Period
to 8 August 2020

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in the South East. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 8 August 2020 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
England > South East
6 months to
8 Aug 2020
Same period 2019 Same period 2018
Rank 68 101 79
Rank change year-on-year +33 -22 -19
Contract jobs citing Marketing 135 349 515
As % of all contract jobs advertised in the South East 2.72% 2.37% 3.07%
As % of the General category 8.30% 6.84% 8.93%
Number of daily rates quoted 91 176 321
Median daily rate £450 £425 £375
Median daily rate % change year-on-year +5.88% +13.33% -11.76%
10th Percentile £213 £173 £150
90th Percentile £588 £619 £595
England median daily rate £475 £450 £438
% change year-on-year +5.56% +2.86% +1.74%
Number of hourly rates quoted 5 10 14
Median hourly rate £22.50 £25.75 £33.25
Median hourly rate % change year-on-year -12.62% -22.56% +66.25%
10th Percentile £18.30 £17.90 £15.80
90th Percentile £24.08 £37.26 £51.75
England median hourly rate £26.50 £23.00 £32.82
% change year-on-year +15.22% -29.93% +52.66%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the South East with a requirement for common skills.

All General Skills
South East
Contract vacancies with a requirement for common skills 1,626 5,101 5,769
As % of all contract IT jobs advertised in the South East 32.76% 34.58% 34.35%
Number of daily rates quoted 939 2,763 3,250
Median daily rate £450 £450 £430
Median daily rate % change year-on-year - +4.65% +1.18%
10th Percentile £238 £269 £258
90th Percentile £615 £625 £588
England median daily rate £500 £500 £475
% change year-on-year - +5.26% +5.56%
Number of hourly rates quoted 102 216 182
Median hourly rate £30.29 £30.50 £28.25
Median hourly rate % change year-on-year -0.70% +7.96% +41.25%
10th Percentile £12.77 £12.50 £13.25
90th Percentile £52.50 £51.50 £52.35
Median hourly rate £31.39 £23.07 £22.93
% change year-on-year +36.09% +0.59% +4.70%

Marketing
Job Vacancy Trend in the South East

Job postings citing Marketing as a proportion of all IT jobs advertised in the South East.

Job vacancy trend for Marketing in the South East

Marketing
Contractor Daily Rate Trend in the South East

3-month moving average daily rate quoted in jobs citing Marketing in the South East.

Daily rate trend for Marketing in the South East

Marketing
Daily Rate Histogram in the South East

Daily rate distribution for jobs citing Marketing in the South East over the 6 months to 8 August 2020.

Daily rate histogram for Marketing in the South East

Marketing
Contractor Hourly Rate Trend in the South East

3-month moving average hourly rates quoted in jobs citing Marketing in the South East.

Hourly rate trend for Marketing in the South East

Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the South East region over the 6 months to 8 August 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Thames Valley -1 44 £500 +31.15% 34
Hampshire +44 33 £538 +7.50% 17
Surrey +40 26 £350 -17.65% 6
Berkshire -14 22 £375 -3.23% 11
West Sussex +34 18 £425 +30.77% 5
Buckinghamshire +48 14 £525 +55.56% 17
Oxfordshire +49 8 £481 +13.24% 6
Kent +33 6 £450 +5.88% 3
East Sussex +25 3 £488 +124.14% 2
Marketing
England

For the 6 months to 8 August 2020, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the South East region with a requirement for Marketing.

1 65 (48.15%) Digital Marketing
2 40 (29.63%) Electronics
3 38 (28.15%) Finance
4 36 (26.67%) Telecoms
5 34 (25.19%) User Experience
5 34 (25.19%) Public Sector
6 33 (24.44%) Business Intelligence
7 32 (23.70%) Manufacturing
7 32 (23.70%) Agile Software Development
8 31 (22.96%) SAP
9 30 (22.22%) CRM
9 30 (22.22%) Programme Management
10 26 (19.26%) Adobe
11 23 (17.04%) Analytics
12 21 (15.56%) Salesforce.com
13 20 (14.81%) SQL
14 19 (14.07%) Analytical Skills
15 17 (12.59%) Stakeholder Management
16 15 (11.11%) Google
16 15 (11.11%) Security Cleared
17 14 (10.37%) Google Analytics
17 14 (10.37%) AWS
17 14 (10.37%) Content Management
17 14 (10.37%) CMS
17 14 (10.37%) JavaScript
18 13 (9.63%) Python
19 12 (8.89%) Data Modelling
19 12 (8.89%) Degree
19 12 (8.89%) Salesforce Marketing Cloud
19 12 (8.89%) GDPR

