Period
to 17 January 2018

The following table provides summary statistics for contract job vacancies advertised in England with a requirement for Display Advertising skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Display Advertising over the 6 months to 17 January 2018 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Display Advertising
UK > England
6 months to
17 Jan 2018
Same period 2017 Same period 2016
Rank 828 821 835
Rank change year-on-year -7 +14 -3
Contract jobs citing Display Advertising 8 13 16
As % of all contract IT jobs advertised in England 0.009% 0.014% 0.016%
As % of the Processes & Methodologies category 0.010% 0.017% 0.020%
Number of daily rates quoted 5 4 4
England median daily rate £345 £230 £215
Median daily rate % change year-on-year +50.00% +6.98% -54.26%
10th Percentile £305 £230 £174
90th Percentile £366 £230 £337
UK median daily rate £345 £230 £215
% change year-on-year +50.00% +6.98% -54.26%
Number of hourly rates quoted 0 4 0
England median hourly rate - £35.75 -
UK median hourly rate - £35.75 -

Display Advertising is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for process or methodology skills.

All Process and Methodology Skills
England
Contract vacancies with a requirement for process or methodology skills 78,144 76,040 80,572
As % of all contract IT jobs advertised in England 84.59% 84.08% 82.66%
Number of daily rates quoted 52,821 50,742 53,006
England median daily rate £450 £433 £425
Median daily rate % change year-on-year +4.05% +1.76% +6.25%
10th Percentile £293 £269 £263
90th Percentile £638 £614 £600
UK median daily rate £450 £425 £425
% change year-on-year +5.88% - +6.25%
Number of hourly rates quoted 1,788 2,055 2,462
England median hourly rate £24.00 £25.00 £23.00
Median hourly rate % change year-on-year -4.00% +8.70% +15.00%
10th Percentile £11.43 £11.25 £11.25
90th Percentile £50.00 £48.75 £48.75
UK median hourly rate £23.50 £24.42 £23.35
% change year-on-year -3.77% +4.58% +16.75%

Display Advertising
Job Vacancy Trend in England

Job postings citing Display Advertising as a percentage of all IT jobs advertised in England.

Job vacancy trend for Display Advertising in England

Display Advertising
Contractor Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Display Advertising in England.

Contractor daily rate trend for Display Advertising in England

Display Advertising
Contractor Hourly Rate Trend in England

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Display Advertising in England.

Contractor hourly rate trend for Display Advertising in England

Display Advertising
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Display Advertising within the England region over the 6 months to 17 January 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -18 6 £350 - 1
South East - 2 £310 - 5
Display Advertising
UK

For the 6 months to 17 January 2018, IT contractor jobs citing Display Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the England region with a requirement for Display Advertising.

1 8 (100.00%) Advertising
2 7 (87.50%) Marketing
2 7 (87.50%) Social Media
3 5 (62.50%) Digital Marketing
3 5 (62.50%) Marketing Strategy
4 4 (50.00%) Pay per click
4 4 (50.00%) Email Marketing
4 4 (50.00%) Analytical Skills
4 4 (50.00%) Online Marketing
5 3 (37.50%) Analytical Mindset
6 2 (25.00%) Marketing Automation
6 2 (25.00%) HubSpot
6 2 (25.00%) Pardot
6 2 (25.00%) Content Development
6 2 (25.00%) Affiliate Marketing
6 2 (25.00%) Affiliate Network
6 2 (25.00%) Integrated Marketing
6 2 (25.00%) Data Strategy
6 2 (25.00%) Social Listening
6 2 (25.00%) Collaborative Working
6 2 (25.00%) Continuous Improvement
6 2 (25.00%) Eloqua
6 2 (25.00%) Twitter
6 2 (25.00%) Customer Insight
6 2 (25.00%) Data Analytics
6 2 (25.00%) Analytics
6 2 (25.00%) Mobile Marketing
6 2 (25.00%) Marketo
6 2 (25.00%) Blog
6 2 (25.00%) Search Engine Marketing

Display Advertising
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 2 (25.00%) Eloqua
Cloud Services
1 1 (12.50%) AdWords
Communications & Networking
1 1 (12.50%) Internet
General
1 8 (100.00%) Advertising
2 7 (87.50%) Marketing
3 2 (25.00%) Retail
4 1 (12.50%) Billing
4 1 (12.50%) French Language
4 1 (12.50%) German Language
4 1 (12.50%) Italian Language
4 1 (12.50%) Spanish Language
Job Titles
1 2 (25.00%) Contracts Manager
1 2 (25.00%) Digital Executive
1 2 (25.00%) Digital Marketing Executive
1 2 (25.00%) Digital Marketing Manager
1 2 (25.00%) Marketing Executive
1 2 (25.00%) Marketing Manager
1 2 (25.00%) PPC Executive
2 1 (12.50%) Email Executive
2 1 (12.50%) Email Marketing Executive
Miscellaneous
1 7 (87.50%) Social Media
2 4 (50.00%) Analytical Skills
3 3 (37.50%) Analytical Mindset
4 2 (25.00%) Blog
5 1 (12.50%) Management Information System
Processes & Methodologies
1 5 (62.50%) Digital Marketing
1 5 (62.50%) Marketing Strategy
2 4 (50.00%) Email Marketing
2 4 (50.00%) Online Marketing
2 4 (50.00%) Pay per click
3 2 (25.00%) Affiliate Marketing
3 2 (25.00%) Affiliate Network
3 2 (25.00%) Analytics
3 2 (25.00%) B2B
3 2 (25.00%) B2C
3 2 (25.00%) Business Intelligence
3 2 (25.00%) Content Development
3 2 (25.00%) Continuous Improvement
3 2 (25.00%) Customer Insight
3 2 (25.00%) Data Analytics
3 2 (25.00%) Integrated Marketing
3 2 (25.00%) Marketing Automation
3 2 (25.00%) Mobile Marketing
3 2 (25.00%) Search Engine Marketing
3 2 (25.00%) Stakeholder Management
Qualifications
1 1 (12.50%) Degree
Vendors
1 2 (25.00%) HubSpot
1 2 (25.00%) Marketo
1 2 (25.00%) Pardot
1 2 (25.00%) Twitter
2 1 (12.50%) DoubleClick