Period
to 20 November 2017

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in England. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 20 November 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
UK > England
6 months to
20 Nov 2017
Same period 2016 Same period 2015
Rank 70 77 81
Rank change year-on-year +7 +4 -6
Contract jobs citing Marketing 3048 2909 2703
As % of all contract IT jobs advertised in England 3.24% 3.01% 2.59%
As % of the General category 8.17% 8.24% 6.54%
Number of daily rates quoted 1976 1963 1786
England median daily rate £430 £400 £375
Median daily rate % change year-on-year +7.50% +6.67% +7.14%
10th Percentile £225 £219 £200
90th Percentile £600 £594 £538
UK median daily rate £425 £400 £375
% change year-on-year +6.25% +6.67% +4.17%
Number of hourly rates quoted 71 106 107
England median hourly rate £27.16 £20.34 £22.50
Median hourly rate % change year-on-year +33.56% -9.62% +2.27%
10th Percentile £14.00 £11.38 £13.75
90th Percentile £45.00 £42.84 £52.50
UK median hourly rate £27.05 £20.00 £22.50
% change year-on-year +35.23% -11.11% +2.27%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for common skills.

All General Skills
England
Contract vacancies with a requirement for common skills 37313 35311 41350
As % of all contract IT jobs advertised in England 39.67% 36.55% 39.57%
Number of daily rates quoted 25014 23738 26958
England median daily rate £475 £450 £433
Median daily rate % change year-on-year +5.56% +4.05% +1.76%
10th Percentile £280 £263 £263
90th Percentile £675 £638 £638
UK median daily rate £468 £450 £425
% change year-on-year +3.89% +5.88% -
Number of hourly rates quoted 820 865 1131
England median hourly rate £25.50 £25.00 £25.00
Median hourly rate % change year-on-year +2.00% - +13.64%
10th Percentile £12.12 £11.40 £11.75
90th Percentile £47.85 £47.00 £47.83
UK median hourly rate £25.50 £25.00 £25.00
% change year-on-year +2.00% - +13.64%

Marketing
Job Vacancy Trend in England

Job postings citing Marketing as a percentage of all IT jobs advertised in England.

Job vacancy trend for Marketing in England

Marketing
Contractor Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in England.

Contractor daily rate trend for Marketing in England

Marketing
Contractor Daily Rate Histogram in England

The daily rate distribution of IT jobs citing Marketing in England over the 6 months to 20 November 2017.

Contractor daily rate histogram for Marketing in England

Marketing
Contractor Hourly Rate Trend in England

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in England.

Contractor hourly rate trend for Marketing in England

Marketing
Contractor Hourly Rate Histogram in England

The hourly rate distribution of IT jobs citing Marketing in England over the 6 months to 20 November 2017.

Contractor hourly rate histogram for Marketing in England

Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the England region over the 6 months to 20 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -8 1650 £450 +5.88% 426
South East -2 562 £413 +10.00% 125
South West +17 247 £375 +7.14% 76
East of England +13 235 £513 +46.43% 95
North of England +40 205 £388 -3.13% 156
Midlands +5 147 £388 -3.13% 74
Yorkshire +35 104 £384 -4.06% 73
North West -16 91 £400 - 71
West Midlands +4 82 £400 +6.67% 40
East Midlands 0 61 £363 -9.38% 30
North East +58 10 £163 -61.76% 12
Marketing
UK

For the 6 months to 20 November 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the England region with a requirement for Marketing.

1 1294 (42.45%) Finance
2 1123 (36.84%) Digital Marketing
3 930 (30.51%) Agile Software Development
4 889 (29.17%) Business Intelligence
5 854 (28.02%) Telecoms
6 799 (26.21%) SAP
7 778 (25.52%) Programme Management
8 762 (25.00%) Manufacturing
9 761 (24.97%) Electronics
10 475 (15.58%) Analytics
11 433 (14.21%) HTML
12 377 (12.37%) CSS
13 376 (12.34%) SQL
14 373 (12.24%) CRM
15 353 (11.58%) JavaScript
16 352 (11.55%) Analytical Skills
17 348 (11.42%) Project Management
18 332 (10.89%) Scrum
19 314 (10.30%) Java
20 288 (9.45%) TDD
20 288 (9.45%) Degree
21 275 (9.02%) Adobe
22 274 (8.99%) E-Commerce
23 259 (8.50%) Stakeholder Management
24 250 (8.20%) User Experience
25 243 (7.97%) Retail
26 240 (7.87%) Salesforce.com
27 234 (7.68%) Microsoft
28 225 (7.38%) CMS
29 220 (7.22%) Security Cleared

