Period
to 24 June 2018

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Somerset. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 24 June 2018 with a comparison to the same period over the previous 2 years.

Marketing
South West > Somerset
6 months to
24 Jun 2018
Same period 2017 Same period 2016
Rank 43 65 38
Rank change year-on-year +22 -27 +20
Permanent jobs citing Marketing 53 54 77
As % of all permanent IT jobs advertised in Somerset 5.24% 4.05% 5.97%
As % of the General category 16.01% 18.12% 17.95%
Number of salaries quoted 49 29 59
Somerset median annual salary £40,000 £48,500 £37,500
Median salary % change year-on-year -17.53% +29.33% -3.85%
10th Percentile £27,062 £26,250 £26,250
90th Percentile £55,350 £57,500 £63,000
South West median annual salary £41,500 £42,500 £40,000
% change year-on-year -2.35% +6.25% +6.67%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Somerset with a requirement for common skills.

All General Skills
Somerset
Permanent vacancies with a requirement for common skills 331 298 429
As % of all permanent IT jobs advertised in Somerset 32.74% 22.37% 33.26%
Number of salaries quoted 297 195 341
Somerset median annual salary £42,500 £42,500 £40,000
Median salary % change year-on-year - +6.25% +14.29%
10th Percentile £26,400 £27,500 £25,500
90th Percentile £63,750 £62,500 £58,750
South West median annual salary £45,000 £42,500 £42,500
% change year-on-year +5.88% - +6.25%

Marketing
Job Vacancy Trend in Somerset

Job postings citing Marketing as a percentage of all IT jobs advertised in Somerset.

Job vacancy trend for Marketing in Somerset

Marketing
Salary Trend in Somerset

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Somerset.

Salary trend for Marketing in Somerset

Marketing
Salary Histogram in Somerset

The salary distribution of IT jobs citing Marketing in Somerset over the 6 months to 24 June 2018.

Salary histogram for Marketing in Somerset

Marketing
Job Locations in Somerset

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Somerset region over the 6 months to 24 June 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bath +16 39 £40,000 -17.53% 7
Taunton - 4 £40,000 - 9
Clevedon -4 3 £36,000 +30.91% 1
Street - 2 £70,000 -
Yeovil -15 1 £29,000 - 1
Marketing
South West

For the 6 months to 24 June 2018, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Somerset region with a requirement for Marketing.

1 29 (54.72%) SQL
2 23 (43.40%) SQL Server
3 18 (33.96%) CRM
4 17 (32.08%) Digital Marketing
5 16 (30.19%) Programme Management
5 16 (30.19%) Finance
6 15 (28.30%) Telecoms
6 15 (28.30%) Agile Software Development
7 14 (26.42%) Electronics
7 14 (26.42%) Manufacturing
7 14 (26.42%) Business Intelligence
7 14 (26.42%) SAP
8 13 (24.53%) .NET
8 13 (24.53%) T-SQL
8 13 (24.53%) C#
9 12 (22.64%) Microsoft
10 11 (20.75%) ETL
10 11 (20.75%) SQL Server Integration Services
11 10 (18.87%) Web Development
11 10 (18.87%) Team Foundation Server
11 10 (18.87%) HTML
11 10 (18.87%) Web Services
11 10 (18.87%) MVC
12 9 (16.98%) Automotive
12 9 (16.98%) ASP.NET
12 9 (16.98%) NHS
12 9 (16.98%) WCF
12 9 (16.98%) ASP.NET MVC
12 9 (16.98%) SQL Server 2016
13 8 (15.09%) Greenfield Project

