Period
to 22 November 2019

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Somerset. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 22 November 2019 with a comparison to the same period over the previous 2 years.

Marketing
South West > Somerset
6 months to
22 Nov 2019
Same period 2018 Same period 2017
Rank 44 46 39
Rank change year-on-year +2 -7 +51
Permanent jobs citing Marketing 39 46 90
As % of all permanent IT jobs advertised in Somerset 4.58% 4.69% 6.71%
As % of the General category 16.60% 14.60% 21.79%
Number of salaries quoted 30 35 66
Somerset median annual salary £50,000 £42,500 £40,000
Median salary % change year-on-year +17.65% +6.25% -
10th Percentile £31,330 £20,750 £26,250
90th Percentile £59,500 £72,500 £55,000
South West median annual salary £45,000 £45,000 £45,000

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Somerset with a requirement for common skills.

All General Skills
Somerset
Permanent vacancies with a requirement for common skills 235 315 413
As % of all permanent IT jobs advertised in Somerset 27.58% 32.11% 30.80%
Number of salaries quoted 194 262 300
Somerset median annual salary £42,500 £42,500 £40,000
Median salary % change year-on-year - +6.25% -4.76%
10th Percentile £27,775 £23,775 £26,250
90th Percentile £60,000 £57,500 £57,500
South West median annual salary £45,000 £45,000 £42,500
% change year-on-year - +5.88% -

Marketing
Job Vacancy Trend in Somerset

Job postings citing Marketing as a percentage of all IT jobs advertised in Somerset.

Job vacancy trend for Marketing in Somerset

Marketing
Salary Trend in Somerset

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Somerset.

Salary trend for Marketing in Somerset

Marketing
Salary Histogram in Somerset

The salary distribution of IT jobs citing Marketing in Somerset over the 6 months to 22 November 2019.

Salary histogram for Marketing in Somerset

Marketing
Job Locations in Somerset

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Somerset region over the 6 months to 22 November 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bath +7 28 £50,000 +25.00% 4
Taunton - 8 £31,589 - 4
Portishead - 1 £20,000 -
Cheddar - 1 - -
Clevedon - 1 £30,000 -
Marketing
South West

For the 6 months to 22 November 2019, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Somerset region with a requirement for Marketing.

1 21 (53.85%) Telecoms
1 21 (53.85%) Finance
1 21 (53.85%) Manufacturing
2 20 (51.28%) SAP
2 20 (51.28%) Business Intelligence
2 20 (51.28%) Digital Marketing
3 19 (48.72%) Public Sector
3 19 (48.72%) Programme Management
3 19 (48.72%) Electronics
4 16 (41.03%) Azure
5 14 (35.90%) Microsoft
6 8 (20.51%) JavaScript
6 8 (20.51%) SQL
7 7 (17.95%) Agile Software Development
8 6 (15.38%) Software Engineering
8 6 (15.38%) HTML
8 6 (15.38%) .NET
8 6 (15.38%) DHCP
8 6 (15.38%) DNS
8 6 (15.38%) Analytics
9 5 (12.82%) User Experience
9 5 (12.82%) Cisco CUCM
9 5 (12.82%) SaaS
9 5 (12.82%) Skype for Business
9 5 (12.82%) Unified Communications
9 5 (12.82%) DevOps
9 5 (12.82%) Skype
9 5 (12.82%) CRM
9 5 (12.82%) MS Exchange
9 5 (12.82%) SQL Server

