The table below looks at the prevalence of the term Advertising in IT contracts advertised for the London region. Included is a guide to the contractor rates offered in IT contracts that have cited Advertising over the 3 months to 28 June 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
28 Jun 2016
Same period 2015 Same period 2014
Advertising
Rank 212 173 181
Rank change year-on-year
-39 +8
Contract jobs citing Advertising 241 301 293
As % of all contract IT jobs located in London 1.11% 1.31% 1.28%
As % of the General category 2.52% 2.82% 2.84%
Number of daily rates quoted 199 231 217
Median daily rate £425 £413 £400
Median daily rate % change year-on-year
+3.03% +3.12%
90% offered a daily rate of more than £229 £251 £275
10% offered a daily rate of more than £596 £600 £536
UK excluding London median daily rate £375 £360 £369
% change year-on-year
+4.16% -2.37%
Number of hourly rates quoted 5 7 2
Median hourly rate £20.00 £30.00 £18.25
Median hourly rate % change year-on-year
-33.33% +64.38%
90% offered a hourly rate of more than £17.90 £10.00 £10.85
10% offered a hourly rate of more than £28.38 £33.62 £25.65
UK excluding London median hourly rate £16.75 £12.50 £21.00
% change year-on-year
+34.00% -40.47%
Advertising
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the London region.

General Category
London
Contract IT job ads with a match in the
General category
9577 10679 10318
As % of all contract IT jobs located in London 44.17% 46.47% 45.06%
Number of daily rates quoted 7056 7704 7278
Median daily rate £500 £475 £475
Median daily rate % change year-on-year
+5.26% -
90% offered a daily rate of more than £320 £300 £300
10% offered a daily rate of more than £659 £650 £650
UK excluding London median daily rate £400 £400 £378
% change year-on-year
- +5.96%
Number of hourly rates quoted 105 118 129
Median hourly rate £22.00 £22.50 £18.00
Median hourly rate % change year-on-year
-2.22% +25.00%
90% offered a hourly rate of more than £10.00 £11.15 £13.00
10% offered a hourly rate of more than £43.50 £52.17 £37.30
UK excluding London median hourly rate £25.00 £22.50 £23.63
% change year-on-year
+11.11% -4.76%

Advertising
Jobs Demand Trend in London

The demand trend of contract jobs across the London region citing Advertising as a proportion of all IT contracts with a match in the General category.

Advertising Jobs Demand Trend in London

Advertising
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the London region.

Advertising Daily Rate Trend in London

Advertising
Daily Rate Histogram in London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising across the London region over the 3 months to 28 June 2016.

Advertising Daily Rate Histogram in London

Advertising
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising across the London region.

Advertising Hourly Rate Trend in London

Advertising
Hourly Rate Histogram in London

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Advertising across the London region over the 3 months to 28 June 2016.

Advertising Hourly Rate Histogram in London

Advertising
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the London region over the 3 months to 28 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London -17 67 £410 -3.52% 21
Bromley -2 9 £550 -4.34%
Feltham - 1 - -
Paddington - 1 £198 -
Hammersmith - 1 £400 -
Advertising
England

Advertising
Top 30 Related IT Skills in London

For the 6 months to 28 June 2016, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for Advertising.

1 159 (31.80%) Finance
2 119 (23.80%) Agile Software Development
3 115 (23.00%) Microsoft
4 80 (16.00%) Marketing
5 78 (15.60%) HTML
6 76 (15.20%) JavaScript
7 67 (13.40%) CSS
8 63 (12.60%) Stakeholder Management
9 57 (11.40%) SQL
10 48 (9.60%) Migration
10 48 (9.60%) jQuery
11 47 (9.40%) Project Management
12 45 (9.00%) MS Excel
13 44 (8.80%) User Experience
14 43 (8.60%) HTML5
15 42 (8.40%) Scrum
16 38 (7.60%) Windows
17 36 (7.20%) .NET
18 35 (7.00%) Java
18 35 (7.00%) Analytics
19 34 (6.80%) CSS3
19 34 (6.80%) E-Commerce
19 34 (6.80%) Degree
20 33 (6.60%) Waterfall
21 32 (6.40%) Games
21 32 (6.40%) PRINCE2
22 31 (6.20%) SharePoint
23 30 (6.00%) SQL Server
24 29 (5.80%) Git (software)
25 28 (5.60%) Sass

