Period
to 21 November 2019

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in the South East. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 21 November 2019 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
England > South East
6 months to
21 Nov 2019
Same period 2018 Same period 2017
Rank 100 87 65
Rank change year-on-year -13 -22 -1
Contract jobs citing Marketing 327 465 565
As % of all contract IT jobs advertised in the South East 2.44% 2.79% 3.36%
As % of the General category 7.34% 8.46% 8.97%
Number of daily rates quoted 181 264 308
South East median daily rate £375 £414 £413
Median daily rate % change year-on-year -9.37% +0.30% +10.00%
10th Percentile £148 £150 £204
90th Percentile £650 £578 £544
England median daily rate £450 £450 £430
% change year-on-year - +4.65% +7.50%
Number of hourly rates quoted 8 16 21
South East median hourly rate £31.50 £34.00 £18.00
Median hourly rate % change year-on-year -7.35% +88.89% +2.86%
10th Percentile £21.70 £21.25 £14.00
90th Percentile £52.08 £55.00 £38.00
England median hourly rate £29.00 £24.11 £27.16
% change year-on-year +20.28% -11.23% +33.56%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the South East with a requirement for common skills.

All General Skills
South East
Contract vacancies with a requirement for common skills 4,453 5,498 6,298
As % of all contract IT jobs advertised in the South East 33.16% 33.02% 37.41%
Number of daily rates quoted 2,416 3,165 3,443
South East median daily rate £450 £450 £425
Median daily rate % change year-on-year - +5.88% +6.25%
10th Percentile £250 £256 £250
90th Percentile £625 £600 £575
England median daily rate £495 £480 £475
% change year-on-year +3.13% +1.05% +5.56%
Number of hourly rates quoted 200 185 237
South East median hourly rate £22.88 £25.12 £18.50
Median hourly rate % change year-on-year -8.94% +35.78% -17.23%
10th Percentile £12.47 £12.55 £11.22
90th Percentile £48.75 £53.75 £47.50
England median hourly rate £21.76 £22.00 £22.30
% change year-on-year -1.09% -1.33% +8.11%

Marketing
Job Vacancy Trend in the South East

Job postings citing Marketing as a percentage of all IT jobs advertised in the South East.

Job vacancy trend for Marketing in the South East

Marketing
Contractor Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in the South East.

Contractor daily rate trend for Marketing in the South East

Marketing
Contractor Daily Rate Histogram in the South East

The daily rate distribution of IT jobs citing Marketing in the South East over the 6 months to 21 November 2019.

Contractor daily rate histogram for Marketing in the South East

Marketing
Contractor Hourly Rate Trend in the South East

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in the South East.

Contractor hourly rate trend for Marketing in the South East

Marketing
Contractor Hourly Rate Histogram in the South East

The hourly rate distribution of IT jobs citing Marketing in the South East over the 6 months to 21 November 2019.

Contractor hourly rate histogram for Marketing in the South East

Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the South East region over the 6 months to 21 November 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Thames Valley -15 156 £375 -6.25% 83
Berkshire -15 124 £350 -12.50% 33
Hampshire +57 62 £481 +6.94% 29
Surrey +6 57 £388 -13.89% 43
West Sussex -2 21 £260 -13.33% 15
Buckinghamshire +13 16 £375 -6.25% 26
Oxfordshire +7 16 £375 -25.00% 24
East Sussex -6 16 £294 -21.67% 5
Kent +17 8 £650 +23.81% 18
Middlesex +6 2 £550 +92.98%
Sussex -3 2 £475 -
Marketing
England

For the 6 months to 21 November 2019, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the South East region with a requirement for Marketing.

1 112 (34.25%) Finance
2 97 (29.66%) Digital Marketing
3 92 (28.13%) Telecoms
4 78 (23.85%) Business Intelligence
5 70 (21.41%) Agile Software Development
6 69 (21.10%) SAP
7 65 (19.88%) Manufacturing
7 65 (19.88%) Programme Management
7 65 (19.88%) Analytics
7 65 (19.88%) Public Sector
8 61 (18.65%) Analytical Skills
9 60 (18.35%) Electronics
10 46 (14.07%) Project Management
11 42 (12.84%) CRM
12 41 (12.54%) Stakeholder Management
13 39 (11.93%) Salesforce.com
14 38 (11.62%) Problem-Solving
15 32 (9.79%) Microsoft Excel
16 30 (9.17%) HTML
17 29 (8.87%) SQL
18 28 (8.56%) Time Management
19 26 (7.95%) JavaScript
20 25 (7.65%) Degree
21 24 (7.34%) Windows
21 24 (7.34%) User Experience
22 23 (7.03%) Microsoft PowerPoint
23 22 (6.73%) Adobe
23 22 (6.73%) Decision-Making
24 21 (6.42%) Microsoft
25 20 (6.12%) Windows 10

