Period
to 23 February 2018

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in the South East. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 23 February 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
England > South East
6 months to
23 Feb 2018
Same period 2017 Same period 2016
Rank 66 64 63
Rank change year-on-year -2 -1 +3
Contract jobs citing Marketing 525 478 552
As % of all contract IT jobs advertised in the South East 3.13% 3.07% 2.98%
As % of the General category 9.45% 9.10% 8.60%
Number of daily rates quoted 298 301 339
South East median daily rate £390 £375 £375
Median daily rate % change year-on-year +4.00% - +5.63%
10th Percentile £205 £180 £195
90th Percentile £550 £538 £488
England median daily rate £425 £413 £380
% change year-on-year +3.03% +8.55% +1.33%
Number of hourly rates quoted 11 18 31
South East median hourly rate £37.00 £21.25 £20.00
Median hourly rate % change year-on-year +74.12% +6.25% +10.34%
10th Percentile £15.50 £12.50 £13.50
90th Percentile £52.50 £35.65 £57.50
England median hourly rate £30.50 £22.45 £23.50
% change year-on-year +35.86% -4.47% +6.82%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the South East with a requirement for common skills.

All General Skills
South East
Contract vacancies with a requirement for common skills 5,558 5,250 6,421
As % of all contract IT jobs advertised in the South East 33.16% 33.69% 34.71%
Number of daily rates quoted 3,071 2,919 3,478
South East median daily rate £430 £415 £400
Median daily rate % change year-on-year +3.61% +3.75% +2.56%
10th Percentile £255 £225 £226
90th Percentile £594 £575 £550
England median daily rate £475 £450 £438
% change year-on-year +5.56% +2.86% +2.94%
Number of hourly rates quoted 172 229 233
South East median hourly rate £24.00 £25.50 £27.50
Median hourly rate % change year-on-year -5.88% -7.27% +37.50%
10th Percentile £11.80 £11.00 £10.96
90th Percentile £48.75 £45.00 £48.75
England median hourly rate £26.00 £25.00 £26.25
% change year-on-year +4.00% -4.76% +15.79%

Marketing
Job Vacancy Trend in the South East

Job postings citing Marketing as a percentage of all IT jobs advertised in the South East.

Job vacancy trend for Marketing in the South East

Marketing
Contractor Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in the South East.

Contractor daily rate trend for Marketing in the South East

Marketing
Contractor Daily Rate Histogram in the South East

The daily rate distribution of IT jobs citing Marketing in the South East over the 6 months to 23 February 2018.

Contractor daily rate histogram for Marketing in the South East

Marketing
Contractor Hourly Rate Trend in the South East

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in the South East.

Contractor hourly rate trend for Marketing in the South East

Marketing
Contractor Hourly Rate Histogram in the South East

The hourly rate distribution of IT jobs citing Marketing in the South East over the 6 months to 23 February 2018.

Contractor hourly rate histogram for Marketing in the South East

Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the South East region over the 6 months to 23 February 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Thames Valley -4 287 £375 - 136
Berkshire 0 204 £365 -2.67% 77
Surrey +32 124 £400 +23.08% 42
Buckinghamshire -3 57 £425 +30.77% 34
Hampshire -23 56 £475 +14.46% 34
West Sussex -7 28 £455 +7.06% 15
Oxfordshire +5 26 £360 -15.29% 25
East Sussex 0 15 £340 +4.62% 24
Kent -28 10 £381 +1.67% 15
Middlesex +2 3 £363 -12.12% 1
Sussex - 1 £475 -
Marketing
England

For the 6 months to 23 February 2018, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the South East region with a requirement for Marketing.

1 128 (24.38%) Digital Marketing
2 124 (23.62%) Finance
3 110 (20.95%) Agile Software Development
4 85 (16.19%) Analytical Skills
5 78 (14.86%) Project Management
6 76 (14.48%) Telecoms
7 75 (14.29%) Business Intelligence
7 75 (14.29%) Analytics
8 74 (14.10%) Salesforce.com
9 71 (13.52%) SQL
10 68 (12.95%) HTML
11 66 (12.57%) SAP
12 62 (11.81%) Degree
13 61 (11.62%) CRM
13 61 (11.62%) Adobe
14 56 (10.67%) Electronics
15 53 (10.10%) JavaScript
15 53 (10.10%) User Experience
15 53 (10.10%) Social Media
16 52 (9.90%) Microsoft
17 51 (9.71%) CSS
18 46 (8.76%) E-Commerce
19 44 (8.38%) Manufacturing
19 44 (8.38%) Stakeholder Management
20 41 (7.81%) Programme Management
21 40 (7.62%) Google
22 39 (7.43%) Microsoft PowerPoint
23 36 (6.86%) Microsoft Excel
24 32 (6.10%) CMS
25 31 (5.90%) SEO

