The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the North West region. Included is a guide to the contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 27 August 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
27 Aug 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 119 136 124
Rank change year-on-year
+17 -12
Contract jobs citing Digital Marketing 32 30 16
As % of all contract IT jobs located in the North West 0.93% 0.71% 0.51%
As % of the Processes & Methodologies category 1.14% 0.88% 0.67%
Number of daily rates quoted 25 27 9
Median daily rate £400 £310 £350
Median daily rate % change year-on-year
+29.03% -11.42%
90% offered a daily rate of more than £300 £223 £254
10% offered a daily rate of more than £469 £444 £600
UK excluding London median daily rate £400 £325 £350
% change year-on-year
+23.07% -7.14%
Number of hourly rates quoted 0 2 0
Median hourly rate - £16.50 -
UK excluding London median hourly rate £32.00 £20.00 £35.98
% change year-on-year
+60.00% -44.40%
Digital Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the North West region.

Processes & Methodologies Category
North West
Contract IT job ads with a match in the
Processes & Methodologies category
2798 3403 2387
As % of all contract IT jobs located in the North West 81.31% 80.43% 75.51%
Number of daily rates quoted 1765 2062 1327
Median daily rate £400 £400 £375
Median daily rate % change year-on-year
- +6.66%
90% offered a daily rate of more than £288 £288 £263
10% offered a daily rate of more than £525 £555 £525
UK excluding London median daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 83 133 109
Median hourly rate £22.00 £40.00 £27.50
Median hourly rate % change year-on-year
-45.00% +45.45%
90% offered a hourly rate of more than £12.00 £16.08 £12.50
10% offered a hourly rate of more than £59.31 £59.50 £67.00
UK excluding London median hourly rate £30.00 £33.00 £26.00
% change year-on-year
-9.09% +26.92%

Digital Marketing
Jobs Demand Trend in the North West

The demand trend of contract jobs across the North West region citing Digital Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the North West

Digital Marketing
Daily Rate Trend in the North West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the North West region.

Digital Marketing Daily Rate Trend in the North West

Digital Marketing
Daily Rate Histogram in the North West

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the North West region over the 3 months to 27 August 2016.

Digital Marketing Daily Rate Histogram in the North West

Digital Marketing
Hourly Rate Trend in the North West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the North West region.

Digital Marketing Hourly Rate Trend in the North West

Digital Marketing
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the North West region over the 3 months to 27 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -10 10 £386 +24.59% 21
Merseyside +12 5 £438 +52.17%
Lancashire - 5 £300 - 4
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the North West

For the 6 months to 27 August 2016, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the North West region with a requirement for Digital Marketing.

1 55 (100.00%) Marketing
2 41 (74.55%) Finance
3 39 (70.91%) Manufacturing
3 39 (70.91%) Programme Management
3 39 (70.91%) Electronics
3 39 (70.91%) Telecoms
3 39 (70.91%) SAP Oil and Gas
3 39 (70.91%) SAP
3 39 (70.91%) Business Intelligence
4 17 (30.91%) Unit4 Business World
5 9 (16.36%) HTML
6 8 (14.55%) CSS
6 8 (14.55%) SQL
6 8 (14.55%) Web Development
6 8 (14.55%) People Management
7 7 (12.73%) HTML5
7 7 (12.73%) PRINCE2
7 7 (12.73%) JavaScript
8 6 (10.91%) Oracle
8 6 (10.91%) General Ledger
9 5 (9.09%) Agile Software Development
9 5 (9.09%) Migration
9 5 (9.09%) Workflow
9 5 (9.09%) .NET
9 5 (9.09%) CSS3
9 5 (9.09%) Front End Development
10 4 (7.27%) Logistics
10 4 (7.27%) Responsive Web Design
10 4 (7.27%) Business Process Mapping
10 4 (7.27%) SQL Server