Marketing
Co-occurring IT Skills in Somerset by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (12.82%) MS Exchange
1 5 (12.82%) Skype for Business
2 1 (2.56%) WordPress
Applications
1 4 (10.26%) Photoshop
2 3 (7.69%) InDesign
3 2 (5.13%) Acrobat
4 1 (2.56%) Adobe Illustrator
Business Applications
1 3 (7.69%) Dynamics CRM
2 1 (2.56%) SAP Oil and Gas
Cloud Services
1 16 (41.03%) Azure
2 5 (12.82%) SaaS
3 3 (7.69%) AWS
4 2 (5.13%) PaaS
5 1 (2.56%) GCP
5 1 (2.56%) Google Analytics
5 1 (2.56%) Power Platform
Communications & Networking
1 6 (15.38%) DHCP
1 6 (15.38%) DNS
2 5 (12.82%) Skype
2 5 (12.82%) Unified Communications
3 1 (2.56%) ADSL
3 1 (2.56%) Broadband
3 1 (2.56%) IPv4
3 1 (2.56%) IPv6
3 1 (2.56%) TCP/IP
3 1 (2.56%) VoIP
Database & Business Intelligence
1 5 (12.82%) SQL Server
2 3 (7.69%) SQL Server Integration Services
3 2 (5.13%) Geospatial Data
3 2 (5.13%) GIS
4 1 (2.56%) Amazon DynamoDB
4 1 (2.56%) Azure SQL Database
4 1 (2.56%) CouchDB
4 1 (2.56%) Data Warehouse
4 1 (2.56%) MongoDB
4 1 (2.56%) MySQL
4 1 (2.56%) NoSQL
4 1 (2.56%) Power BI
4 1 (2.56%) QlikView
4 1 (2.56%) SQL Server 2005
4 1 (2.56%) SQL Server Analysis Services
4 1 (2.56%) SQL Server Reporting Services
Development Applications
1 3 (7.69%) Team Foundation Server
1 3 (7.69%) Visual Studio
2 2 (5.13%) Git (software)
3 1 (2.56%) Gradle
General
1 21 (53.85%) Finance
1 21 (53.85%) Manufacturing
1 21 (53.85%) Telecoms
2 19 (48.72%) Electronics
2 19 (48.72%) Public Sector
3 2 (5.13%) Publishing
4 1 (2.56%) Advertising
4 1 (2.56%) Automotive
4 1 (2.56%) Back Office
4 1 (2.56%) Retail
Job Titles
1 7 (17.95%) Developer
2 6 (15.38%) Consultant
2 6 (15.38%) Technical Support
3 5 (12.82%) Support Consultant
3 5 (12.82%) Technical Consultant
3 5 (12.82%) Technical Support Consultant
4 3 (7.69%) .NET Developer
4 3 (7.69%) Applications Support
4 3 (7.69%) Development Manager
5 2 (5.13%) Administrator
5 2 (5.13%) Analyst
5 2 (5.13%) Author
5 2 (5.13%) Business Analyst
5 2 (5.13%) Engineering Manager
5 2 (5.13%) Lead Developer
5 2 (5.13%) Project Manager
5 2 (5.13%) Senior Manager
5 2 (5.13%) Senior Project Manager
5 2 (5.13%) Software Developer
5 2 (5.13%) Technical Author
Libraries, Frameworks & Software Standards
1 6 (15.38%) .NET
1 6 (15.38%) HTML
2 3 (7.69%) AngularJS
2 3 (7.69%) CSS
3 2 (5.13%) jQuery
3 2 (5.13%) Sass
4 1 (2.56%) ASP.NET
4 1 (2.56%) COM
4 1 (2.56%) HTML5
4 1 (2.56%) Node.js
4 1 (2.56%) React
4 1 (2.56%) Spring Boot
Miscellaneous
1 5 (12.82%) PKI
1 5 (12.82%) User Experience
2 3 (7.69%) Self-Motivation
3 2 (5.13%) Data Protection Act
3 2 (5.13%) Hybrid Cloud
3 2 (5.13%) Social Media
3 2 (5.13%) Wiki
4 1 (2.56%) Acoustics
4 1 (2.56%) Analytical Skills
4 1 (2.56%) Digital Media
4 1 (2.56%) Enterprise Software
4 1 (2.56%) Graphic Design
4 1 (2.56%) Photography
Operating Systems
1 1 (2.56%) Mac OS
1 1 (2.56%) Windows
Processes & Methodologies
1 20 (51.28%) Business Intelligence
1 20 (51.28%) Digital Marketing
2 19 (48.72%) Programme Management
3 7 (17.95%) Agile Software Development
4 6 (15.38%) Analytics
4 6 (15.38%) Software Engineering
5 5 (12.82%) CRM
5 5 (12.82%) DevOps
6 3 (7.69%) Coaching
6 3 (7.69%) Continuous Improvement
6 3 (7.69%) Customer Engagement
6 3 (7.69%) Data Extraction
6 3 (7.69%) ITIL
6 3 (7.69%) Scrum
7 2 (5.13%) Business Agility
7 2 (5.13%) Collaborative Working
7 2 (5.13%) Cybersecurity
7 2 (5.13%) Data Engineering
7 2 (5.13%) Deep Learning
7 2 (5.13%) Mentoring
Programming Languages
1 8 (20.51%) JavaScript
1 8 (20.51%) SQL
2 5 (12.82%) Java
3 4 (10.26%) Python
4 2 (5.13%) Scala
5 1 (2.56%) C
5 1 (2.56%) C#
5 1 (2.56%) PHP
5 1 (2.56%) T-SQL
Qualifications
1 3 (7.69%) Degree
2 2 (5.13%) Security Cleared
3 1 (2.56%) CCNA
3 1 (2.56%) Cisco Certification
3 1 (2.56%) Computer Science Degree
3 1 (2.56%) SC Cleared
Quality Assurance & Compliance
1 2 (5.13%) QA
2 1 (2.56%) PMO
2 1 (2.56%) SLA
System Software
1 5 (12.82%) Active Directory
2 1 (2.56%) Docker
2 1 (2.56%) Virtual Machines
Systems Management
1 5 (12.82%) Cisco CUCM
Vendors
1 20 (51.28%) SAP
2 14 (35.90%) Microsoft
3 5 (12.82%) Cisco
4 4 (10.26%) Adobe
5 2 (5.13%) Google
6 1 (2.56%) Coremetrics
6 1 (2.56%) Facebook
6 1 (2.56%) Instagram
6 1 (2.56%) Oracle
6 1 (2.56%) Salesforce.com
6 1 (2.56%) Tableau
6 1 (2.56%) Twitter
6 1 (2.56%) YouTube