The table below looks at the statistics for knowledge and experience of Omniture products and/or services in IT contracts advertised for the London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Omniture over the 3 months to 1 October 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

The figures below represent the IT contractor job market in general and are NOT representative of contractor rates within Omniture, Inc.

Location
3 months to
1 Oct 2014
Same period 2013 Same period 2012
Omniture
Rank 387 387 366
Rank change year-on-year
0 -21
Contract jobs citing Omniture 27 36 55
As % of all contract IT jobs located in London 0.11% 0.14% 0.21%
As % of the Vendors category 0.24% 0.31% 0.47%
Number of daily rates quoted 25 31 38
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£375 £350 £294
Average daily rate % change year-on-year
+7.14% +19.14%
90% offered a daily rate of more than £283 £300 £190
10% offered a daily rate of more than £416 £400 £415
UK excluding London average daily rate £275 £341 £225
% change year-on-year
-19.35% +51.55%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - £21.50
Omniture
England

The following table is for comparison with the above and provides statistics for the entire Vendors category in contract jobs advertised in the London region.

Vendors Category
London
Contract IT job ads with a match in the
Vendors category
11031 11581 11746
As % of all contract IT jobs located in London 45.52% 45.91% 45.79%
Number of daily rates quoted 7245 7566 7184
Average daily rate £425 £425 £425
90% offered a daily rate of more than £240 £250 £250
10% offered a daily rate of more than £575 £600 £590
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 244 240 321
Average hourly rate £19.00 £19.50 £19.13
Average hourly rate % change year-on-year
-2.56% +1.96%
90% offered a hourly rate of more than £13.09 £13.00 £12.50
10% offered a hourly rate of more than £37.50 £45.00 £41.93
UK excluding London average hourly rate £19.00 £18.50 £18.75
% change year-on-year
+2.70% -1.33%

Omniture
Jobs Demand Trend in London

This chart provides a 3-month moving total of IT contractor jobs citing Omniture across the London region as a proportion of the total demand within the Vendors category.

Omniture Jobs Demand Trend in London

Omniture
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Omniture across the London region.

Omniture Daily Rate Trend in London

Omniture
Daily Rate Histogram in London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Omniture across the London region over the 3 months to 1 October 2014.

Omniture Daily Rate Histogram in London

Omniture
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Omniture across the London region.

Omniture Hourly Rate Trend in London

Omniture
Contract Job Locations in London

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Omniture within the London region over the 3 months to 1 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +34 7 £375 -14.28% 3
Hammersmith - - - -
Kingston Upon Thames - - - - 1
Omniture
England

Omniture
Top 30 Related IT Skills in London

For the 6 months to 1 October 2014, IT contractor jobs across the London region citing Omniture also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Omniture.

1 54 (83.08%) Analytics
2 34 (52.31%) Web Analytics
3 28 (43.08%) Google
3 28 (43.08%) Google Analytics
4 27 (41.54%) Marketing
5 18 (27.69%) SQL
5 18 (27.69%) Analytical Skills
6 17 (26.15%) SAS
7 16 (24.62%) SiteCatalyst
8 15 (23.08%) Adobe
8 15 (23.08%) Hadoop
9 14 (21.54%) Tableau
10 12 (18.46%) Relational Database
10 12 (18.46%) DB2
10 12 (18.46%) Retail
11 11 (16.92%) E-Commerce
11 11 (16.92%) Data Analysis
12 10 (15.38%) MS Excel
12 10 (15.38%) Business Intelligence
12 10 (15.38%) Business Objects
12 10 (15.38%) Oracle
12 10 (15.38%) WebTrends
12 10 (15.38%) SEO
12 10 (15.38%) User Experience
13 9 (13.85%) SQL Server
13 9 (13.85%) Data Mining
14 8 (12.31%) JavaScript
14 8 (12.31%) Microsoft
14 8 (12.31%) Publishing
15 7 (10.77%) Project Management

Omniture
Top Related IT Skills in London by Category

For the 6 months to 1 October 2014, IT contractor jobs across the London region citing Omniture also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Omniture. Up to 20 skills are shown per category.