Marketing
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (10.37%) CMS
2 7 (5.19%) Adobe Experience Manager
3 4 (2.96%) WordPress
4 3 (2.22%) Confluence
5 1 (0.74%) Apache Spark
5 1 (0.74%) EPiServer
5 1 (0.74%) Jupyter
5 1 (0.74%) SAS
Applications
1 6 (4.44%) Microsoft Office
2 5 (3.70%) Microsoft PowerPoint
3 4 (2.96%) Microsoft Excel
4 3 (2.22%) Chatbot
4 3 (2.22%) MS Visio
5 1 (0.74%) InDesign
5 1 (0.74%) Photoshop
5 1 (0.74%) Spreadsheet
Business Applications
1 9 (6.67%) Adobe Campaign
2 2 (1.48%) Oracle Payables
3 1 (0.74%) Dynamics AX
3 1 (0.74%) Dynamics CRM
3 1 (0.74%) Dynamics GP
3 1 (0.74%) Eloqua
3 1 (0.74%) FastStats
3 1 (0.74%) NetSuite
3 1 (0.74%) Oracle Cash Management
3 1 (0.74%) Oracle ERP
3 1 (0.74%) Oracle Payroll
3 1 (0.74%) Oracle Receivables
3 1 (0.74%) Salesforce.com CRM
3 1 (0.74%) SAP CRM
3 1 (0.74%) SAP ERP
3 1 (0.74%) SAP HCM
3 1 (0.74%) SAP HR
3 1 (0.74%) SAP IS-U
3 1 (0.74%) SAP Payroll
Cloud Services
1 14 (10.37%) AWS
1 14 (10.37%) Google Analytics
2 9 (6.67%) AWS Lambda
2 9 (6.67%) Serverless
3 7 (5.19%) Azure
4 5 (3.70%) Amazon S3
4 5 (3.70%) Power Platform
5 4 (2.96%) Adobe Analytics
5 4 (2.96%) AWS CloudFormation
5 4 (2.96%) AWS Step Functions
5 4 (2.96%) Office 365
6 2 (1.48%) Amazon ECS
6 2 (1.48%) Dynamics 365
6 2 (1.48%) SaaS
7 1 (0.74%) Amazon CloudWatch
7 1 (0.74%) AWS CloudTrail
7 1 (0.74%) Boomi
7 1 (0.74%) G Suite
7 1 (0.74%) PaaS
7 1 (0.74%) Virtual Private Cloud
Communications & Networking
1 5 (3.70%) 4G
2 3 (2.22%) 3G
2 3 (2.22%) 5G
2 3 (2.22%) Diameter Protocol
2 3 (2.22%) Internet
3 2 (1.48%) 3GPP
3 2 (1.48%) LTE
3 2 (1.48%) Radio Access Network
4 1 (0.74%) Broadband
4 1 (0.74%) Intelligent Network
4 1 (0.74%) SMS
4 1 (0.74%) Value-Added Service
4 1 (0.74%) VoLTE
Database & Business Intelligence
1 8 (5.93%) Amazon Redshift
2 5 (3.70%) Power BI
3 3 (2.22%) Big Data
4 2 (1.48%) Data Warehouse
5 1 (0.74%) Data Mining
5 1 (0.74%) Electronic Patient Records
5 1 (0.74%) GIS
5 1 (0.74%) Hadoop
5 1 (0.74%) SQL Server
5 1 (0.74%) SQL Server Integration Services
Development Applications
1 6 (4.44%) JIRA
2 2 (1.48%) Jenkins
3 1 (0.74%) Git (software)
3 1 (0.74%) GitLab
3 1 (0.74%) Sonatype Nexus
General
1 40 (29.63%) Electronics
2 38 (28.15%) Finance
3 36 (26.67%) Telecoms
4 34 (25.19%) Public Sector
5 32 (23.70%) Manufacturing
6 7 (5.19%) Retail
7 6 (4.44%) Publishing
8 3 (2.22%) Law
9 2 (1.48%) Advertising
9 2 (1.48%) Automotive
9 2 (1.48%) General Ledger
9 2 (1.48%) Legal
9 2 (1.48%) Mandarin Language
9 2 (1.48%) Military
10 1 (0.74%) Dutch Language
10 1 (0.74%) Finnish Language
10 1 (0.74%) German Language
10 1 (0.74%) Local Government
10 1 (0.74%) Polish Language
10 1 (0.74%) Swedish Language
Job Titles
1 18 (13.33%) Analyst
2 14 (10.37%) Architect
3 12 (8.89%) Designer
4 9 (6.67%) AWS Engineer
4 9 (6.67%) Consultant
5 8 (5.93%) Data Engineer
5 8 (5.93%) Web Manager
6 7 (5.19%) Business Analyst
6 7 (5.19%) Solutions Architect
7 6 (4.44%) Data Manager
7 6 (4.44%) Development Manager
7 6 (4.44%) Web Development Manager
8 5 (3.70%) Cloud Architect
8 5 (3.70%) CRM Manager
8 5 (3.70%) Developer
8 5 (3.70%) Digital Marketing Manager
