The table below looks at the statistics for WebTrends skills in IT contracts advertised across the UK. Included is a guide to the contractor rates offered in IT contracts that have cited WebTrends over the 3 months to 4 December 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
4 Dec 2016
Same period 2015 Same period 2014
WebTrends
Rank 613 626 625
Rank change year-on-year
+13 -1
Contract jobs citing WebTrends 11 20 31
As % of all contract IT jobs located in the UK 0.022% 0.036% 0.054%
As % of the Business Applications category 0.26% 0.43% 0.59%
Number of daily rates quoted 6 13 22
Median daily rate £413 £375 £375
Median daily rate % change year-on-year
+10.00% -
90% offered a daily rate of more than £313 £235 £283
10% offered a daily rate of more than £500 £493 £478
UK excluding London median daily rate £400 £450 £331
% change year-on-year
-11.11% +35.84%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Business Applications category in contract jobs advertised across the UK.

Business Applications Category
UK
Contract IT job ads with a match in the
Business Applications category
4255 4603 5263
As % of all contract IT jobs located in the UK 8.60% 8.31% 9.15%
Number of daily rates quoted 2657 2586 3085
Median daily rate £450 £440 £440
Median daily rate % change year-on-year
+2.27% -
90% offered a daily rate of more than £325 £300 £285
10% offered a daily rate of more than £600 £575 £600
UK excluding London median daily rate £425 £425 £425
Number of hourly rates quoted 40 84 41
Median hourly rate £17.50 £35.00 £24.00
Median hourly rate % change year-on-year
-50.00% +45.83%
90% offered a hourly rate of more than £5.00 £17.50 £11.50
10% offered a hourly rate of more than £42.12 £52.47 £73.75
UK excluding London median hourly rate £23.00 £39.00 £22.75
% change year-on-year
-41.02% +71.42%

WebTrends
Jobs Demand Trend

The demand trend of contract jobs citing WebTrends as a proportion of all IT contracts with a match in the Business Applications category.

WebTrends Jobs Demand Trend in the UK

WebTrends
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing WebTrends within the UK.

WebTrends Daily Rate Trend in the UK

WebTrends
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing WebTrends within the UK over the 3 months to 4 December 2016.

WebTrends Daily Rate Histogram in the UK

WebTrends
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing WebTrends within the UK.

WebTrends Hourly Rate Trend in the UK

WebTrends
Top 7 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing WebTrends within the UK over the 3 months to 4 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England 0 11 £413 +10.00% 4
London -5 7 £500 +73.91% 1
West Midlands - 3 £400 -
Kingston Upon Thames - 2 - -
Leicester - 1 - -
East Midlands - 1 - - 1
Leicestershire - 1 - -

WebTrends
Top 30 Related IT Skills

For the 6 months to 4 December 2016, IT contractor jobs citing WebTrends also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for WebTrends.

1 25 (75.76%) Analytics
2 19 (57.58%) Google
2 19 (57.58%) Google Analytics
3 16 (48.48%) Web Analytics
3 16 (48.48%) Adobe
4 14 (42.42%) Adobe Analytics
5 13 (39.39%) Marketing
5 13 (39.39%) Agile Software Development
6 11 (33.33%) Analytical Skills
7 10 (30.30%) Omniture
8 9 (27.27%) SQL
9 8 (24.24%) HTML
9 8 (24.24%) Photoshop
9 8 (24.24%) MS Office
9 8 (24.24%) MS Excel
9 8 (24.24%) Finance
9 8 (24.24%) Coremetrics
10 7 (21.21%) CSS
10 7 (21.21%) User Experience
10 7 (21.21%) Tealium
10 7 (21.21%) Wireframes
10 7 (21.21%) Prototyping
11 6 (18.18%) CRM
11 6 (18.18%) Cognos
11 6 (18.18%) JavaScript
11 6 (18.18%) SEO
11 6 (18.18%) Stakeholder Management
11 6 (18.18%) Rapid Prototyping
11 6 (18.18%) MS PowerPoint
11 6 (18.18%) Pay per click

