The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the North West region. Included is a guide to the contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 3 December 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
3 Dec 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 143 154 141
Rank change year-on-year
+11 -13
Contract jobs citing Digital Marketing 14 10 3
As % of all contract IT jobs located in the North West 0.44% 0.24% 0.092%
As % of the Processes & Methodologies category 0.52% 0.30% 0.12%
Number of daily rates quoted 14 8 3
Median daily rate £475 £383 £290
Median daily rate % change year-on-year
+24.18% +31.89%
90% offered a daily rate of more than £365 £266 £274
10% offered a daily rate of more than £544 £573 £318
UK excluding London median daily rate £400 £375 £375
% change year-on-year
+6.66% -
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £26.88 £45.50 £48.50
% change year-on-year
-40.93% -6.18%
Digital Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the North West region.

Processes & Methodologies Category
North West
Contract IT job ads with a match in the
Processes & Methodologies category
2668 3323 2531
As % of all contract IT jobs located in the North West 83.82% 79.36% 77.42%
Number of daily rates quoted 1779 2036 1487
Median daily rate £413 £413 £375
Median daily rate % change year-on-year
- +10.00%
90% offered a daily rate of more than £300 £275 £251
10% offered a daily rate of more than £575 £600 £525
UK excluding London median daily rate £413 £400 £385
% change year-on-year
+3.12% +3.89%
Number of hourly rates quoted 62 128 109
Median hourly rate £27.50 £32.50 £28.00
Median hourly rate % change year-on-year
-15.38% +16.07%
90% offered a hourly rate of more than £14.56 £12.40 £13.50
10% offered a hourly rate of more than £44.35 £47.71 £63.00
UK excluding London median hourly rate £31.00 £34.95 £25.00
% change year-on-year
-11.30% +39.80%

Digital Marketing
Jobs Demand Trend in the North West

The demand trend of contract jobs across the North West region citing Digital Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the North West

Digital Marketing
Daily Rate Trend in the North West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the North West region.

Digital Marketing Daily Rate Trend in the North West

Digital Marketing
Daily Rate Histogram in the North West

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the North West region over the 3 months to 3 December 2016.

Digital Marketing Daily Rate Histogram in the North West

Digital Marketing
Hourly Rate Trend in the North West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the North West region.

Digital Marketing Hourly Rate Trend in the North West

Digital Marketing
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the North West region over the 3 months to 3 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +13 13 £475 +50.79% 21
Merseyside +1 1 £400 +166.66% 1
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the North West

For the 6 months to 3 December 2016, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the North West region with a requirement for Digital Marketing.

1 42 (100.00%) Marketing
2 31 (73.81%) Finance
3 29 (69.05%) Manufacturing
3 29 (69.05%) Electronics
3 29 (69.05%) Telecoms
3 29 (69.05%) Programme Management
3 29 (69.05%) SAP
3 29 (69.05%) Business Intelligence
3 29 (69.05%) SAP Oil and Gas
4 11 (26.19%) Agile Software Development
5 10 (23.81%) Unit4 Business World
6 7 (16.67%) SQL
7 6 (14.29%) HTML
7 6 (14.29%) Java
7 6 (14.29%) JavaScript
7 6 (14.29%) Oracle
7 6 (14.29%) ETL
7 6 (14.29%) General Ledger
7 6 (14.29%) SC Cleared
7 6 (14.29%) Security Cleared
8 5 (11.90%) Hadoop
8 5 (11.90%) Open Source
8 5 (11.90%) HTML5
8 5 (11.90%) Web Development
8 5 (11.90%) CSS
8 5 (11.90%) Workflow
8 5 (11.90%) Apache Spark
8 5 (11.90%) Continuous Delivery
9 4 (9.52%) Responsive Web Design
9 4 (9.52%) Front End Development

