The table below looks at the statistics for SEO skills in IT jobs advertised for the Glasgow region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 7 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
7 Dec 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 82 103 81
Rank change year-on-year
+21 -22
Permanent jobs citing SEO 5 4 20
As % of all permanent IT jobs located in Glasgow 0.51% 0.31% 1.93%
As % of the Processes & Methodologies category 0.57% 0.34% 2.11%
Number of salaries quoted 5 4 20
Median salary £35,000 £34,000 £35,000
Median salary % change year-on-year
+2.94% -2.85%
90% offered a salary of more than £24,000 £30,900 £34,750
10% offered a salary of more than £50,500 £36,750 £37,750
UK excluding London median salary £35,000 £35,000 £32,000
% change year-on-year
- +9.37%
SEO
Scotland

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Glasgow region.

Processes & Methodologies Category
Glasgow
Permanent IT job ads with a match in the
Processes & Methodologies category
878 1171 948
As % of all permanent IT jobs located in Glasgow 89.68% 89.94% 91.59%
Number of salaries quoted 515 748 601
Median salary £43,000 £43,000 £42,500
Median salary % change year-on-year
- +1.17%
90% offered a salary of more than £32,500 £32,500 £32,500
10% offered a salary of more than £60,000 £70,000 £55,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

SEO
Jobs Demand Trend in Glasgow

The demand trend of job ads across the Glasgow region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Glasgow

SEO
Salary Trend in Glasgow

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Glasgow region.

SEO Salary Trend in Glasgow

SEO
Salary Histogram in Glasgow

This chart provides a salary histogram for IT jobs citing SEO across the Glasgow region over the 3 months to 7 December 2016.

SEO Salary Histogram in Glasgow

SEO
Top 30 Related IT Skills in Glasgow

For the 6 months to 7 December 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Glasgow region with a requirement for SEO.

1 7 (70.00%) HTML
1 7 (70.00%) JavaScript
1 7 (70.00%) CSS
1 7 (70.00%) jQuery
1 7 (70.00%) HTML5
1 7 (70.00%) CSS3
2 6 (60.00%) SQL
3 5 (50.00%) E-Commerce
3 5 (50.00%) Web Design
3 5 (50.00%) Web Development
3 5 (50.00%) Front End Development
4 4 (40.00%) nopCommerce
4 4 (40.00%) Secure Coding
4 4 (40.00%) .NET Framework
4 4 (40.00%) Degree
4 4 (40.00%) Computer Science
4 4 (40.00%) ASP.NET MVC
4 4 (40.00%) Analytics
4 4 (40.00%) Entity Framework
4 4 (40.00%) Umbraco
4 4 (40.00%) Software Engineering
4 4 (40.00%) Ajax
4 4 (40.00%) C#
4 4 (40.00%) ASP.NET
4 4 (40.00%) MVC
4 4 (40.00%) Web Services
4 4 (40.00%) .NET
4 4 (40.00%) PHP
5 3 (30.00%) MySQL
5 3 (30.00%) Photoshop

SEO
Top Related IT Skills in Glasgow by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (40.00%) Umbraco
2 3 (30.00%) CMS
3 2 (20.00%) SharePoint
4 1 (10.00%) WordPress
Applications
1 3 (30.00%) Photoshop
2 2 (20.00%) Adobe Captivate
2 2 (20.00%) Adobe Illustrator
2 2 (20.00%) InDesign
Business Applications
1 4 (40.00%) nopCommerce
2 1 (10.00%) Magento
Cloud Services
1 2 (20.00%) Google Analytics
Communications & Networking
1 1 (10.00%) Internet
Database & Business Intelligence
1 3 (30.00%) MySQL
2 2 (20.00%) RDBMS
2 2 (20.00%) Relational Database
Development Applications
1 2 (20.00%) Dreamweaver
General
1 1 (10.00%) Finance
1 1 (10.00%) Retail
Job Titles
1 7 (70.00%) Developer
2 3 (30.00%) .NET Developer
2 3 (30.00%) E-Commerce Developer
2 3 (30.00%) Junior
2 3 (30.00%) Junior Developer
3 2 (20.00%) Development Manager
3 2 (20.00%) Digital Developer
3 2 (20.00%) Junior .NET Developer
4 1 (10.00%) C# Developer
4 1 (10.00%) Designer
4 1 (10.00%) Digital Development Manager
4 1 (10.00%) Digital Project Manager
4 1 (10.00%) Front End Developer (Client-Side Developer)
4 1 (10.00%) Java Development Manager
4 1 (10.00%) Junior C# Developer
4 1 (10.00%) Project Manager
Libraries, Frameworks & Software Standards
1 7 (70.00%) CSS
1 7 (70.00%) CSS3
1 7 (70.00%) HTML
1 7 (70.00%) HTML5
1 7 (70.00%) jQuery
2 4 (40.00%) .NET
2 4 (40.00%) .NET Framework
2 4 (40.00%) Ajax
2 4 (40.00%) ASP.NET
2 4 (40.00%) ASP.NET MVC
2 4 (40.00%) Entity Framework
2 4 (40.00%) Web Services
3 2 (20.00%) Flash
Miscellaneous
1 4 (40.00%) Computer Science
2 2 (20.00%) Digital Media
2 2 (20.00%) Social Media
3 1 (10.00%) Analytical Skills
3 1 (10.00%) Enterprise Software
3 1 (10.00%) Smartphone
3 1 (10.00%) User Experience
Processes & Methodologies
1 5 (50.00%) E-Commerce
1 5 (50.00%) Front End Development
1 5 (50.00%) Web Design
1 5 (50.00%) Web Development
2 4 (40.00%) Analytics
2 4 (40.00%) MVC
2 4 (40.00%) Secure Coding
2 4 (40.00%) Software Engineering
3 3 (30.00%) Content Management
4 2 (20.00%) Pay per click
4 2 (20.00%) Web Analytics
5 1 (10.00%) Coaching
5 1 (10.00%) Data Management
5 1 (10.00%) Information Architecture
5 1 (10.00%) Performance Management
5 1 (10.00%) Resource Allocation
5 1 (10.00%) Responsive Web Design
5 1 (10.00%) Risk Management
5 1 (10.00%) Scrum
5 1 (10.00%) Stakeholder Management
Programming Languages
1 7 (70.00%) JavaScript
2 6 (60.00%) SQL
3 4 (40.00%) C#
3 4 (40.00%) PHP
4 2 (20.00%) Java
Qualifications
1 4 (40.00%) Degree
Vendors
1 2 (20.00%) Adobe
1 2 (20.00%) Google