The table below looks at the statistics for SEO skills in IT contracts advertised for the East of England region. Included is a guide to the contractor rates offered in IT contracts that have cited SEO over the 3 months to 21 February 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
21 Feb 2017
Same period 2016 Same period 2015
Search Engine Optimisation (SEO)
England / East of England
Rank 116 116 120
Rank change year-on-year
0 +4
Contract jobs citing SEO 3 6 5
As % of all contract IT jobs located in the East of England 0.14% 0.26% 0.20%
As % of the Processes & Methodologies category 0.17% 0.32% 0.26%
Number of daily rates quoted 1 1 2
Median daily rate £450 £93 £306
Median daily rate % change year-on-year
+386.48% -69.79%
UK excluding London median daily rate £350 £350 £275
% change year-on-year
- +27.27%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £27.00 - £19.00

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the East of England region.

Processes & Methodologies Category
East of England
Contract IT job ads with a match in the
Processes & Methodologies category
1732 1863 1953
As % of all contract IT jobs located in the East of England 81.58% 79.96% 77.90%
Number of daily rates quoted 1021 1134 1179
Median daily rate £425 £425 £413
Median daily rate % change year-on-year
- +3.03%
90% offered a daily rate of more than £275 £280 £245
10% offered a daily rate of more than £560 £588 £575
UK excluding London median daily rate £410 £400 £400
% change year-on-year
+2.50% -
Number of hourly rates quoted 106 157 144
Median hourly rate £40.50 £38.75 £24.50
Median hourly rate % change year-on-year
+4.51% +58.16%
90% offered a hourly rate of more than £15.99 £15.20 £12.00
10% offered a hourly rate of more than £50.25 £55.80 £43.38
UK excluding London median hourly rate £35.75 £40.00 £27.50
% change year-on-year
-10.62% +45.45%

SEO
Jobs Demand Trend in the East of England

The demand trend of contract jobs across the East of England region citing SEO as a proportion of all IT contracts with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in the East of England

SEO
Daily Rate Trend in the East of England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the East of England region.

SEO Daily Rate Trend in the East of England

SEO
Hourly Rate Trend in the East of England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the East of England region.

SEO Hourly Rate Trend in the East of England

SEO
Contract Job Locations in the East of England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing SEO within the East of England region over the 3 months to 21 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cambridgeshire +9 3 £450 +386.48%
SEO
England

SEO
Top 30 Related IT Skills in the East of England

For the 6 months to 21 February 2017, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the East of England region with a requirement for SEO.

1 4 (66.67%) CMS
1 4 (66.67%) Web Development
2 3 (50.00%) HTML
2 3 (50.00%) User Experience
2 3 (50.00%) Front End Development
3 2 (33.33%) Analytics
3 2 (33.33%) HTML5
3 2 (33.33%) PHP
3 2 (33.33%) CSS
3 2 (33.33%) CRM
3 2 (33.33%) E-Commerce
3 2 (33.33%) Telecoms
3 2 (33.33%) Retail
3 2 (33.33%) Copywriting
3 2 (33.33%) Marketing
3 2 (33.33%) Digital Marketing
4 1 (16.67%) jQuery
4 1 (16.67%) Data Protection
4 1 (16.67%) Google Analytics
4 1 (16.67%) Drupal
4 1 (16.67%) Email Marketing
4 1 (16.67%) Content Management
4 1 (16.67%) Google
4 1 (16.67%) Degree
4 1 (16.67%) Joomla!
4 1 (16.67%) Finance
4 1 (16.67%) Web Design
4 1 (16.67%) Change Management
4 1 (16.67%) MVC
4 1 (16.67%) B2C

SEO
Top Related IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (66.67%) CMS
2 1 (16.67%) Adobe Experience Manager
2 1 (16.67%) Drupal
2 1 (16.67%) Joomla!
Business Applications
1 1 (16.67%) Adobe Campaign
1 1 (16.67%) Payment Gateway
1 1 (16.67%) SDL Web 8
Cloud Services
1 1 (16.67%) Google Analytics
General
1 2 (33.33%) Marketing
1 2 (33.33%) Retail
1 2 (33.33%) Telecoms
2 1 (16.67%) Finance
Job Titles
1 3 (50.00%) Developer
1 3 (50.00%) Front End Developer (Client-Side Developer)
2 2 (33.33%) Web Manager
3 1 (16.67%) Analyst
3 1 (16.67%) Business Analyst
3 1 (16.67%) Content Manager
3 1 (16.67%) CRM Analyst
3 1 (16.67%) CRM Business Analyst
3 1 (16.67%) Data Business Analyst
3 1 (16.67%) Digital Analyst
3 1 (16.67%) Digital Business Analyst
3 1 (16.67%) Front End Web Developer (Client-Side Developer)
3 1 (16.67%) Online Content Manager
3 1 (16.67%) Online Trading Manager
3 1 (16.67%) Senior Content Manager
3 1 (16.67%) Senior Manager
3 1 (16.67%) Senior Web Content Manager
3 1 (16.67%) Web Content Manager
3 1 (16.67%) Web Developer
Libraries, Frameworks & Software Standards
1 3 (50.00%) HTML
2 2 (33.33%) CSS
2 2 (33.33%) HTML5
3 1 (16.67%) CSS3
3 1 (16.67%) D3.js
3 1 (16.67%) jQuery
3 1 (16.67%) Laravel
3 1 (16.67%) Middleware
3 1 (16.67%) Smarty
3 1 (16.67%) Twig
3 1 (16.67%) Twitter Bootstrap
Miscellaneous
1 3 (50.00%) User Experience
2 1 (16.67%) W3C
Processes & Methodologies
1 4 (66.67%) Web Development
2 3 (50.00%) Front End Development
3 2 (33.33%) Analytics
3 2 (33.33%) Copywriting
3 2 (33.33%) CRM
3 2 (33.33%) Digital Marketing
3 2 (33.33%) E-Commerce
4 1 (16.67%) B2C
4 1 (16.67%) Change Management
4 1 (16.67%) Content Management
4 1 (16.67%) Customer Engagement
4 1 (16.67%) Data Protection
4 1 (16.67%) Email Marketing
4 1 (16.67%) Functional Testing
4 1 (16.67%) MVC
4 1 (16.67%) Project Management
4 1 (16.67%) Responsive Web Design
4 1 (16.67%) Web Design
Programming Languages
1 2 (33.33%) PHP
Qualifications
1 1 (16.67%) Degree
Vendors
1 1 (16.67%) Adobe
1 1 (16.67%) Google