Period
to 21 June 2018

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in the South East. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 21 June 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
England > South East
6 months to
21 Jun 2018
Same period 2017 Same period 2016
Rank 72 61 79
Rank change year-on-year -11 +18 -16
Contract jobs citing Marketing 508 543 502
As % of all contract IT jobs advertised in the South East 3.07% 3.52% 2.77%
As % of the General category 9.47% 9.84% 8.32%
Number of daily rates quoted 312 335 308
South East median daily rate £375 £425 £375
Median daily rate % change year-on-year -11.76% +13.33% +5.63%
10th Percentile £180 £206 £195
90th Percentile £580 £588 £525
England median daily rate £425 £425 £400
% change year-on-year - +6.25% +6.67%
Number of hourly rates quoted 10 28 36
South East median hourly rate £37.00 £20.00 £16.25
Median hourly rate % change year-on-year +85.00% +23.08% -
10th Percentile £15.30 £15.00 £12.23
90th Percentile £89.25 £49.88 £48.75
England median hourly rate £32.57 £21.16 £20.00
% change year-on-year +53.97% +5.78% +8.11%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the South East with a requirement for common skills.

All General Skills
South East
Contract vacancies with a requirement for common skills 5,366 5,516 6,036
As % of all contract IT jobs advertised in the South East 32.39% 35.76% 33.30%
Number of daily rates quoted 2,953 3,030 3,355
South East median daily rate £430 £420 £400
Median daily rate % change year-on-year +2.38% +5.00% -
10th Percentile £263 £250 £225
90th Percentile £588 £575 £550
England median daily rate £475 £450 £450
% change year-on-year +5.56% - +5.88%
Number of hourly rates quoted 154 218 225
South East median hourly rate £32.50 £22.38 £25.00
Median hourly rate % change year-on-year +45.25% -10.50% +19.05%
10th Percentile £12.86 £11.68 £11.75
90th Percentile £52.68 £47.50 £49.78
England median hourly rate £26.00 £25.00 £26.25
% change year-on-year +4.00% -4.76% +16.67%

Marketing
Job Vacancy Trend in the South East

Job postings citing Marketing as a percentage of all IT jobs advertised in the South East.

Job vacancy trend for Marketing in the South East

Marketing
Contractor Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in the South East.

Contractor daily rate trend for Marketing in the South East

Marketing
Contractor Daily Rate Histogram in the South East

The daily rate distribution of IT jobs citing Marketing in the South East over the 6 months to 21 June 2018.

Contractor daily rate histogram for Marketing in the South East

Marketing
Contractor Hourly Rate Trend in the South East

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in the South East.

Contractor hourly rate trend for Marketing in the South East

Marketing
Contractor Hourly Rate Histogram in the South East

The hourly rate distribution of IT jobs citing Marketing in the South East over the 6 months to 21 June 2018.

Contractor hourly rate histogram for Marketing in the South East

Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the South East region over the 6 months to 21 June 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Thames Valley -14 265 £375 -11.76% 138
Berkshire -9 192 £365 -11.52% 88
Surrey -5 89 £425 +6.25% 34
West Sussex +41 81 £325 -31.58% 14
Hampshire -44 40 £425 -10.53% 51
Oxfordshire +34 39 £450 - 24
Buckinghamshire -22 34 £388 -7.74% 26
East Sussex +15 21 £275 +10.00% 14
Kent -4 9 £375 +7.14% 16
Middlesex -8 2 - -
Marketing
England

For the 6 months to 21 June 2018, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the South East region with a requirement for Marketing.

1 136 (26.77%) Digital Marketing
2 132 (25.98%) Agile Software Development
3 116 (22.83%) Finance
4 98 (19.29%) Analytical Skills
5 93 (18.31%) Analytics
6 81 (15.94%) Project Management
6 81 (15.94%) Degree
7 80 (15.75%) Salesforce.com
8 71 (13.98%) E-Commerce
9 69 (13.58%) CRM
10 67 (13.19%) Microsoft
11 66 (12.99%) HTML
12 64 (12.60%) SQL
12 64 (12.60%) Adobe
13 63 (12.40%) Retail
14 55 (10.83%) Business Intelligence
15 53 (10.43%) Telecoms
15 53 (10.43%) User Experience
16 51 (10.04%) Stakeholder Management
16 51 (10.04%) JavaScript
17 48 (9.45%) Social Media
18 43 (8.46%) SAP
19 41 (8.07%) CSS
20 37 (7.28%) Microsoft PowerPoint
21 35 (6.89%) Electronics
22 34 (6.69%) Publishing
22 34 (6.69%) Problem-Solving
23 32 (6.30%) Legal
23 32 (6.30%) SEO
23 32 (6.30%) Microsoft Excel