Digital Marketing
Top Related IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (11.90%) Apache Spark
2 2 (4.76%) CMS
2 2 (4.76%) Oracle Service Bus
2 2 (4.76%) Oracle SOA Suite
2 2 (4.76%) SAS
3 1 (2.38%) Apache Pig
3 1 (2.38%) SharePoint
Applications
1 1 (2.38%) Photoshop
Business Applications
1 29 (69.05%) SAP Oil and Gas
2 10 (23.81%) Unit4 Business World
3 3 (7.14%) Oracle EBS
3 3 (7.14%) Oracle EBS R12
4 1 (2.38%) Oracle Payables
Cloud Services
1 2 (4.76%) Amazon AWS
1 2 (4.76%) Amazon EMR
1 2 (4.76%) Google Cloud Platform
1 2 (4.76%) Microsoft Azure
2 1 (2.38%) AdWords
2 1 (2.38%) Google Analytics
Database & Business Intelligence
1 5 (11.90%) Hadoop
2 3 (7.14%) Big Data
2 3 (7.14%) BusinessObjects
3 2 (4.76%) Electronic Patient Records
3 2 (4.76%) HDInsight
3 2 (4.76%) Oracle Database
3 2 (4.76%) Oracle Database 11g
3 2 (4.76%) SAS Data Integration Studio
3 2 (4.76%) Spark SQL
3 2 (4.76%) SQL Server
4 1 (2.38%) Apache Hive
4 1 (2.38%) DB2
4 1 (2.38%) Impala
4 1 (2.38%) Oracle Reports
4 1 (2.38%) RDBMS
4 1 (2.38%) Relational Database
4 1 (2.38%) Sqoop
Development Applications
1 1 (2.38%) Cucumber
1 1 (2.38%) Git (software)
1 1 (2.38%) Jenkins
General
1 42 (100.00%) Marketing
2 31 (73.81%) Finance
3 29 (69.05%) Electronics
3 29 (69.05%) Manufacturing
3 29 (69.05%) Telecoms
4 6 (14.29%) General Ledger
5 3 (7.14%) Retail
6 2 (4.76%) Billing
7 1 (2.38%) Legal
Job Titles
1 12 (28.57%) Developer
2 11 (26.19%) Consultant
3 8 (19.05%) Analyst
4 6 (14.29%) Report Writer
5 4 (9.52%) Architect
5 4 (9.52%) Support Analyst
5 4 (9.52%) Support Consultant
5 4 (9.52%) UI Developer
6 3 (7.14%) Business Data Analyst
6 3 (7.14%) Data Analyst
6 3 (7.14%) Report Analyst
6 3 (7.14%) SAP BusinessObjects (BO) Analyst
6 3 (7.14%) SAP BusinessObjects Reports Writer
7 2 (4.76%) Big Data Consultant
7 2 (4.76%) Data Architect
7 2 (4.76%) Data Consultant
7 2 (4.76%) Hadoop Consultant
7 2 (4.76%) Java Consultant
7 2 (4.76%) Oracle Developer
7 2 (4.76%) Workflow Developer
Libraries, Frameworks & Software Standards
1 6 (14.29%) HTML
2 5 (11.90%) CSS
2 5 (11.90%) HTML5
3 4 (9.52%) .NET
3 4 (9.52%) CSS3
4 2 (4.76%) AngularJS
4 2 (4.76%) Oracle Fusion
4 2 (4.76%) Spark Streaming
4 2 (4.76%) Twitter Bootstrap
4 2 (4.76%) Web Services
5 1 (2.38%) JMS
Miscellaneous
1 1 (2.38%) Analytical Skills
1 1 (2.38%) Copywriting
1 1 (2.38%) Data Centre
1 1 (2.38%) Mainframe
1 1 (2.38%) Management Information System
1 1 (2.38%) Security Operations Centre
1 1 (2.38%) Social Media
1 1 (2.38%) User Experience
1 1 (2.38%) Web 2.0
Operating Systems
1 1 (2.38%) Unix
1 1 (2.38%) zOS
Processes & Methodologies
1 29 (69.05%) Business Intelligence
1 29 (69.05%) Programme Management
2 11 (26.19%) Agile Software Development
3 6 (14.29%) ETL
4 5 (11.90%) Continuous Delivery
4 5 (11.90%) Open Source
4 5 (11.90%) Web Development
4 5 (11.90%) Workflow
5 4 (9.52%) Front End Development
5 4 (9.52%) Logistics
5 4 (9.52%) Responsive Web Design
6 3 (7.14%) BDD
6 3 (7.14%) Business Analysis
6 3 (7.14%) Continuous Improvement
6 3 (7.14%) DevOps
6 3 (7.14%) Migration
6 3 (7.14%) Procure-to-Pay
7 2 (4.76%) BPEL
7 2 (4.76%) Content Management
7 2 (4.76%) ITIL V3
Programming Languages
1 7 (16.67%) SQL
2 6 (14.29%) Java
2 6 (14.29%) JavaScript
3 4 (9.52%) Python
4 3 (7.14%) C
5 2 (4.76%) C#
5 2 (4.76%) F#
6 1 (2.38%) C++
6 1 (2.38%) PL/SQL
Qualifications
1 6 (14.29%) SC Cleared
1 6 (14.29%) Security Cleared
2 1 (2.38%) Degree
2 1 (2.38%) ISEB
2 1 (2.38%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 1 (2.38%) QA
System Software
1 1 (2.38%) Docker
Vendors
1 29 (69.05%) SAP
2 6 (14.29%) Oracle
3 3 (7.14%) Google
4 2 (4.76%) Nintex
4 2 (4.76%) ServiceNow
5 1 (2.38%) CA
5 1 (2.38%) Cloudera
5 1 (2.38%) EPiServer
5 1 (2.38%) Hortonworks
5 1 (2.38%) PeopleSoft
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