Period
to

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Yorkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 17 May 2022 with a comparison to the same period over the previous 2 years.

Marketing
England > Yorkshire
6 months to
17 May 2022
Same period 2021 Same period 2020
Rank 88 74 68
Rank change year-on-year -14 -6 +31
Permanent jobs citing Marketing 247 192 186
As % of all permanent jobs advertised in Yorkshire 3.43% 3.73% 3.88%
As % of the General category 5.99% 7.89% 8.17%
Number of salaries quoted 137 143 154
10th Percentile £30,450 £25,500 £29,000
25th Percentile £31,750 £29,750 £36,250
Median annual salary (50th Percentile) £42,500 £47,500 £45,000
Median % change year-on-year -10.53% +5.56% +12.50%
75th Percentile £63,000 £60,000 £57,500
90th Percentile £73,750 £68,750 £67,500
England median annual salary £55,000 £55,000 £52,250
% change year-on-year - +5.26% +4.50%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Yorkshire with a requirement for common skills.

All General Skills
Yorkshire
Permanent vacancies with a requirement for common skills 4,123 2,432 2,278
As % of all permanent IT jobs advertised in Yorkshire 57.21% 47.20% 47.54%
Number of salaries quoted 2,641 1,891 1,861
10th Percentile £28,250 £25,750 £26,250
25th Percentile £37,186 £34,000 £33,750
Median annual salary (50th Percentile) £50,000 £45,000 £45,000
Median % change year-on-year +11.11% - +5.88%
75th Percentile £63,750 £58,750 £57,500
90th Percentile £78,750 £71,250 £68,750
England median annual salary £60,000 £57,500 £55,000
% change year-on-year +4.35% +4.55% +4.76%

Marketing
Job Vacancy Trend in Yorkshire

Job postings citing Marketing as a proportion of all IT jobs advertised in Yorkshire.

Job vacancy trend for Marketing in Yorkshire

Marketing
Salary Trend in Yorkshire

3-month moving average salary quoted in jobs citing Marketing in Yorkshire.

Salary trend for Marketing in Yorkshire

Marketing
Salary Histogram in Yorkshire

Salary distribution for jobs citing Marketing in Yorkshire over the 6 months to 17 May 2022.

Salary histogram for Marketing in Yorkshire

Marketing
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Yorkshire region over the 6 months to 17 May 2022. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
West Yorkshire -2 195 £40,000 -11.11% 24
South Yorkshire +4 31 £45,000 -5.26% 3
North Yorkshire -28 19 £60,000 +37.14% 4
East Yorkshire -10 1 - -
Marketing
England

For the 6 months to 17 May 2022, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Yorkshire region with a requirement for Marketing.

1 113 (45.75%) Agile
2 80 (32.39%) Social Skills
3 65 (26.32%) JavaScript
4 55 (22.27%) HTML
4 55 (22.27%) CSS
5 52 (21.05%) Retail
6 43 (17.41%) Waterfall
7 42 (17.00%) Project Delivery
8 41 (16.60%) Web Development
9 40 (16.19%) Finance
10 38 (15.38%) Stakeholder Management
10 38 (15.38%) SQL
10 38 (15.38%) Social Media
11 37 (14.98%) Project Management
12 36 (14.57%) PHP
13 33 (13.36%) Git (software)
14 31 (12.55%) Analytics
15 30 (12.15%) User Experience
15 30 (12.15%) Problem-Solving
15 30 (12.15%) Digital Marketing
16 29 (11.74%) E-Commerce
16 29 (11.74%) React
17 26 (10.53%) Front End Development
18 25 (10.12%) AWS
19 24 (9.72%) Azure
19 24 (9.72%) Analytical Skills
19 24 (9.72%) CMS
19 24 (9.72%) Content Management
19 24 (9.72%) Accessibility
20 22 (8.91%) Clean Code