Marketing
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 29 (5.71%) CMS
2 16 (3.15%) SharePoint
2 16 (3.15%) WordPress
3 10 (1.97%) SAS
4 5 (0.98%) Apache
5 4 (0.79%) Apache Spark
5 4 (0.79%) Confluence
5 4 (0.79%) Drupal
6 3 (0.59%) Adobe Experience Manager
6 3 (0.59%) IIS
6 3 (0.59%) OpenStack
7 2 (0.39%) Mule
7 2 (0.39%) nginx
7 2 (0.39%) Sitecore CMS
8 1 (0.20%) Apache Pig
8 1 (0.20%) EPiServer
8 1 (0.20%) Kentico
8 1 (0.20%) LiveCycle
8 1 (0.20%) Oracle Workflow
Applications
1 37 (7.28%) Microsoft PowerPoint
2 32 (6.30%) Microsoft Excel
3 27 (5.31%) Photoshop
4 19 (3.74%) Microsoft Office
5 18 (3.54%) Adobe Illustrator
6 16 (3.15%) Adobe Creative Suite
7 12 (2.36%) InDesign
8 10 (1.97%) Microsoft Project
9 2 (0.39%) MS Visio
10 1 (0.20%) Acrobat
10 1 (0.20%) Spreadsheet
10 1 (0.20%) SPSS
Business Applications
1 22 (4.33%) Adobe Campaign
2 20 (3.94%) Eloqua
3 10 (1.97%) Dynamics CRM
4 4 (0.79%) Social Studio
4 4 (0.79%) WebTrends
5 2 (0.39%) Scribe Insight
6 1 (0.20%) Salesforce.com CRM
6 1 (0.20%) SAP Oil and Gas
6 1 (0.20%) SessionCam
Cloud Services
1 22 (4.33%) Google Analytics
2 20 (3.94%) Adobe Analytics
3 16 (3.15%) Microsoft Azure
4 12 (2.36%) Amazon AWS
4 12 (2.36%) Salesforce Service Cloud
5 11 (2.17%) Salesforce Sales Cloud
6 9 (1.77%) Dynamics 365
6 9 (1.77%) Office 365
7 8 (1.57%) Cloud Computing
8 5 (0.98%) SaaS
9 3 (0.59%) Amazon EC2
10 2 (0.39%) Amazon SQS
10 2 (0.39%) AWS CloudFormation
10 2 (0.39%) Azure Data Factory
10 2 (0.39%) BlueKai
10 2 (0.39%) Force.com
10 2 (0.39%) GitHub
10 2 (0.39%) Heroku
10 2 (0.39%) PaaS
10 2 (0.39%) Serverless
Communications & Networking
1 15 (2.95%) SMS
2 8 (1.57%) TCP/IP
3 6 (1.18%) DHCP
4 3 (0.59%) 4G
4 3 (0.59%) DNS
4 3 (0.59%) HTTP
5 2 (0.39%) Intrusion Detection
5 2 (0.39%) MQTT
6 1 (0.20%) 3G
6 1 (0.20%) Internet
6 1 (0.20%) Intranet
6 1 (0.20%) Junos
6 1 (0.20%) LAN
6 1 (0.20%) Radio Access Network
6 1 (0.20%) VoLTE
6 1 (0.20%) VXLAN
6 1 (0.20%) WAN
Database & Business Intelligence
1 17 (3.35%) Data Warehouse
2 16 (3.15%) SQL Server
3 13 (2.56%) MySQL
4 12 (2.36%) Power BI
4 12 (2.36%) Relational Database
5 11 (2.17%) SQL Server Integration Services
6 9 (1.77%) Big Data
7 8 (1.57%) SQL Server Reporting Services
8 6 (1.18%) BusinessObjects
9 5 (0.98%) RDBMS
10 4 (0.79%) Data Mining
10 4 (0.79%) Hadoop
10 4 (0.79%) PostgreSQL
11 3 (0.59%) Apache Cassandra
11 3 (0.59%) Azure SQL Database
11 3 (0.59%) Enterprise Data Warehouse
11 3 (0.59%) HBase
11 3 (0.59%) KNIME
11 3 (0.59%) NoSQL
11 3 (0.59%) PowerCenter
Development Applications
1 11 (2.17%) JIRA
1 11 (2.17%) Visual Website Optimizer
2 9 (1.77%) Git (software)
3 8 (1.57%) Visual Studio
4 7 (1.38%) Selenium
5 4 (0.79%) GCC
5 4 (0.79%) Jenkins
5 4 (0.79%) jMock
5 4 (0.79%) JUnit
