The first table below looks at the demand for SEO skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the England region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 209 198 165
Rank change year-on-year
-11 -33
Permanent jobs citing SEO 1520 1465 1940
As % of all permanent IT jobs located in England 1.34% 1.41% 1.64%
As % of the Processes & Methodologies category 1.67% 1.78% 2.14%
Number of salaries quoted 999 1220 1775
Average salary £35,000 £35,000 £35,000
90% offered a salary of more than £25,000 £23,350 £24,000
10% offered a salary of more than £55,000 £57,500 £60,000
UK excluding London average salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
90910 82248 90837
As % of all permanent IT jobs located in England 80.44% 79.03% 76.75%
Number of salaries quoted 73759 68320 77731
Average salary £47,500 £46,000 £47,500
Average salary % change year-on-year
+3.26% -3.15%
90% offered a salary of more than £30,500 £30,000 £30,000
10% offered a salary of more than £72,500 £75,000 £70,000
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%
SEO
UK

SEO
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the England region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in England

SEO
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the England region.

SEO Salary Trend in England

SEO
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing SEO across the England region over the 3 months to 18 April 2014.

SEO Salary Histogram in England

SEO
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the England region over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
London -28 613 £41,000 +2.50% 70
South East +1 325 £35,000 +7.69% 31
North West -9 171 £30,000 +8.10% 24
Yorkshire -38 115 £30,000 - 12
South West +57 91 £30,000 -0.82% 7
East of England -7 91 £30,000 -11.76% 22
West Midlands +23 72 £30,000 -14.28% 13
East Midlands -6 43 £32,500 +18.18% 7
Midlands +1 1 - -
SEO
UK

SEO
Top 30 Related IT Skills in England

For the 6 months to 18 April 2014, IT jobs across the England region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 1423 (53.18%) Marketing
2 1367 (51.08%) HTML
3 1206 (45.07%) CSS
4 1058 (39.54%) JavaScript
5 1014 (37.89%) Analytics
6 865 (32.32%) E-Commerce
7 754 (28.18%) Pay per click
8 703 (26.27%) Social Media
9 699 (26.12%) jQuery
10 696 (26.01%) Google
11 647 (24.18%) Digital Marketing
12 582 (21.75%) CMS
13 526 (19.66%) HTML5
14 518 (19.36%) PHP
15 488 (18.24%) Google Analytics
16 451 (16.85%) .NET
17 450 (16.82%) Degree
18 420 (15.70%) CSS3
19 405 (15.13%) SQL
20 395 (14.76%) Web Development
21 382 (14.28%) Online Marketing
22 349 (13.04%) Retail
23 339 (12.67%) MySQL
24 337 (12.59%) Photoshop
25 325 (12.14%) Advertising
25 325 (12.14%) MVC
26 314 (11.73%) Content Management
27 306 (11.43%) ASP.NET
28 299 (11.17%) Finance
29 291 (10.87%) XML