Marketing
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 16 (4.89%) SharePoint
2 10 (3.06%) CMS
2 10 (3.06%) Confluence
3 5 (1.53%) SAS
4 4 (1.22%) Apache
5 3 (0.92%) Adobe Experience Manager
5 3 (0.92%) Oracle Workflow
5 3 (0.92%) Tomcat
5 3 (0.92%) WebLogic
5 3 (0.92%) WordPress
6 2 (0.61%) Skype for Business
7 1 (0.31%) ColdFusion
7 1 (0.31%) Drupal
7 1 (0.31%) IIS
7 1 (0.31%) NetWeaver
Applications
1 32 (9.79%) Microsoft Excel
2 23 (7.03%) Microsoft PowerPoint
3 13 (3.98%) Microsoft Project
4 5 (1.53%) Microsoft Office
5 2 (0.61%) Photoshop
5 2 (0.61%) Sketch
6 1 (0.31%) InVision
6 1 (0.31%) Spreadsheet
Business Applications
1 16 (4.89%) Eloqua
2 12 (3.67%) Dynamics CRM
3 4 (1.22%) Adobe Campaign
4 3 (0.92%) Oracle Applications
4 3 (0.92%) Salesforce.com CRM
4 3 (0.92%) SAP HCM
4 3 (0.92%) SAP HR
4 3 (0.92%) SAP Payroll
5 2 (0.61%) Unica
5 2 (0.61%) WebTrends
6 1 (0.31%) CSG Singleview
6 1 (0.31%) Dynamics NAV
6 1 (0.31%) FastStats
6 1 (0.31%) FastStats PeopleStage
6 1 (0.31%) Infor M3
6 1 (0.31%) SAP APO
6 1 (0.31%) SAP CO
6 1 (0.31%) SAP FI
6 1 (0.31%) SAP FI/CO
6 1 (0.31%) SAP IBP
Cloud Services
1 16 (4.89%) Google Analytics
2 15 (4.59%) SaaS
3 10 (3.06%) Adobe Analytics
4 7 (2.14%) Azure
4 7 (2.14%) Salesforce Service Cloud
5 6 (1.83%) Office 365
6 5 (1.53%) IaaS
6 5 (1.53%) PaaS
6 5 (1.53%) Power Platform
7 4 (1.22%) AWS
7 4 (1.22%) Dynamics 365
8 3 (0.92%) Boomi
8 3 (0.92%) Salesforce Sales Cloud
8 3 (0.92%) SuccessFactors
8 3 (0.92%) Yammer
9 2 (0.61%) GCP
9 2 (0.61%) Serverless
9 2 (0.61%) Silverpop
9 2 (0.61%) Veeva
10 1 (0.31%) Asana
Communications & Networking
1 10 (3.06%) DNS
2 8 (2.45%) Radio Access Network
3 6 (1.83%) SMS
4 4 (1.22%) Cisco ASA
4 4 (1.22%) Firewall
4 4 (1.22%) Intranet
5 3 (0.92%) 5G
5 3 (0.92%) Broadband
5 3 (0.92%) PPP
6 2 (0.61%) 3G
6 2 (0.61%) 4G
6 2 (0.61%) Internet
6 2 (0.61%) Skype
7 1 (0.31%) DAB
7 1 (0.31%) LAN
7 1 (0.31%) Network Security
7 1 (0.31%) SMTP
7 1 (0.31%) TCP/IP
7 1 (0.31%) VPN
7 1 (0.31%) Wireless
Database & Business Intelligence
1 6 (1.83%) MySQL
2 5 (1.53%) Data Warehouse
2 5 (1.53%) Power BI
2 5 (1.53%) SQL Server
3 4 (1.22%) BusinessObjects
3 4 (1.22%) Data Mining
3 4 (1.22%) PostgreSQL
4 3 (0.92%) Apache Hive
4 3 (0.92%) Oracle BI Publisher
4 3 (0.92%) Oracle Database
4 3 (0.92%) Oracle Database 12c
4 3 (0.92%) Oracle ODI
5 2 (0.61%) EDRMS
5 2 (0.61%) Qlik Sense
6 1 (0.31%) DataStage
6 1 (0.31%) Oracle Database 10g
6 1 (0.31%) Oracle Reports
6 1 (0.31%) QualityStage
6 1 (0.31%) RDBMS
6 1 (0.31%) SAP BW
Development Applications
1 13 (3.98%) JIRA
2 2 (0.61%) Git (software)
