The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Glasgow region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 5 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Aug 2015
Same period 2014 Same period 2013
Marketing
Rank 87 88 85
Rank change year-on-year
+1 -3
Permanent jobs citing Marketing 16 24 11
As % of all permanent IT jobs located in Glasgow 1.32% 1.72% 0.90%
As % of the General category 2.92% 3.68% 2.09%
Number of salaries quoted 10 14 8
Average salary £42,500 £38,500 £35,250
Average salary % change year-on-year
+10.38% +9.21%
90% offered a salary of more than £32,200 £29,000 £25,000
10% offered a salary of more than £60,000 £48,200 £55,000
UK excluding London average salary £37,500 £37,500 £35,000
% change year-on-year
- +7.14%
Marketing
Scotland

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Glasgow region.

General Category
Glasgow
Permanent IT job ads with a match in the
General category
548 653 527
As % of all permanent IT jobs located in Glasgow 45.07% 46.81% 43.23%
Number of salaries quoted 333 409 348
Average salary £42,500 £45,000 £47,500
Average salary % change year-on-year
-5.55% -5.26%
90% offered a salary of more than £32,500 £33,200 £34,000
10% offered a salary of more than £65,000 £62,500 £60,000
UK excluding London average salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Marketing
Jobs Demand Trend in Glasgow

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Glasgow region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Glasgow

Marketing
Salary Trend in Glasgow

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Glasgow region.

Marketing Salary Trend in Glasgow

Marketing
Salary Histogram in Glasgow

This chart provides a salary histogram for IT jobs citing Marketing across the Glasgow region over the 3 months to 5 August 2015.

Marketing Salary Histogram in Glasgow

Marketing
Top 30 Related IT Skills in Glasgow

For the 6 months to 5 August 2015, IT jobs across the Glasgow region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 15 (32.61%) Node.js
2 13 (28.26%) Degree
3 12 (26.09%) HTML
3 12 (26.09%) SQL Server
3 12 (26.09%) Agile Software Development
4 11 (23.91%) CSS
4 11 (23.91%) Digital Marketing
4 11 (23.91%) Web Application Development
5 10 (21.74%) Web Development
6 9 (19.57%) E-Commerce
7 8 (17.39%) MVC
7 8 (17.39%) ASP.NET
7 8 (17.39%) JavaScript
7 8 (17.39%) .NET
7 8 (17.39%) C#
7 8 (17.39%) Business Development
7 8 (17.39%) .NET Framework
7 8 (17.39%) Ruby
7 8 (17.39%) TDD
7 8 (17.39%) ASP.NET Web API
7 8 (17.39%) User Experience
7 8 (17.39%) BDD
7 8 (17.39%) NoSQL
7 8 (17.39%) Entity Framework
7 8 (17.39%) WCF
7 8 (17.39%) Git (software)
7 8 (17.39%) RESTful
7 8 (17.39%) ASP.NET MVC
7 8 (17.39%) HTML5
8 7 (15.22%) CSS3

