Period
to 28 March 2020

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Yorkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 28 March 2020 with a comparison to the same period over the previous 2 years.

Marketing
England > Yorkshire
6 months to
28 Mar 2020
Same period 2019 Same period 2018
Rank 66 89 58
Rank change year-on-year +23 -31 +23
Permanent jobs citing Marketing 231 235 448
As % of all permanent jobs advertised in Yorkshire 3.87% 3.23% 4.39%
As % of the General category 11.71% 10.21% 11.20%
Number of salaries quoted 218 200 345
Median annual salary £45,000 £40,000 £37,500
Median salary % change year-on-year +12.50% +6.67% -
10th Percentile £29,000 £26,250 £22,500
90th Percentile £67,500 £63,850 £55,000
England median annual salary £51,500 £50,000 £45,000
% change year-on-year +3.00% +11.11% -

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Yorkshire with a requirement for common skills.

All General Skills
Yorkshire
Permanent vacancies with a requirement for common skills 1,973 2,301 4,000
As % of all permanent IT jobs advertised in Yorkshire 33.09% 31.65% 39.15%
Number of salaries quoted 1,548 1,749 3,267
Median annual salary £47,500 £45,000 £42,500
Median salary % change year-on-year +5.56% +5.88% +6.25%
10th Percentile £28,750 £26,250 £25,500
90th Percentile £72,500 £67,500 £61,250
England median annual salary £57,500 £55,000 £51,000
% change year-on-year +4.55% +7.84% +2.00%

Marketing
Job Vacancy Trend in Yorkshire

Job postings citing Marketing as a proportion of all IT jobs advertised in Yorkshire.

Job vacancy trend for Marketing in Yorkshire

Marketing
Salary Trend in Yorkshire

3-month moving average salary quoted in jobs citing Marketing in Yorkshire.

Salary trend for Marketing in Yorkshire

Marketing
Salary Histogram in Yorkshire

Salary distribution for jobs citing Marketing in Yorkshire over the 6 months to 28 March 2020.

Salary histogram for Marketing in Yorkshire

Marketing
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Yorkshire region over the 6 months to 28 March 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire +25 179 £45,000 +7.14% 32
North Yorkshire +49 36 £45,000 +13.92% 9
South Yorkshire -5 11 £45,000 +28.57% 7
East Yorkshire +8 4 £60,000 +88.98% 5
Marketing
England

For the 6 months to 28 March 2020, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Yorkshire region with a requirement for Marketing.

1 119 (51.52%) Agile Software Development
2 56 (24.24%) JavaScript
3 55 (23.81%) HTML
4 54 (23.38%) CSS
5 46 (19.91%) Git (software)
6 43 (18.61%) Problem-Solving
7 37 (16.02%) Degree
8 32 (13.85%) SQL
9 29 (12.55%) Microsoft
9 29 (12.55%) Scrum
10 28 (12.12%) PHP
10 28 (12.12%) Python
10 28 (12.12%) Analytical Skills
11 26 (11.26%) Java
12 25 (10.82%) High Availability
13 24 (10.39%) E-Commerce
13 24 (10.39%) Windows
14 22 (9.52%) jQuery
15 21 (9.09%) NoSQL
16 20 (8.66%) RabbitMQ
16 20 (8.66%) Docker
16 20 (8.66%) Business Development
16 20 (8.66%) Google
16 20 (8.66%) Active Directory
16 20 (8.66%) Finance
17 19 (8.23%) Test Automation
17 19 (8.23%) Analytics
18 18 (7.79%) SDLC
18 18 (7.79%) Decision-Making
19 17 (7.36%) Collaborative Working