Marketing
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 225 (7.38%) CMS
2 88 (2.89%) Mule
3 74 (2.43%) Oracle SOA Suite
4 72 (2.36%) Oracle Service Bus
5 71 (2.33%) Apache Spark
6 68 (2.23%) SharePoint
7 67 (2.20%) Adobe Experience Manager
8 52 (1.71%) Confluence
9 49 (1.61%) Apache
10 48 (1.57%) SAS
11 46 (1.51%) Drupal
12 40 (1.31%) WordPress
13 21 (0.69%) Umbraco
14 20 (0.66%) Elasticsearch
15 19 (0.62%) nginx
15 19 (0.62%) WebSphere
16 18 (0.59%) Sitecore CMS
17 17 (0.56%) Apache Solr
17 17 (0.56%) IIS
18 15 (0.49%) WebLogic
Applications
1 181 (5.94%) Microsoft Excel
2 111 (3.64%) Photoshop
3 107 (3.51%) Microsoft PowerPoint
4 91 (2.99%) Microsoft Office
5 60 (1.97%) Adobe Illustrator
6 41 (1.35%) Microsoft Project
7 39 (1.28%) MS Visio
8 22 (0.72%) Adobe After Effects
9 16 (0.52%) Adobe Premiere
10 14 (0.46%) Adobe Creative Suite
11 13 (0.43%) InDesign
12 12 (0.39%) SPSS
13 11 (0.36%) InVision
14 7 (0.23%) Spreadsheet
15 6 (0.20%) OmniGraffle
16 4 (0.13%) Acrobat
16 4 (0.13%) Adobe Captivate
17 3 (0.098%) Fireworks
17 3 (0.098%) ImageReady
17 3 (0.098%) Quicktime
Business Applications
1 56 (1.84%) Adobe Campaign
2 52 (1.71%) Dynamics CRM
3 31 (1.02%) Eloqua
4 23 (0.75%) Unica
5 20 (0.66%) SAP Hybris
6 19 (0.62%) NetSuite
7 18 (0.59%) WebTrends
8 17 (0.56%) Dynamics AX
9 15 (0.49%) Magento
9 15 (0.49%) Salesforce.com CRM
10 8 (0.26%) FastStats
11 7 (0.23%) R3 Corda
11 7 (0.23%) SAP CO
11 7 (0.23%) SAP FI
11 7 (0.23%) SAP FI/CO
11 7 (0.23%) Social Studio
12 6 (0.20%) Dynamics NAV
12 6 (0.20%) OpenText VIM for SAP
13 5 (0.16%) SAP ERP
13 5 (0.16%) SAP SRM
Cloud Services
1 173 (5.68%) Amazon AWS
2 110 (3.61%) Google Analytics
3 90 (2.95%) Microsoft Azure
4 39 (1.28%) Adobe Analytics
5 36 (1.18%) Google Cloud Platform
5 36 (1.18%) SaaS
6 35 (1.15%) PaaS
6 35 (1.15%) Salesforce Service Cloud
7 34 (1.12%) Office 365
8 33 (1.08%) GitHub
9 32 (1.05%) Salesforce Sales Cloud
10 30 (0.98%) IaaS
11 24 (0.79%) Adobe Creative Cloud
11 24 (0.79%) AdWords
12 18 (0.59%) Force.com
13 17 (0.56%) Silverpop
14 15 (0.49%) G Suite
14 15 (0.49%) npm
15 14 (0.46%) FinancialForce
15 14 (0.46%) Veeva
Communications & Networking
1 47 (1.54%) Internet
2 32 (1.05%) WAN
3 31 (1.02%) Firewall
3 31 (1.02%) LAN
4 30 (0.98%) SMS
5 28 (0.92%) HTTP
6 25 (0.82%) VPN
6 25 (0.82%) Wireless
7 23 (0.75%) Intranet
8 22 (0.72%) TCP/IP
9 19 (0.62%) Broadband
9 19 (0.62%) DNS
10 17 (0.56%) SSL
11 15 (0.49%) Wi-Fi
12 13 (0.43%) Bluetooth
12 13 (0.43%) SAN