Advertising
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 31 (6.20%) SharePoint
2 25 (5.00%) CMS
3 10 (2.00%) SAS
4 8 (1.60%) MS Exchange
4 8 (1.60%) SharePoint 2013
5 6 (1.20%) Elasticsearch
5 6 (1.20%) Skype for Business
6 5 (1.00%) SharePoint 2010
7 4 (0.80%) MS Project Server
7 4 (0.80%) Tomcat
8 3 (0.60%) Adobe Experience Manager
8 3 (0.60%) Confluence
8 3 (0.60%) Exchange Server 2010
8 3 (0.60%) IIS
8 3 (0.60%) JBoss
9 2 (0.40%) Apache
9 2 (0.40%) Apache Spark
9 2 (0.40%) Facebook Platform
9 2 (0.40%) nginx
9 2 (0.40%) WordPress
Applications
1 45 (9.00%) MS Excel
2 21 (4.20%) MS PowerPoint
3 19 (3.80%) MS Office
4 16 (3.20%) MS Project
5 8 (1.60%) MS Visio
6 7 (1.40%) Photoshop
7 6 (1.20%) Adobe Creative Suite
8 5 (1.00%) Adobe Illustrator
9 4 (0.80%) OmniGraffle
10 2 (0.40%) SPSS
11 1 (0.20%) Adobe After Effects
11 1 (0.20%) InDesign
11 1 (0.20%) InfoPath
11 1 (0.20%) Maya
11 1 (0.20%) Spreadsheet
Business Applications
1 13 (2.60%) Dynamics CRM
2 10 (2.00%) Dynamics NAV
3 5 (1.00%) Dynamics AX
4 4 (0.80%) SAP Business One
5 3 (0.60%) Sage 200
6 2 (0.40%) Radian6
6 2 (0.40%) SAP CO
6 2 (0.40%) SAP FI
6 2 (0.40%) SAP FI/CO
6 2 (0.40%) Unit4 Business World
6 2 (0.40%) WebTrends
7 1 (0.20%) Dynamics GP
7 1 (0.20%) JDE EnterpriseOne
7 1 (0.20%) Oracle 11i
7 1 (0.20%) Oracle CRM
7 1 (0.20%) Oracle EBS
7 1 (0.20%) Oracle Retail
7 1 (0.20%) Revive Adserver
7 1 (0.20%) Salesforce.com CRM
7 1 (0.20%) SAP Oil and Gas
Cloud Services
1 20 (4.00%) Office 365
2 19 (3.80%) Amazon AWS
3 13 (2.60%) Microsoft Azure
4 8 (1.60%) Google Analytics
5 6 (1.20%) AdWords
5 6 (1.20%) Mimecast
6 3 (0.60%) Azure Active Directory
6 3 (0.60%) CloudFront
7 2 (0.40%) GitHub
7 2 (0.40%) PaaS
7 2 (0.40%) SaaS
7 2 (0.40%) Yammer
8 1 (0.20%) AdSense
8 1 (0.20%) Cloud Computing
8 1 (0.20%) Google Cloud Platform
8 1 (0.20%) Google Tag Manager
8 1 (0.20%) IaaS
8 1 (0.20%) Route 53
Communications & Networking
1 17 (3.40%) Internet
2 11 (2.20%) Firewall
3 9 (1.80%) TCP/IP
4 8 (1.60%) LAN
5 7 (1.40%) DNS
5 7 (1.40%) WAN
6 6 (1.20%) Skype
7 5 (1.00%) DHCP
8 4 (0.80%) Intranet
8 4 (0.80%) VoIP
8 4 (0.80%) Wireshark
9 3 (0.60%) Broadband
9 3 (0.60%) SAN
10 2 (0.40%) HTTP
10 2 (0.40%) PBX
10 2 (0.40%) Unified Communications
10 2 (0.40%) VPN
10 2 (0.40%) Wi-Fi
11 1 (0.20%) FCoE
11 1 (0.20%) NAS
Database & Business Intelligence
1 30 (6.00%) SQL Server
2 24 (4.80%) Data Warehouse
3 14 (2.80%) SQL Server Reporting Services
4 12 (2.40%) MySQL
5 10 (2.00%) Redis
6 9 (1.80%) SQL Server Integration Services
7 8 (1.60%) SQL Server Analysis Services
8 7 (1.40%) Big Data
9 6 (1.20%) Apache Cassandra
9 6 (1.20%) Hadoop
9 6 (1.20%) MongoDB
9 6 (1.20%) PostgreSQL
10 5 (1.00%) Relational Database
11 4 (0.80%) Data Mining
11 4 (0.80%) OLAP
12 3 (0.60%) Informix
12 3 (0.60%) OLTP
12 3 (0.60%) SQL Server 2012
12 3 (0.60%) SQL Server 2014
12 3 (0.60%) SQLPlus
Development Applications
1 29 (5.80%) Git (software)
2 18 (3.60%) gulp
3 17 (3.40%) Grunt
4 16 (3.20%) Bower
5 8 (1.60%) Jenkins
