Period
to 21 February 2020

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Yorkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 21 February 2020 with a comparison to the same period over the previous 2 years.

Marketing
England > Yorkshire
6 months to
21 Feb 2020
Same period 2019 Same period 2018
Rank 59 91 65
Rank change year-on-year +32 -26 +11
Permanent jobs citing Marketing 263 231 403
As % of all permanent IT jobs advertised in Yorkshire 4.29% 3.17% 4.03%
As % of the General category 12.72% 9.53% 10.62%
Number of salaries quoted 223 181 303
Yorkshire median annual salary £45,000 £42,000 £35,000
Median salary % change year-on-year +7.14% +20.00% -2.78%
10th Percentile £25,500 £26,250 £22,500
90th Percentile £62,000 £64,750 £55,000
England median annual salary £50,000 £50,000 £45,000
% change year-on-year - +11.11% -

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Yorkshire with a requirement for common skills.

All General Skills
Yorkshire
Permanent vacancies with a requirement for common skills 2,067 2,424 3,793
As % of all permanent IT jobs advertised in Yorkshire 33.72% 33.26% 37.92%
Number of salaries quoted 1,614 1,835 3,070
Yorkshire median annual salary £45,000 £45,000 £42,500
Median salary % change year-on-year - +5.88% +6.25%
10th Percentile £27,500 £26,250 £26,000
90th Percentile £70,000 £65,000 £61,250
England median annual salary £57,500 £55,000 £52,500
% change year-on-year +4.55% +4.76% +5.00%

Marketing
Job Vacancy Trend in Yorkshire

Job postings citing Marketing as a percentage of all IT jobs advertised in Yorkshire.

Job vacancy trend for Marketing in Yorkshire

Marketing
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Yorkshire.

Salary trend for Marketing in Yorkshire

Marketing
Salary Histogram in Yorkshire

The salary distribution of IT jobs citing Marketing in Yorkshire over the 6 months to 21 February 2020.

Salary histogram for Marketing in Yorkshire

Marketing
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Yorkshire region over the 6 months to 21 February 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire +23 184 £45,000 - 41
North Yorkshire +59 63 £40,000 +14.29% 12
South Yorkshire -5 12 £45,000 +28.57% 16
East Yorkshire +7 3 £37,500 -3.85% 5
Marketing
England

For the 6 months to 21 February 2020, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Yorkshire region with a requirement for Marketing.

1 124 (47.15%) Agile Software Development
2 53 (20.15%) HTML
2 53 (20.15%) CSS
3 51 (19.39%) JavaScript
4 50 (19.01%) Problem-Solving
5 40 (15.21%) Degree
6 38 (14.45%) SQL
7 37 (14.07%) Git (software)
8 35 (13.31%) Microsoft
9 33 (12.55%) Finance
10 29 (11.03%) Python
10 29 (11.03%) E-Commerce
11 28 (10.65%) Analytics
12 27 (10.27%) High Availability
12 27 (10.27%) Azure
12 27 (10.27%) Analytical Skills
12 27 (10.27%) Windows
12 27 (10.27%) Java
13 25 (9.51%) Scrum
14 24 (9.13%) PHP
14 24 (9.13%) Test Automation
15 23 (8.75%) User Experience
15 23 (8.75%) Business Development
15 23 (8.75%) jQuery
15 23 (8.75%) Decision-Making
16 22 (8.37%) Collaborative Working
16 22 (8.37%) SEO
16 22 (8.37%) Salesforce.com
16 22 (8.37%) Project Management
17 21 (7.98%) Active Directory