Marketing
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 32 (6.10%) CMS
2 11 (2.10%) SAS
3 10 (1.90%) SharePoint
3 10 (1.90%) WordPress
4 9 (1.71%) Drupal
5 8 (1.52%) Mule
6 5 (0.95%) Apache
7 4 (0.76%) Adobe Experience Manager
7 4 (0.76%) Confluence
8 3 (0.57%) IIS
8 3 (0.57%) MS Project Server
8 3 (0.57%) nginx
8 3 (0.57%) Oracle SOA Suite
9 2 (0.38%) Apache Spark
10 1 (0.19%) Apache Pig
10 1 (0.19%) LiveCycle
10 1 (0.19%) MS Exchange
10 1 (0.19%) OpenStack
10 1 (0.19%) Sitecore CMS
10 1 (0.19%) WebSphere
Applications
1 39 (7.43%) Microsoft PowerPoint
2 36 (6.86%) Microsoft Excel
3 23 (4.38%) Microsoft Office
3 23 (4.38%) Photoshop
4 15 (2.86%) Adobe Illustrator
5 13 (2.48%) Microsoft Project
6 9 (1.71%) Adobe Creative Suite
7 7 (1.33%) MS Visio
8 5 (0.95%) InDesign
9 4 (0.76%) Adobe Premiere
10 3 (0.57%) SPSS
11 2 (0.38%) Spreadsheet
12 1 (0.19%) GIMP
Business Applications
1 29 (5.52%) Adobe Campaign
2 16 (3.05%) Eloqua
3 9 (1.71%) Dynamics CRM
4 8 (1.52%) SAP Hybris
5 4 (0.76%) FastStats
6 3 (0.57%) Lawson
6 3 (0.57%) Oracle CRM
6 3 (0.57%) Oracle CRM On Demand
6 3 (0.57%) Social Studio
6 3 (0.57%) WebTrends
7 2 (0.38%) Oracle BRM
8 1 (0.19%) NetSuite
8 1 (0.19%) Salesforce.com CRM
8 1 (0.19%) SAP BPC
8 1 (0.19%) SAP CRM
8 1 (0.19%) SAP IS-U
8 1 (0.19%) SAP Oil and Gas
8 1 (0.19%) SAP S/4HANA
Cloud Services
1 20 (3.81%) Google Analytics
1 20 (3.81%) Microsoft Azure
2 18 (3.43%) Salesforce Service Cloud
3 17 (3.24%) Adobe Analytics
4 10 (1.90%) Amazon AWS
5 8 (1.52%) SaaS
6 6 (1.14%) Cloud Computing
6 6 (1.14%) Salesforce Sales Cloud
7 5 (0.95%) Firebase
7 5 (0.95%) IaaS
7 5 (0.95%) Silverpop
8 4 (0.76%) Dynamics 365
8 4 (0.76%) FinancialForce
8 4 (0.76%) Office 365
8 4 (0.76%) PaaS
9 3 (0.57%) GitHub
10 2 (0.38%) AdWords
10 2 (0.38%) Heroku
10 2 (0.38%) Oracle CX
10 2 (0.38%) Slack
Communications & Networking
1 17 (3.24%) SMS
2 8 (1.52%) Intranet
3 6 (1.14%) DNS
4 3 (0.57%) LAN
4 3 (0.57%) Network Security
5 2 (0.38%) 4G
5 2 (0.38%) DHCP
5 2 (0.38%) Firewall
5 2 (0.38%) Internet
5 2 (0.38%) WAN
6 1 (0.19%) Asterisk PBX
6 1 (0.19%) CTI
6 1 (0.19%) HTTPS
6 1 (0.19%) IPsec
6 1 (0.19%) RTP
6 1 (0.19%) SAN
6 1 (0.19%) Softphone
6 1 (0.19%) SSH
6 1 (0.19%) Value-Added Service
6 1 (0.19%) Wireless
Database & Business Intelligence
1 14 (2.67%) SQL Server
2 13 (2.48%) Power BI
3 10 (1.90%) Data Warehouse
4 9 (1.71%) SQL Server Integration Services
5 8 (1.52%) MySQL
5 8 (1.52%) Relational Database
6 7 (1.33%) Oracle Reports
6 7 (1.33%) SQL Server Reporting Services
7 5 (0.95%) Big Data
8 4 (0.76%) Data Mining
8 4 (0.76%) Enterprise Data Warehouse
8 4 (0.76%) Hadoop
8 4 (0.76%) QlikView
9 3 (0.57%) Azure SQL Database
9 3 (0.57%) MongoDB
9 3 (0.57%) NoSQL
10 2 (0.38%) Apache Cassandra
10 2 (0.38%) SQL Server 2005
10 2 (0.38%) SQL Server 2014
