Over-the-Top Media Services (OTT)
UK > England
The table below looks at the prevalence of the term Over-the-Top Content in contract job vacancies in England. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Over-the-Top Content over the 6 months leading up to 1 May 2025, comparing them to the same period in the previous two years.
| 6 months to 1 May 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 484 | 530 | 635 |
| Rank change year-on-year | +46 | +105 | +132 |
| Contract jobs citing Over-the-Top Content | 1 | 12 | 18 |
| As % of all contract jobs advertised in England | 0.004% | 0.032% | 0.036% |
| As % of the Miscellaneous category | 0.012% | 0.10% | 0.11% |
| Number of daily rates quoted | 0 | 6 | 7 |
| 10th Percentile | - | £425 | £330 |
| 25th Percentile | - | £441 | £411 |
| Median daily rate (50th Percentile) | - | £450 | £575 |
| Median % change year-on-year | - | -21.74% | +6.98% |
| 75th Percentile | - | £459 | £595 |
| 90th Percentile | - | £469 | £597 |
| UK median daily rate | - | £450 | £523 |
| % change year-on-year | - | -13.88% | +0.72% |
| Number of hourly rates quoted | 0 | 0 | 5 |
| 10th Percentile | - | - | £62.20 |
| 25th Percentile | - | - | £62.50 |
| Median hourly rate | - | - | £75.00 |
| 75th Percentile | - | - | - |
| 90th Percentile | - | - | - |
| UK median hourly rate | - | - | £75.00 |
| % change year-on-year | - | - | +13.21% |
All Generic Skills
England
Over-the-Top Content falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring generic IT skills in England.
| Contract vacancies with a requirement for generic IT skills | 8,317 | 11,465 | 17,000 |
| As % of all contract IT jobs advertised in England | 34.15% | 30.83% | 33.69% |
| Number of daily rates quoted | 5,436 | 7,505 | 11,795 |
| 10th Percentile | £300 | £263 | £313 |
| 25th Percentile | £413 | £413 | £450 |
| Median daily rate (50th Percentile) | £548 | £550 | £575 |
| Median % change year-on-year | -0.36% | -4.35% | +4.55% |
| 75th Percentile | £675 | £675 | £695 |
| 90th Percentile | £788 | £800 | £800 |
| UK median daily rate | £525 | £538 | £550 |
| % change year-on-year | -2.33% | -2.27% | - |
| Number of hourly rates quoted | 327 | 827 | 591 |
| 10th Percentile | £15.84 | £12.25 | £9.80 |
| 25th Percentile | £21.01 | £15.17 | £10.63 |
| Median hourly rate | £33.00 | £30.16 | £22.50 |
| Median % change year-on-year | +9.42% | +34.04% | -16.67% |
| 75th Percentile | £64.63 | £61.30 | £65.00 |
| 90th Percentile | £84.40 | £70.00 | £75.00 |
| UK median hourly rate | £32.05 | £30.00 | £22.49 |
| % change year-on-year | +6.83% | +33.42% | -18.24% |
Over-the-Top Content
Job Vacancy Trend in England
Job postings citing Over-the-Top Content as a proportion of all IT jobs advertised in England.
Over-the-Top Content
Contractor Daily Rate Trend in England
3-month moving average daily rate quoted in jobs citing Over-the-Top Content in England.
Over-the-Top Content
Contractor Hourly Rate Trend in England
3-month moving average hourly rates quoted in jobs citing Over-the-Top Content in England.
Over-the-Top Content
Contract Job Locations in England
The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Over-the-Top Content within the England region over the 6 months to 1 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Contract IT Job Ads |
Median Daily Rate Past 6 Months |
Median Daily Rate % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| London | +29 | 1 | - | - | 29 |
| Over-the-Top Content UK |
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Over-the-Top Content
Co-occurring Skills and Capabilities in England by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
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