6 7 (1.40%) JIRA
6 7 (1.40%) JUnit
7 6 (1.20%) Cucumber
8 5 (1.00%) Mockito
8 5 (1.00%) TestNG
8 5 (1.00%) WebDriver
9 4 (0.80%) Axure RP
10 3 (0.60%) Atlassian Bamboo
10 3 (0.60%) Oracle Forms
10 3 (0.60%) Selenium
11 2 (0.40%) NuGet
11 2 (0.40%) PHPUnit
11 2 (0.40%) Subversion
11 2 (0.40%) Team Foundation Server
11 2 (0.40%) Visual Studio
General
1 159 (31.80%) Finance
2 80 (16.00%) Marketing
3 32 (6.40%) Games
4 18 (3.60%) Retail
5 14 (2.80%) Banking
6 10 (2.00%) Back Office
7 9 (1.80%) Publishing
8 8 (1.60%) Law
9 7 (1.40%) Telecoms
10 5 (1.00%) Investment Banking
11 4 (0.80%) German Language
12 3 (0.60%) Billing
12 3 (0.60%) General Ledger
12 3 (0.60%) Legal
12 3 (0.60%) Manufacturing
13 2 (0.40%) Financial Institution
13 2 (0.40%) French Language
13 2 (0.40%) Front Office
14 1 (0.20%) Electronics
14 1 (0.20%) Italian Language
Job Titles
1 108 (21.60%) Developer
2 83 (16.60%) Analyst
3 67 (13.40%) Project Manager
4 48 (9.60%) Business Analyst
5 34 (6.80%) Consultant
6 20 (4.00%) Senior Manager
7 19 (3.80%) Architect
7 19 (3.80%) Web Developer
8 18 (3.60%) Front End Developer (Client-Side Developer)
9 17 (3.40%) Senior Project Manager
10 15 (3.00%) .NET Developer
11 14 (2.80%) Designer
12 13 (2.60%) Programme Manager
13 12 (2.40%) JavaScript Developer
13 12 (2.40%) SDLC Manager
13 12 (2.40%) SDLC Project Manager
14 11 (2.20%) Infrastructure Manager
15 10 (2.00%) Business Manager
15 10 (2.00%) HTML Developer
15 10 (2.00%) IT Manager
Libraries, Frameworks & Software Standards
1 78 (15.60%) HTML
2 67 (13.40%) CSS
3 48 (9.60%) jQuery
4 43 (8.60%) HTML5
5 36 (7.20%) .NET
6 34 (6.80%) CSS3
7 28 (5.60%) Sass
8 27 (5.40%) AngularJS
9 23 (4.60%) Ajax
10 22 (4.40%) Twitter Bootstrap
11 21 (4.20%) Node.js
12 20 (4.00%) Backbone.js
12 20 (4.00%) REST
13 19 (3.80%) Web Services
13 19 (3.80%) XML
14 16 (3.20%) ASP.NET
15 14 (2.80%) LESS
16 13 (2.60%) WebSockets
17 9 (1.80%) Akka
17 9 (1.80%) JSP
Miscellaneous
1 44 (8.80%) User Experience
2 25 (5.00%) Analytical Skills
3 14 (2.80%) Video on Demand
4 13 (2.60%) Data Centre
5 11 (2.20%) Social Media
6 9 (1.80%) Mobile App
7 6 (1.20%) Computer Science
7 6 (1.20%) Management Information System
7 6 (1.20%) Reinsurance
8 5 (1.00%) Animation
8 5 (1.00%) W3C
9 4 (0.80%) Data Integration
9 4 (0.80%) Enterprise Software
9 4 (0.80%) Statistics
9 4 (0.80%) Virtual Team
10 3 (0.60%) Blog
10 3 (0.60%) Copywriting
10 3 (0.60%) Enterprise Storage
10 3 (0.60%) Mathematics
10 3 (0.60%) Security Operations Centre
Operating Systems
1 38 (7.60%) Windows
2 22 (4.40%) Linux
3 15 (3.00%) Windows Server
4 13 (2.60%) Unix
5 9 (1.80%) Android
5 9 (1.80%) Windows Server 2008
6 8 (1.60%) Windows 7
6 8 (1.60%) Windows Server 2012
7 6 (1.20%) Apple iOS
8 5 (1.00%) Windows 10
8 5 (1.00%) Windows Server 2003
9 3 (0.60%) Windows 8
10 2 (0.40%) Solaris
10 2 (0.40%) Windows 2000 Server
11 1 (0.20%) Data ONTAP
11 1 (0.20%) Mac OS X
11 1 (0.20%) Mac OS X Server
11 1 (0.20%) Red Hat Enterprise Linux
11 1 (0.20%) Ubuntu