13 12 (0.39%) 3G
13 12 (0.39%) LTE
14 11 (0.36%) Ethernet
15 10 (0.33%) Kerberos
Database & Business Intelligence
1 140 (4.59%) Big Data
2 126 (4.13%) SQL Server
3 111 (3.64%) Hadoop
4 103 (3.38%) MySQL
5 86 (2.82%) Data Warehouse
6 78 (2.56%) Relational Database
7 72 (2.36%) PostgreSQL
8 71 (2.33%) MongoDB
9 63 (2.07%) NoSQL
10 34 (1.12%) Power BI
11 33 (1.08%) HBase
11 33 (1.08%) Oracle Database
12 32 (1.05%) BusinessObjects
13 28 (0.92%) SQL Server Integration Services
14 26 (0.85%) RDBMS
15 24 (0.79%) SQL Server Reporting Services
16 22 (0.72%) QlikView
17 21 (0.69%) Apache Hive
17 21 (0.69%) SQL Server 2012
18 18 (0.59%) Data Mining
Development Applications
1 175 (5.74%) Git (software)
2 124 (4.07%) Maven
3 118 (3.87%) JIRA
4 97 (3.18%) Jenkins
5 53 (1.74%) Cucumber
6 43 (1.41%) Visual Studio
7 37 (1.21%) Selenium
8 28 (0.92%) JUnit
9 27 (0.89%) gulp
10 26 (0.85%) SoapUI
11 24 (0.79%) Dreamweaver
11 24 (0.79%) TeamCity
12 20 (0.66%) Grunt
12 20 (0.66%) WebDriver
13 17 (0.56%) Artifactory
13 17 (0.56%) Jasmine
14 16 (0.52%) Protractor
14 16 (0.52%) Team Foundation Server
15 15 (0.49%) Karma Test Runner
15 15 (0.49%) Mercurial
General
1 1294 (42.45%) Finance
2 854 (28.02%) Telecoms
3 762 (25.00%) Manufacturing
4 761 (24.97%) Electronics
5 243 (7.97%) Retail
6 190 (6.23%) Advertising
7 121 (3.97%) Banking
8 103 (3.38%) Legal
9 56 (1.84%) Publishing
10 50 (1.64%) Automotive
11 33 (1.08%) German Language
12 32 (1.05%) Games
13 30 (0.98%) Pharmaceutical
14 23 (0.75%) Law
15 22 (0.72%) Digital Economy
15 22 (0.72%) Financial Institution
16 20 (0.66%) Back Office
17 19 (0.62%) French Language
18 17 (0.56%) Italian Language
19 16 (0.52%) Brand Awareness
Job Titles
1 663 (21.75%) Developer
2 470 (15.42%) Analyst
3 279 (9.15%) Project Manager
4 224 (7.35%) Business Analyst
5 194 (6.36%) Architect
6 180 (5.91%) Consultant
7 125 (4.10%) Designer
8 123 (4.04%) Marketing Manager
9 96 (3.15%) Front End Developer (Client-Side Developer)
10 87 (2.85%) Senior Developer
11 81 (2.66%) Data Analyst
12 80 (2.62%) DevOps Engineer
13 75 (2.46%) Java Developer
13 75 (2.46%) Solutions Architect
14 74 (2.43%) Agile Developer
15 73 (2.40%) Digital Project Manager
16 63 (2.07%) Integration Developer
17 61 (2.00%) Marketing Analyst
18 60 (1.97%) Senior Manager
19 58 (1.90%) .NET Developer
Libraries, Frameworks & Software Standards
1 433 (14.21%) HTML
2 377 (12.37%) CSS
3 196 (6.43%) JSON
4 185 (6.07%) .NET
5 180 (5.91%) XML
