Period
to 26 September 2017

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in England. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 26 September 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
UK > England
6 months to
26 Sep 2017
Same period 2016 Same period 2015
Rank 64 79 78
Rank change year-on-year +15 -1 -8
Contract jobs citing Marketing 3113 2824 2716
As % of all contract IT jobs advertised in England 3.42% 2.86% 2.63%
As % of the General category 8.68% 7.93% 6.70%
Number of daily rates quoted 2060 1964 1775
England median daily rate £425 £400 £375
Median daily rate % change year-on-year +6.25% +6.67% +7.14%
10th Percentile £225 £213 £200
90th Percentile £588 £600 £538
UK median daily rate £425 £400 £375
% change year-on-year +6.25% +6.67% +4.90%
Number of hourly rates quoted 62 102 92
England median hourly rate £21.50 £19.56 £21.15
Median hourly rate % change year-on-year +9.95% -7.54% -3.86%
10th Percentile £13.78 £11.78 £11.25
90th Percentile £43.35 £42.80 £58.11
UK median hourly rate £21.50 £18.55 £21.15
% change year-on-year +15.93% -12.32% -3.86%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for common skills.

All General Skills
England
Contract vacancies with a requirement for common skills 35869 35619 40510
As % of all contract IT jobs advertised in England 39.40% 36.04% 39.27%
Number of daily rates quoted 23967 24145 26471
England median daily rate £475 £450 £430
Median daily rate % change year-on-year +5.56% +4.65% +1.18%
10th Percentile £283 £263 £263
90th Percentile £650 £638 £630
UK median daily rate £450 £450 £425
% change year-on-year - +5.88% -
Number of hourly rates quoted 787 891 1080
England median hourly rate £25.50 £23.75 £23.00
Median hourly rate % change year-on-year +7.37% +3.26% +2.22%
10th Percentile £12.00 £11.00 £11.00
90th Percentile £50.00 £47.00 £48.00
UK median hourly rate £26.00 £23.59 £24.00
% change year-on-year +10.22% -1.71% +6.67%

Marketing
Job Vacancy Trend in England

Job postings citing Marketing as a percentage of all IT jobs advertised in England.

Job vacancy trend for Marketing in England

Marketing
Contractor Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in England.

Contractor daily rate trend for Marketing in England

Marketing
Contractor Daily Rate Histogram in England

The daily rate distribution of IT jobs citing Marketing in England over the 6 months to 26 September 2017.

Contractor daily rate histogram for Marketing in England

Marketing
Contractor Hourly Rate Trend in England

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in England.

Contractor hourly rate trend for Marketing in England

Marketing
Contractor Hourly Rate Histogram in England

The hourly rate distribution of IT jobs citing Marketing in England over the 6 months to 26 September 2017.

Contractor hourly rate histogram for Marketing in England

Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the England region over the 6 months to 26 September 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -2 1615 £450 +5.88% 238
South East +15 602 £425 +13.33% 129
South West +29 283 £410 +17.14% 60
North of England +61 226 £388 +3.33% 160
East of England +15 209 £513 +20.59% 58
Midlands +31 163 £375 -0.66% 98
Yorkshire +73 115 £400 +6.67% 65
North West -5 97 £400 +6.67% 75
West Midlands +42 94 £375 +15.38% 56
East Midlands -10 60 £350 -12.61% 41
North East +79 14 £195 -54.12% 20
Marketing
UK

For the 6 months to 26 September 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the England region with a requirement for Marketing.

1 1371 (44.04%) Finance
2 1198 (38.48%) Digital Marketing
3 988 (31.74%) Business Intelligence
4 961 (30.87%) Agile Software Development
5 942 (30.26%) Telecoms
6 871 (27.98%) SAP
7 868 (27.88%) Programme Management
8 834 (26.79%) Electronics
9 831 (26.69%) Manufacturing
10 482 (15.48%) Analytics
11 427 (13.72%) HTML
12 390 (12.53%) CRM
13 387 (12.43%) SQL
14 358 (11.50%) JavaScript
14 358 (11.50%) Project Management
15 357 (11.47%) CSS
16 348 (11.18%) Analytical Skills
17 327 (10.50%) Java
18 315 (10.12%) Scrum
19 309 (9.93%) Degree
20 295 (9.48%) TDD
21 290 (9.32%) E-Commerce
22 282 (9.06%) User Experience
23 275 (8.83%) Security Cleared
24 272 (8.74%) Adobe
25 264 (8.48%) Stakeholder Management
26 262 (8.42%) Microsoft
27 241 (7.74%) Retail
28 229 (7.36%) Oracle
29 228 (7.32%) DevOps