10 2 (0.38%) SQL Server Analysis Services
Development Applications
1 16 (3.05%) Visual Studio
2 14 (2.67%) JIRA
3 9 (1.71%) Visual Website Optimizer
4 8 (1.52%) Git (software)
4 8 (1.52%) Selenium
5 5 (0.95%) Maven
6 4 (0.76%) jMock
6 4 (0.76%) JUnit
6 4 (0.76%) Mockito
6 4 (0.76%) Protractor
7 3 (0.57%) Axure RP
7 3 (0.57%) gulp
7 3 (0.57%) SpecFlow
7 3 (0.57%) Team Foundation Server
7 3 (0.57%) WebDriver
8 2 (0.38%) Dreamweaver
8 2 (0.38%) GCC
8 2 (0.38%) Vagrant
9 1 (0.19%) Atlassian Bamboo
9 1 (0.19%) Log4Net
General
1 124 (23.62%) Finance
2 76 (14.48%) Telecoms
3 56 (10.67%) Electronics
4 44 (8.38%) Manufacturing
5 31 (5.90%) Legal
6 30 (5.71%) Retail
7 28 (5.33%) Advertising
8 13 (2.48%) Publishing
9 10 (1.90%) Financial Institution
9 10 (1.90%) Multimedia
10 9 (1.71%) Brand Awareness
11 6 (1.14%) Billing
12 5 (0.95%) Automotive
12 5 (0.95%) Back Office
12 5 (0.95%) Pharmaceutical
13 4 (0.76%) Front Office
13 4 (0.76%) Games
13 4 (0.76%) German Language
13 4 (0.76%) Law
14 3 (0.57%) Mandarin Language
Job Titles
1 80 (15.24%) Analyst
2 75 (14.29%) Developer
3 58 (11.05%) Consultant
4 45 (8.57%) Project Manager
5 39 (7.43%) Architect
6 36 (6.86%) Business Analyst
7 29 (5.52%) Marketing Manager
8 23 (4.38%) Designer
9 21 (4.00%) Marketing Analyst
10 19 (3.62%) Marketing Specialist
10 19 (3.62%) Solutions Architect
11 18 (3.43%) Salesforce Analyst
12 17 (3.24%) Web Developer
13 16 (3.05%) Administrator
14 14 (2.67%) Campaign Manager
14 14 (2.67%) Salesforce Consultant
15 13 (2.48%) Digital Marketing Manager
15 13 (2.48%) Java Developer
15 13 (2.48%) Marketing Consultant
15 13 (2.48%) Salesforce Administrator
Libraries, Frameworks & Software Standards
1 68 (12.95%) HTML
2 51 (9.71%) CSS
3 28 (5.33%) .NET
4 24 (4.57%) XML
5 20 (3.81%) ASP.NET
5 20 (3.81%) HTML5
6 17 (3.24%) AngularJS
6 17 (3.24%) jQuery
7 15 (2.86%) REST
8 14 (2.67%) Web Services
9 13 (2.48%) .NET Framework
9 13 (2.48%) CSS3
10 11 (2.10%) SOAP
11 10 (1.90%) ASP.NET Web Forms
12 9 (1.71%) Ajax
12 9 (1.71%) Apache Camel
13 8 (1.52%) ASP.NET Web API
13 8 (1.52%) Java EE
13 8 (1.52%) Spring
13 8 (1.52%) Spring MVC
Miscellaneous
1 85 (16.19%) Analytical Skills
2 53 (10.10%) Social Media
2 53 (10.10%) User Experience
3 18 (3.43%) Mobile App
4 14 (2.67%) Video Editing
5 11 (2.10%) Virtual Team
6 9 (1.71%) Graphic Design
6 9 (1.71%) Marketing Technology
7 8 (1.52%) Computer Science
7 8 (1.52%) Hedge funds
8 7 (1.33%) Management Information System
9 6 (1.14%) Animation
10 5 (0.95%) NHS
10 5 (0.95%) RIA
11 4 (0.76%) FMCG
11 4 (0.76%) Infotainment
11 4 (0.76%) Wiki
12 3 (0.57%) Digital Media
12 3 (0.57%) Driving Licence
12 3 (0.57%) Smart Meter
Operating Systems
1 12 (2.29%) Windows
2 5 (0.95%) Linux
3 4 (0.76%) Windows 10
3 4 (0.76%) Windows Server
4 3 (0.57%) Android
5 2 (0.38%) Apple iOS
5 2 (0.38%) Ubuntu
5 2 (0.38%) Unix
