The table below provides summary statistics for permanent job vacancies advertised in Berkshire with a requirement for knowledge and experience of Marketo products and/or services. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketo over the 3 months to 26 June 2017 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Marketo, Inc.

Marketo
South East / Berkshire
3 months to
26 Jun 2017
Same period 2016 Same period 2015
Rank 184 206 208
Rank change year-on-year +22 +2  
Permanent jobs citing Marketo 3 2 17
As % of all permanent IT jobs advertised in Berkshire 0.090% 0.045% 0.33%
As % of the Vendors category 0.19% 0.091% 0.64%
Number of salaries quoted 1 1 17
Median salary £37,500 £60,500 £50,000
Median salary % change year-on-year -38.01% +21.00%  
UK excluding London median salary £51,000 £44,000 £50,000
% change year-on-year +15.90% -12.00%  

Marketo is in the vendor products and services category. The following table is for comparison with the above and provides summary statistics for all vendor product and service related skills in permanent job vacancies advertised in Berkshire.

Vendor Product & Service Skills
Berkshire
Permanent job vacancies with a requirement for skills associated with vendor products and/or services 1610 2199 2643
As % of all permanent IT job vacancies advertised in Berkshire 48.51% 49.35% 51.53%
Number of salaries quoted 1267 1739 1899
Median salary £50,000 £50,000 £47,500
Median salary % change year-on-year - +5.26%  
90% offered a salary of more than £30,000 £31,500 £27,500
10% offered a salary of more than £70,000 £70,000 £67,500
UK excluding London median salary £42,500 £42,500 £41,500
% change year-on-year - +2.40%  

Marketo
Job Vacancy Trend in Berkshire

The job posting trend of jobs advertised in Berkshire citing Marketo as a proportion of all permanent or contract IT jobs with a match in the Vendors category.

Job vacancy trend for Marketo in Berkshire

Marketo
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketo in Berkshire.

Salary trend for Marketo in Berkshire

Marketo
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketo within the Berkshire region over the 3 months to 26 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading - 2 - -
Maidenhead - 1 £37,500 -
Marketo
South East

For the 6 months to 26 June 2017, IT jobs citing Marketo also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Berkshire region with a requirement for Marketo.

1 9 (100.00%) Marketing
2 6 (66.67%) B2B
3 5 (55.56%) CRM
3 5 (55.56%) SaaS
3 5 (55.56%) Marketing Strategy
4 4 (44.44%) Analytical Skills
4 4 (44.44%) Marketing Automation
4 4 (44.44%) Google
5 3 (33.33%) Content Management
5 3 (33.33%) Strategic Planning
5 3 (33.33%) Programme Management
5 3 (33.33%) C
5 3 (33.33%) Business Intelligence
5 3 (33.33%) Salesforce.com
5 3 (33.33%) Analytics
5 3 (33.33%) Product Management
5 3 (33.33%) Digital Marketing
5 3 (33.33%) Virtual Team Management
5 3 (33.33%) Virtual Team
5 3 (33.33%) Scorecard
5 3 (33.33%) Demand Generation
6 2 (22.22%) B2B Marketing
6 2 (22.22%) Configure, Price, Quote (CPQ)
6 2 (22.22%) Online Marketing
6 2 (22.22%) Social Media
6 2 (22.22%) Portfolio Management
6 2 (22.22%) Data Analytics
6 2 (22.22%) Pardot
6 2 (22.22%) Microsoft
6 2 (22.22%) CSS

Marketo
Co-occurring IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (11.11%) CMS
1 1 (11.11%) Umbraco
Business Applications
1 2 (22.22%) Dynamics CRM
2 1 (11.11%) Adobe Campaign
2 1 (11.11%) Eloqua
Cloud Services
1 5 (55.56%) SaaS
2 1 (11.11%) AdWords
2 1 (11.11%) Google Analytics
General
1 9 (100.00%) Marketing
2 1 (11.11%) Banking
2 1 (11.11%) Finance
2 1 (11.11%) Retail
2 1 (11.11%) Telecoms
Job Titles
1 4 (44.44%) Marketing Manager
2 2 (22.22%) Head of CRM
2 2 (22.22%) Head of Delivery
3 1 (11.11%) C# Developer
3 1 (11.11%) Developer
3 1 (11.11%) Digital Director
3 1 (11.11%) Digital Marketing Director
3 1 (11.11%) Email Marketing Manager
3 1 (11.11%) Email Marketing Specialist
3 1 (11.11%) Email Specialist
3 1 (11.11%) Full Stack Developer
3 1 (11.11%) Marketing Director
3 1 (11.11%) Marketing Executive
3 1 (11.11%) Marketing Specialist
Libraries, Frameworks & Software Standards
1 2 (22.22%) CSS
1 2 (22.22%) HTML
2 1 (11.11%) .NET
2 1 (11.11%) AngularJS
2 1 (11.11%) ASP.NET
2 1 (11.11%) ASP.NET MVC
2 1 (11.11%) jQuery
2 1 (11.11%) Kendo UI
2 1 (11.11%) Razor View Engine
Miscellaneous
1 4 (44.44%) Analytical Skills
2 3 (33.33%) Virtual Team
3 2 (22.22%) Social Media
4 1 (11.11%) Blog
Processes & Methodologies
1 6 (66.67%) B2B
2 5 (55.56%) CRM
2 5 (55.56%) Marketing Strategy
3 4 (44.44%) Marketing Automation
4 3 (33.33%) Analytics
4 3 (33.33%) Business Intelligence
4 3 (33.33%) Content Management
4 3 (33.33%) Demand Generation
4 3 (33.33%) Digital Marketing
4 3 (33.33%) Product Management
4 3 (33.33%) Programme Management
4 3 (33.33%) Scorecard
4 3 (33.33%) Strategic Planning
4 3 (33.33%) Virtual Team Management
5 2 (22.22%) Configure, Price, Quote (CPQ)
5 2 (22.22%) Data Analytics
5 2 (22.22%) Online Marketing
5 2 (22.22%) Portfolio Management
5 2 (22.22%) Service Management
5 2 (22.22%) Stakeholder Management
Programming Languages
1 3 (33.33%) C
2 1 (11.11%) C#
2 1 (11.11%) JavaScript
2 1 (11.11%) PHP
2 1 (11.11%) SQL
Qualifications
1 1 (11.11%) Degree
Vendors
1 4 (44.44%) Google
2 3 (33.33%) Salesforce.com
3 2 (22.22%) Microsoft
3 2 (22.22%) Pardot
4 1 (11.11%) Adobe
4 1 (11.11%) Facebook
4 1 (11.11%) Twitter