Application Platforms
1 17 (26.15%) SAS
2 4 (6.15%) CMS
3 3 (4.62%) Sitecore CMS
4 1 (1.54%) IIS
4 1 (1.54%) SharePoint
Applications
1 10 (15.38%) MS Excel
2 7 (10.77%) MS PowerPoint
3 5 (7.69%) SPSS
4 2 (3.08%) Spreadsheet
5 1 (1.54%) Adobe Illustrator
5 1 (1.54%) Photoshop
Business Applications
1 28 (43.08%) Google Analytics
2 16 (24.62%) SiteCatalyst
3 10 (15.38%) WebTrends
Cloud Services
1 1 (1.54%) Microsoft Azure
1 1 (1.54%) Responsys
Communications & Networking
1 1 (1.54%) DNS
Database & Business Intelligence
1 15 (23.08%) Hadoop
2 12 (18.46%) Relational Database
2 12 (18.46%) DB2
3 9 (13.85%) SQL Server
3 9 (13.85%) Data Mining
4 7 (10.77%) Data Warehouse
4 7 (10.77%) Big Data
5 3 (4.62%) Spotfire
Development Applications
1 1 (1.54%) Git (software)
1 1 (1.54%) Visual Studio
General
1 27 (41.54%) Marketing
2 12 (18.46%) Retail
3 8 (12.31%) Publishing
4 4 (6.15%) Games
5 2 (3.08%) Advertising
6 1 (1.54%) Multimedia
6 1 (1.54%) Telecoms
Job Titles
1 40 (61.54%) Analyst
2 27 (41.54%) Web Analyst
3 8 (12.31%) Senior Analyst
4 4 (6.15%) Project Manager
4 4 (6.15%) Developer
4 4 (6.15%) Data Analyst
4 4 (6.15%) Senior Web Analyst
5 3 (4.62%) Agile Business Analyst
5 3 (4.62%) Web Analytics Manager
5 3 (4.62%) Web Analytics Analyst
5 3 (4.62%) Web Manager
5 3 (4.62%) Business Analyst
6 2 (3.08%) Report Manager
6 2 (3.08%) Marketing Analyst
6 2 (3.08%) Senior Marketing Analyst
6 2 (3.08%) Front-End Developer
7 1 (1.54%) Digital Marketing Manager
7 1 (1.54%) Digital Project Manager
7 1 (1.54%) Marketing Project Manager
7 1 (1.54%) Web Analytics Specialist
Libraries, Frameworks & Software Standards
1 7 (10.77%) HTML
2 3 (4.62%) Flash
3 2 (3.08%) CSS
3 2 (3.08%) XML
3 2 (3.08%) Ajax
3 2 (3.08%) HTML5
3 2 (3.08%) jQuery
4 1 (1.54%) ASP.NET MVC
4 1 (1.54%) Apache Flex
4 1 (1.54%) JSON
4 1 (1.54%) .NET Framework
4 1 (1.54%) XSLT
4 1 (1.54%) ASP.NET
4 1 (1.54%) COM
4 1 (1.54%) .NET
4 1 (1.54%) WebKit
4 1 (1.54%) Sencha Touch
4 1 (1.54%) CSS3
4 1 (1.54%) ASP.NET MVC 3
Miscellaneous
1 18 (27.69%) Analytical Skills
2 10 (15.38%) User Experience
3 5 (7.69%) Mobile App
4 3 (4.62%) Statistics
5 2 (3.08%) Tandem
5 2 (3.08%) Video Editing
5 2 (3.08%) Mathematics
5 2 (3.08%) Social Media
5 2 (3.08%) Visualisation
6 1 (1.54%) iPhone
6 1 (1.54%) Data Extraction
6 1 (1.54%) iPad
6 1 (1.54%) Open Source
6 1 (1.54%) Copywriting
6 1 (1.54%) Wiki
6 1 (1.54%) Animation
6 1 (1.54%) Economics
6 1 (1.54%) Streaming Video
6 1 (1.54%) Management Information System
6 1 (1.54%) W3C
Operating Systems
1 1 (1.54%) Apple iOS
1 1 (1.54%) Windows
Processes & Methodologies
1 54 (83.08%) Analytics
2 34 (52.31%) Web Analytics
3 11 (16.92%) E-Commerce
3 11 (16.92%) Data Analysis
4 10 (15.38%) Business Intelligence
4 10 (15.38%) SEO
5 7 (10.77%) Project Management
5 7 (10.77%) Agile Software Development
6 6 (9.23%) Multivariate Testing
7 5 (7.69%) Web Development
7 5 (7.69%) Content Management
8 4 (6.15%) Pay per click
8 4 (6.15%) Market Research
8 4 (6.15%) Digital Marketing
9 3 (4.62%) Scrum
9 3 (4.62%) Business Analysis
9 3 (4.62%) User Stories
10 2 (3.08%) Customer Insight
10 2 (3.08%) Business Analytics
10 2 (3.08%) Mobile Marketing
Programming Languages
1 18 (27.69%) SQL
2 8 (12.31%) JavaScript
3 2 (3.08%) VB
3 2 (3.08%) ActionScript
3 2 (3.08%) MATLAB
4 1 (1.54%) ActionScript 3.0
4 1 (1.54%) C#
4 1 (1.54%) BrightScript
Qualifications
1 6 (9.23%) Degree
2 2 (3.08%) Security Cleared
Quality Assurance & Compliance
1 3 (4.62%) QA
Vendors
1 28 (43.08%) Google
2 15 (23.08%) Adobe
3 14 (21.54%) Tableau
4 10 (15.38%) Business Objects
4 10 (15.38%) Oracle
5 8 (12.31%) Microsoft
6 3 (4.62%) Sitecore
6 3 (4.62%) DoubleClick
6 3 (4.62%) Facebook
7 2 (3.08%) Maxymiser
8 1 (1.54%) Sencha
8 1 (1.54%) Teradata
8 1 (1.54%) MicroStrategy
8 1 (1.54%) Roku
8 1 (1.54%) Hitwise
8 1 (1.54%) comScore
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Rate: £400 - 425 per day all inclusive
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