Period
to 2 April 2020

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in the South East. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 2 April 2020 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
England > South East
6 months to
2 Apr 2020
Same period 2019 Same period 2018
Rank 76 97 75
Rank change year-on-year +21 -22 -7
Contract jobs citing Marketing 256 389 503
As % of all contract jobs advertised in the South East 2.64% 2.49% 3.00%
As % of the General category 8.56% 7.58% 8.61%
Number of daily rates quoted 178 207 290
Median daily rate £425 £450 £396
Median daily rate % change year-on-year -5.56% +13.64% -1.00%
10th Percentile £219 £238 £207
90th Percentile £660 £600 £575
England median daily rate £475 £475 £425
% change year-on-year - +11.76% +1.19%
Number of hourly rates quoted 2 8 9
Median hourly rate £20.50 £35.75 £38.00
Median hourly rate % change year-on-year -42.66% -5.92% +43.40%
10th Percentile £19.25 £18.38 £19.50
90th Percentile £21.75 £47.89 £58.50
England median hourly rate £27.50 £21.25 £30.77
% change year-on-year +29.41% -30.94% +36.91%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the South East with a requirement for common skills.

All General Skills
South East
Contract vacancies with a requirement for common skills 2,992 5,134 5,843
As % of all contract IT jobs advertised in the South East 30.80% 32.83% 34.83%
Number of daily rates quoted 1,674 2,923 3,177
Median daily rate £450 £450 £438
Median daily rate % change year-on-year - +2.86% +4.79%
10th Percentile £231 £263 £261
90th Percentile £638 £619 £600
England median daily rate £500 £500 £475
% change year-on-year - +5.26% +5.56%
Number of hourly rates quoted 157 199 183
Median hourly rate £23.88 £26.50 £24.00
Median hourly rate % change year-on-year -9.89% +10.42% -4.00%
10th Percentile £12.98 £12.21 £11.80
90th Percentile £49.70 £51.86 £48.60
Median hourly rate £23.94 £22.92 £22.01
% change year-on-year +4.47% +4.12% +2.36%

Marketing
Job Vacancy Trend in the South East

Job postings citing Marketing as a proportion of all IT jobs advertised in the South East.

Job vacancy trend for Marketing in the South East

Marketing
Contractor Daily Rate Trend in the South East

3-month moving average daily rate quoted in jobs citing Marketing in the South East.

Daily rate trend for Marketing in the South East

Marketing
Daily Rate Histogram in the South East

Daily rate distribution for jobs citing Marketing in the South East over the 6 months to 2 April 2020.

Daily rate histogram for Marketing in the South East

Marketing
Contractor Hourly Rate Trend in the South East

3-month moving average hourly rates quoted in jobs citing Marketing in the South East.

Hourly rate trend for Marketing in the South East

Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the South East region over the 6 months to 2 April 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Thames Valley -8 107 £450 +5.88% 32
Berkshire -23 64 £450 +2.86% 17
Hampshire +34 52 £450 - 23
Surrey +43 48 £350 -30.00% 35
Buckinghamshire +16 22 £500 +25.00% 7
Oxfordshire +26 21 £450 +18.42% 8
West Sussex +28 19 £425 -4.23% 10
East Sussex +16 12 £425 +30.77% 5
Kent +23 10 £450 -25.00% 7
Middlesex +16 1 £550 +92.98% 2
Marketing
England

For the 6 months to 2 April 2020, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the South East region with a requirement for Marketing.

1 82 (32.03%) Digital Marketing
2 66 (25.78%) Finance
3 64 (25.00%) Agile Software Development
4 51 (19.92%) Business Intelligence
5 49 (19.14%) CRM
6 48 (18.75%) SAP
6 48 (18.75%) Electronics
7 47 (18.36%) Telecoms
8 43 (16.80%) Salesforce.com
8 43 (16.80%) Public Sector
9 42 (16.41%) SQL
10 41 (16.02%) Analytics
11 40 (15.63%) Manufacturing
11 40 (15.63%) Programme Management
12 37 (14.45%) Stakeholder Management
13 34 (13.28%) JavaScript
14 31 (12.11%) Project Management
14 31 (12.11%) Adobe
14 31 (12.11%) Analytical Skills
15 30 (11.72%) Python
16 27 (10.55%) User Experience
17 26 (10.16%) HTML
18 24 (9.38%) Microsoft
18 24 (9.38%) Data Science
19 23 (8.98%) Google
20 22 (8.59%) Security Cleared
20 22 (8.59%) AWS
21 20 (7.81%) Scrum
22 19 (7.42%) Google Analytics
22 19 (7.42%) Salesforce Marketing Cloud