Marketing
Co-occurring IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 16 (6.08%) CMS
2 13 (4.94%) MS Exchange
3 12 (4.56%) Exchange Server 2007
3 12 (4.56%) Exchange Server 2013
4 11 (4.18%) Elasticsearch
4 11 (4.18%) nginx
5 7 (2.66%) WordPress
6 5 (1.90%) Drupal
7 3 (1.14%) SAS
8 1 (0.38%) Sitecore CMS
8 1 (0.38%) Umbraco
Applications
1 16 (6.08%) Microsoft Office
2 3 (1.14%) Photoshop
3 2 (0.76%) Adobe Illustrator
3 2 (0.76%) Adobe XD
3 2 (0.76%) InDesign
3 2 (0.76%) Sketch
4 1 (0.38%) Chatbot
4 1 (0.38%) InVision
4 1 (0.38%) MS Visio
Business Applications
1 10 (3.80%) Magento
2 4 (1.52%) Eloqua
3 2 (0.76%) Epicor Tropos
3 2 (0.76%) Shopify
4 1 (0.38%) Dynamics CRM
Cloud Services
1 27 (10.27%) Azure
2 20 (7.60%) Office 365
3 13 (4.94%) SaaS
4 12 (4.56%) FinancialForce
4 12 (4.56%) Force.com
5 8 (3.04%) AWS
6 7 (2.66%) Cloud Computing
6 7 (2.66%) Google Analytics
7 6 (2.28%) Adobe Analytics
8 5 (1.90%) Power Platform
9 4 (1.52%) GCP
10 2 (0.76%) Adobe Creative Cloud
10 2 (0.76%) AWS CloudFormation
10 2 (0.76%) IaaS
10 2 (0.76%) PaaS
10 2 (0.76%) Trello
11 1 (0.38%) Dynamics 365
11 1 (0.38%) Google Docs
11 1 (0.38%) Google Play
11 1 (0.38%) Serverless
Communications & Networking
1 2 (0.76%) DHCP
1 2 (0.76%) DNS
1 2 (0.76%) SMS
1 2 (0.76%) TCP/IP
1 2 (0.76%) WAN
2 1 (0.38%) Firewall
2 1 (0.38%) HTTP
2 1 (0.38%) Internet
Database & Business Intelligence
1 20 (7.60%) NoSQL
2 19 (7.22%) MongoDB
3 13 (4.94%) MySQL
4 11 (4.18%) PostgreSQL
4 11 (4.18%) Redis
5 8 (3.04%) Hadoop
5 8 (3.04%) Riak
6 6 (2.28%) BusinessObjects
7 5 (1.90%) Power BI
7 5 (1.90%) SQL Server
7 5 (1.90%) SQL Server Reporting Services
8 4 (1.52%) SQL Server Integration Services
9 3 (1.14%) Azure SQL Database
10 1 (0.38%) Big Data
10 1 (0.38%) BigQuery
10 1 (0.38%) Enterprise Data Warehouse
10 1 (0.38%) Qlik Sense
10 1 (0.38%) QlikView
10 1 (0.38%) Relational Database
10 1 (0.38%) SAP HANA
Development Applications
1 37 (14.07%) Git (software)
2 18 (6.84%) Selenium
3 12 (4.56%) Team Foundation Server
4 9 (3.42%) SpecFlow
5 8 (3.04%) JIRA
6 6 (2.28%) JMeter
6 6 (2.28%) Ranorex
7 5 (1.90%) gulp
7 5 (1.90%) PHPUnit
8 4 (1.52%) Jenkins
8 4 (1.52%) Visual Studio
8 4 (1.52%) Visual Studio Team System
8 4 (1.52%) WebDriver
9 2 (0.76%) Codeception
9 2 (0.76%) Grunt
9 2 (0.76%) webpack
10 1 (0.38%) Android Studio
10 1 (0.38%) Axure RP
10 1 (0.38%) Cypress.io
10 1 (0.38%) Postman
General
1 33 (12.55%) Finance
2 16 (6.08%) Electronics
3 14 (5.32%) Aerospace
3 14 (5.32%) Automotive
4 12 (4.56%) Billing
4 12 (4.56%) Manufacturing
5 8 (3.04%) Advertising
6 6 (2.28%) Public Sector
6 6 (2.28%) Retail
7 5 (1.90%) Multimedia
8 4 (1.52%) Legal
9 3 (1.14%) Local Government
10 2 (0.76%) Back Office
10 2 (0.76%) Telecoms
11 1 (0.38%) Games
11 1 (0.38%) Pharmaceutical
Job Titles
1 65 (24.71%) Developer
2 30 (11.41%) Product Manager
3 23 (8.75%) Analyst
4 15 (5.70%) Support Engineer
5 13 (4.94%) Account Manager
5 13 (4.94%) Front End Developer (Client-Side Developer)
5 13 (4.94%) PHP Developer
5 13 (4.94%) React Developer
5 13 (4.94%) Software Developer
6 12 (4.56%) 3rd Line Support
6 12 (4.56%) JavaScript Developer
6 12 (4.56%) Software Engineer
7 11 (4.18%) Consultant
7 11 (4.18%) Infrastructure Support
7 11 (4.18%) Tester
8 10 (3.80%) 3rd Line Infrastructure Support
8 10 (3.80%) Project Manager
9 9 (3.42%) Business Analyst
9 9 (3.42%) Development Manager
9 9 (3.42%) Support Specialist
Libraries, Frameworks & Software Standards
1 53 (20.15%) CSS
1 53 (20.15%) HTML
2 23 (8.75%) jQuery
3 21 (7.98%) RabbitMQ
4 19 (7.22%) AngularJS
5 18 (6.84%) React
5 18 (6.84%) Sass