SEO
Top Related IT Skills in England by Category

For the 6 months to 18 April 2014, IT jobs across the England region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 582 (21.75%) CMS
2 276 (10.31%) WordPress
3 132 (4.93%) Drupal
4 103 (3.85%) Umbraco
5 78 (2.91%) Node.js
6 63 (2.35%) Joomla!
7 61 (2.28%) SharePoint
8 59 (2.20%) Apache
9 56 (2.09%) IIS
10 33 (1.23%) Adobe CQ
11 32 (1.20%) Tomcat
12 31 (1.16%) ExpressionEngine
13 29 (1.08%) WebSphere
14 25 (0.93%) SharePoint Server
15 23 (0.86%) ColdFusion
15 23 (0.86%) SharePoint 2010
16 17 (0.64%) TeamSite
17 15 (0.56%) DNN
18 13 (0.49%) SharePoint 2013
19 12 (0.45%) Sitecore CMS
Applications
1 337 (12.59%) Photoshop
2 200 (7.47%) MS Excel
3 116 (4.33%) Adobe Illustrator
4 102 (3.81%) MS PowerPoint
5 100 (3.74%) MS Office
6 62 (2.32%) Fireworks
7 18 (0.67%) InDesign
8 15 (0.56%) MS Visio
9 13 (0.49%) MS Project
10 8 (0.30%) OmniGraffle
11 7 (0.26%) SPSS
12 5 (0.19%) Spreadsheet
13 4 (0.15%) GIMP
13 4 (0.15%) Adobe After Effects
14 2 (0.075%) Adobe Premiere
15 1 (0.037%) Stata
15 1 (0.037%) CINEMA 4D
15 1 (0.037%) PowerPivot
Business Applications
1 488 (18.24%) Google Analytics
2 150 (5.61%) Magento
3 77 (2.88%) WebTrends
4 27 (1.01%) SiteCatalyst
5 25 (0.93%) Fredhopper
6 17 (0.64%) Oracle CRM
7 13 (0.49%) Dynamics CRM
8 6 (0.22%) Tridion
9 3 (0.11%) Dynamics AX
10 2 (0.075%) osCommerce
11 1 (0.037%) nopCommerce
11 1 (0.037%) Oracle BPM
Cloud Services
1 50 (1.87%) Amazon AWS
2 38 (1.42%) Amazon S3
3 31 (1.16%) Amazon SQS
4 27 (1.01%) Microsoft Azure
5 10 (0.37%) MailChimp
6 9 (0.34%) Cloud Computing
7 8 (0.30%) SaaS
8 7 (0.26%) Office 365
8 7 (0.26%) Amazon EC2
9 5 (0.19%) Basecamp
10 3 (0.11%) GitHub
11 1 (0.037%) CloudFront
Communications & Networking
1 160 (5.98%) Internet
2 31 (1.16%) Intranet
3 22 (0.82%) DNS
4 16 (0.60%) HTTP
5 11 (0.41%) Extranet
6 9 (0.34%) SSL
6 9 (0.34%) FTP
7 4 (0.15%) Broadband
8 3 (0.11%) HTTPS
8 3 (0.11%) VPN
8 3 (0.11%) SSH
9 2 (0.075%) MVNO
10 1 (0.037%) SMS
10 1 (0.037%) DHCP
10 1 (0.037%) TCP/IP
Database & Business Intelligence
1 339 (12.67%) MySQL
2 220 (8.22%) SQL Server
3 134 (5.01%) Relational Database
4 60 (2.24%) SQL Server 2008
5 48 (1.79%) SQL Server 2005
6 35 (1.31%) Big Data
7 34 (1.27%) MongoDB
8 31 (1.16%) Amazon DynamoDB
9 28 (1.05%) RDBMS
10 27 (1.01%) SQL Server 2012
11 16 (0.60%) NoSQL
12 14 (0.52%) Oracle Database
12 14 (0.52%) Data Warehouse
13 11 (0.41%) MS Access
14 9 (0.34%) Hadoop
15 7 (0.26%) Crystal Reports
15 7 (0.26%) Data Mining
15 7 (0.26%) Amazon RDS
16 6 (0.22%) Base SAS
16 6 (0.22%) SQL Server Reporting Services
Development Applications
1 158 (5.90%) Subversion
2 113 (4.22%) Git (software)
3 107 (4.00%) Visual Studio
4 84 (3.14%) Dreamweaver
5 59 (2.20%) Team Foundation Server
6 57 (2.13%) JIRA
7 37 (1.38%) Jasmine
8 33 (1.23%) NUnit
9 31 (1.16%) Eclipse
10 30 (1.12%) Ant
10 30 (1.12%) Maven
11 29 (1.08%) Selenium
12 22 (0.82%) JUnit
13 19 (0.71%) JSUnit
14 17 (0.64%) JsTestDriver
15 16 (0.60%) Axure RP
16 13 (0.49%) Grunt
17 9 (0.34%) QUnit
17 9 (0.34%) Balsamiq Mockups
18 7 (0.26%) PhoneGap
General
1 1423 (53.18%) Marketing
2 349 (13.04%) Retail
3 325 (12.14%) Advertising
4 299 (11.17%) Finance
5 122 (4.56%) Publishing
6 40 (1.49%) Games
7 35 (1.31%) Pharmaceutical
7 35 (1.31%) Law
8 34 (1.27%) Legal
9 28 (1.05%) Telecoms
10 24 (0.90%) Automotive
10 24 (0.90%) German Language
