Creative Strategy Contract Job Trends in the UK excluding London

Creative Strategies
UK > UK excluding London

The table below provides summary statistics and contractor rates for jobs advertised in the UK excluding London requiring Creative Strategy skills. It covers contract job vacancies from the 6 months leading up to 9 January 2026, with comparisons to the same periods in the previous two years.

6 months to
9 Jan 2026
Same period 2025 Same period 2024
Rank 402 347 387
Rank change year-on-year -55 +40 +103
Contract jobs citing Creative Strategy 2 1 19
As % of all contract jobs in the UK excluding London 0.011% 0.007% 0.099%
As % of the Processes & Methodologies category 0.013% 0.008% 0.11%
Number of daily rates quoted 2 0 6
10th Percentile £625 - £46
25th Percentile £644 - £113
Median daily rate (50th Percentile) £700 - £400
Median % change year-on-year - - -27.54%
75th Percentile £769 - £497
90th Percentile £795 - £500
UK median daily rate £669 £398 £463
% change year-on-year +68.24% -14.05% -2.63%

All Process & Methodology Skills
UK excluding London

Creative Strategy falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the UK excluding London.

Contract vacancies with a requirement for process or methodology skills 15,466 12,259 16,774
As % of all contract IT jobs advertised in the UK excluding London 85.21% 87.73% 87.12%
Number of daily rates quoted 9,476 7,157 10,726
10th Percentile £221 £240 £250
25th Percentile £375 £381 £400
Median daily rate (50th Percentile) £475 £500 £500
Median % change year-on-year -5.00% - -
75th Percentile £575 £600 £600
90th Percentile £675 £685 £688
UK median daily rate £500 £525 £525
% change year-on-year -4.76% - -4.55%
Number of hourly rates quoted 1,689 696 1,250
10th Percentile £14.32 £15.50 £14.16
25th Percentile £17.25 £20.00 £17.66
Median hourly rate £23.83 £30.11 £45.00
Median % change year-on-year -20.86% -33.10% +65.14%
75th Percentile £55.00 £63.75 £65.00
90th Percentile £68.75 £73.66 £77.00
UK median hourly rate £25.15 £32.50 £42.50
% change year-on-year -22.62% -23.53% +22.16%

Creative Strategy
Job Vacancy Trend in the UK excluding London

Historical trend showing the proportion of contract IT job postings citing Creative Strategy relative to all contract IT jobs advertised in the UK excluding London.

Creative Strategy job vacancy trend in the UK excluding London

Creative Strategy
Daily Rate Trend in the UK excluding London

Contractor daily rate distribution trend for jobs in the UK excluding London citing Creative Strategy.

Contractor daily rate distribution trend for jobs in the UK excluding London citing Creative Strategy

Creative Strategy
Daily Rate Histogram in the UK excluding London

Daily rate distribution for jobs citing Creative Strategy in the UK excluding London over the 6 months to 9 January 2026.

Daily rate histogram for Creative Strategy in the UK excluding London

Creative Strategy
Contract Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Creative Strategy within the UK excluding London region over the 6 months to 9 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
North of England -46 2 £700 -
North West - 2 £700 -
Creative Strategy
UK

Creative Strategy
Co-Occurring Skills & Capabilities in the UK excluding London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 1 (50.00%) CMS
Business Applications
1 1 (50.00%) Dynamics CRM
Cloud Services
1 2 (100.00%) Power Platform
Database & Business Intelligence
1 2 (100.00%) Looker
1 2 (100.00%) Power BI
Development Applications
1 2 (100.00%) JIRA
General
1 2 (100.00%) Marketing
Job Titles
1 1 (50.00%) CRM Manager
1 1 (50.00%) CRM Project Manager
1 1 (50.00%) Head of CRM
1 1 (50.00%) Head of Projects
1 1 (50.00%) Project Manager
Miscellaneous
1 2 (100.00%) Marketing Technology
Processes & Methodologies
1 2 (100.00%) Analytics
1 2 (100.00%) Business Intelligence
1 2 (100.00%) Campaign Management
1 2 (100.00%) Content Development
1 2 (100.00%) Conversion Rate Optimisation
1 2 (100.00%) CRM
1 2 (100.00%) Customer Experience
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Funnel Analysis
1 2 (100.00%) Marketing Analytics
1 2 (100.00%) Multivariate Testing
1 2 (100.00%) Personalization
2 1 (50.00%) Content Management
2 1 (50.00%) Continuous Improvement
2 1 (50.00%) Customer Engagement
2 1 (50.00%) Data Integration
2 1 (50.00%) IT Strategy
2 1 (50.00%) Marketing Strategy
2 1 (50.00%) Programme Management
2 1 (50.00%) Project Management
Vendors
1 1 (50.00%) Microsoft
1 1 (50.00%) Salesforce
1 1 (50.00%) Zoho