6 174 (5.71%) HTML5
7 171 (5.61%) Web Services
8 140 (4.59%) jQuery
9 127 (4.17%) CSS3
10 116 (3.81%) AngularJS
11 114 (3.74%) Middleware
12 111 (3.64%) SOAP
13 105 (3.44%) REST
14 98 (3.22%) Swagger
15 97 (3.18%) Node.js
16 96 (3.15%) WireMock
16 96 (3.15%) XSLT
17 89 (2.92%) Apache Camel
18 86 (2.82%) RESTful
19 75 (2.46%) ASP.NET
Miscellaneous
1 352 (11.55%) Analytical Skills
2 250 (8.20%) User Experience
3 212 (6.96%) Social Media
4 162 (5.31%) Greenfield Project
5 103 (3.38%) Mobile App
6 96 (3.15%) Computer Science
7 66 (2.17%) Management Information System
8 60 (1.97%) Virtual Team
9 48 (1.57%) Data Structures
10 44 (1.44%) Fintech
11 36 (1.18%) Algorithms
11 36 (1.18%) FMCG
12 33 (1.08%) NHS
13 27 (0.89%) Digital Media
14 25 (0.82%) Graphic Design
14 25 (0.82%) Marketing Technology
15 20 (0.66%) Credit Risk
16 19 (0.62%) Blog
16 19 (0.62%) Data Centre
17 17 (0.56%) Data Protection Act
Operating Systems
1 166 (5.45%) Linux
2 78 (2.56%) Windows
3 68 (2.23%) Unix
4 49 (1.61%) Apple iOS
5 45 (1.48%) Android
6 25 (0.82%) Windows Server
7 16 (0.52%) Mac OS X
8 14 (0.46%) Windows Server 2012
9 13 (0.43%) Windows 10
10 10 (0.33%) Windows 7
11 9 (0.30%) Windows Phone
12 8 (0.26%) AIX
12 8 (0.26%) Ubuntu
13 7 (0.23%) Solaris
14 3 (0.098%) CentOS
15 2 (0.066%) Amazon Linux
15 2 (0.066%) Fedora
15 2 (0.066%) Windows Mobile
16 1 (0.033%) Debian
16 1 (0.033%) MVS
Processes & Methodologies
1 1123 (36.84%) Digital Marketing
2 930 (30.51%) Agile Software Development
3 889 (29.17%) Business Intelligence
4 778 (25.52%) Programme Management
5 475 (15.58%) Analytics
6 373 (12.24%) CRM
7 348 (11.42%) Project Management
8 332 (10.89%) Scrum
9 288 (9.45%) TDD
10 274 (8.99%) E-Commerce
11 259 (8.50%) Stakeholder Management
12 208 (6.82%) DevOps
13 165 (5.41%) Content Management
14 145 (4.76%) SOA
15 138 (4.53%) SEO
16 136 (4.46%) Front End Development
17 131 (4.30%) Web Development
18 130 (4.27%) Continuous Integration
19 121 (3.97%) MVC
20 112 (3.67%) Test Automation
Programming Languages
1 376 (12.34%) SQL
2 353 (11.58%) JavaScript
3 314 (10.30%) Java
4 198 (6.50%) Python
5 146 (4.79%) C#
6 124 (4.07%) PHP
7 97 (3.18%) XPath
8 53 (1.74%) R
9 45 (1.48%) Shell Script
10 42 (1.38%) T-SQL
11 39 (1.28%) Ruby
12 36 (1.18%) C
13 27 (0.89%) Apex Code
14 26 (0.85%) Scala
15 21 (0.69%) Bash Shell
15 21 (0.69%) PowerShell
16 20 (0.66%) PL/SQL
17 19 (0.62%) ES6
18 17 (0.56%) Go
18 17 (0.56%) Perl
Qualifications
1 288 (9.45%) Degree
2 220 (7.22%) Security Cleared