8 5 (3.70%) Marketing Manager
8 5 (3.70%) Project Manager
8 5 (3.70%) UX Designer
9 4 (2.96%) IT Support
Libraries, Frameworks & Software Standards
1 7 (5.19%) HTML
2 5 (3.70%) CSS
3 4 (2.96%) Django
3 4 (2.96%) J2EE
4 3 (2.22%) React
5 2 (1.48%) JSON
5 2 (1.48%) LDAP
5 2 (1.48%) Middleware
6 1 (0.74%) .NET
6 1 (0.74%) CSS3
6 1 (0.74%) HTML5
6 1 (0.74%) jQuery
6 1 (0.74%) Natural Language Processing
6 1 (0.74%) Oracle Fusion
6 1 (0.74%) Sass
6 1 (0.74%) Twitter Bootstrap
6 1 (0.74%) Visualforce
6 1 (0.74%) Web Services
6 1 (0.74%) XML
Miscellaneous
1 34 (25.19%) User Experience
2 19 (14.07%) Analytical Skills
3 10 (7.41%) Algorithms
4 8 (5.93%) Acoustics
5 6 (4.44%) NHS
6 5 (3.70%) Analytical Mindset
6 5 (3.70%) Mobile App
7 4 (2.96%) Social Media
8 3 (2.22%) Life Science
8 3 (2.22%) Management Information System
8 3 (2.22%) Marketing Technology
9 2 (1.48%) Augmented Reality
9 2 (1.48%) Blog
9 2 (1.48%) PACS
9 2 (1.48%) Self-Motivation
9 2 (1.48%) Virtual Team
10 1 (0.74%) Enterprise Storage
10 1 (0.74%) FMCG
10 1 (0.74%) Internet of Things
10 1 (0.74%) Mainframe
Operating Systems
1 5 (3.70%) Windows
2 4 (2.96%) Windows 10
3 3 (2.22%) Windows 7
4 1 (0.74%) Android
4 1 (0.74%) Apple iOS
Processes & Methodologies
1 65 (48.15%) Digital Marketing
2 33 (24.44%) Business Intelligence
3 32 (23.70%) Agile Software Development
4 30 (22.22%) CRM
4 30 (22.22%) Programme Management
5 23 (17.04%) Analytics
6 17 (12.59%) Stakeholder Management
7 14 (10.37%) Content Management
8 12 (8.89%) Data Modelling
9 11 (8.15%) Data Management
9 11 (8.15%) Problem-Solving
9 11 (8.15%) User Stories
10 10 (7.41%) Data Science
10 10 (7.41%) E-Commerce
10 10 (7.41%) ETL
10 10 (7.41%) Machine Learning
10 10 (7.41%) Project Management
10 10 (7.41%) Requirements Gathering
11 9 (6.67%) Scrum
11 9 (6.67%) SEO
Programming Languages
1 20 (14.81%) SQL
2 14 (10.37%) JavaScript
3 13 (9.63%) Python
4 6 (4.44%) C#
5 3 (2.22%) PL/SQL
5 3 (2.22%) PowerShell
6 2 (1.48%) Shell Script
7 1 (0.74%) Apex Code
7 1 (0.74%) Bash Shell
7 1 (0.74%) Java
7 1 (0.74%) R
7 1 (0.74%) VBA
Qualifications
1 15 (11.11%) Security Cleared
2 12 (8.89%) Degree
3 9 (6.67%) SC Cleared
4 5 (3.70%) DV Cleared
5 2 (1.48%) PMP
6 1 (0.74%) CISSP
6 1 (0.74%) ITIL Certification
6 1 (0.74%) Master's Degree
6 1 (0.74%) MBA
6 1 (0.74%) PMI Certification
6 1 (0.74%) PRINCE2 Certification
Quality Assurance & Compliance
1 12 (8.89%) GDPR
2 2 (1.48%) PMO
2 2 (1.48%) QA
3 1 (0.74%) ISO/IEC 27001
3 1 (0.74%) JSP 440
3 1 (0.74%) NIST
System Software
1 3 (2.22%) Docker
Systems Management
1 4 (2.96%) Terraform
2 2 (1.48%) Ansible
3 1 (0.74%) Kubernetes
3 1 (0.74%) Opscode Chef
3 1 (0.74%) Packer
3 1 (0.74%) Puppet
Vendors
1 31 (22.96%) SAP
2 26 (19.26%) Adobe
3 21 (15.56%) Salesforce.com
4 15 (11.11%) Google
5 12 (8.89%) Salesforce Marketing Cloud
6 7 (5.19%) Oracle
7 6 (4.44%) Microsoft
8 4 (2.96%) ClickTale
8 4 (2.96%) Pardot
8 4 (2.96%) Tableau
9 2 (1.48%) BiZZdesign
9 2 (1.48%) Gigya
9 2 (1.48%) Talend
10 1 (0.74%) Alteryx
10 1 (0.74%) Apteco
10 1 (0.74%) ATG
10 1 (0.74%) DocuSign
10 1 (0.74%) MuleSoft
10 1 (0.74%) Sitecore
10 1 (0.74%) Zoho