Marketing
Top Related IT Skills in Glasgow by Category

For the 6 months to 5 August 2015, IT jobs across the Glasgow region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 15 (32.61%) Node.js
2 6 (13.04%) CMS
3 3 (6.52%) WordPress
Applications
1 3 (6.52%) MS Office
2 2 (4.35%) MS Excel
2 2 (4.35%) Photoshop
3 1 (2.17%) Adobe Illustrator
Business Applications
1 2 (4.35%) Magento
Cloud Services
1 2 (4.35%) Google Analytics
1 2 (4.35%) SaaS
2 1 (2.17%) Cloud Computing
Communications & Networking
1 3 (6.52%) Network Security
Database & Business Intelligence
1 12 (26.09%) SQL Server
2 8 (17.39%) NoSQL
3 5 (10.87%) Data Warehouse
4 4 (8.70%) DTS
5 3 (6.52%) Relational Database
6 1 (2.17%) MySQL
Development Applications
1 8 (17.39%) Git (software)
General
1 5 (10.87%) Banking
1 5 (10.87%) Retail
2 3 (6.52%) Finance
2 3 (6.52%) Advertising
3 1 (2.17%) Telecoms
3 1 (2.17%) Automotive
3 1 (2.17%) Investment Banking
3 1 (2.17%) Dutch Language
3 1 (2.17%) French Language
Job Titles
1 23 (50.00%) Developer
2 8 (17.39%) .NET Developer
3 7 (15.22%) Coordinator
4 4 (8.70%) Analyst
4 4 (8.70%) Web Developer
4 4 (8.70%) SQL Developer
4 4 (8.70%) Front-End Developer
5 3 (6.52%) PHP Developer
6 2 (4.35%) Product Manager
6 2 (4.35%) Data Manager
6 2 (4.35%) Communications Manager
6 2 (4.35%) Data Analyst
6 2 (4.35%) Senior Developer
6 2 (4.35%) Designer
6 2 (4.35%) Senior PHP Developer
7 1 (2.17%) PPC Specialist
7 1 (2.17%) Digital Marketing Manager
7 1 (2.17%) UI Developer
7 1 (2.17%) Sales Manager
7 1 (2.17%) Web Designer
Libraries, Frameworks & Software Standards
1 12 (26.09%) HTML
2 11 (23.91%) CSS
3 8 (17.39%) .NET
3 8 (17.39%) ASP.NET
3 8 (17.39%) RESTful
3 8 (17.39%) ASP.NET MVC
3 8 (17.39%) HTML5
3 8 (17.39%) Entity Framework
3 8 (17.39%) .NET Framework
3 8 (17.39%) WCF
3 8 (17.39%) ASP.NET Web API
4 7 (15.22%) CSS3
5 4 (8.70%) Ajax
5 4 (8.70%) jQuery
6 3 (6.52%) KnockoutJS
6 3 (6.52%) AngularJS
6 3 (6.52%) Twitter Bootstrap
7 1 (2.17%) Symfony
7 1 (2.17%) Sass
7 1 (2.17%) Yii
Miscellaneous
1 8 (17.39%) User Experience
2 6 (13.04%) Social Media
3 3 (6.52%) Analytical Skills
3 3 (6.52%) Data Structures
4 1 (2.17%) Statistics
4 1 (2.17%) Graphic Design
4 1 (2.17%) Computer Science
4 1 (2.17%) Blog
Operating Systems
1 4 (8.70%) UNIX
2 1 (2.17%) Android
2 1 (2.17%) Apple iOS
Processes & Methodologies
1 12 (26.09%) Agile Software Development
2 11 (23.91%) Digital Marketing
2 11 (23.91%) Web Application Development
3 10 (21.74%) Web Development
4 9 (19.57%) E-Commerce
5 8 (17.39%) MVC
5 8 (17.39%) Business Development
5 8 (17.39%) TDD
5 8 (17.39%) BDD
6 7 (15.22%) CRM
7 6 (13.04%) Data Management
7 6 (13.04%) Continuous Improvement
7 6 (13.04%) Time Management
8 5 (10.87%) Marketing Strategy
8 5 (10.87%) Analytics
8 5 (10.87%) Email Marketing
9 4 (8.70%) B2B
10 3 (6.52%) Change Management
10 3 (6.52%) SEO
10 3 (6.52%) Pay per click
Programming Languages
1 8 (17.39%) C#
1 8 (17.39%) JavaScript
1 8 (17.39%) Ruby
2 7 (15.22%) SQL
3 4 (8.70%) T-SQL
3 4 (8.70%) PHP
Qualifications
1 13 (28.26%) Degree
Quality Assurance & Compliance
1 4 (8.70%) QA
2 1 (2.17%) SLA
Vendors
1 3 (6.52%) Oracle
1 3 (6.52%) Google
2 2 (4.35%) Microsoft
3 1 (2.17%) Facebook
Glasgow, Lanarkshire
EY
Salary: Competitive
Posted: 11 days ago
Glasgow, Lanarkshire
Vodafone
Posted: 21 days ago
Glasgow
Recruitment Revolution Limited
Salary: o £110,000 OTE (£55,000 basic + uncapped commission) Plus benefits
Posted: 22 days ago