Marketing Contract Job Trends in England

Marketing
UK > England

The table below looks at the prevalence of the term Marketing in contract job vacancies in England. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Marketing over the 6 months leading up to 21 August 2026, comparing them to the same period in the previous two years.

6 months to
21 Aug 2026
Same period 2025 Same period 2024
Rank 130 85 80
Rank change year-on-year -45 -5 +20
Contract jobs citing Marketing 977 791 911
As % of all contract jobs in England 2.14% 2.87% 2.74%
As % of the General category 3.87% 4.46% 4.75%
Number of daily rates quoted 538 443 525
10th Percentile £263 £213 £251
25th Percentile £356 £325 £350
Median daily rate (50th Percentile) £470 £475 £500
Median % change year-on-year -1.05% -5.00% -2.44%
75th Percentile £588 £596 £638
90th Percentile £680 £700 £750
UK median daily rate £460 £471 £500
% change year-on-year -2.48% -5.75% -2.91%
Number of hourly rates quoted 49 58 67
10th Percentile £14.87 £18.38 £12.90
25th Percentile £21.15 £24.77 £16.96
Median hourly rate £35.50 £34.50 £31.00
Median % change year-on-year +2.90% +11.29% -3.13%
75th Percentile £43.69 £47.50 £41.63
90th Percentile £50.00 £55.98 £58.00
UK median hourly rate £35.50 £34.50 £30.50
% change year-on-year +2.90% +13.11% -3.94%

All General Skills
England

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring general skills in England.

Contract vacancies with a requirement for general skills 25,253 17,743 19,196
As % of all contract IT jobs advertised in England 55.30% 64.39% 57.66%
Number of daily rates quoted 15,038 11,277 12,244
10th Percentile £313 £275 £300
25th Percentile £420 £400 £420
Median daily rate (50th Percentile) £525 £508 £538
Median % change year-on-year +3.45% -5.67% -2.18%
75th Percentile £638 £638 £656
90th Percentile £750 £750 £775
UK median daily rate £525 £500 £525
% change year-on-year +5.00% -4.76% -4.55%
Number of hourly rates quoted 2,021 969 1,167
10th Percentile £14.00 £13.25 £14.27
25th Percentile £17.73 £16.50 £17.16
Median hourly rate £32.50 £25.15 £38.12
Median % change year-on-year +29.22% -34.02% +38.62%
75th Percentile £60.00 £50.00 £60.00
90th Percentile £80.00 £73.75 £71.25
UK median hourly rate £31.50 £25.15 £36.50
% change year-on-year +25.25% -31.10% +32.73%

Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Marketing relative to all contract IT jobs advertised in England.

Marketing job vacancy trend in England

Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Marketing.

Contractor daily rate distribution trend for jobs in England citing Marketing

Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Marketing in England over the 6 months to 21 August 2026.

Daily rate histogram for Marketing in England

Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Marketing.

Contractor hourly rate distribution trend for jobs in England citing Marketing

Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Marketing in England over the 6 months to 21 August 2026.

Hourly rate histogram for Marketing in England

Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the England region over the 6 months to 21 August 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -16 657 £473 +5.06% 648
South East -50 97 £407 -24.28% 423
North of England -47 82 £492 -7.17% 259
Midlands -30 60 £625 +38.89% 164
West Midlands -22 49 £625 +36.99% 96
North West -26 44 £492 -7.17% 134
East of England +9 37 £425 +97.67% 74
South West -87 33 £320 -41.82% 114
Yorkshire -39 21 £501 +1.62% 97
North East -22 20 £750 +70.45% 31
East Midlands -28 10 £609 +36.19% 67
Marketing
UK

Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 84 (8.60%) CMS
2 35 (3.58%) Adobe Experience Manager
3 16 (1.64%) SharePoint
4 10 (1.02%) Confluence
4 10 (1.02%) Sitecore CMS
5 8 (0.82%) SAS
6 7 (0.72%) Apache Airflow
7 6 (0.61%) Drupal
7 6 (0.61%) WordPress
8 5 (0.51%) Headless CMS
9 4 (0.41%) Apache Spark
10 3 (0.31%) Apache
10 3 (0.31%) Umbraco
11 2 (0.20%) Oracle Collaboration Suite
12 1 (0.10%) Jupyter
12 1 (0.10%) Kentico
12 1 (0.10%) Mendix
12 1 (0.10%) nginx
12 1 (0.10%) Palantir Foundry
12 1 (0.10%) SharePoint Server
Applications
1 47 (4.81%) Microsoft Excel
2 30 (3.07%) Microsoft Office
2 30 (3.07%) Microsoft PowerPoint
3 29 (2.97%) Photoshop
4 13 (1.33%) Adobe Illustrator
5 8 (0.82%) Adobe Creative Suite
6 7 (0.72%) MS Visio
7 6 (0.61%) InDesign
7 6 (0.61%) Trello
8 5 (0.51%) SPSS
9 4 (0.41%) Acrobat
9 4 (0.41%) Chatbot
9 4 (0.41%) Maya
10 3 (0.31%) Adobe After Effects
11 1 (0.10%) Adobe Premiere
11 1 (0.10%) Notion
11 1 (0.10%) Siemens NX
11 1 (0.10%) Spreadsheet
Business Applications
1 34 (3.48%) Dynamics CRM
2 22 (2.25%) Adobe Campaign
3 19 (1.94%) Salesforce CRM
4 12 (1.23%) Magento
5 9 (0.92%) Shopify
6 7 (0.72%) Workfront
7 6 (0.61%) Raiser’s Edge
7 6 (0.61%) Sprinklr
8 4 (0.41%) Eloqua
9 3 (0.31%) SAP CRM
9 3 (0.31%) SAP MDG
10 2 (0.20%) Payment Gateway
10 2 (0.20%) SAP S/4HANA
11 1 (0.10%) Dynamics GP
11 1 (0.10%) Dynamics NAV
11 1 (0.10%) NetSuite
11 1 (0.10%) SAP CX
11 1 (0.10%) SAP MDG-S
11 1 (0.10%) Teamcenter
11 1 (0.10%) Workday HCM
Cloud Services
1 92 (9.42%) SaaS
2 71 (7.27%) Azure
3 60 (6.14%) Power Platform
4 50 (5.12%) AWS
5 48 (4.91%) Salesforce Sales Cloud
6 42 (4.30%) Salesforce Service Cloud
7 35 (3.58%) GCP
8 34 (3.48%) Dynamics 365
9 27 (2.76%) Snowflake
10 20 (2.05%) Figma
10 20 (2.05%) Google Analytics
10 20 (2.05%) Power Automate
11 18 (1.84%) Adobe Analytics
12 16 (1.64%) Azure DevOps
12 16 (1.64%) Google Ads
13 14 (1.43%) Azure Data Factory
13 14 (1.43%) PowerApps
14 11 (1.13%) Microsoft 365
14 11 (1.13%) Serverless
15 10 (1.02%) Salesforce Commerce Cloud
Communications & Networking
1 19 (1.94%) Broadband
2 13 (1.33%) SMS
3 4 (0.41%) RSVP
4 3 (0.31%) Ethernet
4 3 (0.31%) Wi-Fi
5 2 (0.20%) 3G
5 2 (0.20%) 4G
5 2 (0.20%) 5G
5 2 (0.20%) CTI
5 2 (0.20%) WebEx
6 1 (0.10%) Firewall
6 1 (0.10%) NGN
6 1 (0.10%) SSL
6 1 (0.10%) VSAN
Database & Business Intelligence
1 48 (4.91%) Power BI
2 37 (3.79%) Tableau
3 23 (2.35%) BigQuery
4 21 (2.15%) Data Warehouse
5 18 (1.84%) Metadata
6 17 (1.74%) Data Lake
7 12 (1.23%) Looker
8 8 (0.82%) NoSQL
8 8 (0.82%) Qlik Sense
9 7 (0.72%) Big Data
10 6 (0.61%) MySQL
10 6 (0.61%) Relational Database
10 6 (0.61%) Semantic Layer
11 4 (0.41%) PostgreSQL
12 3 (0.31%) Enterprise Data Warehouse
12 3 (0.31%) MongoDB
12 3 (0.31%) Redis
12 3 (0.31%) SQL Server Integration Services
