The first table below looks at the demand for SEO skills in IT contracts advertised for the West Midlands region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 10 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the West Midlands region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
10 Jul 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 97 91 96
Rank change year-on-year
-6 +5
Contract jobs citing SEO 17 12 16
As % of all contract IT jobs located in the West Midlands 0.72% 0.65% 0.71%
As % of the Processes & Methodologies category 0.97% 1.00% 1.04%
Number of daily rates quoted 12 10 8
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£290 £328 £323
Average daily rate % change year-on-year
-11.45% +1.55%
90% offered a daily rate of more than £180 £299 £276
10% offered a daily rate of more than £330 £346 £353
UK excluding London average daily rate £300 £275 £300
% change year-on-year
+9.09% -8.33%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £28.00 £14.00 £16.50
% change year-on-year
+100.00% -15.15%
Processes & Methodologies Category
West Midlands
Contract IT job ads with a match in the
Processes & Methodologies category
1758 1195 1533
As % of all contract IT jobs located in the West Midlands 74.40% 65.05% 67.59%
Number of daily rates quoted 936 597 738
Average daily rate £370 £360 £350
Average daily rate % change year-on-year
+2.92% +2.71%
90% offered a daily rate of more than £250 £250 £210
10% offered a daily rate of more than £510 £525 £500
UK excluding London average daily rate £375 £375 £363
% change year-on-year
- +3.44%
Number of hourly rates quoted 142 55 63
Average hourly rate £33.55 £37.80 £24.25
Average hourly rate % change year-on-year
-11.24% +55.87%
90% offered a hourly rate of more than £13.50 £14.45 £11.76
10% offered a hourly rate of more than £37.80 £37.80 £40.00
UK excluding London average hourly rate £26.98 £31.00 £30.00
% change year-on-year
-12.98% +3.33%
SEO
England

SEO
Jobs Demand Trend in the West Midlands

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the West Midlands region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the West Midlands

SEO
Daily Rate Trend in the West Midlands

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the West Midlands region.

SEO Daily Rate Trend in the West Midlands

SEO
Daily Rate Histogram in the West Midlands

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO across the West Midlands region over the 3 months to 10 July 2014.

SEO Daily Rate Histogram in the West Midlands

SEO
Hourly Rate Trend in the West Midlands

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the West Midlands region.

SEO Hourly Rate Trend in the West Midlands

SEO
Contract Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing SEO within the West Midlands region over the 3 months to 10 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Birmingham - 6 £290 - 2
Staffordshire -3 2 £330 +0.76% 1
Coventry - 1 £225 - 2
Solihull - 1 £275 -
Warwickshire - - - -
Worcestershire - - - -
SEO
England

SEO
Top 30 Related IT Skills in the West Midlands

For the 6 months to 10 July 2014, IT contractor jobs across the West Midlands region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 23 (85.19%) HTML
2 20 (74.07%) JavaScript
2 20 (74.07%) CSS
3 15 (55.56%) jQuery
4 14 (51.85%) HTML5
4 14 (51.85%) CSS3
5 13 (48.15%) XHTML
5 13 (48.15%) SQL Server
6 11 (40.74%) XML
6 11 (40.74%) MySQL
7 10 (37.04%) Photoshop
8 9 (33.33%) SQL
8 9 (33.33%) Adobe
8 9 (33.33%) Adobe Illustrator
8 9 (33.33%) CMS
8 9 (33.33%) Unit Testing
9 8 (29.63%) ASP.NET
9 8 (29.63%) C#
9 8 (29.63%) .NET
9 8 (29.63%) XSLT
10 7 (25.93%) PHP
10 7 (25.93%) E-Commerce
10 7 (25.93%) WordPress
11 6 (22.22%) Magento
11 6 (22.22%) Social Media
11 6 (22.22%) Google
11 6 (22.22%) Marketing
12 5 (18.52%) Content Management
12 5 (18.52%) JSON
12 5 (18.52%) Sitecore CMS