Marketing
Co-occurring IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 24 (9.72%) CMS
2 10 (4.05%) Umbraco
3 8 (3.24%) SharePoint
4 6 (2.43%) Headless CMS
4 6 (2.43%) IIS
5 5 (2.02%) Elasticsearch
6 4 (1.62%) EPiServer
6 4 (1.62%) SAS
6 4 (1.62%) WordPress
7 2 (0.81%) Apache
7 2 (0.81%) Apache Pig
7 2 (0.81%) Apache Spark
7 2 (0.81%) Confluence
7 2 (0.81%) Drupal
8 1 (0.40%) WildFly
Applications
1 8 (3.24%) Microsoft Office
2 2 (0.81%) Adobe XD
2 2 (0.81%) InVision
2 2 (0.81%) Microsoft Excel
2 2 (0.81%) Photoshop
3 1 (0.40%) Adobe After Effects
3 1 (0.40%) Adobe Illustrator
3 1 (0.40%) Adobe Premiere
3 1 (0.40%) CINEMA 4D
3 1 (0.40%) Sketch
3 1 (0.40%) UXPin
Business Applications
1 9 (3.64%) Unica
2 6 (2.43%) Adobe Campaign
2 6 (2.43%) FastStats
3 4 (1.62%) Magento
4 3 (1.21%) Shopify
Cloud Services
1 25 (10.12%) AWS
2 24 (9.72%) Azure
3 17 (6.88%) Google Analytics
4 14 (5.67%) Figma
5 10 (4.05%) npm
5 10 (4.05%) Yarn
6 7 (2.83%) Amazon S3
6 7 (2.83%) GitHub
7 6 (2.43%) Amazon EC2
7 6 (2.43%) Amazon ECS
7 6 (2.43%) AWS CloudFormation
7 6 (2.43%) GCP
7 6 (2.43%) Microsoft 365
8 5 (2.02%) Amazon EKS
9 4 (1.62%) Power Platform
10 3 (1.21%) SaaS
11 2 (0.81%) AWS Lambda
11 2 (0.81%) Datadog
11 2 (0.81%) Facebook Ads
11 2 (0.81%) MailChimp
Communications & Networking
1 16 (6.48%) Internet
2 5 (2.02%) DKIM
2 5 (2.02%) DMARC
2 5 (2.02%) DNS
3 2 (0.81%) Broadband
4 1 (0.40%) Firewall
4 1 (0.40%) FTP
4 1 (0.40%) LAN
4 1 (0.40%) Network Security
4 1 (0.40%) SSH
4 1 (0.40%) WAN
Database & Business Intelligence
1 16 (6.48%) MySQL
2 13 (5.26%) SQL Server
3 7 (2.83%) NoSQL
3 7 (2.83%) Redis
3 7 (2.83%) Relational Database
4 6 (2.43%) Amazon RDS
4 6 (2.43%) MariaDB
5 4 (1.62%) Azure SQL Database
5 4 (1.62%) Power BI
6 3 (1.21%) Hadoop
6 3 (1.21%) Metadata
7 2 (0.81%) Apache Cassandra
7 2 (0.81%) Apache Hive
7 2 (0.81%) Big Data
7 2 (0.81%) Data Lake
7 2 (0.81%) Data Mining
7 2 (0.81%) Data Warehouse
7 2 (0.81%) Enterprise Data Warehouse
7 2 (0.81%) HBase
7 2 (0.81%) MongoDB
Development Applications
1 33 (13.36%) Git (software)
2 18 (7.29%) Postman
3 16 (6.48%) gulp
4 14 (5.67%) webpack
5 13 (5.26%) JIRA
5 13 (5.26%) SoapUI
6 10 (4.05%) git-flow
6 10 (4.05%) Jenkins
7 6 (2.43%) Selenium
8 5 (2.02%) Subversion
9 4 (1.62%) Visual Studio
10 3 (1.21%) Bitbucket
11 2 (0.81%) Atlassian Bamboo
11 2 (0.81%) Grunt
11 2 (0.81%) Xcode
12 1 (0.40%) Axure RP
12 1 (0.40%) Balsamiq
12 1 (0.40%) SpecFlow
General
1 80 (32.39%) Social Skills
2 52 (21.05%) Retail
3 40 (16.19%) Finance
4 24 (9.72%) Analytical Skills
5 12 (4.86%) Back Office
6 8 (3.24%) Manufacturing
7 7 (2.83%) Public Sector
8 6 (2.43%) Organisational Skills
9 5 (2.02%) Advertising
9 5 (2.02%) Influencing Skills
10 4 (1.62%) Brand Awareness
10 4 (1.62%) Games
10 4 (1.62%) Presentation Skills
11 3 (1.21%) Aviation
11 3 (1.21%) Humanities
11 3 (1.21%) Inclusion and Diversity
11 3 (1.21%) Local Government
12 2 (0.81%) Automotive
12 2 (0.81%) Electronics
12 2 (0.81%) Financial Institution
Job Titles
1 59 (23.89%) Developer
2 39 (15.79%) Project Manager
3 28 (11.34%) Analyst
4 24 (9.72%) Front End Developer (Client-Side Developer)
5 21 (8.50%) Product Manager
6 18 (7.29%) Test Analyst
7 13 (5.26%) IT Manager
7 13 (5.26%) IT Project Manager
8 11 (4.45%) PHP Developer
8 11 (4.45%) Product Owner
8 11 (4.45%) Web Developer
9 10 (4.05%) Senior Developer
10 9 (3.64%) Digital Executive
10 9 (3.64%) Lead Developer
