The table below looks at the statistics for SEO skills in IT jobs advertised for the Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 18 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
18 Sep 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 150 108 134
Rank change year-on-year
-42 +26
Permanent jobs citing SEO 105 118 97
As % of all permanent IT jobs located in Yorkshire 1.42% 2.23% 1.67%
As % of the Processes & Methodologies category 1.73% 2.61% 2.07%
Number of salaries quoted 88 93 85
Average salary £30,000 £27,500 £27,500
Average salary % change year-on-year
+9.09% -
90% offered a salary of more than £20,000 £20,500 £21,000
10% offered a salary of more than £40,000 £50,000 £35,000
UK excluding London average salary £30,000 £31,250 £30,000
% change year-on-year
-4.00% +4.16%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Yorkshire region.

Processes & Methodologies Category
Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
6065 4518 4695
As % of all permanent IT jobs located in Yorkshire 82.19% 85.42% 80.85%
Number of salaries quoted 4727 3549 3840
Average salary £40,000 £37,500 £37,500
Average salary % change year-on-year
+6.66% -
90% offered a salary of more than £27,500 £27,000 £26,450
10% offered a salary of more than £55,000 £55,000 £57,500
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

SEO
Jobs Demand Trend in Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Yorkshire

SEO
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Yorkshire region.

SEO Salary Trend in Yorkshire

SEO
Salary Histogram in Yorkshire

This chart provides a salary histogram for IT jobs citing SEO across the Yorkshire region over the 3 months to 18 September 2014.

SEO Salary Histogram in Yorkshire

SEO
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Yorkshire region over the 3 months to 18 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire -55 54 £32,500 +16.07% 6
North Yorkshire -4 27 £30,000 +41.17% 1
South Yorkshire -19 15 £30,500 +10.90% 5
East Yorkshire -4 2 £32,500 +22.64% 1
SEO
England

SEO
Top 30 Related IT Skills in Yorkshire

For the 6 months to 18 September 2014, IT jobs across the Yorkshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 154 (71.30%) Marketing
2 112 (51.85%) HTML
3 107 (49.54%) CSS
4 97 (44.91%) Analytics
5 92 (42.59%) JavaScript
6 89 (41.20%) Pay per click
7 72 (33.33%) Google
8 62 (28.70%) PHP
9 60 (27.78%) E-Commerce
10 58 (26.85%) Digital Marketing
11 54 (25.00%) Social Media
12 51 (23.61%) jQuery
12 51 (23.61%) Photoshop
13 45 (20.83%) MySQL
14 40 (18.52%) Google Analytics
14 40 (18.52%) WordPress
15 38 (17.59%) HTML5
15 38 (17.59%) CMS
16 36 (16.67%) Retail
17 32 (14.81%) Web Development
18 29 (13.43%) Online Marketing
18 29 (13.43%) Facebook
19 28 (12.96%) B2B
20 27 (12.50%) Twitter
21 26 (12.04%) .NET
22 25 (11.57%) MVC
22 25 (11.57%) Responsive Web Design
22 25 (11.57%) Magento
22 25 (11.57%) Degree
22 25 (11.57%) Competitor Analysis