SEO
Top Related IT Skills in the West Midlands by Category

For the 6 months to 10 July 2014, IT contractor jobs across the West Midlands region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 9 (33.33%) CMS
2 7 (25.93%) WordPress
3 5 (18.52%) Sitecore CMS
4 4 (14.81%) IIS
5 2 (7.41%) Joomla!
Applications
1 10 (37.04%) Photoshop
2 9 (33.33%) Adobe Illustrator
3 1 (3.70%) MS Excel
Business Applications
1 6 (22.22%) Magento
2 4 (14.81%) Google Analytics
3 1 (3.70%) WebTrends
Communications & Networking
1 4 (14.81%) Internet
2 2 (7.41%) FTP
Database & Business Intelligence
1 13 (48.15%) SQL Server
2 11 (40.74%) MySQL
Development Applications
1 4 (14.81%) JIRA
2 1 (3.70%) Git (software)
General
1 6 (22.22%) Marketing
2 3 (11.11%) Games
2 3 (11.11%) Automotive
3 1 (3.70%) Advertising
Job Titles
1 20 (74.07%) Developer
2 9 (33.33%) Web Developer
3 7 (25.93%) Front-End Developer
4 5 (18.52%) .NET Developer
5 4 (14.81%) Front-End Web Developer
6 3 (11.11%) C# .NET Developer
6 3 (11.11%) Junior
6 3 (11.11%) C# Developer
7 2 (7.41%) VB.NET Developer
7 2 (7.41%) ASP.NET Developer
7 2 (7.41%) Junior Project Manager
7 2 (7.41%) SQL Developer
7 2 (7.41%) Project Manager
7 2 (7.41%) PHP Developer
7 2 (7.41%) .NET Web Developer
7 2 (7.41%) C# Web Developer
7 2 (7.41%) VB.NET/ASP.NET Developer
7 2 (7.41%) C# ASP.NET Developer
7 2 (7.41%) Marketing Executive
7 2 (7.41%) Sitecore Developer
Libraries, Frameworks & Software Standards
1 23 (85.19%) HTML
2 20 (74.07%) CSS
3 15 (55.56%) jQuery
4 14 (51.85%) HTML5
4 14 (51.85%) CSS3
5 13 (48.15%) XHTML
6 11 (40.74%) XML
7 8 (29.63%) XSLT
7 8 (29.63%) .NET
7 8 (29.63%) ASP.NET
8 5 (18.52%) Ajax
8 5 (18.52%) JSON
8 5 (18.52%) Sass
9 3 (11.11%) Web Services
10 2 (7.41%) Flash
Miscellaneous
1 6 (22.22%) Social Media
2 4 (14.81%) N-Tier
3 3 (11.11%) Blackberry
3 3 (11.11%) WURFL
4 2 (7.41%) W3C
5 1 (3.70%) Blog
5 1 (3.70%) Open Source
Operating Systems
1 3 (11.11%) Windows
1 3 (11.11%) Windows Mobile
1 3 (11.11%) Android
1 3 (11.11%) Apple iOS
1 3 (11.11%) BlackBerry OS
Processes & Methodologies
1 9 (33.33%) Unit Testing
2 7 (25.93%) E-Commerce
3 5 (18.52%) Content Management
3 5 (18.52%) Integration Testing
3 5 (18.52%) Digital Marketing
3 5 (18.52%) Responsive Web Design
4 4 (14.81%) Analytics
4 4 (14.81%) TDD
4 4 (14.81%) MVC
5 3 (11.11%) SOA
5 3 (11.11%) Document Management
5 3 (11.11%) Web Development
5 3 (11.11%) Use Case
5 3 (11.11%) Web Application Development
6 2 (7.41%) Enterprise Content Management
6 2 (7.41%) Online Marketing
6 2 (7.41%) Validation
7 1 (3.70%) Stakeholder Management
7 1 (3.70%) B2B
7 1 (3.70%) Direct Marketing
Programming Languages
1 20 (74.07%) JavaScript
2 9 (33.33%) SQL
3 8 (29.63%) C#
4 7 (25.93%) PHP
5 3 (11.11%) VB.NET
6 1 (3.70%) PHP5
6 1 (3.70%) PHP4
Qualifications
1 3 (11.11%) Degree
Vendors
1 9 (33.33%) Adobe
2 6 (22.22%) Google
3 5 (18.52%) Sitecore
4 4 (14.81%) AccuRev
4 4 (14.81%) Facebook
5 2 (7.41%) Twitter
5 2 (7.41%) Stellent
5 2 (7.41%) Oracle
West Midlands
Amoria Bond - UK
Posted: 9 days ago