Marketing
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 195 (6.26%) CMS
2 90 (2.89%) Mule
3 77 (2.47%) SharePoint
4 76 (2.44%) Oracle Service Bus
4 76 (2.44%) Oracle SOA Suite
5 62 (1.99%) Apache Spark
6 61 (1.96%) Confluence
6 61 (1.96%) Drupal
7 56 (1.80%) Adobe Experience Manager
8 43 (1.38%) SAS
9 39 (1.25%) WordPress
10 35 (1.12%) Apache
11 26 (0.84%) Sitecore CMS
12 20 (0.64%) nginx
13 19 (0.61%) Apache Solr
13 19 (0.61%) MS Exchange
14 17 (0.55%) IIS
15 16 (0.51%) Elasticsearch
16 14 (0.45%) Mule ESB
16 14 (0.45%) Umbraco
Applications
1 174 (5.59%) Microsoft Excel
2 102 (3.28%) Photoshop
3 99 (3.18%) Microsoft Office
4 89 (2.86%) Microsoft PowerPoint
5 59 (1.90%) Adobe Illustrator
6 42 (1.35%) Microsoft Project
7 35 (1.12%) MS Visio
8 28 (0.90%) Adobe Creative Suite
9 23 (0.74%) Adobe After Effects
10 16 (0.51%) SPSS
11 14 (0.45%) Adobe Premiere
11 14 (0.45%) InVision
12 13 (0.42%) InDesign
13 10 (0.32%) Spreadsheet
14 7 (0.22%) Fireworks
15 6 (0.19%) ImageReady
15 6 (0.19%) OmniGraffle
15 6 (0.19%) Stata
16 4 (0.13%) Adobe Captivate
16 4 (0.13%) EViews
Business Applications
1 59 (1.90%) Dynamics CRM
2 43 (1.38%) Adobe Campaign
3 38 (1.22%) Eloqua
4 23 (0.74%) NetSuite
5 22 (0.71%) Unica
6 20 (0.64%) WebTrends
7 18 (0.58%) SAP Hybris
8 14 (0.45%) Dynamics AX
9 13 (0.42%) Salesforce.com CRM
10 12 (0.39%) Magento
11 8 (0.26%) SAP CO
11 8 (0.26%) SAP FI
11 8 (0.26%) SAP FI/CO
11 8 (0.26%) Sprinklr
12 7 (0.22%) FastStats
12 7 (0.22%) Oracle EBS
12 7 (0.22%) R3 Corda
12 7 (0.22%) Radian6
12 7 (0.22%) SAP CRM
13 6 (0.19%) Dynamics NAV
Cloud Services
1 148 (4.75%) Amazon AWS
2 106 (3.41%) Microsoft Azure
3 105 (3.37%) Google Analytics
4 42 (1.35%) Adobe Analytics
5 41 (1.32%) Office 365
6 35 (1.12%) GitHub
7 34 (1.09%) Salesforce Sales Cloud
8 33 (1.06%) Google Cloud Platform
9 30 (0.96%) SaaS
9 30 (0.96%) Salesforce Service Cloud
10 29 (0.93%) Adobe Creative Cloud
10 29 (0.93%) IaaS
11 25 (0.80%) PaaS
12 23 (0.74%) AdWords
13 21 (0.67%) Force.com
14 16 (0.51%) Silverpop
15 15 (0.48%) Amazon EC2
15 15 (0.48%) Amazon S3
15 15 (0.48%) G Suite
15 15 (0.48%) npm
Communications & Networking
1 45 (1.45%) Internet
2 41 (1.32%) Firewall
3 36 (1.16%) LAN
3 36 (1.16%) WAN
4 32 (1.03%) VPN
5 28 (0.90%) HTTP
5 28 (0.90%) Wireless
6 24 (0.77%) TCP/IP
7 23 (0.74%) Intranet
8 18 (0.58%) SMS
9 16 (0.51%) SSL
10 15 (0.48%) 3G
10 15 (0.48%) LTE
10 15 (0.48%) SAN
10 15 (0.48%) Wi-Fi
11 14 (0.45%) Broadband
