Marketing Contracts in England

Marketing
UK > England

The table below looks at the prevalence of the term Marketing in contract job vacancies in England. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Marketing over the 6 months leading up to 6 July 2025, comparing them to the same period in the previous two years.

6 months to
6 Jul 2025
Same period 2024 Same period 2023
Rank 85 76 98
Rank change year-on-year -9 +22 +11
Contract jobs citing Marketing 763 1,053 1,178
As % of all contract jobs advertised in England 2.87% 2.83% 2.45%
As % of the General category 4.50% 4.94% 4.13%
Number of daily rates quoted 418 600 804
10th Percentile £213 £228 £225
25th Percentile £319 £338 £375
Median daily rate (50th Percentile) £475 £475 £515
Median % change year-on-year - -7.77% -1.90%
75th Percentile £600 £613 £638
90th Percentile £700 £775 £731
UK median daily rate £475 £475 £523
% change year-on-year - -9.09% -0.48%
Number of hourly rates quoted 48 87 45
10th Percentile £18.85 £13.42 £19.60
25th Percentile £27.26 £16.80 £22.50
Median hourly rate £38.00 £33.00 £37.00
Median % change year-on-year +15.15% -10.81% -4.52%
75th Percentile £50.50 £41.88 £52.75
90th Percentile £58.08 £63.00 £65.00
UK median hourly rate £41.50 £33.00 £36.50
% change year-on-year +25.76% -9.59% -8.75%

All General Skills
England

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring common skills in England.

Contract vacancies with a requirement for common skills 16,961 21,330 28,501
As % of all contract IT jobs advertised in England 63.87% 57.31% 59.17%
Number of daily rates quoted 10,881 13,604 19,999
10th Percentile £281 £300 £315
25th Percentile £404 £413 £450
Median daily rate (50th Percentile) £518 £533 £550
Median % change year-on-year -2.91% -3.09% -
75th Percentile £638 £650 £688
90th Percentile £763 £775 £798
UK median daily rate £500 £525 £550
% change year-on-year -4.76% -4.55% -
Number of hourly rates quoted 852 1,767 970
10th Percentile £13.35 £13.00 £14.00
25th Percentile £16.40 £15.92 £17.25
Median hourly rate £27.25 £33.00 £30.52
Median % change year-on-year -17.44% +8.13% +31.38%
75th Percentile £51.20 £55.00 £60.00
90th Percentile £73.75 £68.75 £70.00
UK median hourly rate £27.22 £31.89 £30.54
% change year-on-year -14.65% +4.40% +27.25%

Marketing
Job Vacancy Trend in England

Job postings citing Marketing as a proportion of all IT jobs advertised in England.

Job vacancy trend for Marketing in England

Marketing
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Marketing in England.

Daily rate trend for Marketing in England

Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Marketing in England over the 6 months to 6 July 2025.

Daily rate histogram for Marketing in England

Marketing
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing Marketing in England.

Hourly rate trend for Marketing in England

Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Marketing in England over the 6 months to 6 July 2025.

Hourly rate histogram for Marketing in England

Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the England region over the 6 months to 6 July 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London 0 475 £461 +2.50% 9,397
South East -23 91 £600 +39.13% 1,538
South West +28 80 £545 -16.15% 568
North of England -7 57 £530 +17.78% 1,686
North West +13 38 £530 +24.71% 980
Midlands -1 24 £450 -10.00% 973
West Midlands -6 16 £456 -8.75% 568
Yorkshire -11 13 £525 +16.67% 583
East of England -22 9 £303 -24.38% 649
East Midlands 0 7 £449 +12.13% 397
North East 0 6 £440 -17.37% 128
Marketing
UK

