The table below looks at the statistics for Web Analytics skills in IT contracts advertised for the London region. Included is a guide to the contractor rates offered in IT contracts that have cited Web Analytics over the 3 months to 27 September 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
27 Sep 2016
Same period 2015 Same period 2014
Web Analytics
Rank 350 374 398
Rank change year-on-year
+24 +24
Contract jobs citing Web Analytics 91 61 51
As % of all contract IT jobs located in London 0.40% 0.26% 0.21%
As % of the Processes & Methodologies category 0.46% 0.32% 0.26%
Number of daily rates quoted 55 41 37
Median daily rate £413 £400 £375
Median daily rate % change year-on-year
+3.12% +6.66%
90% offered a daily rate of more than £249 £250 £245
10% offered a daily rate of more than £519 £500 £510
UK excluding London median daily rate £450 £375 £350
% change year-on-year
+20.00% +7.14%
Number of hourly rates quoted 0 1 0
Median hourly rate - £44.00 -
UK excluding London median hourly rate £36.00 £33.64 £19.00
% change year-on-year
+7.01% +77.05%
Web Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the London region.

Processes & Methodologies Category
London
Contract IT job ads with a match in the
Processes & Methodologies category
19685 19203 19669
As % of all contract IT jobs located in London 85.98% 83.25% 81.23%
Number of daily rates quoted 14097 13781 13947
Median daily rate £475 £450 £450
Median daily rate % change year-on-year
+5.55% -
90% offered a daily rate of more than £325 £313 £300
10% offered a daily rate of more than £613 £625 £600
UK excluding London median daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 199 218 246
Median hourly rate £24.72 £22.00 £21.62
Median hourly rate % change year-on-year
+12.36% +1.75%
90% offered a hourly rate of more than £12.50 £13.17 £13.46
10% offered a hourly rate of more than £54.93 £52.05 £53.50
UK excluding London median hourly rate £32.50 £33.64 £26.25
% change year-on-year
-3.38% +28.15%

Web Analytics
Jobs Demand Trend in London

The demand trend of contract jobs across the London region citing Web Analytics as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in London

Web Analytics
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Web Analytics across the London region.

Web Analytics Daily Rate Trend in London

Web Analytics
Daily Rate Histogram in London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Web Analytics across the London region over the 3 months to 27 September 2016.

Web Analytics Daily Rate Histogram in London

Web Analytics
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Web Analytics across the London region.

Web Analytics Hourly Rate Trend in London

Web Analytics
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Web Analytics within the London region over the 3 months to 27 September 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +12 12 £285 -28.75% 5
Canary Wharf -4 3 £388 -22.50%
Uxbridge +2 1 £375 -6.25%
Brentford - 1 - -
Web Analytics
England

Web Analytics
Top 30 Related IT Skills in London

For the 6 months to 27 September 2016, IT contractor jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for Web Analytics.

1 130 (100.00%) Analytics
2 70 (53.85%) Marketing
3 45 (34.62%) SQL
4 44 (33.85%) Degree
5 42 (32.31%) Google Analytics
5 42 (32.31%) Business Intelligence
5 42 (32.31%) Google
6 40 (30.77%) Analytical Skills
7 34 (26.15%) Adobe
8 33 (25.38%) User Experience
9 31 (23.85%) Big Data
10 30 (23.08%) Credit Risk
11 29 (22.31%) Agile Software Development
12 25 (19.23%) E-Commerce
13 24 (18.46%) HTML
14 22 (16.92%) Finance
15 20 (15.38%) SAS
16 19 (14.62%) Statistics
16 19 (14.62%) Adobe Analytics
17 18 (13.85%) CSS
18 17 (13.08%) SEO
18 17 (13.08%) Tableau
19 16 (12.31%) Retail
20 15 (11.54%) Stakeholder Management
20 15 (11.54%) JavaScript
20 15 (11.54%) Tag Management
21 14 (10.77%) Omniture
21 14 (10.77%) Visualisation
22 13 (10.00%) Usability Testing
22 13 (10.00%) Hadoop

