The first table below looks at the demand for SEO skills in IT jobs advertised for the Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 31 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Yorkshire region.

Location
3 months to
31 Jul 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 124 110 121
Rank change year-on-year
-14 +11
Permanent jobs citing SEO 127 116 113
As % of all permanent IT jobs located in Yorkshire 1.79% 2.18% 2.03%
As % of the Processes & Methodologies category 2.23% 2.65% 2.59%
Number of salaries quoted 100 85 101
Average salary £30,000 £27,500 £30,000
Average salary % change year-on-year
+9.09% -8.33%
90% offered a salary of more than £20,000 £21,000 £21,000
10% offered a salary of more than £45,000 £40,000 £35,000
UK excluding London average salary £30,000 £31,000 £31,500
% change year-on-year
-3.22% -1.58%
Processes & Methodologies Category
Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
5688 4376 4364
As % of all permanent IT jobs located in Yorkshire 80.23% 82.24% 78.24%
Number of salaries quoted 4460 3375 3571
Average salary £40,000 £37,500 £37,000
Average salary % change year-on-year
+6.66% +1.35%
90% offered a salary of more than £28,000 £26,000 £26,000
10% offered a salary of more than £55,000 £55,000 £55,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
SEO
England

SEO
Jobs Demand Trend in Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Yorkshire

SEO
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Yorkshire region.

SEO Salary Trend in Yorkshire

SEO
Salary Histogram in Yorkshire

This chart provides a salary histogram for IT jobs citing SEO across the Yorkshire region over the 3 months to 31 July 2014.

SEO Salary Histogram in Yorkshire

SEO
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Yorkshire region over the 3 months to 31 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire -31 72 £31,000 +12.72% 7
North Yorkshire +3 20 £30,000 +9.09% 4
South Yorkshire -30 18 £26,000 +8.33% 3
East Yorkshire +6 10 £30,000 +9.09% 1
SEO
England

SEO
Top 30 Related IT Skills in Yorkshire

For the 6 months to 31 July 2014, IT jobs across the Yorkshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 166 (67.21%) Marketing
2 113 (45.75%) HTML
3 110 (44.53%) Pay per click
4 107 (43.32%) Analytics
5 103 (41.70%) CSS
6 85 (34.41%) JavaScript
7 73 (29.55%) Google
8 72 (29.15%) E-Commerce
9 67 (27.13%) Digital Marketing
10 66 (26.72%) Social Media
10 66 (26.72%) PHP
11 54 (21.86%) Photoshop
12 49 (19.84%) jQuery
13 48 (19.43%) MySQL
14 39 (15.79%) CMS
15 37 (14.98%) Retail
15 37 (14.98%) Google Analytics
15 37 (14.98%) Online Marketing
16 36 (14.57%) HTML5
16 36 (14.57%) WordPress
17 32 (12.96%) Degree
18 31 (12.55%) B2B
19 29 (11.74%) Linux
19 29 (11.74%) Magento
20 28 (11.34%) Time Management
20 28 (11.34%) B2C
20 28 (11.34%) Web Analytics
21 27 (10.93%) Advertising
22 26 (10.53%) Competitor Analysis
22 26 (10.53%) Web Development