Digital Marketing
Top Related IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (7.27%) CMS
2 3 (5.45%) SharePoint
2 3 (5.45%) WordPress
3 2 (3.64%) Apache
3 2 (3.64%) Drupal
3 2 (3.64%) Joomla!
3 2 (3.64%) Oracle Service Bus
3 2 (3.64%) SAS
4 1 (1.82%) Alfresco
4 1 (1.82%) JBoss
4 1 (1.82%) Skype for Business
4 1 (1.82%) Tomcat
Applications
1 1 (1.82%) MS Excel
1 1 (1.82%) Photoshop
Business Applications
1 39 (70.91%) SAP Oil and Gas
2 17 (30.91%) Unit4 Business World
3 3 (5.45%) Oracle EBS
3 3 (5.45%) Oracle EBS R12
4 2 (3.64%) OpenCart
5 1 (1.82%) Dynamics CRM
5 1 (1.82%) Oracle Payables
Cloud Services
1 1 (1.82%) AdWords
1 1 (1.82%) GitHub
1 1 (1.82%) Google Analytics
1 1 (1.82%) Office 365
Communications & Networking
1 1 (1.82%) DHCP
1 1 (1.82%) DNS
1 1 (1.82%) HTTP
1 1 (1.82%) LAN
1 1 (1.82%) TCP/IP
1 1 (1.82%) TETRA
1 1 (1.82%) WAN
Database & Business Intelligence
1 4 (7.27%) SQL Server
2 3 (5.45%) BusinessObjects
3 2 (3.64%) DB2
3 2 (3.64%) Oracle Database
3 2 (3.64%) Oracle Database 11g
3 2 (3.64%) RDBMS
3 2 (3.64%) Relational Database
3 2 (3.64%) SAS Data Integration Studio
4 1 (1.82%) Hadoop
4 1 (1.82%) Oracle Reports
Development Applications
1 1 (1.82%) JIRA
1 1 (1.82%) PhpStorm
General
1 55 (100.00%) Marketing
2 41 (74.55%) Finance
3 39 (70.91%) Electronics
3 39 (70.91%) Manufacturing
3 39 (70.91%) Telecoms
4 6 (10.91%) General Ledger
5 3 (5.45%) Retail
6 2 (3.64%) Billing
7 1 (1.82%) Legal
Job Titles
1 18 (32.73%) Developer
2 12 (21.82%) Analyst
3 9 (16.36%) Consultant
4 5 (9.09%) Support Analyst
5 4 (7.27%) Support Consultant
5 4 (7.27%) UI Developer
5 4 (7.27%) Workflow Developer
6 3 (5.45%) Agresso Implementation Consultant
6 3 (5.45%) Architect
6 3 (5.45%) Business Data Analyst
6 3 (5.45%) Business Objects Analyst
6 3 (5.45%) Business Objects Report Writer
6 3 (5.45%) Data Analyst
6 3 (5.45%) Implementation Consultant
6 3 (5.45%) Project Manager
6 3 (5.45%) Report Analyst
6 3 (5.45%) Report Developer
6 3 (5.45%) Report Writer
6 3 (5.45%) Web Developer
7 2 (3.64%) Oracle Developer
Libraries, Frameworks & Software Standards
1 9 (16.36%) HTML
2 8 (14.55%) CSS
3 7 (12.73%) HTML5
4 5 (9.09%) .NET
4 5 (9.09%) CSS3
5 2 (3.64%) Oracle Fusion
6 1 (1.82%) ActiveMQ
6 1 (1.82%) Ajax
6 1 (1.82%) AngularJS
6 1 (1.82%) Apache Camel
6 1 (1.82%) ASP.NET Web API
6 1 (1.82%) JDBC
6 1 (1.82%) JMS
6 1 (1.82%) jQuery
6 1 (1.82%) JSON
6 1 (1.82%) Middleware
6 1 (1.82%) REST
6 1 (1.82%) Spring
6 1 (1.82%) XML
Miscellaneous
1 2 (3.64%) Data Centre
1 2 (3.64%) Social Media
1 2 (3.64%) User Experience
2 1 (1.82%) Clustering
2 1 (1.82%) Mainframe
2 1 (1.82%) Management Information System
Operating Systems
1 3 (5.45%) Windows
2 2 (3.64%) Linux
2 2 (3.64%) Windows Server
3 1 (1.82%) Unix
3 1 (1.82%) Windows 8
3 1 (1.82%) zOS
Processes & Methodologies
1 39 (70.91%) Business Intelligence
1 39 (70.91%) Programme Management
2 8 (14.55%) People Management
2 8 (14.55%) Web Development
3 7 (12.73%) PRINCE2
4 5 (9.09%) Agile Software Development
4 5 (9.09%) Front End Development
4 5 (9.09%) Migration
4 5 (9.09%) Workflow
5 4 (7.27%) Business Analysis
5 4 (7.27%) Business Process Mapping
5 4 (7.27%) ETL
5 4 (7.27%) Logistics
5 4 (7.27%) Process Management
5 4 (7.27%) Responsive Web Design
6 3 (5.45%) Workflow Development
7 2 (3.64%) Analytics
7 2 (3.64%) BPEL
7 2 (3.64%) Content Management
7 2 (3.64%) SEO
Programming Languages
1 8 (14.55%) SQL
2 7 (12.73%) JavaScript
3 4 (7.27%) PHP
4 1 (1.82%) Java
4 1 (1.82%) PL/SQL
Qualifications
1 3 (5.45%) SC Cleared
1 3 (5.45%) Security Cleared
2 1 (1.82%) Degree
2 1 (1.82%) ISEB
2 1 (1.82%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 1 (1.82%) QA
System Software
1 1 (1.82%) Active Directory
Vendors
1 39 (70.91%) SAP
2 6 (10.91%) Oracle
3 3 (5.45%) Cisco
4 2 (3.64%) Citrix
4 2 (3.64%) Nintex
5 1 (1.82%) Adobe
5 1 (1.82%) Apple
5 1 (1.82%) CA
5 1 (1.82%) EMC
5 1 (1.82%) EPiServer
5 1 (1.82%) Google
5 1 (1.82%) IBM
5 1 (1.82%) Kaspersky
5 1 (1.82%) PeopleSoft
5 1 (1.82%) Red Hat
5 1 (1.82%) Wyse
North West England
People Source Consulting
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