The table below looks at the statistics for B2C skills in IT jobs advertised for the West Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 29 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Jul 2015
Same period 2014 Same period 2013
B2C (Business-to-Consumer)
Rank 213 212 200
Rank change year-on-year
-1 -12
Permanent jobs citing B2C 18 7 13
As % of all permanent IT jobs located in the West Midlands 0.31% 0.13% 0.23%
As % of the Processes & Methodologies category 0.36% 0.16% 0.30%
Number of salaries quoted 18 6 12
Average salary £40,000 £39,750 £41,250
Average salary % change year-on-year
+0.62% -3.63%
90% offered a salary of more than £27,500 £34,750 £32,500
10% offered a salary of more than £67,500 £52,500 £84,750
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -
B2C
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
4964 4274 4360
As % of all permanent IT jobs located in the West Midlands 84.80% 79.56% 78.47%
Number of salaries quoted 4019 3547 3674
Average salary £42,500 £41,500 £40,000
Average salary % change year-on-year
+2.40% +3.75%
90% offered a salary of more than £27,500 £28,500 £26,000
10% offered a salary of more than £62,500 £60,000 £65,000
UK excluding London average salary £44,500 £42,500 £40,995
% change year-on-year
+4.70% +3.67%

B2C
Jobs Demand Trend in the West Midlands

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the West Midlands region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in the West Midlands

B2C
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the West Midlands region.

B2C Salary Trend in the West Midlands

B2C
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing B2C across the West Midlands region over the 3 months to 29 July 2015.

B2C Salary Histogram in the West Midlands

B2C
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing B2C within the West Midlands region over the 3 months to 29 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Birmingham +4 13 £67,500 +42.85% 1
Staffordshire - 1 £27,500 -
B2C
England

B2C
Top 30 Related IT Skills in the West Midlands

For the 6 months to 29 July 2015, IT jobs across the West Midlands region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 25 (67.57%) Marketing
2 17 (45.95%) Analytics
3 16 (43.24%) Web Design
3 16 (43.24%) CRM
3 16 (43.24%) E-Commerce
3 16 (43.24%) B2B
4 14 (37.84%) Project Management
4 14 (37.84%) Finance
5 13 (35.14%) Manufacturing
5 13 (35.14%) Project Planning
5 13 (35.14%) Supplier Management
5 13 (35.14%) Customer Segmentation
5 13 (35.14%) Customer Analytics
5 13 (35.14%) Business Process Mapping
6 11 (29.73%) Retail
7 9 (24.32%) Agile Software Development
8 7 (18.92%) User Experience
9 5 (13.51%) HTML
9 5 (13.51%) .NET
9 5 (13.51%) Photoshop
10 4 (10.81%) N-Tier
10 4 (10.81%) Advertising
10 4 (10.81%) Team Foundation Server
10 4 (10.81%) Enterprise Architecture
10 4 (10.81%) Enterprise Software
11 3 (8.11%) Social Media
11 3 (8.11%) Open Source
11 3 (8.11%) SEO
11 3 (8.11%) Adobe Illustrator
11 3 (8.11%) MS Excel