12 3 (0.31%) SQLPlus
12 3 (0.31%) Star Schema
Development Applications
1 31 (3.17%) JIRA
2 22 (2.25%) Postman
3 19 (1.94%) Git
4 12 (1.23%) Jenkins
5 9 (0.92%) Subversion
6 4 (0.41%) GitLab
7 2 (0.20%) Charles Proxy
7 2 (0.20%) Robot Framework
7 2 (0.20%) Selenium
7 2 (0.20%) TeamCity
7 2 (0.20%) Visual Studio
7 2 (0.20%) Visual Studio Code
8 1 (0.10%) Ant
8 1 (0.10%) Atlassian Bamboo
8 1 (0.10%) Claude Code
8 1 (0.10%) Cypress.io
8 1 (0.10%) JDeveloper
8 1 (0.10%) PHPUnit
8 1 (0.10%) Team Foundation Server
8 1 (0.10%) Vite
General
1 291 (29.79%) Social Skills
2 141 (14.43%) Finance
3 127 (13.00%) Analytical Skills
4 103 (10.54%) Retail
5 53 (5.42%) Organisational Skills
6 43 (4.40%) Public Sector
7 38 (3.89%) Influencing Skills
8 37 (3.79%) Advertising
9 31 (3.17%) Banking
9 31 (3.17%) Legal
10 26 (2.66%) Presentation Skills
11 18 (1.84%) Publishing
11 18 (1.84%) Telecoms
12 15 (1.54%) Pharmaceutical
13 14 (1.43%) Automotive
13 14 (1.43%) Inclusion and Diversity
14 13 (1.33%) Documentation Skills
15 11 (1.13%) Manufacturing
16 9 (0.92%) Law
17 8 (0.82%) Electronics
Job Titles
1 132 (13.51%) Analyst
2 90 (9.21%) Senior
3 64 (6.55%) Developer
3 64 (6.55%) Lead
4 63 (6.45%) Architect
5 54 (5.53%) Marketing Manager
6 50 (5.12%) Product Manager
7 47 (4.81%) Consultant
7 47 (4.81%) Project Manager
8 46 (4.71%) Senior Manager
9 45 (4.61%) Data Analyst
10 36 (3.68%) Designer
11 35 (3.58%) Salesforce Developer
12 27 (2.76%) Business Analyst
13 26 (2.66%) Marketing Specialist
14 25 (2.56%) Product Owner
15 23 (2.35%) Coordinator
16 22 (2.25%) Cloud Developer
17 21 (2.15%) Data Engineer
18 20 (2.05%) Business Manager
Libraries, Frameworks & Software Standards
1 35 (3.58%) HTML
2 32 (3.28%) CSS
3 26 (2.66%) REST
4 15 (1.54%) Lightning Web Components
5 12 (1.23%) Middleware
6 11 (1.13%) JSON
7 9 (0.92%) React
7 9 (0.92%) RESTful
7 9 (0.92%) VML
8 8 (0.82%) .NET
8 8 (0.82%) AngularJS
9 7 (0.72%) Kafka
9 7 (0.72%) SOAP
10 5 (0.51%) ATL
10 5 (0.51%) Next.js
10 5 (0.51%) Node.js
10 5 (0.51%) PySpark
10 5 (0.51%) Terraform
11 4 (0.41%) Flutter
11 4 (0.41%) XML
Miscellaneous
1 106 (10.85%) Marketing Technology
2 81 (8.29%) Product Ownership
3 75 (7.68%) Social Media
4 53 (5.42%) Onboarding
5 21 (2.15%) Web Conferencing
6 19 (1.94%) Analytical Mindset
6 19 (1.94%) PMI
7 16 (1.64%) Cloud Native
7 16 (1.64%) Self-Motivation
8 14 (1.43%) Data Structures
8 14 (1.43%) Mobile App
9 13 (1.33%) AI Agents
9 13 (1.33%) FMCG
10 12 (1.23%) Data Protection Act
10 12 (1.23%) Management Information System
11 11 (1.13%) Blog
11 11 (1.13%) Digital Media
12 9 (0.92%) Animation
12 9 (0.92%) Legacy Systems
13 8 (0.82%) Greenfield Project
Operating Systems
1 10 (1.02%) Windows
2 4 (0.41%) Windows 10
2 4 (0.41%) Windows Server
3 1 (0.10%) Linux
Processes & Methodologies
