The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the North West region. Included is a guide to the contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 22 January 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
22 Jan 2017
Same period 2016 Same period 2015
Digital Marketing
England / North West
Rank 111 143 138
Rank change year-on-year
+32 -5
Contract jobs citing Digital Marketing 20 14 5
As % of all contract IT jobs located in the North West 0.78% 0.36% 0.16%
As % of the Processes & Methodologies category 0.95% 0.45% 0.21%
Number of daily rates quoted 19 14 5
Median daily rate £525 £328 £295
Median daily rate % change year-on-year
+60.30% +11.01%
UK excluding London median daily rate £400 £363 £375
% change year-on-year
+10.34% -3.33%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £36.00 £46.50 -
% change year-on-year
-22.58% -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the North West region.

Processes & Methodologies Category
North West
Contract IT job ads with a match in the
Processes & Methodologies category
2102 3133 2416
As % of all contract IT jobs located in the North West 82.08% 81.08% 77.09%
Number of daily rates quoted 1358 1910 1442
Median daily rate £400 £400 £375
Median daily rate % change year-on-year
- +6.66%
90% offered a daily rate of more than £275 £275 £265
10% offered a daily rate of more than £575 £563 £540
UK excluding London median daily rate £405 £400 £393
% change year-on-year
+1.25% +1.91%
Number of hourly rates quoted 62 111 99
Median hourly rate £37.25 £38.00 £28.13
Median hourly rate % change year-on-year
-1.97% +35.11%
90% offered a hourly rate of more than £13.00 £15.00 £13.00
10% offered a hourly rate of more than £51.00 £54.00 £45.00
UK excluding London median hourly rate £35.00 £40.00 £26.00
% change year-on-year
-12.50% +53.84%

Digital Marketing
Jobs Demand Trend in the North West

The demand trend of contract jobs across the North West region citing Digital Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the North West

Digital Marketing
Daily Rate Trend in the North West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the North West region.

Digital Marketing Daily Rate Trend in the North West

Digital Marketing
Daily Rate Histogram in the North West

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the North West region over the 3 months to 22 January 2017.

Digital Marketing Daily Rate Histogram in the North West

Digital Marketing
Hourly Rate Trend in the North West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the North West region.

Digital Marketing Hourly Rate Trend in the North West

Digital Marketing
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the North West region over the 3 months to 22 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +25 18 £530 +65.62% 15
Lancashire - 1 £480 - 5
Merseyside - 1 £400 -
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the North West

For the 6 months to 22 January 2017, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the North West region with a requirement for Digital Marketing.

1 30 (100.00%) Marketing
2 23 (76.67%) Finance
3 21 (70.00%) Electronics
3 21 (70.00%) Telecoms
3 21 (70.00%) Manufacturing
3 21 (70.00%) Programme Management
3 21 (70.00%) SAP Oil and Gas
3 21 (70.00%) SAP
3 21 (70.00%) Business Intelligence
4 10 (33.33%) Java
5 9 (30.00%) Hadoop
5 9 (30.00%) Open Source
5 9 (30.00%) Apache Spark
6 8 (26.67%) Continuous Delivery
6 8 (26.67%) Python
6 8 (26.67%) Agile Software Development
7 7 (23.33%) Google
7 7 (23.33%) Big Data
8 6 (20.00%) Microsoft Azure
8 6 (20.00%) Amazon AWS
8 6 (20.00%) C
8 6 (20.00%) Google Cloud Platform
9 4 (13.33%) Unit4 Business World
9 4 (13.33%) Oracle
9 4 (13.33%) SC Cleared
9 4 (13.33%) Security Cleared
9 4 (13.33%) Business Analysis
9 4 (13.33%) DevOps
10 3 (10.00%) Cybersecurity
10 3 (10.00%) Analytics