5 4 (0.79%) Maven
5 4 (0.79%) Mockito
6 3 (0.59%) Axure RP
6 3 (0.59%) gulp
6 3 (0.59%) Protractor
6 3 (0.59%) Rational DOORS
6 3 (0.59%) Rational Rhapsody
6 3 (0.59%) UI Automator
6 3 (0.59%) WebDriver
7 2 (0.39%) Sonatype Nexus
7 2 (0.39%) Vagrant
General
1 116 (22.83%) Finance
2 63 (12.40%) Retail
3 53 (10.43%) Telecoms
4 35 (6.89%) Electronics
5 34 (6.69%) Publishing
6 32 (6.30%) Legal
7 24 (4.72%) Manufacturing
8 22 (4.33%) Advertising
9 7 (1.38%) Games
9 7 (1.38%) Multimedia
10 6 (1.18%) Banking
11 5 (0.98%) German Language
11 5 (0.98%) Pharmaceutical
12 4 (0.79%) Digital Economy
13 3 (0.59%) Automotive
13 3 (0.59%) Billing
13 3 (0.59%) Mandarin Language
14 2 (0.39%) Back Office
14 2 (0.39%) French Language
14 2 (0.39%) Italian Language
Job Titles
1 84 (16.54%) Developer
2 70 (13.78%) Analyst
3 63 (12.40%) Consultant
4 41 (8.07%) Project Manager
5 33 (6.50%) Designer
6 26 (5.12%) Business Analyst
7 25 (4.92%) Marketing Analyst
8 24 (4.72%) Architect
9 23 (4.53%) Marketing Manager
10 21 (4.13%) Administrator
11 18 (3.54%) Salesforce Analyst
12 15 (2.95%) Graphic Designer
13 14 (2.76%) Content Designer
13 14 (2.76%) Salesforce Consultant
13 14 (2.76%) Senior Manager
14 12 (2.36%) Digital Project Manager
14 12 (2.36%) Web Content Designer
14 12 (2.36%) Web Designer
14 12 (2.36%) Web Developer
15 11 (2.17%) Front End Developer (Client-Side Developer)
Libraries, Frameworks & Software Standards
1 66 (12.99%) HTML
2 41 (8.07%) CSS
3 27 (5.31%) HTML5
4 19 (3.74%) jQuery
5 18 (3.54%) .NET
6 14 (2.76%) CSS3
6 14 (2.76%) XML
7 13 (2.56%) AngularJS
8 12 (2.36%) RESTful
9 11 (2.17%) Django
10 10 (1.97%) ASP.NET
10 10 (1.97%) JSON
11 9 (1.77%) SOAP
12 8 (1.57%) Web Services
13 7 (1.38%) .NET Framework
13 7 (1.38%) ASP.NET Web Forms
13 7 (1.38%) Mason
14 6 (1.18%) Ajax
14 6 (1.18%) Laravel
14 6 (1.18%) REST
Miscellaneous
1 98 (19.29%) Analytical Skills
2 53 (10.43%) User Experience
3 48 (9.45%) Social Media
4 26 (5.12%) Mobile App
5 20 (3.94%) Computer Science
5 20 (3.94%) Management Information System
6 16 (3.15%) Virtual Team
7 15 (2.95%) Graphic Design
8 11 (2.17%) Self-Motivation
9 7 (1.38%) Video Editing
10 6 (1.18%) Algorithms
11 5 (0.98%) Animation
11 5 (0.98%) FMCG
11 5 (0.98%) PMI
12 4 (0.79%) Analytical Mindset
12 4 (0.79%) Greenfield Project
12 4 (0.79%) Wiki
13 3 (0.59%) NHS
13 3 (0.59%) RIA
13 3 (0.59%) Smart Meter
Operating Systems
1 25 (4.92%) Windows
2 16 (3.15%) Linux
3 11 (2.17%) Android
3 11 (2.17%) Unix
4 8 (1.57%) Apple iOS
5 7 (1.38%) Windows 7
6 2 (0.39%) Mac OS
6 2 (0.39%) Mac OS X
6 2 (0.39%) VMS
6 2 (0.39%) Windows 10
6 2 (0.39%) Windows Server
6 2 (0.39%) Windows Server 2003
6 2 (0.39%) Windows Server 2008
6 2 (0.39%) Windows Server 2012
7 1 (0.20%) Red Hat Enterprise Linux