1 220 (22.52%) CRM
1 220 (22.52%) Stakeholder Management
2 219 (22.42%) Analytics
3 188 (19.24%) Agile
4 139 (14.23%) Roadmaps
5 136 (13.92%) Project Management
6 128 (13.10%) Digital Marketing
7 121 (12.38%) AI
8 114 (11.67%) Decision-Making
9 108 (11.05%) B2B
10 105 (10.75%) Problem-Solving
11 81 (8.29%) Customer Experience
12 78 (7.98%) Scrum
12 78 (7.98%) Stakeholder Engagement
13 75 (7.68%) Business Intelligence
13 75 (7.68%) Personalization
14 71 (7.27%) E-Commerce
15 70 (7.16%) Actionable Insight
16 65 (6.65%) User Experience
17 64 (6.55%) Continuous Improvement
Programming Languages
1 143 (14.64%) SQL
2 80 (8.19%) Python
3 31 (3.17%) JavaScript
4 15 (1.54%) Apex Code
5 12 (1.23%) R
6 11 (1.13%) TypeScript
7 10 (1.02%) C#
7 10 (1.02%) Java
8 6 (0.61%) PowerShell
9 5 (0.51%) SOQL
10 4 (0.41%) Korn
10 4 (0.41%) PHP
11 3 (0.31%) Data Analysis Expressions
11 3 (0.31%) LookML
12 2 (0.20%) PL/SQL
13 1 (0.10%) Bash
13 1 (0.10%) Google Apps Script
13 1 (0.10%) Shell Script
13 1 (0.10%) SOSL
13 1 (0.10%) VBA
Qualifications
1 91 (9.31%) Degree
2 44 (4.50%) Security Cleared
3 30 (3.07%) SC Cleared
4 25 (2.56%) PMP
5 24 (2.46%) PMI Certification
6 12 (1.23%) Master's Degree
7 10 (1.02%) Computer Science Degree
8 7 (0.72%) DV Cleared
8 7 (0.72%) MBA
9 4 (0.41%) Microsoft Certification
10 2 (0.20%) Azure Certification
10 2 (0.20%) BPSS Clearance
10 2 (0.20%) PhD
10 2 (0.20%) RIBA
11 1 (0.10%) Analytics IQ
11 1 (0.10%) AWS Certification
11 1 (0.10%) MOS
11 1 (0.10%) Numerate Degree
11 1 (0.10%) Postgraduate
11 1 (0.10%) Six Sigma Black Belt
Quality Assurance & Compliance
1 55 (5.63%) Data Quality
1 55 (5.63%) QA
2 41 (4.20%) GDPR
3 22 (2.25%) Accessibility
4 13 (1.33%) PMO
5 9 (0.92%) Actionable Recommendations
6 7 (0.72%) PERC
7 4 (0.41%) California Consumer Privacy Act
7 4 (0.41%) SLA
8 3 (0.31%) GRC
9 2 (0.20%) WCAG
10 1 (0.10%) HIPAA
10 1 (0.10%) PCI DSS
10 1 (0.10%) UCITS
10 1 (0.10%) WAI
10 1 (0.10%) WAI-ARIA
System Software
1 11 (1.13%) Active Directory
2 5 (0.51%) Docker
3 4 (0.41%) Virtual Machines
4 1 (0.10%) Varnish
4 1 (0.10%) VMware Infrastructure
4 1 (0.10%) VMware NSX
4 1 (0.10%) vSphere
Systems Management
1 9 (0.92%) Systems Management Server (SMS)
2 6 (0.61%) Kubernetes
3 2 (0.20%) Ansible
3 2 (0.20%) Single Sign-On
4 1 (0.10%) Grafana
4 1 (0.10%) vCenter Server
4 1 (0.10%) vMotion
Vendors
1 181 (18.53%) Salesforce
2 103 (10.54%) Adobe
3 99 (10.13%) Microsoft
4 72 (7.37%) Google
5 61 (6.24%) Salesforce Marketing Cloud
6 40 (4.09%) Databricks
7 26 (2.66%) Braze
8 20 (2.05%) Oracle
9 18 (1.84%) SAP
9 18 (1.84%) TikTok
10 17 (1.74%) HubSpot
11 13 (1.33%) MuleSoft
11 13 (1.33%) Sitecore
12 10 (1.02%) Tealium
13 8 (0.82%) Marketo
13 8 (0.82%) Optimizely
14 7 (0.72%) Facebook
14 7 (0.72%) YouTube
15 6 (0.61%) Cisco
15 6 (0.61%) Pega