SEO
Top Related IT Skills in Yorkshire by Category

For the 6 months to 18 September 2014, IT jobs across the Yorkshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 40 (18.52%) WordPress
2 38 (17.59%) CMS
3 7 (3.24%) Drupal
4 5 (2.31%) IIS
4 5 (2.31%) SharePoint
5 3 (1.39%) WebSphere
6 2 (0.93%) Sitefinity
6 2 (0.93%) Umbraco
7 1 (0.46%) Joomla!
7 1 (0.46%) ExpressionEngine
7 1 (0.46%) concrete5
7 1 (0.46%) Node.js
7 1 (0.46%) Apache
Applications
1 51 (23.61%) Photoshop
2 22 (10.19%) Adobe Illustrator
3 8 (3.70%) MS Office
4 5 (2.31%) Fireworks
5 4 (1.85%) MS Excel
6 1 (0.46%) MS PowerPoint
Business Applications
1 40 (18.52%) Google Analytics
2 25 (11.57%) Magento
3 3 (1.39%) WebTrends
4 1 (0.46%) osCommerce
4 1 (0.46%) Dynamics AX
Cloud Services
1 3 (1.39%) Microsoft Azure
Communications & Networking
1 10 (4.63%) Internet
2 5 (2.31%) Intranet
3 2 (0.93%) HTTP
4 1 (0.46%) Firewall
4 1 (0.46%) DNS
4 1 (0.46%) SSL
4 1 (0.46%) WAN
4 1 (0.46%) DHCP
4 1 (0.46%) FTP
Database & Business Intelligence
1 45 (20.83%) MySQL
2 11 (5.09%) SQL Server
3 4 (1.85%) Relational Database
3 4 (1.85%) SQL Server Analysis Services
4 3 (1.39%) SQL Server Reporting Services
5 2 (0.93%) NoSQL
5 2 (0.93%) SQL Server 2005
Development Applications
1 17 (7.87%) Subversion
2 14 (6.48%) Git (software)
3 3 (1.39%) Team Foundation Server
3 3 (1.39%) MSTest
4 2 (0.93%) Dreamweaver
5 1 (0.46%) Hudson
5 1 (0.46%) Appcelerator Titanium
5 1 (0.46%) Eclipse
5 1 (0.46%) Jenkins
General
1 154 (71.30%) Marketing
2 36 (16.67%) Retail
3 23 (10.65%) Advertising
4 14 (6.48%) Publishing
5 9 (4.17%) Multimedia
6 6 (2.78%) Finance
7 5 (2.31%) Law
7 5 (2.31%) Manufacturing
8 3 (1.39%) Interactive Media
8 3 (1.39%) Games
9 1 (0.46%) Dutch Language
9 1 (0.46%) French Language
9 1 (0.46%) German Language
9 1 (0.46%) Legal
Job Titles
1 64 (29.63%) Developer
2 28 (12.96%) Web Developer
3 23 (10.65%) PPC Specialist
3 23 (10.65%) PPC Executive
3 23 (10.65%) PPC Manager
3 23 (10.65%) PPC Analyst
4 22 (10.19%) PHP Developer
5 21 (9.72%) Designer
6 15 (6.94%) Web Designer
6 15 (6.94%) Analyst
7 14 (6.48%) SEO Manager
8 13 (6.02%) SEO Analyst
8 13 (6.02%) Account Manager
9 12 (5.56%) SEO Account Manager
10 11 (5.09%) Front-End Developer
10 11 (5.09%) Junior
10 11 (5.09%) Senior Manager
11 10 (4.63%) Technical Manager
11 10 (4.63%) Junior Developer
11 10 (4.63%) Technical Account Manager
Libraries, Frameworks & Software Standards
1 112 (51.85%) HTML
2 107 (49.54%) CSS
3 51 (23.61%) jQuery
4 38 (17.59%) HTML5
5 26 (12.04%) .NET
6 19 (8.80%) XML
7 17 (7.87%) XHTML
8 11 (5.09%) Sass
9 10 (4.63%) JSP
9 10 (4.63%) ASP.NET
9 10 (4.63%) CSS3
10 8 (3.70%) Web Services
10 8 (3.70%) RSS
11 7 (3.24%) ADO.NET Entity Framework
11 7 (3.24%) Ajax
11 7 (3.24%) .NET Framework
11 7 (3.24%) CodeIgniter
11 7 (3.24%) Flash
11 7 (3.24%) XSLT
12 5 (2.31%) Backbone.js
Miscellaneous
1 54 (25.00%) Social Media
2 18 (8.33%) Digital Media
3 14 (6.48%) User Experience
4 13 (6.02%) Analytical Skills
4 13 (6.02%) Blog
5 8 (3.70%) Mobile App
6 6 (2.78%) Graphic Design