6 17 (6.46%) .NET
7 15 (5.70%) Symfony
8 14 (5.32%) REST
8 14 (5.32%) WebSockets
9 13 (4.94%) Node.js
9 13 (4.94%) XHTML
10 11 (4.18%) Spring
11 10 (3.80%) Kafka
11 10 (3.80%) Laravel
11 10 (3.80%) Vue.js
12 9 (3.42%) HTML5
13 8 (3.04%) Hibernate
13 8 (3.04%) JSON
Miscellaneous
1 27 (10.27%) Analytical Skills
2 23 (8.75%) User Experience
3 12 (4.56%) Mobile App
4 10 (3.80%) Greenfield Project
4 10 (3.80%) SCADA
4 10 (3.80%) Self-Motivation
5 8 (3.04%) Public Cloud
6 7 (2.66%) Analytical Mindset
7 6 (2.28%) Video on Demand
8 5 (1.90%) Algorithms
8 5 (1.90%) Video Editing
8 5 (1.90%) Video\Live Streaming
9 4 (1.52%) Management Information System
9 4 (1.52%) Social Media
10 3 (1.14%) Blog
10 3 (1.14%) Data Centre
11 2 (0.76%) Cloud Native
11 2 (0.76%) Life Science
11 2 (0.76%) PMI
12 1 (0.38%) Smartphone
Operating Systems
1 27 (10.27%) Windows
2 15 (5.70%) Windows 10
3 14 (5.32%) Linux
3 14 (5.32%) Windows Server
4 2 (0.76%) Windows 7
4 2 (0.76%) Windows 8
5 1 (0.38%) Amazon Linux
5 1 (0.38%) Android
5 1 (0.38%) Apple iOS
5 1 (0.38%) Ubuntu
5 1 (0.38%) Windows 2000 Server
5 1 (0.38%) Windows Embedded Compact
5 1 (0.38%) Windows Server 2003
5 1 (0.38%) Windows Server 2008
5 1 (0.38%) Windows Server 2012
Processes & Methodologies
1 124 (47.15%) Agile Software Development
2 50 (19.01%) Problem-Solving
3 29 (11.03%) E-Commerce
4 28 (10.65%) Analytics
5 27 (10.27%) High Availability
6 25 (9.51%) Scrum
7 24 (9.13%) Test Automation
8 23 (8.75%) Business Development
8 23 (8.75%) Decision-Making
9 22 (8.37%) Collaborative Working
9 22 (8.37%) Project Management
9 22 (8.37%) SEO
10 21 (7.98%) Digital Marketing
11 20 (7.60%) Product Management
11 20 (7.60%) SDLC
12 19 (7.22%) Customer Requirements
12 19 (7.22%) Lead Generation
12 19 (7.22%) Resource Management
13 18 (6.84%) DevOps
13 18 (6.84%) Epics
Programming Languages
1 51 (19.39%) JavaScript
2 38 (14.45%) SQL
3 29 (11.03%) Python
4 27 (10.27%) Java
5 24 (9.13%) PHP
6 16 (6.08%) C#
7 14 (5.32%) TypeScript
8 8 (3.04%) C
9 6 (2.28%) Apple Swift
9 6 (2.28%) C++
9 6 (2.28%) Objective-C
9 6 (2.28%) Ruby
10 4 (1.52%) Bash Shell
10 4 (1.52%) VBA
11 3 (1.14%) T-SQL
12 2 (0.76%) ES6
12 2 (0.76%) Kotlin
12 2 (0.76%) PowerShell
13 1 (0.38%) Java 8
13 1 (0.38%) R
Qualifications
1 40 (15.21%) Degree
2 7 (2.66%) Master's Degree
3 5 (1.90%) ISEB
4 4 (1.52%) ISTQB
5 2 (0.76%) PMI Certification
5 2 (0.76%) PRINCE2 Practitioner
6 1 (0.38%) Computer Science Degree
6 1 (0.38%) HND
6 1 (0.38%) SC Cleared
6 1 (0.38%) Security Cleared
Quality Assurance & Compliance
1 16 (6.08%) QA
2 9 (3.42%) ISO 26262
3 5 (1.90%) GDPR
4 2 (0.76%) PMO
5 1 (0.38%) Actionable Recommendations
5 1 (0.38%) ISO 9001
5 1 (0.38%) ISO/IEC 27001
5 1 (0.38%) PCI DSS
5 1 (0.38%) SLA
System Software
1 21 (7.98%) Active Directory
1 21 (7.98%) Docker
2 16 (6.08%) VMware Infrastructure
3 10 (3.80%) VMware ESXi
4 2 (0.76%) Hyper-V
4 2 (0.76%) vSphere
5 1 (0.38%) Firmware
5 1 (0.38%) vCloud
5 1 (0.38%) XenApp
Systems Management
1 18 (6.84%) Opscode Chef
2 15 (5.70%) Kubernetes
3 12 (4.56%) WSUS
4 9 (3.42%) Ansible
5 8 (3.04%) Puppet
6 3 (1.14%) Terraform
7 2 (0.76%) vCenter Server
8 1 (0.38%) SCCM
Vendors
1 35 (13.31%) Microsoft
2 22 (8.37%) Salesforce.com
3 18 (6.84%) Google
4 16 (6.08%) VMware
5 15 (5.70%) Adobe
6 12 (4.56%) Advent
7 11 (4.18%) Screaming Frog
8 6 (2.28%) SAP
9 5 (1.90%) Cisco
9 5 (1.90%) Oracle
10 4 (1.52%) HubSpot
10 4 (1.52%) Marketo
10 4 (1.52%) Meraki
10 4 (1.52%) Pardot
10 4 (1.52%) Perforce
10 4 (1.52%) Remedy
11 3 (1.14%) Citrix
12 1 (0.38%) Apple
12 1 (0.38%) Salesforce Marketing Cloud
12 1 (0.38%) Sony