Marketing
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 18 (7.03%) CMS
2 15 (5.86%) SharePoint
3 8 (3.13%) Confluence
4 7 (2.73%) SAS
5 6 (2.34%) Apache Spark
6 5 (1.95%) Jupyter
6 5 (1.95%) WordPress
7 3 (1.17%) Adobe Experience Manager
7 3 (1.17%) Apache
7 3 (1.17%) Drupal
7 3 (1.17%) Tomcat
7 3 (1.17%) WebLogic
8 2 (0.78%) Skype for Business
9 1 (0.39%) ArcGIS
9 1 (0.39%) EPiServer
9 1 (0.39%) IIS
9 1 (0.39%) Oracle Spatial
9 1 (0.39%) Sitecore CMS
Applications
1 14 (5.47%) Microsoft PowerPoint
2 13 (5.08%) Microsoft Excel
3 7 (2.73%) Microsoft Office
4 6 (2.34%) Photoshop
5 5 (1.95%) Chatbot
6 4 (1.56%) InDesign
6 4 (1.56%) InVision
7 3 (1.17%) Adobe Creative Suite
7 3 (1.17%) Microsoft Project
8 2 (0.78%) MS Visio
9 1 (0.39%) Adobe Captivate
9 1 (0.39%) Spreadsheet
Business Applications
1 13 (5.08%) Dynamics CRM
2 9 (3.52%) Adobe Campaign
3 5 (1.95%) SAP CRM
3 5 (1.95%) SAP ERP
3 5 (1.95%) SAP IS-U
4 3 (1.17%) Dynamics AX
4 3 (1.17%) Oracle Applications
4 3 (1.17%) Oracle Payables
5 2 (0.78%) Eloqua
5 2 (0.78%) Oracle Cash Management
5 2 (0.78%) Oracle Receivables
5 2 (0.78%) WebTrends
6 1 (0.39%) FastStats
6 1 (0.39%) Oracle ERP
6 1 (0.39%) Salesforce.com CRM
6 1 (0.39%) SAP APO
6 1 (0.39%) SAP HCM
6 1 (0.39%) SAP HR
6 1 (0.39%) SAP Payroll
6 1 (0.39%) Sprinklr
Cloud Services
1 22 (8.59%) AWS
2 19 (7.42%) Google Analytics
3 14 (5.47%) Azure
4 13 (5.08%) Adobe Analytics
4 13 (5.08%) Serverless
5 12 (4.69%) AWS Lambda
6 8 (3.13%) Power Platform
7 6 (2.34%) Amazon S3
8 5 (1.95%) Cloud Computing
9 4 (1.56%) AWS Step Functions
9 4 (1.56%) Dynamics 365
9 4 (1.56%) SaaS
9 4 (1.56%) Salesforce Service Cloud
10 2 (0.78%) Amazon CloudWatch
10 2 (0.78%) Amazon ECS
10 2 (0.78%) Amazon GuardDuty
10 2 (0.78%) AWS CloudFormation
10 2 (0.78%) Salesforce Sales Cloud
10 2 (0.78%) Virtual Private Cloud
10 2 (0.78%) Yammer
Communications & Networking
1 10 (3.91%) 4G
2 8 (3.13%) 3G
2 8 (3.13%) 5G
3 7 (2.73%) Radio Access Network
4 6 (2.34%) DNS
5 4 (1.56%) Internet
6 3 (1.17%) Diameter Protocol
6 3 (1.17%) PPP
6 3 (1.17%) WAN
7 2 (0.78%) 3GPP
7 2 (0.78%) Broadband
7 2 (0.78%) Firewall
7 2 (0.78%) LAN
7 2 (0.78%) LTE
7 2 (0.78%) Skype
7 2 (0.78%) TCP/IP
7 2 (0.78%) Unified Communications
7 2 (0.78%) Wireless
8 1 (0.39%) IPsec
8 1 (0.39%) SMS
Database & Business Intelligence
1 8 (3.13%) Amazon Redshift
1 8 (3.13%) Big Data
1 8 (3.13%) Power BI
2 6 (2.34%) Data Mining
2 6 (2.34%) Hadoop
3 5 (1.95%) Data Warehouse
4 4 (1.56%) SQL Server
5 3 (1.17%) GIS
5 3 (1.17%) Oracle BI Publisher
5 3 (1.17%) Oracle Database
5 3 (1.17%) Oracle Database 12c
5 3 (1.17%) Oracle ODI
6 2 (0.78%) Data Lake
6 2 (0.78%) MongoDB