5 2 (0.38%) Windows 7
6 1 (0.19%) AIX
6 1 (0.19%) Debian
6 1 (0.19%) Fedora
6 1 (0.19%) Red Hat Enterprise Linux
6 1 (0.19%) Windows Server 2012
Processes & Methodologies
1 128 (24.38%) Digital Marketing
2 110 (20.95%) Agile Software Development
3 78 (14.86%) Project Management
4 75 (14.29%) Analytics
4 75 (14.29%) Business Intelligence
5 61 (11.62%) CRM
6 46 (8.76%) E-Commerce
7 44 (8.38%) Stakeholder Management
8 41 (7.81%) Programme Management
9 31 (5.90%) SEO
10 26 (4.95%) Marketing Automation
10 26 (4.95%) MVC
10 26 (4.95%) Scrum
10 26 (4.95%) Web Development
11 25 (4.76%) B2B
12 24 (4.57%) Content Management
12 24 (4.57%) Infographics
13 23 (4.38%) PRINCE2
14 22 (4.19%) B2C
15 21 (4.00%) Data Management
Programming Languages
1 71 (13.52%) SQL
2 53 (10.10%) JavaScript
3 25 (4.76%) Java
4 19 (3.62%) C#
4 19 (3.62%) PHP
5 5 (0.95%) Apex Code
5 5 (0.95%) Python
6 4 (0.76%) R
7 3 (0.57%) PHP 7
7 3 (0.57%) T-SQL
8 2 (0.38%) Bash Shell
8 2 (0.38%) PL/SQL
8 2 (0.38%) Scala
9 1 (0.19%) ABAP
9 1 (0.19%) ES6
9 1 (0.19%) Shell Script
9 1 (0.19%) SOQL
9 1 (0.19%) SOSL
9 1 (0.19%) VB
9 1 (0.19%) VBA
Qualifications
1 62 (11.81%) Degree
2 12 (2.29%) PMI Certification
2 12 (2.29%) PMP
3 8 (1.52%) PRINCE2 Certification
4 3 (0.57%) Computer Science Degree
4 3 (0.57%) HNC
4 3 (0.57%) Numerate Degree
4 3 (0.57%) PRINCE2 Practitioner
4 3 (0.57%) Security Cleared
5 2 (0.38%) ACCA
5 2 (0.38%) CIMA
5 2 (0.38%) CIPD
5 2 (0.38%) Master's Degree
5 2 (0.38%) MBA
5 2 (0.38%) MCSA
5 2 (0.38%) Microsoft Certification
5 2 (0.38%) SC Cleared
6 1 (0.19%) CISM
6 1 (0.19%) ITIL Certification
6 1 (0.19%) SAS Certification
Quality Assurance & Compliance
1 28 (5.33%) GDPR
2 11 (2.10%) Data Quality
3 9 (1.71%) PMO
3 9 (1.71%) QA
4 4 (0.76%) ISO/IEC 27001
4 4 (0.76%) PCI DSS
5 2 (0.38%) COBIT
5 2 (0.38%) SLA
6 1 (0.19%) IFRS
6 1 (0.19%) PA-DSS
System Software
1 6 (1.14%) Active Directory
2 3 (0.57%) Docker
3 2 (0.38%) VMware Infrastructure
4 1 (0.19%) Apache Flume
4 1 (0.19%) Hyper-V
4 1 (0.19%) VMware ESXi
Systems Management
1 3 (0.57%) HP Quality Center
2 2 (0.38%) AirWatch
2 2 (0.38%) Ansible
2 2 (0.38%) Microsoft Intune
3 1 (0.19%) Galera Cluster
3 1 (0.19%) HP ALM
3 1 (0.19%) Kubernetes
3 1 (0.19%) Opscode Chef
3 1 (0.19%) Puppet
3 1 (0.19%) Salt
3 1 (0.19%) Single Sign-On
3 1 (0.19%) Systems Management Server (SMS)
3 1 (0.19%) vCenter Server
Vendors
1 74 (14.10%) Salesforce.com
2 66 (12.57%) SAP
3 61 (11.62%) Adobe
4 52 (9.90%) Microsoft
5 40 (7.62%) Google
6 29 (5.52%) Oracle
7 28 (5.33%) Salesforce Marketing Cloud
8 19 (3.62%) Twitter
9 16 (3.05%) Facebook
9 16 (3.05%) Optimizely
10 14 (2.67%) Tableau
11 12 (2.29%) Hotjar
12 10 (1.90%) hybris
13 8 (1.52%) Crazy Egg
13 8 (1.52%) Marketo
14 7 (1.33%) Sitecore
15 6 (1.14%) Pardot
16 5 (0.95%) Apple
16 5 (0.95%) Hootsuite
16 5 (0.95%) Mapbox