Data Analytics Contracts in the West Midlands

Data Analytics
England > West Midlands

The table below provides summary statistics for contract job vacancies advertised in the West Midlands requiring Data Analytics skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Data Analytics over the 6 months leading up to 30 May 2025, comparing them to the same period in the previous two years.

6 months to
30 May 2025
Same period 2024 Same period 2023
Rank 80 62 89
Rank change year-on-year -18 +27 -8
Contract jobs citing Data Analytics 15 50 37
As % of all contract jobs advertised in the West Midlands 1.07% 2.57% 1.66%
As % of the Processes & Methodologies category 1.21% 3.09% 1.89%
Number of daily rates quoted 6 39 25
10th Percentile £406 £335 £473
25th Percentile £519 £358 £513
Median daily rate (50th Percentile) £574 £450 £540
Median % change year-on-year +27.44% -16.67% +0.93%
75th Percentile £655 £700 £545
90th Percentile £703 £775 £565
England median daily rate £525 £544 £550
% change year-on-year -3.54% -1.05% -4.35%
Number of hourly rates quoted 2 0 0
10th Percentile £15.63 - -
25th Percentile £16.15 - -
Median hourly rate £17.59 - -
75th Percentile £18.45 - -
90th Percentile £18.62 - -
England median hourly rate £28.75 £40.00 £78.00
% change year-on-year -28.13% -48.72% +122.86%

All Process and Methodology Skills
West Midlands

Data Analytics falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the West Midlands.

Contract vacancies with a requirement for process or methodology skills 1,241 1,617 1,961
As % of all contract IT jobs advertised in the West Midlands 88.77% 83.09% 87.90%
Number of daily rates quoted 807 1,076 1,329
10th Percentile £200 £266 £263
25th Percentile £375 £363 £400
Median daily rate (50th Percentile) £483 £500 £525
Median % change year-on-year -3.40% -4.76% +6.06%
75th Percentile £578 £625 £610
90th Percentile £665 £750 £700
England median daily rate £525 £525 £550
% change year-on-year - -4.55% +1.85%
Number of hourly rates quoted 62 117 50
10th Percentile £12.62 £11.10 £12.50
25th Percentile £13.78 £14.13 £13.87
Median hourly rate £19.50 £22.50 £21.69
Median % change year-on-year -13.33% +3.73% +28.92%
75th Percentile £30.05 £40.50 £28.75
90th Percentile £50.00 £58.75 £48.13
England median hourly rate £28.17 £37.50 £37.50
% change year-on-year -24.89% - +50.00%

Data Analytics
Job Vacancy Trend in the West Midlands

Job postings citing Data Analytics as a proportion of all IT jobs advertised in the West Midlands.

Job vacancy trend for Data Analytics in the West Midlands

Data Analytics
Contractor Daily Rate Trend in the West Midlands

3-month moving average daily rate quoted in jobs citing Data Analytics in the West Midlands.

Daily rate trend for Data Analytics in the West Midlands

Data Analytics
Daily Rate Histogram in the West Midlands

Daily rate distribution for jobs citing Data Analytics in the West Midlands over the 6 months to 30 May 2025.

Daily rate histogram for Data Analytics in the West Midlands

Data Analytics
Contractor Hourly Rate Trend in the West Midlands

3-month moving average hourly rates quoted in jobs citing Data Analytics in the West Midlands.

Hourly rate trend for Data Analytics in the West Midlands

Data Analytics
Contract Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Data Analytics within the West Midlands region over the 6 months to 30 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Birmingham +13 9 £572 +90.67% 41
Warwickshire -17 2 £725 +3.57% 8
Coventry +3 1 £575 +4.55% 31
Shropshire -14 1 £525 +46.65% 68
Solihull - 1 - - 1
Data Analytics
England