6 2 (0.78%) SQL Server Integration Services
7 1 (0.39%) Azure SQL Data Warehouse
7 1 (0.39%) Azure SQL Database
7 1 (0.39%) NoSQL
7 1 (0.39%) Qlik Sense
7 1 (0.39%) SAP Data Services
Development Applications
1 8 (3.13%) JIRA
2 6 (2.34%) Jenkins
3 5 (1.95%) Git (software)
4 4 (1.56%) Axure RP
5 3 (1.17%) Dreamweaver
6 2 (0.78%) Oracle APEX
7 1 (0.39%) GitLab
7 1 (0.39%) Snyk
7 1 (0.39%) SonarQube
7 1 (0.39%) Subversion
General
1 66 (25.78%) Finance
2 48 (18.75%) Electronics
3 47 (18.36%) Telecoms
4 43 (16.80%) Public Sector
5 40 (15.63%) Manufacturing
6 15 (5.86%) Retail
7 6 (2.34%) Advertising
8 5 (1.95%) Pharmaceutical
9 4 (1.56%) Automotive
9 4 (1.56%) Legal
9 4 (1.56%) Publishing
10 3 (1.17%) Billing
10 3 (1.17%) General Ledger
10 3 (1.17%) Law
11 2 (0.78%) Military
12 1 (0.39%) Dutch Language
12 1 (0.39%) Finnish Language
12 1 (0.39%) German Language
12 1 (0.39%) Polish Language
12 1 (0.39%) Swedish Language
Job Titles
1 30 (11.72%) Analyst
2 25 (9.77%) Developer
3 22 (8.59%) Consultant
4 21 (8.20%) Project Manager
5 19 (7.42%) Architect
5 19 (7.42%) Designer
6 16 (6.25%) Marketing Manager
7 10 (3.91%) CRM Manager
7 10 (3.91%) Solutions Architect
8 9 (3.52%) Data Manager
8 9 (3.52%) Data Scientist
8 9 (3.52%) Digital Analyst
9 8 (3.13%) Data Engineer
9 8 (3.13%) Product Manager
10 7 (2.73%) AWS Engineer
10 7 (2.73%) Business Manager
10 7 (2.73%) Content Designer
10 7 (2.73%) Digital Marketing Manager
10 7 (2.73%) Digital Project Manager
10 7 (2.73%) UX Designer
Libraries, Frameworks & Software Standards
1 26 (10.16%) HTML
2 13 (5.08%) CSS
3 9 (3.52%) React
4 7 (2.73%) AngularJS
4 7 (2.73%) HTML5
5 6 (2.34%) Web Services
6 5 (1.95%) .NET
6 5 (1.95%) CSS3
6 5 (1.95%) Django
6 5 (1.95%) jQuery
6 5 (1.95%) JSON
7 4 (1.56%) Ajax
7 4 (1.56%) REST
8 3 (1.17%) ASP.NET MVC
8 3 (1.17%) Flash
8 3 (1.17%) J2EE
8 3 (1.17%) Middleware
8 3 (1.17%) Node.js
8 3 (1.17%) XML
8 3 (1.17%) XSLT
Miscellaneous
1 31 (12.11%) Analytical Skills
2 27 (10.55%) User Experience
3 17 (6.64%) Algorithms
4 14 (5.47%) Analytical Mindset
5 12 (4.69%) Social Media
6 10 (3.91%) e-Learning
6 10 (3.91%) Mobile App
7 9 (3.52%) Podcast
8 8 (3.13%) Acoustics
8 8 (3.13%) NHS
9 7 (2.73%) Self-Motivation
10 5 (1.95%) Graphic Design
10 5 (1.95%) Management Information System
11 4 (1.56%) Data Structures
12 3 (1.17%) Derivative
12 3 (1.17%) Marketing Technology
13 2 (0.78%) Augmented Reality
13 2 (0.78%) Internet of Things
13 2 (0.78%) Life Science
13 2 (0.78%) Virtual Team
Operating Systems
1 11 (4.30%) Windows
2 9 (3.52%) Linux
3 8 (3.13%) Windows 10
4 4 (1.56%) Windows 7
4 4 (1.56%) Windows Server
5 3 (1.17%) Oracle Linux
