The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Glasgow region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 28 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Apr 2015
Same period 2014 Same period 2013
Marketing
Rank 70 57 71
Rank change year-on-year
-13 +14
Permanent jobs citing Marketing 32 50 27
As % of all permanent IT jobs located in Glasgow 2.56% 3.56% 2.48%
As % of the General category 5.31% 8.01% 5.53%
Number of salaries quoted 19 32 25
Average salary £35,000 £32,500 £34,000
Average salary % change year-on-year
+7.69% -4.41%
90% offered a salary of more than £32,000 £21,600 £26,600
10% offered a salary of more than £44,000 £42,500 £47,500
UK excluding London average salary £40,000 £39,500 £37,500
% change year-on-year
+1.26% +5.33%
Marketing
Scotland

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Glasgow region.

General Category
Glasgow
Permanent IT job ads with a match in the
General category
603 624 488
As % of all permanent IT jobs located in Glasgow 48.20% 44.48% 44.85%
Number of salaries quoted 406 355 249
Average salary £46,500 £47,500 £45,000
Average salary % change year-on-year
-2.10% +5.55%
90% offered a salary of more than £33,000 £30,000 £32,500
10% offered a salary of more than £62,650 £60,000 £62,500
UK excluding London average salary £45,000 £42,500 £42,000
% change year-on-year
+5.88% +1.19%

Marketing
Jobs Demand Trend in Glasgow

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Glasgow region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Glasgow

Marketing
Salary Trend in Glasgow

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Glasgow region.

Marketing Salary Trend in Glasgow

Marketing
Salary Histogram in Glasgow

This chart provides a salary histogram for IT jobs citing Marketing across the Glasgow region over the 3 months to 28 April 2015.

Marketing Salary Histogram in Glasgow

Marketing
Top 30 Related IT Skills in Glasgow

For the 6 months to 28 April 2015, IT jobs across the Glasgow region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 17 (34.00%) Degree
2 16 (32.00%) HTML
3 15 (30.00%) CSS
4 13 (26.00%) JavaScript
4 13 (26.00%) Web Development
5 12 (24.00%) HTML5
5 12 (24.00%) User Experience
6 11 (22.00%) CSS3
7 10 (20.00%) Node.js
8 9 (18.00%) SQL Server
8 9 (18.00%) E-Commerce
8 9 (18.00%) CMS
9 8 (16.00%) SEO
9 8 (16.00%) Agile Software Development
9 8 (16.00%) Pay per click
9 8 (16.00%) Digital Marketing
10 7 (14.00%) Time Management
10 7 (14.00%) Business Development
10 7 (14.00%) Web Application Development
10 7 (14.00%) Retail
10 7 (14.00%) CRM
11 6 (12.00%) ERP
11 6 (12.00%) SQL
11 6 (12.00%) Ajax
11 6 (12.00%) MVC
11 6 (12.00%) Finance
11 6 (12.00%) Social Media
11 6 (12.00%) Continuous Improvement
11 6 (12.00%) UX Design
12 5 (10.00%) jQuery