7 4 (1.85%) Copywriting
8 3 (1.39%) E-Learning
8 3 (1.39%) Economics
9 2 (0.93%) BBC
9 2 (0.93%) iPad
10 1 (0.46%) Animation
10 1 (0.46%) Computer Science
10 1 (0.46%) Open Source
10 1 (0.46%) New Media
10 1 (0.46%) Management Information System
10 1 (0.46%) W3C
Operating Systems
1 24 (11.11%) Linux
2 13 (6.02%) Windows
3 8 (3.70%) Android
3 8 (3.70%) Apple iOS
4 1 (0.46%) Red Hat Enterprise Linux
Processes & Methodologies
1 97 (44.91%) Analytics
2 89 (41.20%) Pay per click
3 60 (27.78%) E-Commerce
4 58 (26.85%) Digital Marketing
5 32 (14.81%) Web Development
6 29 (13.43%) Online Marketing
7 28 (12.96%) B2B
8 25 (11.57%) MVC
8 25 (11.57%) Responsive Web Design
8 25 (11.57%) Competitor Analysis
9 24 (11.11%) Content Management
9 24 (11.11%) B2C
10 23 (10.65%) Mentoring
11 21 (9.72%) Web Analytics
12 18 (8.33%) Time Management
13 16 (7.41%) Web Marketing
14 14 (6.48%) Project Management
15 13 (6.02%) Web Design
15 13 (6.02%) Agile Software Development
16 11 (5.09%) Link Building
Programming Languages
1 92 (42.59%) JavaScript
2 62 (28.70%) PHP
3 14 (6.48%) C#
4 10 (4.63%) SQL
5 9 (4.17%) VB.NET
6 6 (2.78%) PHP5
7 5 (2.31%) ActionScript
8 3 (1.39%) VB
9 2 (0.93%) T-SQL
10 1 (0.46%) Bash Shell
10 1 (0.46%) Java
Qualifications
1 25 (11.57%) Degree
Quality Assurance & Compliance
1 1 (0.46%) QA
System Software
1 1 (0.46%) VMware Infrastructure
1 1 (0.46%) Active Directory
Vendors
1 72 (33.33%) Google
2 29 (13.43%) Facebook
3 27 (12.50%) Twitter
4 20 (9.26%) Yahoo!
5 18 (8.33%) Microsoft
6 15 (6.94%) Adobe
7 10 (4.63%) Sony
7 10 (4.63%) Zend
8 8 (3.70%) Coremetrics
9 1 (0.46%) Sitecore
9 1 (0.46%) Hitwise
9 1 (0.46%) F5
9 1 (0.46%) BT
9 1 (0.46%) VMware
9 1 (0.46%) Cisco
9 1 (0.46%) HP
9 1 (0.46%) Dell
9 1 (0.46%) Red Hat
9 1 (0.46%) CheckPoint
9 1 (0.46%) Oracle
Doncaster, South Yorkshire
Spring Technology
Salary: £15000.00 - £20000.00 per annum
Posted: 2 hours ago
Doncaster, South Yorkshire
Fruition IT Resources Limited
Salary: £30000 - £35000 per annum
Posted: Yesterday
Harrogate, North Yorkshire
Jagger Talent
Salary: From £25,000 to £35,000 per annum Qtrly Bonus
Posted: Yesterday
Leeds, West Yorkshire
Spring Technology
Salary: £28000.00 - £35000.00 per annum
Posted: 2 days ago
Sheffield, South Yorkshire
IT MOB
Salary: From £30,000 to £37,000 per annum
Posted: 2 days ago
Bradford, West Yorkshire
I4 Recruitment
Salary: £20k per year + Excellent Benefits
Posted: 3 days ago
Leeds, West Yorkshire
Searchability.co.uk
Salary: £20000 - £30000 per annum
Posted: 5 days ago
Halifax, West Yorkshire
Searchability.co.uk
Salary: £18000 - £26000 per annum
Posted: 5 days ago
Hull, North Humberside
Jagger Talent
Salary: From £27,000 to £30,000 per annum Extensive Support
Posted: 5 days ago
Rotherham, South Yorkshire
Searchability.co.uk
Salary: £18000 - £24000 per annum
Posted: 6 days ago
Sheffield
Reed Technology - UK Posting Account
Salary: £26000 - £35000 per annum
Posted: 7 days ago
Bradford
Eclipse Legal Systems
Salary: circa £20k per annum (based on skills and experience)
Posted: 14 days ago