The table below looks at the statistics for WebTrends skills in IT contracts advertised across the UK. Included is a guide to the contractor rates offered in IT contracts that have cited WebTrends over the 3 months to 1 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
1 May 2016
Same period 2015 Same period 2014
WebTrends
Rank 645 608 599
Rank change year-on-year
-37 -9
Contract jobs citing WebTrends 19 39 23
As % of all contract IT jobs located in the UK 0.034% 0.069% 0.042%
As % of the Business Applications category 0.44% 0.84% 0.46%
Number of daily rates quoted 16 25 12
Median daily rate £338 £488 £345
Median daily rate % change year-on-year
-30.76% +41.30%
90% offered a daily rate of more than £280 £240 £244
10% offered a daily rate of more than £450 £530 £400
UK excluding London median daily rate £323 £265 £313
% change year-on-year
+21.69% -15.20%
Number of hourly rates quoted 1 0 0
Median hourly rate £19.61 - -
UK excluding London median hourly rate £19.61 - -

The following table is for comparison with the above and provides statistics for the entire Business Applications category in contract jobs advertised across the UK.

Business Applications Category
UK
Contract IT job ads with a match in the
Business Applications category
4302 4640 4985
As % of all contract IT jobs located in the UK 7.70% 8.18% 9.12%
Number of daily rates quoted 2652 2581 2814
Median daily rate £438 £450 £425
Median daily rate % change year-on-year
-2.77% +5.88%
90% offered a daily rate of more than £300 £300 £288
10% offered a daily rate of more than £588 £600 £600
UK excluding London median daily rate £425 £425 £400
% change year-on-year
- +6.25%
Number of hourly rates quoted 43 29 47
Median hourly rate £24.50 £30.00 £33.00
Median hourly rate % change year-on-year
-18.33% -9.09%
90% offered a hourly rate of more than £9.00 £15.90 £15.40
10% offered a hourly rate of more than £49.65 £60.55 £53.00
UK excluding London median hourly rate £27.50 £29.42 £37.49
% change year-on-year
-6.51% -21.53%

WebTrends
Jobs Demand Trend

The demand trend of contract jobs citing WebTrends as a proportion of all IT contracts with a match in the Business Applications category.

WebTrends Jobs Demand Trend in the UK

WebTrends
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing WebTrends within the UK.

WebTrends Daily Rate Trend in the UK

WebTrends
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing WebTrends within the UK over the 3 months to 1 May 2016.

WebTrends Daily Rate Histogram in the UK

WebTrends
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing WebTrends within the UK.

WebTrends Hourly Rate Trend in the UK

WebTrends
Top 8 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing WebTrends within the UK over the 3 months to 1 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -23 17 £350 -28.20% 13
London -33 16 £350 -29.11% 8
City of London +40 1 £222 -53.26%
Berkshire 0 1 - -
South East -15 1 - - 1
Scotland -21 1 £375 +41.50%
Edinburgh - 1 £375 -
Reading - 1 - -

WebTrends
Top 30 Related IT Skills

For the 6 months to 1 May 2016, IT contractor jobs citing WebTrends also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for WebTrends.

1 34 (75.56%) Analytics
2 22 (48.89%) Marketing
3 21 (46.67%) Web Analytics
4 18 (40.00%) Adobe
5 17 (37.78%) HTML
5 17 (37.78%) Google
5 17 (37.78%) Google Analytics
6 13 (28.89%) User Experience
6 13 (28.89%) SEO
6 13 (28.89%) CSS
7 11 (24.44%) Business Intelligence
8 10 (22.22%) JavaScript
8 10 (22.22%) Data Analysis
8 10 (22.22%) Tag Management
8 10 (22.22%) Mobile App
8 10 (22.22%) Adobe Analytics
8 10 (22.22%) Digital Marketing
9 9 (20.00%) Degree
9 9 (20.00%) Tableau
9 9 (20.00%) Coremetrics
9 9 (20.00%) Finance
10 8 (17.78%) Stakeholder Management
10 8 (17.78%) Banking
11 7 (15.56%) Customer Engagement
11 7 (15.56%) Web Development
11 7 (15.56%) Omniture
11 7 (15.56%) Performance Management
11 7 (15.56%) Radian6
11 7 (15.56%) Channel Management
11 7 (15.56%) Analytical Skills