Marketing
Co-occurring IT Skills in Somerset by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (9.43%) BizTalk Server
2 1 (1.89%) SAS
Applications
1 2 (3.77%) Microsoft Excel
2 1 (1.89%) Adobe Creative Suite
2 1 (1.89%) Adobe Illustrator
2 1 (1.89%) Photoshop
Business Applications
1 6 (11.32%) Dynamics CRM
Cloud Services
1 2 (3.77%) Google Analytics
Communications & Networking
1 2 (3.77%) Firewall
1 2 (3.77%) Internet
1 2 (3.77%) Wireless
2 1 (1.89%) DHCP
2 1 (1.89%) DNS
Database & Business Intelligence
1 23 (43.40%) SQL Server
2 11 (20.75%) SQL Server Integration Services
3 9 (16.98%) SQL Server 2016
4 6 (11.32%) SQL Server 2014
5 5 (9.43%) Relational Database
5 5 (9.43%) SQL Server Reporting Services
6 4 (7.55%) Data Warehouse
6 4 (7.55%) NoSQL
7 3 (5.66%) Business Intelligence Development Studio
7 3 (5.66%) Power BI
7 3 (5.66%) QlikView
7 3 (5.66%) RDBMS
7 3 (5.66%) SQL Server 2012
7 3 (5.66%) SQL Server Analysis Services
7 3 (5.66%) SSDT
8 2 (3.77%) MySQL
9 1 (1.89%) Data Mining
9 1 (1.89%) MongoDB
9 1 (1.89%) MS Access
9 1 (1.89%) OLAP
Development Applications
1 10 (18.87%) Team Foundation Server
2 8 (15.09%) Visual Studio
3 4 (7.55%) Git (software)
4 1 (1.89%) NCrunch
4 1 (1.89%) ReSharper
General
1 16 (30.19%) Finance
2 15 (28.30%) Telecoms
3 14 (26.42%) Electronics
3 14 (26.42%) Manufacturing
4 9 (16.98%) Automotive
5 5 (9.43%) Retail
6 2 (3.77%) Advertising
7 1 (1.89%) Billing
Job Titles
1 29 (54.72%) Developer
2 10 (18.87%) .NET Developer
3 9 (16.98%) .NET Software Developer
4 7 (13.21%) Database Developer
5 6 (11.32%) SQL Database Developer
5 6 (11.32%) SQL Developer
6 5 (9.43%) Agile .NET Developer
6 5 (9.43%) Agile C# Developer
6 5 (9.43%) Agile Developer
6 5 (9.43%) ASP.NET Developer
6 5 (9.43%) ASP.NET MVC Developer
6 5 (9.43%) C# .NET Developer
6 5 (9.43%) C# ASP.NET Developer
6 5 (9.43%) C# Developer
6 5 (9.43%) C# Software Developer
6 5 (9.43%) Software Developer
7 3 (5.66%) Analyst
7 3 (5.66%) Analytics Manager
7 3 (5.66%) DBA
7 3 (5.66%) SQL BI Developer
Libraries, Frameworks & Software Standards
1 13 (24.53%) .NET
2 10 (18.87%) HTML
2 10 (18.87%) Web Services
3 9 (16.98%) ASP.NET
3 9 (16.98%) ASP.NET MVC
3 9 (16.98%) WCF
4 5 (9.43%) RESTful
5 4 (7.55%) .NET Framework
5 4 (7.55%) ASP.NET MVC 5
5 4 (7.55%) ASP.NET Web API
5 4 (7.55%) Code First Entity Framework
5 4 (7.55%) Entity Framework
5 4 (7.55%) Node.js
5 4 (7.55%) WinForms
5 4 (7.55%) WPF
6 1 (1.89%) CSS
6 1 (1.89%) CSS3
6 1 (1.89%) HTML5
6 1 (1.89%) ServiceStack
6 1 (1.89%) Visualforce
Miscellaneous
1 9 (16.98%) NHS
2 8 (15.09%) Greenfield Project
3 7 (13.21%) Analytical Skills
4 4 (7.55%) User Experience
5 3 (5.66%) Social Media
6 2 (3.77%) Mobile App
7 1 (1.89%) Computer Science
7 1 (1.89%) Data Structures
7 1 (1.89%) Graphic Design
7 1 (1.89%) Self-Motivation
7 1 (1.89%) Tandem
Operating Systems
1 4 (7.55%) Windows
2 2 (3.77%) Debian
2 2 (3.77%) Linux
Processes & Methodologies
1 18 (33.96%) CRM
2 17 (32.08%) Digital Marketing
3 16 (30.19%) Programme Management
4 15 (28.30%) Agile Software Development
5 14 (26.42%) Business Intelligence
6 11 (20.75%) ETL
7 10 (18.87%) MVC
7 10 (18.87%) Web Development
8 5 (9.43%) Analytics
8 5 (9.43%) Data Analysis
8 5 (9.43%) Data Management
9 4 (7.55%) BDD
9 4 (7.55%) Mentoring
9 4 (7.55%) Performance Metrics
9 4 (7.55%) Project Management
9 4 (7.55%) Scrum
9 4 (7.55%) SEO
9 4 (7.55%) TDD
9 4 (7.55%) Web Analytics
9 4 (7.55%) Web Application Development
Programming Languages
1 29 (54.72%) SQL
2 13 (24.53%) C#
2 13 (24.53%) T-SQL
3 4 (7.55%) R
3 4 (7.55%) Ruby
4 3 (5.66%) Python
4 3 (5.66%) VB
5 1 (1.89%) Apex Code
5 1 (1.89%) JavaScript
Qualifications
1 4 (7.55%) Degree
2 1 (1.89%) Computer Science Degree
Quality Assurance & Compliance
1 3 (5.66%) PMO
2 2 (3.77%) Data Quality
2 2 (3.77%) QA
3 1 (1.89%) GDPR
System Software
1 2 (3.77%) Virtual Machines
Vendors
1 14 (26.42%) SAP
2 12 (22.64%) Microsoft
3 4 (7.55%) Tableau
4 2 (3.77%) DoubleClick
4 2 (3.77%) Google
5 1 (1.89%) Adobe
5 1 (1.89%) Facebook
5 1 (1.89%) Salesforce.com