7 1 (0.20%) Ubuntu
7 1 (0.20%) Windows XP
Processes & Methodologies
1 136 (26.77%) Digital Marketing
2 132 (25.98%) Agile Software Development
3 93 (18.31%) Analytics
4 81 (15.94%) Project Management
5 71 (13.98%) E-Commerce
6 69 (13.58%) CRM
7 55 (10.83%) Business Intelligence
8 51 (10.04%) Stakeholder Management
9 34 (6.69%) Problem-Solving
10 32 (6.30%) SEO
11 30 (5.91%) PRINCE2
12 26 (5.12%) Marketing Automation
12 26 (5.12%) Programme Management
13 25 (4.92%) Scrum
14 24 (4.72%) Matrix Organization
14 24 (4.72%) Web Analytics
15 23 (4.53%) Infographics
16 21 (4.13%) Pay per click
17 20 (3.94%) Marketing Strategy
18 19 (3.74%) Customer Insight
Programming Languages
1 64 (12.60%) SQL
2 51 (10.04%) JavaScript
3 17 (3.35%) Java
4 14 (2.76%) C#
4 14 (2.76%) PHP
4 14 (2.76%) Python
5 9 (1.77%) R
6 5 (0.98%) Apex Code
6 5 (0.98%) C
7 4 (0.79%) ES6
7 4 (0.79%) PL/SQL
7 4 (0.79%) T-SQL
8 3 (0.59%) C++
9 2 (0.39%) PHP 7
9 2 (0.39%) Ruby
9 2 (0.39%) VB
9 2 (0.39%) VBA
10 1 (0.20%) Apple Swift
10 1 (0.20%) Bash Shell
10 1 (0.20%) Scala
Qualifications
1 81 (15.94%) Degree
2 24 (4.72%) PMP
3 21 (4.13%) PMI Certification
4 15 (2.95%) PRINCE2 Certification
5 14 (2.76%) Microsoft Certification
6 10 (1.97%) MCSA
7 9 (1.77%) Master's Degree
8 8 (1.57%) Computer Science Degree
9 6 (1.18%) ITIL Foundation Certificate
9 6 (1.18%) MBA
9 6 (1.18%) MCSE
10 5 (0.98%) Security Cleared
11 3 (0.59%) PhD
12 2 (0.39%) HNC
12 2 (0.39%) PRINCE2 Practitioner
12 2 (0.39%) SAS Certification
12 2 (0.39%) SC Cleared
13 1 (0.20%) BC Cleared
13 1 (0.20%) ITIL Certification
13 1 (0.20%) MCDST
Quality Assurance & Compliance
1 25 (4.92%) GDPR
2 23 (4.53%) QA
3 13 (2.56%) Data Quality
4 10 (1.97%) PMO
5 7 (1.38%) SLA
6 3 (0.59%) ISO/IEC 15288
6 3 (0.59%) PCI DSS
7 1 (0.20%) ISO/IEC 27001
System Software
1 10 (1.97%) Active Directory
2 5 (0.98%) Docker
3 2 (0.39%) Hyper-V
4 1 (0.20%) Apache Flume
4 1 (0.20%) KVM
4 1 (0.20%) VMware Infrastructure
4 1 (0.20%) VMware NSX
Systems Management
1 6 (1.18%) SCCM
2 5 (0.98%) Ansible
3 3 (0.59%) HP Quality Center
3 3 (0.59%) Opscode Chef
3 3 (0.59%) Puppet
4 2 (0.39%) AirWatch
4 2 (0.39%) Microsoft Intune
4 2 (0.39%) Salt
5 1 (0.20%) Cobbler
5 1 (0.20%) Icinga
5 1 (0.20%) Systems Management Server (SMS)
5 1 (0.20%) vCenter Server
Vendors
1 80 (15.75%) Salesforce.com
2 67 (13.19%) Microsoft
3 64 (12.60%) Adobe
4 43 (8.46%) SAP
5 27 (5.31%) Google
6 26 (5.12%) Oracle
7 23 (4.53%) Twitter
8 20 (3.94%) Salesforce Marketing Cloud
9 19 (3.74%) Facebook
9 19 (3.74%) Tableau
10 15 (2.95%) Optimizely
11 12 (2.36%) Hotjar
12 11 (2.17%) Crazy Egg
13 10 (1.97%) IBM
14 7 (1.38%) Remedy
14 7 (1.38%) Siebel
15 5 (0.98%) HP
15 5 (0.98%) ServiceNow
16 4 (0.79%) Alteryx
16 4 (0.79%) Talend