Web Analytics
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 20 (15.38%) SAS
2 13 (10.00%) CMS
3 12 (9.23%) Adobe Experience Manager
4 6 (4.62%) Apache Spark
5 2 (1.54%) Confluence
5 2 (1.54%) SharePoint
5 2 (1.54%) WordPress
6 1 (0.77%) Apache
6 1 (0.77%) Drupal
6 1 (0.77%) SharePoint 2013
6 1 (0.77%) Sitecore CMS
6 1 (0.77%) Umbraco
6 1 (0.77%) WebSphere
Applications
1 6 (4.62%) SPSS
2 4 (3.08%) MS Excel
2 4 (3.08%) Photoshop
3 3 (2.31%) Adobe Illustrator
3 3 (2.31%) MS PowerPoint
4 2 (1.54%) Adobe Creative Suite
4 2 (1.54%) MS Office
5 1 (0.77%) EViews
5 1 (0.77%) Fireworks
5 1 (0.77%) Spreadsheet
Business Applications
1 10 (7.69%) WebTrends
2 3 (2.31%) Eloqua
2 3 (2.31%) Radian6
2 3 (2.31%) Unica
3 2 (1.54%) Oracle BPM
4 1 (0.77%) SAP hybris
4 1 (0.77%) Sprinklr
Cloud Services
1 42 (32.31%) Google Analytics
2 19 (14.62%) Adobe Analytics
3 6 (4.62%) Google Tag Manager
4 3 (2.31%) SaaS
5 2 (1.54%) GitHub
5 2 (1.54%) SmartFocus
6 1 (0.77%) Adobe Creative Cloud
6 1 (0.77%) Amazon AWS
6 1 (0.77%) BlueKai
6 1 (0.77%) Google Cloud Platform
6 1 (0.77%) Responsys
6 1 (0.77%) Socialbakers
Communications & Networking
1 1 (0.77%) Internet
1 1 (0.77%) Intranet
Database & Business Intelligence
1 31 (23.85%) Big Data
2 13 (10.00%) Hadoop
3 10 (7.69%) Base SAS
4 8 (6.15%) SAS Enterprise Guide
5 7 (5.38%) Data Warehouse
6 5 (3.85%) Apache Hive
6 5 (3.85%) SQL Server
7 4 (3.08%) Data Mining
7 4 (3.08%) HBase
7 4 (3.08%) MongoDB
8 3 (2.31%) QlikView
8 3 (2.31%) Relational Database
8 3 (2.31%) Sqoop
9 2 (1.54%) NoSQL
9 2 (1.54%) Oracle Database
9 2 (1.54%) Qlik Sense
10 1 (0.77%) DB2
10 1 (0.77%) Oracle Database 11g
10 1 (0.77%) Oracle Exadata
10 1 (0.77%) SQL Server Analysis Services
Development Applications
1 5 (3.85%) Grunt
2 2 (1.54%) Atlassian Bamboo
2 2 (1.54%) Axure RP
2 2 (1.54%) Bower
2 2 (1.54%) JIRA
3 1 (0.77%) Git (software)
3 1 (0.77%) Subversion
3 1 (0.77%) Talend Open Studio
General
1 70 (53.85%) Marketing
2 22 (16.92%) Finance
3 16 (12.31%) Retail
4 6 (4.62%) Pharmaceutical
5 5 (3.85%) Law
5 5 (3.85%) Telecoms
6 4 (3.08%) Banking
6 4 (3.08%) Legal
6 4 (3.08%) Publishing
7 3 (2.31%) Advertising
8 1 (0.77%) Automotive
Job Titles
1 29 (22.31%) Analyst
2 14 (10.77%) Developer
3 9 (6.92%) Consultant
3 9 (6.92%) Designer
3 9 (6.92%) Digital Analyst
4 8 (6.15%) Analytics Manager
4 8 (6.15%) Architect
4 8 (6.15%) Data Analyst
4 8 (6.15%) Senior Analyst
4 8 (6.15%) User Researcher
5 6 (4.62%) Analytics Consultant
5 6 (4.62%) Digital Analytics Manager
5 6 (4.62%) Solutions Architect
6 5 (3.85%) Data Scientist
6 5 (3.85%) Digital Designer
6 5 (3.85%) Solutions Designer
6 5 (3.85%) Web Analyst
6 5 (3.85%) Web Consultant
7 4 (3.08%) Technical Manager
7 4 (3.08%) Web Analytics Consultant
Libraries, Frameworks & Software Standards
1 24 (18.46%) HTML
2 18 (13.85%) CSS
3 8 (6.15%) HTML5