Marketing
Co-occurring IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (6.06%) nginx
2 13 (5.63%) CMS
3 12 (5.19%) Elasticsearch
3 12 (5.19%) Exchange Server 2007
3 12 (5.19%) Exchange Server 2013
3 12 (5.19%) MS Exchange
4 4 (1.73%) WordPress
5 1 (0.43%) Apache
5 1 (0.43%) Sitecore CMS
5 1 (0.43%) Umbraco
Applications
1 13 (5.63%) Microsoft Office
2 3 (1.30%) Photoshop
3 2 (0.87%) Adobe XD
3 2 (0.87%) InDesign
4 1 (0.43%) Adobe Illustrator
4 1 (0.43%) Chatbot
4 1 (0.43%) MS Visio
4 1 (0.43%) Sketch
Business Applications
1 11 (4.76%) Magento
2 4 (1.73%) Eloqua
3 2 (0.87%) Epicor Tropos
4 1 (0.43%) Dynamics CRM
4 1 (0.43%) Shopify
Cloud Services
1 14 (6.06%) Office 365
2 12 (5.19%) Azure
3 9 (3.90%) Google Analytics
4 7 (3.03%) Cloud Computing
5 6 (2.60%) Adobe Analytics
5 6 (2.60%) FinancialForce
5 6 (2.60%) Force.com
5 6 (2.60%) SaaS
6 5 (2.16%) AWS
7 4 (1.73%) PaaS
8 2 (0.87%) Adobe Creative Cloud
8 2 (0.87%) AWS CloudFormation
8 2 (0.87%) GCP
8 2 (0.87%) Trello
9 1 (0.43%) AdWords
9 1 (0.43%) AWS Lambda
9 1 (0.43%) Dynamics 365
9 1 (0.43%) Google Docs
9 1 (0.43%) Power Platform
9 1 (0.43%) Serverless
Communications & Networking
1 2 (0.87%) Firewall
1 2 (0.87%) Internet
1 2 (0.87%) SMS
1 2 (0.87%) WAN
2 1 (0.43%) DHCP
2 1 (0.43%) DNS
2 1 (0.43%) HTTP
2 1 (0.43%) NAS
2 1 (0.43%) VoIP
2 1 (0.43%) VPN
2 1 (0.43%) Wi-Fi
Database & Business Intelligence
1 21 (9.09%) NoSQL
2 17 (7.36%) MongoDB
3 14 (6.06%) MySQL
3 14 (6.06%) Redis
4 12 (5.19%) PostgreSQL
5 8 (3.46%) Hadoop
5 8 (3.46%) Riak
6 5 (2.16%) SQL Server
7 3 (1.30%) Big Data
7 3 (1.30%) BusinessObjects
7 3 (1.30%) SQL Server Reporting Services
8 1 (0.43%) BigQuery
8 1 (0.43%) EDMS
8 1 (0.43%) Power BI
8 1 (0.43%) Qlik Sense
8 1 (0.43%) QlikView
8 1 (0.43%) Relational Database
8 1 (0.43%) SQL Server 2014
8 1 (0.43%) SQL Server Analysis Services
8 1 (0.43%) SQL Server Integration Services
Development Applications
1 46 (19.91%) Git (software)
2 13 (5.63%) Selenium
3 12 (5.19%) Team Foundation Server
4 9 (3.90%) JIRA
5 6 (2.60%) JMeter
5 6 (2.60%) Ranorex
5 6 (2.60%) SpecFlow
6 5 (2.16%) gulp
7 4 (1.73%) PHPUnit
7 4 (1.73%) Visual Studio
7 4 (1.73%) Visual Studio Team System
8 3 (1.30%) Jenkins
9 2 (0.87%) Grunt
9 2 (0.87%) webpack
10 1 (0.43%) Codeception
10 1 (0.43%) Cypress.io
General
1 20 (8.66%) Finance
2 10 (4.33%) Manufacturing
3 8 (3.46%) Electronics
4 6 (2.60%) Aerospace
4 6 (2.60%) Automotive
4 6 (2.60%) Billing
4 6 (2.60%) Public Sector
5 5 (2.16%) Advertising
6 3 (1.30%) Games
6 3 (1.30%) Local Government
6 3 (1.30%) Retail
7 2 (0.87%) Legal
7 2 (0.87%) Telecoms
8 1 (0.43%) Pharmaceutical
Job Titles
1 65 (28.14%) Developer
2 19 (8.23%) Product Manager
3 18 (7.79%) Analyst
4 15 (6.49%) PHP Developer
5 14 (6.06%) JavaScript Developer
6 13 (5.63%) Front End Developer (Client-Side Developer)
6 13 (5.63%) React Developer
6 13 (5.63%) Software Engineer
7 12 (5.19%) Support Engineer
8 11 (4.76%) 3rd Line Support
8 11 (4.76%) Business Analyst
8 11 (4.76%) Senior Developer
8 11 (4.76%) Software Developer
9 10 (4.33%) Python Engineer
10 9 (3.90%) 3rd Line Engineer
10 9 (3.90%) Account Manager
10 9 (3.90%) Business Development Manager
10 9 (3.90%) Consultant
10 9 (3.90%) Development Manager
10 9 (3.90%) Project Manager
Libraries, Frameworks & Software Standards
1 55 (23.81%) HTML
2 54 (23.38%) CSS
3 22 (9.52%) jQuery
4 20 (8.66%) RabbitMQ
5 17 (7.36%) AngularJS
6 16 (6.93%) React
7 15 (6.49%) .NET
7 15 (6.49%) Laravel
7 15 (6.49%) Node.js
7 15 (6.49%) Symfony