2 2 (0.61%) Oracle APEX
2 2 (0.61%) SoapUI
3 1 (0.31%) Ant
3 1 (0.31%) Axure RP
3 1 (0.31%) ClearCase
3 1 (0.31%) CppUnit
3 1 (0.31%) GoogleTest
3 1 (0.31%) Jenkins
3 1 (0.31%) LSMW
3 1 (0.31%) NUnit
3 1 (0.31%) PHPUnit
3 1 (0.31%) Subversion
3 1 (0.31%) Xdebug
General
1 112 (34.25%) Finance
2 92 (28.13%) Telecoms
3 65 (19.88%) Manufacturing
3 65 (19.88%) Public Sector
4 60 (18.35%) Electronics
5 17 (5.20%) Legal
6 16 (4.89%) Retail
7 9 (2.75%) Pharmaceutical
8 6 (1.83%) Billing
9 4 (1.22%) Advertising
9 4 (1.22%) Publishing
10 3 (0.92%) Banking
11 2 (0.61%) Brand Awareness
11 2 (0.61%) Local Government
11 2 (0.61%) Military
12 1 (0.31%) Automotive
12 1 (0.31%) Front Office
12 1 (0.31%) Games
12 1 (0.31%) Law
Job Titles
1 41 (12.54%) Analyst
2 30 (9.17%) Developer
3 27 (8.26%) Project Manager
4 25 (7.65%) Consultant
5 21 (6.42%) Architect
6 19 (5.81%) Windows Engineer
7 16 (4.89%) Designer
8 15 (4.59%) Desktop Support
9 14 (4.28%) Marketing Manager
9 14 (4.28%) Support Engineer
10 13 (3.98%) Desktop Engineer
10 13 (3.98%) Desktop Support Engineer
10 13 (3.98%) Windows Support Engineer
11 12 (3.67%) Business Analyst
12 9 (2.75%) Coordinator
12 9 (2.75%) Data Analyst
12 9 (2.75%) Digital Analyst
12 9 (2.75%) Digital Project Manager
12 9 (2.75%) Programme Coordinator
12 9 (2.75%) Solutions Architect
Libraries, Frameworks & Software Standards
1 30 (9.17%) HTML
2 13 (3.98%) CSS
3 10 (3.06%) AngularJS
4 9 (2.75%) JSON
4 9 (2.75%) React
5 6 (1.83%) HTML5
5 6 (1.83%) jQuery
6 5 (1.53%) CSS3
6 5 (1.53%) XML
7 4 (1.22%) Velocity
7 4 (1.22%) Web Services
8 3 (0.92%) Ajax
8 3 (0.92%) Django
8 3 (0.92%) RESTful
8 3 (0.92%) SOAP
8 3 (0.92%) XSLT
9 2 (0.61%) .NET
9 2 (0.61%) Laravel
9 2 (0.61%) REST
9 2 (0.61%) Sass
Miscellaneous
1 61 (18.65%) Analytical Skills
2 24 (7.34%) User Experience
3 15 (4.59%) NHS
4 12 (3.67%) Analytical Mindset
5 11 (3.36%) Self-Motivation
6 10 (3.06%) Social Media
7 9 (2.75%) Virtual Team
8 8 (2.45%) Mobile App
9 7 (2.14%) Management Information System
10 6 (1.83%) Enterprise Software
11 5 (1.53%) Data Structures
12 4 (1.22%) Derivative
13 3 (0.92%) Blog
13 3 (0.92%) Learning Management System
14 2 (0.61%) CCTV
14 2 (0.61%) e-Learning
14 2 (0.61%) Fat Client
14 2 (0.61%) FMCG
14 2 (0.61%) Graphic Design
14 2 (0.61%) Thin Client
Operating Systems
1 24 (7.34%) Windows
2 20 (6.12%) Windows 10
3 11 (3.36%) Linux
4 8 (2.45%) Windows 7
4 8 (2.45%) Windows Server
5 3 (0.92%) Oracle Linux
5 3 (0.92%) Unix
5 3 (0.92%) Windows Server 2008
6 1 (0.31%) Android
6 1 (0.31%) CentOS
6 1 (0.31%) Windows Server 2003
