The table below looks at the statistics for SEO skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 28 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Aug 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 296 231 239
Rank change year-on-year
-65 +8
Permanent jobs citing SEO 1003 1351 1205
As % of all permanent IT jobs located in England 0.98% 1.26% 1.21%
As % of the Processes & Methodologies category 1.15% 1.52% 1.48%
Number of salaries quoted 726 875 919
Average salary £35,000 £35,000 £34,000
Average salary % change year-on-year
- +2.94%
90% offered a salary of more than £24,000 £23,500 £22,500
10% offered a salary of more than £65,000 £55,000 £52,500
UK excluding London average salary £32,500 £30,000 £31,500
% change year-on-year
+8.33% -4.76%
SEO
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
86980 88764 81227
As % of all permanent IT jobs located in England 85.08% 82.85% 81.69%
Number of salaries quoted 72449 71450 67160
Average salary £50,000 £49,000 £47,500
Average salary % change year-on-year
+2.04% +3.15%
90% offered a salary of more than £32,500 £31,000 £30,000
10% offered a salary of more than £75,000 £72,500 £72,500
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

SEO
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the England region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in England

SEO
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the England region.

SEO Salary Trend in England

SEO
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing SEO across the England region over the 3 months to 28 August 2015.

SEO Salary Histogram in England

SEO
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the England region over the 3 months to 28 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -67 362 £45,000 +5.88% 54
South East +12 283 £35,000 - 26
Yorkshire -5 105 £30,000 - 17
North West -69 94 £27,500 +10.00% 24
West Midlands -17 74 £34,500 +23.21% 10
South West -46 31 £37,500 +25.00% 4
East Midlands 0 24 £32,500 +16.07% 5
East of England -37 21 £36,500 +23.72% 5
Midlands - 3 £51,250 - 2
North East -6 1 £28,500 +3.63% 1
SEO
UK

SEO
Top 30 Related IT Skills in England

For the 6 months to 28 August 2015, IT jobs across the England region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 1172 (59.01%) Marketing
2 1028 (51.76%) HTML
3 883 (44.46%) CSS
4 805 (40.53%) Analytics
5 734 (36.96%) JavaScript
6 634 (31.92%) Digital Marketing
7 604 (30.41%) Google
8 581 (29.25%) Social Media
9 568 (28.60%) Pay per click
10 543 (27.34%) jQuery
11 478 (24.07%) E-Commerce
12 462 (23.26%) Google Analytics
13 458 (23.06%) CMS
13 458 (23.06%) HTML5
14 389 (19.59%) User Experience
14 389 (19.59%) PHP
15 367 (18.48%) CSS3
16 318 (16.01%) Analytical Skills
17 314 (15.81%) Agile Software Development
18 307 (15.46%) Web Development
19 286 (14.40%) Degree
20 284 (14.30%) Content Management
21 278 (14.00%) MySQL
22 276 (13.90%) SQL
23 257 (12.94%) .NET
24 255 (12.84%) WordPress
25 244 (12.29%) Photoshop
25 244 (12.29%) Adobe
26 224 (11.28%) Project Management
27 214 (10.78%) Responsive Web Design