3 163 (5.35%) SC Cleared
4 55 (1.80%) DV Cleared
5 31 (1.02%) PMI Certification
6 30 (0.98%) Computer Science Degree
7 25 (0.82%) PMP
8 17 (0.56%) ITIL Certification
9 16 (0.52%) Master's Degree
10 14 (0.46%) Cisco Certification
11 12 (0.39%) CISM
12 10 (0.33%) Numerate Degree
12 10 (0.33%) PhD
13 9 (0.30%) Microsoft Certification
14 8 (0.26%) BPSS Clearance
14 8 (0.26%) CCIE
14 8 (0.26%) CISSP
14 8 (0.26%) CLAS
14 8 (0.26%) ISEB
14 8 (0.26%) MCSE
Quality Assurance & Compliance
1 115 (3.77%) QA
2 88 (2.89%) GDPR
3 54 (1.77%) Data Quality
4 27 (0.89%) PMO
5 21 (0.69%) ISO/IEC 27001
6 16 (0.52%) SLA
7 12 (0.39%) Actionable Recommendations
8 11 (0.36%) JSP 440
9 9 (0.30%) GCP
10 8 (0.26%) PCI DSS
11 5 (0.16%) MiFID
11 5 (0.16%) WCAG
12 3 (0.098%) COBIT
12 3 (0.098%) Cyber Essentials
13 2 (0.066%) EMIR
13 2 (0.066%) Government Security Classifications
13 2 (0.066%) HMG Security Policy Framework
13 2 (0.066%) ISO/IEC 20000
13 2 (0.066%) RMADS
13 2 (0.066%) Sarbanes-Oxley
System Software
1 108 (3.54%) Docker
2 33 (1.08%) Active Directory
3 11 (0.36%) Apache ZooKeeper
4 10 (0.33%) HDFS
4 10 (0.33%) VMware Infrastructure
5 6 (0.20%) Firmware
6 5 (0.16%) Apache Flume
7 4 (0.13%) VMware NSX
7 4 (0.13%) vSphere
8 3 (0.098%) Hyper-V
8 3 (0.098%) Oracle RAC
9 2 (0.066%) Oracle Clusterware
9 2 (0.066%) Virtual Machines
9 2 (0.066%) VMware ESXi
10 1 (0.033%) Microsoft App-V
10 1 (0.033%) ProxySG
10 1 (0.033%) Squid
10 1 (0.033%) VMware Workstation
10 1 (0.033%) Xen
10 1 (0.033%) XenApp
Systems Management
1 81 (2.66%) Puppet
2 68 (2.23%) Ansible
3 54 (1.77%) Opscode Chef
4 43 (1.41%) Kubernetes
5 27 (0.89%) Terraform
6 19 (0.62%) logstash
7 17 (0.56%) Kibana
8 14 (0.46%) HP Quality Center
9 10 (0.33%) Grafana
9 10 (0.33%) HAProxy
10 9 (0.30%) AirWatch
11 8 (0.26%) Salt
12 7 (0.23%) Prometheus
13 6 (0.20%) Systems Management Server (SMS)
13 6 (0.20%) ZABBIX
14 5 (0.16%) Mesos
14 5 (0.16%) Oozie
15 4 (0.13%) HP Operations Orchestration
15 4 (0.13%) SCCM
15 4 (0.13%) TrustSec
Vendors
1 799 (26.21%) SAP
2 275 (9.02%) Adobe
3 240 (7.87%) Salesforce.com
4 234 (7.68%) Microsoft
5 209 (6.86%) Oracle
6 196 (6.43%) Google
7 107 (3.51%) Salesforce Marketing Cloud
8 76 (2.49%) Tableau
9 72 (2.36%) WSO2
10 58 (1.90%) Sitecore
11 51 (1.67%) IBM
12 38 (1.25%) Facebook
12 38 (1.25%) VMware
13 31 (1.02%) hybris
14 28 (0.92%) Twitter
15 23 (0.75%) Cisco
16 22 (0.72%) HP
17 21 (0.69%) Marketo
18 20 (0.66%) Cognos
19 17 (0.56%) Siebel