8 14 (6.06%) XHTML
9 13 (5.63%) Sass
10 12 (5.19%) Vue.js
11 10 (4.33%) REST
12 9 (3.90%) JSON
12 9 (3.90%) Spring
12 9 (3.90%) WebSockets
13 8 (3.46%) Hibernate
13 8 (3.46%) HTML5
13 8 (3.46%) Kafka
Miscellaneous
1 28 (12.12%) Analytical Skills
2 17 (7.36%) User Experience
3 11 (4.76%) Mobile App
4 10 (4.33%) SCADA
5 8 (3.46%) Greenfield Project
6 7 (3.03%) Analytical Mindset
6 7 (3.03%) Video on Demand
7 6 (2.60%) Self-Motivation
7 6 (2.60%) Video\Live Streaming
8 5 (2.16%) Management Information System
8 5 (2.16%) Social Media
9 4 (1.73%) Public Cloud
10 3 (1.30%) Algorithms
10 3 (1.30%) Data Centre
11 2 (0.87%) Cloud Native
11 2 (0.87%) PMI
12 1 (0.43%) Blog
12 1 (0.43%) Enterprise Software
12 1 (0.43%) FMCG
12 1 (0.43%) Life Science
Operating Systems
1 24 (10.39%) Windows
2 16 (6.93%) Linux
3 15 (6.49%) Windows Server
4 13 (5.63%) Windows 10
5 2 (0.87%) Windows Server 2003
6 1 (0.43%) Amazon Linux
6 1 (0.43%) Debian
6 1 (0.43%) Ubuntu
6 1 (0.43%) Windows 2000 Server
6 1 (0.43%) Windows Embedded Compact
6 1 (0.43%) Windows Server 2008
6 1 (0.43%) Windows Server 2012
6 1 (0.43%) Windows Server 2016
6 1 (0.43%) Windows Server 2019
Processes & Methodologies
1 119 (51.52%) Agile Software Development
2 43 (18.61%) Problem-Solving
3 29 (12.55%) Scrum
4 25 (10.82%) High Availability
5 24 (10.39%) E-Commerce
6 20 (8.66%) Business Development
7 19 (8.23%) Analytics
7 19 (8.23%) Test Automation
8 18 (7.79%) Decision-Making
8 18 (7.79%) SDLC
9 17 (7.36%) Collaborative Working
9 17 (7.36%) Project Delivery
10 16 (6.93%) Customer Requirements
10 16 (6.93%) Digital Marketing
10 16 (6.93%) SEO
11 15 (6.49%) BDD
11 15 (6.49%) Front End Development
11 15 (6.49%) Product Management
11 15 (6.49%) TDD
12 14 (6.06%) DevOps
Programming Languages
1 56 (24.24%) JavaScript
2 32 (13.85%) SQL
3 28 (12.12%) PHP
3 28 (12.12%) Python
4 26 (11.26%) Java
5 15 (6.49%) C#
6 9 (3.90%) C
6 9 (3.90%) TypeScript
7 8 (3.46%) C++
8 7 (3.03%) Apple Swift
8 7 (3.03%) Objective-C
8 7 (3.03%) Ruby
9 5 (2.16%) Bash Shell
10 2 (0.87%) ES6
10 2 (0.87%) PHP 7
10 2 (0.87%) PowerShell
11 1 (0.43%) R
11 1 (0.43%) Shell Script
Qualifications
1 37 (16.02%) Degree
2 7 (3.03%) Master's Degree
3 2 (0.87%) HND
3 2 (0.87%) PMI Certification
3 2 (0.87%) PRINCE2 Practitioner
4 1 (0.43%) ISEB
4 1 (0.43%) SC Cleared
4 1 (0.43%) Security Cleared
Quality Assurance & Compliance
1 15 (6.49%) QA
2 6 (2.60%) ISO 26262
3 5 (2.16%) GDPR
4 1 (0.43%) Actionable Recommendations
4 1 (0.43%) ISO 9001
4 1 (0.43%) ISO/IEC 27001
4 1 (0.43%) PCI DSS
4 1 (0.43%) SLA
System Software
1 20 (8.66%) Active Directory
1 20 (8.66%) Docker
2 16 (6.93%) VMware Infrastructure
3 7 (3.03%) VMware ESXi
4 5 (2.16%) Hyper-V
5 2 (0.87%) vSphere
6 1 (0.43%) Firmware
6 1 (0.43%) KVM
6 1 (0.43%) NFS
6 1 (0.43%) pfSense
6 1 (0.43%) Samba
6 1 (0.43%) vCloud
6 1 (0.43%) XenApp
Systems Management
1 16 (6.93%) Opscode Chef
2 13 (5.63%) Kubernetes
3 12 (5.19%) WSUS
4 9 (3.90%) Ansible
5 8 (3.46%) Puppet
6 2 (0.87%) Terraform
7 1 (0.43%) HAProxy
7 1 (0.43%) Proxmox
7 1 (0.43%) Rancher
7 1 (0.43%) SCCM
Vendors
1 29 (12.55%) Microsoft
2 20 (8.66%) Google
3 16 (6.93%) VMware
4 13 (5.63%) Salesforce.com
5 9 (3.90%) Adobe
5 9 (3.90%) Screaming Frog
6 6 (2.60%) Advent
6 6 (2.60%) Perforce
7 5 (2.16%) Cisco
7 5 (2.16%) Oracle
8 4 (1.73%) HubSpot
8 4 (1.73%) Marketo
8 4 (1.73%) Meraki
8 4 (1.73%) Pardot
9 3 (1.30%) Citrix
10 2 (0.87%) Facebook
10 2 (0.87%) Remedy
10 2 (0.87%) SAP
10 2 (0.87%) Twitter
10 2 (0.87%) YouTube