11 8 (3.24%) .NET Developer
11 8 (3.24%) Senior Manager
11 8 (3.24%) Software Engineer
12 7 (2.83%) Junior
13 6 (2.43%) Programme Manager
13 6 (2.43%) Senior Software Engineer
Libraries, Frameworks & Software Standards
1 55 (22.27%) CSS
1 55 (22.27%) HTML
2 29 (11.74%) React
3 19 (7.69%) Vue.js
4 18 (7.29%) AngularJS
5 17 (6.88%) RESTful
6 16 (6.48%) .NET
7 11 (4.45%) .NET Framework
8 10 (4.05%) DOM
8 10 (4.05%) Parceljs
8 10 (4.05%) Svelte
8 10 (4.05%) Tailwind CSS
9 7 (2.83%) ASP.NET
9 7 (2.83%) Entity Framework
10 6 (2.43%) Apache Flex
10 6 (2.43%) GatsbyJS
10 6 (2.43%) jQuery
10 6 (2.43%) Next.js
10 6 (2.43%) Nuxt
11 5 (2.02%) Laravel
Miscellaneous
1 38 (15.38%) Social Media
2 30 (12.15%) User Experience
3 15 (6.07%) Mobile App
4 14 (5.67%) Xbox
5 12 (4.86%) Digital Media
5 12 (4.86%) EPoS
6 9 (3.64%) Blog
7 6 (2.43%) Contactless
7 6 (2.43%) Data Centre
8 5 (2.02%) Self-Motivation
9 4 (1.62%) 3D Printing
9 4 (1.62%) Algorithms
9 4 (1.62%) Enterprise Software
9 4 (1.62%) Greenfield Project
10 3 (1.21%) Animation
10 3 (1.21%) IoT
11 2 (0.81%) Cyber Defence
11 2 (0.81%) Driving Licence
11 2 (0.81%) Housing Association
11 2 (0.81%) Over-the-Top Content
Operating Systems
1 7 (2.83%) Linux
2 2 (0.81%) Windows
3 1 (0.40%) Android
3 1 (0.40%) Red Hat Enterprise Linux
3 1 (0.40%) Unix
3 1 (0.40%) Windows Server
Processes & Methodologies
1 113 (45.75%) Agile
2 43 (17.41%) Waterfall
3 42 (17.00%) Project Delivery
4 41 (16.60%) Web Development
5 38 (15.38%) Stakeholder Management
6 37 (14.98%) Project Management
7 31 (12.55%) Analytics
8 30 (12.15%) Digital Marketing
8 30 (12.15%) Problem-Solving
9 29 (11.74%) E-Commerce
10 26 (10.53%) Front End Development
11 24 (9.72%) Content Management
12 22 (8.91%) Clean Code
13 19 (7.69%) CI/CD
14 18 (7.29%) API Testing
14 18 (7.29%) MVC
14 18 (7.29%) Product Roadmap
14 18 (7.29%) Scrum
14 18 (7.29%) Test Strategy
15 16 (6.48%) SEO
Programming Languages
1 65 (26.32%) JavaScript
2 38 (15.38%) SQL
3 36 (14.57%) PHP
4 16 (6.48%) ES6
5 15 (6.07%) Python
6 14 (5.67%) C#
7 6 (2.43%) Bash
7 6 (2.43%) R
8 5 (2.02%) Ruby
9 4 (1.62%) C
10 3 (1.21%) C++
10 3 (1.21%) T-SQL
11 2 (0.81%) Apple Swift
11 2 (0.81%) Java
11 2 (0.81%) Kotlin
11 2 (0.81%) PL/SQL
11 2 (0.81%) Shell Script
11 2 (0.81%) TypeScript
12 1 (0.40%) JSX
12 1 (0.40%) VB6
Qualifications
1 20 (8.10%) Degree
2 7 (2.83%) Computer Science Degree
3 3 (1.21%) Master's Degree
4 2 (0.81%) CISM
4 2 (0.81%) CISSP
4 2 (0.81%) ITIL Foundation Certificate
4 2 (0.81%) PhD
5 1 (0.40%) MBA
5 1 (0.40%) PMI Certification
Quality Assurance & Compliance
1 24 (9.72%) Accessibility
2 13 (5.26%) QA
3 6 (2.43%) Data Quality
4 4 (1.62%) GDPR
5 2 (0.81%) ISO/IEC 27001
5 2 (0.81%) PMO
System Software
1 8 (3.24%) Docker
2 2 (0.81%) Apache Flume
2 2 (0.81%) Apache ZooKeeper
3 1 (0.40%) VMware Infrastructure
Systems Management
1 5 (2.02%) Kibana
2 2 (0.81%) Kubernetes
3 1 (0.40%) Jamf Pro
3 1 (0.40%) Red Hat Satellite
3 1 (0.40%) SCCM
3 1 (0.40%) Terraform
Vendors
1 22 (8.91%) Google
2 16 (6.48%) Adobe
3 15 (6.07%) Microsoft
3 15 (6.07%) Salesforce.com
4 10 (4.05%) Amplitude
5 6 (2.43%) Alterian
5 6 (2.43%) Marketo
5 6 (2.43%) SAP
6 5 (2.02%) ANSYS
6 5 (2.02%) Facebook
7 3 (1.21%) Oracle
7 3 (1.21%) Zend
8 2 (0.81%) Apple
8 2 (0.81%) Hortonworks
8 2 (0.81%) Informatica
8 2 (0.81%) Instagram
8 2 (0.81%) New Relic
8 2 (0.81%) PagerDuty
8 2 (0.81%) ServiceNow
8 2 (0.81%) Twitter