Digital Marketing
Top Related IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (30.00%) Apache Spark
2 3 (10.00%) CMS
3 1 (3.33%) Apache Pig
3 1 (3.33%) SAS
Applications
1 1 (3.33%) Photoshop
Business Applications
1 21 (70.00%) SAP Oil and Gas
2 4 (13.33%) Unit4 Business World
Cloud Services
1 6 (20.00%) Amazon AWS
1 6 (20.00%) Google Cloud Platform
1 6 (20.00%) Microsoft Azure
2 2 (6.67%) Amazon EMR
3 1 (3.33%) AdWords
3 1 (3.33%) Google Analytics
Database & Business Intelligence
1 9 (30.00%) Hadoop
2 7 (23.33%) Big Data
3 2 (6.67%) Electronic Patient Records
3 2 (6.67%) HDInsight
3 2 (6.67%) Spark SQL
4 1 (3.33%) Apache Hive
4 1 (3.33%) Impala
4 1 (3.33%) Oracle Database
4 1 (3.33%) Oracle Database 12c
4 1 (3.33%) SAS Data Integration Studio
4 1 (3.33%) Sqoop
Development Applications
1 2 (6.67%) Jenkins
2 1 (3.33%) Cucumber
2 1 (3.33%) Git (software)
2 1 (3.33%) Vagrant
General
1 30 (100.00%) Marketing
2 23 (76.67%) Finance
3 21 (70.00%) Electronics
3 21 (70.00%) Manufacturing
3 21 (70.00%) Telecoms
4 2 (6.67%) Legal
4 2 (6.67%) Retail
5 1 (3.33%) General Ledger
Job Titles
1 6 (20.00%) Consultant
2 4 (13.33%) Architect
2 4 (13.33%) Big Data Engineer
2 4 (13.33%) Data Engineer
2 4 (13.33%) Developer
2 4 (13.33%) Hadoop Engineer
3 3 (10.00%) Report Writer
4 2 (6.67%) Big Data Consultant
4 2 (6.67%) Cybersecurity Manager
4 2 (6.67%) Data Architect
4 2 (6.67%) Data Consultant
4 2 (6.67%) Hadoop Consultant
4 2 (6.67%) IT Architect
4 2 (6.67%) Java Consultant
4 2 (6.67%) Operational Security Manager
4 2 (6.67%) Operations Manager
4 2 (6.67%) Security Manager
4 2 (6.67%) Security Operations Manager
4 2 (6.67%) SOC Manager
4 2 (6.67%) Solutions Architect
Libraries, Frameworks & Software Standards
1 2 (6.67%) .NET
1 2 (6.67%) AngularJS
1 2 (6.67%) HTML
1 2 (6.67%) Spark Streaming
1 2 (6.67%) Twitter Bootstrap
1 2 (6.67%) Web Services
2 1 (3.33%) Oracle Fusion
Miscellaneous
1 3 (10.00%) Security Operations Centre
2 2 (6.67%) Social Media
3 1 (3.33%) Analytical Skills
3 1 (3.33%) Copywriting
3 1 (3.33%) Cyber Defence
3 1 (3.33%) Data Centre
3 1 (3.33%) Management Information System
3 1 (3.33%) PKI
3 1 (3.33%) Web 2.0
Operating Systems
1 1 (3.33%) Unix
Processes & Methodologies
1 21 (70.00%) Business Intelligence
1 21 (70.00%) Programme Management
2 9 (30.00%) Open Source
3 8 (26.67%) Agile Software Development
3 8 (26.67%) Continuous Delivery
4 4 (13.33%) Business Analysis
4 4 (13.33%) DevOps
5 3 (10.00%) Analytics
5 3 (10.00%) BDD
5 3 (10.00%) Content Management
5 3 (10.00%) Continuous Improvement
5 3 (10.00%) Cybersecurity
5 3 (10.00%) ETL
5 3 (10.00%) Procure-to-Pay
5 3 (10.00%) Security Operations
5 3 (10.00%) Workflow
6 2 (6.67%) Business Continuity
6 2 (6.67%) Scrum
6 2 (6.67%) Stakeholder Management
6 2 (6.67%) TDD
Programming Languages
1 10 (33.33%) Java
2 8 (26.67%) Python
3 6 (20.00%) C
4 3 (10.00%) SQL
5 2 (6.67%) C#
5 2 (6.67%) F#
5 2 (6.67%) JavaScript
6 1 (3.33%) C++
Qualifications
1 4 (13.33%) SC Cleared
1 4 (13.33%) Security Cleared
2 2 (6.67%) Degree
2 2 (6.67%) ISEB
3 1 (3.33%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 1 (3.33%) QA
System Software
1 2 (6.67%) Docker
Systems Management
1 1 (3.33%) Opscode Chef
1 1 (3.33%) Puppet
Vendors
1 21 (70.00%) SAP
2 7 (23.33%) Google
3 4 (13.33%) Oracle
4 2 (6.67%) PeopleSoft
4 2 (6.67%) ServiceNow
5 1 (3.33%) Cloudera
5 1 (3.33%) EPiServer
5 1 (3.33%) Hortonworks
5 1 (3.33%) Microsoft
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