12 13 (0.42%) IPv6
12 13 (0.42%) MPLS
13 12 (0.39%) DNS
13 12 (0.39%) SGSN
Database & Business Intelligence
1 144 (4.63%) Big Data
2 138 (4.43%) SQL Server
3 130 (4.18%) MySQL
4 99 (3.18%) Hadoop
5 94 (3.02%) Data Warehouse
6 87 (2.79%) Relational Database
7 78 (2.51%) PostgreSQL
8 62 (1.99%) MongoDB
9 54 (1.73%) NoSQL
10 37 (1.19%) Power BI
11 36 (1.16%) SQL Server Integration Services
12 34 (1.09%) Oracle Database
13 33 (1.06%) SQL Server 2012
14 30 (0.96%) HBase
15 29 (0.93%) SQL Server Reporting Services
16 27 (0.87%) RDBMS
17 26 (0.84%) BusinessObjects
18 24 (0.77%) Data Mining
19 22 (0.71%) SQL Server Analysis Services
20 20 (0.64%) Apache Hive
Development Applications
1 166 (5.33%) Git (software)
2 137 (4.40%) Maven
3 126 (4.05%) JIRA
4 105 (3.37%) Jenkins
5 56 (1.80%) Cucumber
6 38 (1.22%) Selenium
7 36 (1.16%) Visual Studio
8 33 (1.06%) Dreamweaver
9 27 (0.87%) gulp
10 22 (0.71%) Grunt
11 21 (0.67%) SoapUI
11 21 (0.67%) TeamCity
12 20 (0.64%) Subversion
12 20 (0.64%) WebDriver
13 17 (0.55%) Jasmine
14 16 (0.51%) Team Foundation Server
15 14 (0.45%) Artifactory
15 14 (0.45%) Protractor
16 13 (0.42%) Axure RP
16 13 (0.42%) Karma Test Runner
General
1 1371 (44.04%) Finance
2 942 (30.26%) Telecoms
3 834 (26.79%) Electronics
4 831 (26.69%) Manufacturing
5 241 (7.74%) Retail
6 172 (5.53%) Advertising
7 104 (3.34%) Banking
7 104 (3.34%) Legal
8 52 (1.67%) Publishing
9 45 (1.45%) Automotive
10 36 (1.16%) German Language
11 32 (1.03%) Games
12 29 (0.93%) French Language
13 28 (0.90%) Pharmaceutical
14 23 (0.74%) Digital Economy
15 22 (0.71%) Financial Institution
15 22 (0.71%) Law
16 21 (0.67%) Back Office
17 17 (0.55%) Brand Awareness
18 15 (0.48%) Front Office
Job Titles
1 701 (22.52%) Developer
2 470 (15.10%) Analyst
3 248 (7.97%) Project Manager
4 222 (7.13%) Business Analyst
5 171 (5.49%) Architect
6 163 (5.24%) Consultant
7 143 (4.59%) Designer
8 130 (4.18%) Marketing Manager
9 102 (3.28%) Front End Developer (Client-Side Developer)
10 89 (2.86%) Senior Developer
11 85 (2.73%) Java Developer
12 77 (2.47%) DevOps Engineer
13 76 (2.44%) Agile Developer
14 69 (2.22%) Data Analyst
15 64 (2.06%) Digital Project Manager
16 63 (2.02%) Integration Developer
17 58 (1.86%) SOA Developer
18 57 (1.83%) Marketing Analyst
18 57 (1.83%) Programme Manager
19 56 (1.80%) Administrator
Libraries, Frameworks & Software Standards
1 427 (13.72%) HTML
2 357 (11.47%) CSS
3 198 (6.36%) XML
4 197 (6.33%) JSON
