The first table below looks at the demand for Search Engine Marketing skills in IT jobs advertised for the South East region. Included is a guide to the average salaries offered in IT jobs that have cited Search Engine Marketing over the 3 months to 23 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the South East region.

Location
3 months to
23 Apr 2014
Same period 2013 Same period 2012
Search Engine Marketing
Rank 436 439 431
Rank change year-on-year
+3 -8
Permanent jobs citing Search Engine Marketing 15 4 8
As % of all permanent IT jobs located in the South East 0.062% 0.018% 0.033%
As % of the Processes & Methodologies category 0.080% 0.023% 0.044%
Number of salaries quoted 15 4 8
Average salary £30,000 £35,000 £25,000
Average salary % change year-on-year
-14.28% +40.00%
90% offered a salary of more than £25,000 £30,100 £20,000
10% offered a salary of more than £39,000 £42,000 £30,000
UK excluding London average salary £29,000 £28,000 £30,000
% change year-on-year
+3.57% -6.66%
Processes & Methodologies Category
South East
Permanent IT job ads with a match in the
Processes & Methodologies category
18846 17355 18319
As % of all permanent IT jobs located in the South East 78.32% 76.05% 74.98%
Number of salaries quoted 14898 14060 15673
Average salary £45,000 £44,000 £45,000
Average salary % change year-on-year
+2.27% -2.22%
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £65,000 £65,000 £65,000
UK excluding London average salary £42,500 £40,000 £41,000
% change year-on-year
+6.25% -2.43%
Search Engine Marketing
England

Search Engine Marketing
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of permanent IT jobs citing Search Engine Marketing across the South East region as a proportion of the total demand within the Processes & Methodologies category.

Search Engine Marketing Jobs Demand Trend in the South East

Search Engine Marketing
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Search Engine Marketing across the South East region.

Search Engine Marketing Salary Trend in the South East

Search Engine Marketing
Salary Histogram in the South East

This chart provides a salary histogram for IT jobs citing Search Engine Marketing across the South East region over the 3 months to 23 April 2014.

Search Engine Marketing Salary Histogram in the South East

Search Engine Marketing
Job Locations in the South East

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Search Engine Marketing within the South East region over the 3 months to 23 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Surrey 0 7 £35,000 -
Kent - 4 £25,000 -
Berkshire - 3 £32,500 - 1
Hampshire - 1 £26,000 -
Search Engine Marketing
England

Search Engine Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 23 April 2014, IT jobs across the South East region citing Search Engine Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Search Engine Marketing.

1 15 (100.00%) Marketing
2 9 (60.00%) E-Commerce
2 9 (60.00%) SEO
3 8 (53.33%) CSS
3 8 (53.33%) HTML
4 7 (46.67%) Photoshop
4 7 (46.67%) HTML5
4 7 (46.67%) CSS3
4 7 (46.67%) Analytics
5 6 (40.00%) Magento
5 6 (40.00%) Google Analytics
5 6 (40.00%) Google
5 6 (40.00%) Pay per click
5 6 (40.00%) Dreamweaver
5 6 (40.00%) Adobe Illustrator
5 6 (40.00%) FreeHand
5 6 (40.00%) Internet
6 5 (33.33%) Copywriting
7 4 (26.67%) Time Management
7 4 (26.67%) WebTrends
7 4 (26.67%) .NET
8 3 (20.00%) Java
8 3 (20.00%) Adobe
8 3 (20.00%) Digital Marketing
8 3 (20.00%) Web Development
9 2 (13.33%) Email Marketing
9 2 (13.33%) Subversion
9 2 (13.33%) Ajax
9 2 (13.33%) jQuery
9 2 (13.33%) Git (software)

Search Engine Marketing
Top Related IT Skills in the South East by Category

For the 6 months to 23 April 2014, IT jobs across the South East region citing Search Engine Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Search Engine Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (6.67%) SharePoint
Applications
1 7 (46.67%) Photoshop
2 6 (40.00%) FreeHand
2 6 (40.00%) Adobe Illustrator
3 1 (6.67%) MS Excel
Business Applications
1 6 (40.00%) Google Analytics
1 6 (40.00%) Magento
2 4 (26.67%) WebTrends
3 1 (6.67%) Oracle CRM
Communications & Networking
1 6 (40.00%) Internet
Development Applications
1 6 (40.00%) Dreamweaver
2 2 (13.33%) Subversion
2 2 (13.33%) Git (software)
General
1 15 (100.00%) Marketing
2 1 (6.67%) Advertising
2 1 (6.67%) Retail
Job Titles
1 6 (40.00%) Designer
2 4 (26.67%) Graphic Designer
3 2 (13.33%) Front-End Developer
3 2 (13.33%) Developer
3 2 (13.33%) Website Designer
3 2 (13.33%) Web Designer
3 2 (13.33%) Photoshop Designer
4 1 (6.67%) SEO Specialist
4 1 (6.67%) Digital Marketing Manager
4 1 (6.67%) Marketing Executive
4 1 (6.67%) Web Developer
4 1 (6.67%) Front-End Web Developer
4 1 (6.67%) Marketing Manager
Libraries, Frameworks & Software Standards
1 8 (53.33%) HTML
1 8 (53.33%) CSS
2 7 (46.67%) HTML5
2 7 (46.67%) CSS3
3 4 (26.67%) .NET
4 2 (13.33%) JSP
4 2 (13.33%) Sass
4 2 (13.33%) Ajax
4 2 (13.33%) jQuery
4 2 (13.33%) Twitter Bootstrap
5 1 (6.67%) Semantic HTML
5 1 (6.67%) Flash
Miscellaneous
1 5 (33.33%) Copywriting
2 2 (13.33%) Social Media
Operating Systems
1 1 (6.67%) Apple iOS
Processes & Methodologies
1 9 (60.00%) E-Commerce
1 9 (60.00%) SEO
2 7 (46.67%) Analytics
3 6 (40.00%) Pay per click
4 4 (26.67%) Time Management
5 3 (20.00%) Digital Marketing
5 3 (20.00%) Web Development
6 2 (13.33%) Email Marketing
6 2 (13.33%) Web Design
6 2 (13.33%) CRM
6 2 (13.33%) Responsive Web Design
7 1 (6.67%) Online Marketing
7 1 (6.67%) Marketing Strategy
7 1 (6.67%) OO
7 1 (6.67%) B2B
Programming Languages
1 3 (20.00%) Java
2 2 (13.33%) JavaScript
3 1 (6.67%) PHP
3 1 (6.67%) SQL
Qualifications
1 1 (6.67%) Degree
Vendors
1 6 (40.00%) Google
2 3 (20.00%) Adobe
3 2 (13.33%) ATG
4 1 (6.67%) Twitter
4 1 (6.67%) JD Edwards
4 1 (6.67%) BT
4 1 (6.67%) Oracle
4 1 (6.67%) SAP
4 1 (6.67%) Microsoft
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