B2C
Top Related IT Skills in the West Midlands by Category

For the 6 months to 29 July 2015, IT jobs across the West Midlands region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Application Platforms
1 2 (5.41%) CMS
1 2 (5.41%) WordPress
2 1 (2.70%) IIS
Applications
1 5 (13.51%) Photoshop
2 3 (8.11%) MS Office
2 3 (8.11%) MS Excel
2 3 (8.11%) Adobe Illustrator
3 1 (2.70%) InDesign
3 1 (2.70%) Adobe Creative Suite
Cloud Services
1 2 (5.41%) Google Analytics
1 2 (5.41%) Silverpop
Communications & Networking
1 1 (2.70%) Internet
Database & Business Intelligence
1 2 (5.41%) SQL Server
2 1 (2.70%) RDBMS
2 1 (2.70%) Relational Database
Development Applications
1 4 (10.81%) Team Foundation Server
2 2 (5.41%) Dreamweaver
3 1 (2.70%) Bugzilla
3 1 (2.70%) JIRA
3 1 (2.70%) Git (software)
3 1 (2.70%) FogBugz
General
1 25 (67.57%) Marketing
2 14 (37.84%) Finance
3 13 (35.14%) Manufacturing
4 11 (29.73%) Retail
5 4 (10.81%) Advertising
6 1 (2.70%) Automotive
Job Titles
1 14 (37.84%) Consultant
2 13 (35.14%) Management Consultant
3 9 (24.32%) CRM Consultant
4 7 (18.92%) Designer
5 4 (10.81%) Architect
6 2 (5.41%) Solutions Architect
6 2 (5.41%) Analyst
6 2 (5.41%) Web Designer
6 2 (5.41%) Digital Architect
6 2 (5.41%) Digital Solutions Architect
6 2 (5.41%) Content Manager
7 1 (2.70%) E-Commerce Business Analyst
7 1 (2.70%) Platform Architect
7 1 (2.70%) Social Media Manager
7 1 (2.70%) Agile Product Owner
7 1 (2.70%) Product Owner
7 1 (2.70%) Mobility Architect
7 1 (2.70%) Planning Manager
7 1 (2.70%) QA Tester
7 1 (2.70%) Enterprise Architect
Libraries, Frameworks & Software Standards
1 5 (13.51%) HTML
1 5 (13.51%) .NET
2 3 (8.11%) CSS
3 2 (5.41%) Web Services
3 2 (5.41%) jQuery
3 2 (5.41%) HTML5
Miscellaneous
1 7 (18.92%) User Experience
2 4 (10.81%) N-Tier
2 4 (10.81%) Enterprise Software
3 3 (8.11%) Social Media
4 2 (5.41%) Mobile App
4 2 (5.41%) Copywriting
4 2 (5.41%) Blog
5 1 (2.70%) Social Network
5 1 (2.70%) Management Information System
5 1 (2.70%) Internet of Things
5 1 (2.70%) BYOD
Operating Systems
1 1 (2.70%) Windows
Processes & Methodologies
1 17 (45.95%) Analytics
2 16 (43.24%) CRM
2 16 (43.24%) E-Commerce
2 16 (43.24%) B2B
2 16 (43.24%) Web Design
3 14 (37.84%) Project Management
4 13 (35.14%) Project Planning
4 13 (35.14%) Customer Analytics
4 13 (35.14%) Customer Segmentation
4 13 (35.14%) Business Process Mapping
4 13 (35.14%) Supplier Management
5 9 (24.32%) Agile Software Development
6 4 (10.81%) Enterprise Architecture
7 3 (8.11%) Open Source
7 3 (8.11%) SEO
8 2 (5.41%) Programme Management
8 2 (5.41%) Web Development
8 2 (5.41%) Stakeholder Engagement
8 2 (5.41%) Email Marketing
8 2 (5.41%) Digital Marketing
Programming Languages
1 3 (8.11%) Java
1 3 (8.11%) JavaScript
2 1 (2.70%) PHP
2 1 (2.70%) SQL
2 1 (2.70%) VB
2 1 (2.70%) C#
Qualifications
1 1 (2.70%) ISEB
1 1 (2.70%) ISTQB
1 1 (2.70%) Degree
1 1 (2.70%) ISTQB Foundation Certification
Quality Assurance & Compliance
1 2 (5.41%) QA
System Software
1 1 (2.70%) VMware Infrastructure
Vendors
1 3 (8.11%) Microsoft
2 2 (5.41%) Google
3 1 (2.70%) Facebook
3 1 (2.70%) Twitter
3 1 (2.70%) Adobe
3 1 (2.70%) Salesforce.com
3 1 (2.70%) VMware
Shropshire
The MRJ Group
Salary: £25000 - £32000 per annum
Posted: 14 hours ago
Birmingham, West Midlands (County)
CGI
Salary: £35000 - £45000 per annum + Benefits
Posted: 15 days ago
Malvern
Recruitment Genius
Salary: £22000 - £25000 per annum
Posted: 27 days ago