5 181 (5.81%) .NET
6 166 (5.33%) HTML5
7 152 (4.88%) Web Services
8 125 (4.02%) jQuery
9 124 (3.98%) AngularJS
10 122 (3.92%) Middleware
11 115 (3.69%) CSS3
12 114 (3.66%) XSLT
13 112 (3.60%) SOAP
14 110 (3.53%) Swagger
15 109 (3.50%) Node.js
16 108 (3.47%) REST
17 105 (3.37%) WireMock
18 89 (2.86%) Apache Camel
19 86 (2.76%) RESTful
20 76 (2.44%) ASP.NET
Miscellaneous
1 348 (11.18%) Analytical Skills
2 282 (9.06%) User Experience
3 179 (5.75%) Social Media
4 168 (5.40%) Greenfield Project
5 90 (2.89%) Computer Science
6 82 (2.63%) Mobile App
7 69 (2.22%) Management Information System
8 40 (1.28%) Virtual Team
9 39 (1.25%) Data Structures
10 38 (1.22%) Fintech
11 37 (1.19%) FMCG
12 29 (0.93%) NHS
13 28 (0.90%) Algorithms
13 28 (0.90%) Digital Media
14 27 (0.87%) Data Centre
15 24 (0.77%) Marketing Technology
16 23 (0.74%) Credit Risk
17 22 (0.71%) Graphic Design
18 21 (0.67%) STB
19 20 (0.64%) Blog
Operating Systems
1 161 (5.17%) Linux
2 92 (2.96%) Windows
3 85 (2.73%) Unix
4 59 (1.90%) Apple iOS
5 57 (1.83%) Android
6 28 (0.90%) Mac OS X
7 26 (0.84%) Windows Server
8 15 (0.48%) Windows 10
8 15 (0.48%) Windows Server 2012
9 12 (0.39%) Windows Phone
10 9 (0.29%) Ubuntu
11 8 (0.26%) AIX
11 8 (0.26%) Solaris
11 8 (0.26%) Windows 7
12 3 (0.096%) CentOS
12 3 (0.096%) Windows Mobile
13 2 (0.064%) Amazon Linux
14 1 (0.032%) Oracle Linux
14 1 (0.032%) Red Hat Enterprise Linux
14 1 (0.032%) Windows 8
Processes & Methodologies
1 1198 (38.48%) Digital Marketing
2 988 (31.74%) Business Intelligence
3 961 (30.87%) Agile Software Development
4 868 (27.88%) Programme Management
5 482 (15.48%) Analytics
6 390 (12.53%) CRM
7 358 (11.50%) Project Management
8 315 (10.12%) Scrum
9 295 (9.48%) TDD
10 290 (9.32%) E-Commerce
11 264 (8.48%) Stakeholder Management
12 228 (7.32%) DevOps
13 155 (4.98%) SOA
14 140 (4.50%) Content Management
14 140 (4.50%) Continuous Integration
15 138 (4.43%) Front End Development
15 138 (4.43%) SEO
16 124 (3.98%) MVC
17 123 (3.95%) Business Analysis
18 116 (3.73%) Web Development
Programming Languages
1 387 (12.43%) SQL
2 358 (11.50%) JavaScript
3 327 (10.50%) Java
4 203 (6.52%) Python
5 142 (4.56%) C#
6 122 (3.92%) PHP
7 106 (3.41%) XPath
8 66 (2.12%) T-SQL
9 62 (1.99%) R
10 51 (1.64%) Ruby
11 44 (1.41%) Shell Script
12 32 (1.03%) C
13 30 (0.96%) Apex Code
14 23 (0.74%) PowerShell
15 21 (0.67%) Bash Shell
15 21 (0.67%) Go
15 21 (0.67%) Scala
16 20 (0.64%) PL/SQL
17 19 (0.61%) Perl
