The table below looks at the statistics for Social Media Marketing skills in IT jobs advertised for the South East region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 21 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Oct 2014
Same period 2013 Same period 2012
Social Media Marketing
Rank 425 429 441
Rank change year-on-year
+4 +12
Permanent jobs citing Social Media Marketing 15 5 3
As % of all permanent IT jobs located in the South East 0.069% 0.023% 0.013%
As % of the Processes & Methodologies category 0.086% 0.029% 0.017%
Number of salaries quoted 7 5 2
Average salary £55,000 £31,500 £39,250
Average salary % change year-on-year
+74.60% -19.74%
UK excluding London average salary £35,000 £29,500 £24,500
% change year-on-year
+18.64% +20.40%
Social Media Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South East region.

Processes & Methodologies Category
South East
Permanent IT job ads with a match in the
Processes & Methodologies category
17383 17049 17614
As % of all permanent IT jobs located in the South East 79.58% 79.20% 77.94%
Number of salaries quoted 13513 13926 14901
Average salary £45,000 £45,000 £44,000
Average salary % change year-on-year
- +2.27%
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £67,500 £62,500 £65,000
UK excluding London average salary £42,500 £42,000 £40,000
% change year-on-year
+1.19% +5.00%

Social Media Marketing
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of permanent IT jobs citing Social Media Marketing across the South East region as a proportion of the total demand within the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in the South East

Social Media Marketing
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing across the South East region.

Social Media Marketing Salary Trend in the South East

Social Media Marketing
Salary Histogram in the South East

This chart provides a salary histogram for IT jobs citing Social Media Marketing across the South East region over the 3 months to 21 October 2014.

Social Media Marketing Salary Histogram in the South East

Social Media Marketing
Job Locations in the South East

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media Marketing within the South East region over the 3 months to 21 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Hampshire - 8 £55,000 -
Berkshire - 3 - -
Surrey -14 2 £55,000 +86.44%
Oxfordshire +13 1 £27,500 -17.91%
East Sussex - 1 £48,500 - 1
Social Media Marketing
England

Social Media Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 21 October 2014, IT jobs across the South East region citing Social Media Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing.

1 43 (100.00%) Marketing
1 43 (100.00%) Social Media
2 33 (76.74%) Drupal
3 31 (72.09%) HTML
3 31 (72.09%) Salesforce.com
3 31 (72.09%) Project Management
3 31 (72.09%) Agile Software Development
4 30 (69.77%) Scrum
4 30 (69.77%) Internet
4 30 (69.77%) Sage
4 30 (69.77%) SAP
4 30 (69.77%) PRINCE2
4 30 (69.77%) CRM
4 30 (69.77%) SharePoint
4 30 (69.77%) E-Commerce
4 30 (69.77%) MS Visio
4 30 (69.77%) HTML5
4 30 (69.77%) Umbraco
4 30 (69.77%) Android
4 30 (69.77%) Waterfall
4 30 (69.77%) Apple iOS
5 26 (60.47%) Content Management
6 18 (41.86%) CMS
7 17 (39.53%) Kindle
7 17 (39.53%) ISO 9001
8 13 (30.23%) MS Excel
9 10 (23.26%) Digital Marketing
10 8 (18.60%) Pay per click
10 8 (18.60%) SEO
10 8 (18.60%) Advertising

Social Media Marketing
Top Related IT Skills in the South East by Category

For the 6 months to 21 October 2014, IT jobs across the South East region citing Social Media Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing. Up to 20 skills are shown per category.

Application Platforms
1 33 (76.74%) Drupal
2 30 (69.77%) SharePoint
2 30 (69.77%) Umbraco
3 18 (41.86%) CMS
Applications
1 30 (69.77%) MS Visio
2 13 (30.23%) MS Excel
3 1 (2.33%) Adobe Illustrator
3 1 (2.33%) InDesign
3 1 (2.33%) MS PowerPoint
3 1 (2.33%) MS Office
3 1 (2.33%) Adobe Creative Suite
Business Applications
1 1 (2.33%) Google Analytics
Communications & Networking
1 30 (69.77%) Internet
Development Applications
1 1 (2.33%) Dreamweaver
General
1 43 (100.00%) Marketing
2 8 (18.60%) Advertising
3 2 (4.65%) Publishing
4 1 (2.33%) Telecoms
4 1 (2.33%) Multimedia
Job Titles
1 14 (32.56%) Project Manager
1 14 (32.56%) Digital Project Manager
2 9 (20.93%) Web Manager
2 9 (20.93%) Web Project Manager
3 5 (11.63%) Account Director
4 4 (9.30%) Marketing Executive
4 4 (9.30%) Digital Marketing Executive
5 3 (6.98%) Programme Manager
6 2 (4.65%) Social Media Manager
7 1 (2.33%) Salesforce.com Developer
7 1 (2.33%) Designer
7 1 (2.33%) Senior Designer
7 1 (2.33%) CAD Designer
7 1 (2.33%) Developer
7 1 (2.33%) Graphic Designer
7 1 (2.33%) Senior Graphic Designer
7 1 (2.33%) Marketing Manager
Libraries, Frameworks & Software Standards
1 31 (72.09%) HTML
2 30 (69.77%) HTML5
3 1 (2.33%) Flash
Miscellaneous
1 43 (100.00%) Social Media
2 17 (39.53%) Kindle
3 1 (2.33%) Graphic Design
3 1 (2.33%) Video Editing
3 1 (2.33%) Analytical Skills
Operating Systems
1 30 (69.77%) Android
1 30 (69.77%) Apple iOS
Processes & Methodologies
1 31 (72.09%) Project Management
1 31 (72.09%) Agile Software Development
2 30 (69.77%) Scrum
2 30 (69.77%) PRINCE2
2 30 (69.77%) CRM
2 30 (69.77%) E-Commerce
2 30 (69.77%) Waterfall
3 26 (60.47%) Content Management
4 10 (23.26%) Digital Marketing
5 8 (18.60%) Pay per click
5 8 (18.60%) SEO
5 8 (18.60%) Online Marketing
6 6 (13.95%) Analytics
7 3 (6.98%) Product Management
7 3 (6.98%) Direct Marketing
8 1 (2.33%) Marketing Strategy
8 1 (2.33%) Stakeholder Engagement
8 1 (2.33%) Email Marketing
8 1 (2.33%) Web Analytics
8 1 (2.33%) CAD
Programming Languages
1 1 (2.33%) JavaScript
Qualifications
1 4 (9.30%) Degree
Quality Assurance & Compliance
1 17 (39.53%) ISO 9001
Vendors
1 31 (72.09%) Salesforce.com
2 30 (69.77%) Sage
2 30 (69.77%) SAP
3 3 (6.98%) HubSpot
4 2 (4.65%) Facebook
4 2 (4.65%) Twitter
5 1 (2.33%) Google
5 1 (2.33%) Alterian
5 1 (2.33%) Microsoft
5 1 (2.33%) Adobe
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Salary: £30000 - £35000 per annum
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Salary: £45000 - £52000 per annum + Benefits
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