SEO
Top Related IT Skills in Yorkshire by Category

For the 6 months to 31 July 2014, IT jobs across the Yorkshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 39 (15.79%) CMS
2 36 (14.57%) WordPress
3 5 (2.02%) SharePoint
4 4 (1.62%) Drupal
4 4 (1.62%) Node.js
5 3 (1.21%) WebSphere
6 2 (0.81%) IIS
7 1 (0.40%) Elasticsearch
7 1 (0.40%) Sitefinity
Applications
1 54 (21.86%) Photoshop
2 20 (8.10%) Adobe Illustrator
3 8 (3.24%) MS Office
4 2 (0.81%) Fireworks
4 2 (0.81%) MS Excel
5 1 (0.40%) MS PowerPoint
Business Applications
1 37 (14.98%) Google Analytics
2 29 (11.74%) Magento
3 1 (0.40%) Dynamics AX
3 1 (0.40%) WebTrends
3 1 (0.40%) SiteCatalyst
3 1 (0.40%) osCommerce
Cloud Services
1 3 (1.21%) Amazon SQS
1 3 (1.21%) ElastiCache
1 3 (1.21%) Amazon S3
1 3 (1.21%) Microsoft Azure
1 3 (1.21%) Amazon AWS
Communications & Networking
1 13 (5.26%) Internet
2 5 (2.02%) Intranet
3 2 (0.81%) HTTP
4 1 (0.40%) DNS
Database & Business Intelligence
1 48 (19.43%) MySQL
2 5 (2.02%) SQL Server
3 3 (1.21%) SQL Server Reporting Services
3 3 (1.21%) Amazon DynamoDB
3 3 (1.21%) MongoDB
3 3 (1.21%) SQL Server Analysis Services
4 2 (0.81%) NoSQL
5 1 (0.40%) HBase
5 1 (0.40%) Big Data
5 1 (0.40%) Redis
5 1 (0.40%) Hadoop
Development Applications
1 18 (7.29%) Git (software)
2 13 (5.26%) Subversion
3 3 (1.21%) MSTest
3 3 (1.21%) Team Foundation Server
4 2 (0.81%) Dreamweaver
5 1 (0.40%) Eclipse
5 1 (0.40%) Jenkins
5 1 (0.40%) Hudson
General
1 166 (67.21%) Marketing
2 37 (14.98%) Retail
3 27 (10.93%) Advertising
4 20 (8.10%) Publishing
5 13 (5.26%) Finance
6 9 (3.64%) Multimedia
7 6 (2.43%) Legal
8 5 (2.02%) Manufacturing
8 5 (2.02%) Law
9 3 (1.21%) Games
9 3 (1.21%) Interactive Media
10 1 (0.40%) Dutch Language
10 1 (0.40%) French Language
10 1 (0.40%) German Language
Job Titles
1 67 (27.13%) Developer
2 27 (10.93%) PHP Developer
3 26 (10.53%) PPC Specialist
3 26 (10.53%) PPC Executive
3 26 (10.53%) PPC Manager
3 26 (10.53%) PPC Analyst
4 24 (9.72%) Web Developer
5 17 (6.88%) Designer
6 15 (6.07%) SEO Manager
7 14 (5.67%) SEO Analyst
7 14 (5.67%) Analyst
8 13 (5.26%) Front-End Developer
9 11 (4.45%) Junior
9 11 (4.45%) Senior Manager
9 11 (4.45%) Web Designer
9 11 (4.45%) Junior Developer
10 9 (3.64%) Account Manager
10 9 (3.64%) SEO Specialist
10 9 (3.64%) Digital Account Director
10 9 (3.64%) Account Director
Libraries, Frameworks & Software Standards
1 113 (45.75%) HTML
2 103 (41.70%) CSS
3 49 (19.84%) jQuery
4 36 (14.57%) HTML5
5 23 (9.31%) .NET
6 19 (7.69%) XML
7 13 (5.26%) Sass
8 12 (4.86%) XHTML
9 11 (4.45%) Web Services
10 10 (4.05%) JSP
11 9 (3.64%) RSS
12 7 (2.83%) ASP.NET
12 7 (2.83%) XSLT
12 7 (2.83%) CSS3
12 7 (2.83%) CodeIgniter
13 6 (2.43%) ADO.NET Entity Framework
13 6 (2.43%) .NET Framework
13 6 (2.43%) Ajax
14 5 (2.02%) Struts
14 5 (2.02%) XSD
Miscellaneous
1 66 (26.72%) Social Media