17 19 (0.61%) VB
Qualifications
1 309 (9.93%) Degree
2 275 (8.83%) Security Cleared
3 219 (7.04%) SC Cleared
4 59 (1.90%) DV Cleared
5 41 (1.32%) PMI Certification
6 30 (0.96%) PMP
7 26 (0.84%) Computer Science Degree
8 19 (0.61%) Master's Degree
9 17 (0.55%) ITIL Certification
10 16 (0.51%) Cisco Certification
11 14 (0.45%) ISEB
12 13 (0.42%) CCIE
12 13 (0.42%) CISM
13 11 (0.35%) CCNP
13 11 (0.35%) CISSP
13 11 (0.35%) CTC Cleared
14 9 (0.29%) CLAS
14 9 (0.29%) PRINCE2 Certification
15 8 (0.26%) PhD
16 7 (0.22%) CIMA
Quality Assurance & Compliance
1 89 (2.86%) QA
2 59 (1.90%) GDPR
3 49 (1.57%) Data Quality
4 30 (0.96%) PMO
5 21 (0.67%) ISO/IEC 27001
6 16 (0.51%) SLA
7 15 (0.48%) JSP 440
8 14 (0.45%) Actionable Recommendations
9 6 (0.19%) GCP
9 6 (0.19%) PCI DSS
10 5 (0.16%) WCAG
11 4 (0.13%) MiFID
12 3 (0.096%) HL7
13 2 (0.064%) Cyber Essentials
13 2 (0.064%) EMIR
13 2 (0.064%) HMG Security Policy Framework
13 2 (0.064%) ISO/IEC 20000
13 2 (0.064%) RMADS
13 2 (0.064%) SEPA
14 1 (0.032%) IFRS
System Software
1 96 (3.08%) Docker
2 40 (1.28%) Active Directory
3 15 (0.48%) VMware Infrastructure
4 11 (0.35%) HDFS
5 10 (0.32%) Apache ZooKeeper
6 6 (0.19%) Firmware
7 5 (0.16%) Apache Flume
7 5 (0.16%) vSphere
8 4 (0.13%) Hyper-V
8 4 (0.13%) Virtual Machines
8 4 (0.13%) VMware NSX
9 3 (0.096%) XenApp
10 2 (0.064%) ProxySG
11 1 (0.032%) Oracle RAC
11 1 (0.032%) Squid
11 1 (0.032%) Varnish
11 1 (0.032%) Virtual Servers
11 1 (0.032%) VMware ESXi
11 1 (0.032%) VMware Workstation
11 1 (0.032%) Xen
Systems Management
1 83 (2.67%) Puppet
2 75 (2.41%) Ansible
3 63 (2.02%) Opscode Chef
4 46 (1.48%) Kubernetes
5 24 (0.77%) Terraform
6 22 (0.71%) HP Quality Center
7 16 (0.51%) Kibana
8 15 (0.48%) logstash
9 12 (0.39%) AirWatch
10 10 (0.32%) Grafana
10 10 (0.32%) Salt
11 9 (0.29%) HAProxy
12 6 (0.19%) Prometheus
13 5 (0.16%) Mesos
13 5 (0.16%) ZABBIX
14 4 (0.13%) HP Operations Orchestration
14 4 (0.13%) Nagios
14 4 (0.13%) Oozie
14 4 (0.13%) SCCM
15 3 (0.096%) TrustSec
Vendors
1 871 (27.98%) SAP
2 272 (8.74%) Adobe
3 262 (8.42%) Microsoft
4 229 (7.36%) Oracle
5 220 (7.07%) Salesforce.com
6 182 (5.85%) Google
7 79 (2.54%) Salesforce Marketing Cloud
8 75 (2.41%) WSO2
9 72 (2.31%) Tableau
10 64 (2.06%) Sitecore
11 48 (1.54%) IBM
12 36 (1.16%) VMware
13 33 (1.06%) Facebook
14 32 (1.03%) Cisco
15 28 (0.90%) HP
15 28 (0.90%) hybris
16 24 (0.77%) Twitter
17 23 (0.74%) Marketo
18 20 (0.64%) Siebel
19 17 (0.55%) Pega