SEO
Top Related IT Skills in England by Category

For the 6 months to 28 August 2015, IT jobs across the England region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 458 (23.06%) CMS
2 255 (12.84%) WordPress
3 62 (3.12%) Drupal
4 55 (2.77%) IIS
5 47 (2.37%) Umbraco
5 47 (2.37%) Sitecore CMS
6 42 (2.11%) Kentico
7 34 (1.71%) Apache
7 34 (1.71%) Tomcat
8 26 (1.31%) SharePoint
8 26 (1.31%) Joomla!
9 20 (1.01%) Node.js
10 19 (0.96%) SAS
11 16 (0.81%) Confluence
12 14 (0.70%) Sitefinity
13 13 (0.65%) DNN
14 12 (0.60%) Adobe Experience Manager
15 11 (0.55%) Immediacy CMS
16 10 (0.50%) Elasticsearch
17 9 (0.45%) nginx
Applications
1 244 (12.29%) Photoshop
2 108 (5.44%) MS Excel
3 91 (4.58%) Adobe Illustrator
4 69 (3.47%) MS Office
5 61 (3.07%) Adobe Creative Suite
6 54 (2.72%) MS PowerPoint
7 40 (2.01%) Spreadsheet
8 37 (1.86%) Fireworks
9 25 (1.26%) InDesign
10 19 (0.96%) SPSS
11 17 (0.86%) Adobe After Effects
12 9 (0.45%) MS Project
13 7 (0.35%) MS Visio
14 3 (0.15%) OmniGraffle
15 2 (0.10%) GIMP
15 2 (0.10%) Acrobat
16 1 (0.050%) PaintShop Pro
Business Applications
1 89 (4.48%) Magento
2 15 (0.76%) WebTrends
3 4 (0.20%) SAP Oil and Gas
4 3 (0.15%) Dynamics NAV
4 3 (0.15%) Tridion
5 2 (0.10%) Dynamics CRM
6 1 (0.050%) Dynamics AX
6 1 (0.050%) Oracle BPM
6 1 (0.050%) Shopify
6 1 (0.050%) Adobe Campaign
6 1 (0.050%) Radian6
Cloud Services
1 462 (23.26%) Google Analytics
2 71 (3.58%) SaaS
3 35 (1.76%) Microsoft Azure
4 34 (1.71%) Adobe Analytics
5 29 (1.46%) Amazon AWS
6 14 (0.70%) GitHub
7 8 (0.40%) Amazon EC2
8 5 (0.25%) MailChimp
9 4 (0.20%) Rackspace Cloud
10 3 (0.15%) Cloud Computing
11 2 (0.10%) PaaS
11 2 (0.10%) Basecamp
12 1 (0.050%) IaaS
12 1 (0.050%) Google Cloud Platform
12 1 (0.050%) Amazon S3
Communications & Networking
1 132 (6.65%) Internet
2 65 (3.27%) Intranet
3 37 (1.86%) DNS
4 27 (1.36%) HTTP
5 15 (0.76%) SSL
6 13 (0.65%) FTP
7 9 (0.45%) Broadband
8 8 (0.40%) SMS
9 7 (0.35%) Wireless
10 6 (0.30%) SSH
11 3 (0.15%) Skype
12 2 (0.10%) Extranet
12 2 (0.10%) HTTPS
13 1 (0.050%) Firewall
13 1 (0.050%) WebEx
Database & Business Intelligence
1 278 (14.00%) MySQL
2 168 (8.46%) SQL Server
3 67 (3.37%) Relational Database
4 27 (1.36%) RDBMS
4 27 (1.36%) SQL Server 2005
5 22 (1.11%) Big Data
6 21 (1.06%) NoSQL
7 18 (0.91%) SQL Server 2008
8 11 (0.55%) MongoDB
9 7 (0.35%) MS Access
10 6 (0.30%) Redis
11 5 (0.25%) BusinessObjects
12 4 (0.20%) Microsoft Analysis Services
12 4 (0.20%) SQL Server Analysis Services
12 4 (0.20%) Amazon RDS
13 3 (0.15%) RavenDB
13 3 (0.15%) Data Mining
13 3 (0.15%) Oracle Reports
14 2 (0.10%) SQL Server 2012
14 2 (0.10%) Oracle Database
Development Applications
1 163 (8.21%) Git (software)
2 121 (6.09%) Subversion
3 52 (2.62%) Visual Studio
4 41 (2.06%) Jenkins
5 33 (1.66%) Axure RP
6 32 (1.61%) Dreamweaver
7 23 (1.16%) Eclipse
8 22 (1.11%) Grunt
9 20 (1.01%) Ant
9 20 (1.01%) JIRA
10 16 (0.81%) Jasmine
11 12 (0.60%) TeamCity
11 12 (0.60%) Team Foundation Server
12 11 (0.55%) gulp
13 9 (0.45%) TortoiseSVN
13 9 (0.45%) JUnit
14 8 (0.40%) Cucumber
15 7 (0.35%) Selenium
16 6 (0.30%) Mercurial
16 6 (0.30%) Maven
General
1 1172 (59.01%) Marketing
2 196 (9.87%) Finance
3 183 (9.21%) Retail