11 1 (0.20%) zOS
Processes & Methodologies
1 119 (23.80%) Agile Software Development
2 63 (12.60%) Stakeholder Management
3 48 (9.60%) Migration
4 47 (9.40%) Project Management
5 42 (8.40%) Scrum
6 35 (7.00%) Analytics
7 34 (6.80%) E-Commerce
8 33 (6.60%) Waterfall
9 32 (6.40%) PRINCE2
10 27 (5.40%) CRM
11 25 (5.00%) Business Intelligence
11 25 (5.00%) Responsive Web Design
11 25 (5.00%) Web Development
12 24 (4.80%) Digital Marketing
12 24 (4.80%) Front End Development
12 24 (4.80%) SDLC
13 23 (4.60%) Business Analysis
14 22 (4.40%) Data Modelling
14 22 (4.40%) ITIL
14 22 (4.40%) User Stories
Programming Languages
1 76 (15.20%) JavaScript
2 57 (11.40%) SQL
3 35 (7.00%) Java
4 27 (5.40%) C#
5 19 (3.80%) T-SQL
6 13 (2.60%) PHP
6 13 (2.60%) PowerShell
7 9 (1.80%) Scala
8 8 (1.60%) Python
9 7 (1.40%) VB.NET
10 6 (1.20%) Perl
10 6 (1.20%) Ruby
11 3 (0.60%) R
12 2 (0.40%) ES6
12 2 (0.40%) PL/SQL
13 1 (0.20%) ABAP
13 1 (0.20%) C
13 1 (0.20%) MATLAB
13 1 (0.20%) Shell Script
13 1 (0.20%) VB
Qualifications
1 34 (6.80%) Degree
2 12 (2.40%) PMI Certification
2 12 (2.40%) PMP
3 11 (2.20%) PRINCE2 Practitioner
4 7 (1.40%) Security Cleared
5 5 (1.00%) ISEB
5 5 (1.00%) Microsoft Certification
6 4 (0.80%) CISM
6 4 (0.80%) CISSP
6 4 (0.80%) SC Cleared
7 3 (0.60%) CISA
7 3 (0.60%) Cisco Certification
7 3 (0.60%) MCSE
8 2 (0.40%) IIBA
8 2 (0.40%) ISTQB
8 2 (0.40%) MBA
8 2 (0.40%) MCSA
8 2 (0.40%) Postgraduate
8 2 (0.40%) VMware Certified Professional (VCP)
9 1 (0.20%) MCTS
Quality Assurance & Compliance
1 7 (1.40%) Data Quality
1 7 (1.40%) QA
2 4 (0.80%) GAAP
3 3 (0.60%) PCI DSS
3 3 (0.60%) SLA
3 3 (0.60%) Solvency II
4 1 (0.20%) COBIT
4 1 (0.20%) Disclosure Scotland
4 1 (0.20%) Sarbanes-Oxley
System Software
1 22 (4.40%) Active Directory
2 11 (2.20%) VMware Infrastructure
3 6 (1.20%) XenApp
4 5 (1.00%) vSphere
5 4 (0.80%) Hyper-V
6 3 (0.60%) etcd
7 2 (0.40%) Docker
7 2 (0.40%) VMware ESX
8 1 (0.20%) Microsoft App-V
8 1 (0.20%) NFS
8 1 (0.20%) RACF
8 1 (0.20%) Virtual Desktop
8 1 (0.20%) Xen
Systems Management
1 6 (1.20%) SCCM
2 5 (1.00%) Network Intrusion Detection System
3 4 (0.80%) Nessus
3 4 (0.80%) Nmap
3 4 (0.80%) Opscode Chef
3 4 (0.80%) Puppet
4 3 (0.60%) Consul
4 3 (0.60%) HP Quality Center
4 3 (0.60%) NetBackup
4 3 (0.60%) Oracle Enterprise Manager
5 2 (0.40%) Ansible
5 2 (0.40%) McAfee ePO
5 2 (0.40%) SCOM
6 1 (0.20%) Kibana
6 1 (0.20%) logstash
6 1 (0.20%) SnapVault
6 1 (0.20%) StatsD
6 1 (0.20%) Systems Management Server (SMS)
6 1 (0.20%) ZABBIX
6 1 (0.20%) zSecure
Vendors
1 115 (23.00%) Microsoft
2 21 (4.20%) Oracle
3 20 (4.00%) Google
4 17 (3.40%) Cisco
4 17 (3.40%) VMware
5 15 (3.00%) Adobe
6 13 (2.60%) SAP
7 12 (2.40%) HP
8 11 (2.20%) Citrix
9 10 (2.00%) DoubleClick
10 7 (1.40%) Facebook
10 7 (1.40%) NetApp
11 6 (1.20%) Sage
12 5 (1.00%) CheckPoint
12 5 (1.00%) Dell
12 5 (1.00%) Forcepoint
12 5 (1.00%) LogRhythm
12 5 (1.00%) Salesforce.com
12 5 (1.00%) Tripwire
13 4 (0.80%) Tableau
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