The first table below looks at the demand for Social Media Marketing skills in IT jobs advertised for the South East region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 21 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the South East region.

Location
3 months to
21 May 2013
Same period 2012 Same period 2011
Social Media Marketing
Rank 434 430 410
Rank change year-on-year
-4 -20
Permanent jobs citing Social Media Marketing 7 8 9
As % of all permanent IT jobs located in the South East 0.032% 0.034% 0.040%
As % of the Processes & Methodologies category 0.043% 0.046% 0.056%
Number of salaries quoted 5 8 9
Average salary £36,500 £47,000 £55,000
Average salary % change year-on-year
-22.34% -14.54%
90% offered a salary of more than £34,000 £47,000 £25,000
10% offered a salary of more than £38,500 £47,000 £85,000
UK excluding London average salary £35,000 £47,000 £47,500
% change year-on-year
-25.53% -1.05%
All Processes & Methodologies
South East
Permanent IT job ads with a match in the
Processes & Methodologies category
16200 17391 15992
As % of all permanent IT jobs located in the South East 73.03% 73.26% 71.04%
Number of salaries quoted 13167 14917 13688
Average salary £45,000 £45,000 £42,500
Average salary % change year-on-year
- +5.88%
90% offered a salary of more than £30,000 £30,000 £29,500
10% offered a salary of more than £65,000 £65,000 £65,000
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
Social Media Marketing
England

Social Media Marketing
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Social Media Marketing across the South East region as a proportion of the total demand within the Processes & Methodologies category.

South East Social Media Marketing Jobs Demand Trend

Social Media Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing across the South East region.

South East Social Media Marketing Salary Trend

Social Media Marketing
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media Marketing within the South East region over the 3 months to 21 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Berkshire - 5 £36,500 -
Hampshire - 2 - -
Social Media Marketing
England

Social Media Marketing
Top 30 Related IT Skills

For the 6 months to 21 May 2013, IT jobs across the South East region citing Social Media Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing.

1 15 (100.00%) Marketing
1 15 (100.00%) Social Media
2 9 (60.00%) Analytics
3 7 (46.67%) Google Analytics
3 7 (46.67%) Degree
3 7 (46.67%) Microsoft
3 7 (46.67%) Google
3 7 (46.67%) CRM
4 6 (40.00%) SEO
5 5 (33.33%) Dynamics CRM
6 4 (26.67%) JIRA
6 4 (26.67%) Pay per click
6 4 (26.67%) Agile Software Development
6 4 (26.67%) CSS
6 4 (26.67%) Waterfall
7 3 (20.00%) HTML
8 2 (13.33%) PHP
8 2 (13.33%) Photoshop
8 2 (13.33%) MS Office
8 2 (13.33%) SAP
8 2 (13.33%) MS Excel
8 2 (13.33%) E-Commerce
8 2 (13.33%) Dreamweaver
8 2 (13.33%) Back Office
8 2 (13.33%) CMS
8 2 (13.33%) Adobe Illustrator
8 2 (13.33%) InDesign
8 2 (13.33%) Retail
8 2 (13.33%) Adobe
8 2 (13.33%) Mobile Commerce

Social Media Marketing
Top Related IT Skills by Category

For the 6 months to 21 May 2013, IT jobs across the South East region citing Social Media Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing. Up to 20 skills are shown per category.

Application Development
1 4 (26.67%) CSS
2 3 (20.00%) HTML
3 2 (13.33%) HTML5
Application Platforms
1 2 (13.33%) CMS
Applications
1 2 (13.33%) Photoshop
1 2 (13.33%) MS Office
1 2 (13.33%) MS Excel
1 2 (13.33%) Adobe Illustrator
1 2 (13.33%) InDesign
Business Applications
1 7 (46.67%) Google Analytics
2 5 (33.33%) Dynamics CRM
Development Applications
1 4 (26.67%) JIRA
2 2 (13.33%) Dreamweaver
General
1 15 (100.00%) Marketing
2 2 (13.33%) Back Office
2 2 (13.33%) Retail
Job Titles
1 5 (33.33%) Marketing Manager
2 4 (26.67%) Project Manager
2 4 (26.67%) Marketing Executive
2 4 (26.67%) Agile Project Manager
3 2 (13.33%) Developer
3 2 (13.33%) Web Developer
3 2 (13.33%) Web Designer
3 2 (13.33%) Designer
Miscellaneous
1 15 (100.00%) Social Media
2 2 (13.33%) Statistics
2 2 (13.33%) Blog
2 2 (13.33%) Photography
2 2 (13.33%) Digital Media
2 2 (13.33%) Open Source
Processes & Methodologies
1 9 (60.00%) Analytics
2 7 (46.67%) CRM
3 6 (40.00%) SEO
4 4 (26.67%) Pay per click
4 4 (26.67%) Agile Software Development
4 4 (26.67%) Waterfall
5 2 (13.33%) E-Commerce
5 2 (13.33%) Mobile Commerce
5 2 (13.33%) Web Analytics
5 2 (13.33%) Web Development
5 2 (13.33%) Marketing Strategy
5 2 (13.33%) Online Marketing
5 2 (13.33%) Web Marketing
5 2 (13.33%) Brand Management
5 2 (13.33%) Email Marketing
5 2 (13.33%) Digital Marketing
6 1 (6.667%) E-Discovery
Programming Languages
1 2 (13.33%) PHP
1 2 (13.33%) C
Qualifications
1 7 (46.67%) Degree
Vendors
1 7 (46.67%) Microsoft
1 7 (46.67%) Google
2 2 (13.33%) SAP
2 2 (13.33%) Adobe
Berkshire
Key Requirements - 4 years’ experience of marketing communications - 2 years software industry experience - Knowledge of mailshots and anti-spam techniques - CRM- Microsoft Dynamics - Social Media Marketing experience - Knowledge...
IT Connections
Salary: £30,000 to £38,000 Dependant on Experience
Posted: 17 May 2013
Berkshire
Key Requirements - 4 years’ experience of marketing communications - 2 years software industry experience - Knowledge of mailshots and anti-spam techniques - CRM- Microsoft Dynamics - Social Media Marketing experience - Knowledge...
IT Connections
Salary: £32,000-£45,000 Dependant on Experience
Posted: 17 May 2013