Marketing
Top Related IT Skills in Glasgow by Category

For the 6 months to 28 April 2015, IT jobs across the Glasgow region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 10 (20.00%) Node.js
2 9 (18.00%) CMS
3 4 (8.00%) WordPress
4 2 (4.00%) Sitecore CMS
4 2 (4.00%) Umbraco
5 1 (2.00%) Apache
Applications
1 2 (4.00%) MS Office
2 1 (2.00%) MS Excel
2 1 (2.00%) Adobe Illustrator
2 1 (2.00%) Photoshop
Business Applications
1 2 (4.00%) Magento
Cloud Services
1 1 (2.00%) Google Analytics
Communications & Networking
1 4 (8.00%) Network Security
Database & Business Intelligence
1 9 (18.00%) SQL Server
2 5 (10.00%) Data Warehouse
2 5 (10.00%) Relational Database
3 4 (8.00%) DTS
4 3 (6.00%) NoSQL
5 2 (4.00%) SQL Server 2012
5 2 (4.00%) SQL Server 2008
6 1 (2.00%) MySQL
Development Applications
1 5 (10.00%) Git (software)
2 2 (4.00%) Subversion
General
1 7 (14.00%) Retail
2 6 (12.00%) Finance
3 5 (10.00%) Banking
4 3 (6.00%) Automotive
5 2 (4.00%) Advertising
6 1 (2.00%) Telecoms
6 1 (2.00%) Investment Banking
6 1 (2.00%) Dutch Language
6 1 (2.00%) French Language
Job Titles
1 23 (46.00%) Developer
2 7 (14.00%) Consultant
2 7 (14.00%) PPC Manager
2 7 (14.00%) PPC Analyst
2 7 (14.00%) PPC Specialist
2 7 (14.00%) PPC Executive
3 5 (10.00%) Analyst
3 5 (10.00%) Web Developer
4 4 (8.00%) Coordinator
4 4 (8.00%) .NET Developer
4 4 (8.00%) Sales Manager
4 4 (8.00%) PHP Developer
4 4 (8.00%) SQL Developer
4 4 (8.00%) Front-End Developer
5 3 (6.00%) IT Support
5 3 (6.00%) Software Support Analyst
5 3 (6.00%) IT Support Analyst
5 3 (6.00%) Support Analyst
6 2 (4.00%) Business Development Manager
6 2 (4.00%) Communications Manager
Libraries, Frameworks & Software Standards
1 16 (32.00%) HTML
2 15 (30.00%) CSS
3 12 (24.00%) HTML5
4 11 (22.00%) CSS3
5 6 (12.00%) Ajax
6 5 (10.00%) .NET
6 5 (10.00%) jQuery
6 5 (10.00%) AngularJS
7 3 (6.00%) Twitter Bootstrap
7 3 (6.00%) KnockoutJS
7 3 (6.00%) RESTful
7 3 (6.00%) ASP.NET MVC
7 3 (6.00%) .NET Framework
7 3 (6.00%) WCF
7 3 (6.00%) ASP.NET
7 3 (6.00%) Entity Framework
7 3 (6.00%) ASP.NET Web API
8 2 (4.00%) ASP.NET Web Forms
8 2 (4.00%) Backbone.js
9 1 (2.00%) Yii
Miscellaneous
1 12 (24.00%) User Experience
2 6 (12.00%) Social Media
3 3 (6.00%) Open Source
4 2 (4.00%) Analytical Skills
5 1 (2.00%) Data Structures
5 1 (2.00%) Graphic Design
5 1 (2.00%) Computer Science
5 1 (2.00%) Blog
Operating Systems
1 4 (8.00%) UNIX
2 1 (2.00%) Android
2 1 (2.00%) Apple iOS
Processes & Methodologies
1 13 (26.00%) Web Development
2 9 (18.00%) E-Commerce
3 8 (16.00%) SEO
3 8 (16.00%) Pay per click
3 8 (16.00%) Agile Software Development
3 8 (16.00%) Digital Marketing
4 7 (14.00%) Time Management
4 7 (14.00%) Web Application Development
4 7 (14.00%) Business Development
4 7 (14.00%) CRM
5 6 (12.00%) ERP
5 6 (12.00%) MVC
5 6 (12.00%) Continuous Improvement
5 6 (12.00%) UX Design
6 4 (8.00%) Customer Engagement
6 4 (8.00%) Web Marketing
6 4 (8.00%) Change Management
6 4 (8.00%) Email Marketing
6 4 (8.00%) Data Management
7 3 (6.00%) TDD
Programming Languages
1 13 (26.00%) JavaScript
2 6 (12.00%) SQL
3 5 (10.00%) PHP
3 5 (10.00%) C#
4 4 (8.00%) T-SQL
4 4 (8.00%) Ruby
Qualifications
1 17 (34.00%) Degree
Quality Assurance & Compliance
1 4 (8.00%) QA
2 3 (6.00%) SLA
Vendors
1 4 (8.00%) Oracle
2 2 (4.00%) Microsoft
2 2 (4.00%) Google
2 2 (4.00%) EPiServer
2 2 (4.00%) Sitecore
2 2 (4.00%) Ektron
3 1 (2.00%) Facebook
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Salary: £30000 - £50000 per annum + Bonus + Pension + Benefits
Posted: Yesterday
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Salary: £30000 - £40000 per annum + Bonus + Pension + Benefits
Posted: Yesterday
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Salary: Salary negotiable, Pensions, Benefits
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Net Talent
Posted: 6 days ago
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CDK Group
Salary: Competitive
Posted: 11 days ago
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SSE
Salary: From £33,421 to £43,486 per annum
Posted: 13 days ago