11 23 (0.86%) Banking
11 23 (0.86%) Billing
12 18 (0.67%) French Language
12 18 (0.67%) Electronics
13 11 (0.41%) Manufacturing
14 10 (0.37%) Russian Language
15 8 (0.30%) Multimedia
15 8 (0.30%) Spanish Language
Job Titles
1 924 (34.53%) Developer
2 406 (15.17%) Web Developer
3 242 (9.04%) Front-End Developer
4 240 (8.97%) Analyst
5 173 (6.46%) PHP Developer
6 168 (6.28%) Marketing Manager
7 167 (6.24%) PPC Manager
7 167 (6.24%) PPC Analyst
7 167 (6.24%) PPC Executive
7 167 (6.24%) PPC Specialist
8 159 (5.94%) Designer
9 138 (5.16%) Senior Developer
10 102 (3.81%) .NET Developer
11 95 (3.55%) Web Designer
11 95 (3.55%) Account Manager
12 89 (3.33%) SEO Executive
13 82 (3.06%) Junior
14 78 (2.91%) Business Analyst
15 74 (2.77%) Digital Marketing Manager
16 70 (2.62%) SEO Manager
Libraries, Frameworks & Software Standards
1 1367 (51.08%) HTML
2 1206 (45.07%) CSS
3 699 (26.12%) jQuery
4 526 (19.66%) HTML5
5 451 (16.85%) .NET
6 420 (15.70%) CSS3
7 306 (11.43%) ASP.NET
8 291 (10.87%) XML
9 272 (10.16%) Ajax
10 210 (7.85%) XHTML
11 187 (6.99%) Web Services
12 102 (3.81%) XSLT
13 93 (3.48%) Sass
14 92 (3.44%) .NET Framework
15 85 (3.18%) ASP.NET MVC
16 84 (3.14%) Flash
17 78 (2.91%) JSP
18 77 (2.88%) ASP.NET Web Forms
19 70 (2.62%) LESS
20 69 (2.58%) Twitter Bootstrap
Miscellaneous
1 703 (26.27%) Social Media
2 148 (5.53%) Digital Media
3 132 (4.93%) Mobile App
4 121 (4.52%) Blog
5 99 (3.70%) W3C
5 99 (3.70%) Copywriting
6 89 (3.33%) Computer Science
7 67 (2.50%) Statistics
8 66 (2.47%) Management Information System
9 54 (2.02%) Open Source
10 46 (1.72%) Graphic Design
11 32 (1.20%) Mathematics
12 27 (1.01%) Visualisation
13 25 (0.93%) Economics
14 23 (0.86%) Enterprise Software
15 21 (0.78%) Photography
15 21 (0.78%) New Media
15 21 (0.78%) iPad
16 18 (0.67%) FMCG
16 18 (0.67%) Smartphone
Operating Systems
1 127 (4.75%) Linux
2 95 (3.55%) Windows
3 89 (3.33%) Apple iOS
4 64 (2.39%) Android
5 21 (0.78%) UNIX
6 18 (0.67%) Windows Server 2008
7 15 (0.56%) Windows Server 2003
8 6 (0.22%) Windows Phone
9 5 (0.19%) Mac OS X
10 3 (0.11%) Windows XP
10 3 (0.11%) CentOS
11 2 (0.075%) Red Hat Enterprise Linux
11 2 (0.075%) Ubuntu
12 1 (0.037%) Windows CE
12 1 (0.037%) Windows Mobile
12 1 (0.037%) BlackBerry OS
12 1 (0.037%) webOS
Processes & Methodologies
1 1014 (37.89%) Analytics
2 865 (32.32%) E-Commerce
3 754 (28.18%) Pay per click
4 647 (24.18%) Digital Marketing
5 395 (14.76%) Web Development
6 382 (14.28%) Online Marketing
7 325 (12.14%) MVC
8 314 (11.73%) Content Management
9 259 (9.68%) Web Analytics
10 257 (9.60%) Agile Software Development
11 254 (9.49%) Web Design
12 238 (8.89%) Project Management
13 213 (7.96%) B2B
14 190 (7.10%) OO
15 183 (6.84%) Responsive Web Design
16 169 (6.32%) CRM
17 168 (6.28%) Email Marketing
18 132 (4.93%) TDD
19 124 (4.63%) B2C
20 112 (4.19%) Time Management
Programming Languages
1 1058 (39.54%) JavaScript
2 518 (19.36%) PHP
3 405 (15.13%) SQL
4 236 (8.82%) Java
5 206 (7.70%) C#
6 64 (2.39%) Python
7 43 (1.61%) VB.NET
7 43 (1.61%) PHP5
8 37 (1.38%) Ruby
9 34 (1.27%) R
9 34 (1.27%) XPath
10 33 (1.23%) T-SQL
11 27 (1.01%) VBA
12 24 (0.90%) ActionScript
13 17 (0.64%) Scala
14 13 (0.49%) Shell Script
14 13 (0.49%) Objective-C
14 13 (0.49%) ActionScript 3.0
15 11 (0.41%) VB
16 10 (0.37%) C
Qualifications
1 450 (16.82%) Degree
2 20 (0.75%) ITIL Certification
3 15 (0.56%) Microsoft Certification