WebTrends
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (9.09%) SAS
2 2 (6.06%) Elasticsearch
3 1 (3.03%) Facebook Platform
Applications
1 8 (24.24%) MS Excel
1 8 (24.24%) MS Office
1 8 (24.24%) Photoshop
2 6 (18.18%) MS PowerPoint
3 5 (15.15%) Adobe Illustrator
4 3 (9.09%) InDesign
4 3 (9.09%) InVision
4 3 (9.09%) SPSS
4 3 (9.09%) UXPin
5 1 (3.03%) Adobe Creative Suite
5 1 (3.03%) Fireworks
Business Applications
1 4 (12.12%) Radian6
2 3 (9.09%) Dynamics CRM
3 1 (3.03%) Adobe Campaign
3 1 (3.03%) Sprinklr
3 1 (3.03%) Unica
Cloud Services
1 19 (57.58%) Google Analytics
2 14 (42.42%) Adobe Analytics
3 2 (6.06%) SaaS
4 1 (3.03%) AdWords
4 1 (3.03%) Microsoft Azure
4 1 (3.03%) Yammer
Communications & Networking
1 5 (15.15%) Internet
2 1 (3.03%) Intranet
Database & Business Intelligence
1 3 (9.09%) BusinessObjects
2 2 (6.06%) MySQL
2 2 (6.06%) NoSQL
3 1 (3.03%) QlikView
3 1 (3.03%) SQL Server
Development Applications
1 4 (12.12%) Axure RP
2 3 (9.09%) Balsamiq Mockups
3 2 (6.06%) Git (software)
General
1 13 (39.39%) Marketing
2 8 (24.24%) Finance
3 5 (15.15%) Retail
4 4 (12.12%) Banking
5 2 (6.06%) Manufacturing
5 2 (6.06%) Pharmaceutical
6 1 (3.03%) Advertising
6 1 (3.03%) Games
6 1 (3.03%) Publishing
6 1 (3.03%) Telecoms
Job Titles
1 7 (21.21%) Designer
2 4 (12.12%) Implementation Manager
2 4 (12.12%) UX Designer
3 3 (9.09%) Analyst
3 3 (9.09%) Associate Director
3 3 (9.09%) Developer
3 3 (9.09%) UX Developer
4 2 (6.06%) Coordinator
4 2 (6.06%) Performance Specialist
4 2 (6.06%) Web Designer
5 1 (3.03%) Applications Manager
5 1 (3.03%) Business Analyst
5 1 (3.03%) Consultant
5 1 (3.03%) Data Analyst
5 1 (3.03%) Digital Designer
5 1 (3.03%) Digital Project Manager
5 1 (3.03%) Product Manager
5 1 (3.03%) Project Manager
5 1 (3.03%) Web Analyst
5 1 (3.03%) Web Analytics Consultant
Libraries, Frameworks & Software Standards
1 8 (24.24%) HTML
2 7 (21.21%) CSS
3 4 (12.12%) HTML5
4 2 (6.06%) REST
4 2 (6.06%) Symfony
5 1 (3.03%) CSS3
5 1 (3.03%) jQuery
5 1 (3.03%) Web Services
Miscellaneous
1 11 (33.33%) Analytical Skills
2 7 (21.21%) User Experience
3 4 (12.12%) Social Media
4 3 (9.09%) Graphic Design
5 2 (6.06%) Blog
5 2 (6.06%) Clustering
5 2 (6.06%) Life Science
5 2 (6.06%) Online Banking
6 1 (3.03%) Computer Science
6 1 (3.03%) Data Centre
6 1 (3.03%) Digital Media
6 1 (3.03%) Driving Licence
6 1 (3.03%) Economics
6 1 (3.03%) Mathematics
6 1 (3.03%) Mobile App
6 1 (3.03%) N-Tier
6 1 (3.03%) Statistics
Operating Systems
1 1 (3.03%) Mac OS
1 1 (3.03%) Windows
Processes & Methodologies
1 25 (75.76%) Analytics
2 16 (48.48%) Web Analytics
3 13 (39.39%) Agile Software Development
4 7 (21.21%) Prototyping
4 7 (21.21%) Wireframes
5 6 (18.18%) CRM
5 6 (18.18%) Pay per click
5 6 (18.18%) Rapid Prototyping
5 6 (18.18%) SEO
5 6 (18.18%) Stakeholder Management
6 5 (15.15%) Business Intelligence
6 5 (15.15%) Tag Management
7 4 (12.12%) Creative Problem-Solving
7 4 (12.12%) Data Analytics
7 4 (12.12%) E-Commerce
7 4 (12.12%) Process Management
7 4 (12.12%) SDLC
8 3 (9.09%) B2B
8 3 (9.09%) Project Management
8 3 (9.09%) Scrum
Programming Languages
1 9 (27.27%) SQL
2 6 (18.18%) JavaScript
3 3 (9.09%) C
4 2 (6.06%) PHP
5 1 (3.03%) Java
5 1 (3.03%) T-SQL
Qualifications
1 3 (9.09%) Degree
Quality Assurance & Compliance
1 2 (6.06%) Actionable Recommendations
2 1 (3.03%) Data Quality
Vendors
1 19 (57.58%) Google
2 16 (48.48%) Adobe
3 10 (30.30%) Omniture
4 8 (24.24%) Coremetrics
5 7 (21.21%) Tealium
6 6 (18.18%) Cognos
7 4 (12.12%) DoubleClick
7 4 (12.12%) Microsoft
7 4 (12.12%) Tableau
8 3 (9.09%) Brio
8 3 (9.09%) MicroStrategy
9 2 (6.06%) Facebook
9 2 (6.06%) Twitter
10 1 (3.03%) Alterian
10 1 (3.03%) Marin
10 1 (3.03%) Salesforce.com
10 1 (3.03%) Yahoo!