4 150 (7.55%) Advertising
5 68 (3.42%) Telecoms
6 57 (2.87%) Publishing
7 36 (1.81%) Multimedia
8 25 (1.26%) Banking
9 23 (1.16%) Games
10 21 (1.06%) Automotive
11 18 (0.91%) French Language
12 15 (0.76%) Legal
13 13 (0.65%) Manufacturing
13 13 (0.65%) Law
13 13 (0.65%) German Language
13 13 (0.65%) Italian Language
14 11 (0.55%) Pharmaceutical
15 8 (0.40%) Back Office
15 8 (0.40%) Electronics
16 7 (0.35%) Billing
Job Titles
1 726 (36.56%) Developer
2 306 (15.41%) Web Developer
3 209 (10.52%) Front-End Developer
4 141 (7.10%) PHP Developer
5 136 (6.85%) Marketing Manager
6 118 (5.94%) Senior Developer
7 112 (5.64%) PPC Specialist
7 112 (5.64%) PPC Manager
7 112 (5.64%) PPC Analyst
7 112 (5.64%) PPC Executive
8 105 (5.29%) Account Manager
9 96 (4.83%) Designer
10 89 (4.48%) .NET Developer
11 88 (4.43%) Analyst
12 87 (4.38%) Marketing Executive
13 80 (4.03%) SEO Executive
14 69 (3.47%) Digital Marketing Executive
15 67 (3.37%) Junior
16 63 (3.17%) PHP Web Developer
16 63 (3.17%) SEO Manager
Libraries, Frameworks & Software Standards
1 1028 (51.76%) HTML
2 883 (44.46%) CSS
3 543 (27.34%) jQuery
4 458 (23.06%) HTML5
5 367 (18.48%) CSS3
6 257 (12.94%) .NET
7 168 (8.46%) ASP.NET
8 156 (7.85%) Ajax
9 134 (6.75%) XML
10 127 (6.39%) Sass
11 123 (6.19%) AngularJS
12 118 (5.94%) Web Services
13 94 (4.73%) XHTML
14 74 (3.73%) Twitter Bootstrap
15 60 (3.02%) .NET Framework
16 59 (2.97%) LESS
17 57 (2.87%) Backbone.js
18 55 (2.77%) Spring
19 48 (2.42%) ASP.NET MVC
20 46 (2.32%) JSP
Miscellaneous
1 581 (29.25%) Social Media
2 389 (19.59%) User Experience
3 318 (16.01%) Analytical Skills
4 104 (5.24%) Blog
5 101 (5.09%) W3C
6 95 (4.78%) Mobile App
7 85 (4.28%) Copywriting
8 74 (3.73%) Computer Science
9 73 (3.68%) Digital Media
10 58 (2.92%) Graphic Design
11 43 (2.17%) Statistics
12 39 (1.96%) Algorithms
13 30 (1.51%) Visualisation
13 30 (1.51%) iPad
14 27 (1.36%) Management Information System
15 25 (1.26%) Animation
16 22 (1.11%) Mathematics
17 21 (1.06%) Social Network
18 12 (0.60%) Client/Server
18 12 (0.60%) Raspberry Pi
Operating Systems
1 112 (5.64%) Linux
2 52 (2.62%) Android
2 52 (2.62%) Apple iOS
3 30 (1.51%) Windows
4 15 (0.76%) UNIX
5 8 (0.40%) Mac OS X
6 5 (0.25%) CentOS
7 4 (0.20%) Windows Server 2008
8 2 (0.10%) Ubuntu
Processes & Methodologies
1 805 (40.53%) Analytics
2 634 (31.92%) Digital Marketing
3 568 (28.60%) Pay per click
4 478 (24.07%) E-Commerce
5 314 (15.81%) Agile Software Development
6 307 (15.46%) Web Development
7 284 (14.30%) Content Management
8 224 (11.28%) Project Management
9 214 (10.78%) Online Marketing
9 214 (10.78%) Responsive Web Design
10 192 (9.67%) MVC
11 183 (9.21%) Web Analytics
12 161 (8.11%) Email Marketing
13 153 (7.70%) Web Design
14 140 (7.05%) OO
15 123 (6.19%) Time Management
16 122 (6.14%) Scrum
17 121 (6.09%) CRM
18 118 (5.94%) B2B
19 105 (5.29%) TDD
Programming Languages
1 734 (36.96%) JavaScript
2 389 (19.59%) PHP
3 276 (13.90%) SQL
4 167 (8.41%) C#
5 125 (6.29%) Java
6 53 (2.67%) PHP5
7 44 (2.22%) Python
8 39 (1.96%) VB.NET
9 37 (1.86%) T-SQL
10 35 (1.76%) Ruby
11 23 (1.16%) VB
11 23 (1.16%) C
12 22 (1.11%) Scala
13 18 (0.91%) R
14 17 (0.86%) VBA
15 13 (0.65%) Objective-C