4 14 (0.52%) PMI Certification
5 8 (0.30%) Security Cleared
5 8 (0.30%) PhD
6 7 (0.26%) MCSE
7 6 (0.22%) MCTS
8 5 (0.19%) PMP
8 5 (0.19%) CAPM
9 4 (0.15%) PRINCE2 Practitioner
9 4 (0.15%) MCITP
10 3 (0.11%) MBA
11 2 (0.075%) Sun Certification
11 2 (0.075%) HND
12 1 (0.037%) ISEB
12 1 (0.037%) Cisco Certification
12 1 (0.037%) CCNA
12 1 (0.037%) BC Cleared
Quality Assurance & Compliance
1 51 (1.91%) SLA
2 39 (1.46%) QA
3 22 (0.82%) ISO 9001
4 15 (0.56%) WAI
5 10 (0.37%) WCAG
6 3 (0.11%) PCI DSS
System Software
1 6 (0.22%) Active Directory
2 3 (0.11%) Varnish
3 1 (0.037%) Hyper-V
Systems Management
1 15 (0.56%) Plesk
2 3 (0.11%) Vagrant
2 3 (0.11%) Capistrano
2 3 (0.11%) Puppet
3 2 (0.075%) EMC NetWorker
4 1 (0.037%) Systems Management Server (SMS)
Vendors
1 696 (26.01%) Google
2 218 (8.15%) Microsoft
3 189 (7.06%) Adobe
4 186 (6.95%) Facebook
5 130 (4.86%) Twitter
6 99 (3.70%) Omniture
7 71 (2.65%) Zend
8 58 (2.17%) Oracle
9 54 (2.02%) Yahoo!
10 53 (1.98%) Coremetrics
11 51 (1.91%) hybris
12 39 (1.46%) Sitecore
13 37 (1.38%) Hitwise
14 30 (1.12%) ATG
15 23 (0.86%) DoubleClick
15 23 (0.86%) Demandware
16 21 (0.78%) SAP
16 21 (0.78%) Salesforce.com
16 21 (0.78%) JD Edwards
17 18 (0.67%) EPiServer
Potters Bar, Hertfordshire
Understanding Recruitment
Salary: £32000 - £38000 per annum + benefits
Posted: Yesterday
Rugby, Warwickshire
Understanding Recruitment
Salary: £25000 - £27000 per annum + Execllent Benefits
Posted: Yesterday
Central London / West End
ARC IT Recruitment Ltd
Salary: £45000 Per Annum
Posted: 2 days ago
Cambridge, Cambridgeshire
Deanslist Limited
Salary: From £35,000 to £45,000 per annum + benefits
Posted: 3 days ago
Cambridge, Cambridgeshire
Deanslist Limited
Salary: From £35,000 to £50,000 per annum depending on experience + benefits
Posted: 3 days ago
Hertford, Hertfordshire
Deanslist Limited
Salary: From £45,000 to £60,000 per annum + benefits
Posted: 3 days ago
Reading, Berkshire
Deanslist Limited
Salary: From £40,000 to £50,000 per annum + excellent benefits
Posted: 3 days ago
Luton, Bedfordshire
Deanslist Limited
Salary: From £40,000 to £50,000 per annum +corporate benefits
Posted: 3 days ago
Luton, Bedfordshire
Deanslist Limited
Salary: From £35,000 to £45,000 per annum + corporate benefits
Posted: 3 days ago
Cambridge, Cambridgeshire
Deanslist Limited
Salary: From £35,000 to £45,000 per annum + Benefits (flexi-time, etc)
Posted: 3 days ago
Reading, Berkshire
Deanslist Limited
Salary: From £20,000 to £30,000 per annum + corporate benefits
Posted: 3 days ago
Reading, Berkshire
Deanslist Limited
Salary: From £35,000 to £45,000 per annum + on-call + benefits
Posted: 3 days ago
Rotherham, South Yorkshire
Searchability.co.uk
Salary: £18000 - £25000 per annum + Benefits
Posted: 3 days ago
London
Opilio Recruitment
Salary: £30000 - £35000 Per Annum
Posted: 3 days ago
Haywards Heath, West Sussex
Fixed Recruitment
Salary: £30000 - £38000 per annum + Benefits
Posted: 3 days ago
Haywards Heath, West Sussex
Fixed Recruitment
Salary: £23000 - £30000 per annum + Salaries starting at £23,000
Posted: 3 days ago
City, London
Deerfoot IT Resources Ltd
Salary: £22000 - £27000 per annum
Posted: 3 days ago
London
networx
Salary: Shares
Posted: 3 days ago
Bournemouth, Dorset
PruHealth
Posted: 3 days ago
Isleworth, Middlesex
Opus Resourcing Ltd
Salary: £45000 - £65000 per annum + Generous Bens + Bonus
Posted: 3 days ago