Marketing
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 34 (4.46%) CMS
2 15 (1.97%) Confluence
3 14 (1.83%) SharePoint
4 12 (1.57%) Apache Spark
5 9 (1.18%) Adobe Experience Manager
6 8 (1.05%) Microsoft Exchange
6 8 (1.05%) SAS
7 7 (0.92%) WordPress
8 6 (0.79%) Sitecore CMS
9 4 (0.52%) Apache Airflow
10 3 (0.39%) Drupal
10 3 (0.39%) Headless CMS
10 3 (0.39%) Umbraco
11 1 (0.13%) Anypoint
11 1 (0.13%) Apache
11 1 (0.13%) Facebook Platform
11 1 (0.13%) Jupyter
11 1 (0.13%) Kentico
Applications
1 32 (4.19%) Microsoft Excel
2 27 (3.54%) Microsoft Office
3 24 (3.15%) Microsoft PowerPoint
4 19 (2.49%) Photoshop
5 13 (1.70%) Adobe Illustrator
6 11 (1.44%) Chatbot
7 7 (0.92%) Trello
8 6 (0.79%) Adobe After Effects
9 5 (0.66%) Adobe Premiere
9 5 (0.66%) Microsoft Project
9 5 (0.66%) MS Visio
10 4 (0.52%) Adobe Creative Suite
11 3 (0.39%) InDesign
12 2 (0.26%) InVision
13 1 (0.13%) DaVinci Resolve
13 1 (0.13%) Maya
13 1 (0.13%) Sketch
13 1 (0.13%) SOLIDWORKS
13 1 (0.13%) SPSS
13 1 (0.13%) UserZoom
Business Applications
1 31 (4.06%) Dynamics CRM
2 13 (1.70%) Shopify
3 9 (1.18%) Salesforce CRM
4 4 (0.52%) Magento
4 4 (0.52%) Teamcenter
5 3 (0.39%) Adobe Campaign
5 3 (0.39%) Sprinklr
5 3 (0.39%) Workfront
6 2 (0.26%) Dynamics AX
6 2 (0.26%) SAP PLM
6 2 (0.26%) SAP S/4HANA
6 2 (0.26%) SAP SRM
7 1 (0.13%) NetSuite
7 1 (0.13%) Primavera
7 1 (0.13%) SAP CO
7 1 (0.13%) SAP FI
7 1 (0.13%) SAP FI/CO
7 1 (0.13%) SAP QM
7 1 (0.13%) SAP SCM
7 1 (0.13%) TrackWise
Cloud Services
1 85 (11.14%) Azure
2 54 (7.08%) AWS
3 50 (6.55%) Power Platform
4 48 (6.29%) SaaS
5 39 (5.11%) GCP
6 31 (4.06%) Dynamics 365
7 27 (3.54%) Azure DevOps
8 26 (3.41%) Google Analytics
9 25 (3.28%) Adobe Analytics
10 21 (2.75%) Figma
11 19 (2.49%) Salesforce Sales Cloud
12 17 (2.23%) Snowflake
13 14 (1.83%) Microsoft 365
14 13 (1.70%) PowerApps
14 13 (1.70%) Serverless
15 12 (1.57%) Google Ads
16 11 (1.44%) GitHub
16 11 (1.44%) Salesforce Service Cloud
17 10 (1.31%) Matillion
17 10 (1.31%) Power Automate
Communications & Networking
1 16 (2.10%) Firewall
2 10 (1.31%) VPN
3 7 (0.92%) DNS
4 4 (0.52%) HTTP
4 4 (0.52%) TCP/IP
5 3 (0.39%) Internet
6 2 (0.26%) DHCP
6 2 (0.26%) SMS
7 1 (0.13%) BGP
7 1 (0.13%) Cisco IOS
7 1 (0.13%) Cisco ISE
7 1 (0.13%) Junos
7 1 (0.13%) LAN
7 1 (0.13%) OSPF
7 1 (0.13%) PSTN
7 1 (0.13%) Remote Desktop
7 1 (0.13%) TACACS
7 1 (0.13%) VLAN
7 1 (0.13%) VoIP
7 1 (0.13%) WebEx
Database & Business Intelligence
1 37 (4.85%) Power BI
2 30 (3.93%) Relational Database
3 29 (3.80%) Data Warehouse
4 24 (3.15%) PostgreSQL
4 24 (3.15%) Tableau
5 9 (1.18%) BigQuery
6 8 (1.05%) Looker
7 6 (0.79%) Data Lake
7 6 (0.79%) Metadata
8 4 (0.52%) Big Data
8 4 (0.52%) Qlik Sense
8 4 (0.52%) SQL Server
8 4 (0.52%) SQL Server Integration Services
8 4 (0.52%) SQL Server Reporting Services
9 3 (0.39%) Oracle Database
10 2 (0.26%) Mixpanel
10 2 (0.26%) NoSQL
10 2 (0.26%) Oracle Database 12c
10 2 (0.26%) Tableau Desktop
11 1 (0.13%) Amazon QuickSight
Development Applications
1 34 (4.46%) JIRA
2 33 (4.33%) Jenkins
3 21 (2.75%) Git
3 21 (2.75%) Gradle
