The table below looks at the statistics for B2C skills in IT jobs advertised for the West Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 22 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
22 May 2015
Same period 2014 Same period 2013
B2C (Business-to-Consumer)
Rank 190 194 188
Rank change year-on-year
+4 -6
Permanent jobs citing B2C 23 12 13
As % of all permanent IT jobs located in the West Midlands 0.44% 0.23% 0.26%
As % of the Processes & Methodologies category 0.53% 0.29% 0.33%
Number of salaries quoted 23 12 11
Average salary £50,000 £40,000 £37,500
Average salary % change year-on-year
+25.00% +6.66%
UK excluding London average salary £45,000 £42,500 £40,000
% change year-on-year
+5.88% +6.25%
B2C
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
4349 4145 3918
As % of all permanent IT jobs located in the West Midlands 82.45% 80.77% 77.88%
Number of salaries quoted 3608 3469 3293
Average salary £42,500 £42,500 £40,000
Average salary % change year-on-year
- +6.25%
90% offered a salary of more than £27,500 £29,000 £27,500
10% offered a salary of more than £62,500 £60,000 £65,000
UK excluding London average salary £44,485 £42,500 £40,000
% change year-on-year
+4.66% +6.25%

B2C
Jobs Demand Trend in the West Midlands

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the West Midlands region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in the West Midlands

B2C
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the West Midlands region.

B2C Salary Trend in the West Midlands

B2C
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing B2C across the West Midlands region over the 3 months to 22 May 2015.

B2C Salary Histogram in the West Midlands

B2C
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing B2C within the West Midlands region over the 3 months to 22 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Birmingham -4 12 £65,000 +1.16%
B2C
England

B2C
Top 30 Related IT Skills in the West Midlands

For the 6 months to 22 May 2015, IT jobs across the West Midlands region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 14 (51.85%) Marketing
2 13 (48.15%) E-Commerce
3 12 (44.44%) Analytics
4 11 (40.74%) CRM
4 11 (40.74%) B2B
4 11 (40.74%) Project Management
4 11 (40.74%) Web Design
5 10 (37.04%) Retail
6 8 (29.63%) Manufacturing
6 8 (29.63%) Finance
6 8 (29.63%) Project Planning
6 8 (29.63%) Agile Software Development
6 8 (29.63%) Supplier Management
6 8 (29.63%) Customer Segmentation
6 8 (29.63%) Customer Analytics
6 8 (29.63%) Business Process Mapping
7 7 (25.93%) User Experience
8 5 (18.52%) HTML
8 5 (18.52%) Photoshop
9 4 (14.81%) .NET
9 4 (14.81%) N-Tier
9 4 (14.81%) Enterprise Architecture
9 4 (14.81%) Enterprise Software
10 3 (11.11%) Team Foundation Server
10 3 (11.11%) Open Source
10 3 (11.11%) Social Media
10 3 (11.11%) Adobe Illustrator
10 3 (11.11%) Microsoft
10 3 (11.11%) SEO
10 3 (11.11%) MS Excel

B2C
Top Related IT Skills in the West Midlands by Category

For the 6 months to 22 May 2015, IT jobs across the West Midlands region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Application Platforms
1 2 (7.41%) CMS
1 2 (7.41%) WordPress
2 1 (3.70%) IIS
Applications
1 5 (18.52%) Photoshop
2 3 (11.11%) Adobe Illustrator
2 3 (11.11%) MS Excel
2 3 (11.11%) MS Office
3 1 (3.70%) Adobe Creative Suite
3 1 (3.70%) InDesign
Cloud Services
1 2 (7.41%) Google Analytics
1 2 (7.41%) Silverpop
Communications & Networking
1 1 (3.70%) Internet
Database & Business Intelligence
1 1 (3.70%) SQL Server
Development Applications
1 3 (11.11%) Team Foundation Server
2 2 (7.41%) Dreamweaver
3 1 (3.70%) Git (software)
General
1 14 (51.85%) Marketing
2 10 (37.04%) Retail
3 8 (29.63%) Manufacturing
3 8 (29.63%) Finance
4 1 (3.70%) Automotive
Job Titles
1 9 (33.33%) Consultant
2 8 (29.63%) Management Consultant
3 4 (14.81%) Architect
3 4 (14.81%) CRM Consultant
4 3 (11.11%) Designer
5 2 (7.41%) Solutions Architect
5 2 (7.41%) Senior Manager
5 2 (7.41%) Project Manager
5 2 (7.41%) Web Designer
5 2 (7.41%) Content Manager
5 2 (7.41%) Digital Architect
5 2 (7.41%) Digital Solutions Architect
6 1 (3.70%) Mobility Architect
6 1 (3.70%) Social Media Manager
6 1 (3.70%) Agile Product Owner
6 1 (3.70%) Product Owner
6 1 (3.70%) Senior Digital Project Manager
6 1 (3.70%) E-Commerce Business Analyst
6 1 (3.70%) Platform Architect
6 1 (3.70%) Strategy Manager
Libraries, Frameworks & Software Standards
1 5 (18.52%) HTML
2 4 (14.81%) .NET
3 3 (11.11%) CSS
4 2 (7.41%) jQuery
4 2 (7.41%) HTML5
5 1 (3.70%) Web Services
Miscellaneous
1 7 (25.93%) User Experience
2 4 (14.81%) N-Tier
2 4 (14.81%) Enterprise Software
3 3 (11.11%) Open Source
3 3 (11.11%) Social Media
4 2 (7.41%) Copywriting
4 2 (7.41%) Blog
4 2 (7.41%) Mobile App
5 1 (3.70%) BYOD
5 1 (3.70%) Internet of Things
5 1 (3.70%) Social Network
5 1 (3.70%) Management Information System
Operating Systems
1 1 (3.70%) Windows
Processes & Methodologies
1 13 (48.15%) E-Commerce
2 12 (44.44%) Analytics
3 11 (40.74%) CRM
3 11 (40.74%) B2B
3 11 (40.74%) Project Management
3 11 (40.74%) Web Design
4 8 (29.63%) Project Planning
4 8 (29.63%) Agile Software Development
4 8 (29.63%) Supplier Management
4 8 (29.63%) Customer Segmentation
4 8 (29.63%) Customer Analytics
4 8 (29.63%) Business Process Mapping
5 4 (14.81%) Enterprise Architecture
6 3 (11.11%) SEO
7 2 (7.41%) Scrum
7 2 (7.41%) Programme Management
7 2 (7.41%) Email Marketing
7 2 (7.41%) Digital Marketing
7 2 (7.41%) Web Development
7 2 (7.41%) Stakeholder Engagement
Programming Languages
1 3 (11.11%) Java
2 2 (7.41%) JavaScript
3 1 (3.70%) SQL
Qualifications
1 1 (3.70%) PRINCE2 Certification
Quality Assurance & Compliance
1 1 (3.70%) PCI DSS
Vendors
1 3 (11.11%) Microsoft
2 2 (7.41%) Google
3 1 (3.70%) Facebook
3 1 (3.70%) Twitter
3 1 (3.70%) Adobe
West Midlands
Amoria Bond - UK
Salary: £45000 - £55000 per annum + Pension, Flex working, Health
Posted: 13 days ago
Staffordshire
Applause IT Innovation
Salary: £35000 - £40000 per annum + + Comp Bens package
Posted: 14 days ago