £300 £250 £265
10% offered a daily rate of more than £563 £550 £513
UK excluding London median daily rate £400 £388 £375
% change year-on-year
+3.22% +3.33%
Number of hourly rates quoted 118 152 144
Median hourly rate £27.50 £33.50 £35.00
Median hourly rate % change year-on-year
-17.91% -4.28%
90% offered a hourly rate of more than £15.00 £12.40 £11.50
10% offered a hourly rate of more than £50.00 £42.50 £42.50
UK excluding London median hourly rate £36.00 £30.50 £31.00
% change year-on-year
+18.03% -1.61%

SEO
Jobs Demand Trend in the East of England

The demand trend of contract jobs across the East of England region citing SEO as a proportion of all IT contracts with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in the East of England

SEO
Daily Rate Trend in the East of England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the East of England region.

SEO Daily Rate Trend in the East of England

SEO
Daily Rate Histogram in the East of England

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO across the East of England region over the 3 months to 4 May 2016.

SEO Daily Rate Histogram in the East of England

SEO
Hourly Rate Trend in the East of England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the East of England region.

SEO Hourly Rate Trend in the East of England

SEO
Contract Job Locations in the East of England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing SEO within the East of England region over the 3 months to 4 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Hertfordshire +6 3 £450 +157.14% 2
Essex +5 2 £400 - 3
Cambridgeshire -8 1 £93 -63.00% 1
SEO
England

SEO
Top 30 Related IT Skills in the East of England

For the 6 months to 4 May 2016, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the East of England region with a requirement for SEO.

1 11 (78.57%) JavaScript
1 11 (78.57%) HTML
2 9 (64.29%) HTML5
3 8 (57.14%) CSS
3 8 (57.14%) CMS
4 7 (50.00%) Agile Software Development
4 7 (50.00%) Marketing
5 6 (42.86%) User Experience
6 5 (35.71%) Sass
6 5 (35.71%) LESS
6 5 (35.71%) Scrum
7 4 (28.57%) Retail
7 4 (28.57%) Web Design
7 4 (28.57%) JSP
7 4 (28.57%) Java
7 4 (28.57%) Ant
7 4 (28.57%) JUnit
7 4 (28.57%) Web Services
7 4 (28.57%) XML
7 4 (28.57%) OO
7 4 (28.57%) XHTML
7 4 (28.57%) E-Commerce
7 4 (28.57%) Relational Database
7 4 (28.57%) Social Media
7 4 (28.57%) jQuery
8 3 (21.43%) Git (software)
8 3 (21.43%) Google
8 3 (21.43%) CSS3
8 3 (21.43%) Social Media Marketing
8 3 (21.43%) Facebook

SEO
Top Related IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (57.14%) CMS
2 3 (21.43%) Facebook Platform
3 2 (14.29%) WebSphere
Cloud Services
1 2 (14.29%) Google Analytics
Database & Business Intelligence
1 4 (28.57%) Relational Database
2 2 (14.29%) SQL Server
Development Applications
1 4 (28.57%) Ant
1 4 (28.57%) JUnit
2 3 (21.43%) Git (software)
3 2 (14.29%) AccuRev
3 2 (14.29%) Gradle
3 2 (14.29%) Maven
3 2 (14.29%) SonarQube
4 1 (7.14%) Xcode
General
1 7 (50.00%) Marketing
2 4 (28.57%) Retail
3 3 (21.43%) Games
4 1 (7.14%) Finance
Job Titles
1 10 (71.43%) Developer
2 4 (28.57%) HTML Developer
2 4 (28.57%) JavaScript Developer
3 3 (21.43%) Applications Developer
3 3 (21.43%) E-Commerce Developer
3 3 (21.43%) Facebook Developer
3 3 (21.43%) Games Developer
3 3 (21.43%) Lead Developer
3 3 (21.43%) Software Developer
4 2 (14.29%) Agile Developer
4 2 (14.29%) Front End Developer (Client-Side Developer)
4 2 (14.29%) Java Developer
4 2 (14.29%) Java E-Commerce Developer
4 2 (14.29%) UI Developer
5 1 (7.14%) Junior
5 1 (7.14%) Junior Developer
5 1 (7.14%) Junior Java Developer
5 1 (7.14%) Lead Java Developer
5 1 (7.14%) SEO Consultant
5 1 (7.14%) Team Leader
Libraries, Frameworks & Software Standards
1 11 (78.57%) HTML
2 9 (64.29%) HTML5
3 8 (57.14%) CSS
4 5 (35.71%) LESS
4 5 (35.71%) Sass
5 4 (28.57%) jQuery
5 4 (28.57%) JSP
5 4 (28.57%) Web Services
5 4 (28.57%) XHTML
5 4 (28.57%) XML
6 3 (21.43%) Ajax
6 3 (21.43%) CSS3
6 3 (21.43%) Unity (Game Engine)
7 2 (14.29%) Dojo
7 2 (14.29%) J2EE
7 2 (14.29%) JDBC
7 2 (14.29%) JNDI
7 2 (14.29%) Servlets
7 2 (14.29%) Struts
8 1 (7.14%) DOM
Miscellaneous
1 6 (42.86%) User Experience
2 4 (28.57%) Social Media
3 2 (14.29%) Web 2.0
4 1 (7.14%) Biology
4 1 (7.14%) Life Science
4 1 (7.14%) Visualisation
Operating Systems
1 2 (14.29%) Linux
1 2 (14.29%) Solaris
1 2 (14.29%) Unix
1 2 (14.29%) Windows
Processes & Methodologies
1 7 (50.00%) Agile Software Development
2 5 (35.71%) Scrum
3 4 (28.57%) E-Commerce
3 4 (28.57%) OO
3 4 (28.57%) Web Design
4 3 (21.43%) Analytics
4 3 (21.43%) Content Management
4 3 (21.43%) Social Media Marketing
5 2 (14.29%) Automated Testing
5 2 (14.29%) Extreme Programming
5 2 (14.29%) MVC
5 2 (14.29%) OOD
5 2 (14.29%) RAD
5 2 (14.29%) SOA
5 2 (14.29%) TDD
5 2 (14.29%) Web Development
6 1 (7.14%) Asset Management
6 1 (7.14%) Bioinformatics
6 1 (7.14%) Pay per click
6 1 (7.14%) Web Analytics
Programming Languages
1 11 (78.57%) JavaScript
2 4 (28.57%) Java
3 3 (21.43%) C#
4 2 (14.29%) SQL
Vendors
1 3 (21.43%) Facebook
1 3 (21.43%) Google
1 3 (21.43%) Intershop
2 2 (14.29%) CA
2 2 (14.29%) FatWire
2 2 (14.29%) IBM
2 2 (14.29%) Omniture
2 2 (14.29%) Oracle
2 2 (14.29%) Rally