3 21 (2.75%) JUnit
3 21 (2.75%) Liquibase
3 21 (2.75%) Mockito
4 15 (1.97%) GitLab
5 6 (0.79%) webpack
6 4 (0.52%) Browser DevTools
6 4 (0.52%) MLflow
6 4 (0.52%) Selenium
6 4 (0.52%) Vite
7 3 (0.39%) Bitbucket
7 3 (0.39%) Clang
7 3 (0.39%) GCC
7 3 (0.39%) Postman
7 3 (0.39%) Subversion
8 2 (0.26%) Cypress.io
8 2 (0.26%) Grunt
General
1 306 (40.10%) Finance
2 259 (33.94%) Social Skills
3 170 (22.28%) Public Sector
4 157 (20.58%) Manufacturing
5 152 (19.92%) Telecoms
6 150 (19.66%) Electronics
7 106 (13.89%) Analytical Skills
8 54 (7.08%) Advertising
9 50 (6.55%) Retail
10 43 (5.64%) Legal
11 30 (3.93%) Influencing Skills
11 30 (3.93%) Presentation Skills
12 23 (3.01%) Banking
13 17 (2.23%) Brand Awareness
14 14 (1.83%) Organisational Skills
15 11 (1.44%) Pharmaceutical
16 10 (1.31%) French Language
16 10 (1.31%) Inclusion and Diversity
17 9 (1.18%) Automotive
18 8 (1.05%) Publishing
Job Titles
1 71 (9.31%) Project Manager
2 67 (8.78%) Developer
3 65 (8.52%) Architect
4 63 (8.26%) Senior
5 53 (6.95%) Analyst
6 51 (6.68%) Consultant
7 43 (5.64%) Lead
8 37 (4.85%) Marketing Manager
9 31 (4.06%) Product Manager
10 26 (3.41%) Designer
11 25 (3.28%) Business Analyst
12 21 (2.75%) Active Directory Architect
13 18 (2.36%) Solutions Architect
14 16 (2.10%) Account Manager
14 16 (2.10%) Support Engineer
15 14 (1.83%) Data Scientist
15 14 (1.83%) Salesforce Developer
15 14 (1.83%) Senior Manager
15 14 (1.83%) Software Engineer
16 13 (1.70%) Azure Developer
Libraries, Frameworks & Software Standards
1 47 (6.16%) HTML
2 41 (5.37%) CSS
3 33 (4.33%) React
4 23 (3.01%) Kafka
5 22 (2.88%) OpenAPI
5 22 (2.88%) Spring Boot
5 22 (2.88%) Swagger
6 21 (2.75%) .NET
6 21 (2.75%) Spring
7 14 (1.83%) Lightning Web Components
8 9 (1.18%) REST
9 8 (1.05%) .NET Core
9 8 (1.05%) Pandas
9 8 (1.05%) Visualforce
10 7 (0.92%) AngularJS
10 7 (0.92%) HTML5
10 7 (0.92%) Next.js
11 6 (0.79%) Node.js
11 6 (0.79%) Sass
11 6 (0.79%) VML
Miscellaneous
1 50 (6.55%) Social Media
2 49 (6.42%) Onboarding
3 39 (5.11%) Product Ownership
4 37 (4.85%) Marketing Technology
5 19 (2.49%) Self-Motivation
6 18 (2.36%) Management Information System
7 17 (2.23%) Digital Media
7 17 (2.23%) Mobile App
8 12 (1.57%) Data Protection Act
9 11 (1.44%) NHS
10 9 (1.18%) Blog
10 9 (1.18%) Multi-touch
11 8 (1.05%) Cloud Native
11 8 (1.05%) Graphic Design
11 8 (1.05%) Legacy Systems
12 7 (0.92%) Analytical Mindset
12 7 (0.92%) Virtual Reality
13 6 (0.79%) FMCG
13 6 (0.79%) Hybrid Cloud
13 6 (0.79%) Photography
Operating Systems
1 49 (6.42%) Windows
2 10 (1.31%) Linux
3 9 (1.18%) Windows 10
4 5 (0.66%) Android
4 5 (0.66%) Apple iOS
5 2 (0.26%) Mac OS X
5 2 (0.26%) Unix
5 2 (0.26%) Windows 8
5 2 (0.26%) Windows XP
6 1 (0.13%) Ubuntu
6 1 (0.13%) Windows Server
6 1 (0.13%) Windows Server 2016
6 1 (0.13%) Windows Server 2019
Processes & Methodologies
1 237 (31.06%) Digital Marketing
2 196 (25.69%) Business Intelligence
3 172 (22.54%) Agile
4 157 (20.58%) Programme Management
5 156 (20.45%) Analytics
6 144 (18.87%) Project Management
7 133 (17.43%) Problem-Solving
8 118 (15.47%) CRM