6 2 (0.78%) CentOS
6 2 (0.78%) Windows Server 2008
6 2 (0.78%) Windows Server 2016
7 1 (0.39%) VMS
Processes & Methodologies
1 82 (32.03%) Digital Marketing
2 64 (25.00%) Agile Software Development
3 51 (19.92%) Business Intelligence
4 49 (19.14%) CRM
5 41 (16.02%) Analytics
6 40 (15.63%) Programme Management
7 37 (14.45%) Stakeholder Management
8 31 (12.11%) Project Management
9 24 (9.38%) Data Science
10 20 (7.81%) Scrum
11 17 (6.64%) Project Delivery
12 16 (6.25%) Machine Learning
12 16 (6.25%) Problem-Solving
12 16 (6.25%) Time Management
13 15 (5.86%) Actionable Insight
13 15 (5.86%) Data Modelling
13 15 (5.86%) Migration
13 15 (5.86%) User Stories
14 14 (5.47%) Content Management
15 13 (5.08%) E-Commerce
Programming Languages
1 42 (16.41%) SQL
2 34 (13.28%) JavaScript
3 30 (11.72%) Python
4 10 (3.91%) Java
5 9 (3.52%) C#
6 6 (2.34%) PHP
6 6 (2.34%) PL/SQL
7 5 (1.95%) Apex Code
7 5 (1.95%) C++
8 4 (1.56%) C
9 3 (1.17%) PowerShell
9 3 (1.17%) Shell Script
10 2 (0.78%) VBA
11 1 (0.39%) Bash Shell
11 1 (0.39%) Embedded C
11 1 (0.39%) Embedded C++
11 1 (0.39%) MATLAB
11 1 (0.39%) Objective-C
11 1 (0.39%) Ruby
11 1 (0.39%) Scala
Qualifications
1 22 (8.59%) Security Cleared
2 18 (7.03%) Degree
3 15 (5.86%) SC Cleared
4 9 (3.52%) DV Cleared
5 4 (1.56%) PMI Certification
5 4 (1.56%) PMP
6 3 (1.17%) CCDP
6 3 (1.17%) CCIE
6 3 (1.17%) Cisco Certification
6 3 (1.17%) LPIC
6 3 (1.17%) Master's Degree
6 3 (1.17%) MCSE
6 3 (1.17%) Microsoft Certification
6 3 (1.17%) OSCP
6 3 (1.17%) PRINCE2 Certification
7 2 (0.78%) CCA
7 2 (0.78%) Citrix Certification
7 2 (0.78%) PhD
7 2 (0.78%) PRINCE2 Practitioner
8 1 (0.39%) MBA
Quality Assurance & Compliance
1 13 (5.08%) QA
2 12 (4.69%) GDPR
3 6 (2.34%) PMO
4 1 (0.39%) Data Quality
4 1 (0.39%) ISO/IEC 27001
4 1 (0.39%) JSP 440
4 1 (0.39%) NIST
System Software
1 5 (1.95%) Active Directory
1 5 (1.95%) Docker
2 2 (0.78%) DFS Replication
2 2 (0.78%) VMware ESXi
2 2 (0.78%) VMware Infrastructure
2 2 (0.78%) XenApp
2 2 (0.78%) XenDesktop
3 1 (0.39%) HDFS
3 1 (0.39%) vSphere
Systems Management
1 5 (1.95%) Terraform
2 4 (1.56%) Ansible
2 4 (1.56%) SCCM
3 1 (0.39%) Cisco Prime
3 1 (0.39%) HAProxy
3 1 (0.39%) Kubernetes
3 1 (0.39%) WSUS
3 1 (0.39%) ZABBIX
Vendors
1 48 (18.75%) SAP
2 43 (16.80%) Salesforce.com
3 31 (12.11%) Adobe
4 24 (9.38%) Microsoft
5 23 (8.98%) Google
6 19 (7.42%) Salesforce Marketing Cloud
7 10 (3.91%) Oracle
8 8 (3.13%) Tableau
9 6 (2.34%) Ensighten
9 6 (2.34%) Tealium
9 6 (2.34%) VMware
10 3 (1.17%) Avaya
10 3 (1.17%) Cadence
10 3 (1.17%) Facebook
11 2 (0.78%) Cisco
11 2 (0.78%) Citrix
11 2 (0.78%) Gigya
11 2 (0.78%) IBM
11 2 (0.78%) Omniture
11 2 (0.78%) Talend