16 10 (0.50%) Go
17 9 (0.45%) Clojure
18 6 (0.30%) XPath
18 6 (0.30%) COBOL
Qualifications
1 286 (14.40%) Degree
2 3 (0.15%) PMI Certification
2 3 (0.15%) HND
3 1 (0.050%) Postgraduate
3 1 (0.050%) Sun Certification
3 1 (0.050%) PMP
3 1 (0.050%) ISTQB
3 1 (0.050%) PRINCE2 Practitioner
3 1 (0.050%) Security Cleared
3 1 (0.050%) HNC
Quality Assurance & Compliance
1 49 (2.47%) QA
2 20 (1.01%) WCAG
3 6 (0.30%) WAI
3 6 (0.30%) SLA
4 4 (0.20%) GCP
4 4 (0.20%) ISO 9001
5 3 (0.15%) PCI DSS
6 2 (0.10%) Section 508
System Software
1 4 (0.20%) Docker
2 1 (0.050%) Active Directory
2 1 (0.050%) Hyper-V
Systems Management
1 19 (0.96%) cPanel
2 14 (0.70%) Plesk
3 13 (0.65%) Systems Management Server (SMS)
4 10 (0.50%) Puppet
4 10 (0.50%) TeamSite
5 8 (0.40%) Webmin
6 5 (0.25%) Ansible
7 4 (0.20%) Vagrant
8 3 (0.15%) EMC NetWorker
Vendors
1 604 (30.41%) Google
2 244 (12.29%) Adobe
3 200 (10.07%) Microsoft
4 82 (4.13%) Facebook
5 65 (3.27%) Sitecore
6 63 (3.17%) Twitter
7 56 (2.82%) hybris
8 44 (2.22%) Oracle
9 39 (1.96%) Omniture
10 26 (1.31%) IBM
11 20 (1.01%) Zend
12 17 (0.86%) Tableau
13 16 (0.81%) Yahoo!
13 16 (0.81%) Cognizant
14 15 (0.76%) Salesforce.com
15 11 (0.55%) Coremetrics
16 9 (0.45%) Interwoven
16 9 (0.45%) Apigee
16 9 (0.45%) Mashery
17 7 (0.35%) Hitwise
Chester, Cheshire
Searchability
Salary: £22000 - £30000 per annum + Benefits
Posted: Yesterday
London
Ampersand Consulting
Salary: £25000 - £30000 per annum
Posted: Yesterday
London
Initi8 Recruitment
Salary: £30000 - £35000 Per Annum
Posted: Yesterday
Manchester, Lancashire
McGregor Boyall
Salary: £22000.00 - £28000.00 per annum + benefits
Posted: Yesterday
North West
Opus Recruitment Solutions Ltd
Salary: £25000 - £35000 per annum
Posted: Yesterday
Midlands
EMBS- People Transfer
Salary: To £85,000 + 20% Bonus + Benefits
Posted: Yesterday
Worcestershire
Searchability
Salary: £30000 - £35000 per annum + excellent benefits
Posted: Yesterday
Midlands
EMBS- People Transfer
Salary: To £85,000 + 20% Bonus + Benefits
Posted: Yesterday
Exeter, Devon
Edge Specialist Recruitment
Salary: £23000 - £25000 per annum + Excellent benefits
Posted: Yesterday
Exeter, Devon
Edge Specialist Recruitment
Salary: £24000 - £26000 per annum + Excellent Benefits
Posted: Yesterday
London
Maclean Moore Consulting
Salary: From £70,000 to £90,000 per annum Bonus, Pension, Healthcare, Holiday,
Posted: Yesterday
City, London
Kyna Associates
Salary: £21000 - £27000 Per Annum Benefits
Posted: Yesterday
Tipton, West Midlands (County)
Kyna Associates
Salary: £18000 Per Annum benefits
Posted: Yesterday
Manchester, Lancashire
The MRJ Group
Salary: £22000 - £25000 per annum
Posted: Yesterday
London
C4 Commerce
Salary: From £30,000 to £40,000 per annum
Posted: Yesterday
Brighton, East Sussex
IT Executive Ltd
Salary: £25000 - £30000 per annum
Posted: Yesterday
Central London / West End
First Point
Salary: £30000.00 - £40000.00 per annum + Bonus + Benefits
Posted: Yesterday
Central London / West End
ANSON MCCADE
Salary: 65k-85k
Posted: Yesterday
Central London / West End
ANSON MCCADE
Salary: £70,000 -£100,000
Posted: Yesterday
Central London / West End
ANSON MCCADE
Salary: 40k - 60k
Posted: Yesterday