Data Analytics
Co-occurring Skills and Capabilities in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (13.33%) Confluence
2 1 (6.67%) SAS
Applications
1 2 (13.33%) Microsoft Excel
2 1 (6.67%) Microsoft Project
2 1 (6.67%) MS Visio
Cloud Services
1 7 (46.67%) Power Platform
2 4 (26.67%) Adobe Analytics
2 4 (26.67%) Google Analytics
3 3 (20.00%) Azure
4 2 (13.33%) Azure Synapse Analytics
5 1 (6.67%) AWS
5 1 (6.67%) Azure Data Factory
5 1 (6.67%) Azure DevOps
5 1 (6.67%) Microsoft Purview
5 1 (6.67%) Snowflake
5 1 (6.67%) SuccessFactors
Database & Business Intelligence
1 7 (46.67%) Power BI
2 3 (20.00%) Data Warehouse
3 2 (13.33%) Relational Database
4 1 (6.67%) Azure SQL Database
4 1 (6.67%) Metadata
4 1 (6.67%) Microsoft Analysis Services
4 1 (6.67%) SQL Server
4 1 (6.67%) SQL Server Analysis Services
Development Applications
1 2 (13.33%) JIRA
2 1 (6.67%) Visual Studio
General
1 9 (60.00%) Social Skills
2 8 (53.33%) Finance
3 7 (46.67%) Public Sector
4 5 (33.33%) Analytical Skills
5 4 (26.67%) Brand Awareness
5 4 (26.67%) Marketing
6 2 (13.33%) Legal
6 2 (13.33%) Local Government
6 2 (13.33%) Manufacturing
7 1 (6.67%) Banking
7 1 (6.67%) Influencing Skills
7 1 (6.67%) Military
7 1 (6.67%) Presentation Skills
Job Titles
1 4 (26.67%) Campaign Manager
2 3 (20.00%) Lead
3 2 (13.33%) Analyst
3 2 (13.33%) Data Engineer
3 2 (13.33%) Senior
3 2 (13.33%) Support Officer
3 2 (13.33%) Systems Support
4 1 (6.67%) Analytics Manager
4 1 (6.67%) Architect
4 1 (6.67%) Business Analyst
4 1 (6.67%) Business Intelligence Manager
4 1 (6.67%) Business Intelligence Project Manager
4 1 (6.67%) Data Architect
4 1 (6.67%) Data Manager
4 1 (6.67%) Engagement Manager
4 1 (6.67%) Project Manager
4 1 (6.67%) Senior Analyst
4 1 (6.67%) Senior Manager
4 1 (6.67%) Technical Analyst
4 1 (6.67%) Technical Business Analyst
Miscellaneous
1 4 (26.67%) Social Media
2 1 (6.67%) IoT
2 1 (6.67%) Team-Oriented Environment
Processes & Methodologies
1 15 (100.00%) Analytics
2 6 (40.00%) Business Intelligence
3 5 (33.33%) Performance Metrics
3 5 (33.33%) Stakeholder Management
4 4 (26.67%) Agile
4 4 (26.67%) B2B
4 4 (26.67%) Campaign Management
4 4 (26.67%) Content Development
4 4 (26.67%) Decision-Making
4 4 (26.67%) Demand Generation
4 4 (26.67%) DevOps
4 4 (26.67%) Intelligent Automation
4 4 (26.67%) Lead Generation
4 4 (26.67%) Marketing Automation
4 4 (26.67%) Multichannel Marketing
4 4 (26.67%) Performance Measurement
4 4 (26.67%) Project Management
4 4 (26.67%) Software Engineering
4 4 (26.67%) Storytelling
4 4 (26.67%) Strategic Planning
Programming Languages
1 5 (33.33%) SQL
2 2 (13.33%) Python
Qualifications
1 3 (20.00%) Degree
2 2 (13.33%) SC Cleared
2 2 (13.33%) Security Cleared
3 1 (6.67%) CITP
3 1 (6.67%) Microsoft Certification
Quality Assurance & Compliance
1 3 (20.00%) Data Quality
2 1 (6.67%) GDPR
2 1 (6.67%) ISO 9001
Vendors
1 4 (26.67%) Adobe
1 4 (26.67%) Google
2 3 (20.00%) Microsoft
3 2 (13.33%) SAP
4 1 (6.67%) Atlassian
4 1 (6.67%) Databricks