Processes & Methodologies
1 97 (29.66%) Digital Marketing
2 78 (23.85%) Business Intelligence
3 70 (21.41%) Agile Software Development
4 65 (19.88%) Analytics
4 65 (19.88%) Programme Management
5 46 (14.07%) Project Management
6 42 (12.84%) CRM
7 41 (12.54%) Stakeholder Management
8 38 (11.62%) Problem-Solving
9 28 (8.56%) Time Management
10 22 (6.73%) Decision-Making
11 19 (5.81%) Data Analysis
11 19 (5.81%) E-Commerce
11 19 (5.81%) Marketing Automation
12 18 (5.50%) DevOps
13 16 (4.89%) Customer Insight
13 16 (4.89%) Scrum
14 15 (4.59%) User Stories
15 14 (4.28%) SEO
15 14 (4.28%) Validation
Programming Languages
1 29 (8.87%) SQL
2 26 (7.95%) JavaScript
3 16 (4.89%) Python
4 11 (3.36%) Java
5 8 (2.45%) C
6 7 (2.14%) C++
7 5 (1.53%) Apex Code
7 5 (1.53%) PHP
8 4 (1.22%) R
9 3 (0.92%) C#
9 3 (0.92%) Embedded C
9 3 (0.92%) Embedded C++
9 3 (0.92%) PL/SQL
9 3 (0.92%) Scala
10 2 (0.61%) Bash Shell
10 2 (0.61%) PowerShell
11 1 (0.31%) ABAP
11 1 (0.31%) Perl
11 1 (0.31%) Ruby
11 1 (0.31%) VB.NET
Qualifications
1 25 (7.65%) Degree
2 18 (5.50%) Security Cleared
3 13 (3.98%) SC Cleared
4 4 (1.22%) PhD
4 4 (1.22%) PRINCE2 Practitioner
5 3 (0.92%) DV Cleared
5 3 (0.92%) ISEB
6 2 (0.61%) APMG
6 2 (0.61%) CCA
6 2 (0.61%) Citrix Certification
6 2 (0.61%) ISTQB
6 2 (0.61%) ISTQB Foundation Certification
6 2 (0.61%) Master's Degree
6 2 (0.61%) MBA
6 2 (0.61%) PMP
7 1 (0.31%) AWS Certification
7 1 (0.31%) Cisco Certification
7 1 (0.31%) ITIL Certification
7 1 (0.31%) Microsoft Certification
7 1 (0.31%) OSCP
Quality Assurance & Compliance
1 15 (4.59%) QA
2 6 (1.83%) Data Quality
3 5 (1.53%) SLA
4 4 (1.22%) GDPR
4 4 (1.22%) PMO
5 1 (0.31%) ISO/IEC 27001
5 1 (0.31%) PCI DSS
5 1 (0.31%) Sarbanes-Oxley
System Software
1 7 (2.14%) Active Directory
2 2 (0.61%) DFS Replication
2 2 (0.61%) VMware ESXi
2 2 (0.61%) VMware Infrastructure
2 2 (0.61%) XenApp
2 2 (0.61%) XenDesktop
3 1 (0.31%) Docker
3 1 (0.31%) HDFS
3 1 (0.31%) Virtual Machines
Systems Management
1 2 (0.61%) HP Quality Center
1 2 (0.61%) SCCM
2 1 (0.31%) Ansible
2 1 (0.31%) HAProxy
2 1 (0.31%) Systems Management Server (SMS)
2 1 (0.31%) Terraform
2 1 (0.31%) ZABBIX
Vendors
1 69 (21.10%) SAP
2 39 (11.93%) Salesforce.com
3 22 (6.73%) Adobe
4 21 (6.42%) Microsoft
5 18 (5.50%) Google
6 17 (5.20%) Oracle
7 12 (3.67%) Salesforce Marketing Cloud
8 9 (2.75%) Ensighten
8 9 (2.75%) Tealium
9 4 (1.22%) Cisco
9 4 (1.22%) IBM
9 4 (1.22%) VMware
10 3 (0.92%) Dell
10 3 (0.92%) Demandware
10 3 (0.92%) Jitterbit
11 2 (0.61%) Citrix
11 2 (0.61%) Hotjar
11 2 (0.61%) Omniture
11 2 (0.61%) ServiceNow
12 1 (0.31%) Qualys