WebTrends
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (6.67%) CMS
Applications
1 7 (15.56%) Photoshop
2 6 (13.33%) Adobe Illustrator
3 5 (11.11%) MS Excel
4 2 (4.44%) MS PowerPoint
5 1 (2.22%) MS Office
Business Applications
1 7 (15.56%) Radian6
2 4 (8.89%) SAP Oil and Gas
Cloud Services
1 17 (37.78%) Google Analytics
2 10 (22.22%) Adobe Analytics
3 4 (8.89%) AdWords
4 3 (6.67%) Google Cloud Platform
5 1 (2.22%) Google Tag Manager
5 1 (2.22%) SaaS
Communications & Networking
1 2 (4.44%) Internet
2 1 (2.22%) WebEx
Database & Business Intelligence
1 3 (6.67%) BigQuery
1 3 (6.67%) Data Warehouse
1 3 (6.67%) Hadoop
1 3 (6.67%) Power BI
1 3 (6.67%) QlikView
General
1 22 (48.89%) Marketing
2 9 (20.00%) Finance
3 8 (17.78%) Banking
4 5 (11.11%) Manufacturing
5 4 (8.89%) Danish Language
5 4 (8.89%) Electronics
5 4 (8.89%) Telecoms
6 2 (4.44%) Retail
7 1 (2.22%) Investment Banking
7 1 (2.22%) Korean Language
Job Titles
1 8 (17.78%) Consultant
1 8 (17.78%) Web Analytics Consultant
1 8 (17.78%) Web Consultant
2 7 (15.56%) Designer
2 7 (15.56%) SEO Executive
3 6 (13.33%) Visual Designer
4 5 (11.11%) Analyst
5 4 (8.89%) Web Analyst
6 3 (6.67%) Architect
6 3 (6.67%) Data Architect
6 3 (6.67%) Developer
6 3 (6.67%) Insight Manager
6 3 (6.67%) Search Manager
6 3 (6.67%) Solutions Architect
7 2 (4.44%) Digital Analyst
7 2 (4.44%) Django Developer
7 2 (4.44%) Mobile Designer
7 2 (4.44%) Python Developer
7 2 (4.44%) Python/Django Developer
7 2 (4.44%) Web Developer
Libraries, Frameworks & Software Standards
1 17 (37.78%) HTML
2 13 (28.89%) CSS
3 6 (13.33%) Flash
3 6 (13.33%) XHTML
4 2 (4.44%) Django
5 1 (2.22%) CSS3
5 1 (2.22%) HTML5
5 1 (2.22%) jQuery
5 1 (2.22%) XML
5 1 (2.22%) XSLT
Miscellaneous
1 13 (28.89%) User Experience
2 10 (22.22%) Mobile App
3 7 (15.56%) Analytical Skills
4 6 (13.33%) Animation
5 4 (8.89%) Copywriting
6 3 (6.67%) Data Extraction
6 3 (6.67%) Management Information System
6 3 (6.67%) Visualisation
7 2 (4.44%) Algorithms
7 2 (4.44%) iPad
8 1 (2.22%) Computer Science
8 1 (2.22%) Foreign Exchange (FX)
8 1 (2.22%) Performance Metrics
Processes & Methodologies
1 34 (75.56%) Analytics
2 21 (46.67%) Web Analytics
3 13 (28.89%) SEO
4 11 (24.44%) Business Intelligence
5 10 (22.22%) Data Analysis
5 10 (22.22%) Digital Marketing
5 10 (22.22%) Tag Management
6 8 (17.78%) Stakeholder Management
7 7 (15.56%) Channel Management
7 7 (15.56%) Customer Engagement
7 7 (15.56%) Pay per click
7 7 (15.56%) Performance Management
7 7 (15.56%) Statistical Analysis
7 7 (15.56%) Web Design
7 7 (15.56%) Web Development
8 6 (13.33%) Responsive Web Design
8 6 (13.33%) Typography
9 5 (11.11%) Campaign Management
10 4 (8.89%) Product Marketing
10 4 (8.89%) Programme Management
Programming Languages
1 10 (22.22%) JavaScript
2 6 (13.33%) SQL
3 4 (8.89%) ActionScript
4 2 (4.44%) Python
Qualifications
1 9 (20.00%) Degree
Quality Assurance & Compliance
1 3 (6.67%) QA
Vendors
1 18 (40.00%) Adobe
2 17 (37.78%) Google
3 9 (20.00%) Coremetrics
3 9 (20.00%) Tableau
4 7 (15.56%) Omniture
5 4 (8.89%) Microsoft
5 4 (8.89%) SAP
5 4 (8.89%) Yahoo!
6 3 (6.67%) Cognos
7 1 (2.22%) Apple
7 1 (2.22%) Facebook
7 1 (2.22%) Teradata
London
Hays Finance Technology
Rate: £500.00 - £550.00 per day
Posted: 3 days ago
London
onezeero.
Rate: £430 per annum
Posted: 6 days ago