2 17 (6.88%) Digital Media
3 14 (5.67%) Blog
4 6 (2.43%) Mobile App
4 6 (2.43%) New Media
4 6 (2.43%) Graphic Design
5 4 (1.62%) Copywriting
6 3 (1.21%) E-Learning
6 3 (1.21%) Economics
7 2 (0.81%) iPad
8 1 (0.40%) BBC
8 1 (0.40%) W3C
8 1 (0.40%) Open Source
Operating Systems
1 29 (11.74%) Linux
2 12 (4.86%) Windows
3 8 (3.24%) Android
3 8 (3.24%) Apple iOS
Processes & Methodologies
1 110 (44.53%) Pay per click
2 107 (43.32%) Analytics
3 72 (29.15%) E-Commerce
4 67 (27.13%) Digital Marketing
5 37 (14.98%) Online Marketing
6 31 (12.55%) B2B
7 28 (11.34%) Time Management
7 28 (11.34%) B2C
7 28 (11.34%) Web Analytics
8 26 (10.53%) Competitor Analysis
8 26 (10.53%) Web Development
9 24 (9.72%) MVC
10 22 (8.91%) Responsive Web Design
10 22 (8.91%) Content Management
11 16 (6.48%) Web Marketing
12 13 (5.26%) Link Building
13 12 (4.86%) Web Design
14 11 (4.45%) Project Management
14 11 (4.45%) Social Media Marketing
15 8 (3.24%) Search Engine Marketing
Programming Languages
1 85 (34.41%) JavaScript
2 66 (26.72%) PHP
3 10 (4.05%) SQL
4 9 (3.64%) C#
5 6 (2.43%) VB.NET
6 5 (2.02%) PHP5
7 3 (1.21%) VB
8 1 (0.40%) Ruby
8 1 (0.40%) ActionScript
8 1 (0.40%) Java
8 1 (0.40%) Bash Shell
Qualifications
1 32 (12.96%) Degree
Quality Assurance & Compliance
1 1 (0.40%) QA
Systems Management
1 1 (0.40%) Plesk
Vendors
1 73 (29.55%) Google
2 23 (9.31%) Facebook
2 23 (9.31%) Twitter
3 18 (7.29%) Microsoft
4 17 (6.88%) Yahoo!
5 10 (4.05%) Sony
5 10 (4.05%) Adobe
6 9 (3.64%) Coremetrics
7 8 (3.24%) Zend
8 1 (0.40%) Omniture
Rotherham, South Yorkshire
Searchability.co.uk
Salary: £18000 - £25000 per annum
Posted: 13 hours ago
Leeds, West Yorkshire
Jagger Talent
Salary: From £27,000 to £30,000 per annum Blue Chip Benefits + Progression
Posted: Yesterday
Leeds, West Yorkshire
Fruition IT Resources Limited
Salary: £30000 - £35000 per annum + Excellent Benefits
Posted: 2 days ago
Leeds, West Yorkshire
Searchability.co.uk
Salary: £20000 - £30000 per annum
Posted: 2 days ago
Harrogate, Yorkshire
Recruiting.uk.com
Posted: 3 days ago
Yorkshire
Recruiting.uk.com
Posted: 3 days ago
Harrogate, Yorkshire
Recruiting.uk.com
Posted: 3 days ago
Harrogate, Yorkshire
Recruiting.uk.com
Posted: 3 days ago
Wakefield, West Yorkshire
Saxon Recruitment Solutions
Salary: £24000 - £26000 per annum
Posted: 5 days ago
Leeds, West Yorkshire
Search Consultancy
Posted: 6 days ago
York
Searchability
Salary: £25000 - £45000 per annum
Posted: 6 days ago
Sheffield
Nigel Frank International Limited - Newcastle
Salary: £30000 - £35000 per annum + benefits package
Posted: 14 days ago
Sheffield
Reed Technology - UK Posting Account
Salary: £26000 - £30000 per annum
Posted: 15 days ago
Leeds
Hays IT - Uk Posting account
Salary: £150.00 - £190.00 per day
Posted: 21 days ago
Kingston Upon Hull
Recruitment Genius
Salary: £17000 - £24000 per annum
Posted: 26 days ago