9 111 (14.55%) Stakeholder Management
10 85 (11.14%) User Experience
11 82 (10.75%) Migration
12 66 (8.65%) Decision-Making
13 65 (8.52%) DevOps
14 64 (8.39%) E-Commerce
14 64 (8.39%) Roadmaps
15 60 (7.86%) CI/CD
16 57 (7.47%) Marketing Strategy
17 56 (7.34%) B2B
17 56 (7.34%) Continuous Improvement
18 53 (6.95%) Artificial Intelligence
Programming Languages
1 111 (14.55%) SQL
2 54 (7.08%) Python
3 48 (6.29%) JavaScript
4 41 (5.37%) PowerShell
5 32 (4.19%) TypeScript
6 31 (4.06%) Java
7 30 (3.93%) C#
8 23 (3.01%) R
9 13 (1.70%) Apex Code
10 10 (1.31%) Bash
11 9 (1.18%) Bicep
12 8 (1.05%) C++
12 8 (1.05%) PHP
13 7 (0.92%) C
14 5 (0.66%) Go
15 3 (0.39%) SystemVerilog
16 2 (0.26%) Data Analysis Expressions
16 2 (0.26%) MATLAB
16 2 (0.26%) PL/SQL
17 1 (0.13%) Natural
Qualifications
1 97 (12.71%) Degree
2 91 (11.93%) Security Cleared
3 57 (7.47%) SC Cleared
4 39 (5.11%) DV Cleared
5 16 (2.10%) Azure Certification
6 13 (1.70%) Computer Science Degree
6 13 (1.70%) PhD
6 13 (1.70%) PMI Certification
7 11 (1.44%) Master's Degree
7 11 (1.44%) PMP
8 9 (1.18%) CISSP
9 8 (1.05%) CESG Certified Professional
10 5 (0.66%) CBAP
10 5 (0.66%) CLAS
11 4 (0.52%) Microsoft Certification
12 3 (0.39%) CISM
12 3 (0.39%) ISO 27001 Lead Auditor
13 2 (0.26%) CIMA
13 2 (0.26%) OCP
13 2 (0.26%) Oracle Certification
Quality Assurance & Compliance
1 42 (5.50%) Accessibility
2 25 (3.28%) GDPR
3 17 (2.23%) QA
4 13 (1.70%) Data Quality
5 12 (1.57%) ISO/IEC 27001
6 11 (1.44%) PMO
7 8 (1.05%) NIST
7 8 (1.05%) RMADS
8 7 (0.92%) JSP 440
9 6 (0.79%) SLA
10 5 (0.66%) WCAG
11 4 (0.52%) Actionable Recommendations
11 4 (0.52%) California Consumer Privacy Act
12 3 (0.39%) GxP
12 3 (0.39%) HIPAA
12 3 (0.39%) NCSC
12 3 (0.39%) PCI DSS
13 2 (0.26%) ISO 9001
14 1 (0.13%) 21 CFR Part 11
14 1 (0.13%) Sarbanes-Oxley
System Software
1 42 (5.50%) Docker
2 31 (4.06%) Active Directory
3 4 (0.52%) Virtual Machines
3 4 (0.52%) VMware Infrastructure
4 3 (0.39%) Firmware
5 2 (0.26%) Oracle RAC
5 2 (0.26%) VMware ESXi
5 2 (0.26%) vSphere
5 2 (0.26%) XenApp
6 1 (0.13%) Virtual Desktop
Systems Management
1 29 (3.80%) Terraform
2 14 (1.83%) Kubernetes
3 7 (0.92%) Single Sign-On
4 4 (0.52%) Ansible
5 3 (0.39%) Data Guard
5 3 (0.39%) Kubeflow
5 3 (0.39%) Microsoft Intune
5 3 (0.39%) Oracle Enterprise Manager
5 3 (0.39%) Oracle RMAN
5 3 (0.39%) Puppet
6 2 (0.26%) McAfee ePO
6 2 (0.26%) Norton AntiVirus
6 2 (0.26%) Systems Management Server (SMS)
6 2 (0.26%) vCenter Server
7 1 (0.13%) Active Directory Federation Services
7 1 (0.13%) FortiGate
7 1 (0.13%) HP Quality Center
7 1 (0.13%) Jamf Pro
7 1 (0.13%) Prometheus
Vendors
1 172 (22.54%) SAP
2 100 (13.11%) Salesforce
3 84 (11.01%) Microsoft
4 73 (9.57%) Adobe
5 68 (8.91%) Google
6 22 (2.88%) Salesforce Marketing Cloud
7 16 (2.10%) Facebook
8 12 (1.57%) TikTok
9 11 (1.44%) Sitecore
10 9 (1.18%) HubSpot
10 9 (1.18%) Instagram
11 8 (1.05%) Databricks
12 7 (0.92%) ServiceNow
12 7 (0.92%) Splunk
12 7 (0.92%) Teradata
13 6 (0.79%) Optimizely
13 6 (0.79%) VMware
13 6 (0.79%) Workday
14 5 (0.66%) Amplitude
14 5 (0.66%) YouTube