3 8 (6.15%) jQuery
3 8 (6.15%) XML
4 7 (5.38%) AngularJS
5 6 (4.62%) Spring
6 5 (3.85%) Ajax
6 5 (3.85%) CSS3
6 5 (3.85%) LESS
6 5 (3.85%) REST
6 5 (3.85%) Sass
6 5 (3.85%) Twitter Bootstrap
7 4 (3.08%) Middleware
7 4 (3.08%) Web Services
8 3 (2.31%) JSON
8 3 (2.31%) JSR 170
8 3 (2.31%) OSGi
8 3 (2.31%) RESTful
8 3 (2.31%) SOAP
Miscellaneous
1 40 (30.77%) Analytical Skills
2 33 (25.38%) User Experience
3 30 (23.08%) Credit Risk
4 19 (14.62%) Statistics
5 14 (10.77%) Visualisation
6 11 (8.46%) Mathematics
7 9 (6.92%) Psychology
8 8 (6.15%) Physics
9 7 (5.38%) Algorithms
10 6 (4.62%) Social Media
11 5 (3.85%) Computer Science
11 5 (3.85%) Economics
11 5 (3.85%) FMCG
12 4 (3.08%) Data Integration
12 4 (3.08%) Fintech
12 4 (3.08%) Management Information System
13 3 (2.31%) Data Centre
13 3 (2.31%) Enterprise Software
14 2 (1.54%) Data Extraction
14 2 (1.54%) Market Risk
Operating Systems
1 5 (3.85%) Linux
Processes & Methodologies
1 130 (100.00%) Analytics
2 42 (32.31%) Business Intelligence
3 29 (22.31%) Agile Software Development
4 25 (19.23%) E-Commerce
5 17 (13.08%) SEO
6 15 (11.54%) Stakeholder Management
6 15 (11.54%) Tag Management
7 13 (10.00%) Data Analysis
7 13 (10.00%) Usability Testing
8 12 (9.23%) Benchmarking
8 12 (9.23%) Digital Analytics
9 11 (8.46%) Digital Marketing
9 11 (8.46%) Project Management
10 10 (7.69%) Data Analytics
10 10 (7.69%) Data Management
11 9 (6.92%) Content Management
11 9 (6.92%) Data Visualisation
11 9 (6.92%) Machine Learning
11 9 (6.92%) Scrum
11 9 (6.92%) Statistical Modelling
Programming Languages
1 45 (34.62%) SQL
2 15 (11.54%) JavaScript
3 12 (9.23%) Python
4 11 (8.46%) Java
5 7 (5.38%) R
6 3 (2.31%) Scala
6 3 (2.31%) VBA
7 2 (1.54%) C++
7 2 (1.54%) PHP
8 1 (0.77%) Bash Shell
8 1 (0.77%) MATLAB
8 1 (0.77%) PL/SQL
8 1 (0.77%) Shell Script
Qualifications
1 44 (33.85%) Degree
2 3 (2.31%) PhD
3 1 (0.77%) PMI Certification
3 1 (0.77%) PMP
Quality Assurance & Compliance
1 7 (5.38%) Data Quality
2 4 (3.08%) Actionable Recommendations
3 1 (0.77%) PCI DSS
Vendors
1 42 (32.31%) Google
2 34 (26.15%) Adobe
3 17 (13.08%) Tableau
4 14 (10.77%) Omniture
5 9 (6.92%) Oracle
6 5 (3.85%) Coremetrics
6 5 (3.85%) DoubleClick
6 5 (3.85%) hybris
6 5 (3.85%) Tealium
7 4 (3.08%) Cognos
8 3 (2.31%) Salesforce.com
9 2 (1.54%) Microsoft
9 2 (1.54%) SAP
10 1 (0.77%) Akamai
10 1 (0.77%) Facebook
10 1 (0.77%) IBM
10 1 (0.77%) Sybase
10 1 (0.77%) Teradata
10 1 (0.77%) Twitter
10 1 (0.77%) Vertica
London
Mortimer Spinks
Rate: £250 - £300 per day
Posted: 5 days ago
City of London
Lawrence Harvey
Posted: 7 days ago
City, London
Lawrence Harvey Enterprise
Posted: 6 days ago
London
Experis Ltd
Rate: £400.00 - £450.00 per day
Posted: 5 days ago
London
Hydrogen Group
Rate: £500.00 - £580.00 per day
Posted: 5 days ago
London
Parallel Consulting
Rate: Excellent (£)
Posted: 5 days ago